2,673 Digital Campaigns jobs in the United States

Digital Campaigns Manager Marketing

60290 Chicago, Illinois Jobleads-US

Posted 3 days ago

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Digital Campaigns Manager Marketing page is loaded Digital Campaigns Manager Marketing Apply locations Chicago, IL Illinois, US Offsite time type Full time posted on Posted Today job requisition id R55973 Company Overview At Motorola Solutions, we believe that everything starts with our people. We’re a global close-knit community, united by the relentless pursuit to help keep people safer everywhere. Our critical communications, video security and command center technologies support public safety agencies and enterprises alike, enabling the coordination that’s critical for safer communities, safer schools, safer hospitals and safer businesses. Connect with a career that matters, and help us build a safer future. Department Overview The North American Marketing Organization is responsible for positioning and accelerating sales pipeline, as a trusted advisor actively advocating for portfolio strategies across the entire Motorola Solutions Business. Dedicated to driving forward sales initiatives and identifying customer focused go-to-market strategies, the North American Marketing Organization creates compelling marketing content supporting the entire sales cycle. Job Description The Digital Campaigns Marketing Manager is responsible for leading the organization’s campaign strategy, planning, execution, and measurement for our safety and security ecosystem. Working collaboratively with the broader NA Marketing Marketing Teams, this position will identify and prioritize campaigns, channels, promotions, and strategies to drive demand, lead generation, and awareness to our key audiences. We are seeking someone who possesses a passion for digital marketing, has a data-driven decision mindset, is able to grow and nurture relationships with our key working partners, and is ready to spearhead and strategically orchestrate new marketing initiatives in an exciting and rewarding team environment. Primary responsibilities include but not limited to: Lead the creation, planning, and execution of integrated, digital marketing objectives and strategies for our safety and security ecosystem including audience segmentation, outbound email, paid and organic media mix, 3rd party media channel recommendations, and website planning and organization Define common campaign goals, structure, and elements to be used across outbound campaigns including but not limited to: Email Automation, Paid Search, Digital Display, Social Media, Google, Bing, and more Track KPI’s and develop campaigns and strategies that tie back to revenue goals; Perform analyses on the media mix, budget distribution, and segmentation strategy regularly; Work directly with the internal media team to optimize marketing budgets efficiently Lead the creation of compelling marketing creative and digital website content in an effort to drive demand through various integrated digital channels Continuously test and optimize existing campaigns to improve the customer experience to grow revenue and increase account engagement, leading to cross-sell/upsell opportunities Coordinate with key functions (marketing operations, portfolio and pipeline expansion marketing, field marketing, website team, and product teams) to ensure proper go-to-marketing strategy, management and reporting of campaign attribution, online use, and engagement Knowledge/Skills: Bachelor’s degree in Marketing, Business, or related field 2+ years of marketing experience Ability to think “big picture” and holistically to help drive campaign initiatives to meet demand generation revenue goals Go-getter with the mindset to take ownership and drive results; A proactive approach to problem identification and resolution Team player who enjoys working closely with other team members Exceptional verbal and written communication skills, confident in ability to write short and long-form copy Experience working directly with sales leadership, external agencies, marketing operations, graphic designers, copywriters, and other development teams Demonstrated project management skills and proven ability to deliver results in a fast-paced, deadline-oriented environment Experience working with marketing automation platforms (Eloqua a plus), Content Management Systems (i.e. Adobe Experience Manager), and analytics tools (Google Analytics, Tableau) Ability to understand marketing data and analysis while developing plans to adjust tactics from these insights Target Base Salary Range: $60,000 -$70,000 USD Consistent with Motorola Solutions values and applicable law, we provide the following information to promote pay transparency and equity. Pay within this range varies and depends on job-related knowledge, skills, and experience. The actual offer will be based on the individual candidate. Basic Requirements Bachelor’s degree 2+ years of marketing experience Travel Requirements Under 25% Relocation Provided None Position Type Experienced Referral Payment Plan No Our U.S.Benefitsinclude: Incentive Bonus Plans Medical, Dental, Visionbenefits 401K 10 Paid Holidays GenerousPaidTime Off Packages Employee Stock Purchase Plan PaidParental & Family Leave and more! EEO Statement Motorola Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion or belief, sex, sexual orientation, gender identity, national origin, disability, veteran status or any other legally-protected characteristic. We are proud of our people-first and community-focused culture, empowering every Motorolan to be their most authentic self and to do their best work to deliver on the promise of a safer world. If you’d like to join our team but feel that you don’t quite meet all of the preferred skills, we’d still love to hear why you think you’d be a great addition to our team. We’re committed to providing an inclusive and accessible recruiting experience for candidates with disabilities, or other physical or mental health conditions. To request an accommodation, please complete thisReasonable Accommodations Form so we can assist you. #J-18808-Ljbffr

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Digital & Integrated Campaigns Officer

New
48208 Detroit, Michigan Wayne State University

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Digital & Integrated Campaigns Officer
Wayne State University is searching for an experiencedDigital & Integrated Campaigns Officerat its Detroit campus location.
Wayne State is a premier, public, urban research university located in the heart of Detroit, Michigan where students from all backgrounds are offered a rich, high-quality education. Our deep-rooted commitment to excellence, collaboration, integrity, diversity and inclusion creates exceptional educational opportunities which prepare students for success in a global society.
Essential functions (job duties):
JOB PURPOSE
Participate in the planning, development, and implementation of a comprehensive, digital-first strategy to increase philanthropic support through a multi-channel approach. Support the management of the university's philanthropy call center. Solicit prospective and current donors through targeted, digital-first annual fundraising campaigns, including social media campaigns, while prioritizing the overarching donor experience. This position reports to the Associate Director, Digital and Integrated Campaigns.
ESSENTIAL FUNCTIONS
(Essential functions are the primary duties/major job responsibilities that an employee must be able to perform, with or
without reasonable accommodation. The essential functions are listed in order of importance.)
Support the management of the university's philanthropy call center. Track results for the program's fundraising and engagement campaigns. Provide ongoing training to, and evaluate the performance of, student callers. Serve as a liaison to call center partners. 30%
Execute specialized digital campaigns, email marketing initiatives, Giving Day projects, and other activities that support the growth of the donor pipeline. Strengthen and expand the use of digital media as a solicitation tool to increase philanthropic revenue. Collaborate with the Donor Experience team and other division colleagues to ensure cohesive branding and consistent messaging for all donor communications. 25%
Draft compelling, impactful copy for digital solicitation campaigns to support the fundraising goals of the team. Execute specific solicitation strategies for various constituent groups including alumni, donors, friends, faculty/staff, and students. Use data and analytics to prepare detailed reports on campaign results and identify areas for improvement. 15%
Prepare reports, analyze data, and update monthly key performance indicators. Provide recommendations to ensure call center efficiency with a focus on current telemarketing trends. 15%
Provide support and partnership to schools, colleges, and other fund-seeking units for strategy development and special population identification. Collaborate with other development units to ensure operational efficiencies within the team. 10%
Network with outside professional groups and organizations to keep abreast of current industry trends and best practices related to digital marketing campaigns, telemarketing, and related technology innovations. Represent the Donor Experience team at industry or community meetings at the request of leadership. Special projects and other duties as assigned. 5%
WORK CONTEXT
Job Reports to: Associate Director
Leadership Accountability: Implements operating plans
Supervisory Accountability: None
Organizational Accountability: None
Financial Accountability: Monitors expenditures
Customer Accountability: Interfaces with customers outside the S/C/D
Freedom to Act: Subject to general input from supervisor
Unique duties:
Qualifications:
MINIMUM QUALIFICATIONS
Education Bachelor's degree
Graduation from an accredited college or university with a degree in marketing, public relations, business administration or related field.
Reasonable knowledge and understanding of university policies and procedures.
Experience Experienced (minimum 2 years of job-related experience)
Additional experience information: Two (2) years of experience in fundraising/development, marketing, communications or related field. Nonprofit or higher education experience preferred. Experience with donor database systems preferred.
Professional understanding of, and interest in, Development and Alumni Affairs best practices and general operations. Understanding of trends and best practices within the Donor Experience and Annual Giving fields.
Positive and collaborative professional philosophy, recognizing that this position is integral to the achievement
of the goals and objectives of Development and Alumni Affairs.
Knowledge, Skills and Abilities
ANALYTICAL AND PRESENTATION SKILLS: Ability to evaluate, interpret, and present complex information effectively in professionally prepared documents or presentations. Must possess a demonstrated attention to detail in order to achieve a high degree of accuracy.
COLLABORATION:Exhibits a willingness to partner with units across the university with integrity and high character to reach unified goals. Possesses the ability to navigate difficult situations with grace and understanding.
COMMUNICATIONS SKILLS: Ability to communicate clearly, concisely and professionally both orally and in writing. Strong interpersonal skills are a must. Demonstrates the ability to plan and deliver oral and written communications that are impactful and persuasive including presentations to university management and committees.
LEARNING AGILITY: Independent and innovative self-starter who displays an ability to learn quickly and easily adapts to changing situations. Experience researching topics to gain knowledge and understanding when information gaps exist.
PLANNING AND ORGANIZATION: Ability to manage several projects simultaneously, prioritize and plan work activities while meeting respective deadlines. Strong organizational and time-management skills required. Maturity, sound judgment and ability to handle multiple tasks simultaneously in a deadline-oriented environment.
Preferred qualifications:
School/College/Division:
H86 - Development & Alumni Affairs
Primary department:
H8605-Development
Employment type:
+ Regular Employee
+ Job type: Full Time
+ Job category: Staff/Administrative
Funding/salary information:
+ Compensation type: Annual Salary
+ Hourly rate:
+ Salary minimum: $59,000
+ Salary hire maximum: $60,000
Working conditions:
normal working conditions
Job openings:
+ Number of openings: 1
+ Reposted position: No
+ Reposted reason: None (New Requisition)
+ Prior posting/requisition number:
Background check requirements:
University policy requires certain persons who are offered employment to undergo a background check, including a criminal history check, before starting work. If you are offered employment, the university will inform you if a background check is required.
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Director, Marketing Strategy

10261 New York, New York iHeartMedia

Posted 1 day ago

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Current employees and contingent workers click to apply and search by the Job Posting Title. As the nation’s largest media representation firm, Katz Media Group delivers local relevance at scale. Whether you want one idea that sounds local in a hundred different markets or a hundred unique ideas, we have your solution. Over our long history, the Katz name has been synonymous with leadership in the media industry. Founded in 1888, Katz was the nation’s first media representation firm. Today, Katz Media Group is comprised of two divisions, Katz Radio Group and Katz Television Group. Collectively, the company represents both the on-air and online assets of more than 4,000 radio stations and 800 television stations, making Katz Media Group the largest media representation company in America. In addition to our deeply rooted media expertise, our unique regional sales structure is key to driving our clients’ success. Katz Media Group is based in New York City, with 15 regional offices across the country, providing advertisers and agencies with local expertise and insights across the nation. Be a part of the largest media representation company in America. At Katz Media Group, we have the best, brightest and boldest talent in the media industry — individuals who deliver unparalleled value for our business partners and clients. We are looking for people who can grow, think, dream and achieve. Every employee brings inspiration and imagination to our constantly evolving and expanding business. If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At Katz Media we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do! What We Need : The Director of Marketing Strategies for Katz Radio Group will play a pivotal role in the development and execution of innovative marketing strategies that drive radio advocacy and revenue growth for our broadcast partners. This leadership position requires a dynamic individual with a comprehensive understanding of the radio industry, audience engagement, and strategic marketing. What You'll Do : Develop and implement comprehensive marketing strategies to enhance Katz visibility and audience engagement via our Sound Answers newsletter. Collaborate with sales teams to align marketing efforts with overall business objectives. Analyze market trends and audience data to inform strategic decisions and marketing campaigns for OTA Radio. Oversee the creation of compelling marketing content, including slide decks, blog posts, social media campaigns, and other promotional materials built around proprietary Katz analyses and industry research. Manage relationships with external partners, including our third-party attribution vendors (e.g. LeadsRx, Claritas, AnalyticOwl, Prodege, etc Monitor and measure the effectiveness of marketing campaigns, overseeing brand studies, report building, and growing Katz’s case study library for sales team and advertisers. Provide thought leadership, fostering a culture of innovation and excellence. Stay abreast of industry developments and emerging technologies to keep Katz Radio Group at the forefront of marketing innovation. What You'll Need : Bachelor’s degree in marketing, Business Administration, or a related field. Minimum of 5 years of experience in marketing or advertising, with a focus on media or radio. Proven track record of developing and executing successful marketing strategies. Strong analytical skills, with the ability to interpret complex data and make informed decisions. Excellent communication and interpersonal skills, with the ability to lead and inspire a team. Creative thinker with a passion for innovation and continuous improvement. Ability to manage multiple projects simultaneously and meet deadlines. Proficiency in digital marketing tools and platforms like Hubspot. What You'll Bring : Respect for others and a strong belief that others should do this in return Specialized depth and / or breath of knowledge in job discipline or field Ability to work independently, with guidance in the most complex situations Previous experience managing mid-large sized projects of moderate complexity Ability to recognize and mitigate risk Passion for continued knowledge sharing and learning to formulate innovative ideas Analytical thinking and judgement to build creative solutions to complex problems Comfortable interacting with individuals of all levels and ability to maintain professional relationships Strong communication skills that include being able to negotiate and encourage a broader point of view Compensation : Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data. 72,000 - $90,000 Location : New York, NY : 125 West 55th Street, 10019 Position Type : Regular Time Type : Full time Benefits : iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following : Employer sponsored medical, dental and vision with a variety of coverage options Company provided and supplemental life insurance Paid vacation and sick time Paid company holidays, including a floating holiday that enable our employees to celebrate the holiday of their choosing A Spirit day to encourage and allow our employees to more easily volunteer in their community A 401K plan Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more! The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status. Non-Compete will be required for certain positions and as allowed by law. Our organization participates in E-Verify. Click to learn about E-Verify. #J-18808-Ljbffr

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Marketing Strategy Specialist

98052 Redmond, Washington Nintendo

Posted 2 days ago

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Nintendo of America Inc.

About Nintendo of America: From the launch of the Nintendo Entertainment System more than 30 years ago, Nintendo's mission has been to create smiles through unique entertainment experiences. Here at Nintendo of America Inc., we deliver on this mission by partnering closely with Nintendo Co., Ltd., to bring Nintendo's iconic and cherished franchises including Mario, Donkey Kong, The Legend of Zelda, Metroid, Animal Crossing, Pikmin and Splatoon across the Americas through our video games, hardware systems, and collaborations with partners on a range of other entertainment initiatives like feature films and theme parks.

Based in Redmond, Wash., Nintendo of America serves as headquarters for Nintendo's operations in the Americas. We are an equal opportunity employer offering a welcoming and inclusive environment in service to one another, our products, and the diverse consumers and communities we call home. For more information about Nintendo, please visit the company's website at

SUMMARY:
Creates marketing plans, online content, and business correspondence to support the Marketing Strategy & Planning team on all campaign planning tasks and aligns cross-functional campaign activation teams to deliver business results.

DESCRIPTION OF DUTIES:
  • Develops and manages the execution of small to medium-sized marketing campaign plans throughout the entire campaign lifecycle to meet corporate goals and objectives.
  • Reviews and analyzes data from various sources and provides key insights to determine real-time improvements and overall effectiveness of campaigns.
  • Leads cross-functional campaign teams to drive the implementation of integrated marketing plans for small to medium-sized campaigns.
  • Partners with the Marketing Strategy and Planning team to ensure that campaign plans are running as planned, including confirming that marketing teams deliver on time and as intended.
  • Ensures the quality of deliverables conforms to Nintendo of America (NOA) standards (legal/ESRB compliance, marketing strategy, etc.).
  • Maintains visibility across all NOA product and service offerings, including hardware systems, software titles, digital content, digital services, accessories, and mobile; recommends and implements marketing integration opportunities between products and services.
  • Contributes to process improvement initiatives by identifying issues and making recommendations.
  • Tracks campaign budgets, marketing ROI, and sales performance.
  • Contributes to PDCA process and recommends/develops resulting action plans.
  • Partners with the Marketing Strategy and Planning team to prepare presentations summarizing campaign strategies, creative, key performance metrics, and actionable insights.
  • Presents campaign plans and recaps to the marketing organization and executive management as needed.

SUMMARY OF REQUIREMENTS:

  • Minimum of four to six (4 to 6) years of relevant marketing and/or project management experience.
  • Possesses analytical skills and ability to think strategically.
  • Strong Microsoft Office proficiency, including Word, Excel, and PowerPoint.
  • Proven ability to manage programs and collaborate with teams across multiple projects and remote offices/locations.
  • Experience working with all levels to define problems, draw valid conclusions, and execute solutions.
  • Video Game industry experience is a plus.
  • Undergraduate degree in Marketing, Business, Communications or a related field preferred.



Applicants must be legally eligible to work in the United States to be considered. Visa sponsorship is not available for this role

This position is hybrid in Redmond, WA. Hybrid positions require regular onsite work following the schedule and guidelines for their division. This position is not open to fully remote status at this time.

This position includes a base salary range of $79,600 - $127,400 annually, potential for a semi-annual discretionary performance bonus, and a comprehensive benefits package that includes medical, dental, vision, 401(k), and paid time off. Please see our Benefits & Perks page for more benefits information.

#LI-Hybrid
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AVP- Marketing Strategy

75215 Park Cities, Texas AT&T

Posted 3 days ago

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Join to apply for the AVP- Marketing Strategy role at AT&T Join to apply for the AVP- Marketing Strategy role at AT&T Get AI-powered advice on this job and more exclusive features. Job Description: Work Location: Dallas, TX Overview: To win with small, medium and enterprise businesses we must put the needs of our customers at the center of all marketing, commercial and product efforts. AT&T’s AVP of Business Marketing Strategy will be responsible for evolving and refining our marketing motion to unlock growth via new customer acquisition and deepening relationships with our existing customer base. This leader will partner closely with the Brand Strategy team, the Digital Team, the Marketing Technology team, the Research Analytics and Impact team, and many others to drive this growth. Job Description: This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. Work Location: Dallas, TX Overview: To win with small, medium and enterprise businesses we must put the needs of our customers at the center of all marketing, commercial and product efforts. AT&T’s AVP of Business Marketing Strategy will be responsible for evolving and refining our marketing motion to unlock growth via new customer acquisition and deepening relationships with our existing customer base. This leader will partner closely with the Brand Strategy team, the Digital Team, the Marketing Technology team, the Research Analytics and Impact team, and many others to drive this growth. Reporting to the VP of Business Marketing, the AVP - Business Marketing Strategy will work proactively to develop strategies to accelerate demand generation and demand capture and will harness the collective expertise across the Marketing & Growth Organization to effectively enable and deploy these strategies in our marketing motions. Additionally, the AVP – Business Marketing Strategy will own messaging for AT&T Business – responsible for turning strategic messaging frameworks into data-validated messaging copy to be used across tactics to achieve business outcomes. Position Details: This leader will act as a key bridge between long term brand strategy and business execution, they will surface opportunities for growth and be a vocal thought leader in the Marketing & Growth Organization. They will expertly stakeholder new ideas with relevant teams and build coalitions of key partners to turn marketing growth opportunities into operational reality. The ideal candidate is a strategic thinker with strong marketing acumen. They know how to break down complex problems into manageable pieces, identify gaps, and can leverage data to tell compelling stories. They are comfortable representing their thinking with senior executives. This candidate should be able to lead cross-functional teams, and partner with stakeholders across the business who may have different objectives or focal points. This person understands the mechanics of marketing and has the operational marketing experience necessary to inform how strategies may be best operationalized. Key Responsibilities Partner with Brand Strategy and other key teams to operationalize and implement long term, foundational strategies. Work cross functionally to unlock new marketing motions to capture priority audiences more effectively. Translate audience response to specific products into strategic initiatives that expand penetration of other B2B offerings. Create data-validated, resonant, on-brand messaging and ad copy Contribute to planning cycles to ensure alignment with growth goals Serve as a senior advisor to executive leadership and a go-to marketing strategy partner across the business. Partner with key teams to analyze how specific segments respond to individual products or services, and translate those insights into scalable strategies that drive cross-sell, expansion, and adoption across the broader B2B portfolio. Partner with cross-functional teams—including product, sales, customer success, insights, and finance—to ensure marketing efforts are integrated, customer-informed, and performance-driven. Partner with key teams to identify growth opportunities through market segmentation, competitive analysis, and customer insights; convert findings into actionable marketing plans. Present and influence at senior executive levels Qualifications Experience in marketing strategy, brand strategy, or related strategic functions. Skilled in growth strategy development, brand development, go-to-market, marketing execution, portfolio architecture, messaging, advertising, and product marketing. Experienced across a variety of categories and audiences including B2B, government, telecom, entertainment/media, and technology. Experience working for a top-tier strategy consultancy or an internal marketing / growth strategy team highly preferred. Proven ability to turn market and segment-level insights into actionable strategies that drive portfolio-wide growth. Strong analytical skills and experience with marketing performance metrics, customer data, and market research. Exceptional leadership, communication, and stakeholder management skills. MBA or equivalent advanced degree preferred. Our AVP- Business Marketing Strategy earn between $231,700 - $47,500 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. From health insurance to tuition reimbursement and paid time off to discounts on products and services just to name a few. There is a lot to be excited about around here. Individual starting salary within this range may depend on geography, experience, expertise, and education/training. Joining our team comes with amazing perks and benefits: Medical/Dental/Vision coverage 401(k) plan Tuition reimbursement program Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays) Paid Parental Leave Paid Caregiver Leave Additional sick leave beyond what state and local law require may be available but is unprotected Adoption Reimbursement Disability Benefits (short term and long term) Life and Accidental Death Insurance Supplemental benefit programs: critical illness/accident hospital indemnity/group legal Employee Assistance Programs (EAP) Extensive employee wellness programs Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone A career with us, a global leader in communications and technology, comes with big rewards. As part of our team, you’ll lead transformation surrounded by trailblazing industry leaders like you. You’ll be empowered to go above and beyond – making a difference through company-sponsored initiatives or connecting and networking through one of our many employee groups. And regardless of where you’re at in your career trajectory, you’ll be rewarded by the impact that comes with making a difference in the lives of millions. With AT&T, you’ll be a part of something greater, do incredible things and be rewarded with a chance to change the world. AT&T will consider for employment qualified applicants in a manner consistent with the requirements of federal, State, and local laws. Ready to close the deal on a career with AT&T? Apply today. Weekly Hours: 40 Time Type: Regular Location: Dallas, Texas Salary Range: $231,700.00 347,500.00 It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made. Seniority level Seniority level Not Applicable Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Wireless Services, IT Services and IT Consulting, and Telecommunications Referrals increase your chances of interviewing at AT&T by 2x Get notified about new Vice President Marketing Strategy jobs in Dallas, TX . SVP, Spend Management Marketing and Enterprise Activation Dallas-Fort Worth Metroplex 125,000.00- 150,000.00 4 days ago Vice President of Communications (17881) Irving, TX 158,000.00- 221,000.00 2 weeks ago Dallas, TX 191,000.00- 234,000.00 2 days ago VP of Marketing (OTE 215,000/year USD), CXT Software Vice President, Marketing & Corporate Communication Senior Vice President, Creator Marketing Dallas, TX 128,000.00- 205,000.00 10 hours ago Dallas, TX 95,000.00- 105,000.00 1 month ago Senior Development Officer, Operations & Donor Growth Senior Manager, Product Management of Samsung Health Dallas, TX 60,000.00- 65,000.00 1 month ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr

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Director, Marketing Strategy

30076 Roswell, Georgia University of Rochester

Posted 3 days ago

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Join to apply for the Director, Marketing Strategy role at University of Rochester 16 hours ago Be among the first 25 applicants Join to apply for the Director, Marketing Strategy role at University of Rochester Get AI-powered advice on this job and more exclusive features. As a community, the University of Rochester is defined by a deep commitment to Meliora - Ever Better. Embedded in that ideal are the values we share: equity, leadership, integrity, openness, respect, and accountability. Together, we will set the highest standards for how we treat each other to ensure our community is welcoming to all and is a place where all can thrive. Job Location (Full Address): 120 Corporate Woods, Ste 230, Brighton, New York, United States of America, 14623 Opening Worker Subtype: Regular Time Type Full time Scheduled Weekly Hours 40 Department 90007 Marketing Med Ctr Work Shift UR - Day (United States of America) Range UR URG 117 Compensation Range $122,044.00 - $83,065.00 The referenced pay range represents the minimum and maximum compensation for this job. Individual annual salaries/hourly rates will be set within the job's compensation range, and will be determined by considering factors including, but not limited to, market data, education, experience, qualifications, expertise of the individual, and internal equity considerations. Responsibilities GENERAL PURPOSE Reporting to the Associate Vice President of Marketing (AVP), the Director of Marketing and Brand Strategy is a senior leader responsible for guiding brand positioning and enterprise marketing across the health system’s hospitals, outpatient centers, urgent care sites, and post-acute services. As the health system’s lead brand strategist, the Director oversees brand research, defines messaging and identity in alignment with the University’s master brand, and leads development of marketing strategies grounded in market data and consumer trends. The Director works closely with senior clinical and operational leaders to translate institutional goals into integrated, measurable marketing plans. They manage a team of strategists, overseeing campaigns that build brand awareness, drive patient volume, and strengthen consumer loyalty. A collaborative leader, data-driven strategist, and brand champion, the Director plays a central role in ensuring that the health system’s marketing efforts are aligned, effective, and positioned for impact. Essential Functions Strategic Marketing Leadership Leads the development and implementation of integrated, data-informed marketing plans that support business priorities—including patient volume growth, service line expansion, and new site or program launches. Translates enterprise goals into actionable marketing strategies that support access, reputation, and revenue objectives across assigned hospitals, service lines, and institutional initiatives. Serves as a trusted advisor to clinical and operational leaders, aligning marketing efforts with strategic planning, capacity targets, and patient engagement goals. Oversees agency partnerships related to research, media, and creative services, ensuring efforts are aligned with institutional standards and delivering strong performance and ROI. Contributes to annual budget planning and provides ongoing oversight of marketing spend to ensure efficient, effective use of resources. Brand Stewardship and Campaign Development Ensures consistent application of the health system’s brand identity across all campaigns and assets, maintaining alignment with university-wide brand guidelines. Serves as a subject matter expert in positioning, messaging, and tone, ensuring communications reflect the health system’s value, voice, and unique differentiators. Oversees execution of brand research studies and applies consumer insights to refine messaging, prioritize investments, and inform long-term brand growth strategies. Collaborates with digital and creative teams to enhance social engagement, storytelling, and branded experiences across owned digital channels. Partners with content, creative, digital, and media teams to design and deliver multi-channel campaigns that drive both awareness and patient action. Oversees strategy, planning, and execution of paid media campaigns across digital, print, broadcast, and out-of-home channels; ensures alignment with marketing goals and optimizes media spend for maximum impact. Performance Measurement and Insights Leverages market research, brand tracking, competitive intelligence, and business data to guide planning and continuously optimize campaigns. Establishes and monitors key performance indicators (KPIs) to assess campaign effectiveness, engagement, and contribution to institutional priorities. Develops executive-level reporting and insights for senior leadership, translating complex data into actionable recommendations and outcomes. Supports a culture of learning and improvement through testing, analytics, and outcome measurement. Team Leadership Provides direction, mentorship, and strategic leadership to a team of marketing strategists and project managers, fostering a collaborative, high-performance culture. Manages all HR needs of the team, including hiring, onboarding, goal setting, performance reviews, professional development, and performance management. Supports career development through formal and informal coaching. Manages team resources and workload planning to ensure appropriate staffing for institutional priorities. Project Oversight & Execution Oversees the end-to-end execution of integrated marketing campaigns, from planning and creative brief development through implementation, tracking, and optimization. Maintains strong project management discipline to ensure that campaigns are delivered on time, within scope, and aligned with brand standards. Serves as a “dot-connector” across enterprise-level marketing efforts, ensuring consistency in look, feel, and messaging—while identifying opportunities to repurpose and scale assets. Contributes to capital and operational budget planning; monitors campaign spending and resource allocation to maximize marketing ROI and efficiency. Other duties as assigned Minimum Education & Experience Bachelor’s degree in communications, Marketing, Business Administration or related field Required. Master’s degree Preferred. 15 years of relevant and progressive experience Preferred. 8 years of relevant and progressive experience Required. 5 years of supervisory experience Required. Or equivalent combination of education and experience Required. Experience working in a matrixed, highly collaborative environment—academic medical center or health system experience preferred. Experience implementing major omni-channel marketing campaigns for academic medical centers or health care organizations which met or exceeded stated measurable goals, with a focus on patient acquisition campaigns. Preferred. Knowledge, Skills And Abilities A big-picture thinker with the ability to connect dots across multiple campaigns to drive an enterprise-level approach to brand strategy and execution Required. Deep understanding and experience of brand expression and knows how to bring a brand to life through strategic marketing campaigns Preferred. Excellent interpersonal, oral and written communications skills Required. Proven ability to lead teams, with a track record of developing high-performing teams. Ability to influence others and decisions Required. Ability to interface effectively with leaders and staff at all levels, including internal and external customers Required. Experience with paid marketing and digital advertising campaigns Required. Ability to gather, analyze and provide data and market intelligence Required. Ability to manage stressful situations in a solution-oriented way Required. Excellent management and organizational skills with strong attention to detail and follow up Required. Ability to oversee and execute multiple projects simultaneously while working effectively under pressure. Demonstrated ability to think both creatively and analytically and to synthesize ideas quickly under deadlines Required. Demonstrated proficiency in writing and editing content Preferred. Knowledge of HIPAA privacy rules, HIPAA consent authorization process and other regulations related to marketing (CANSPAM, etc.) Required. The University of Rochester is committed to fostering, cultivating, and preserving an inclusive and welcoming culture to advance the University’s Mission to Learn, Discover, Heal, Create – and Make the World Ever Better. In support of our values and those of our society, the University is committed to not discriminating on the basis of age, color, disability, ethnicity, gender identity or expression, genetic information, marital status, military/veteran status, national origin, race, religion, creed, sex, sexual orientation, citizenship status, or any other characteristic protected by federal, state, or local law (Protected Characteristics). This commitment extends to non-discrimination in the administration of our policies, admissions, employment, access, and recruitment of candidates, for all persons consistent with our values and based on applicable law. Seniority level Seniority level Director Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Higher Education Referrals increase your chances of interviewing at University of Rochester by 2x Sign in to set job alerts for “Director Marketing Strategy” roles. Atlanta, GA $189,000.00-$217,000.00 1 day ago enior Director, Live Events & Experiential Marketing Atlanta, GA 160,000.00- 220,000.00 1 week ago Alpharetta, GA 80,000.00- 120,000.00 1 month ago Director, Marketing Ops & Proc Management Director, Brand Experience (Multicultural experience) Atlanta, GA 119,510.00- 163,500.00 6 days ago Atlanta, GA 189,000.00- 217,000.00 5 hours ago Director, Brand Experience (Multicultural experience) Atlanta, GA 119,510.00- 163,500.00 5 hours ago Director of Institutional Marketing, Capital Markets - Atlanta, GA Atlanta, GA 179,921.00- 300,160.00 1 week ago Senior Director of Marketing Content and Programs Senior Director, Marketing - Residential Care Software Director of Product Marketing - AAA Campaigns Director, Marketing Strategy and Insights Director, Market Development - Pharmaceuticals Atlanta, GA 173,500.00- 231,500.00 3 months ago Senior Vice President, Creator Marketing Atlanta, GA 128,000.00- 205,000.00 2 weeks ago We’re unlocking community knowledge in a new way. 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Director, Marketing Strategy

14600 Rochester, New York 001 University of Rochester

Posted 5 days ago

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Director, Marketing Strategy page is loaded Director, Marketing Strategy Apply locations 120 Corporate Woods Suite 230 time type Full time posted on Posted 2 Days Ago job requisition id R262988 As a community, the University of Rochester is defined by a deep commitment to Meliora - Ever Better. Embedded in that ideal are the values we share: equity, leadership, integrity, openness, respect, and accountability. Together, we will set the highest standards for how we treat each other to ensure our community is welcoming to all and is a place where all can thrive. Job Location (Full Address): 120 Corporate Woods, Ste 230, Brighton, New York, United States of America, 14623 Opening: Worker Subtype: Regular Time Type: Full time Scheduled Weekly Hours: 40 Department: 90007 Marketing Med Ctr Work Shift: UR - Day (United States of America) Range: UR URG 117 Compensation Range: $122,044.00 - $183,065.00 The referenced pay range represents the minimum and maximum compensation for this job. Individual annual salaries/hourly rates will be set within the job's compensation range, and will be determined by considering factors including, but not limited to, market data, education, experience, qualifications, expertise of the individual, and internal equity considerations. Responsibilities: GENERAL PURPOSE Reporting to the Associate Vice President of Marketing (AVP), the Director of Marketing and Brand Strategy is a senior leader responsible for guiding brand positioning and enterprise marketing across the health system’s hospitals, outpatient centers, urgent care sites, and post-acute services. As the health system’s lead brand strategist, the Director oversees brand research, defines messaging and identity in alignment with the University’s master brand, and leads development of marketing strategies grounded in market data and consumer trends. The Director works closely with senior clinical and operational leaders to translate institutional goals into integrated, measurable marketing plans. They manage a team of strategists, overseeing campaigns that build brand awareness, drive patient volume, and strengthen consumer loyalty. A collaborative leader, data-driven strategist, and brand champion, the Director plays a central role in ensuring that the health system’s marketing efforts are aligned, effective, and positioned for impact. ESSENTIAL FUNCTIONS Strategic Marketing Leadership Leads the development and implementation of integrated, data-informed marketing plans that support business priorities—including patient volume growth, service line expansion, and new site or program launches. Translates enterprise goals into actionable marketing strategies that support access, reputation, and revenue objectives across assigned hospitals, service lines, and institutional initiatives. Serves as a trusted advisor to clinical and operational leaders, aligning marketing efforts with strategic planning, capacity targets, and patient engagement goals. Oversees agency partnerships related to research, media, and creative services, ensuring efforts are aligned with institutional standards and delivering strong performance and ROI. Contributes to annual budget planning and provides ongoing oversight of marketing spend to ensure efficient, effective use of resources. Brand Stewardship and Campaign Development Ensures consistent application of the health system’s brand identity across all campaigns and assets, maintaining alignment with university-wide brand guidelines. Serves as a subject matter expert in positioning, messaging, and tone, ensuring communications reflect the health system’s value, voice, and unique differentiators. Oversees execution of brand research studies and applies consumer insights to refine messaging, prioritize investments, and inform long-term brand growth strategies. Collaborates with digital and creative teams to enhance social engagement, storytelling, and branded experiences across owned digital channels. Partners with content, creative, digital, and media teams to design and deliver multi-channel campaigns that drive both awareness and patient action. Oversees strategy, planning, and execution of paid media campaigns across digital, print, broadcast, and out-of-home channels; ensures alignment with marketing goals and optimizes media spend for maximum impact. Performance Measurement and Insights Leverages market research, brand tracking, competitive intelligence, and business data to guide planning and continuously optimize campaigns. Establishes and monitors key performance indicators (KPIs) to assess campaign effectiveness, engagement, and contribution to institutional priorities. Develops executive-level reporting and insights for senior leadership, translating complex data into actionable recommendations and outcomes. Supports a culture of learning and improvement through testing, analytics, and outcome measurement. Team Leadership Provides direction, mentorship, and strategic leadership to a team of marketing strategists and project managers, fostering a collaborative, high-performance culture. Manages all HR needs of the team, including hiring, onboarding, goal setting, performance reviews, professional development, and performance management. Supports career development through formal and informal coaching. Manages team resources and workload planning to ensure appropriate staffing for institutional priorities. Project Oversight & Execution Oversees the end-to-end execution of integrated marketing campaigns, from planning and creative brief development through implementation, tracking, and optimization. Maintains strong project management discipline to ensure that campaigns are delivered on time, within scope, and aligned with brand standards. Serves as a “dot-connector” across enterprise-level marketing efforts, ensuring consistency in look, feel, and messaging—while identifying opportunities to repurpose and scale assets. Contributes to capital and operational budget planning; monitors campaign spending and resource allocation to maximize marketing ROI and efficiency. Other duties as assigned MINIMUM EDUCATION & EXPERIENCE Bachelor’s degree in communications, Marketing, Business Administration or related field Required. Master’s degree Preferred. 15 years of relevant and progressive experience Preferred. 8 years of relevant and progressive experience Required. 5 years of supervisory experience Required. Or equivalent combination of education and experience Required. Experience working in a matrixed, highly collaborative environment—academic medical center or health system experience preferred. Experience implementing major omni-channel marketing campaigns for academic medical centers or health care organizations which met or exceeded stated measurable goals, with a focus on patient acquisition campaigns. Preferred. KNOWLEDGE, SKILLS AND ABILITIES A big-picture thinker with the ability to connect dots across multiple campaigns to drive an enterprise-level approach to brand strategy and execution Required. Deep understanding and experience of brand expression and knows how to bring a brand to life through strategic marketing campaigns Preferred. Excellent interpersonal, oral and written communications skills Required. Proven ability to lead teams, with a track record of developing high-performing teams. Ability to influence others and decisions Required. Ability to interface effectively with leaders and staff at all levels, including internal and external customers Required. Experience with paid marketing and digital advertising campaigns Required. Ability to gather, analyze and provide data and market intelligence Required. Ability to manage stressful situations in a solution-oriented way Required. Excellent management and organizational skills with strong attention to detail and follow up Required. Ability to oversee and execute multiple projects simultaneously while working effectively under pressure. Demonstrated ability to think both creatively and analytically and to synthesize ideas quickly under deadlines Required. Demonstrated proficiency in writing and editing content Preferred. Knowledge of HIPAA privacy rules, HIPAA consent authorization process and other regulations related to marketing (CANSPAM, etc.) Required. The University of Rochester is committed to fostering, cultivating, and preserving an inclusive and welcoming culture to advance the University’s Mission to Learn, Discover, Heal, Create – and Make the World Ever Better. In support of our values and those of our society, the University is committed to not discriminating on the basis of age, color, disability, ethnicity, gender identity or expression, genetic information, marital status, military/veteran status, national origin, race, religion, creed, sex, sexual orientation, citizenship status,or any other characteristic protected by federal, state, or local law (Protected Characteristics). This commitment extends to non-discrimination in the administration of our policies, admissions, employment, access, and recruitment of candidates, for all persons consistent with our values and based on applicable law. About Us Notice : If you are a Current Employee, please log into myURHR to search for and apply to jobs using the Jobs Hub. Your application, if submitted using this portal, cannot be moved forward. Located in western New York, Rochester is our namesake and our home. One of the world’s leading research universities, Rochester has a long tradition of breaking boundaries—always pushing and questioning, learning and unlearning. We transform ideas into enterprises that create value and make the world ever better. If you’re looking for a career in higher education or health care, the University of Rochester may offer the perfect opportunity for your background and goals At the University of Rochester, we are committed to fostering, cultivating, and preserving an inclusive and welcoming culture and are united by a strong commitment to be ever better—Meliora. It is an ideal that informs our shared mission to ensure all members of our community feel safe, respected, included, and valued. #J-18808-Ljbffr

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Marketing Strategy Manager

27518, North Carolina Prism Medical Products

Posted 6 days ago

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Join to apply for the Marketing Strategy Manager role at Prism Medical Products, LLC 2 weeks ago Be among the first 25 applicants Join to apply for the Marketing Strategy Manager role at Prism Medical Products, LLC At Prism Medical Products, we're not just offering jobs-we're building careers! As part of our dynamic team, you'll be empowered to make a meaningful impact every day. Whether you're on the frontlines of patient care, operations, or support services, you'll play a vital role in delivering the innovative and patient-centered solutions that define Prism CARE Solutions. We're searching for motivated individuals to elevate our expertise, support our mission, and help deliver outstanding results. Join us to thrive in a fast-paced, collaborative environment that values growth, compliance, and delivering an exceptional client experience. If you're ready for a fulfilling, long-term career that makes a real difference, we'd love to hear from you! Prism CARES for Our Employees! We don't just say it-we show it. Prism CARES represents our commitment to combining access, resources, and expertise to support our employees while they support our patients and providers. C - Cultivating growth and balance: We empower personal and professional development through comprehensive health benefits, generous paid time off, and a commitment to work-life harmony. A - Access to industry-leading benefits: From 401k matching and tuition assistance to company-paid holidays and employee engagement events, we offer the tools and perks you need to succeed. R - Resources for success: With tailored coaching, professional development programs, and training opportunities, we're committed to helping you achieve your goals. E - Expertise and support: You'll benefit from unmatched onboarding, advanced learning resources, and insights developed from real-world experience. Marketing Strategy Manager Prism Medical Products LLC The Marketing Strategy Manager is a highly hands-on, creative, and organized leader responsible for driving Prism Medical Products' marketing strategies from concept to execution. This role requires a self-starter with a passion for performance, accountability, and achieving measurable business impact. The Marketing Strategy Manager leads strategic marketing planning while ensuring day-to-day campaign management, creative development, and collaboration with the Marketing Operations Associate Manager to track KPIs, optimize processes, and drive consistent execution. Key Responsibilities Lead the creation, organization, and implementation of strategic marketing initiatives that align with business growth and product objectives. Act as a hands-on driver for campaign ideation, creative oversight, messaging development, and tactical execution. Collaborate closely with marketing operations to ensure smooth execution, KPI tracking, reporting, and process optimization. Bring a proactive, self-directed approach to organizing projects, managing priorities, and driving marketing initiatives forward. Analyze and monitor campaign performance, ensuring strategies are data-driven and outcomes are measurable and aligned to KPIs. Support cross-functional coordination with sales and leadership teams, ensuring marketing efforts support organizational goals. Champion creativity, innovation, consistency, and process discipline across marketing initiatives. Performs other related duties as required and assigned by the Director. Qualifications Bachelor's degree in Marketing, Communications, or related field. 5+ years of marketing experience, preferably in healthcare, medical devices, or medical supplies industries. 3+ years of Prism experience, preferred. Proven self-starter with a demonstrated passion for marketing, performance tracking, and continuous improvement. Strong creative instincts with the ability to design assets, guide campaign messaging, and customer engagement initiatives. Highly organized with the ability to manage multiple projects, timelines, and priorities in a fast-paced environment. Experience collaborating with operations teams to track KPIs, report on marketing performance, and optimize processes. Proficiency in CRM, marketing automation, project management, and analytics tools is a plus. Ability to professionally interact and communicate with individuals at all levels of the organization. Must be in EST Salary: $70,000/annually Travel Requirements Percentage of travel expected to be 25% or less on an annual basis PRISM provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Consumer Services Referrals increase your chances of interviewing at Prism Medical Products, LLC by 2x Senior Vice President of Marketing and Communications Senior Vice President of Marketing and Communications Chapel Hill, NC $0,000.00 - 75,000.00 3 months ago Cary, NC 100,000.00 - 125,000.00 1 month ago Raleigh, NC 90,000.00 - 120,000.00 3 days ago Raleigh, NC 40,000.00 - 45,000.00 4 days ago Senior Director, Player Growth & Lifecycle Marketing We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr

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Marketing Strategy Manager

07920 Basking Ridge, New Jersey APR Consulting

Posted 9 days ago

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Our client is a worldwide telecommunications company that offers voice, data and video services and solutions on its award-winning networks and platforms, delivering on customers’ demand for mobility, reliable network connectivity, security, and control. We are looking for a Marketing Strategy Manager who will be responsible for helping to build the Marketing Strategy, plan, and flow within the VBG Marketing organization to ensure targets and the organization's goals are achieved across the Business segments (Business Markets, Enterprise, and Public Sector). Location: Basking Ridge New Jersey 07920 - Hybrid Pay: $55/hr. on W2 Duration: 12 months or longer Hybrid opportunity: 2 days in the office / 3 remote (flexible on which days) The Marketing Strategy team’s role: Support the development of a holistic cross-segment marketing view for the Organization. Determine and align the marketing priorities for investment along with KPIs. Work with Segment Marketing teams, CMO, and VBG leadership to ensure alignment on all Marketing activities. Monitor market trends for new practices and technologies that will improve and optimize marketing performance. Build collaboration, partnership, and support the strategic direction with Segment Marketing teams, CMO, and BU leadership. Partner cross-functionally in VBG to help tell the Marketing story. Use customer feedback to inform marketing programs and promote client satisfaction. Provides analysis and recommendations to the marketing and content team. Analyze sales and marketing key performance indicators to inform marketing efforts. Ensures marketing strategies align with overall business strategy. Align with the segment marketing teams to identify top marketing priorities for annual planning. Regularly review and revise plans based on performance, changing market conditions and business priorities. The role will lead the design of the marketing strategies, process and channel plans relative to the client’s Business brand activations, campaigns, promotions and products. Individual Responsibilities: Gather and distill insights on marketing trends and technologies and competitive threats from internal and external sources to frame strategic recommendations. Partner with business leaders to understand market dynamics, customer needs, and overall business objectives for Global Enterprise, International and Small/Medium Business segments in order to frame strategic recommendations. Collaborate with segment marketing, CMO, product teams and cross-marketing organizations to build the VBG Marketing Strategy, Plan, Calendar and messaging. Collaborate with the segment marketing teams to create comprehensive marketing plans that leverage data insights and industry trends to drive market share growth, brand awareness, and lead generation. Support the build of VBG Marketing Strategy, VBG Marketing Plan, VBG Marketing Calendar Ability to build presentations for executive leadership and present findings to core teams Build recommendations based on market data, competitive intelligence and trends What we’re looking for. You'll need to have: Bachelor’s degree in Marketing or related field or six or more years of work experience in marketing strategy development and execution. Analytical and problem-solving skills with experience translating complex data into actionable insights. Experience in developing data-driven marketing plans that achieve measurable results. Team player and able to work well with large and varied teams Highly effective communication and presentation skills Strong analytical skills B2B Marketing experience Ability to work in a fast-paced environment Project Management Experience Telecommunications Experience Ideal candidates will possess a telecommunications background, or direct experience at Verizon (particularly within VCG) being a significant advantage due to its proven benefit in onboarding. Key skills include robust Google Suite proficiency and the ability to effectively analyze research. Even better if you have: Experience using ChatGPT/Gemini for Market Assessment work or Data Analysis Telecommunications or Technology background MBA Strong understanding of marketing best practices across various channels, including digital marketing, content marketing, and lead generation. Exceptional communication and collaboration skills, with the ability to build strong relations across highly matrixed teams and stakeholders. This particular client may require all new hires show proof of vaccination. However, accommodations may be made for those with disabilities or religious reasons who cannot obtain a vaccine. About APR: Since 1980 APR Consulting, Inc. has provided professional recruiting and contingent workforce solutions to a diverse mix of clients, industries, and skill sets nationwide. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. Don't miss out on this amazing opportunity! If you feel your experience is the match for this position please apply today and join our team. We look forward to working with you! Seniority level Seniority level Mid-Senior level Employment type Employment type Contract Job function Job function Marketing and Project Management Industries Staffing and Recruiting and Telecommunications Referrals increase your chances of interviewing at APR Consulting by 2x Sign in to set job alerts for “Marketing Strategy Manager” roles. Parsippany, NJ $34,000 - 202,000 1 week ago Director/Manager, Brand Marketing and Communications Senior Marketing Manager, Perfumery & Beauty - Piscataway, NJ Piscataway, NJ 128,700 - 140,250 5 hours ago Morristown, NJ 120,000.00 - 135,000.00 1 month ago Director Marketing Thought Leader Liaisons - Remote Parsippany, NJ 175,600.00 - 230,475.00 1 day ago Director of Influencer Marketing & Social Media East Hanover, NJ 145,600.00 - 270,400.00 3 weeks ago Brand Marketing Insights & Strategy Associate Director, Brand & Content Marketing Newark, NJ 106,400.00 - 185,000.00 2 days ago US Gen Meds, TID Franchise, Senior Director Marketing MSA Acceleration Morristown, NJ 202,500.00 - 292,500.00 1 week ago Senior Director, Field & Marketing Operations Bridgewater, NJ 180,000.00 - 250,000.00 2 months ago Newark, NJ 120,000.00 - 130,000.00 3 weeks ago Executive Director US Primary Care Marketing Associate Director, Regional Marketing & Product Management, Catalog Products Piscataway, NJ 90,000.00 - 140,000.00 6 days ago Director, Marketing and Engagement Analytics Associate Director Marketing - UZEDY Non-personal HCP promotion - 62269 Parsippany, NJ 142,000.00 - 185,000.00 1 week ago Associate Director Marketing - UZEDY Non-personal HCP promotion Parsippany, NJ 142,000.00 - 185,000.00 4 weeks ago Clifton, NJ 90,000.00 - 110,000.00 2 weeks ago Westfield, NJ 50,000.00 - 70,000.00 1 month ago Director of Strategic Marketing - Order Management Solutions, Global Bridgewater, NJ 140,000 - 165,000 2 weeks ago Chatham, NJ 100,000 - 160,000 4 weeks ago Director, HCP Marketing, Alzheimer’s Disease Senior Director, Product Marketing, SOHO – Printing, Labeling & Scanning Bridgewater, NJ $195 000 - 230,000 2 weeks ago East Hanover, NJ 185,500 - 344,500 1 day ago 0751 - PVC Sheet Marketing - DBPD - DIRECTOR OF BUSINESS & PRODUCT DEVELOPMENT We’re unlocking community knowledge in a new way. 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Marketing Strategy Manager

30383 Atlanta, Georgia Lockton

Posted 9 days ago

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Join to apply for the Marketing Strategy Manager, Insurance role at Lockton . 2 days ago Be among the first 25 applicants. Your Responsibilities As the Marketing Operations and Strategy Lead, you will drive the strategic planning of marketing campaigns and the successful execution of tactics. You are both data-driven and creative – interested in bringing ideas to life that will truly impact our Associates and clients. You will be a key member of a fast-moving team tasked with driving improved marketing strategies tied to incremental revenue. It is important to understand the complexities of the insurance brokerage space and enable sales teams in the field while driving results digitally. You should be passionate about developing a best-in-class organization and understand how a strong brand and purpose translate to growth and increased revenue. Market our business, products, and solutions to multiple buyer personas, including Producers, employer groups, and employees; continuously refine Lockton's value proposition for these audiences. Manage tactical content implementation to support Southeast sales teams and motivate influencers. Drive ROI-focused campaigns, refining them to meet stakeholder success metrics. Act as a thought partner to develop meaningful content and execute successful GTM narratives and campaigns. Conduct research to stay updated with employee benefits and B2B2C trends for strategic positioning. Manage project teams and resources for messaging and marketing strategies implementation. Collaborate with Creative Strategies and RFP teams. Develop tactical marketing strategies, including copywriting and design direction. Excel in a fast-paced environment, managing multiple projects with strong organizational skills. Work effectively with cross-functional partners, especially field sales teams. Be detail-oriented, data-driven, and goal-focused. Present strategic plans to sales teams to enable and influence their efforts. Qualifications Deep understanding of seasonality, trends, and buyers in employee benefits and insurance industries. Proficiency with project management and collaboration tools. Fluent in data reporting and interpretation. 4+ years in marketing within the insurance or employee benefits sectors, preferably in growth-oriented companies. 10+ years in B2B or related fields. Seniority level Mid-Senior level Employment type Full-time Job function Marketing and Sales Industries Insurance #J-18808-Ljbffr

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