770 Chief Marketing Officer jobs in the United States

Join a great place to work with MissionSquare, a financial services corporation with approximately $75 billion in assets under management and administration and over 600 employees. Founded in 1972, MissionSquare is dedicated to the retirement needs of public sector employees. We focus on delivering results-oriented retirement and retiree health savings plans, education, investment options, personalized guidance, and related services to public sector participants in more than 9,200 plans and nearly 1.3 million participant accounts. We strive to make the administration of retirement programs as easy and cost-effective as possible. We have an extraordinary talent base and invite you to consider joining MissionSquare's Marketing team.

The Chief Marketing Officer (CMO) is a key executive role responsible for developing and executing comprehensive marketing strategies that align with the organization’s overall business objectives. The CMO plays a central role in driving brand growth, enhancing customer engagement, and delivering measurable results through innovative marketing initiatives. This position is vital to creating a competitive edge in the market and maintaining a strong connection with the company’s target audiences.

Essential Functions for this role include:

Strategic Leadership

• Develop and implement a cohesive marketing strategy that supports the company’s short-term and long-term goals.
• Collaborate with the executive team to ensure marketing initiatives align with overall business objectives.
• Conduct market research to identify emerging trends, competitive dynamics, and consumer demands.
• Define brand positioning and messaging to create a distinct identity in the marketplace.

Team Management

• Lead and inspire the marketing team, fostering a culture of creativity, collaboration, and accountability.
• Recruit, train, and mentor marketing professionals to build a high-performing department.
• Set clear objectives and performance metrics for the team, ensuring alignment with organizational priorities.

Digital Marketing and Innovation

• Oversee digital marketing strategies, including sales enablement tools, SEO, SEM, social media, and email campaigns.
• Leverage data analytics to measure campaign performance and optimize marketing efforts.
• Stay ahead of industry advancements and integrate new technologies into marketing practices.
• Promote innovation in marketing campaigns to enhance engagement and conversion rates.

Brand Management

• Ensure consistency in brand messaging and design across all channels and platforms.
• Manage the development of marketing materials, including press/media outlets, advertisements, brochures, sales materials, social and digital content.
• Collaborate with external agencies or vendors to achieve high-quality deliverables.
• Serve as a spokesperson for the company.

Revenue Growth and ROI

• Develop strategies to drive customer acquisition, retention, and revenue growth.
• Monitor marketing budgets and ensure the efficient allocation of resources.
• Analyze ROI of marketing initiatives and make data-driven decisions to improve outcomes.

If you have the following skills, we encourage you to apply:

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field is required.
• A Master’s degree (e.g., MBA) is preferred.
• Series 7 and 24 preferred.
• 20+ years of experience in marketing or related fields, with a proven record of successful leadership.
• Experience working in the Financial Services industry preferred.
• Experience in developing and executing large-scale marketing campaigns.
• Strong background in digital marketing, analytics, and technology-driven solutions.
• Exceptional strategic thinking and problem-solving abilities.
• Outstanding communication and interpersonal skills.
• Expertise in data analytics and interpreting metrics to guide marketing strategies.
• Ability to manage and motivate a diverse team effectively.

 To benefit your career and support your wellbeing, we offer:

• Competitive Total Rewards (compensation and benefits) package, including 401(k) Plan with matching contributions
• Varied incentive plans
• Flexible/Hybrid work schedules
• Wellness programs
• Tuition reimbursement
• Professional and career development courses
• Mentoring programs
• Volunteerism program 

Salary Range – $25,000 - 350,000 - Compensation package also includes eligibility for incentive plans.

 As a company, MissionSquare is an Equal Opportunity Employer. We strive to create an environment that reflects the value and diversity of our employees and fosters respect among them. We believe that talent from diverse backgrounds will further enhance our ability, and mission, to serve those who serve their communities.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, or any other protected classifications under any applicable law.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. EXECUTIVE

Chief Marketing Officer will be reporting directly to the President. The Chief Marketing Officer (CMO) will be a key member of the executive team and will drive growth through new customer acquisition, retention marketing, and brand awareness. The CMO will design, own and build a marketing strategy to drive audience and increase lifetime value of customers through retention marketing efforts, establish brand recognition and consumer trust especially through third party validation.

Responsibilities

• Oversee corporate communication activities, including external and internal communications and systems
• Build the annual marketing plan & budget and manage quarterly execution and reporting for marketing impact
• Foster and build a marketing function that supports the companys high-performance, high-creativity, and fast paced environment.
• Set clear, achievable team goals and ensure staff has resources, access, and professional development opportunities to perform at high levels
• Oversee all branding of the firm and identify other key branding opportunities to generate revenue
• Conduct market research for various regions and industries and apply strategically to business growth opportunities
• Gather and analyze data regarding website activity and provide recommendations to increase traffic
• Oversee all firm internal and external events in partnership with Business Development
• Evaluate Company culture and provide recommendations on strategic changes to accomplish Company priorities
• Assist senior leaders with the implementation of the learning and development system, as well as provide training on synching marketing and messaging with business development.
• Oversee and manage the recruiting team to assure a continued productive relationship and support of all company recruitment needs with corporate and operations.

Qualifications

• Bachelors degree in business, communications, or a related field from a four-Year College or university; or equivalent combination of education and experience.
• Experience creating and running departments that tie directly to ROI within the firm
• Act as a key business partner and advisor to all senior leadership
• Previous experience in writing and editing for a professional services or technical firm
• Must be a self-starter and with the ability to roll up his / her sleeves
• Leadership ability to grow and develop a high-performance marketing team with a proven record of success.
• High energy, passionate, ability to create and influence change, believes and lives the 'high performance culture' of SBM

Compensation: $325,000 - $400,000 per year

SBM Management Services, LP and its affiliates are proud to be equal opportunity workplaces. We are committed to equal employment opportunity regardless of race, sex, color, ancestry, religion, national origin, sexual orientation, citizenship, age, marital status, disability, gender identity, Veteran status, or other legally protected status.

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Position at SBM Management

The Chief Marketing Officer will report directly to the President. This executive team member will drive growth through new customer acquisition, retention marketing, and brand awareness. The CMO will develop and implement marketing strategies to increase customer lifetime value, establish brand recognition, and build consumer trust through third-party validation.

Responsibilities

• Oversee corporate communication activities, including external and internal communications and systems.
• Build and manage the annual marketing plan and budget; oversee quarterly execution and impact reporting.
• Support a high-performance, creative, and fast-paced marketing environment.
• Set clear goals for the marketing team and ensure they have resources and professional development opportunities.
• Manage branding initiatives and identify opportunities to generate revenue.
• Conduct market research across regions and industries to inform business growth strategies.
• Analyze website activity data and recommend traffic-increasing strategies.
• Coordinate internal and external events in partnership with Business Development.
• Evaluate company culture and recommend strategic changes to meet priorities.
• Assist senior leaders with learning and development initiatives, aligning marketing and messaging with business development.
• Manage the recruiting team to support company hiring needs across departments.

Qualifications

• Bachelors degree in business, communications, or a related field; or equivalent experience.
• Experience leading departments with measurable ROI.
• Act as a strategic partner and advisor to senior leadership.
• Experience in professional services or technical firms' writing and editing.
• Self-starter with a hands-on approach.
• Proven leadership in developing high-performance marketing teams.
• High energy, passion, and ability to drive change; committed to a high-performance culture at SBM.

Compensation: $325,000 - $00,000 per year

SBM Management Services, LP and its affiliates are proud to be equal opportunity workplaces, committed to diversity and inclusion regardless of race, sex, color, religion, national origin, sexual orientation, age, disability, gender identity, veteran status, or other legally protected status.

• Executive

• Full-time

• Marketing and Sales

• Facilities Services

Referrals can double your chances of interview success at SBM Management Services, LP.

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Sacramento, CA: 145,000 - 195,000 (posted 1 month ago)

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Were unlocking community knowledge with AI-enhanced insights.

Decentralized Masters is at the forefront of DeFi education globally. In just two years, we have grown from a pioneering pair of co-founders to over 75 dedicated professionals. Today, we are recognized as one of the fastest-growing enterprises in the sector, with industry insiders predicting our evolution into a unicorn company by 2030. Operating on a bootstrapped model, we are on track to achieve an impressive $50 million in revenue this year alone.

Our Impact

While our growth has been remarkable, we take even greater pride in the success of our clients. To date, we have empowered over 2,000 investors to break into the DeFi world. At Decentralized Masters, we dont just offer education; we cultivate a powerhouse of knowledge combined with an engaging community, innovative technology, and a team of leading DeFi and blockchain experts. Our commitment is to deliver unparalleled resources designed for long-term success in the world of DeFi and Web3, ensuring our members not only safeguard but also enhance their financial future.

Our Vision

Our goal is to create the largest and most influential DeFi ecosystem the world has ever seen, starting with becoming the gold standard in DeFi education. This vision is ambitious, transformative, and poised to change the landscape of digital finance.

Are You Ready?

This is more than just a job; its an opportunity to shape the future of Web3 technology and education. Are you ready to be part of our vision to redefine whats possible in DeFi and beyond? Apply below, and lets explore this journey together.

Check us out here:

What will you be doing?

The CMO will be responsible for setting and executing our global marketing strategy, managing performance across multiple verticals, and delivering measurable growth in leads, conversions, and revenue. This is a highly strategic and operational role for a proven leader who understands performance marketing at scale, particularly within information publishing, financial education, or crypto/alternative investing spaces.

Key Responsibilities:

• Lead the entire marketing department, including Paid Media, Organic Growth (Content, SEO, Social), and Affiliate Marketing.
• Define and drive the overarching marketing strategy aligned with business goals.
• Build, coach, and scale a high-performing team of marketers, creatives, and strategists.
• Collaborate with Sales, Product, and Operations to ensure alignment on funnel performance and customer lifecycle optimization.

Paid Media

• Oversee 7-figure/month ad spend across Meta, Google, YouTube, and native platforms.
• Ensure profitability and scalability of campaigns with strong ROAS.
• Leverage Agora-style direct response copywriting and funnels to drive conversions and LTV.

Organic Growth

• Develop content strategies that grow brand visibility and thought leadership across YouTube, LinkedIn, Twitter/X, and emerging platforms.
• Oversee SEO strategy and execution, including traffic growth and keyword positioning.
• Align content with sales and educational objectives.

Affiliate & Partnerships

• Build and optimize a high-performing affiliate program using industry best practices and tracking platforms.
• Recruit top-tier partners and JV opportunities within the financial/crypto ecosystem.
• Ensure compliance, alignment, and performance tracking across affiliate efforts.

Analytics & Optimization

• Implement robust reporting systems and data dashboards.
• Lead weekly/monthly performance reviews and iterative strategy adjustments.

What Do You Bring?

Must-Have Qualifications

• 10+ years in performance marketing, with at least 5 years in a leadership/executive role.
• Proven ability to lead and scale marketing teams in a fast-growth, remote-first environment.
• Direct response marketing background with a deep understanding of copy, funnels, and customer psychology.
• Experience managing multi-channel campaigns and large media budgets.
• Strong background in affiliate marketing and strategic partnerships.
• Excellent communication, leadership, and decision-making skills.
• Experience with analytics tools (Google Analytics, Meta Ad Manager, Hyros, etc.)

Nice-to-Have

• Previous experience working at Agora Financial (minimum 12 years).
• Experience in the DeFi, Web3, or crypto education space.
• Familiarity with MarTech stacks like HubSpot, ClickFunnels, WordPress, and custom dashboards.

What Do We Offer You?

• Competitive Salary Package
• Full-time / 40 hours a week
• Unlimited PTO
• Flexible Work Schedule
• Team Off-sites
• Supportive, dynamic culture with team members across 22+ countries
• Entirely remote setup work from anywhere in the world!

If you are ready to take on a challenge that will shape the future of crypto finance and grow with a team of innovators, we want to hear from you!

• Seniority level Director

• Employment type Full-time

• Job function Marketing and Advertising
• Industries Education

Referrals increase your chances of interviewing at Decentralized Masters by 2x

Get notified about new Chief Marketing Officer jobs in Miami, FL .

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Our premier client, one of the largest and fastest growing independent mortgage companies in the U.S., is an industry leader in delivering low rate, low fee mortgages with unparalleled customer service.

Were recruiting for an experienced Chief Marketing Officer (CMO) to work out of the corporate headquarters in Chicago. This person will be a key figure in the company, joining the executive team and assuming senior-level management responsibility overseeing the planning, development, and execution of the organizations marketing initiatives. Reporting directly to the CEO, the CMOs primary responsibility is to build the leading mortgage brand and generate revenue by increasing sales through successful marketing strategies, including marketing research, product marketing, marketing communications, advertising, and public relations.

The CMO may also be involved in sales, new business development, and customer success. The role will focus on ensuring the organizations message reaches targeted audiences to meet sales objectives, utilizing channels such as mobile, video, and social media.

Qualifications:

• A minimum of 15 years of overall marketing experience.
• At least 5 years of experience as a CMO in a high-growth company.
• Comfortable working in a dynamic environment.
• Proven success in creative campaigns, brand establishment, sales marketing, online lead generation, and social media excellence (demonstrated via portfolio).

Our client is an Equal Opportunity Employer and encourages all qualified applicants to apply regardless of age, race, sex, religion, color, national origin, disability, veteran status, sexual orientation, gender identity and/or expression, marital or parental status, ancestry, citizenship, pregnancy, or other protected statuses.

Qualified candidates are invited to submit their resumes, compensation requirements, and interview availability in complete confidence to the Pailin Group Professional Search Consultants .

Join to apply for the Chief Marketing Officer role at MissionSquare Retirement

1 day ago Be among the first 25 applicants

Join to apply for the Chief Marketing Officer role at MissionSquare Retirement

Description

Join a great place to work with MissionSquare, a financial services corporation with approximately $75 billion in assets under management and administration and over 600 employees. Founded in 1972, MissionSquare is dedicated to the retirement needs of public sector employees. We focus on delivering results-oriented retirement and retiree health savings plans, education, investment options, personalized guidance, and related services to public sector participants in more than 9,200 plans and nearly 1.3 million participant accounts. We strive to make the administration of retirement programs as easy and cost-effective as possible. We have an extraordinary talent base and invite you to consider joining MissionSquare's Marketing team.

Job Details

Description

Join a great place to work with MissionSquare, a financial services corporation with approximately $5 billion in assets under management and administration and over 600 employees. Founded in 1972, MissionSquare is dedicated to the retirement needs of public sector employees. We focus on delivering results-oriented retirement and retiree health savings plans, education, investment options, personalized guidance, and related services to public sector participants in more than 9,200 plans and nearly 1.3 million participant accounts. We strive to make the administration of retirement programs as easy and cost-effective as possible. We have an extraordinary talent base and invite you to consider joining MissionSquare's Marketing team.

The Chief Marketing Officer (CMO) is a key executive role responsible for developing and executing comprehensive marketing strategies that align with the organizations overall business objectives. The CMO plays a central role in driving brand growth, enhancing customer engagement, and delivering measurable results through innovative marketing initiatives. This position is vital to creating a competitive edge in the market and maintaining a strong connection with the companys target audiences.

Essential Functions For This Role Include

Strategic Leadership

• Develop and implement a cohesive marketing strategy that supports the companys short-term and long-term goals.
• Collaborate with the executive team to ensure marketing initiatives align with overall business objectives.
• Conduct market research to identify emerging trends, competitive dynamics, and consumer demands.
• Define brand positioning and messaging to create a distinct identity in the marketplace.
  
  

• Lead and inspire the marketing team, fostering a culture of creativity, collaboration, and accountability.
• Recruit, train, and mentor marketing professionals to build a high-performing department.
• Set clear objectives and performance metrics for the team, ensuring alignment with organizational priorities.
  
  

• Oversee digital marketing strategies, including sales enablement tools, SEO, SEM, social media, and email campaigns.
• Leverage data analytics to measure campaign performance and optimize marketing efforts.
• Stay ahead of industry advancements and integrate new technologies into marketing practices.
• Promote innovation in marketing campaigns to enhance engagement and conversion rates.
  
  

• Ensure consistency in brand messaging and design across all channels and platforms.
• Manage the development of marketing materials, including press/media outlets, advertisements, brochures, sales materials, social and digital content.
• Collaborate with external agencies or vendors to achieve high-quality deliverables.
• Serve as a spokesperson for the company.
  
  

• Develop strategies to drive customer acquisition, retention, and revenue growth.
• Monitor marketing budgets and ensure the efficient allocation of resources.
• Analyze ROI of marketing initiatives and make data-driven decisions to improve outcomes.
  
  

• Bachelors degree in Marketing, Business Administration, Communications, or a related field is required.
• A Masters degree (e.g., MBA) is preferred.
• Series 7 and 24 preferred.
• 20+ years of experience in marketing or related fields, with a proven record of successful leadership.
• Experience working in the Financial Services industry preferred.
• Experience in developing and executing large-scale marketing campaigns.
• Strong background in digital marketing, analytics, and technology-driven solutions.
• Exceptional strategic thinking and problem-solving abilities.
• Outstanding communication and interpersonal skills.
• Expertise in data analytics and interpreting metrics to guide marketing strategies.
• Ability to manage and motivate a diverse team effectively.
  
  

• Competitive Total Rewards (compensation and benefits) package, including 401(k) Plan with matching contributions
• Varied incentive plans
• Flexible/Hybrid work schedules
• Wellness programs
• Tuition reimbursement
• Professional and career development courses
• Mentoring programs
• Volunteerism program
  
  

• Seniority level Executive

• Employment type Full-time

• Job function Marketing and Sales

Referrals increase your chances of interviewing at MissionSquare Retirement by 2x

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Join to apply for the Chief Marketing Officer role at Space Needle

1 day ago Be among the first 25 applicants

Join to apply for the Chief Marketing Officer role at Space Needle

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The Chief Marketing Officer (CMO) is a dynamic and visionary leader responsible for driving sustained growth in attendance and ticket revenue at the Space Needle and Chihuly Garden and Glasstwo of Seattles most iconic, high-volume destinations. This role bridges the worlds of tourism, culture, and art, helping to position these venues as both premier visitor attractions and significant cultural institutions.

The CMO will shape and elevate the profile of Chihuly Garden and Glass as a world-class art exhibition experience through compelling brand storytelling and integrated campaigns. This includes stewarding the voice and legacy of Dale Chihuly in partnership with Chihuly Studio and ensuring the art-centric identity of the Exhibition is honored and amplified in all marketing and public-facing strategies.

This role demands a proven track record in growing visitation, increasing per capita revenue, and deepening audience engagement at high-profile cultural, entertainment, or tourism destinations. The ideal candidate is a data-driven strategist and brand steward who thrives in complex, creative environments.

Key Responsibilities

Attendance & Revenue Growth

• Develop and execute innovative marketing strategies to grow annual attendance and maximize ticketing revenue through yield optimization, segmentation, and conversion tactics.
• Increase visibility and reach for Chihuly Garden and Glass within both the global art world and broader travel/tourism sectors.
  
  

• Leverage market research and audience insights to develop marketing programs that resonate emotionally and intellectually with guests, particularly those engaging with art, and cultural experiences.
• Create storytelling frameworks that highlight the artistic legacy of Dale Chihuly and position the Exhibition as an essential stop for art lovers, collectors, and cultural tourists.
  
  

• Expand brand reach through affiliate marketing, OTAs, tourism bureaus, museum networks, and travel trade partnerships.
• Foster collaborations with art institutions, cultural alliances, and academic partners to further the Exhibitions cultural relevance.
  
  

• Lead dynamic pricing strategies and premium experience offerings tailored to visitors of art exhibitions and cultural destinations.
• Align promotions with seasonality, exhibition events, and community art initiatives.
  
  

• Oversee all aspects of brand marketing, including media, digital content, social media, PR, influencer campaigns, and storytelling across platforms.
• Ensure that all brand expressionsespecially for Chihuly Garden and Glassreflect the values and aesthetics of a museum-caliber art experience.
  
  

• Develop events that reinforce the cultural significance of both attractions, including exhibition openings, artist collaborations, and seasonal art programs.
• Serve as a strategic leader in planning events that bring community, press, and partners into deeper relationship with Chihuly Studio and the artists legacy.
  
  

• Act as a senior spokesperson and oversee PR efforts, media relations, and community engagement, with an emphasis on supporting the artistic mission of Chihuly Garden and Glass.
• Strengthen the Exhibitions identity as a center for creativity, inspiration, and artistic innovation.
  
  

• Inspire and guide a high-performing marketing and communications team.
• Collaborate closely with Operations, Sales, Guest Experience, Chihuly Studio, and external cultural partners to align marketing strategies with mission and growth objectives.
  
  

• Minimum 15 years of progressive marketing leadership, ideally within tourism, cultural institutions, arts organizations, attractions, or destination marketing.
• Demonstrated success growing attendance and revenue at top-tier art exhibitions, museums, or visitor attractions.
• Proven experience managing integrated marketing functions including digital, e-commerce, brand development, content, public relations, and audience development.
• Deep understanding of art and museum audiences, with experience positioning artistic brands or exhibitions on local, national, and international levels.
• Strong business acumen with the ability to interpret complex data and translate insights into strategic action.
• Budget management expertise and commitment to ROI-driven decision making.
• Exceptional team leadership, storytelling, and stakeholder communication skills.
• Bachelors degree in Marketing, Communications, Business, or Arts Administration (Masters preferred).
  
  

• Flexible schedule including evenings, weekends, and special events (New Years Eve required).
• Commitment to professionalism, confidentiality, and representing Seattles most iconic and artistic landmarks with pride.
• Passion for creating unforgettable guest moments and honoring the artistic and cultural legacy of Dale Chihuly.
  
  

• Medical, Dental, Vision, Life, Long Term Disability
• 401k plan, we will match 50% of the first 6% you contribute, equivalent to 3% of your wages
• Deferred compensation into 401(k)

UB Greensfelder is seeking a visionary and strategic Chief Marketing Officer (CMO) to lead our marketing and business development efforts, ensuring that we effectively communicate our firm's value, enhance our brand reputation, and drive sustainable growth.

UB Greensfelder LLP is an Am Law 200 law firm dedicated to exceeding client expectations and delivering superior, customized legal solutions. The firm's attorneys advise regional, national, and global businesses on a wide range of sophisticated legal matters across more than 25 specialized practice and industry groups. Renowned for its best-in-class client service and litigation excellence, UBG was named 2025 Ohio and Missouri Firm of the Year by Benchmark Litigation and consistently earns top-tier accolades from Chambers and Partners. Established in 2024 through the merger of Ulmer & Berne LLP and Greensfelder, Hemker & Gale, P.C., UB Greensfelder has quickly emerged as a super-regional powerhouse firm in the Midwest and in top-tier business centers. For more information, please visit Our Business Begins With You

Position Overview

The Chief Marketing Officer (CMO) will be responsible for the overall marketing, business development, and communications strategy for the firm. The CMO will work closely with the Chief Operating Officer and leadership team to align marketing efforts with the firms goals and client needs. This role requires an in-depth understanding of the legal industry, client acquisition strategies, and branding, with the ability to oversee a range of marketing initiatives, including content development, digital marketing, events, public relations, and client relations programs.

The ideal candidate will bring a combination of strong leadership, creativity, and analytical skills, as well as a deep understanding of how marketing and business development contribute to the growth of a law firm.

Key Responsibilities

• Marketing Strategy & Leadership
• Develop and Execute Marketing Strategy: Lead the creation and implementation of a comprehensive marketing strategy that aligns with the firms business objectives and target client base.
• Market Positioning & Brand Development: Position the firm as a thought leader in key practice areas, ensuring that brand messaging and marketing communications reflect the firm's expertise and values.
• Competitor & Market Analysis: Conduct competitive analysis and industry research to inform marketing strategy and positioning. Identify trends and adjust tactics to ensure the firm remains competitive in the legal industry.
• Business Development & Client Engagement
• Client Relationship Building: Oversee client engagement strategies to strengthen existing relationships and attract new clients. Lead efforts to identify and pursue new business opportunities.
• Lead Generation & Conversion: Collaborate with attorneys and practice groups to develop business development strategies, including targeting prospective clients, cross-selling services, and pursuing new matters.
• Client Retention Programs: Develop programs to maintain strong relationships with clients, including thought leadership content, newsletters, and events. Ensure client feedback loops are established to continuously improve service delivery.
• Digital Marketing & Communications
• Digital Strategy: Lead digital marketing efforts, including SEO, SEM, social media, content marketing, and website optimization, to increase the firms visibility and attract relevant traffic.
• Website & Content Development: Oversee the development of engaging, client-focused content (e.g., blogs, articles, case studies, white papers) and ensure that the firms website is optimized to showcase services and expertise.
• Social Media & Public Relations: Manage the firms presence on key social media platforms and ensure that PR efforts reflect the firms leadership in the legal sector. Work with media outlets to position the firm as an expert voice in the legal industry.
• Thought Leadership & Industry Engagement
• Content Strategy: Develop and execute a content strategy that showcases the firms legal expertise and thought leadership through blogs, webinars, case studies, whitepapers, and speaking engagements.
• Events & Conferences: Oversee the planning and execution of key industry events, client seminars, and conferences. Ensure the firm is represented at relevant legal and business forums.
• Speaking Opportunities & Publications: Work with attorneys to identify speaking engagements, media opportunities, and publications that enhance the firms reputation and market presence.
• Team Leadership & Development
• Marketing Team Leadership: Manage, mentor, and develop a high-performing marketing and business development team. Provide guidance on best practices and encourage professional growth and innovation within the department.
• Collaboration with Lawyers & Practice Groups: Work closely with lawyers and practice groups to ensure marketing and business development efforts are aligned with the firms practice areas and client objectives.
• Cross-Functional Collaboration: Collaborate with other departments, such as HR, IT, and Finance, to ensure alignment in firm-wide communications and branding.
• Budgeting and Financial Management
• Marketing Budget Oversight: Manage and allocate the marketing department's budget effectively, ensuring a high return on investment for all marketing and business development initiatives.
• Track ROI: Continuously monitor the performance of marketing campaigns and initiatives, adjusting strategies and tactics based on measurable outcomes and firm objectives.
• Marketing Analytics & Reporting
• Data-Driven Marketing: Use marketing analytics and KPIs to track campaign performance, client acquisition, and brand impact. Regularly report on results to the Managing Partner and leadership team.
• Client Feedback & Market Trends: Gather and analyze client feedback and market trends to refine marketing strategies and better meet client expectations.
  
  

• Education: Bachelors degree in marketing, business administration, or related field; advanced degree (MBA, JD, or similar) is a plus.
• Experience:
• Minimum of 10+ years of marketing leadership experience, preferably in the legal industry.
• Proven success in developing and executing marketing strategies that drive business growth and brand awareness.
• Experience in digital marketing, public relations, content creation, and event planning within a law firm or similar professional services environment.
• Skills & Expertise:
• Strong understanding of the legal industry, market dynamics, and client acquisition.
• Leadership experience in managing cross-functional teams and fostering a culture of creativity and results.
• Expertise in digital marketing channels, including SEO, SEM, social media, and email marketing.
• Ability to analyze marketing data and adjust strategies to meet firm objectives.
• Excellent communication and interpersonal skills, with the ability to collaborate with senior leadership and attorneys.
  

• Strategic thinker with a results-oriented approach.
• Strong leadership and team-building abilities.
• Ability to manage multiple projects and priorities simultaneously.
• Highly adaptable and innovative, with a strong understanding of emerging marketing technologies.
• Proactive, self-starter, and a problem solver with exceptional organizational skills.
  
  

Join to apply for the Chief Marketing Officer role at UB Greensfelder

2 days ago Be among the first 25 applicants

Join to apply for the Chief Marketing Officer role at UB Greensfelder

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UB Greensfelder is seeking a visionary and strategic Chief Marketing Officer (CMO) to lead our marketing and business development efforts, ensuring that we effectively communicate our firm's value, enhance our brand reputation, and drive sustainable growth.

UB Greensfelder LLP is an Am Law 200 law firm dedicated to exceeding client expectations and delivering superior, customized legal solutions. The firm's attorneys advise regional, national, and global businesses on a wide range of sophisticated legal matters across more than 25 specialized practice and industry groups. Renowned for its best-in-class client service and litigation excellence, UBG was named 2025 Ohio and Missouri Firm of the Year by Benchmark Litigation and consistently earns top-tier accolades from Chambers and Partners. Established in 2024 through the merger of Ulmer & Berne LLP and Greensfelder, Hemker & Gale, P.C., UB Greensfelder has quickly emerged as a super-regional powerhouse firm in the Midwest and in top-tier business centers. For more information, please visit Our Business Begins With You

Position Overview

The Chief Marketing Officer (CMO) will be responsible for the overall marketing, business development, and communications strategy for the firm. The CMO will work closely with the Chief Operating Officer and leadership team to align marketing efforts with the firms goals and client needs. This role requires an in-depth understanding of the legal industry, client acquisition strategies, and branding, with the ability to oversee a range of marketing initiatives, including content development, digital marketing, events, public relations, and client relations programs.

The ideal candidate will bring a combination of strong leadership, creativity, and analytical skills, as well as a deep understanding of how marketing and business development contribute to the growth of a law firm.

Key Responsibilities

• Marketing Strategy & Leadership
• Develop and Execute Marketing Strategy: Lead the creation and implementation of a comprehensive marketing strategy that aligns with the firms business objectives and target client base.
• Market Positioning & Brand Development: Position the firm as a thought leader in key practice areas, ensuring that brand messaging and marketing communications reflect the firm's expertise and values.
• Competitor & Market Analysis: Conduct competitive analysis and industry research to inform marketing strategy and positioning. Identify trends and adjust tactics to ensure the firm remains competitive in the legal industry.
• Business Development & Client Engagement
• Client Relationship Building: Oversee client engagement strategies to strengthen existing relationships and attract new clients. Lead efforts to identify and pursue new business opportunities.
• Lead Generation & Conversion: Collaborate with attorneys and practice groups to develop business development strategies, including targeting prospective clients, cross-selling services, and pursuing new matters.
• Client Retention Programs: Develop programs to maintain strong relationships with clients, including thought leadership content, newsletters, and events. Ensure client feedback loops are established to continuously improve service delivery.
• Digital Marketing & Communications
• Digital Strategy: Lead digital marketing efforts, including SEO, SEM, social media, content marketing, and website optimization, to increase the firms visibility and attract relevant traffic.
• Website & Content Development: Oversee the development of engaging, client-focused content (e.g., blogs, articles, case studies, white papers) and ensure that the firms website is optimized to showcase services and expertise.
• Social Media & Public Relations: Manage the firms presence on key social media platforms and ensure that PR efforts reflect the firms leadership in the legal sector. Work with media outlets to position the firm as an expert voice in the legal industry.
• Thought Leadership & Industry Engagement
• Content Strategy: Develop and execute a content strategy that showcases the firms legal expertise and thought leadership through blogs, webinars, case studies, whitepapers, and speaking engagements.
• Events & Conferences: Oversee the planning and execution of key industry events, client seminars, and conferences. Ensure the firm is represented at relevant legal and business forums.
• Speaking Opportunities & Publications: Work with attorneys to identify speaking engagements, media opportunities, and publications that enhance the firms reputation and market presence.
• Team Leadership & Development
• Marketing Team Leadership: Manage, mentor, and develop a high-performing marketing and business development team. Provide guidance on best practices and encourage professional growth and innovation within the department.
• Collaboration with Lawyers & Practice Groups: Work closely with lawyers and practice groups to ensure marketing and business development efforts are aligned with the firms practice areas and client objectives.
• Cross-Functional Collaboration: Collaborate with other departments, such as HR, IT, and Finance, to ensure alignment in firm-wide communications and branding.
• Budgeting and Financial Management
• Marketing Budget Oversight: Manage and allocate the marketing department's budget effectively, ensuring a high return on investment for all marketing and business development initiatives.
• Track ROI: Continuously monitor the performance of marketing campaigns and initiatives, adjusting strategies and tactics based on measurable outcomes and firm objectives.
• Marketing Analytics & Reporting
• Data-Driven Marketing: Use marketing analytics and KPIs to track campaign performance, client acquisition, and brand impact. Regularly report on results to the Managing Partner and leadership team.
• Client Feedback & Market Trends: Gather and analyze client feedback and market trends to refine marketing strategies and better meet client expectations.
  
  

• Education: Bachelors degree in marketing, business administration, or related field; advanced degree (MBA, JD, or similar) is a plus.
• Experience:
• Minimum of 10+ years of marketing leadership experience, preferably in the legal industry.
• Proven success in developing and executing marketing strategies that drive business growth and brand awareness.
• Experience in digital marketing, public relations, content creation, and event planning within a law firm or similar professional services environment.
• Skills & Expertise:
• Strong understanding of the legal industry, market dynamics, and client acquisition.
• Leadership experience in managing cross-functional teams and fostering a culture of creativity and results.
• Expertise in digital marketing channels, including SEO, SEM, social media, and email marketing.
• Ability to analyze marketing data and adjust strategies to meet firm objectives.
• Excellent communication and interpersonal skills, with the ability to collaborate with senior leadership and attorneys.
  

• Strategic thinker with a results-oriented approach.
• Strong leadership and team-building abilities.
• Ability to manage multiple projects and priorities simultaneously.
• Highly adaptable and innovative, with a strong understanding of emerging marketing technologies.
• Proactive, self-starter, and a problem solver with exceptional organizational skills.
  
  

• Seniority level Executive

• Employment type Full-time

• Job function Marketing and Sales
• Industries Law Practice

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