495 Consumer Insights Analyst jobs in the United States

Our client is seeking a driven and analytical Consumer Insights Analyst to join their team in Indianapolis, Indiana, US . This role will be responsible for uncovering deep consumer understanding to inform product development, marketing strategies, and business decisions within the Fast-Moving Consumer Goods (FMCG) sector. The ideal candidate will have a strong quantitative and qualitative research background, with experience in analyzing market data, consumer behavior, and competitive landscapes. You will translate complex data into actionable insights that shape our client's brands and offerings.

Responsibilities:

• Design and execute market research studies, including surveys, focus groups, and ethnographic research, to gather consumer insights.
• Analyze quantitative data from various sources, such as sales data, syndicated data (e.g., Nielsen, IRI), and digital analytics.
• Interpret qualitative feedback from customer surveys, social media listening, and customer reviews.
• Identify key consumer trends, unmet needs, and emerging opportunities within the FMCG market.
• Develop comprehensive reports and presentations that clearly articulate findings and strategic recommendations.
• Collaborate with marketing, R&D, and sales teams to integrate consumer insights into business strategies.
• Monitor competitor activities and market dynamics to identify potential threats and opportunities.
• Develop consumer segmentation models and understand target audience profiles.
• Present research findings to stakeholders at various levels of the organization.
• Stay updated on new research methodologies and technologies.

Qualifications:

• Bachelor's degree in Marketing, Psychology, Sociology, Statistics, Business Analytics, or a related field.
• 3-5 years of experience in consumer insights, market research, or brand analysis, preferably within the FMCG industry.
• Proficiency in quantitative analysis techniques and statistical software (e.g., SPSS, R, Excel).
• Experience with qualitative research methodologies and analysis.
• Familiarity with syndicated data sources relevant to FMCG.
• Strong analytical, problem-solving, and critical thinking skills.
• Excellent written and verbal communication skills, with the ability to present data effectively.
• Experience with data visualization tools (e.g., Tableau, Power BI).
• Ability to work collaboratively in a hybrid team environment in Indianapolis, Indiana, US .

This hybrid role offers a compelling opportunity to influence brand strategy and consumer engagement within the dynamic FMCG landscape in Indianapolis, Indiana, US .

Our client is looking for an experienced Remote Consumer Insights Analyst to join their fast-paced FMCG division. This is a fully remote position, offering the flexibility to work from anywhere within the US. You will be instrumental in uncovering deep consumer understanding that will drive product innovation, marketing strategies, and overall business growth within the Fast-Moving Consumer Goods sector. Your primary responsibilities will include designing and executing qualitative and quantitative research projects, analyzing market trends, competitive landscapes, and consumer behavior data. You will translate complex data sets into actionable insights and compelling narratives, presenting your findings clearly and persuasively to various stakeholders, including marketing, product development, and executive leadership teams. A significant part of your role will involve identifying emerging trends, unmet consumer needs, and opportunities for new product development or brand positioning enhancements. You will leverage a variety of research methodologies and analytical tools to gather and interpret data from diverse sources, such as surveys, focus groups, social media analytics, sales data, and syndicated data sources. Building strong relationships with internal teams and external research partners will be key to your success. The ideal candidate possesses a strong analytical mindset, excellent communication and presentation skills, and a deep curiosity about consumer motivations and behaviors within the FMCG industry. You should be comfortable working independently, managing multiple projects simultaneously, and thriving in a remote, collaborative environment. A proactive approach to identifying research needs and opportunities is highly valued. This role demands creativity in problem-solving and a strategic perspective to connect consumer insights directly to business objectives and commercial success. We are committed to fostering a diverse and inclusive remote workforce, where all employees feel empowered to contribute their best work.

At U.S. Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at-all from Day One.
**Job Description**
U.S. Bank is seeking a B2B Marketing Analyst to join our Wealth, Corporate & Institutional Banking (WCIB) Marketing team. This role is ideal for early-career professionals eager to grow in a collaborative, data-driven environment. As a Marketing Analyst, you'll support strategic decision-making by analyzing business data to uncover trends and generate insights. Your work will play a key role in shaping client and prospect engagement strategies through a data-informed lens.
**Key responsibilities:**
+ Use data to support decisions and recommend enhancements to initiative strategy based on insights.
+ Support the preparation and presentation of data findings and recommendations to stakeholders to inform strategy and improve outcomes.
+ Help set up and manage Salesforce campaigns to support Account Based Marketing (ABM) initiatives and events.
+ Configure systems to track KPIs while supporting data integration across CRM, marketing automation, and event platforms.
+ Work with partner teams to evaluate the business impact of ABM campaigns using data from CRM, marketing automation, and other technology platforms.
+ Contribute to the upkeep of people, technology, and processes that support measurement-enabling accurate and consistent tracking of marketing results.
+ Collaborate with team members to identify and help resolve data gaps or inconsistencies.
+ Apply best practices in campaign governance, data hygiene, and audience segmentation.
+ Assist with maintaining target account lists across marketing and sales platforms and support audience segmentation and list preparation for campaign execution.
+ Leverage tools like Excel, Salesforce, and SQL to analyze data and deliver actionable insights.
**Basic Qualifications**
+ Bachelor's degree, or equivalent work experience
+ Four to six years of experience in marketing industry
**Preferred Skills/Experience**
+ Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant
+ Strong organizational, interpersonal and team building skills
+ Interest in B2B marketing, data analysis, and marketing technology
+ Comfortable working with Excel and running queries in SQL, with a willingness to learn and adapt to new tools and technologies
+ Familiarity with data visualization tools (e.g., Tableau, Power BI), CRM and marketing automation platforms is a plus. Strong attention to detail and organizational skills are essential
+ Eagerness to learn and collaborate with cross-functional teams
**Location Expectations**
The role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.
If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants ( .
**Benefits:**
Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following (some may vary based on role, location or hours):
+ Healthcare (medical, dental, vision)
+ Basic term and optional term life insurance
+ Short-term and long-term disability
+ Pregnancy disability and parental leave
+ 401(k) and employer-funded retirement plan
+ Paid vacation (from two to five weeks depending on salary grade and tenure)
+ Up to 11 paid holiday opportunities
+ Adoption assistance
+ Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.
**E-Verify**
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program ( .
The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $81,515.00 - $95,900.00
U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.
Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.
**Posting may be closed earlier due to high volume of applicants.**

**Overview**
Kimley-Horn is looking for a Marketing Analyst/Coordinator to join our team in Plantation, Florida (FL)! This is an in-office position.
**Responsibilities**
+ Prepare/write proposals, qualifications, letters, reports, presentations, brochures, award submittals, and other communications
+ Facilitate, coordinate, and participate in kick-off meetings and proposal production activities
+ Coordinate with consultant firms for teaming and gathering marketing materials
+ Communicate and interact with professionals, project managers, and technical staff
+ Conduct marketing database queries as well as input data and maintain accuracy of data on an ongoing basis
+ Coordinate other special projects such as conferences, open houses, and client events
+ Interview subject matter experts and write/edit technical content for target audiences
**Qualifications**
+ 2+ years of professional consulting service experience is required; A/E/C industry experience is a plus
+ Bachelor's degree in English, Journalism, Communication, Marketing, Education, or other relevant major
+ Strong technical writing, editing, interpersonal, and organizational skills
+ Software proficiency in Microsoft Office Word and Adobe InDesign
+ Willingness to travel if needed
**Why Kimley-Horn?**
At Kimley-Horn, we do things differently. People, clients, and employees are at the forefront of who we are. Clients know we prioritize achieving their goals and growing their success. Employees know our culture and approach to business are built on a desire to provide an environment for everyone to flourish. Our commitment to quality is only as good as the people behind it- that's why we welcome and develop passionate, hardworking, and proactive employees. We take pride in how our employee retention, robust benefits package, and company values have led to Kimley-Horn's placement on the Fortune "100 Best Companies to Work" list for 18 years!
_Key Benefits at Kimley-Horn_
+ Exceptional Retirement Plan: 2-to1- company match on up to 4% of eligible compensation (salary + bonus) and additional profit-sharing contribution.
+ Comprehensive Health Coverage: Low-cost medical, dental, and vision insurance options.
+ Time Off: Personal leave, flexible scheduling, floating holidays, and half-day Fridays.
+ Financial Wellness: Student loan matching in our 401(k), and performance-based bonuses.
+ Professional Development: Tuition reimbursement and extensive internal training programs.
+ Family-Friendly Benefits: New Parent Leave, family building benefits, and childcare resources.
Share this job with a friend ( on social media
_Applications are being accepted on an ongoing basis; however, this job posting may close at any time after a minimum of 3 days of being posted._
PleaseCLICK HERE ( to learn more about the potential Benefits you may be eligible to receive with this role.
If you require an accommodation, pleaseCLICK HERE. ( must be legally authorized to work for Kimley-Horn in the U.S. without employer sponsorship. We do not typically sponsor H1-B or any other work visa petitions.**
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
**Posted Date** _2 months ago_ _(9/2/ :49 AM)_
**_ID_** _ _
**_Education_** _Bachelor's Degree_
**_Discipline/Focus_** _Marketing_

**Overview**
Kimley-Horn is looking for a Marketing Analyst/Coordinator to join our team in Tampa, Florida (FL)! This is not a remote position.
**Responsibilities**
+ Prepare/write proposals, qualifications, letters, reports, presentations, brochures, award submittals, and other communications
+ Facilitate, coordinate, and participate in kick-off meetings and proposal production activities
+ Coordinate with consultant firms for teaming and gathering marketing materials
+ Communicate and interact with professionals, project managers, and technical staff
+ Conduct marketing database queries as well as input data and maintain accuracy of data on an ongoing basis
+ Coordinate other special projects such as conferences, open houses, and client events
+ Interview subject matter experts and write/edit technical content for target audiences
**Qualifications**
+ Bachelor's degree in English, Journalism, Communication, Marketing, Education, or other relevant major
+ Strong technical writing, editing, interpersonal, and organizational skills
+ Software proficiency in Microsoft Office Word and Adobe InDesign
+ Willingness to travel if needed
**REQUIRED - To be considered for this role, include a one-page cover letter when uploading your resume.**
**Why Kimley-Horn?**
At Kimley-Horn, we do things differently. People, clients, and employees are at the forefront of who we are. Clients know we prioritize achieving their goals and growing their success. Employees know our culture and approach to business are built on a desire to provide an environment for everyone to flourish. Our commitment to quality is only as good as the people behind it- that's why we welcome and develop passionate, hardworking, and proactive employees. We take pride in how our employee retention, robust benefits package, and company values have led to Kimley-Horn's placement on the Fortune "100 Best Companies to Work" list for 18 years!
_Key Benefits at Kimley-Horn_
+ Exceptional Retirement Plan: 2-to1- company match on up to 4% of eligible compensation (salary + bonus) and additional profit-sharing contribution.
+ Comprehensive Health Coverage: Low-cost medical, dental, and vision insurance options.
+ Time Off: Personal leave, flexible scheduling, floating holidays, and half-day Fridays.
+ Financial Wellness: Student loan matching in our 401(k), and performance-based bonuses.
+ Professional Development: Tuition reimbursement and extensive internal training programs.
+ Family-Friendly Benefits: New Parent Leave, family building benefits, and childcare resources.
Share this job with a friend ( on social media
_Applications are being accepted on an ongoing basis; however, this job posting may close at any time after a minimum of 3 days of being posted._
PleaseCLICK HERE ( to learn more about the potential Benefits you may be eligible to receive with this role.
If you require an accommodation, pleaseCLICK HERE. ( must be legally authorized to work for Kimley-Horn in the U.S. without employer sponsorship. We do not typically sponsor H1-B or any other work visa petitions.**
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
**Posted Date** _2 months ago_ _(8/19/ :11 AM)_
**_ID_** _ _
**_Education_** _Bachelor's Degree_
**_Discipline/Focus_** _Marketing_

Description
Marketing Analyst
Overview
We are seeking a data-driven and detail-oriented Marketing Analyst to join our team. This role is responsible for analyzing marketing performance, identifying trends, and providing insights that guide strategic decisions. The ideal candidate is skilled in translating complex data into actionable recommendations that improve campaign performance, audience engagement, and overall ROI.
Key Responsibilities
+ Collect, analyze, and interpret data from multiple marketing channels (digital, email, social media, paid media, CRM, etc.).
+ Measure and report on campaign performance and key marketing metrics such as conversion rates, customer acquisition cost, and lifetime value.
+ Provide insights and recommendations to optimize marketing strategies, targeting, and spend allocation.
+ Develop dashboards and visual reports to communicate findings to marketing and leadership teams.
+ Support A/B testing, audience segmentation, and market research initiatives.
+ Collaborate with cross-functional teams including marketing, sales, and finance to align data insights with business objectives.
+ Monitor market trends and competitive performance to identify opportunities for growth.
Requirements
Qualifications
+ Bachelor's degree in Marketing, Business, Statistics, Economics, or related field.
+ 2-5 years of experience in marketing analytics, data analysis, or business intelligence.
+ Proficiency in analytics tools such as Google Analytics, Tableau, Power BI, or Looker.
+ Strong understanding of digital marketing metrics and platforms (SEO, SEM, social, email).
+ Advanced Excel and data manipulation skills; experience with SQL or Python is a plus.
+ Excellent analytical thinking, problem-solving, and communication skills.
Nice to Have
+ Experience with marketing automation or CRM tools (e.g., HubSpot, Marketo, Salesforce).
+ Familiarity with attribution modeling and customer journey analysis.
+ Background in campaign forecasting and budget optimization.
Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use ( .

At U.S. Bank, we're on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at-all from Day One.
**Job Description**
U.S. Bank is seeking a B2B Marketing Analyst to join our Wealth, Corporate & Institutional Banking (WCIB) Marketing team. This role is ideal for early-career professionals eager to grow in a collaborative, data-driven environment. As a Marketing Analyst, you'll support strategic decision-making by analyzing business data to uncover trends and generate insights. Your work will play a key role in shaping client and prospect engagement strategies through a data-informed lens.
**Key responsibilities:**
+ Use data to support decisions and recommend enhancements to initiative strategy based on insights.
+ Support the preparation and presentation of data findings and recommendations to stakeholders to inform strategy and improve outcomes.
+ Help set up and manage Salesforce campaigns to support Account Based Marketing (ABM) initiatives and events.
+ Configure systems to track KPIs while supporting data integration across CRM, marketing automation, and event platforms.
+ Work with partner teams to evaluate the business impact of ABM campaigns using data from CRM, marketing automation, and other technology platforms.
+ Contribute to the upkeep of people, technology, and processes that support measurement-enabling accurate and consistent tracking of marketing results.
+ Collaborate with team members to identify and help resolve data gaps or inconsistencies.
+ Apply best practices in campaign governance, data hygiene, and audience segmentation.
+ Assist with maintaining target account lists across marketing and sales platforms and support audience segmentation and list preparation for campaign execution.
+ Leverage tools like Excel, Salesforce, and SQL to analyze data and deliver actionable insights.
**Basic Qualifications**
+ Bachelor's degree, or equivalent work experience
+ Four to six years of experience in marketing industry
**Preferred Skills/Experience**
+ Ability to lead projects and provide marketing that is data-driven, customer-centric, and relevant
+ Strong organizational, interpersonal and team building skills
+ Interest in B2B marketing, data analysis, and marketing technology
+ Comfortable working with Excel and running queries in SQL, with a willingness to learn and adapt to new tools and technologies
+ Familiarity with data visualization tools (e.g., Tableau, Power BI), CRM and marketing automation platforms is a plus. Strong attention to detail and organizational skills are essential
+ Eagerness to learn and collaborate with cross-functional teams
**Location Expectations**
The role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.
If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants ( .
**Benefits:**
Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following (some may vary based on role, location or hours):
+ Healthcare (medical, dental, vision)
+ Basic term and optional term life insurance
+ Short-term and long-term disability
+ Pregnancy disability and parental leave
+ 401(k) and employer-funded retirement plan
+ Paid vacation (from two to five weeks depending on salary grade and tenure)
+ Up to 11 paid holiday opportunities
+ Adoption assistance
+ Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.
**E-Verify**
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program ( .
The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $81,515.00 - $95,900.00
U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.
Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.
**Posting may be closed earlier due to high volume of applicants.**

**_Are you ready for what's next?_**
_Come explore opportunities within Brunswick, a global marine leader ( committed to challenging conventions and innovating next-generation technologies that transform experiences on the water and beyond. Brunswick believes "Next Never Rests," and we offer a variety of exciting careers and growth opportunities within united teams defining the future of marine recreation._
**Innovation is the heart of Brunswick. See how your contributions will help transform vision into reality:**
**Position Overview** **:**
The Digital Marketing Analyst is responsible for turning complex data into clear, actionable insights that fuel product improvements and marketing ROI. Collaborate with Digital Product to plan and track feature success, Marketing to evaluate campaigns, and Performance Marketing to optimize spend and targeting.
**At Brunswick, we have passion for our work and a distinct ability to deliver.**
Essential Functions:
+ Data Collection & Validation
+ Extract, clean, and validate data from multiple sources (e.g., GA4, Adobe Analytics, CRM, Ad Platforms).
+ Ensure data quality and consistency across dashboards and reports.
+ Campaign Analysis and Optimization
+ Analyze digital marketing campaigns across channels (e.g., Paid Search, SEO, Paid Social, Organic Social, Display) to help improve performance.
+ Provide data driven recommendations for A/B testing and multivariate testing to optimize campaigns and improve conversion rates.
+ Use data to identify growth opportunities and recommend changes to improve marketing outcomes.
+ Data Collection and Reporting
+ Develop automated dashboards and regular reports to track key performance metrics (KPIs) such as CTR, CPC, CPA and ROAS.
+ Manage and interpret data from analytics platforms like Google Analytics, Oracle, CRMs, and other marketing technology.
+ Track user behavior and engagement, providing insights into customer journeys and conversion rates.
+ Strategic Alignment
+ Collaborate with marketing, performance marketing, and product teams to support data-driven strategies.
+ Utilize data to inform campaign planning, target audience segmentation, and ad spend allocation.
+ Support cross-functional teams in setting KPIs and determining campaign goals.
+ Forecasting and Budgeting
+ Conduct performance forecasting and develop models to project marketing ROI and channel-specific growth.
+ Assist with budget allocation, ensuring campaigns are optimized across digital marketing channels.
+ Market and Competitor Analysis
+ Analyze market trends, customer demographics, and competitor performance to provide actionable insights.
+ Identify new digital marketing opportunities and suggest improvements based on industry best practices.
+ Insightful Analysis & Storytelling
+ Translate complex analyses (segmentation, funnel drop off, campaign mix) into engaging narratives and visual stories that resonate with stakeholders.
**Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however, others can be developed along the way.**
Required Qualifications:
+ 2+ years of professional experience involving marketing data mining, analysis, and reporting.
+ Experience with Azure Synapse, Google Analytics 4, Google Tag Manager, and website tagging debugging tools.
+ Working knowledge of statistical concepts that impact the accuracy of data analysis (for example: significance testing, sampling methodologies, and using sample weights).
+ Experience reviewing, cleaning, and structuring data for analysis; experience with advanced analytical techniques, such as regression and cluster analysis, a significant plus.
+ Proficient with Python, SQL and familiarity with other programming languages a plus.
+ Data visualization experience in Power BI a significant plus.
+ Extreme attention to detail and a passion for using data to inform and influence.
+ Strong written and oral communication skills and ability to effectively convey complex and data-related concepts to a variety of technical and non-technical audiences.
+ Excellent time management and organizational skills.
+ High degree of flexibility and maturity, with the ability to work independently and collaboratively with others at varying levels of seniority within and outside the organization.
+ Entrepreneurial spirit with the desire to work in an innovative, fast-paced environment.
**Working Conditions:**
+ Hybrid - 3 Days per week onsite
The anticipated pay range for this position is $74,600-$119,500 USD annually. The actual base pay offered will vary depending on multiple factors including job-related knowledge/skills, relevant experience, business needs, and geographic location. In addition to base pay, this position is eligible for an annual discretionary bonus **.**
At Brunswick, it is not typical for an individual to be hired at or near the top end of the salary range for their role. Compensation decisions are dependent upon the specifics of the candidate's qualifications and the business context.
This position is eligible to participate in Brunswick's comprehensive and high-quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more. Details about our benefits can be found here ( .
**About Brunswick Corporate**
Brunswick Corporation is a leader in the marine industry, and we're looking for people just like you to take part in the movement towards better boating for all. We rely on the thoughtful input of people from all backgrounds to create compelling, innovative products for our customers around the globe. As such, diversity, equity, and inclusion are priorities in the enduring culture of our company. As a world leader in emerging recreational products and technologies, when you join our team, you become part of some of the most innovative, forward-looking brands in the marine industry today.
_Next is Now!_
_We value growth and development, recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here, please still consider applying._
Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veteran status or any other characteristic protected by federal, state, or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process, please contact for support.
For more information about EEO laws, - click here ( and Workday ( Privacy Policies
Brunswick does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors. For help, please contact our support team at: or .
All job offers will come to you via the candidate portal you create when applying through a posted position through . If you are ever unsure about what is being required of you during the application process or its source, please contact HR Shared Services at or .
#Brunswick Corporation

**Serving the needs of all families with young children,** Carter's Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter's, OshKosh B'gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's.
**HOW** **YOU'LL MAKE AN IMPACT:**
The Marketing Senior Data Analyst is responsible for delivering customer retention insights through the analysis of Carters Rewards loyalty program and personalization efforts. This role will have access to a variety of tools and methods including querying SQL databases, constructing Tableau dashboards, and communicating cross-functionally with marketing and retail partners. The candidate should demonstrate marketing and customer story telling through intellectual curiosity, data accuracy, attention to detail, and analytical thinking.
The role will be a key catalyst for driving data driven Marketing Analytics within the organization which will place both the Consumer (and her Data) at the core of Marketing. Specifically, the Marketing Senior Data Analyst will successfully build a collection of Analytical Products which will inform and influence decisions related to wholistic performance marketing, omni customer interactions, customer behaviors, personalization as well as impact of all marketing activities on both online and offline traffic and sales. The Marketing Analyst will help to build best practices for marketing analytics and educate others within the organization to use data in decision making and inform marketing.
(65%) Marketing / Customer Analytics and Performance Measurement
+ Develop and deliver on daily, weekly, monthly and quarterly performance reporting to provide marketing leadership clear visibility to loyalty and marketing personalization performance
+ Synthesis data to provide trend metrics to identify opportunities for the business
+ Provide forward looking analytics and reporting to provide visibility for business planning and marketing plan development
+ Addressing Ad Hoc analytics requests across marketing, omni channel and customer behavior subject areas
(25%) Test Design, measurement and business performance optimization
+ Develop test measurement plans and control groups to analyze learnings
+ Work with marketing and cross-functional teams to develop learning agendas and support testing plans to provide sound test results to help evolve the business performance
+ Support personalization efforts by designing and testing various activities that drive desired customer actions, and continuously optimize performance based on test results
(10%) Process improvement
+ Maintain efficient database and reporting dataflows through sound data engineering approaches
**WE'D LOVE TO HEAR FROM YOU IF:**
+ 3+ years of experience in an analytical role
+ 1+ years professional experience using SQL to construct data models and develop actionable insights
+ 2+ years professional experience data visualization experience in Tableau or similar
+ Office tools such as Excel, Powerpoint
+ Marketing, customer, operations, supply chain or retail analytics experience required
+ Bachelor's degree or equivalent experience in a related field
Preferred skills and experience:
+ Bachelor's degree in STEM or related field and/or equivalent experience in a related field
+ Strong analytical and interpersonal communication skills, with the ability to work independently and on project teams
+ Experience with AI-tools is a plus
+ Working knowledge of cloud-based data systems is a plus
+ Proven success influencing and collaborating within a team and in a fast-paced, deadline-driven environment
+ Flexible communication style to collaborate with multiple stakeholders from varying backgrounds.
+ Strong critical thinking skills and creative approaches to test new ideas and drive business results.
+ Experience with project life-cycle management tools (e.g., JIRA and Confluence) is a plus
**OUR TEAM MEMBERS:**
+ Lead Courageously: Have a strong sense of personal values that align with our Company values
+ Collaborates Broadly: Build cooperation, trust, and thrive in a consensus driven environment
+ Customer Focus: Proactively seek opportunities to leverage data and fact-based insights to serve customers and/or internal clients
+ Drive Growth: Set aggressive goals and implement plans precisely
+ Cultivates Innovation: Respectfully challenge the "we've always done it this way" mentality and explore new ways to achieve desired outcomes
**MAKE A CAREER AT CARTER'S:**
Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter's University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.
NOTE: This job description is not intended to be all-inclusive. The duties described may be changed or reassigned at the discretion of management, and the employee may be required to perform duties that are not listed in the job description.
_Carters is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, veteran status, or any other status protected by federal, state, or local law._