Content Manager

Job Details

Full Time
Boston, Massachusetts, United States
Jcat
05/02/2024
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Full Job Description

JCat is one of the largest diverse publishing systems. We work in advertising in completely different fields of activity. Our customers include thousands of individuals andbusinesses, from small family businesses to large real estate developers and banks. Working at JCat is exciting because we are constantly working on a variety of complex tasks and we have a lot of ambitious ideas and projects.We have over 200 employees on our team working in 14different cities. Position: Content manager
Job type: Full-time


Job description:
We are looking for a talented and motivated ContentManager to join our team, focused on the US market. As aContentManager, you will play a key role in creating and curating high-quality, engaging content that is relevant to our target audience. You will be responsible for developing and implementing content strategies that build brand awareness, generate leads, and increase audience engagement.


Responsibility:
1. Develop and execute a comprehensive content strategy that aligns with our brand goals and target audience in the US market. 2. Create and manage a variety of content, including blog posts, articles, white papers, case studies, social media posts, website content, and more. 3. Conduct in-depth research on industry trends, competitor analysis, and customer insights to develop compelling content ideas. 4.Write, edit, and proofread content to ensure accuracy, consistency, and alignment with brand guidelines. 5.Collaborate with internal stakeholders, such as marketing, sales, and design teams, to ensure content is aligned with overall business and marketing goals. 6. Use SEO best practices to optimize content for search engines and drive organic traffic to our site. 7. Monitor content performance with analytics tools and make data-driven decisions to optimize content strategy and improve engagement metrics.8. Stay up to date with industry news, emerging technologies, and content marketing trends to keep our content strategy current and relevant. 9. Manage content distribution channels, including social media platforms, email marketing campaigns, and third-party platforms, to reach and engage a broader audience. 10. Establish and maintain relationships with external content contributors, agencies, influencers and industry experts for guest input and collaboration.


Request:
1. Bachelor's degree in marketing, communications, journalism or related field. 2. Demonstrated experience asa content manager, preferably in the US market. 3.Exceptional writing and editing skills with a keen eye for detail. 4. Deep understanding of content marketing principles and strategies. 5. Proficient in using content management systems (CMS)and analytics tools. 6.Experience in SEO optimization and keyword research. 7.Become familiar with social media platforms, email marketing, and digital marketing best practices. 8. Creative mind with the ability to think strategically and generate creative content ideas. 9. Strong organizational and project management skills to manage multiple projects and deadlines. 10. Excellent communication and collaboration skills to work effectively with cross-functional teams.
Note: This job description is a general overview of the responsibilities and requirements of the position. Additional tasks may be assigned as needed.

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