Nisa, the UK-based convenience retailer, has seen sustained growth over the past few years, as evidenced by the opening of 130 sites so far.
According to Peter Batt, Nisa’s managing director, this growth is a result of “many strong years for recruitment,” and the company is “pleased to have continued this momentum in 2022 and now into this year.”
One of the ways in which Nisa has been expanding its reach is through partnerships with other companies.
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Last month, the retailer signed a deal with MPK Garages to convert 11 former Morrisons Daily forecourt sites into Nisa stores over the next three months.
These sites are located in areas like Bristol, Worcestershire, Yorkshire, Staffordshire, and Derbyshire.
The partnership with MPK Garages is just one example of how Nisa is working to expand its footprint across the UK.
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Another key partnership for Nisa is with Scottish retailer Greens Retail, which recently signed a five-year deal with the company to open more than 20 new stores across Scotland and England.
This partnership will further extend Nisa’s reach and make it more accessible to customers in these regions.
Batt said: “The sustained growth in recruitment is not only down to the brilliant team at Nisa, who have gone from strength to strength but also to the strength of Nisa’s proposition for independent retailers.
“At Nisa, we’re committed to ensuring our retailers are at the heart of the decisions we make, and we’ll continue to invest in our offer.”
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One way in which Nisa is investing in its offer is through a recent £6 million investment in the wholesale price of more than a thousand branded products.
This investment was based on market data that identified key products across important ambient categories to independent retailers in the convenience sector, such as beers, wines, spirits, soft drinks, and tobacco.
By making these products more affordable, Nisa is hoping to attract more customers to its stores and increase foot traffic.
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In addition to investing in its product offerings, Nisa is also updating its Fresh Rewards model to offer greater support to retailers during the cost-of-living crisis.
The new model will see the percentage of financial returns previously held within a store development fund given as a cash rebate.
This change will provide retailers with more flexibility and liquidity, which will be particularly important during times of economic uncertainty.
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Overall, Nisa’s sustained growth is a testament to the strength of its business model and the commitment of its team.
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