Senior Digital Content Marketing Strategist

27709 Research Triangle Park, North Carolina Cisco

Posted 2 days ago

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Senior Digital Content Marketing Strategist
Apply ( Location:Offsite, RTP, North Carolina, US
+ Alternate LocationCanada
+ Area of InterestMarketing and Communications
+ Compensation Range USD - USD
+ Job TypeProfessional
+ Technology InterestSecurity
+ Job Id
Remote United States
The application window is expected to close on 10/10/25
Job posting may be removed earlier if the position is filled or if a sufficient number of applications are received.
**Your Impact**
The Senior Digital Content Marketing Strategist will be responsible for strategizing, executing, and optimizing comprehensive content-powered digital marketing demand motions across multiple platforms. This role requires a strategic thinker with a proven track record of managing successful marketing programs that drive brand awareness, engagement, and conversion to pipeline. This role will report to the Senior Director of Growth Marketing and will be in a dynamic part of one of Cisco's rapidly growing businesses
Key Responsibilities:
Digital Content Strategy Development: Design and implement strategic digital marketing content plans using core product marketing content, with digital derivative content, that aligns with B2B target audience strategies (personas, company firmographics).
Digital Content Activation: Oversee the planning, coordination, execution, and analysis of digital content campaigns, including alignment of SEO, SEM, social media, email marketing, and display advertising.
Data Analysis: Utilize analytics tools to track campaign performance, generate insights, and optimize strategies for better ROI.
Collaboration: Work closely with cross-functional teams, including content creators, designers, digital marketing, and product marketers, to ensure cohesive and effective messaging and execution.
Budget Management: Manage marketing budgets against priorities, allocate resources efficiently, and ensure cost-effective campaign execution.
Leadership: Mentor and lead a team of marketing professionals, fostering a culture of creativity, collaboration, and continuous improvement.
Market Trends: Stay updated on industry trends and emerging digital marketing technologies to maintain a competitive edge. Apply AI to making digital marketing content plans scale.
**Minimum Requirements**
Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
Minimum of 10 years of experience leading content marketing strategy and / or in marketing campaign management, with a proven track record of successful campaigns.
Must have experience building buyer's journeys, collaborating with both digital teams and product marketing to build plans, and coordinating execution across internal and external teams.
Skills:
Strong project management and organizational skills.
Proficiency in marketing automation and analytics tools.
Excellent communication and interpersonal skills.
Ability to manage multiple projects and meet deadlines.
Creative problem-solving and strategic thinking abilities.
Experience managing / leading people and teams
**Preferred Qualifications**
Experience in cybersecurity
Certification in digital marketing or project management.
**Why Cisco**
At Cisco, we're revolutionizing how data and infrastructure connect and protect organizations in the AI era - and beyond. We've been innovating fearlessly for 40 years to create solutions that power how humans and technology work together across the physical and digital worlds. These solutions provide customers with unparalleled security, visibility, and insights across the entire digital footprint. Simply put - we power the future.
Fueled by the depth and breadth of our technology, we experiment and create meaningful solutions. Add to that our worldwide network of doers and experts, and you'll see that the opportunities to grow and build are limitless. We work as a team, collaborating with empathy to make really big things happen on a global scale. Because our solutions are everywhere, our impact is everywhere.
We are Cisco, and our power starts with you.
**Message to applicants applying to work in the U.S. and/or Canada:**
When available, the salary range posted for this position reflects the projected hiring range for new hire, full-time salaries in U.S. and/or Canada locations, not including equity or benefits. For non-sales roles the hiring ranges reflect base salary only; employees are also eligible to receive annual bonuses. Hiring ranges for sales positions include base and incentive compensation target. Individual pay is determined by the candidate's hiring location and additional factors, including but not limited to skillset, experience, and relevant education, certifications, or training. Applicants may not be eligible for the full salary range based on their U.S. or Canada hiring location. The recruiter can share more details about compensation for the role in your location during the hiring process.
U.S. employees haveaccess ( to quality medical, dental and vision insurance, a 401(k) plan with a Cisco matching contribution, short and long-term disability coverage, basic life insurance and numerous wellbeing offerings.
Employees receive up to twelve paid holidays per calendar year, which includes one floating holiday (for non-exempt employees), plus a day off for their birthday. Non-Exempt new hires accrue up to 16 days of vacation time off each year, at a rate of 4.92 hours per pay period. Exempt new hires participate in Cisco's flexible Vacation Time Off policy, which does not place a defined limit on how much vacation time eligible employees may use, but is subject to availability and some business limitations. All new hires are eligible for Sick Time Off subject to Cisco's Sick Time Off Policy and will have eighty (80) hours of sick time off provided on their hire date and on January 1st of each year thereafter. Up to 80 hours of unused sick time will be carried forward from one calendar year to the next such that the maximum number of sick time hours an employee may have available is 160 hours. Employees in Illinois have a unique time off program designed specifically with local requirements in mind. All employees also have access to paid time away to deal with critical or emergency issues. We offer additional paid time to volunteer and give back to the community.
Employees on sales plans earn performance-based incentive pay on top of their base salary, which is split between quota and non-quota components. For quota-based incentive pay, Cisco typically pays as follows:
.75% of incentive target for each 1% of revenue attainment up to 50% of quota;
1.5% of incentive target for each 1% of attainment between 50% and 75%;
1% of incentive target for each 1% of attainment between 75% and 100%; and once performance exceeds 100% attainment, incentive rates are at or above 1% for each 1% of attainment with no cap on incentive compensation.
For non-quota-based sales performance elements such as strategic sales objectives, Cisco may pay up to 125% of target. Cisco sales plans do not have a minimum threshold of performance for sales incentive compensation to be paid.
Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.
Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.
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Content Marketing Manager

27701 Durham, North Carolina $85000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client, a forward-thinking media company, is seeking a creative and strategic Content Marketing Manager to lead their content initiatives from their base in Durham, North Carolina, US . This role is ideal for a visionary leader who can develop and execute a comprehensive content strategy to engage target audiences, drive brand awareness, and generate qualified leads. You will be responsible for overseeing the creation, editing, and distribution of high-quality content across various platforms, including blog posts, articles, whitepapers, case studies, social media, website copy, and video scripts. The ideal candidate possesses exceptional writing and editing skills, a deep understanding of SEO best practices, and a proven ability to manage editorial calendars and content production workflows. You will work closely with marketing, sales, and product teams to ensure content aligns with overall business objectives and brand messaging. Key responsibilities include conducting market research, identifying content opportunities, analyzing content performance metrics, and optimizing strategies for maximum impact. This remote-first position requires strong leadership, excellent communication, and the ability to collaborate effectively with a distributed team. You will play a crucial role in shaping the company's voice and establishing thought leadership in the industry.

Responsibilities:
  • Develop and implement a comprehensive content marketing strategy aligned with business goals.
  • Oversee the creation of engaging and high-quality content across multiple formats (blog, articles, whitepapers, social media, video).
  • Manage an editorial calendar, ensuring timely and consistent content delivery.
  • Optimize content for search engines (SEO) to improve organic visibility and traffic.
  • Collaborate with subject matter experts, designers, and other stakeholders to produce content.
  • Analyze content performance metrics and use data to inform future content decisions.
  • Manage the company's social media presence and content distribution channels.
  • Ensure all content adheres to brand guidelines and maintains a consistent voice and tone.
  • Identify new content opportunities and emerging trends in the industry.
  • Manage external content creators and agencies as needed.
  • Stay current with digital marketing best practices and competitor content strategies.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • Minimum of 5 years of experience in content marketing, digital marketing, or a related role.
  • Proven experience developing and executing successful content strategies.
  • Exceptional writing, editing, and proofreading skills.
  • Strong understanding of SEO, SEM, and digital content distribution.
  • Experience with content management systems (CMS) and marketing automation platforms.
  • Proficiency in analyzing marketing data and using insights to drive strategy.
  • Excellent project management and organizational skills.
  • Strong communication and interpersonal skills, with the ability to manage cross-functional teams.
  • Experience in the (mention relevant industry if applicable) is a plus.
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Senior Content Marketing Strategist

27701 Durham, North Carolina $85000 Annually WhatJobs

Posted 1 day ago

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full-time
Our client is seeking a highly creative and strategic Senior Content Marketing Strategist to lead their content initiatives. This is a fully remote role where you will be responsible for developing and executing a comprehensive content marketing strategy that drives brand awareness, engagement, and lead generation. You will conceptualize, create, and distribute valuable, relevant content across various platforms, including blogs, social media, email, and website pages. The ideal candidate possesses exceptional writing and editorial skills, a deep understanding of SEO and content distribution, and a proven ability to craft compelling narratives that resonate with target audiences. A passion for technology and innovation is highly desirable.

Responsibilities:
  • Develop and implement a data-driven content marketing strategy aligned with overall marketing and business goals.
  • Create and manage a content calendar, ensuring a consistent flow of high-quality content across all channels.
  • Write, edit, and proofread engaging and informative content, including blog posts, articles, white papers, case studies, social media updates, and website copy.
  • Optimize content for search engines (SEO) to increase organic visibility and traffic.
  • Manage content distribution across various platforms, including social media, email marketing, and paid channels.
  • Collaborate with designers, product marketers, and other stakeholders to ensure content accuracy and brand consistency.
  • Analyze content performance metrics (e.g., traffic, engagement, conversions) and use insights to refine strategies.
  • Stay abreast of industry trends, competitor content strategies, and emerging content formats.
  • Build and nurture relationships with influencers and external content contributors.
  • Develop content for lead generation campaigns and sales enablement materials.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • 5-7 years of experience in content marketing, copywriting, or a similar role, preferably in a B2B or technology context.
  • Exceptional writing, editing, and storytelling skills with a strong portfolio of published work.
  • Proven experience developing and executing successful content marketing strategies.
  • Deep understanding of SEO principles and best practices for content optimization.
  • Experience with content management systems (CMS) and marketing automation platforms.
  • Proficiency in using analytics tools (e.g., Google Analytics) to measure content performance.
  • Strong understanding of social media marketing and content distribution strategies.
  • Excellent organizational skills and ability to manage multiple projects simultaneously in a remote environment.
  • Creative thinker with a passion for creating impactful and engaging content.
This fully remote position offers the opportunity to shape the content voice of our client for audiences interested in technology and innovation, supporting their presence and growth in the Durham, North Carolina, US market and beyond.
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Senior Content Marketing Manager

27701 Durham, North Carolina $90000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Senior Content Marketing Manager to elevate their brand narrative. In this role, you will be responsible for developing and executing a robust content strategy that engages target audiences, drives lead generation, and strengthens brand authority. You will oversee the creation of compelling content across various formats and channels, ensuring alignment with marketing objectives. This hybrid position is based in Durham, North Carolina, US , offering a balance of remote work flexibility and in-office collaboration.

Key Responsibilities:
  • Develop and implement a comprehensive content marketing strategy aligned with overall marketing and business goals.
  • Oversee the creation, editing, and publishing of high-quality content, including blog posts, white papers, case studies, website copy, social media updates, and video scripts.
  • Conduct keyword research and SEO analysis to ensure content is discoverable and ranks well in search engine results.
  • Manage the editorial calendar, ensuring timely delivery of content across all platforms.
  • Collaborate with subject matter experts, designers, and other stakeholders to produce engaging and informative content.
  • Analyze content performance metrics (e.g., traffic, engagement, conversions) and use insights to refine strategy.
  • Stay current with industry trends, competitor content, and best practices in content marketing.
  • Manage external content creators, freelance writers, and agencies as needed.
  • Ensure all content adheres to brand guidelines and maintains a consistent voice and tone.
  • Promote content through various channels, including social media, email marketing, and paid distribution.
Qualifications:
  • Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
  • 5+ years of experience in content marketing, with a proven track record of developing successful content strategies.
  • Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
  • Strong understanding of SEO principles and content optimization techniques.
  • Experience with content management systems (CMS) and marketing automation platforms.
  • Proficiency in analytics tools (e.g., Google Analytics) to measure content effectiveness.
  • Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
  • Creative thinker with a strategic mindset and a passion for storytelling.
  • Strong collaboration and communication skills, with the ability to work effectively with cross-functional teams.
  • Experience in B2B marketing is a plus.
Join our client and play a key role in shaping their brand voice and driving engagement through impactful content from Durham, North Carolina, US .
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Senior Digital Marketing Strategist - Content & SEO

27514 Durham, North Carolina $90000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is a dynamic and rapidly growing media and public relations firm seeking a highly analytical and creative Senior Digital Marketing Strategist with a strong focus on content and SEO. This is a fully remote position, offering the flexibility to work from your preferred location across the US. You will be responsible for developing and executing comprehensive digital marketing strategies that enhance brand visibility, drive organic traffic, and engage target audiences. This includes crafting data-driven SEO strategies, creating compelling content, and managing social media presence.

The ideal candidate will possess a deep understanding of current digital marketing trends, search engine algorithms, and content marketing best practices. You will leverage your expertise in SEO, content creation, social media management, and analytics to achieve measurable results. This role requires exceptional communication skills, a collaborative spirit, and the ability to translate complex data into actionable insights for clients. You will work closely with clients, content creators, and performance marketing teams to ensure integrated campaign success.

Key Responsibilities:
  • Develop and implement innovative SEO strategies to improve search engine rankings and organic traffic.
  • Conduct keyword research, competitive analysis, and on-page/off-page optimization.
  • Create and manage high-quality, engaging content across various digital channels (blog posts, articles, social media, website copy).
  • Develop and execute content marketing plans aligned with client objectives.
  • Manage and grow social media presence, including strategy, content creation, and community engagement.
  • Analyze website traffic and campaign performance using tools like Google Analytics, SEMrush, and others.
  • Prepare regular performance reports with actionable insights and recommendations.
  • Collaborate with design and development teams to optimize user experience and website performance.
  • Stay abreast of the latest trends and algorithm changes in SEO, content marketing, and social media.
  • Work closely with PR and media relations teams to amplify content and brand messaging.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a specialization in SEO and content strategy.
  • Proven track record of developing and executing successful SEO and content marketing campaigns that drive organic growth.
  • Expertise in keyword research, on-page and off-page SEO techniques, and technical SEO.
  • Strong writing, editing, and content creation skills across multiple formats.
  • Proficiency in using SEO tools (e.g., SEMrush, Ahrefs, Moz) and web analytics platforms (e.g., Google Analytics).
  • Experience with social media management platforms and strategies.
  • Excellent analytical and problem-solving skills.
  • Strong communication and presentation skills, with the ability to articulate strategies and results.
  • Ability to manage multiple projects simultaneously in a fast-paced, remote environment.
  • Experience with email marketing and paid advertising is a plus.
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Lead Digital Content Strategist

27517 Durham, North Carolina $100000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Lead Digital Content Strategist to spearhead their online content initiatives. This is a fully remote position, offering the opportunity to shape compelling narratives and drive audience engagement through innovative digital experiences. The Lead Digital Content Strategist will be responsible for developing and executing a comprehensive content strategy across multiple platforms, ensuring alignment with brand voice, marketing objectives, and user needs. The ideal candidate possesses a deep understanding of content marketing, SEO, user experience, and emerging digital trends, combined with exceptional leadership and creative vision.

Key Responsibilities:
  • Develop and implement a data-driven digital content strategy that supports overarching business and marketing goals.
  • Define content pillars, themes, and messaging frameworks.
  • Oversee the creation, curation, and distribution of engaging content across various digital channels, including websites, social media, blogs, and email.
  • Conduct audience research, competitor analysis, and keyword research to inform content planning.
  • Optimize content for search engines (SEO) to improve organic visibility and traffic.
  • Collaborate with design, marketing, and product teams to ensure content is visually appealing and integrated seamlessly.
  • Establish content governance policies and workflows, ensuring brand consistency and quality.
  • Analyze content performance metrics, identify trends, and provide actionable insights for improvement.
  • Manage content calendars and project timelines to ensure timely delivery.
  • Stay abreast of the latest digital marketing trends, content formats, and platform updates.
  • Mentor and guide content creators, editors, and copywriters.
  • Experiment with new content formats and distribution channels to drive innovation.
A Bachelor's degree in Marketing, Communications, Journalism, English, or a related field is required. A Master's degree is a plus. A minimum of 7 years of experience in digital content strategy, content marketing, or related roles is essential. Proven experience in developing and executing successful content strategies is a must. Strong understanding of SEO, SEM, social media marketing, and content management systems (CMS) is required. Excellent writing, editing, and storytelling skills are paramount. Experience with analytics tools (e.g., Google Analytics) and a data-driven approach to strategy are critical. Exceptional leadership and communication skills are necessary to guide teams and collaborate effectively across departments. This is a fully remote role, open to candidates across the United States. Join our client and shape the future of digital storytelling.
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Senior Digital Content Curator

27703 Durham, North Carolina $75000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client is seeking a highly creative and experienced Senior Digital Content Curator to join their dynamic team. This is a fully remote, permanent position, offering the flexibility to work from anywhere within the US. You will be instrumental in shaping our digital presence, managing and optimizing all forms of online content to engage our target audience and drive brand awareness. Your responsibilities will include developing and implementing a comprehensive content strategy, identifying emerging trends in digital media and the arts, and overseeing the creation of compelling visual and written content.

You will collaborate closely with marketing, design, and editorial teams to ensure content is aligned with brand guidelines and strategic objectives. This role requires a deep understanding of SEO best practices, social media engagement, and content management systems. A key aspect of this position involves analyzing content performance metrics, providing actionable insights, and making data-driven recommendations for improvement. You will also be responsible for curating user-generated content and fostering online community engagement.

The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Fine Arts, or a related field, coupled with a minimum of 5 years of experience in digital content creation, management, or curation. Proven experience in a remote work environment is essential. You should have a strong portfolio showcasing successful content campaigns across various digital platforms. Excellent written and verbal communication skills are a must, along with a keen eye for detail and a passion for the arts and entertainment industry. Proficiency in content management platforms (e.g., WordPress, Drupal), analytics tools (e.g., Google Analytics), and design software (e.g., Adobe Creative Suite) is highly desirable. This role is perfect for an innovative individual looking to make a significant impact in a fully remote capacity, contributing to a vibrant cultural landscape from the comfort of their home office. We encourage applications from individuals passionate about pushing the boundaries of digital storytelling and audience engagement within the arts sector. The chosen candidate will be a self-starter, highly organized, and adept at managing multiple projects simultaneously in a fast-paced, collaborative, and distributed team setting. If you are a visionary content leader ready to shape the future of digital arts engagement, we want to hear from you. Your contributions will directly influence how our client connects with audiences globally, making this a truly rewarding opportunity.
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Digital Content Curator - Multimedia Arts

27701 Durham, North Carolina $75000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client is seeking a creative and visionary Digital Content Curator with a passion for Arts & Entertainment to join their entirely remote team. This role is central to shaping and managing the digital presence of our artistic initiatives, ensuring a compelling and engaging experience for our online audience. You will be responsible for identifying, acquiring, organizing, and presenting a wide array of digital content across various platforms.

Key responsibilities include researching and discovering emerging artists, digital art forms, and relevant cultural trends. You will develop and execute content strategies, curate digital exhibitions, and manage the lifecycle of multimedia assets, including video, audio, images, and interactive content. This involves writing compelling descriptions, metadata, and promotional copy to enhance discoverability and engagement. You will collaborate with artists, designers, and marketing teams to ensure content is high-quality, on-brand, and reaches the intended audience. Monitoring content performance, analyzing engagement metrics, and reporting on key insights to inform future content decisions will be crucial. Staying abreast of new digital technologies and platforms relevant to the arts and entertainment industry is essential.

The ideal candidate will possess a Bachelor's degree in Art History, Digital Media, Communications, or a related field. A Master's degree is a plus. A minimum of 4 years of experience in digital content management, curation, or a similar role within the arts or entertainment industry is required. A strong portfolio showcasing curation projects and a deep understanding of digital art, multimedia production, and online engagement strategies are essential. Proficiency with content management systems (CMS), digital asset management (DAM) systems, and social media platforms is necessary. Excellent writing, editing, and communication skills are vital. The ability to work independently, manage multiple projects, and thrive in a dynamic, remote environment is paramount. This is an exciting opportunity to be at the forefront of digital arts curation from anywhere.
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Lead Digital Content Strategist - Arts & Entertainment (Remote)

27701 Durham, North Carolina $90000 Annually WhatJobs

Posted 3 days ago

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full-time
Our client, a vibrant leader in the arts and entertainment sector, is searching for an innovative and experienced Lead Digital Content Strategist to spearhead their online presence. This is a fully remote position, offering the flexibility to shape compelling digital narratives from anywhere. The ideal candidate will be responsible for developing and executing comprehensive digital content strategies that engage audiences, drive brand awareness, and support marketing objectives across various platforms. You will lead content creation, editorial calendar planning, SEO optimization, and performance analysis, ensuring our client's digital voice is impactful and consistent.

Responsibilities:
  • Develop and implement a holistic digital content strategy aligned with organizational goals and audience engagement objectives.
  • Create and manage an editorial calendar for all digital channels, including website, social media, email newsletters, and blogs.
  • Oversee the creation of high-quality, engaging content (written, visual, video) tailored for different platforms and target audiences.
  • Implement SEO best practices to increase organic visibility and website traffic.
  • Analyze content performance using analytics tools (e.g., Google Analytics, social media insights) and provide actionable recommendations for optimization.
  • Manage and mentor a team of content creators, editors, and social media specialists.
  • Collaborate with marketing, design, and product teams to ensure cohesive brand messaging and campaign integration.
  • Stay current with digital marketing trends, emerging platforms, and best practices in content strategy.
  • Manage content budgets and vendor relationships for external content creation services.
  • Ensure all digital content adheres to brand guidelines, accessibility standards, and legal requirements.
  • Experiment with new content formats and distribution channels to reach wider audiences.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
  • Minimum of 6 years of experience in digital content strategy, content marketing, or social media management, preferably within the arts and entertainment industry.
  • Proven ability to develop and execute successful content strategies that drive engagement and achieve business objectives.
  • Strong understanding of SEO principles, content management systems (CMS), and web analytics platforms.
  • Excellent writing, editing, and storytelling skills with a keen eye for detail.
  • Experience with visual content creation (graphics, video) and editing tools is a plus.
  • Demonstrated leadership experience, with the ability to manage and inspire a remote team.
  • Proficiency in social media management tools and platforms.
  • Exceptional organizational and project management skills.
  • A passion for arts and culture is highly desirable.
  • Must have a reliable internet connection and a suitable home office environment.
This is an outstanding opportunity to define and elevate the digital narrative of a respected arts and entertainment organization. Join our client from your home office and make a significant impact on their online presence. The role is based out of Durham, North Carolina, US , but is fully remote.
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