5,755 Campaign Management jobs in the United States

• Develop and execute comprehensive digital marketing strategies.
• Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive traffic.
• Create and manage engaging content for social media platforms and email marketing campaigns.
• Analyze campaign performance data and provide actionable insights for improvement.
• Monitor industry trends and competitor activities to identify new opportunities.
• Collaborate with design and content teams to produce compelling marketing materials.
• Manage advertising budgets and ensure efficient allocation of resources.
• Report on key marketing metrics and campaign results to stakeholders.

• Bachelor's degree in Marketing, Business Administration, or a related field.
• 3-5 years of experience in digital marketing, with a focus on campaign management.
• Proven experience with SEO, SEM, social media marketing, and email marketing.
• Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
• Strong understanding of content marketing principles and best practices.
• Excellent written and verbal communication skills.
• Ability to work effectively in a team environment and manage multiple projects.

• Develop and execute comprehensive digital marketing campaigns across multiple platforms.
• Manage social media presence, content creation, and community engagement.
• Optimize website content and structure for search engines (SEO).
• Plan and manage paid advertising campaigns (SEM, social media ads).
• Develop and implement email marketing strategies and campaigns.
• Analyze campaign performance metrics and generate regular reports.
• Identify trends and insights to optimize marketing spend and improve ROI.
• Collaborate with the content creation team to develop engaging marketing materials.
• Stay updated on digital marketing best practices and emerging technologies.
• Conduct market research and competitor analysis to inform strategy.

• Developing and executing comprehensive digital marketing campaigns across various channels including search engines, social media, email, and display advertising.
• Conducting keyword research and implementing SEO best practices to improve organic search rankings.
• Managing and optimizing paid advertising campaigns (PPC) on platforms like Google Ads and social media advertising.
• Creating and curating engaging content for websites, blogs, social media, and email newsletters.
• Monitoring campaign performance using analytics tools (e.g., Google Analytics) and generating detailed reports.
• Analyzing data to identify trends, insights, and opportunities for campaign improvement.
• Managing social media presence, engaging with followers, and building online communities.
• Developing and executing email marketing strategies, including list segmentation and automation.
• Collaborating with designers and content creators to produce compelling marketing materials.
• Staying up-to-date with the latest digital marketing trends, tools, and best practices.
• Providing recommendations for website improvements and conversion rate optimization (CRO).
• Managing client relationships and providing regular updates on campaign progress.
• Ensuring brand consistency across all digital channels.
• Testing and iterating on different campaign strategies to maximize ROI.

• Bachelor's degree in Marketing, Communications, or a related field.
• 2-4 years of experience in digital marketing, with a proven track record of successful campaign management.
• Strong understanding of SEO, SEM, content marketing, social media marketing, and email marketing principles.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Ability to work independently and manage multiple projects simultaneously.
• Creative thinking and a passion for digital innovation.
• Experience with A/B testing and conversion rate optimization is a plus.
• Familiarity with marketing automation platforms is advantageous.

• Developing and executing comprehensive digital marketing campaign strategies across channels such as SEO, SEM, social media, email marketing, and content marketing.
• Managing campaign budgets, tracking performance metrics, and optimizing campaigns for maximum ROI.
• Conducting keyword research, audience segmentation, and A/B testing to improve campaign effectiveness.
• Analyzing campaign data and providing insightful reports on performance, trends, and recommendations to clients and internal teams.
• Collaborating with creative teams, content creators, and web developers to ensure cohesive campaign execution.
• Staying up-to-date with the latest digital marketing trends, tools, and best practices.
• Managing client relationships and serving as a primary point of contact for digital marketing initiatives.
• Identifying opportunities for new campaign development and strategic digital marketing solutions.
• Ensuring all campaigns are executed in compliance with relevant regulations and platform policies.

• Develop and implement comprehensive digital marketing strategies to achieve client objectives across various online channels.
• Manage and optimize paid search (PPC) campaigns on platforms like Google Ads and Bing Ads.
• Oversee and execute social media marketing campaigns on platforms such as Facebook, Instagram, LinkedIn, and Twitter.
• Plan and implement display advertising and retargeting campaigns.
• Develop and manage email marketing campaigns, including list segmentation and automation.
• Conduct keyword research, SEO analysis, and implement strategies to improve organic search rankings.
• Analyze campaign performance data using tools like Google Analytics, SEMrush, and social media analytics platforms.
• Identify target audiences and develop effective customer segmentation strategies.
• Create compelling campaign messaging and content strategies in collaboration with creative teams.
• Monitor marketing budgets and ensure efficient allocation of resources to maximize ROI.
• Conduct A/B testing on landing pages, ad copy, and creative assets to optimize conversion rates.
• Stay updated on the latest digital marketing trends, tools, and best practices.
• Prepare regular performance reports and present findings and recommendations to stakeholders.
• Collaborate effectively with remote team members and external partners.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 5 years of experience in digital marketing, with a proven track record of managing successful campaigns.
• Demonstrated expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with digital advertising platforms (Google Ads, Facebook Ads Manager, LinkedIn Ads).
• Strong analytical skills and experience with web analytics tools (Google Analytics, Adobe Analytics).
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
• Excellent written and verbal communication skills.
• Strong project management and organizational abilities.
• Ability to work independently and manage multiple projects simultaneously in a remote work environment.
• Creative thinking and a data-driven approach to problem-solving.
• Certification in Google Ads or Google Analytics is desirable.

About the job Sr. Data Engineer Marketing & Campaign Management

Requirements:

• Marketing Domain knowledge is mandatory. B2B is preferred.
• Worked closely with Marketing/Campaign Management Team
• Good understanding of Marketing Data.
• Knowledge of Data Modeling and Data Structures.
• Proficiency in SQL and RDBMS concepts: Real project experience of writing advanced SQL queries from scratch with good understanding of RDMS concepts to optimize queries as per requirements (Real Project experience)
• Python/PySpark programming hands on knowledge
• Worked on Cloud Data Services preferably on Azure
• Data Engineering skills and Job/Pipeline knowledge
• Good Analytical skills with real production environment/data
  
  Nice to have:
• Knowledge of Marketing/Campaign management Tools
• Salesforce Marketing Cloud certified/real project experience
• Salesforce Data Cloud certified/real project experience

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Headquartered in Milpitas, California (U.S.A.), GSPANN provides consulting and IT services to global clients, ranging from mid-size to Fortune 500 companies. With our experience in retail, high-technology, and manufacturing, we help our clients transform and deliver business value by optimizing their IT capabilities, practices, and operations. With ten offices, including four global delivery centers, and approximately 1400 employees worldwide, we offer the intimacy of a boutique consultancy combined with the capabilities of a large IT services firm.

Role: Martech Architect / Product Manager

Location: NYC, NY / Remote (Locals Preferred for Onsite work)

Duration: Long Term

Responsibilities:

1. Digital Marketing/Martech Product Management: Oversee Campaign Management/ESP platform selection, architecture, and implementation.
2. Strategic Guidance: Provide guidance to clients in defining and building enterprise-wide modern Campaign Management technology architecture, including AI/ML personalization engines, attribution models, identity resolution, email & SMS services, Loyalty, and Campaign Management.
3. Leverage Industry Best Practices: Use experience and industry learnings to inform strategic decisions.
4. Stakeholder Collaboration: Partner with client stakeholders to ensure strategies are aligned and maximize business impact.
5. Data-Driven Campaigns: Design journey orchestration strategies and campaigns based on data insights.
6. Business Strategy Translation: Translate marketing and business expectations into strategies, capabilities, and business cases that improve marketing efficiency and effectiveness.
7. Platform Expertise: Be an expert in at least two ESP technology platform stacks.
8. Platform Selection Experience: Previous experience in conducting RFPs for selecting Campaign Management platforms.
9. Integration Knowledge: Deep understanding of the integrations needed to implement Campaign Management platforms for D2C organizations.

About Working at GSPANN:

GSPANN offers a diverse, rewarding environment with competitive benefits, educational support, and career growth opportunities. We value each employee's talent and contributions and provide opportunities to work globally with top industry brands.

We are committed to affirmative action and an equal opportunity employment policy, welcoming individuals with disabilities, protected veterans, and all qualified individuals without discrimination.

• Seniority Level: Mid-Senior level
• Employment Type: Contract
• Job Function: Information Technology