What Jobs are available for Brand Development in the United States?
Showing 3376 Brand Development jobs in the United States
Brand Development Manager
Posted 2 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement comprehensive annual brand plans to achieve business objectives, including sales, market share, and profitability.
- Conduct market research and consumer insight analysis to identify opportunities and threats.
- Manage the end-to-end process for new product development and launches, from concept to commercialization.
- Oversee the creation and execution of integrated marketing campaigns across various channels (advertising, digital, social media, PR, in-store promotions).
- Manage the brand's budget, ensuring effective allocation of resources and ROI optimization.
- Collaborate with sales, R&D, supply chain, and external agencies to ensure alignment and successful execution of brand strategies.
- Monitor brand performance, competitive landscape, and industry trends, providing regular reports and recommendations.
- Build and maintain strong relationships with key stakeholders, including retailers and media partners.
- Ensure brand consistency across all touchpoints and communications.
- Lead and inspire a small team of marketing professionals dedicated to brand success.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is highly preferred.
- Minimum of 7 years of progressive brand management experience in the FMCG industry.
- Proven track record of successfully launching and growing consumer brands.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Excellent understanding of marketing principles, advertising, digital marketing, and consumer behavior.
- Demonstrated experience in managing budgets and achieving financial targets.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities.
- Experience working with external agencies and cross-functional teams.
- Passion for consumer products and a keen eye for market trends.
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Brand Development Manager
Posted today
Job Viewed
Job Description
Job Description
Company Description
UFG Inc.
Brand Development Manager
Imagine a career where your passion meets purpose, and your work has a global impact. At United Franchise Group, we're not just offering jobs-we're offering the chance to be part of something bigger. We're looking for individuals who want to innovate, inspire, and lead in a company that's shaping the future of franchising worldwide.
For nearly 40 years, UFG has been at the forefront of franchising, growing from a small team to an international powerhouse with over 1800 locations in 60 countries. But we're just getting started, and we want you to be a part of our next chapter. Whether you're just starting out or looking to take your career to new heights, UFG offers positions at every level, with the tools and support to help you succeed.
Our headquarters in West Palm Beach, FL is more than just an office-it's a hub of creativity, collaboration, and community. Here, you'll find a culture that celebrates diversity, encourages innovation and rewards hard work. From day one, you'll be surrounded by people who are passionate about what they do and driven to make a difference.
This is more than a career-it's a calling. At UFG, we believe in taking care of our team as they take care of our franchisees. That's why we offer competitive pay, comprehensive benefits, and perks that go beyond the ordinary.
Are you ready to make your mark? Join us at UFG and be part of a team that's changing the world, one franchise at a time.
Job DescriptionThe Brand Development Manager is the primary franchise sales support and guide for the Brand. They are also responsible for creating and reviewing the Butler report, passing leads to RVP’s, hosting Discovery Day tours, and acts as the brand’s primary tradeshow backup person. The Director of Franchise Development can change the specific brand assignment given from time to time as needed.
- Primary guide/host for the Brand for all Discovery Day Tours.
- Primary tradeshow representative for the Brand (all trade shows), this includes tradeshow and backup for the tradeshow.
- Point Person with Franchise Development for the brand (responsible for passing leads to RVPs when pass percentage is low).
- Calls leads and covers sales through webinars in lieu of First Meetings for open regions and regions in transition.
- Coordinates Charlie Calls.
- Looks at FD (Franchise Development) lead flow to determine if there are enough leads going into each region and advises Division DOS.
- Receives and reviews all Personal Profiles submitted for Brand. Suggests validation stores to RVP based on Profile information.
- Acts as additional Franchise Development rep to pass qualified leads to areas that need additional lead flow and activity upon request from DOS, Brand Leaders, or Division DOS.
- Passes profiles along to RVP for direct contact if assigned to do so by the Division DOS.
- Responsible for organizing and running Validator Webinars/Calls for the brand. Schedules, promotes, and runs them
- Franchise Development Rep for International leads for the brand: all inbound international inquiries assigned to BDM to call and pass lead to International RVP or Brand Sales Director
- Trains new RVP’s about their brand.
- Introduces new RVP’s to tour stores inside and outside of their region, and resales in their region.
- Visits franchisees stores when traveling.
- Conducts quarterly webinars with Brokers to promote the brand.
- Works within Franchise Development to ensure quality leads are being passed and that their brand is being presented correctly.
- Collect and distribute franchisee success stories on a monthly basis to RVPs and other Corporate Staff (shares those success stories with the CEO’s office for monthly videos, as well)
- Acts as a tradeshow backup for all IFE shows and some industry shows throughout the year
- Reviews the Butler Report to monitor strong prospects for each RVP and advises Division DOS.
- Reviews FD lead flow and all costs associated with the Division Leader regularly to maximize opportunities and costs and get the most quality leads for the money being spent.
- Bachelor’s degree (B.A.) or equivalent from four-year college or university; or more than five years related experience and/or training; or equivalent combination of education and experience.
- Franchise Sales experience
- Must be able to travel up to 75% of the time , with air and overnight travel required
Additional Information
Once you become part of our amazing team of winners you’ll enjoy:
- Competitive compensation
- Comprehensive training to hone your skills at our headquarters
- Travel opportunities
- Medical, Dental, Vision, and Life insurance coverage
- Short- and Long-term disability insurance
- Generous time off and paid holidays
- 401(k) plan with company match
- Social gatherings and team building activities
- Leadership workshops for personal development
- Recognition for our top performers
- Philanthropy – a chance to give back to the community
Join us at United Franchise Group – a global leader for entrepreneurs!
Apply now!
All your information will be kept confidential according to EEO guidelines.
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Marketing Coordinator, Brand Development
Posted 2 days ago
Job Viewed
Job Description
Key Responsibilities:
- Assist in the development and implementation of marketing strategies and campaigns.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Support the creation of engaging content for social media, websites, and email marketing.
- Coordinate with design and content teams to produce marketing collateral.
- Help manage social media channels and community engagement.
- Track and report on marketing campaign performance using analytics tools.
- Assist in organizing and executing virtual marketing events and webinars.
- Collaborate with cross-functional teams to ensure brand consistency.
- Provide administrative support to the marketing department as needed.
- Contribute creative ideas for new marketing initiatives.
- Currently pursuing or recently completed a Bachelor's degree in Marketing, Communications, Business, or a related field.
- Strong interest in marketing and brand development.
- Excellent written and verbal communication skills.
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
- Familiarity with social media platforms and basic marketing concepts.
- Strong organizational skills and attention to detail.
- Ability to work independently and as part of a remote team.
- Eagerness to learn and take on new challenges.
- Basic understanding of graphic design principles or content creation tools is a plus.
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Brand Development Mgr
Posted 1 day ago
Job Viewed
Job Description
Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people - and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As the premier wine and spirits distributor, Southern Glazer's isn't just one of Forbes' Top Private Companies; it's a family-owned business with deep roots dating back to 1933.
The reputation of Southern Glazer's is well-established, and it's no surprise that we are regularly recognized for our culture. Southern Glazer's has been recognized by Newsweek as one of America's Greatest Workplaces for Inclusion and Diversity, as well as for Women and Parents and Families. These accolades speak volumes about our commitment to creating a supportive and inclusive culture of belonging for all employees.
As a full-time employee, you can choose from a wide-ranging menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more.
By joining Southern Glazer's, you would be part of a team that values excellence, innovation, and community. This is more than just a job - it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people.
**Overview**
Responsible for achieving customer objectives, Key Performance Indicators, and targets by implementing strategies and tactics while managing customers in a manner that will achieve profitable long-term growth.
**Primary Responsibilities**
+ Support accounts in trade channels including Off-Premise, regional, and national customers
+ Drive brand success via leadership selling against trade channels and actively supporting the selling efforts of sales reps, district managers, and key account specialists within the wholesaler
+ Lead all parts of the sales process including targeting appropriate accounts, lead selling, education and positioning brands for success within the account
+ Monitor field implementation and execution of programs within assigned accounts to ensure product pricing and promotion
+ Regularly interact with field management for updating programming and brand priorities, brand standards and best practices leading to successful execution in the market
+ Provide detailed tracking reports of wholesaler performance against agreed-to supplier objectives
+ Develop key account relationships that deliver measurable results
+ Work with key assigned teams to deliver monthly goals (work-withs, product training samples, etc.)
+ Create, coordinate, and attend on-site promotional functions at established customer accounts (e.g., winemaker dinners, product launches, and tastings)
+ Perform other job-related duties as assigned
**Additional Primary Responsibilities**
**Minimum Qualifications**
+ Bachelor's Degree or an equivalent combination of education and experience
+ Five years of industry related sales experience within the distribution, hospitality or supplier community
+ Valid state motor vehicle operator's license and ability to obtain and maintain auto liability insurance by State laws
+ Must be at least 21 years of age
**Physical Demands**
+ Physical demands include frequently sitting and operating a motor vehicle
+ Physical demands include a considerable amount of time walking, bending, reaching, standing, squatting, and stooping
+ May require lifting/lowering, pushing, carrying, or pulling up to 56lbs
**EEO Statement**
Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.
Southern Glazer's Wine and Spirits provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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Brand Development Specialist
Posted 2 days ago
Job Viewed
Job Description
Key duties include collaborating closely with cross-functional teams, including sales, product development, and advertising agencies, to ensure cohesive brand messaging and execution across all touchpoints. You will assist in the development of brand strategies, marketing plans, and digital content, ensuring alignment with overall business objectives. Performance tracking and reporting on key brand metrics, such as market share, brand awareness, and customer engagement, will be a critical component of your role. The ideal candidate will possess a keen understanding of the FMCG landscape, strong analytical skills, and a proven ability to translate data into actionable brand initiatives.
We are looking for an individual with a Bachelor's degree in Marketing, Business Administration, or a related field, coupled with 2-3 years of experience in brand management, marketing, or product development within the FMCG industry. Exceptional communication, presentation, and project management skills are essential. You should be adept at working in a fast-paced, dynamic environment and possess a creative mindset with a results-oriented approach. This is an exciting opportunity to contribute to the success of well-established and emerging brands in the **Des Moines, Iowa, US** market. Join us to drive brand loyalty and market penetration.
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Brand Development Agent
Posted today
Job Viewed
Job Description
Job Description
Who We’re Looking For:
At Alliance Optix , we’re seeking a relationship-driven A-Player—someone who excels at networking, making introductions, and building connections. Whether you're looking for a flexible side hustle, a part-time opportunity to supplement your income, or a stepping stone to a full-time career in sales, this role is designed for ANYONE that has a strong network.
- Looking for extra income? Leverage your existing relationships and network by introducing us to new opportunities. We’ll handle the deals, and you’ll earn commissions in perpetuity.
- Interested in growing your career? This role can be your gateway to becoming a Senior Account Executive, giving you the experience and tools you need to thrive in a full-time sales role.
If you have an entrepreneurial spirit and a talent for creating introductions that lead to meaningful business outcomes, we want to hear from you.
Your Mission:As a Business Development Agent at Alliance Optix, your role can adapt to your goals:
- Side Hustle Path : Refer accounts and relationships to our team, and we’ll close the deals. You’ll earn ongoing commissions for every successful referral—no extra work required.
- Career Growth Path : Build a foundation in business development and transition into a Senior Account Executive role, where you’ll manage full sales cycles, own client relationships, and drive significant revenue growth.
In either path, you’ll gain valuable experience in solution-based selling, strengthen your professional network, and make a measurable impact.
Key Responsibilities:- Make Connections : Use your professional network to introduce Alliance Optix to new accounts and opportunities.
- Relationship Cultivation : Foster trust and open doors for collaboration, creating a seamless handoff for our sales team.
- Expand Opportunities : Drive engagement across data center, cloud, edge, and enterprise licensing solutions.
- Support the Sales Cycle : Work alongside Account Executives to transition your referrals into long-term partnerships or manage the process as you grow into a full-time sales role.
- Learn and Transition : Gain a deep understanding of our solutions and refine your sales skills to take the next step in your career.
- Relationship-Driven : You thrive on building and leveraging connections, especially within the Atlanta business community.
- Entrepreneurial Spirit : You’re motivated, proactive, and excited to shape your own career path.
- Goal-Oriented : Whether you’re earning extra income or growing into a new role, you excel in a results-driven environment.
- Collaborative : You work well with a team and understand the importance of effectively transitioning relationships.
- Experience : Sales, business development, or account management experience is a plus, but not required.
- Flexible Opportunities : Choose how you engage—side hustle, part-time, or full-time growth.
- Lucrative Commissions : Competitive commission-based compensation with lifetime earning potential on successful referrals.
- Career Development : Clear growth path into a Senior Account Executive role for those seeking career advancement.
- Supportive Team : Collaborate with seasoned professionals who’ll help you succeed.
- Work Your Way : Flexible, remote-friendly environment—work wherever you’re most effective.
- Dynamic Culture : Be part of a results-focused team that values balance, camaraderie, and celebrating success.
Founded in 2021 and headquartered in Atlanta, GA, Alliance Optix is redefining IT advisory with innovative solutions in data center modernization, cloud services, edge computing, and enterprise licensing.
We’re building a team of driven professionals who thrive on delivering impact for our clients while growing together.
Culture-Driven. Results-Focused. At Alliance Optix, we believe in working hard and enjoying life—whether it’s fishing, surfing, golfing or connecting over team events, we create a balance that fuels success!
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Brand Development Manager - Beam
Posted 14 days ago
Job Viewed
Job Description
Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people - and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As the premier wine and spirits distributor, Southern Glazer's isn't just one of Forbes' Top Private Companies; it's a family-owned business with deep roots dating back to 1933.
The reputation of Southern Glazer's is well-established, and it's no surprise that we are regularly recognized for our culture. Southern Glazer's has been recognized by Newsweek as one of America's Greatest Workplaces for Inclusion and Diversity, as well as for Women and Parents and Families. These accolades speak volumes about our commitment to creating a supportive and inclusive culture of belonging for all employees.
As a full-time employee, you can choose from a wide-ranging menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more.
By joining Southern Glazer's, you would be part of a team that values excellence, innovation, and community. This is more than just a job - it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people.
**Overview**
Responsible for achieving customer objectives, Key Performance Indicators, and targets by implementing strategies and tactics while managing customers in a manner that will achieve profitable long-term growth.
**Primary Responsibilities**
+ Support accounts in trade channels including Off-Premise, regional, and national customers
+ Drive brand success via leadership selling against trade channels and actively supporting the selling efforts of sales reps, district managers, and key account specialists within the wholesaler
+ Lead all parts of the sales process including targeting appropriate accounts, lead selling, education and positioning brands for success within the account
+ Monitor field implementation and execution of programs within assigned accounts to ensure product pricing and promotion
+ Regularly interact with field management for updating programming and brand priorities, brand standards and best practices leading to successful execution in the market
+ Provide detailed tracking reports of wholesaler performance against agreed-to supplier objectives
+ Develop key account relationships that deliver measurable results
+ Work with key assigned teams to deliver monthly goals (work-withs, product training samples, etc.)
+ Create, coordinate, and attend on-site promotional functions at established customer accounts (e.g., winemaker dinners, product launches, and tastings)
+ Perform other job-related duties as assigned
**Additional Primary Responsibilities**
**Minimum Qualifications**
+ Bachelor's Degree or an equivalent combination of education and experience
+ Five years of industry related sales experience within the distribution, hospitality or supplier community
+ Valid state motor vehicle operator's license and ability to obtain and maintain auto liability insurance by State laws
+ Must be at least 21 years of age
**Physical Demands**
+ Physical demands include frequently sitting and operating a motor vehicle
+ Physical demands include a considerable amount of time walking, bending, reaching, standing, squatting, and stooping
+ May require lifting/lowering, pushing, carrying, or pulling up to 56lbs
**EEO Statement**
Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.
Southern Glazer's Wine and Spirits provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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Brand Development Mgr - TWG
Posted 11 days ago
Job Viewed
Job Description
Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people - and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As the premier wine and spirits distributor, Southern Glazer's isn't just one of Forbes' Top Private Companies; it's a family-owned business with deep roots dating back to 1933.
The reputation of Southern Glazer's is well-established, and it's no surprise that we are regularly recognized for our culture. Southern Glazer's has been recognized by Newsweek as one of America's Greatest Workplaces for Inclusion and Diversity, as well as for Women and Parents and Families. These accolades speak volumes about our commitment to creating a supportive and inclusive culture of belonging for all employees.
As a full-time employee, you can choose from a wide-ranging menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more.
By joining Southern Glazer's, you would be part of a team that values excellence, innovation, and community. This is more than just a job - it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people.
**Overview**
Responsible for achieving customer objectives, Key Performance Indicators, and targets by implementing strategies and tactics while managing customers in a manner that will achieve profitable long-term growth.
**Primary Responsibilities**
+ Support accounts in trade channels including Off-Premise, regional, and national customers
+ Drive brand success via leadership selling against trade channels and actively supporting the selling efforts of sales reps, district managers, and key account specialists within the wholesaler
+ Lead all parts of the sales process including targeting appropriate accounts, lead selling, education and positioning brands for success within the account
+ Monitor field implementation and execution of programs within assigned accounts to ensure product pricing and promotion
+ Regularly interact with field management for updating programming and brand priorities, brand standards and best practices leading to successful execution in the market
+ Provide detailed tracking reports of wholesaler performance against agreed-to supplier objectives
+ Develop key account relationships that deliver measurable results
+ Work with key assigned teams to deliver monthly goals (work-withs, product training samples, etc.)
+ Create, coordinate, and attend on-site promotional functions at established customer accounts (e.g., winemaker dinners, product launches, and tastings)
+ Perform other job-related duties as assigned
**Additional Primary Responsibilities**
**Minimum Qualifications**
+ Bachelor's Degree or an equivalent combination of education and experience
+ Five years of industry related sales experience within the distribution, hospitality or supplier community
+ Valid state motor vehicle operator's license and ability to obtain and maintain auto liability insurance by State laws
+ Must be at least 21 years of age
**Physical Demands**
+ Physical demands include frequently sitting and operating a motor vehicle
+ Physical demands include a considerable amount of time walking, bending, reaching, standing, squatting, and stooping
+ May require lifting/lowering, pushing, carrying, or pulling up to 56lbs
**EEO Statement**
Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.
Southern Glazer's Wine and Spirits provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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Brand Development Specialist - FMCG
Posted 3 days ago
Job Viewed
Job Description
Responsibilities:
- Conduct market research and analyze consumer trends to identify brand growth opportunities.
- Assist in developing brand strategies, positioning, and key messaging.
- Support the execution of integrated marketing campaigns across various channels.
- Collaborate with cross-functional teams on new product development and launches.
- Monitor brand performance and analyze key marketing metrics.
- Contribute to the development of marketing materials and presentations.
- Track competitor activities and market dynamics within the FMCG sector.
- Assist in managing product lifecycles and promotional activities.
- Liaise with creative agencies and external partners.
- Contribute to fostering a strong brand identity and consumer connection.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3-5 years of experience in brand management or marketing, preferably in FMCG.
- Strong analytical and research skills with an understanding of consumer behavior.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Proficiency in MS Office Suite; experience with market research software is a plus.
- Ability to work collaboratively in a team environment.
- Detail-oriented with strong organizational skills.
- Understanding of digital marketing principles is desirable.
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Brand Development Manager, Emerging Markets
Posted 1 day ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement strategic brand plans for emerging markets.
- Conduct market research and consumer insight analysis to identify growth opportunities.
- Adapt brand positioning, messaging, and marketing campaigns for local contexts.
- Lead cross-functional teams in product localization and launch efforts.
- Manage marketing budgets and ensure optimal return on investment.
- Develop and execute promotional strategies and in-market activities.
- Monitor brand performance and market share in target regions.
- Collaborate with sales and distribution partners to drive brand visibility and sales.
- Analyze competitive landscape and identify differentiation strategies.
- Provide insights and recommendations for product innovation.
- Bachelor's degree in Marketing, International Business, or a related field; MBA preferred.
- Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
- Demonstrated experience in international market development and strategy.
- Strong understanding of consumer behavior and market dynamics in emerging economies.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proven ability to manage budgets and P&Ls.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work effectively in a hybrid environment and travel as needed.
- Proficiency in market analysis tools and CRM software.
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