Manager, Marketing Analytics

Job Details

permanent
West Columbia, South Carolina, United States
Lennox International
05/18/2024
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Full Job Description

Company Overview

Lennox (NYSE: LII) is an industry leader in energy-efficient climate-control solutions founded over a century ago on the principles of integrity and innovation. Dedicated to sustainability and creating comfortable, healthier environments for our residential and commercial customers while reducing their carbon footprint, we lead the field in innovation with our cooling, heating, indoor air quality, and refrigeration systems.

 

At Allied Air Enterprises , we're proof of how effective good people can be. We've based our entire business on hiring talented, dedicated professionals and giving them the resources needed to thrive. Having the right people can elevate the attitude, ideas, quality and commitment of any facility, and we're proud to say our employees do so every day. The dedication we have for promoting environmental sustainability through innovation is only possible due to our employees’ creativity and their desire to improve the world. We believe they help us create products that are better for homeowners, better for the environment, and better for the professional dealers who install them every day.  

     

Allied Air Enterprises is a separate division of Lennox International with corporate headquarters, manufacturing, and distribution facilities located in South Carolina. We’re committed to fostering a diverse and inclusive environment that is dedicated to supporting the growth and development of every team member to reach their fullest potential. At Allied Air, we expect a lot from one another. It's an environment built on principles of collaboration, mutual success, and transparency, with the goal of growing our business through the success of our customers and people. Sounds like the kind of team for you?  

    

Hear from employees how we energetically go after our share of the market and uphold our values as we win:    

 

 

Job Description

WHAT IS THE ROLE?  

We're seeking a Marketing Analyst Manager to join our team and play a pivotal role in shaping our marketing strategies. As a Marketing Analyst Manager, you will be at the forefront of decision-making, responsible for delving into market dynamics, assessing product and service potential, and optimizing promotional efforts. Your role will involve gathering and analyzing data on sales, market trends, competitors, pricing, and distribution channels to inform our marketing strategies. If you thrive on transforming information into actionable plans and have a knack for turning data into success stories, we want you on our team!

 

WHAT WILL THE JOB LOOK LIKE? 

  • Outlining measurement plans for comprehensive, multichannel B2B marketing, sales and distributor programs and campaigns
  • Collaborate with cross-functional leaders throughout the company, share ideas and insights, and influence data-driven improvements to the business
  • Utilize data-driven approaches to evaluate the effectiveness of current marketing campaigns, identify areas for improvement and recommend strategic enhancements
  • Defining a set of key metrics that embodies the underlying drivers of the business
  • Identifying and enhancing data collection and analysis processes, and quantitative models
  • Uncovering new analytical models, tools and applications that can add incremental value to the organization
  • Build the analytic framework for uncovering actionable insights based on multiple data sources
  • Ensure data and insights are communicated effectively in a way that is tailored and contextualized to the target audience
  • Creating an annual analytics research agenda that aligns resourcing with critical business unknowns
  • Creating and socializing the mission, vision and values of the analytics team
  • Lead the design and implementation of automated and actionable dashboards and reports
  • Contribute to cross-functional data teams and help manage data acquisition, management and governance processes
  • Continue evolving the team from a data provisioner to a strategic business partner
  • Identify, hire and develop relevant analytical talent
  • Supervise direct reports in delivering high quality, accurate, and methodologically consistent advanced analytics results
  • Lead, mentor, and grow team members responsible for analytical solutions to enable better decisions by the organization
Qualifications

WHAT DO YOU NEED TO SUCCEED?

  • Requires a bachelor's degree or an equivalent combination of education and experience
  • An MBA or equivalent is preferred
  • Requires at least 7 - 10 years related experience
  • Superior written and verbal communication skills
  • Expert analytic and critical thinking skills
  • Expert in database and analytic tools such as Microsoft Office, Google Analytics, SQL, Oracle, QlikView, Tableau
  • Advanced business acumen and keen understanding of market dynamics
  • Specialized expertise in a broad variety of marketing concepts, practices, and procedures
  • Expert in leading market research projects from start to finish
  • Expert leadership abilities.

 

WHAT WE OFFER

At Lennox, we realize that our greatest assets are our employees. This is why we are committed to providing limitless opportunities for growth and development of all of our employees, largely promoting from within the organization. Lennox offers employees a variety of flexible work options.  This position is a hybrid role working Monday through Thursday in the office with the option to work on Friday at home.

  • Competitive base salary
  • Excellent medical plans designed to support healthy lifestyles
  • Mental and financial health programs
  • Outstanding 401k with company matching
  • Employee stock purchase program
  • Community involvement opportunities
  • And much, much more!

 

WE VALUE DIVERSITY  

Here at Allied Air, we believe that diversity and inclusion is critical to our success as a company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool. Our goal is to build workplaces that reflect the communities where we live and work, support the growth and development of each team member as they strive to reach their full potential, and empower them to be their authentic selves. Allied Air is an equal opportunity employer.

 

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