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Free Media Job Description Template

Content strategist Array

This Media Job Description Template is to assist organizations in accurately identifying and defining the role of a Digital Content Strategist within their teams. 

It is designed to attract candidates skilled in crafting and implementing effective digital content strategies that drive engagement, enhance brand visibility, and achieve marketing objectives across various digital platforms.

Simply copy and paste the text below into your own job ads and edit it as you please to fit your requirements.

Media Job Description Template

Job Title: Digital Content Strategist

Location: [City, State, Country]

Salary: [Range or Specific Amount]

Department: Marketing/Communications

Reports To: Director of Digital Strategy or Chief Marketing Officer

Job Overview: The Digital Content Strategist is tasked with developing and implementing a comprehensive content strategy that supports and extends short- and long-term marketing initiatives across all digital platforms.

This role requires a deep understanding of content creation, SEO, analytics, and audience engagement to enhance brand awareness, generate leads, and foster customer loyalty.

The ideal candidate will possess a mix of creative and analytical skills to craft compelling content narratives that resonate with targeted audiences and measure and analyze the effectiveness of content campaigns.

Collaboration with cross-functional teams to align content with product launches, marketing campaigns, and other company initiatives is key.

Key Responsibilities:

  • Develop a digital content strategy that aligns with the company’s objectives and market trends.
  • Conduct content audits, gap analyses, and competitive research to identify content improvement and differentiation opportunities.
  • Create and maintain a content calendar that schedules all content creation and distribution across digital channels.
  • Collaborate with marketing, sales, and product teams to create content supporting business goals and meeting customer needs.
  • Oversee the creation and curation of textual, graphic, and video content for websites, blogs, social media, and other digital platforms.
  • Implement SEO best practices in all content creation to ensure high rankings in search engine results.
  • Use analytics tools to track content performance and user engagement, recommending content optimization and future strategies.
  • Manage and mentor content creators, editors, and other contributors to ensure consistent voice, tone, and branding across all digital assets.
  • Stay updated with digital marketing trends and advancements in content strategy and technology.


  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
  • Proven experience in digital content strategy, content marketing, or a similar role, with a strong portfolio of successful digital campaigns.
  • Expertise in SEO, content management systems, and social media platforms.
  • Excellent writing, editing, and communication skills, with a keen eye for detail.
  • Strong analytical skills, with experience in using analytics tools to measure performance and inform strategy.
  • Creative and strategic thinker with the ability to develop innovative content ideas.
  • Ability to work in a fast-paced environment and manage multiple projects simultaneously.
  • Knowledge of graphic design principles and video production is a plus.
  • Work Environment: This role is primarily office-based, with the opportunity for remote work as determined by company policy. The Digital Content Strategist may occasionally travel for team meetings, content production, or professional development opportunities.

Physical Requirements: The job primarily involves sitting and working on a computer for extended periods, with occasional need for movement and interaction within the office environment or on location for content production.

This Digital Content Strategist job description template is provided as a general guide and example of typical job duties and qualifications for this position. makes no representations or warranties about the suitability of this template for your specific purposes. It is the responsibility of the user (your client) to customize this template to align with their organization’s specific job requirements, company policies, and compliance with local, state, and federal labor laws. is not a legal or HR expert and as such, recommends consulting with legal or HR professionals to ensure that all job descriptions and employment practices comply with applicable laws and regulations. shall not be liable for any damages, claims, or losses incurred as a result of the use of this job description template, including but not limited to, claims related to employment discrimination, wrongful termination, workplace disputes, or any other employment-related issues.

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