30 Brand Management jobs in Greenlawn

JOB SUMMARY The Director of Product Marketing is responsible for positioning Spectrum Business’s products and solutions at the forefront of the market. The role will manage development and delivery of product positioning and marketing across a diverse suite of telecommunications product lines including data voice, video, and managed services. The Director will leverage strong technical and market knowledge of these technologies to develop and execute innovative strategies at the product, solution and portfolio levels, working closely with partners across Go-to-Market functions. MAJOR DUTIES AND RESPONSIBILITIES Define portfolio level marketing requirements across the buyer’s journey, establishing a comprehensive strategy and leading cross-functional teams to implement the plan to grow product awareness, preference, purchase, retention and growth. Frame the product marketing strategy, including target audience prioritization, positioning and messaging; contribute to marketing mix strategy development. Serve as the driving force in defining, creating and delivering differentiated propositions to market. Build go-to market plans to support the launch of new products and features; manage the cross-functional implementation of the plan, including solution and product launch activities. Expertly translate product features into buyer benefits and business outcomes, to be leveraged in market facing positioning and messaging. Utilize competitive intelligence to develop effective market positioning; incorporate competitive positioning into marketing programs, collateral and sales tools. Identify multi-product solutions mapped to specific customer segment and vertical needs, leveraged with compelling solution benefit messaging. Identify solution-specific applications and develop target customer profiles. Inform the product roadmap by providing key customer insights to the Product Development team that pinpoint the most critical and strategic needs. Collaborate closely across the integrated Marketing team to leverage key assets such as web properties, collateral, white papers, events, advertising, and PR to develop content for external and internal marketing and promotions activities across all phases of the buyer’s journey. Interface with industry analysts, Product Management, equipment manufacturers, Offer Management, Sales, Operations, Marketing Communications and segment Marketing teams. Drive new market investigations, including market analysis and customer requirements. Perform other related projects and duties as assigned or requested. REQUIRED QUALIFICATIONS Required Skills/Abilities and Knowledge Ability to read, write, speak and understand English Comprehensive technical knowledge spanning data, voice, video, and managed services. Proven ability to effectively explain value and benefits derived from technical concepts and clearly convey them to all types of audiences. Experience creating effective messaging, positioning and sales enablement tools. Proven project management skills with the ability to set and meet deadlines for multiple projects simultaneously while maintaining accuracy and efficiency in deliverables. Prioritization and organizational skills with the ability to manage all phases of a large project, such as product launches, from beginning to end with sufficient autonomy. Ability to evaluate, recommend and execute strategies and actions quickly and accurately. Highly developed capacity for teamwork with the ability to foster and manage change. Ability to define work for staff, managing timely delivery of quality work product, coaching toward ongoing development and providing formal performance reviews. Confidence when conducting formal presentations or speaking publicly to large audiences, including at trade or industry events. Required Education Bachelor’s degree in Marketing or equivalent experience Required Related Work Experience and Number of Years - B2B product/solutions marketing and/or related business experience 8-10 yrs - B2B content marketing experience – 5 yrs - Prior telecommunications or cable industry experience - 8-10 yrs PREFERRED QUALIFICATIONS Preferred Skills/Abilities and Knowledge Client presentation and one-on-one selling Public speaking and presentation/webinar delivery Analyst relations and public speaking Preferred Education Master’s preferred Preferred Related Work Experience and Number of Years Previous product management or development experience -10+ WORKING CONDITIONS Office environment Approximately 10% travel required #LI-LYR MPD708 2025-51407 2025 Here, employees don’t just have jobs, they build careers. That’s why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life. A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances. Get to Know Us Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Business and Spectrum Reach. When you join us, you’re joining a strong community of 95,000 employees working together to serve more than 31 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more. Who You Are Matters Here We’re committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture. #J-18808-Ljbffr

Location : North area Working Hour : Mon to Fri, 8.00am to 5.30 pm What You’ll Be Doing (Your Impact): Drive Growth : Accelerate business development through strategic partnerships, new market exploration, and collaborations. Be the Voice of the Customer : Build strong client relationships, address technical inquiries, and resolve concerns with confidence. Market Leadership : Increase product visibility via targeted marketing strategies and impactful promotional campaigns. Product Evangelist : Deliver compelling product presentations and demos that influence customer decisions. Innovation Catalyst : Work hand-in-hand with product teams to shape customer-centric solutions and gather feedback for continuous improvement. Strategic Vision : Define product direction by setting clear goals, features, and roadmaps aligned with business objectives. Stay Ahead : Monitor industry trends and adjust plans to keep our products competitive and relevant. What We’re Looking For: Diploma or Degree in Electrical, Mechanical Engineering or related discipline. Strong analytical mindset with the ability to understand stakeholder needs and propose smart solutions. Exceptional project management skills – juggle multiple priorities and meet deadlines with ease. Effective communicator and cross-functional team player. Motivated, responsible, and able to thrive under pressure. Prior experience in industrial or engineering sales is a strong plus. HOW TO APPLY: Interested applicants, please click on “Apply Now” or email to submit your resume. We regret to inform that only shortlisted candidates will be notified. Stafflink Services Pte Ltd EA Licence No.: 04C4294 EA Personnel: Stella Tan Sin Yong EA Personnel Reg. No.: R24124127 #J-18808-Ljbffr

About the Role:

The Sr. Product Marketing Manager is a key member of the Product Marketing team supporting the Global Product Management (GPM) organization. The Sr. Product Marking Manager will be responsible for building and executing successful go-to-market and product adoption programs, contributing to the development of product positioning, messaging, and differentiation to build awareness, engagement and retention with customers and target markets. This role will work closely with cross-functional teams, including Product, Research, Corporate Marketing, Sales, and Service, to support product launches and enhancements.

What you'll do:

• Develop a deep understanding of Gartner's business, products, and roadmap to effectively convey our unique value to the market, directly and through Sales and Service teams.
• Support all aspects of product launches and enhancements by collaborating closely with relevant cross-functional teams.
• Cultivate an understanding of the roles our products serve to support the creation of relevant marketing communications and collateral, developing personas, and conveying the customer experience.
• Utilize data, insights, and customer feedback to create compelling product storytelling.
• Collaborate with the Senior Director, Product Marketing to develop product value propositions, messaging architecture, go-to-market plans, and playbooks to create repeatable successes for product marketing.
• Coordinate the execution of successful go-to-market projects while driving continuous improvement of product marketing practices with a laser focus on customers.
• Support peers in product marketing in establishing and driving adoption of standard product marketing processes and deliverables.
• Manage product marketing optimizations efforts primarily focused on Gartner's High Tech business with an opportunity to focus on other areas of Gartner business
• Manage the go-to-market process for product/tool launches/enhancements/refreshes.
• Create or refine positioning, messaging statements and buyer personas
• Track and measure the impact of collateral.
• Build strong relationships with business partners.

What you'll need :

• 7+ years of professional experience with 2-5 years of product marketing or integrated marketing experience
• Bachelor's degree or equivalent experience supporting and executing go-to-market plans for complex products or product portfolios.
• SaaS and/or B2B experience is a plus.
• Experience leveraging facts and data for business storytelling.
• Results-oriented with an ability to bridge strategic thinking and marketing operations excellence.
• Proven ability to establish trusted business relationships with colleagues and drive action from a large, diverse set of global stakeholders.
• Ability to coordinate with stakeholders, escalate/present agreement issues to executive managers, and work in an ambiguous environment.
• Concise and effective verbal and written communication skills.

What you'll get:

• Competitive salary, generous paid time off policy, charity match program, Medical, Dental & Vision Plans, Parental Leave, Employee Assistance Program (EAP), 401K matching and more
• Collaborative, team-oriented culture that embraces diversity
• Professional development and unlimited growth opportunities

#LI-CW4

Who are we?

At Gartner, Inc. (NYSE:IT), we guide the leaders who shape the world.

Our mission relies on expert analysis and bold ideas to deliver actionable, objective insight, helping enterprise leaders and their teams succeed with their mission-critical priorities.

Since our founding in 1979, we've grown to more than 21,000 associates globally who support ~14,000 client enterprises in ~90 countries and territories. We do important, interesting and substantive work that matters. That's why we hire associates with the intellectual curiosity, energy and drive to want to make a difference. The bar is unapologetically high. So is the impact you can have here.

What makes Gartner a great place to work?

Our sustained success creates limitless opportunities for you to grow professionally and flourish personally. We have a vast, virtually untapped market potential ahead of us, providing you with an exciting trajectory long into the future. How far you go is driven by your passion and performance.

We hire remarkable people who collaborate and win as a team. Together, our singular, unifying goal is to deliver results for our clients.

Our teams are inclusive and composed of individuals from different geographies, cultures, religions, ethnicities, races, genders, sexual orientations, abilities and generations.

We invest in great leaders who bring out the best in you and the company, enabling us to multiply our impact and results. This is why, year after year, we are recognized worldwide as a great place to work.

What do we offer?

Gartner offers world-class benefits, highly competitive compensation and disproportionate rewards for top performers.

In our hybrid work environment, we provide the flexibility and support for you to thrive - working virtually when it's productive to do so and getting together with colleagues in a vibrant community that is purposeful, engaging and inspiring.

Ready to grow your career with Gartner? Join us.

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JOB SUMMARY

The Director of Product Marketing is responsible for positioning Spectrum Business’s products and solutions at the forefront of the market.

The role will manage development and delivery of product positioning and marketing across a diverse suite of telecommunications product lines including data voice, video, and managed services.

The Director will leverage strong technical and market knowledge of these technologies to develop and execute innovative strategies at the product, solution and portfolio levels, working closely with partners across Go-to-Market functions.

MAJOR DUTIES AND RESPONSIBILITIES

• Define portfolio level marketing requirements across the buyer’s journey, establishing a comprehensive strategy and leading cross-functional teams to implement the plan to grow product awareness, preference, purchase, retention and growth.
• Frame the product marketing strategy, including target audience prioritization, positioning and messaging; contribute to marketing mix strategy development.
• Serve as the driving force in defining, creating and delivering differentiated propositions to market.
• Build go-to market plans to support the launch of new products and features; manage the cross-functional implementation of the plan, including solution and product launch activities.
• Expertly translate product features into buyer benefits and business outcomes, to be leveraged in market facing positioning and messaging.
• Utilize competitive intelligence to develop effective market positioning; incorporate competitive positioning into marketing programs, collateral and sales tools.
• Identify multi-product solutions mapped to specific customer segment and vertical needs, leveraged with compelling solution benefit messaging.
• Identify solution-specific applications and develop target customer profiles.
• Inform the product roadmap by providing key customer insights to the Product Development team that pinpoint the most critical and strategic needs.
• Collaborate closely across the integrated Marketing team to leverage key assets such as web properties, collateral, white papers, events, advertising, and PR to develop content for external and internal marketing and promotions activities across all phases of the buyer’s journey.
• Interface with industry analysts, Product Management, equipment manufacturers, Offer Management, Sales, Operations, Marketing Communications and segment Marketing teams.
• Drive new market investigations, including market analysis and customer requirements.
• Perform other related projects and duties as assigned or requested.

REQUIRED QUALIFICATIONS

Required Skills/Abilities and Knowledge

• Ability to read, write, speak and understand English
• Comprehensive technical knowledge spanning data, voice, video, and managed services.
• Proven ability to effectively explain value and benefits derived from technical concepts and clearly convey them to all types of audiences.
• Experience creating effective messaging, positioning and sales enablement tools.
• Proven project management skills with the ability to set and meet deadlines for multiple projects simultaneously while maintaining accuracy and efficiency in deliverables.
• Prioritization and organizational skills with the ability to manage all phases of a large project, such as product launches, from beginning to end with sufficient autonomy.
• Ability to evaluate, recommend and execute strategies and actions quickly and accurately.
• Highly developed capacity for teamwork with the ability to foster and manage change.
• Ability to define work for staff, managing timely delivery of quality work product, coaching toward ongoing development and providing formal performance reviews.
• Confidence when conducting formal presentations or speaking publicly to large audiences, including at trade or industry events.

Required Education

Bachelor’s degree in Marketing or equivalent experience

Required Related Work Experience and Number of Years

- B2B product/solutions marketing and/or related business experience 8-10 yrs

- B2B content marketing experience – 5 yrs

- Prior telecommunications or cable industry experience - 8-10 yrs

PREFERRED QUALIFICATIONS

Preferred Skills/Abilities and Knowledge

Client presentation and one-on-one selling

Public speaking and presentation/webinar delivery

Analyst relations and public speaking

Preferred Education

Master’s preferred

Preferred Related Work Experience and Number of Years

Previous product management or development experience -10+

WORKING CONDITIONS

Office environment

Approximately 10% travel required

#LI-LYR

JOB SUMMARY

The Director of Portfolio Marketing is responsible for positioning Spectrum Business's products and solutions at the forefront of the market.

The role will manage development and delivery of product positioning and marketing across a diverse suite of telecommunications product lines including data voice, video, and managed services.

The Director will leverage strong technical and market knowledge of these technologies to develop and execute innovative strategies at the product, solution and portfolio levels, working closely with partners across Go-to-Market functions.

MAJOR DUTIES AND RESPONSIBILITIES

• Define portfolio level marketing requirements across the buyer's journey, establishing a comprehensive strategy and leading cross-functional teams to implement the plan to grow product awareness, preference, purchase, retention and growth.
• Frame the product marketing strategy, including target audience prioritization, positioning and messaging; contribute to marketing mix strategy development.
• Serve as the driving force in defining, creating and delivering differentiated propositions to market.
• Build go-to market plans to support the launch of new products and features; manage the cross-functional implementation of the plan, including solution and product launch activities.
• Expertly translate product features into buyer benefits and business outcomes, to be leveraged in market facing positioning and messaging.
• Utilize competitive intelligence to develop effective market positioning; incorporate competitive positioning into marketing programs, collateral and sales tools.
• Identify multi-product solutions mapped to specific customer segment and vertical needs, leveraged with compelling solution benefit messaging.
• Identify solution-specific applications and develop target customer profiles.
• Inform the product roadmap by providing key customer insights to the Product Development team that pinpoint the most critical and strategic needs.
• Collaborate closely across the integrated Marketing team to leverage key assets such as web properties, collateral, white papers, events, advertising, and PR to develop content for external and internal marketing and promotions activities across all phases of the buyer's journey.
• Interface with industry analysts, Product Management, equipment manufacturers, Offer Management, Sales, Operations, Marketing Communications and segment Marketing teams.
• Drive new market investigations, including market analysis and customer requirements.
• Perform other related projects and duties as assigned or requested.

REQUIRED QUALIFICATIONS

Required Skills/Abilities and Knowledge

• Ability to read, write, speak and understand English
• Comprehensive technical knowledge spanning data, voice, video, and managed services.
• Proven ability to effectively explain value and benefits derived from technical concepts and clearly convey them to all types of audiences.
• Experience creating effective messaging, positioning and sales enablement tools.
• Proven project management skills with the ability to set and meet deadlines for multiple projects simultaneously while maintaining accuracy and efficiency in deliverables.
• Prioritization and organizational skills with the ability to manage all phases of a large project, such as product launches, from beginning to end with sufficient autonomy.
• Ability to evaluate, recommend and execute strategies and actions quickly and accurately.
• Highly developed capacity for teamwork with the ability to foster and manage change.
• Ability to define work for staff, managing timely delivery of quality work product, coaching toward ongoing development and providing formal performance reviews.
• Confidence when conducting formal presentations or speaking publicly to large audiences, including at trade or industry events.

Required Education

Bachelor's degree in Marketing or equivalent experience

Required Related Work Experience and Number of Years

- B2B product/solutions marketing and/or related business experience 8-10 yrs

- B2B content marketing experience - 5 yrs

- Prior telecommunications or cable industry experience - 8-10 yrs

PREFERRED QUALIFICATIONS

Preferred Skills/Abilities and Knowledge

Client presentation and one-on-one selling

Public speaking and presentation/webinar delivery

Analyst relations and public speaking

Preferred Education

Master's preferred

Preferred Related Work Experience and Number of Years

Previous product management or development experience -10+

WORKING CONDITIONS

Office environment

Approximately 10% travel required

#LI-MA

JOB SUMMARY

The Director of Product Marketing is responsible for positioning Spectrum Business’s products and solutions at the forefront of the market.

The role will manage development and delivery of product positioning and marketing across a diverse suite of telecommunications product lines including data voice, video, and managed services.

The Director will leverage strong technical and market knowledge of these technologies to develop and execute innovative strategies at the product, solution and portfolio levels, working closely with partners across Go-to-Market functions.

MAJOR DUTIES AND RESPONSIBILITIES

• Define portfolio level marketing requirements across the buyer’s journey, establishing a comprehensive strategy and leading cross-functional teams to implement the plan to grow product awareness, preference, purchase, retention and growth.
• Frame the product marketing strategy, including target audience prioritization, positioning and messaging; contribute to marketing mix strategy development.
• Serve as the driving force in defining, creating and delivering differentiated propositions to market.
• Build go-to market plans to support the launch of new products and features; manage the cross-functional implementation of the plan, including solution and product launch activities.
• Expertly translate product features into buyer benefits and business outcomes, to be leveraged in market facing positioning and messaging.
• Utilize competitive intelligence to develop effective market positioning; incorporate competitive positioning into marketing programs, collateral and sales tools.
• Identify multi-product solutions mapped to specific customer segment and vertical needs, leveraged with compelling solution benefit messaging.
• Identify solution-specific applications and develop target customer profiles.
• Inform the product roadmap by providing key customer insights to the Product Development team that pinpoint the most critical and strategic needs.
• Collaborate closely across the integrated Marketing team to leverage key assets such as web properties, collateral, white papers, events, advertising, and PR to develop content for external and internal marketing and promotions activities across all phases of the buyer’s journey.
• Interface with industry analysts, Product Management, equipment manufacturers, Offer Management, Sales, Operations, Marketing Communications and segment Marketing teams.
• Drive new market investigations, including market analysis and customer requirements.
• Perform other related projects and duties as assigned or requested.

REQUIRED QUALIFICATIONS

Required Skills/Abilities and Knowledge

• Ability to read, write, speak and understand English
• Comprehensive technical knowledge spanning data, voice, video, and managed services.
• Proven ability to effectively explain value and benefits derived from technical concepts and clearly convey them to all types of audiences.
• Experience creating effective messaging, positioning and sales enablement tools.
• Proven project management skills with the ability to set and meet deadlines for multiple projects simultaneously while maintaining accuracy and efficiency in deliverables.
• Prioritization and organizational skills with the ability to manage all phases of a large project, such as product launches, from beginning to end with sufficient autonomy.
• Ability to evaluate, recommend and execute strategies and actions quickly and accurately.
• Highly developed capacity for teamwork with the ability to foster and manage change.
• Ability to define work for staff, managing timely delivery of quality work product, coaching toward ongoing development and providing formal performance reviews.
• Confidence when conducting formal presentations or speaking publicly to large audiences, including at trade or industry events.

Required Education

Bachelor’s degree in Marketing or equivalent experience

Required Related Work Experience and Number of Years

- B2B product/solutions marketing and/or related business experience 8-10 yrs

- B2B content marketing experience – 5 yrs

- Prior telecommunications or cable industry experience - 8-10 yrs

PREFERRED QUALIFICATIONS

Preferred Skills/Abilities and Knowledge

Client presentation and one-on-one selling

Public speaking and presentation/webinar delivery

Analyst relations and public speaking

Preferred Education

Master’s preferred

Preferred Related Work Experience and Number of Years

Previous product management or development experience -10+

WORKING CONDITIONS

Office environment

Approximately 10% travel required

#LI-LYR

Mission: Join our crew of innovators and game-changers to spread the love for what we do and shine like diamonds! Job Description: We're on the hunt for a charismatic and creative Product Marketer to join our crew! As a key player in our marketing team, you'll be responsible for crafting and executing marketing strategies that drive engagements, generate buzz, and make our clients' products/services irresistible to customers. Responsibilities: - Develop and execute product marketing plans that drive awareness, adoption, and revenue growth - Collaborate with cross-functional teams to launch new products and features - Create compelling pitching and presenting that showcases our products' awesomeness - Analyze market trends, customers' feedback, and sales data to inform marketing strategies - Work closely with sales teams to provide marketing support and enablement Requirements: - 1 year minimum of experience in product marketing or a related field - Minimum diploma in Marketing Communications, or a related field - Proven track record of launching successful marketing campaigns and driving results - Excellent communication, project management, and problem-solving skills - Ability to work in a fast-paced environment and adapt to changing priorities - Passion for innovative products and marketing strategies Nice to have: - Experience with marketing skillsets and analytics platform - Knowledge of design principles and content creation tools - Familiarity with agile marketing methodologies - Certification in marketing or a related field What we offer: - Competitive remuneration and bonuses packages - Opportunity to work with a innovative and fast-growing company - Collaborative and dynamic work environment - Professional development growth opportunities - Access to the latest marketing tools and technologies - And, of course, a chance to be part of an amazing team! #J-18808-Ljbffr

We’re looking for a Product Marketing staff to support the Credit Cards team with product and usage campaigns. This role involves helping with planning, communication, and tracking of campaigns. Key Responsibilities Monitor market trends and competitors. Prepare FAQs and briefing materials for frontline and operations teams. Prepare T&Cs and clearing them with internal stakeholders. Support campaign fulfilment and assist with reports. Help with UAT testing and general admin work as needed. Requirements Able to work independently and manage changing priorities. Comfortable working under pressure and meeting deadlines. Detail-oriented and organized. Good problem-solving and analytical skills. Prior work or internship experience is a plus. #J-18808-Ljbffr