455 Consumer Focused Roles jobs in the United States

fairlife, LLC is a Chicago-based nutrition company that creates great-tasting, nutrition-rich and dairy products to nourish consumers. With nearly $3B in annual retail sales, fairlife's portfolio of delicious, lactose-free, real dairy products includes: fairlife ultra-filtered milk ; Core Power High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife nutrition plan , a nutrition shake to support the journey to better health. A wholly owned subsidiary of The Coca-Cola company, fairlife, LLC has been recognized by both Fast Company and Nielsen for its industry leading innovation. To learn more about fairlife and its complete line of products, please visit fairlife.com. job purpose: The Consumer Insights manager plays a critical role representing the voice of the consumer across the fairlife enterprise As the key contact for the brand and commercial teams, this role is responsible for turning data into insights that ultimately shaping brand strategy, tactics, and marketing effectiveness. We are in search of a creative problem solver who loves wearing multiple hats and thrives in fast paced, entrepreneurial environments. responsibilities: * Co-create a comprehensive learning agenda with brand team to meet annual strategic objectives and own execution of insights projects throughout the year * Lead execution of custom research projects (qual and quant), from internal business brief to external vendor search, that bring most effective research methodologies * Partner with cross-functional teams, including category commercial, to provide forward-looking category and consumer insights that support key business initiatives * Become the SME on data analytics, including capabilities in pulling/analyzing POS and Panel data and owning ongoing trackers * Master ability to leverage multiple resources, primary and secondary, to tell an actionable insights-led story skills/qualifications required: * Bachelor's Degree in Marketing, Market Research, or related field * 5+ years' experience, preferably in food and beverage industry * Experience with POS and consumer panel data strongly preferred (e.g., Nielsen/IRI, Numerator) * Extensive experience leading custom qualitative and quantitative research * Strong familiarity with analysis and presentation tools (e.g., Excel, Powerpoint, Power BI) * Ability to manage multiple, sometimes conflicting, agendas and priorities * Excellent verbal, written, and interpersonal communication skills with the ability to influence and collaborate with all levels of the business, both by formal and information communication position location: Chicago, Illinois reports to: VP, Portfolio Strategy & Insights travel requirements: 10-20% exempt/non-exempt: exempt fairlife, LLC is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. All qualified applicants and employees will be given equal opportunity. Selection decisions are based on job-related factors. In addition to its nondiscrimination commitment, the Company will also provide reasonable accommodation of qualified individuals with known disabilities unless doing so would impose an undue hardship on the Company. If you have a disability and would like to request accommodation in order to apply for a position with us, please email . #J-18808-Ljbffr

• Holistic Research Leadership : Design, execute, and analyze a wide range of qualitative and quantitative research studies to address key business questions across the marketing spectrum. This includes, but is not limited to:
• Product Development : Conduct research on product appeal, sensory analysis, claims testing, and concept validation to guide the innovation pipeline.
• Shopper Marketing : Uncover insights into the shopper journey, in-store behavior, and the effectiveness of point-of-sale materials and promotions.
• Brand Communications and Media : Lead research on brand health tracking, advertising effectiveness (in-store and out-of-store), and messaging resonance to ensure our communications connect with consumers.
• Consumer Segmentation: You will develop and implement a robust consumer segmentation framework to identify key consumer groups, understand their unique needs and behaviors and inform targeted product development and marketing communications.
• Audit and Elevate Current Practices : Conduct a comprehensive audit of our existing research methodologies and vendor partnerships. Identify areas for improvement, introduce new and more effective research techniques, and establish a set of best practices for the organization.
• Vendor Management & Accountability : Oversee all relationships with external research suppliers. This includes vendor selection, project management, and a critical evaluation of their work. You will be empowered to hold our vendors accountable if their work is not up to our high standards and to find new partners when necessary.
• Storytelling with Data : Go beyond simply reporting data. You will be responsible for synthesizing information from multiple sources into a cohesive and compelling narrative that provides clear, actionable recommendations for the marketing team and senior leadership.
• Cross-Functional Collaboration : Serve as a key partner to the product marketing, shopper marketing, media, and brand communications teams. Proactively share insights and ensure the consumer's voice is integrated into all marketing strategies and plans.
• Synthesize Insights with Market Data: Partner closely with our internal analytics team to integrate syndicated market data (e.g., Circana)
• Be the Expert : Stay abreast of the latest industry trends, research methodologies (including AI), and consumer behaviors to keep Boar's Head at the forefront of consumer understanding.
• Budget and Resource Management: Develop and manage the annual consumer insights budget, ensuring projects are delivered on time and within financial scope. You will be responsible for prioritizing investments, tracking all research-related expenditures, and providing regular updates to marketing leadership on budget spend and ROI.
• Other responsibilities as assigned.

• Bachelor's degree in Marketing, Statistics, Business, Psychology, or a related field.
• 5-7+ years of experience in a consumer insights or market research role, preferably within the consumer-packaged goods (CPG) or food and beverage industry.
• Proven experience in designing and leading a variety of research methodologies, including but not limited to focus groups, in-depth interviews, consumer surveys, sensory testing, and market segmentation.
• A deep knowledge of statistical methods and techniques used in consumer research
• A strong track record of translating research findings into actionable business insights that have driven growth and informed marketing strategy.
• Demonstrated experience in managing research vendors, including negotiating contracts and ensuring the quality and integrity of their work.
• Excellent analytical skills and the ability to synthesize complex information into clear and concise stories.
• Exceptional communication and presentation skills, with the ability to influence and persuade stakeholders at all levels of the organization.
• A confident and assertive professional who is comfortable challenging assumptions and driving change.
• Ability to integrate both first- and third-party research
• Familiarity with vendors such as Kantar, Qualtrics, iSpot, Nielsen, etc.
• Knowledge of analytics platforms such as Circana is a plus
• A passion for understanding the consumer and a commitment to the quality and values that define the Boar's Head brand.

• Role is 100% in-office, in-person, in our Sarasota office, unless travelling for work
• Requires travel up to 25% of the time.

Foods you love. Brands you trust. And a career that empowers you to grow.

At Nestle USA, we're all working towards the same goal - to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity - and responsibility - to be there for every moment in our consumers' lives.

Joining Nestle means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.

This position is not eligible for Visa Sponsorship.

POSITION SUMMARY:
We are seeking a dynamic Consumer Insights Leader who thrives on challenge, innovation, and consumer obsession. As a key player in Nestle's beloved CPG category, you will challenge the status quo and make a significant impact. Your expertise in data, insights, and foresight will fuel growth and elevate our consumer-centric approach.

PRIMARY RESPONSIBILITIES:
Leadership & Consulting:
* Brand Co-Pilot: Provide consumer perspective and solutions to brand management. Continuously represent the voice of the consumer with deep empathy and understanding, influencing decisions in their favor. Translate syndicated and custom data into meaningful and compelling insights, communicated with compelling storytelling.
* Strategic Perspective: Collaborate with business partners to understand drivers, challenges, and growth opportunities of business performance. Move beyond data to create actionable perspectives using a "what, so-what, now-what" narrative.
* Holistic Consumer View: Partner with insights functions across Consumer, Analytics, and Shopper, fostering a unified team perspective.
* Empathy Building: Communicate existing climate, identify behavior shifts, and bring to life trends and platforms to drive opportunities.
Brand Insights Development:
* High Value Portfolio Strategy: Focus on driving high value/high impact work and leverage insights to enhance the full brand portfolio.
* Connecting the Dots: Synthesize research (primary, secondary, market data) to build a comprehensive consumer story.
* Business-Appropriate Communication: Tailor research findings to support upcoming decisions and deliver in business-audience appropriate way that drives winning strategies.
Budget & Vendor Management:
* Strategic Planning: Develop annual plans and budgets aligned with commercial partners to deliver impactful insights.
* Supplier Relationships: Provide suppliers access to relevant information, fostering valuable partnerships.
Financial/Strategic Impact:
* Deliver Business Goals: Contribute to corporate objectives related to Market Share, Sales Volume Growth, Brand Health, Return on Investment, and Product Performance.

REQUIREMENTS AND MINIMUM EDUCATION LEVEL:
Bachelor's Degree in Marketing, Economics, Psychology, Sociology or related field required; MBA preferred
* Minimum of 5+ years of marketing research/consumer insight experience with proven business impact.
* Strong drive for results with a passion for the consumer and Brand building.
* Business-owner vs. researcher mindset with advanced proficiency in syndicated and custom data knowledge (Nielsen, Circana)
*Be comfortable with ambiguity and needing to figure things out
* Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate particularly as related to innovation
* Experience leading projects with ownership of budgets, suppliers, research, and schedule
* Strong sense of curiosity and desire to seek opportunities to self-educate on new methodologies and techniques, and general research and business news.
* Ability to influence across multiple levels in an organization

The approximate pay range for this position is $135,050-$170, 235. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.

Nestle offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more atAbout Us | Making an Impact | Nestle Careers (nestlejobs.com).

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestle. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestle seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestle home.

The Nestle Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- .

This position is not eligible for Visa Sponsorship.

Review our applicant privacy notice before applying at

Job Requisition:359015

We are seeking a highly-motivated, consumer-obsessed individual to join Wayfair as an Analyst in Consumer Insights. This team is responsible for gathering, analyzing, evaluating, and distributing qualitative and quantitative perceptual data from customers and prospects, allowing leaders to make consumer-first decisions across all our brands and geographies. Reporting to the Head of Consumer Insights, this person will contribute to highly visible and strategic bodies of work used by leaders across a variety of departments. If you are an enthusiastic individual with strong communication and quantitative skills sets and an interest in consumer research and data analysis, this position is for you. This role is a chance to represent the voice of the consumer and drive an impact in a global company. What You’ll Do Partner with senior stakeholders across the organization to ensure we know our audience, that we’re educated on the needs we’re addressing and that we’re communicating with messages and offers that resonate Assist in the execution of qualitative and quantitative research, including cleaning data, programming surveys, and analyzing outputs Drive action against insight, through assisting in the socialization and empowerment of the organization in detailed understanding of consumer needs Build agile, creative research methodologies to meet the needs of a fast growing, multi-faceted organization Alongside team, frame, structure, and synthesize complex data and information visually in order to craft the story and drive action What You’ll Need Bachelor’s degree in Analytics, Mathematics, Statistics, Information Systems, Economics, Management, Social Sciences or other quantitative discipline expertise Hands-on experience conducting quantitative analyses on large data sets Experience with Excel (pivot tables, vlookup, etc.) and Data Visualization Tools Tableau/Looker/DataStudio High attention to detail and proven ability to manage multiple priorities simultaneously with tight deadlines Solution-oriented, collaborative & curious mindset Excellent written and verbal communication skills Strong intrinsic problem solving skills, ability to structure and solve problems and conduct and interpret analysis independently Proficient knowledge across SQL and/or other structured programming languages (Python, R), a plus Note - This is a hybrid role based out of our Boston office (4 days/week in office, 1 day/week remote) Assistance for Individuals with Disabilities Wayfair is fully committed to providing equal opportunities for all individuals, including individuals with disabilities. As part of this commitment, Wayfair will make reasonable accommodations to the known physical or mental limitations of qualified individuals with disabilities, unless doing so would impose an undue hardship on business operations. If you require a reasonable accommodation to participate in the job application or interview process, please let us know by completing our Accomodations for Applicants form . Need Assistance? For more information about applying for a career at Wayfair, visit our FAQ page here . About Wayfair Inc. Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking. No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic. We are interested in retaining your data for a period of 12 months to consider you for suitable positions within Wayfair. Your personal data is processed in accordance with our Candidate Privacy Notice (which can found here: If you have any questions regarding our processing of your personal data, please contact us at If you would rather not have us retain your data please contact us anytime at About the company Wayfair Inc. is an American e-commerce company that sells furniture and home-goods. Notice Talentify is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. Talentify provides reasonable accommodations to qualified applicants with disabilities, including disabled veterans. Request assistance at or 407-000-000. Federal law requires every new hire to complete Form I-9 and present proof of identity and U.S. work eligibility. An Automated Employment Decision Tool (AEDT) will score your job-related skills and responses. Bias-audit & data-use details: . NYC applicants may request an alternative process or accommodation at or 407-000-000. #J-18808-Ljbffr

Press Tab to Move to Skip to Content Link Foods you love. Brands you trust. And a career that empowers you to grow. At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives. Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive. This position is not eligible for Visa Sponsorship. POSITION SUMMARY: We are seeking a dynamic Consumer Insights Leader who thrives on challenge, innovation, and consumer obsession. As a key player in Nestlé’s beloved CPG category, you will challenge the status quo and make a significant impact. Your expertise in data, insights, and foresight will fuel growth and elevate our consumer-centric approach. PRIMARY RESPONSIBILITIES: Leadership & Consulting: • Brand Co-Pilot: Provide consumer perspective and solutions to brand management. Continuously represent the voice of the consumer with deep empathy and understanding, influencing decisions in their favor. Translate syndicated and custom data into meaningful and compelling insights, communicated with compelling storytelling. • Strategic Perspective: Collaborate with business partners to understand drivers, challenges, and growth opportunities of business performance. Move beyond data to create actionable perspectives using a “what, so-what, now-what” narrative. • Holistic Consumer View: Partner with insights functions across Consumer, Analytics, and Shopper, fostering a unified team perspective. • Empathy Building: Communicate existing climate, identify behavior shifts, and bring to life trends and platforms to drive opportunities. Brand Insights Development: • High Value Portfolio Strategy: Focus on driving high value/high impact work and leverage insights to enhance the full brand portfolio. • Connecting the Dots: Synthesize research (primary, secondary, market data) to build a comprehensive consumer story. • Business-Appropriate Communication: Tailor research findings to support upcoming decisions and deliver in business-audience appropriate way that drives winning strategies. Budget & Vendor Management: • Strategic Planning: Develop annual plans and budgets aligned with commercial partners to deliver impactful insights. • Supplier Relationships: Provide suppliers access to relevant information, fostering valuable partnerships. Financial/Strategic Impact: • Deliver Business Goals: Contribute to corporate objectives related to Market Share, Sales Volume Growth, Brand Health, Return on Investment, and Product Performance. REQUIREMENTS AND MINIMUM EDUCATION LEVEL: Bachelor’s Degree in Marketing, Economics, Psychology, Sociology or related field required; MBA preferred • Minimum of 5+ years of marketing research/consumer insight experience with proven business impact. • Strong drive for results with a passion for the consumer and Brand building. • Business-owner vs. researcher mindset with advanced proficiency in syndicated and custom data knowledge (Nielsen, Circana) •Be comfortable with ambiguity and needing to figure things out • Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate particularly as related to innovation • Experience leading projects with ownership of budgets, suppliers, research, and schedule • Strong sense of curiosity and desire to seek opportunities to self-educate on new methodologies and techniques, and general research and business news. • Ability to influence across multiple levels in an organization The approximate pay range for this position is $135,050-$170, 235. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location. Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more atAbout Us | Making an Impact | Nestle Careers (nestlejobs.com) . It is our business imperative to remain a very inclusive workplace. To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home. The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- . This position is not eligible for Visa Sponsorship. Seattle, WA, US, 98104 Arlington, VA, US, 22209 #J-18808-Ljbffr