TikTok is set to close its music-streaming service, TikTok Music, in November.
The move marks the end of its year-long venture into the competitive music streaming market dominated by Spotify and Apple Music.
The service will officially go offline on November 28, the company announced in a post on its website.
Data Deletion and User Accounts
In its announcement, the company stated:
“TikTok Music account information and personal data will be automatically deleted following the closure of TikTok Music.”
TikTok Music’s Short-Lived Journey
TikTok Music was initially launched in July 2022 in Indonesia and Brazil, and later expanded to Australia, Mexico, and Singapore.
ByteDance, TikTok’s parent company, aimed to use the viral nature of its music to carve out a space in the music streaming sector.
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Looking Ahead
The shutdown of TikTok Music marks a strategic shift for ByteDance as it continues to explore other avenues in the digital landscape.
While the company’s attempt to break into the music-streaming market didn’t pan out, its influence on music trends and viral hits remains undeniable.
