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Starbucks India to hire around 8,600 employees by 2028

Starbucks drive-thru

Starbucks India is aiming to increase its partner count to about 8,600 employees by 2028.

It is part of a strategic move to expand its footprint in the burgeoning Indian market.

Tata Starbucks, the joint venture between Tata Consumer Products Limited and Starbucks, would its workforce in India.

This expansion equates to the establishment of a new store every three days.

This growth initiative extends beyond major urban centres, with the company targeting entry into Tier 2 and 3 cities. 

Additionally, plans involve expanding drive-thrus, and airports, and introducing 24-hour stores to cater to the diverse needs of its customer base.

The growth aligns with Starbucks' long-term 'Triple Shot Reinvention Strategy.' 

The expansion focuses on scaling operations, enhancing customer experiences, and contributing to economic growth. 

The strategy includes launching innovative store designs to improve customer experiences and promote Indian-origin coffee globally.

Laxman Narasimhan, CEO of Starbucks, said: “Over the past 11 years, the Indian market has grown to become one of Starbucks' fastest-growing markets in the world.

“With a growing middle class, we are proud to help cultivate the evolving coffee culture while honouring its rich heritage. 

“With our trusted business partner, Tata, and our green apron partners, we are well-positioned to capture the limitless opportunities as we open one store every three days in India and further our aspiration to become truly global.”

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The joint venture, initiated in 2012, has proven successful, operating over 390 stores across 54 cities and employing almost 4,300 partners.

Starbucks, having entered the Indian market in October 2012, aims to capitalize on India's trajectory toward becoming the world's third-largest economy by 2030. 

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