3,989 Company Insights jobs in the United States

Insights Analyst, Global Insights

95199 San Jose, California Sparktek

Posted 27 days ago

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Job Description

Note : Please share only 2 good resumes enough

Look for people with these tools mandate (Brandwatch, Sysomos, Talkwalker, etc).

JD

iOPEX is looking for an Analyst on the Global Insights team to join our expanding team. The Global Insights team is the central hub of knowledge for iOPEX, responsible for making sense of all the first party and third party data available about how the platform is used. As such, the team plays a critical role in helping our sales teams articulate the value of iOPEX to advertisers.

The Analyst role is a critical champion of the power of iOPEX. By leveraging proprietary iOPEX data plus third party tools, the Analyst will be a key partner to our internal Global Insights team to help craft recommendations and research decks backed by data for our sales partners.

Responsibilities:
  • Partner with Global Insights team members to create actionable insights that help sell iOPEX as an advertising platform.
  • Daily responsibilities will span across insights - including platform data analysis, social listening, and 1st and 3rd party insights.
  • Translating the 1P and 3P insights into presentations and documents to be used for iOPEX's advertising clients.
  • Accurate implementation of set methodologies and timely delivery of assigned projects.
Who you are:
  • 4+ years of experience in agency planning, brand strategy, cultural insights, trends or consumer behavior. Experience with both an agency and consumer brand a plus.
  • Strong analytical skills to understand complicated data, and the ability to suggest recommendations based on the findings. Data visualization expertise is a plus.
  • Demonstrated knowledge with a data-directed approach to derive insights from social media listening tools (Brandwatch, Sysomos, Talkwalker, etc).
  • Expertise with syndicated tools such as Comscore, Quantcast, GlobalWebIndex, Simmons, MRI, etc.
  • Collaborative and growth mindset, implementing feedback and direction quickly.
  • Strong project management and stakeholder management skills.
  • Global experience a plus
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Insights Associate

07688 Teaneck, New Jersey BEHAVIORALLY, Inc.

Posted 6 days ago

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Insights Associate, Behavioral Qualitative

Who we are, who we are looking for and why are we interested in you:

We are Behaviorally, The Transaction Expert, global market leader in digital shopper marketing. With decades of global experience in consumer marketing insights and category expertise, we apply a unique behavioral framework, cutting-edge AI technology, and a digital-first approach to help brands make the most valuable moment in marketing occur: when a purchase transaction happens. Ultimately we support brands in making better shopper marketing decisions by defining and diagnosing the digital and physical behaviors that drive shopper growth. As we tackle our ambitious growth goals, Behaviorally is looking for exceptional people who can join our passionate research teams helping some of the world's largest brands to understand, predict and influence consumer choice.

THIS POSITION WILL BE BASED IN TEANECK NJ

What You Will Do as a Key member of our Team:

Here at Behaviorally we want to offer an educational development program for young professionals joining the market research industry.

The aim of this is to nurture talent within Behaviorally to level up the next generation of managers, directors and beyond within our organization while contributing to the bright future of the MRX industry.

As a Qualitative Insights Associate at Behaviorally, imagine yourself:
• Observe live research with a focus on qualitative marketing studies from start to finish
• Participate in the creation of key materials needed for the research studies (project timeline, discussion guides, stimuli decks, report templates, etc.)
• Work collaboratively with internal departments to coordinate multiple tasks
• Work with the customer success team (CRM), directly reporting to qualitative team
• Open to moderate in-depth interviews, with proper training provided
• Willing to travel up to 50% of the time

Desired skills and experience:

To qualify and succeed, in the challenging but rewarding world we do business in, you will need:

  • a bachelor's or master's degree in marketing, social science or related field
  • Ability to manage multiple tasks
  • Strong detail-orientation
  • Motivation
  • Excellent verbal and written communication skills
  • Good English speaker
  • Strong interest in Consumer Psychology and AI
  • Natural curiosity & desire to learn new things
  • Emotionally Intelligent
What Else Can We Tell You?

Additional things to keep in mind when considering a career opportunity at Behaviorally:
  • We are pretty transparent about what matters to us. Our progress against our mission, values, goals, accountability metrics and KPIS all the way up to our senior leaders are visible and available for everyone, anytime, anywhere. You will always know where we (and you) stand.
  • You will feel taken care of, whether it is competitive benefits, personalized training, development and mentorship or those important additional factors that some may take for granted (competitive wages and benefits, flex time or remote working policies etc.) We know how much these matter when you are choosing a place in which you will spend the majority of your time, building your career.
  • You will feel part of a team that welcomes, feels, and behaves like you. We take great care recruiting someone like you, so you can rest assured that we have done the same with the team you are joining. They too are bright, curious, dependable, candid, optimistic, and supportive of each other. The team you join is as much dedicated to seeing you succeed as they are committed to the goals of the company and the clients we serve.


Our ethical commitment to you and all our employees:

At Behaviorally, we are committed to a work environment that is inclusive to all and free of discrimination. It is our policy to be an equal opportunity employer.

Want to know more:
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INSIGHTS ANALYST

75029 Lewisville, Texas Acosta Group

Posted 6 days ago

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Job Description

Job Posting
**Overview**
Generate data-driven insights and leads client's thinking in how to action/profit from those insights. The Analyst will be responsible for providing actionable analysis of internal and external data sources for our key national customers and be deeply involved in the sales planning process.
**Responsibilities**
+ Conducts a broad range of strategic business planning including, but not limited to, category management, space management, product evaluation, promotion planning and evaluation, trade funds evaluation, and resource allocation.
+ Analyze retailing and shopper/consumer behaviors, including building insights and data driven strategies, leveraging macro-economic, consumer, and retail insights leading clear implications and recommendations.
+ Identify, measure, and quantify our brands and competitors' trends and opportunities. Includes creating and maintaining weekly/monthly reporting vehicles.
+ Enhances business operations through development of consultative insights and presentations directed towards generating increased sales.
+ Manages the use and application of syndicated and non-syndicated data resources.
+ Strategically leverage analytical insights to further growth of category & identify merchandising growth opportunities.
+ Understands CROSSMARK capabilities/processes and able to recommend insights-based actions that generate incremental revenue for CROSSMARK.
+ Develops and shares best practices (templates/analyses/methodologies)
+ Be recognized internally and externally as a thought leader in category management insights and trends.
+ Coordinate efforts with field Insights team to manage the completion of national client presentations and analyses.
+ Analyze & present post-promotion analysis, quantifying impact to brand and category.
This job description does not imply that the above functions are the only tasks that may be performed. Individuals will be expected to follow any other job-related instructions and perform any other job-related tasks as directed by management.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.
_Responsibilities With Regard to Workers' Compensation Claims:_
You are responsible for reporting any employment related injury you incur to your direct supervisor as soon as possible following an incident resulting in an injury.
**Qualifications**
_Education/Experience_ : 2 years' experience in analyzing and interpreting data and delivering actionable insights with strategic thinking; Relevant experience within the CPG Industry preferred; Experience working with sales and/or customer development including channel development, merchandising and trade relations preferred; Must have prior work experience in data analysis and systems and demonstrate a fundamental knowledge of the technology involved to operate these systems.
_Specific Skills_ :
+ Must possess excellent written and verbal communication skills, must be able to effectively communicate with others.
+ Power BI development experience including use of Power Query and DAX
+ Intermediate skills in Excel
+ Ability to organize and manage multiple, time-sensitive projects.
+ Ability to work well in a team setting and with various levels within organization.
+ Ability to translate broad trends to specific implications.
+ Experience working with sales and/or customer development including channel development,
merchandising and trade relations preferred
+ Story telling with information; ability to look across the store not just analyze a category.
+ Knowledge of statistics and quantitative business analyses is a plus.
_Computer Skills: : Proficient in MS Office; Excel and ability to build dashboards using Power BI and other market data tools (IRI)_
_Physical Demands:_ While performing the duties of this position, the team member is regularly required to be able to:
+ Sit, stand, talk, hear and use hands and fingers to operate a computer keyboard, mouse and/or other peripherals.
+ Listen to and understand information and ideas presented through spoken words and sentences.
+ Read and understand information and ideas presented in writing.
+ Communicate information and ideas in speaking so other will understand.
+ Identify and understand the speech of another person.
+ Communicate information and ideas in writing so others will understand.
+ Light to moderate lifting may be required from time-to-time
_Supervisory Responsibilities_ : None
_Working Environment_ : Office environment; Travel for the purposes of presentation may be required.
_Language Skills:_ English is the primary language skill; however, bilingual skills may be required based on business necessity.
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INSIGHTS ANALYST

75029 Lewisville, Texas Acosta Group

Posted 6 days ago

Job Viewed

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Job Description

Job Posting
**Overview**
Generate data-driven insights and leads client's thinking in how to action/profit from those insights. The Analyst will be responsible for providing actionable analysis of internal and external data sources for our key national customers and be deeply involved in the sales planning process.
**Responsibilities**
+ Conducts a broad range of strategic business planning including, but not limited to, category management, space management, product evaluation, promotion planning and evaluation, trade funds evaluation, and resource allocation.
+ Analyze retailing and shopper/consumer behaviors, including building insights and data driven strategies, leveraging macro-economic, consumer, and retail insights leading clear implications and recommendations.
+ Identify, measure, and quantify our brands and competitors' trends and opportunities. Includes creating and maintaining weekly/monthly reporting vehicles.
+ Enhances business operations through development of consultative insights and presentations directed towards generating increased sales.
+ Manages the use and application of syndicated and non-syndicated data resources.
+ Strategically leverage analytical insights to further growth of category & identify merchandising growth opportunities.
+ Understands CROSSMARK capabilities/processes and able to recommend insights-based actions that generate incremental revenue for CROSSMARK.
+ Develops and shares best practices (templates/analyses/methodologies)
+ Be recognized internally and externally as a thought leader in category management insights and trends.
+ Coordinate efforts with field Insights team to manage the completion of national client presentations and analyses.
+ Analyze & present post-promotion analysis, quantifying impact to brand and category.
This job description does not imply that the above functions are the only tasks that may be performed. Individuals will be expected to follow any other job-related instructions and perform any other job-related tasks as directed by management.
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.
_Responsibilities With Regard to Workers' Compensation Claims:_
You are responsible for reporting any employment related injury you incur to your direct supervisor as soon as possible following an incident resulting in an injury.
**Qualifications**
_Education/Experience_ : 2 years' experience in analyzing and interpreting data and delivering actionable insights with strategic thinking; Relevant experience within the CPG Industry preferred; Experience working with sales and/or customer development including channel development, merchandising and trade relations preferred; Must have prior work experience in data analysis and systems and demonstrate a fundamental knowledge of the technology involved to operate these systems.
_Specific Skills_ :
+ Must possess excellent written and verbal communication skills, must be able to effectively communicate with others.
+ Power BI development experience including use of Power Query and DAX
+ Intermediate skills in Excel
+ Ability to organize and manage multiple, time-sensitive projects.
+ Ability to work well in a team setting and with various levels within organization.
+ Ability to translate broad trends to specific implications.
+ Experience working with sales and/or customer development including channel development,
merchandising and trade relations preferred
+ Story telling with information; ability to look across the store not just analyze a category.
+ Knowledge of statistics and quantitative business analyses is a plus.
_Computer Skills: : Proficient in MS Office; Excel and ability to build dashboards using Power BI and other market data tools (IRI)_
_Physical Demands:_ While performing the duties of this position, the team member is regularly required to be able to:
+ Sit, stand, talk, hear and use hands and fingers to operate a computer keyboard, mouse and/or other peripherals.
+ Listen to and understand information and ideas presented through spoken words and sentences.
+ Read and understand information and ideas presented in writing.
+ Communicate information and ideas in speaking so other will understand.
+ Identify and understand the speech of another person.
+ Communicate information and ideas in writing so others will understand.
+ Light to moderate lifting may be required from time-to-time
_Supervisory Responsibilities_ : None
_Working Environment_ : Office environment; Travel for the purposes of presentation may be required.
_Language Skills:_ English is the primary language skill; however, bilingual skills may be required based on business necessity.
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Insights Program Manager - Global Sales Insights

10261 New York, New York LinkedIn

Posted today

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Job Description

Company Description

LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun - where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role can be based in New York City, San Francisco, or our Chicago offices.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

As an Insights Program Manager supporting the Marketing Solutions business, you will leverage one of the richest proprietary datasets in the world. You will work with a high-caliber, passionate team who believes that data can transform how a company does business. You will lead high-impact programs and scale analytics tools that create value for our customers, our sales teams, and our business.

Your work will help supercharge our go-to-market efforts by infusing data into how we sell and the stories we tell. In this role, you will develop scaled customer insights solutions, used by thousands of sales professionals every day, by capturing complex business requirements, owning end-to-end technical development and driving field-wide deployment. This includes prototyping, developing, and validating internal and customer-facing solutions to build quality insights products.

To be successful in this role, you will be a proactive, analytical product manager, using LinkedIn's unique data and disciplined project management techniques to design and execute programs and tools focused on accelerating LinkedIn's growth. Diverse internal partners you'll collaborate with include-but are not limited to-Insights, Sales, Sales Readiness, Product Marketing, Engineering, Data Science, and Product. You'll embrace continuous learning and diverse feedback to ensure that your tools and programs are evolving and improving to meet the needs of our customers. You like to dream big, work collaboratively to get stuff done, and know how to have fun along the way.

Responsibilities:
  • Partner cross-functionally to design, plan, and execute strategy
  • Create requirements and project plans for analytic programs and tools, and re-prioritize based on impact and level of effort to complete
  • Build a communications plan that ensures effective delivery and awareness of new Insights product or feature launches and incorporates feedback from key stakeholders
  • Establish a high bar for compelling scaled insights business cases
  • Identify scaled solutions for the most important customer challenges by leveraging LinkedIn's unique data and act as an advisor to manage stakeholder expectations
  • Leverage SQL/Python to extract necessary data
  • Analyze results to generate business insights
Qualifications

Basic Qualifications
  • BA/BS in math, marketing, statistics, economics or related quantitative field
  • 3+ years of experience in project/program management or consulting role working cross-functionally
  • 3+ years of experience with data analysis, data storytelling, and data visualization tools (e.g., Tableau, Power BI, etc.) to turn data into insights and present to internal and/or external stakeholders
  • 2+ years working with SQL to query large datasets (e.g., Pig, Hive, Presto, Spark SQL, etc.)
  • 2+ years working with Python for data manipulation, batch processing, machine learning, statistical analysis, etc.
Preferred Qualifications
  • Experience in digital marketing analytics
  • Business acumen and creative problem-solving skills
  • Experience managing complex, multi-workstream programs
  • Experience working with both technical and non-technical stakeholders like sales to capture complex business requirements, solution, and drive full scale deployment (launch, adoption, impact assessment)
  • Excellent interpersonal, communication, writing, presentation, statistical and data analysis skills
  • Experience turning data into insights and presenting to internal (technical and non-technical) stakeholders and external stakeholders
  • Expert knowledge of MS Office (Outlook, Word, PowerPoint and Excel)
Suggested Skills:
  • Stakeholder management
  • Data visualization
  • Data storytelling
  • Consulting
  • SQL
LinkedIn is committed to fair and equitable compensation practices.

The pay range for this role is $123,000 to $199,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit

Additional Information

Equal Opportunity Statement

We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
  • Documents in alternate formats or read aloud to you
  • Having interviews in an accessible location
  • Being accompanied by a service dog
  • Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link:

Global Data Privacy Notice for Job Candidates

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants:
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Capabilities & Insights Senior Analyst - Consumer Insights

10261 New York, New York McKinsey & Company

Posted 6 days ago

Job Viewed

Tap Again To Close

Job Description



Consulting
Capabilities & Insights Senior Analyst - Consumer Insights
Job ID: 97715

Do you want to work on complex and pressing challenges-the kind that bring together curious, ambitious, and determined leaders who strive to become better every day? If this sounds like you, you've come to the right place.

Your Impact
You will partner with consulting teams and work directly with clients to understand their primary business objectives, strategize a research plan, and lead the end-to-end research process from design to insights. In your role, you will engage as a consulting team member to generate qualitative and quantitative B2C and B2B insights and translate findings into business recommendations. The majority of your time will be spent on client-facing engagements to design research strategies to meet engagement objectives and lead survey instrument and/or qualitative question guide development with key stakeholders. You will also advise on the analytics plan, including advanced modeling, and help the team analyze, identify and synthesize emerging implications and recommendations for clients. You will also be responsible for working with the firm's preferred vendors to program and field the research to ensure high quality data. You will also contribute to firm knowledge initiatives through in-depth support of B2C and B2B insights needs and collaborate with other consultants to develop original points of view or tools focused on areas of expertise. You will be based in our Atlanta, Boston, New York, or Washington DC office and will be part of the Growth Marketing & Sales Solutions team. You will work with our Agile Insights Solution that helps companies across all industries gain consumer, shopper and buyer insights with our comprehensive suite of agile market research techniques and expertise.

Your Growth
Driving lasting impact and building long-term capabilities with our clients is not easy work. You are the kind of person who thrives in a high performance/high reward culture - doing hard things, picking yourself up when you stumble, and having the resilience to try another way forward. In return for your drive, determination, and curiosity, we'll provide the resources, mentorship, and opportunities you need to become a stronger leader faster than you ever thought possible. Your colleagues-at all levels-will invest deeply in your development, just as much as they invest in delivering exceptional results for clients. Every day, you'll receive apprenticeship, coaching, and exposure that will accelerate your growth in ways you won't find anywhere else. When you join us, you will have:
  • Continuous learning: Our learning and apprenticeship culture, backed by structured programs, is all about helping you grow while creating an environment where feedback is clear, actionable, and focused on your development. The real magic happens when you take the input from others to heart and embrace the fast-paced learning experience, owning your journey.
  • A voice that matters: From day one, we value your ideas and contributions. You'll make a tangible impact by offering innovative ideas and practical solutions. We not only encourage diverse perspectives, but they are critical in driving us toward the best possible outcomes.
  • Global community: With colleagues across 65+ countries and over 100 different nationalities, our firm's diversity fuels creativity and helps us come up with the best solutions for our clients. Plus, you'll have the opportunity to learn from exceptional colleagues with diverse backgrounds and experiences.
  • World-class benefits: On top of a competitive salary (based on your location, experience, and skills), we provide a comprehensive benefits package to enable holistic well-being for you and your family.
Your qualifications and skills
  • Bachelor's degree required; master's degree preferred
  • 4+ years of market research experience with a strong emphasis on quantitative experience and consumer and shopper insights; background at a market research agency or a research department at a consumer-oriented company preferred
  • Well versed in usage and attitude measurement, brand equity measurement, concept testing, product testing, segmentation, etc.
  • Superior analytical thinking skills with the ability to synthesize complex information and derive insights
  • Highly developed understanding of relevant content area (e.g. industry sector, functional topic)
  • Advanced business knowledge and ability to translate business objectives into research objectives
  • Full understanding of research techniques, information sources, and statistical analysis/analytic techniques as relevant to role
  • Solid problem-solving skills
  • Demonstrated ability to manage multiple projects and deliver results on time
  • Clear and precise communicator including excellent business writing skills
  • Comfortable working with statistical software packages
  • Ethnography background and one-on-one interviewing skills a plus
  • Highly organized, resourceful, and able to prioritize among competing demands
  • Outstanding interpersonal and influencing skills; ability to work independently and collaboratively on teams and with people at all levels
  • Ability to travel as needed


Please review the additional requirements regarding essential job functions of McKinsey colleagues.

Apply Now
Apply Later

FOR U.S. APPLICANTS: McKinsey & Company is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by applicable law.


Certain US jurisdictions require McKinsey & Company to include a reasonable estimate of the salary for this role.
For new joiners for this role in the United States, including all office locations where the job may be performed, a reasonable estimated range
is $110,000 - $110,000 USD -to help you understand what you can expect. This reflects our best estimate of the lowest to highest
(salary/hourly wages) for this role at the time of this posting, ensuring you have a clear picture right from the start, though it's important
to remember that actual salaries may vary. Factors like your office location, your unique blend of experience and skills, start date and our current
organizational needs all play a part in determining the final figure. Certain roles are also eligible for bonuses, subject to McKinsey's discretion
and based on factors such as individual and/or organizational performance.


Additionally, we provide a comprehensive benefits package that reflects our commitment to the wellness of our colleagues and their families.
This includes medical, mental health, dental and vision coverage, telemedicine services, life, accident and disability insurance, parental leave and family planning benefits, caregiving resources, a generous retirement contributions program, financial guidance,
and paid time off.


FOR NON-U.S. APPLICANTS: McKinsey & Company is an Equal Opportunity employer. For additional details
regarding our global EEO policy and diversity initiatives, please visit our
McKinsey Careers and
Diversity & Inclusion sites.

Job Skill Group - N/A

Job Skill Code - SCIA - Senior Capabilities and Insights Analyst

Function - Marketing & Sales

Industry - Consumer Packaged Goods;Retail

Post to LinkedIn - #LI-DNI

Posted to LinkedIn Date -

LinkedIn Posting City -

LinkedIn Posting State/Province -

LinkedIn Posting Country -

LinkedIn Job Title - Capabilities & Insights Senior Analyst - Consumer Insights

LinkedIn Function -

LinkedIn Industry -

LinkedIn Seniority Level -
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Capabilities & Insights Senior Analyst - Consumer Insights

30383 Atlanta, Georgia McKinsey & Company

Posted 6 days ago

Job Viewed

Tap Again To Close

Job Description



Consulting
Capabilities & Insights Senior Analyst - Consumer Insights
Job ID: 97715

Do you want to work on complex and pressing challenges-the kind that bring together curious, ambitious, and determined leaders who strive to become better every day? If this sounds like you, you've come to the right place.

Your Impact
You will partner with consulting teams and work directly with clients to understand their primary business objectives, strategize a research plan, and lead the end-to-end research process from design to insights. In your role, you will engage as a consulting team member to generate qualitative and quantitative B2C and B2B insights and translate findings into business recommendations. The majority of your time will be spent on client-facing engagements to design research strategies to meet engagement objectives and lead survey instrument and/or qualitative question guide development with key stakeholders. You will also advise on the analytics plan, including advanced modeling, and help the team analyze, identify and synthesize emerging implications and recommendations for clients. You will also be responsible for working with the firm's preferred vendors to program and field the research to ensure high quality data. You will also contribute to firm knowledge initiatives through in-depth support of B2C and B2B insights needs and collaborate with other consultants to develop original points of view or tools focused on areas of expertise. You will be based in our Atlanta, Boston, New York, or Washington DC office and will be part of the Growth Marketing & Sales Solutions team. You will work with our Agile Insights Solution that helps companies across all industries gain consumer, shopper and buyer insights with our comprehensive suite of agile market research techniques and expertise.

Your Growth
Driving lasting impact and building long-term capabilities with our clients is not easy work. You are the kind of person who thrives in a high performance/high reward culture - doing hard things, picking yourself up when you stumble, and having the resilience to try another way forward. In return for your drive, determination, and curiosity, we'll provide the resources, mentorship, and opportunities you need to become a stronger leader faster than you ever thought possible. Your colleagues-at all levels-will invest deeply in your development, just as much as they invest in delivering exceptional results for clients. Every day, you'll receive apprenticeship, coaching, and exposure that will accelerate your growth in ways you won't find anywhere else. When you join us, you will have:
  • Continuous learning: Our learning and apprenticeship culture, backed by structured programs, is all about helping you grow while creating an environment where feedback is clear, actionable, and focused on your development. The real magic happens when you take the input from others to heart and embrace the fast-paced learning experience, owning your journey.
  • A voice that matters: From day one, we value your ideas and contributions. You'll make a tangible impact by offering innovative ideas and practical solutions. We not only encourage diverse perspectives, but they are critical in driving us toward the best possible outcomes.
  • Global community: With colleagues across 65+ countries and over 100 different nationalities, our firm's diversity fuels creativity and helps us come up with the best solutions for our clients. Plus, you'll have the opportunity to learn from exceptional colleagues with diverse backgrounds and experiences.
  • World-class benefits: On top of a competitive salary (based on your location, experience, and skills), we provide a comprehensive benefits package to enable holistic well-being for you and your family.
Your qualifications and skills
  • Bachelor's degree required; master's degree preferred
  • 4+ years of market research experience with a strong emphasis on quantitative experience and consumer and shopper insights; background at a market research agency or a research department at a consumer-oriented company preferred
  • Well versed in usage and attitude measurement, brand equity measurement, concept testing, product testing, segmentation, etc.
  • Superior analytical thinking skills with the ability to synthesize complex information and derive insights
  • Highly developed understanding of relevant content area (e.g. industry sector, functional topic)
  • Advanced business knowledge and ability to translate business objectives into research objectives
  • Full understanding of research techniques, information sources, and statistical analysis/analytic techniques as relevant to role
  • Solid problem-solving skills
  • Demonstrated ability to manage multiple projects and deliver results on time
  • Clear and precise communicator including excellent business writing skills
  • Comfortable working with statistical software packages
  • Ethnography background and one-on-one interviewing skills a plus
  • Highly organized, resourceful, and able to prioritize among competing demands
  • Outstanding interpersonal and influencing skills; ability to work independently and collaboratively on teams and with people at all levels
  • Ability to travel as needed


Please review the additional requirements regarding essential job functions of McKinsey colleagues.

Apply Now
Apply Later

FOR U.S. APPLICANTS: McKinsey & Company is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by applicable law.


Certain US jurisdictions require McKinsey & Company to include a reasonable estimate of the salary for this role.
For new joiners for this role in the United States, including all office locations where the job may be performed, a reasonable estimated range
is $110,000 - $110,000 USD -to help you understand what you can expect. This reflects our best estimate of the lowest to highest
(salary/hourly wages) for this role at the time of this posting, ensuring you have a clear picture right from the start, though it's important
to remember that actual salaries may vary. Factors like your office location, your unique blend of experience and skills, start date and our current
organizational needs all play a part in determining the final figure. Certain roles are also eligible for bonuses, subject to McKinsey's discretion
and based on factors such as individual and/or organizational performance.


Additionally, we provide a comprehensive benefits package that reflects our commitment to the wellness of our colleagues and their families.
This includes medical, mental health, dental and vision coverage, telemedicine services, life, accident and disability insurance, parental leave and family planning benefits, caregiving resources, a generous retirement contributions program, financial guidance,
and paid time off.


FOR NON-U.S. APPLICANTS: McKinsey & Company is an Equal Opportunity employer. For additional details
regarding our global EEO policy and diversity initiatives, please visit our
McKinsey Careers and
Diversity & Inclusion sites.

Job Skill Group - N/A

Job Skill Code - SCIA - Senior Capabilities and Insights Analyst

Function - Marketing & Sales

Industry - Consumer Packaged Goods;Retail

Post to LinkedIn - #LI-DNI

Posted to LinkedIn Date -

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LinkedIn Posting State/Province -

LinkedIn Posting Country -

LinkedIn Job Title - Capabilities & Insights Senior Analyst - Consumer Insights

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Audience Insights Manager, Reputation Marketing & Insights

98127 Seattle, Washington Amazon

Posted 6 days ago

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Audience Insights Manager, Reputation Marketing & Insights Job ID: 2916921 | Amazon.com Services LLC As an Audience Insights Manager on the Reputation Marketing & Insights team you will build audiences for communications teams across Amazon, research their media consumption habits, and translate these data into communication strategies. You will focus on mining and developing new and existing streams of data about the habits, preferences, and patterns of key audiences. Using that information, you’ll partner with communication teams within Amazon to create tailored targeting strategies to reach those individuals. This role combines deep media landscape knowledge with practical data analysis to improve brand perception and message resonance. You will bring a data-driven mindset to help determine the optimal channel mix for reach a given audience and move the needle. You will also work with internal stakeholders and external partners to deliver measurable insights that demonstrate the success of your approach. Key job responsibilities Acting as the primary source of media insights about key audiences for communications teams Partnering with communications teams across Amazon to translate insights into actionable strategic shifts Designing and managing research initiatives like quantitative surveys with external agencies to gather actionable audience intelligence Measuring and reporting on channel performance, audience engagement, and brand sentiment improvements to demonstrate ROI Seeking opportunities to leverage audience data more powerfully through automation, integration, and new technologies Working cross-functionally with other analytics, reporting, and research teams to develop and share best practices and learnings, define and refine benchmarks, and develop best-in-class insights Staying on the leading edge of latest trends and opportunities in media and providing POVs on where our brand reputation campaigns have opportunities Creating clear, compelling reports and documents that translate complex data insights for stakeholders at all technical levels About the team Reputation Marketing & Insights is a team within Amazon's Communication & Corporate Responsibility organization that focuses on telling Amazon's story to key audiences. We elevate truths about our brand. We meet our audiences where they are and go deep on channel-specific creative. We build marketing plans that persuade our core audiences through best-in-class media tactics and measurement methodology that enables us to optimize towards the principles and platforms that achieve real-world outcomes. Our team is dedicated to supporting new members. We have a broad mix of experience levels and tenures, and we’re building an environment that celebrates knowledge sharing and mentorship. We care about your career growth and strive to assign projects based on what will help each team member develop and take on more complex tasks in the future. BASIC QUALIFICATIONS 3+ years of professional non-internship marketing experience Experience using data and metrics to measure impact and determine improvements Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion Strong familiarity with qualitative and quantitative research techniques Bachelors or equivalent PREFERRED QUALIFICATIONS Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation Experience with A/B testing, especially around audience segmentation and targeting Excellent written and verbal communication skills, with an ability to communicate plans to audiences that do not have a technical data background Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit here for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner. Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $72,600/year in our lowest geographic market up to $155,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit here . Posted: March 6, 2025 (Updated about 21 hours ago) #J-18808-Ljbffr

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Principal Insights Analyst, LMS Customer Insights

94103, California LinkedIn

Posted 3 days ago

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Job Description

LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun - where everyone can succeed.
Join us to transform the way the world works.
This position can be performed in New York City or San Francisco depending upon which location the applicant chosen for the role is currently residing.
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
At LinkedIn we believe that marketing is what accelerates business growth and that nearly all the levers of business growth are driven by marketing. Because of this, we are passionate about helping marketers unlock growth for their companies and seeing them thrive. We work with our customers to empower them to make more effective marketing and business decisions with insights leveraging one of the richest proprietary data sets in the world. ?
Searching for your dream job? At LinkedIn, we strive to help our employees find passion and purpose. Join us in advancing our vision to create economic opportunity for every member of the global workforce by helping organizations thrive and grow through marketing excellence?LinkedIn Marketing Solutions (LMS) Customer Insights team is seeking a dynamic, visionary Principal Insights Analyst with a strong technical background and proven expertise in marketing analytics and measurement innovation to join our global team which is responsible for developing and scaling leading-edge marketing measurement and insights solutions to support our sales teams with deepening strategic relationships with our marketing customers and driving commercial outcomes powered by the experiences of LinkedIn's 1B+ members spanning over 200 countries and territories.
Key responsibilities for this role include data solutions innovation aligned to new platform products, features and associated measurement and insights solutions using advanced analytics and technical partner solutions to deliver world-class marketing and business intelligence to unlock new paths for market differentiation and growth. Realizing the vision for this role will require developing and scaling complex customer insights and measurement solutions for enterprise customers, working in close collaboration with sales teams and cross-functional partners to enable LMS sales teams to better nurture and grow existing customers through insights and measurement innovation. The ideal candidate is highly customer-centric, consultative, and thrives in a collaborative environment with team members and cross-function partners in Marketing, Product, Data Science and Data Engineering.
Responsibilities:?
Solutions Innovation
+ Lead Customer Insights custom solutions delivery and innovation for large enterprise customers focusing on new data solutions design, development and implementation leveraging advanced analytics and data modeling techniques
+ Drive alignment, prioritization, risk assessments and issues mitigation across team deliverables to ensure delivery against SLAs, knowledge transfer and quality controls.
+ Advise senior Product and Engineering partners on prioritization of data table access, core tables development, bug fixes and technical enhancements, including development of on-demand scale solutions.
Team Leadership
+ Lead teams to consistently deliver high quality work with appropriate visibility and aligned to quality standards.
+ Design and implement new ways of working that increase Customer Insights impact on the business and accelerate time to value
+ Create a collaborative work environment by fostering knowledge sharing, constructive feedback, transparency, accountability and continuous learning
+ Coach and mentor team members, in best-practice of modern planning and execution -- modeling LinkedIn's culture and values; serve as a role model for Customer Insights analysts while influencing stakeholders to think more strategically and creatively about data solutions to unlock customer growth.
Stakeholder Partnerships
+ Work with both technical and non-technical stakeholders to lead in capturing complex business requirements, determining solution prioritization and evaluating customer needs and resourcing
+ Establish strong partnerships with Sales, Product, Product Marketing, Engineering and Data Science teams to advance the development and scaling of advertising insights and measurement solutions
+ Be a world-class collaborator who can build trust, influence and co-create effectively with a diverse group of partners across the global Customer Insights and broader LMS organizations.
Commercial Impact
+ Act as a trusted advisor to sales partners and customers, offering expertise on advanced measurement and insights capability areas -- including MMM, MMT, incrementality (e.g., conversion lift testing) and advanced SQL query development.
+ Ensure all measurement and insights innovations align with key commercial objectives, equipping sales teams with insights that support revenue expansion, relationship-building, and strategic advisory capabilities
+ Lead in the development of new and innovative Customer Insights scale assets (e.g., meta analyses) that demonstrate the value of new and existing platform features and ad formats, while expanding the business use cases for LinkedIn's first-party data
+ Leverage marketing analytics and technical subject matter expertise to meaningfully influence and impact key business priorities and customer outcomes
Basic Qualifications?
+ 10+ years of experience in digital media analytics, marketing analytics, performance marketing, media consulting or related industry
+ 5+ years of technical data analytics project experience in customer-facing consultative roles
+ Experience in advanced SQL, python, data modelling, marketing analytics methodologies (e.g., including MMM, MMT, incrementality (e.g., conversion lift testing) and advanced SQL query development
+ Bachelors or above in a Marketing, data science, computer science, engineering, mathematics or other quantitative field, or equivalent practical experience
?Preferred Qualifications?
+ 15+ years of experience in digital media analytics, marketing analytics, media consulting or related industry
+ 7+ years of technical data analytics project management experience in customer-facing consultative roles
+ Strong analytical and adaptive problem-solving skills, with a focus on driving actionable insights from complex data sets
+ Strong commercial and customer success orientation, with proven track record developing insights and measurement solutions aligned to commercial outcomes
+ Experience with CRM platform technology and data structures, identity solutions data cleanroom technologies (e.g., Google Ads Data Hub, LiveRamp, Snowflake, InfoSum)
+ Expertise in advanced SQL, python, data modelling, marketing analytics methodologies (e.g., including MMM, MMT, incrementality (e.g., conversion lift testing) and advanced SQL query development
+ Experience with CRM, identity solutions data cleanroom technologies (e.g., Google Ads Data Hub, LiveRamp, Snowflake)
+ Experience with LLM and Gen-AI techniques
+ Excellent business judgment, strategic thinking and solutions?orientation
+ Experience in B2B marketing analytics and marketing intelligence, or B2B consulting
+ Experience working directly with engineering and technical teams, as well as individual contributors
+ Excellent communication, presentation skills and experience presenting to executive stakeholders and influencing senior leadership
+ Experience working with offshore analyst teams
Suggested skills?
+ Digital Marketing
+ Performance Analytics
+ Data-driven Consulting
+ Project Management
+ Executive Stakeholder Management
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $148,000 to $230,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit .
**Equal Opportunity Statement**
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
+ Documents in alternate formats or read aloud to you
+ Having interviews in an accessible location
+ Being accompanied by a service dog
+ Having a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
**San Francisco Fair Chance Ordinance ?**
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
**Pay Transparency Policy Statement ?**
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: Data Privacy Notice for Job Candidates ?**
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants:
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Insights Program Manager - Global Sales Insights

10176 New York, New York LinkedIn

Posted 3 days ago

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Job Description

LinkedIn is the world's largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We're also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that's built on trust, care, inclusion, and fun - where everyone can succeed.
Join us to transform the way the world works.
This role can be based in New York City, San Francisco, or our Chicago offices.
At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business. The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.
As an Insights Program Manager supporting the Marketing Solutions business, you will leverage one of the richest proprietary datasets in the world?You will work with a high-caliber, passionate team who believes that data can transform how a company does business. You will lead high-impact programs and scale analytics tools that create value for our customers, our sales teams, and our business?
Your work will help supercharge our go-to-market efforts by infusing data into how we sell and the stories we tell? In this role, you will develop scaled customer insights solutions, used by thousands of sales professionals every day, by capturing complex business requirements, owning end-to-end technical development and driving field-wide deployment? This includes prototyping, developing, and validating internal and customer-facing solutions to build quality insights products?
To be successful in this role, you will be a proactive, analytical product manager, using LinkedIn's unique data and disciplined project management techniques to design and execute programs and tools focused on accelerating LinkedIn's growth. Diverse internal partners you'll collaborate with include-but are not limited to-Insights, Sales, Sales Readiness, Product Marketing, Engineering, Data Science, and Product? You'll embrace continuous learning and diverse feedback to ensure that your tools and programs are evolving and improving to meet the needs of our customers. ?You like to dream big, work collaboratively to get stuff done, and know how to have fun along the way.
Responsibilities:?
+ Partner cross-functionally to design, plan, and execute strategy?
+ Create requirements and project plans for analytic programs and tools, and re-prioritize based on impact and level of effort to complete
+ Build a communications plan that ensures effective delivery and awareness of new Insights product or feature launches and incorporates feedback from key stakeholders?
+ Establish a high bar for compelling scaled insights business cases?
+ Identify scaled solutions for the most important customer challenges by leveraging LinkedIn's unique data?and act as an advisor to manage stakeholder expectations
+ Leverage SQL/Python to extract necessary data?
+ Analyze results to generate business insights
Basic Qualifications?
+ BA/BS in math, marketing, statistics, economics or related quantitative field
+ 3+ years of experience in project/program management or consulting role working cross-functionally?
+ 3+ years of experience with data analysis, data storytelling, and data visualization tools (e.g., Tableau, Power BI, etc.) to turn data into insights and present to internal and/or external stakeholders?
+ 2+ years working with SQL to query large datasets (e.g., Pig, Hive, Presto, Spark SQL, etc.)?
+ 2+ years working with Python for data manipulation, batch processing, machine learning, statistical analysis, etc.
Preferred Qualifications?
+ Experience in digital marketing analytics?
+ Business acumen and creative problem-solving skills?
+ Experience managing complex, multi-workstream programs
+ Experience working with both technical and non-technical stakeholders like sales to capture complex business requirements, solution, and drive full scale deployment (launch, adoption, impact assessment)?
+ Excellent interpersonal, communication, writing, presentation, statistical and data analysis skills?
+ Experience turning data into insights and presenting to internal (technical and non-technical) stakeholders and external stakeholders?
+ Expert knowledge of MS Office (Outlook, Word, PowerPoint and Excel)?
Suggested Skills:
+ Stakeholder management
+ Data visualization
+ Data storytelling
+ Consulting
+ SQL
LinkedIn is committed to fair and equitable compensation practices.
The pay range for this role is $123,000 to $199,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.
The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit .
**Equal Opportunity Statement**
We seek candidates with a wide range of perspectives and backgrounds and we are proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class.
LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.
If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at and describe the specific accommodation requested for a disability-related limitation.
Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:
+ Documents in alternate formats or read aloud to you
+ Having interviews in an accessible location
+ Being accompanied by a service dog
+ Having a sign language interpreter present for the interview
A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.
LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.
**San Francisco Fair Chance Ordinance ?**
Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.
**Pay Transparency Policy Statement ?**
As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: Data Privacy Notice for Job Candidates ?**
Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants:
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