The COVID-19 pandemic has left lasting impacts on the way we live and work. Even as social distancing and lockdowns become memories, their ripple effects continue to shape our choices.
One significant change observed since March 2020 is the surge in people enhancing their home broadband connections, reflecting the new norm of working from home.
In 2020, data from the Office for National Statistics highlighted a notable migration trend: 5,470 individuals left London, seeking residence in places like Torquay and Plymouth.
This shift isn’t just a temporary reaction to the pandemic. The same year witnessed over a million UK citizens engaging in full-time remote work, a rise from 950,000 in 2019.
New research from Broadband Genie shows when considering relocation, potential movers aren’t just looking at remote work opportunities.
Factors such as broadband connectivity, transportation networks, and overall quality of life play pivotal roles.
To identify the most appealing places in the UK for relocation, several criteria were evaluated:
- Average broadband speed
- Housing affordability
- House price growth
- Green space availability
- Proximity to the sea
- Connectivity to other regions
- Ofsted school ratings
- Crime rates
The research unveiled some intriguing findings:
Cheadle Hulme Emerges as the Top Relocation Spot
Despite the evident North/South divide, Stockport has become a hotspot for relocators, particularly Cheadle Hulme.
This area offers a balanced housing affordability and boasts a median rank in broadband connectivity.

Fareham Secures the Second Position
Located on the South Coast, Fareham is recognized for its affluent community and low crime rates.
It sets a pattern for other southern regions like Eastleigh and Winchester.
Broadband Speeds Dictate Choices
For those whose work hinges on impeccable internet speeds, Southampton is the city to consider. It offers an impressive average download speed of 166.68Mb.
Pendle: A Property Investment Hub
If you’re eyeing property as an investment, Pendle in Lancashire is witnessing a shift from a 4% annual decline to a 23.8% rise in property prices.
READ MORE: What Does It Take To Excel In A Remote Work Environment?
Middlesbrough Offers Value for Money
Ranking as the most affordable place in the UK, Middlesbrough presents a balance between average annual salaries and housing costs.
Brentwood: A Green Oasis Near London
Brentwood tops the list for green spaces, offering 605 sq ft of greenery per 1,000 residents.
Glasgow: Stellar Connectivity Outside London
While London’s TFL network is unmatched, Glasgow stands out with its 186 train stations and two airports.
Birmingham Leads in Education
According to the latest Ofsted reports, Birmingham has 104 schools rated as ‘outstanding’.
Read more about these areas here for a more in-depth analysis
While Cheadle Hulme might be the chart-topper, the ideal relocation spot varies based on individual preferences.
Alex Tofts, broadband expert at Broadband Genie, said: “Employees that are part of a remote or hybrid working model means they can take control of their location and enjoy the benefits of making your money go further, closer to hobbies, interests, family and friends, which all results in an improved work-life harmony.
“A decent home broadband connection is an essential part of remote working.
“Full fibre broadband coverage is steadily growing and if it’s been a while since you last reviewed your broadband contract, you’ll likely be able to get a faster speed at no extra cost to what you’re paying now.
“It’s not often, but unfortunately, you may find your broadband drops out at the worst possible time.
“If this does happen, tethering your smartphone is a quick fix to plug the gap until your provider is back online.
“You can also purchase a mobile router with 4 or 5G broadband.”
Whether it’s broadband speeds, green spaces, housing affordability, or educational facilities, the UK offers a plethora of options catering to diverse needs.
Find out more about broadband affordability worldwide here .