Senior Public Relations Manager - Tech Sector

55402 Minneapolis, Minnesota $90000 Annually WhatJobs

Posted 7 days ago

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Job Description

full-time
Our client, a dynamic and rapidly growing technology firm, is looking for a seasoned Senior Public Relations Manager to lead their communications efforts from their office in Minneapolis, Minnesota, US . This role is instrumental in shaping the company's narrative, enhancing brand visibility, and managing its reputation within the tech industry and broader media landscape. You will be responsible for developing and executing comprehensive PR strategies, building strong media relationships, and crafting compelling press materials. The ideal candidate will have extensive experience in tech PR, a deep understanding of media relations, and a proven track record of securing positive coverage in top-tier publications. Your expertise will be crucial in managing crisis communications, launching new products, and positioning the company as an industry thought leader.

Key responsibilities include:
  • Developing and implementing strategic PR plans to support business objectives.
  • Building and nurturing strong relationships with journalists, bloggers, and influencers in the technology space.
  • Writing and editing press releases, media pitches, case studies, and other PR materials.
  • Securing media coverage in relevant national and trade publications.
  • Managing media inquiries and serving as a company spokesperson when required.
  • Overseeing social media content strategy and execution.
  • Planning and managing press conferences, media events, and product launch activities.
  • Monitoring media coverage, analyzing results, and reporting on PR campaign effectiveness.
  • Developing and executing crisis communication plans.
  • Collaborating with marketing, product, and executive leadership teams to ensure consistent messaging.
We require a Bachelor's degree in Communications, Public Relations, Journalism, or a related field, with a minimum of 6 years of experience in public relations, preferably within the technology sector. Demonstrated success in managing media relations and achieving significant earned media placements is essential. Excellent written and verbal communication skills, with a strong ability to craft compelling narratives, are required. A proactive approach, strong organizational skills, and the ability to manage multiple projects under tight deadlines are crucial. Experience with media monitoring tools and PR software is beneficial. This is an exciting opportunity to significantly impact a growing tech company's visibility and reputation.
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