Skip to main content

Home  »  UK Business NewsUS business news   »   European Union approves $75 billion Microsoft acquisition of Activision Blizzard

European Union approves $75 billion Microsoft acquisition of Activision Blizzard


Microsoft has received approval from the European Union's antitrust watchdog for its planned $75 billion acquisition of Activision Blizzard.

This approval comes after the deal faced regulatory challenges in the UK.

The European Commission cleared the deal based on commitments by Microsoft to make Activision's games, including the popular Call of Duty franchise, available on rival cloud-streaming platforms.

Read More: Microsoft employees won’t get raises this year

However, the companies still require approval from other major competition authorities to complete the transaction.

While the EU approval is a positive step, Microsoft still faces obstacles.


The UK's Competition and Markets Authority rejected the merger, citing concerns about competition in the country's games market.

Read More: Microsoft’s $68.7 billion bid for Activision Blizzard blocked over competition fears

Microsoft plans to appeal the decision but faces slim odds of success.

The US Federal Trade Commission has also sued Microsoft to block the deal and has scheduled a hearing for August.

Despite these challenges, Microsoft has cleared one of its major regulatory hurdles.

Microsoft President and Vice Chair Brad Smith highlighted that the commitments made by Microsoft would apply globally, enabling millions of consumers to play Activision games on any device.

Activision welcomed the EU's approval, referring to it as a "firm but pragmatic approach to gaming."

Read More: Elon Musk tweets “lawsuit time” after Microsoft’s use of Twitter data

The divergent decisions of the EU and the UK could create confusion regarding the regulatory approaches to large-scale mergers and acquisitions.

Previously, UK antitrust regulators played a limited role in such deals, but since the country's separation from the EU, London has become a significant global regulator in this area.

The EU approval could aid Microsoft in presenting the UK decision as an outlier during the appeal process.

Read More: Microsoft to pay $3 million in settlement over Russian sanctions

However, legal experts raise questions about Microsoft's ability to effectively carve out the UK market, given the practical and legal challenges involved.

The UK is the sixth-largest videogame software market globally.

The EU approval may also influence Microsoft's arguments before the US FTC's administrative law judge and potentially affect decisions by other regulators, such as Australia and New Zealand, which have not yet announced their positions on the deal.

While the EU decision could carry some weight, particularly if multiple jurisdictions align, experts differ on its potential impact on the FTC's position.

Need Career Advice? Get employment skills advice at all levels of your career

Some believe that foreign authority decisions would not significantly influence the FTC's stance.

The European Commission's decision concluded the deal would not harm Microsoft's competitors in console games and multigame subscription services.

However, it expressed concerns about potential competition issues in cloud gaming and noted that the merger would strengthen Microsoft's position in computer games.

Follow us on YouTubeTwitterLinkedIn, and Facebook