Graphic Designer/Marketing Specialist

Are you a creative, detail-oriented Graphic Designer looking for an opportunity to make a real impact in a fast-growing company? Do you enjoy working in a dynamic environment where your designs directly influence branding, marketing campaigns, and product launches? If so, this is the perfect role for you!

Our client, a leading distributor in the consumer goods industry, is seeking a Graphic Designer/Marketing Specialist to develop visually compelling materials for digital and print marketing efforts. This is a fantastic opportunity for a designer who wants to blend graphic design with marketing strategy, collaborating closely with leadership to enhance brand presence, engage customers, and contribute to overall business success.

In this role, you will be responsible for creating eye-catching promotional materials, assisting with website visuals, and supporting product marketing initiatives. You'll also have the opportunity to attend marketing meetings, contribute creative ideas, and play a hands-on role in trade show branding and digital campaigns. If you’re a highly motivated designer who enjoys both creative freedom and strategic input, this position offers a competitive salary of $65,000 - $0,000/year, excellent benefits, and a hybrid work model.

This is a hybrid position in Buffalo, NY.

Responsibilities:

• Develop eye-catching graphics, flyers, logos, email designs, and promotional materials for both digital and print platforms.
• Work closely with the marketing team and leadership to align creative designs with company goals and branding.
• Create visuals for email marketing campaigns, website updates, product promotions, and social media.
• Design booth displays, banners, and marketing materials for trade shows and industry events.
• Assist in website content updates, ensuring all visuals remain on-brand and optimized for engagement.
• Participate in marketing meetings—including international supplier discussions—and provide valuable design input.
• Design and send email campaigns and promotional flyers to support product launches.
• Stay up to date with design trends and industry best practices to continuously improve marketing efforts.
• Work daily with marketing leadership, sales teams, and company founders to ensure alignment on creative initiatives.

Qualifications:

• 3+ years of experience in graphic design, digital marketing, or a related role.
• Strong portfolio showcasing design, branding, and marketing assets.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
• Understanding of marketing principles and how to design for engagement.
• Bonus: Familiarity with HubSpot or similar marketing platforms.
• Strong communication skills and a collaborative, positive attitude.

Benefits

• Competitive Salary: $65, 00 - 80,000 per year
• Great Benefits: Health insurance, PTO, and on-site parking
• Flexible Schedule: Hybrid option available (minimum 20 hours in-office)
• Creative Freedom: Work on exciting projects in a fast-growing industry
• Team Environment: Collaborate with leadership and marketing professionals

The advertised pay range represents what we believe at the time of this job posting, that our client would be willing to pay for this position. Only in special circumstances, where a candidate has education, training, or experience that far exceeds the requirements for the position, would we consider paying higher than the stated range.