Ferrero North America is to invest up to $214.4 million in its central Illinois factory, creating 200 new jobs.
The company, situated in New Jersey and part of the worldwide confectionery conglomerate Ferrero Group, stated the expansion will allow it to create Kinder goods in North America for the first time.
Ferrero will manufacture its Kinder Bueno bars and minis (wafers covered in chocolate and filled with a creamy hazelnut filling) at the new plant.
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Since launching those candy bars in the United States in 2019, the business claims the brand is now worth $167 million in the country, having grown by more than 51 percent in the last year.
The Bloomington facility expansion follows a $75 million investment in the central Illinois city announced by Ferrero in late 2020.
According to spokesperson Kelsey McGeough, the company’s first chocolate factory in North America is set to open in spring 2023.
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When the additional expansion is completed in 2024, it will add 169,000 square feet to the facility.
Currently, around 400 employees work at the Ferrero factory in Bloomington, where the Crunch, Rasinets, and 100 Grand brands are manufactured. When both extensions are finished and manned, the facility will employ more than 600 workers, according to McGeough.
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