Frasers Group is restructuring its London-based digital team, which would result in 45 job losses.
The retailer plans to relocate the department to its head office in Shirebrook, Derbyshire.
The Sports Direct owner initiated a consultation period for 45 employees on July 26, with not all positions expected to be made redundant.
The move involves relocating the trading digital team, which is part of a broader strategy to consolidate operations.
This follows a similar action in April when the group placed 100 jobs under consultation due to the planned closure of its Trafford office in Manchester.
Affected employees, including those working with I Saw It First and Studio Retail, have been offered opportunities to transfer to other Frasers offices, including London, depending on their roles.
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Frasers Group reported strong financial results, with an adjusted pre-tax profit of £544.8 million for the year ending April 28.
It reached the top end of its guidance range of £500 million to £550 million.
This marks an increase from £478 million the previous year despite a slight 0.9 percent decline in total sales to £5.53 billion.
The company described the period as a “break-out year.”
