1,292 Marketing Agencies jobs in the United States

Intl Brand Management

94616 Oakland, California LanceSoft

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Enter Job Description.As a result-driven Brand Management professional with a passion for delivering exceptional consumer products, you will play a pivotal role in advancing clients mission. As part of the Brand Management team, you will collaborate cross-functionally with Sales & Marketing, Creative, R&D, Supply Chain, Insights, and Legal/Regulatory teams to develop and execute brand strategies that resonate with consumers and drive business growth. In this role, you will lead and support initiatives across several key areas:Innovation Planning: Drive the new product development process from ideation through launch. This includes crafting brand strategy documents, coordinating launch logistics, and ensuring consistency and accuracy across all product communications. Manage new product setup, system inputs, and image development to support successful launches.Project Management & Creative Development: Oversee both internal creative teams and external partners to deliver world-class packaging and creative assets. Apply brand management best practices to identify areas for operational improvement and support faster decision-making.•Product Commercialization Planning: Partner with sales and marketing teams to create impactful sales materials and go-to-market strategies tailored to local market needs.•P&L Management: Take ownership of monthly budget tracking, spend reconciliation, and vendor payments to ensure fiscal goals are met.Innovation Planning:•Maintain and update core brand documentation, including Master Product Overviews and International SKU trackers.•Collaborate with cross-functional teams - Sales & Marketing, Creative, R&D, Supply Chain, Insights, Finance, and Legal/Regulatory - to update Product Requirement Documents and track revisions through the stage-gate process.•Support the approval and maintenance of key approved product claims in partnership with Legal.•Coordinate with Supply Chain, Manufacturing, and regional sales teams to support launch readiness, including the delivery of sales samples and new product inventory.Qualifications:•Bachelor's degree required; a focus in Marketing, Strategy, or a related field is preferred.•1-3 years of experience in Innovation, Marketing, or Strategy within a consumer brand is a plus, but not required.•Exceptional verbal and written communication skills, with the ability to clearly summarize complex information and deliver compelling recommendations to align cross-functional teams and leadership.•Strategic thinker with a passion for developing innovative, consumer-centric solutions.•Strong project management capabilities, with keen attention to detail and the ability to manage multiple priorities.•Comfortable operating in a dynamic, fast-paced environment with shifting priorities.•A collaborative mindset, positive attitude, and a willingness to go the extra mile to ensure program success.•Willingness to travel for team offsites and partner business meetings, as needed.•A passion for the Impossible Foods mission

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Director, Brand Management

37247 Nashville, Tennessee Vireo Systems Inc

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Location: Nashville, TN (Local candidates preferred; may consider relocation to TN for the right person. Status: Hybrid (3 days onsite with up to 2 days remote); some travel may be required.We are a fast-growing, innovative company that is revolutionizing global health. We have a dynamic team that is passionate about improving the lives of people by delivering premium, healthy products through world-class research, innovation, and manufacturing. Position Summary: Reporting to the Chief Marketing Officer, the Brand Management Director is responsible for developing and managing multiple consumer packaged goods brands across various categories and sales channels. This role works closely with marketing and cross-functional teams to lead the innovation process, from product concept to launch, and to implement strategic marketing activities, including advertising, promotions, business analysis, content development, and annual brand plans. The Director will define brand strategy and provide the CMO with actionable business recommendations based on consumer insights and financial data to contribute to the growth of the brands. This position will lead a team of 6, so coaching, mentoring, and leadership is essential. Responsibilities: Brand Strategy & Marketing: Develop comprehensive brand plans and go-to-market strategies that align with data insights and meet brand objectives. Innovation Leadership: Lead new product development from ideation through launch, including white space identification, product concept development, and integrated marketing plans to achieve business and financial goals. Innovation Roadmaps: Create 3-year innovation calendars for brands and manage the innovation development process. Retail, Shopper & Category Insights: Partner with Sales and the Digital Marketing team to understand brand performance drivers, category trends, and white space opportunities for innovation. Trend Analysis & Insights: Identify market trends and consumer insights, providing actionable recommendations to guide business decisions. Data-Driven Decision Making: Analyze owned brand and competitive data on an ongoing basis, identifying growth opportunities and cost efficiencies. Marketing Budget Ownership: Manage the marketing budget, assist with Brand P&L management. Creative Collaboration: Partner with the Creative Team to design and implement artwork and packaging for new products. Marketing Calendar and Content Strategy: Own and develop the Marketing Calendar with input from cross functional marketing partners and external agencies. Work with the Digital Marketing Team Manager to ensure monthly content calendar is on message and strategy. Agency & Communication Management: Oversee the creation of communication briefs for marketing campaigns, product launches, and promotional activities, collaborating with agencies and internal teams. Skills and Qualifications: Education: Bachelor's degree in Marketing or related field (preferred); MBA a plus. Experience: 8-10+ years of related experience in CPG brand management required, preferably with personal care and/or wellness brands. Industry Knowledge: Adept understanding of the CPG space, including competitive strategies, marketing trends, consumer research, and industry best practices. KPI-Driven: Ability to measure and report business performance, assess the success of marketing campaigns, and align strategies with goals. Consumer Mindset: Superb understanding of consumer insight driven strategies with the ability to guide the team and external partners in creating and optimizing marketing campaigns. Influence & Impact: Proven ability to influence decision-makers, pursue support for ideas, and achieve win-win outcomes in complex situations. Data-Driven & Consumer-Focused: Leverage analytics to drive strategic recommendations and business growth. Project Management: Develop marketing plans, coordinate projects, manage team activities, and meet deadlines within budget. Multitasking & Organization: Effectively manage and organize multiple projects at once while ensuring seamless execution. Strategic Thinking: Ability to think both strategically to drive long-term brand growth, then translate and execute into an impactful marketing initiative. Communication & Presentation Skills: Exceptional presentation skills, able to communicate effectively at all organizational levels, with the ability to present information clearly to diverse audiences. Technical Skills: Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Publisher, Outlook); NetSuite (a plus). Analytical & Reporting: Capable of reading, analyzing, and interpreting business data, including reports, periodicals, and technical documents. Initiative: Demonstrate a proactive approach, taking on additional responsibilities and embracing opportunities for growth and development. Planning & Organization: Prioritize and organize tasks effectively, ensuring timely completion and resource allocation. People Management & Leadership: Team Leadership: Manage a team of 6, overseeing hiring, training, performance evaluations, mentorship, and resolving people issues. Supervisory Responsibilities: Delegate work, set goals, and provide direction, ensuring team alignment with organizational objectives. Employee Development: Foster team development, encourage self-improvement, and promote a collaborative working environment.COMPENSATION + BENEFITS Base salary + bonus based on company and personal performanceMedical, Dental, Vision and Supplement insurance programs with company assistance401(k) with company matchPaid Time off, Paid Holidays

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VP of Brand Management

90079 Los Angeles, California GT's Living Foods

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Company & Culture: At GT's Living Foods, we're more than just a company - we're a community passionate about creating a healthier, happier world. Over the last 30 years we've built a culture of inclusivity and authenticity, where our shared values create an environment that inspires you to do your best while achieving meaningful results. Our mission to transform health and happiness through potent, living foods has established us as the #1 Kombucha brand and a leader in the Health & Wellness space.Requirements:15+ years of progressive experience in brand management or marketing, with a mix of scaled brand leadership and startup/innovation exposure.Bachelor's degree in Marketing, Business, or a related field; MBA preferred.Passion for health, wellness, and beverage categories is a strong plus.Job Responsibilities:The Vice President of Brand Management will oversee strategy, positioning, and performance across our portfolio of 7+ brands. This leader will guide each brand at its unique stage of growth - from a scaled kombucha leader to early-stage entrants - ensuring brand health, marketplace relevance, and commercial success. Working closely with cross-functional leaders, this person will own brand-level strategy, integrated marketing execution, product innovation, commercialization, portfolio planning, and team development.Essential Duties:Set the strategic direction for each brand in the portfolio, balancing long-term equity building with near-term business performance.Lead brand architecture and positioning efforts to ensure clarity, differentiation, and relevance across audiences and channels.Oversee annual brand planning, including goal setting, budget allocation, and marketing calendar development.Manage brand health through rigorous analysis of consumer insights, category trends, competitive activity, and performance data.Identify growth opportunities across the portfolio based on consumer needs, whitespace analysis, and retail dynamics.Develop innovative new products that align with brand strategy and category opportunity, in close collaboration with R&D and senior leadership.Oversee go-to-market strategy and commercialization planning for new products, including positioning, naming, packaging, and launch support.Ensure innovation efforts contribute to long-term brand equity while supporting short-term commercial priorities.Define the role of each brand within the broader company portfolio and align investments accordingly.Partner with Sales and Finance to align portfolio planning with commercial goals, pricing architecture, and channel strategies.Ensure clear prioritization and resource alignment across the brand portfolio.Lead briefing of integrated marketing campaigns to internal and external creative agencies, spanning paid media, social, experiential, and shopper marketing.Oversee brand storytelling across all touchpoints - from packaging and messaging to owned content and partnerships.Collaborate with Sales and Marketing to bring brand plans to life at retail and in-market.Manage loyalty programming to drive increased retention and brand love.Build, mentor, and inspire a team of Brand leaders and cross-functional contributors.Foster a culture of accountability, curiosity, and collaboration that supports individual development and team success.Serve as a key member of the Commercial Leadership Team, contributing to company-wide strategic direction and driving commercial success.Partner closely across Commercial and with Finance, Supply Chain, and Operations teams to ensure brand plans help drive company goals and meet customer needs.Maintain strong external agency and vendor relationships to support high-quality execution.Knowledge, Skills, & Abilities:Proven success managing multiple CPG brands simultaneously - including both mature and emerging businesses.Strong foundation in brand strategy, integrated marketing, and P&L ownership.Demonstrated experience bringing new products to market in collaboration with cross-functional teams.Highly analytical and consumer-centric, with the ability to translate insights into strategy.Effective communicator and team leader with a collaborative, practical, and hands-on leadership style.GT's Employee Experience (Benefits/Perks):Health Insurance: Medical, Dental, Vision, and Life Insurance401K with MatchingEmployee Assistance ProgramDiscounts on the amazing GT's product lineCorporate Discounts with our partners through LifeMart (concert & sporting event tickets, cell phone service, gifts, restaurants, hotels, childcare, and more!)Job Details:Work Hours: Hybrid (4 days in office), Standard business hours Monday through FridayPay Range: $240,000 to $290,000, bonus eligibleGT's Living Foods, LLC is an Equal Opportunity Employer committed to hiring a diverse workforce and maintaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, protected veteran status, disability or any other basis protected under federal, state or local laws.

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Associate Director, Brand Management

80285 Denver, Colorado MindgruveMacarta

Posted 24 days ago

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Join to apply for the Associate Director, Brand Management role at MindgruveMacarta

2 weeks ago Be among the first 25 applicants

Join to apply for the Associate Director, Brand Management role at MindgruveMacarta

Denver, CO or US Remote

We are a global digital agency comprised of strategists, creatives, media experts, data scientists, and engineers driven by one common purpose accelerate business growth through marketing and digital transformation. Named a top 3% Google Premier Partner and recognized by Inc. 5000 and Adweeks 75 Fastest Growing Companies, were constantly looking for A players to join our team.

The rapid growth is attributed to our strongest asset our people. Our teams are highly collaborative and work closely with each client to set clear goals and objectives so that we can deliver exceptional results. MindgruveMacarta is a place where every opinion is valued. Not only will you be empowered to contribute ideas, but you will also play a key role in the execution and driving success for brands across a variety of industries. Sound fun? Perfect youll fit right in.

MindgruveMacarta is one of the fastest growing agencies in the country. We are a full-service retail media agency, providing performance-driven management consulting to global brands. Our brand partners include the likes of The North Face, 3M, Wrangler, Mattel, and many more. MindgruveMacarta leans on years of deep sales channel management, content optimization, and advertising experience, leveraging proven technology to deliver increased revenue and profit for clients.

We are seeking an Associate Director, Brand Management to help lead the teams within the brand management department and help in delivering outstanding service and strategy to our brand partners. As a key member & leader of the brand management team, you will have the opportunity to help drive MindgruveMacarta into the future and have a real impact on our next phase of growth as a company as well as your career.

What You'll Do Here:

  • Maintain full ownership of a portfolio of 2-3 brand partners and be responsible for driving strategy and growth across multiple marketplaces and retail media channels.
  • Be responsible for directly supervising a team of Associate Brand Managers, Brand Specialists, & Brand Managers.
  • Collaborate with other Associate Directors and the VP to develop plans around team training, team culture, personal & professional development, as well as any ongoing client needs or ad hoc projects.
  • Provide a positive work environment that empowers employees to want to learn and grow in their careers, and should act as a positive role model and mentor to all team members.
  • Build cohesive partnerships with our Brand Management team, comprised of innovators, strategists, solution seekers and consumers.

We Need a Person With:

  • 2+ years of management and leadership experience
  • 3-5 years of Amazon Advertising (paid search or display) experience
  • 3-5 years of hands-on experience managing Amazon sellers or vendor central.
  • Walmart (WFS) & Target experience is a plus
  • Proven track-record of managing a team and multiple projects simultaneously, while prioritize appropriately.
  • Strong MS Excel competency
  • Creative thinker and ability to think outside the box regarding how to best position branded products within Amazon.com search environment
  • Entrepreneurial spirit, able to thrive in an autonomous work environment.
  • Strong communication skills and natural relationship builder.
  • Self-motivated, detail-oriented and able to shine in a results-driven environment.

Compensation:

  • Salary: $115,000 -$30,000/year (commensurate with experience and geographic location)
  • Annual Bonus: TBD

Compensation will be commensurate with experience. Additionally, for eligible full-time employees, we offer a competitive benefits package including medical insurance, dental insurance, and vision insurance; a flexible spending account; voluntary life and accident plans; and a 401(k) retirement plan with matching. Our headquarters is based in San Diego, California, with additional offices in Covington, Kentucky and Denver, Colorado. We're seeking local candidates (or those open to relocation) who are able to work collaboratively with us in one of our office's; however, based on business needs and unique job functions, some roles may be eligible for remote work. (Bonus points if youre bilingual in Spanish and/or Portuguese.)

MindgruveMacarta is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing and Sales
  • Industries Advertising Services

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Associate Manager, Brand Management

94102 San Francisco, California Kendo Brands

Posted 26 days ago

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Permanent
Job Description

Summary:

The Associate Brand Manager plays a pivotal role in supporting category growth initiatives and reimaging the way we work. The ideal candidate will possess a strong consumer-centric mindset, demonstrating initiative, creativity, and a passion for beauty and product innovation. The Associate Manager should thrive in a dynamic environment, always embracing agile learning and continuous improvement.

Responsibilities:

  • Supports the implementation of brand and product strategy
    • Assists in go-to market plans, product pipeline development, and product assortment strategy.
    • Helps develop product briefs and guides product messaging and content direction.
  • Assists in process improvement & lifecycle management to drive overall brand efficiency, (e.g., optimizing price increases, sampling, product lifecycle mgmt. projects)
  • Sales Analytics & Reporting: Assists in sales analysis and metrics reporting to inform business decisions, including monitoring the competitive landscape and consumer trends to identify opportunities for category growth

Requirements:

  • Bachelor's degree or equivalent experience required.
  • 3+ years of related business experience; beauty and/or retail experience preferred.
  • Strong strategic, analytical, and creative skills.
  • Excellent communication and interpersonal skills.
  • Ability to thrive in a fast-paced, client-service-oriented environment.
  • Proactive problem-solving skills and a positive attitude.
  • Team player with the ability to build collaborative relationships.
  • Commitment to Diversity, Equity, and Inclusion (DEI).
  • Detail-oriented with the ability to handle multiple priorities.
  • Proficiency in Microsoft PowerPoint and Excel.
  • Strong organizational and time management skills.
  • Previous exposure to Process Improvement and Project Management a strong plus

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Director, MedTech Marketing & Brand Management

19462 Whitemarsh Township, Pennsylvania Organon

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Job DescriptionThe Position The Director, MedTech Marketing & Brand Management, will lead the strategic direction and execution of key marketing initiatives for the MedTech business unit. This role reports directly to the MedTech Business Unit Lead and oversees two Associate Directors responsible for Direct Sales Marketing and Market Development. The Director ensures alignment of marketing strategies with commercial objectives, manages promotional budgets, and drives go-to-market planning, research, and program effectiveness.The ideal candidate will transform the marketing team from a focus on asset production and program management to a fully integrated sales and strategic marketing function. With urgency and creativity, they will partner with Medical Education on the execution of localized, bottom-up marketing / Med Education efforts-leveraging regional KOL speakers, targeted events, and mobile simulation labs to drive engagement. They will also oversee the development and deployment of top-down strategic assets / programs that articulate the Jada System's clinical, operational, and economic value, supporting its standardization across the perinatal quality landscape and broader health systems. Additionally, the candidate will champion targeting and profiling strategies, as well as call point detailing and message mapping, to enrich face-to-face interactions and maximize field impact.ResponsibilitiesStrategic LeadershipDevelop and execute integrated marketing strategies aligned with business goals.Oversee and support Associate Directors in Direct Sales Marketing and Market Development.Drive adoption in base accounts, close new accounts, and re-engage dormant accounts.Operational ManagementManage promotional budgets, project planning, and go-to-market strategies.Interpret data and research to inform decisions and measure program effectiveness.Liaising with Global Marketing, Pipeline Asset Development/Management, Global Medical Affairs, and Outcomes Research.Field-Based MarketingPartner with Sales & Medical Education teams to execute field-based tactics include KOL engagement, regional events, and mobile simulations.Collaborate with cross-functional teams to support institutional value offerings and strategic partnerships.Required Education, Experience and SkillsBachelor's degree in Marketing, Business, or related field required.MBA or advanced degree preferred.Ten plus years of progressive marketing experience in healthcare or MedTech.Proven track record of leading high-performing teams. Experience with go-to-market strategy and field-based marketing.Strategic thinking and executional excellence.Strong leadership and team development.Project and budget management.Effective communication and stakeholder engagement.OGNPPHWho We Are:Organon delivers ingenious health solutions that enable people to live their best lives. We are a $6.5 billion global healthcare company focused on making a world of difference for women, their families and the communities they care for. We have an important portfolio and are growing it by investing in the unmet needs of Women's Health, expanding access to leading biosimilars and touching lives with a diverse and trusted portfolio of health solutions. Our Vision is clear: A better and healthier every day for every woman.US and PR Residents OnlyFor more information about personal rights under Equal Employment Opportunity, visit:EEOC PosterEEOC GINA SupplementOFCCP EEO SupplementOFCCP Pay Transparency Rule Organon is an Equal Opportunity Employer. We are committed to fostering a culture of inclusion, innovation, and belonging for all employees and job applicants. We ensure all employment practices are conducted without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability, veteran status, or any other characteristic protected by state or federal law.Search Firm Representatives Please Read Carefully Organon LLC., does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails. Applicable to United States Positions Only: Under various U.S. state laws, Organon is required to provide a reasonable estimate of the salary range for this job. Final salary determinations take a number of factors into account including, but not limited to, primary work location, relevant skills, education level, and/or prior work experience. The applicable salary range for this position in the U.S. is stated below. Benefits offered in the U.S. include a retirement savings plan, paid vacation and holiday time, paid caregiver/parental and medical leave, and health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans.Annualized Salary Range (US)$68,000.00 - 285,800.00Please Note: Pay Ranges are Specific to local market and therefore vary from country to countryEmployee Status: RegularRelocation:No relocationVISA Sponsorship:Travel Requirements: Organon employees must be able to satisfy all applicable travel and credentialing requirements, including associated vaccination prerequisites.Flexible Work Arrangements:Shift:Valid Driving License:Hazardous Material(s):Number of Openings: 1

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Director, MedTech Marketing & Brand Management

19462 Whitemarsh Township, Pennsylvania bioM?rieux BV

Posted 2 days ago

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Job Description

Job Description

The Position

The Director, MedTech Marketing & Brand Management, will lead the strategic direction and execution of key marketing initiatives for the MedTech business unit. This role reports directly to the MedTech Business Unit Lead and oversees two Associate Directors responsible for Direct Sales Marketing and Market Development. The Director ensures alignment of marketing strategies with commercial objectives, manages promotional budgets, and drives go-to-market planning, research, and program effectiveness.

The ideal candidate will transform the marketing team from a focus on asset production and program management to a fully integrated sales and strategic marketing function. With urgency and creativity, they will partner with Medical Education on the execution of localized, bottom-up marketing / Med Education effortsleveraging regional KOL speakers, targeted events, and mobile simulation labs to drive engagement. They will also oversee the development and deployment of top-down strategic assets / programs that articulate the Jada Systems clinical, operational, and economic value, supporting its standardization across the perinatal quality landscape and broader health systems. Additionally, the candidate will champion targeting and profiling strategies, as well as call point detailing and message mapping, to enrich face-to-face interactions and maximize field impact.

Responsibilities

Strategic Leadership

  • Develop and execute integrated marketing strategies aligned with business goals.

  • Oversee and support Associate Directors in Direct Sales Marketing and Market Development.

  • Drive adoption in base accounts, close new accounts, and re-engage dormant accounts.

Operational Management

  • Manage promotional budgets, project planning, and go-to-market strategies.

  • Interpret data and research to inform decisions and measure program effectiveness.

  • Liaising with Global Marketing, Pipeline Asset Development/Management, Global Medical Affairs, and Outcomes Research.

Field-Based Marketing

  • Partner with Sales & Medical Education teams to execute field-based tactics include KOL engagement, regional events, and mobile simulations.

  • Collaborate with cross-functional teams to support institutional value offerings and strategic partnerships.

Required Education, Experience and Skills

  • Bachelors degree in Marketing, Business, or related field required.

  • MBA or advanced degree preferred.

  • Ten plus years of progressive marketing experience in healthcare or MedTech.

  • Proven track record of leading high-performing teams. Experience with go-to-market strategy and field-based marketing.

  • Strategic thinking and executional excellence.

  • Strong leadership and team development.

  • Project and budget management.

  • Effective communication and stakeholder engagement.

Who We Are:

Organon delivers ingenious health solutions that enable people to live their best lives. We are a $6.5 billion global healthcare company focused on making a world of difference for women, their families and the communities they care for. We have an important portfolio and are growing it by investing in the unmet needs of Womens Health, expanding access to leading biosimilars and touching lives with a diverse and trusted portfolio of health solutions. Our Vision is clear: A better and healthier every day for every woman.

US and PR Residents Only

For more information about personal rights under Equal Employment Opportunity, visit:

EEOC Poster

EEOC GINA Supplement

OFCCP EEO Supplement

OFCCP Pay Transparency Rule

Organon is an Equal Opportunity Employer. We are committed to fostering a culture of inclusion, innovation, and belonging for all employees and job applicants. We ensure all employment practices are conducted without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability, veteran status, or any other characteristic protected by state or federal law.

Search Firm Representatives Please Read Carefully
Organon LLC., does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.

Applicable to United States Positions Only: Under various U.S. state laws, Organon is required to provide a reasonable estimate of the salary range for this job. Final salary determinations take a number of factors into account including, but not limited to, primary work location, relevant skills, education level, and/or prior work experience. The applicable salary range for this position in the U.S. is stated below. Benefits offered in the U.S. include a retirement savings plan, paid vacation and holiday time, paid caregiver/parental and medical leave, and health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans.

Annualized Salary Range (US)

$68,000.00 - 285,800.00

Please Note: Pay Ranges are Specific to local market and therefore vary from country to country

Employee Status:

Regular

Relocation:

No relocation

VISA Sponsorship:

Travel Requirements: Organon employees must be able to satisfy all applicable travel and credentialing requirements, including associated vaccination prerequisites.

Flexible Work Arrangements:

Shift:

Valid Driving License:

Hazardous Material(s):

Number of Openings:

1

Requisition ID: R534752

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Vice President of Brand Management

01581 Westborough, Massachusetts cumberlandfarmsinc

Posted 2 days ago

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Are you curious about solving complex business challenges for a leading convenience retailer? Do you have a passion for cross functional collaboration? Then you may be the perfect addition to our team!EG America is one of the fastest-growing convenience store retailers in the United States, committed to becoming America’s #1 ‘one-stop’ destination. The business has an established pedigree of delivering excellent fuel, grocery and merchandise, and food service. Headquartered in Westborough, Massachusetts, our Company has grown to over 1,500+ locations across the United States employing over 18,000 team members. You can find us operating under the following store banners: Certified Oil, Cumberland Farms, Fastrac, Kwik Shop, Loaf N Jug, Minit Mart, Sprint Food Stores, Tom Thumb, Turkey Hill, and Quik Stop. Our headquarters in Westborough, MA is home to our Store Support Center, Company Warehouse, and Culinary Center.What We Offer:Competitive WagesWork today, get paid tomorrow through our earned wage access program*Paid Time OffMedical/Health/Dental Coverage401K with Company MatchTeam Member DiscountsTuition ReimbursementEmployee Assistance ProgramHealth Savings AccountCompany Spirit DaysEmployee recognition and awardsAnd much more!Position Summary:The Vice President, Brand Management plays a pivotal role in shaping and executing the overall brand strategy of the company. This leadership position requires a dynamic and strategic thinker with a deep understanding of branding, marketing, and consumer behavior. The Vice President, Brand Management is responsible for driving brand growth, enhancing brand equity, and ensuring brand consistency across all touchpoints. This role requires an energetic and strategic leader who can inspire and lead cross-functional teams to deliver on the brand's promise and objectives. The successful candidate will be a visionary leader who can blend technology and marketing to deliver exceptional results. This role will set an extremely high bar for the Cumberland Farms brand with aspirations to become best in class within the C-store industry. The successful candidate will oversee the development, training and career growth of all brand management teams and programs. From a development perspective, the Vice President, Brand Management will be responsible for the coaching and development of direct reports to achieve and execute all goals and company strategies and develop a talent pipeline of qualified entrepreneurial individuals. Responsibilities:1. Develop and execute a comprehensive brand strategy for Cumberland Farms that aligns with the company's overall goals and objectives.2. Define and refine the brand's unique value proposition, ensuring it resonates with the target audience and distinguishes the brand from competitors.3. Oversee the development and maintenance of the brand's visual and verbal identity, including logos, color schemes, messaging, and tone of voice.4. Lead the creation of integrated marketing campaigns that effectively communicate the brand's message and drive brand awareness and engagement.5. Monitor and manage brand equity, tracking brand health metrics and implementing strategies to enhance brand perception and loyalty.6. Build and manage a high-performing brand team, providing guidance, mentorship, and clear direction to achieve brand objectives.7. Collaborate closely with other departments such as product development, sales, and customer service to ensure alignment with the brand strategy.8. Conduct market research to stay updated on industry trends, consumer preferences, and competitive landscape, using insights to inform brand decisions.9. Develop and manage the brand budget, allocating resources effectively to achieve brand goals.10. Establish and track key performance indicators (KPIs) to measure the success of branding initiatives and make data-driven decisions.11. Ensure that the strategic business plans for the brand department are aligned with the overall corporate strategic plan and that all goals are communicated, executed, and measured with precision.12. Continuously evaluate and optimize brand programs, marketing campaigns, programs, and partnerships to exceed sales, profit, volume, user growth, engagement, and all ROIs.13. Communicate brand programs seamlessly across all key support departments driving followership and optimism across the enterprise.14. Partner closely with our key vendors to drive a high level of collaboration and investment in new brand initiatives and programs.15. Be actively involved with industry associations to effect industry and legislative changes that are favorable to the company.16. Analyze programs that have been put in place to ensure that they are successful in reaching company sales, operating profit, and Return on Investment (ROI) goals.17. Ensure constant consumer and trade research to develop products that are in-line with current trends.18. Coach and develop the brand management team to ensure a pool of promotable and talented associates.19. Partner with HR training and development for training materials for all brand management programs.20. Partner with the Communications and PR teams to develop advertising and launch campaigns.21. Supervise and coach direct reports in the performance of their duties; complete performance reviews and provide continuous feedback and development to direct reports.Working Relationships:Collaborate closely with marketing, advertising, PR, communications, merchandising, FP&A, fuel, store operations, and other support divisions to execute brand strategies at a high level.Minimum Education:Bachelor’s degree required with a focus on advertising, brand management, brand marketing, or related field.Preferred Education:Master’s degree preferred with a focus advertising, brand management, brand marketing, or related field.Minimum Experience:15+ years of experience in brand management, advertising, brand marketing, or related fields.Preferred Experience:15+ years of experience in building, marketing, and advertising campaigns for brands at scale.Licenses/Certifications:Soft Skills:Proven success leading change in large organizations.Excels at leading large organizations with a diverse talent pool.Robust written, oral, presentation, and communication skills.Excels in executive presentations to Executive Leadership and Board of Directors.Creative thinker with a keen eye for design and branding aesthetics.Demonstrated ability to work in a fast-paced, dynamic environment and adapt to changing priorities.Proficiency in brand management software and marketing tools.A passion for brand-building and a deep understanding of consumer behavior.Exceptional project management skills and the ability to meet deadlines and deliver resultsExpert in Microsoft OfficeOther Requirements:Travel:Ability to travel independently 30%. Must have clean driving record. Hours & Conditions:Monday – Friday 8-hour day in office setting, with a performance-based flex day each week.Physical Requirements: Ability to maneuver and regularly lift and or move up to 10 pounds.At EG America, it’s important that our employees reflect the world we live in and the communities we serve. We celebrate our differences, so your unique background and skillset could bring a wonderful new perspective to our team. If you have a passion for delivering exceptional results, thrive in a fast-paced corporate environment, and bring experience in business management or related areas, we'd love to meet you - even if you don't meet every single requirement.

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Senior Strategic Brand Management Coordinator

30383 Atlanta, Georgia Learfield

Posted 2 days ago

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Job Description

CLC is the nation's leading collegiate trademark licensing company with a mission to elevate college brands through insight and innovation. The company is uniquely positioned to deliver consumer connections and brand visibility for institutions through data-based, customized brand protection, brand management, and brand marketing solutions that include impactful licensed merchandise systems and strategies and innovative marketing platforms to navigate the everevolving consumer and retail marketplace.Headquartered in Atlanta, Georgia, CLC's people-friendly culture is a hallmark of the company's style and approach to business and is rooted in values demonstrating intentional and active care for other people. The company and its employees strive each day to live by the company's values to Serve Others, Build Trust, Lead Well, Innovate Often, Be Passionate. Founded in 1981, CLC is a part of LEARFIELD, the leading media and technology services company in intercollegiate athletics.Responsibilities:Handle overall administration (day-to-day questions, requests, and renewals) for top SBM accountsAssist with assigning products for new/auto requestsLead the updating of Monday.com with all collaborations and upcoming program detailsProvide support to two Apparel Managers •Day-to-day contact (via phone and email) for licenseesProcess addenda, phase 2's, and contracts (if new companies are added)Attend and participate in divisional and departmental meetingsDevelop a knowledge and understanding of licensees and product categories to be a resource internally (i.e. Staff) and externally (i.e. Institutions, retailers, etc.)In the absence of the Manager, present the review agenda and requests to the review committeePrimary resource for the administrative process for the College Vault programWork with Managers to establish regular update calls/meetings and line reviews with licenseesEnsure comprehensive notes are taken during meetings and be punctual in distributing prominent updatesKnowledge of brand and market trendsEngagement with the Marketing Department to ensure awareness of upcoming programs and coordinate introductions for initiatives with the licenseesOversee the account transition process internally (from licensing to SBM)Assist with royalty reporting errorsCreate the product development document for special programs to present to institutionsCross collaboration with Partnerships, Marketing, SBM, and ApparelAssist with Special ProjectsRequirements:Bachelor's degree or equivalent work experience2+ years of customer service experience2+ years of client facing experienceStrong organizational skillsAbility to multi-taskProficient knowledge of MS Office SuiteExperience within the retail and/or apparel industry a plusLearfield offers a full spectrum of benefits for eligible employees including Medical, Dental, Vision, Health Savings Account, Life Insurance and Other Insurance Plans, Flexible Paid Time Off (including Parental Leave), Paid Holidays, 401(k), and Short/Long Term Disability.Learfield is an Equal Opportunity Employer. We provide equal employment opportunities to applicants and employees without regard to race; color; sex; gender identity; sexual orientation; religious practices and observances; national origin; pregnancy, childbirth, or related medical conditions; status as a protected veteran or spouse/family member of a protected veteran; or disability.

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Manager, JBL Global Brand Management

06925 Stamford, Connecticut HARMAN

Posted 3 days ago

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A Career at HARMAN As a technology leader that is rapidly on the move, HARMAN is filled with people who are focused on making life better. Innovation, inclusivity and teamwork are a part of our DNA. When you add that to the challenges we take on and solve together, you’ll discover that at HARMAN you can grow, make a difference and be proud of the work you do every day. A Career at HARMAN Lifestyle We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound. Contribute your talents to high-end, esteemed brands like JBL, Mark Levinson and Revel Unite your passion for audio innovation with high-tech product development Create pitch-perfect, cutting-edge technology that elevates the listening experience About the Role The Manager, JBL Brand Management is a key role responsible for driving the strategic development and consistent execution of JBL’s brand purpose and identity on a global scale. This position requires a seasoned brand manager with a proven track record of success in building and managing global brands. The ideal candidate will possess a strong understanding of consumer behavior, marketing trends, and creative development, with the ability to lead complex projects and offer strategic guidance across a wide range of creative executions. What You Will Do Develop and implement comprehensive brand growth strategies that align with JBL's overall business objectives and drive brand growth. Be on the front line of JBL brand governance: developing, leading, and formalizing key brand approval and management processes. Champion the JBL brand internally and externally, fostering a strong brand culture within the organization. Collaborate on the development and execution of rigorous, ongoing training to ensure agency personnel and HARMAN employees deeply understand the JBL brand. Support the training and development of regional “brand champions,” ensuring they have the skills to express the JBL brand in culturally relevant ways around the world. Collaborate with regional brand champions and marketing teams on key brand initiatives, providing clear direction and feedback to internal and external creative teams to ensure brand consistency and impactful messaging. Develop clear processes and timelines for brand team input and approvals of regional marketing initiatives, and manage on an ongoing basis. Provide guidance and expertise on a wide range of creative assets and marketing materials, upholding brand standards across all executions. Support the development of global advertising campaign assets, and ensure regional executions reflect the original consumer insight and JBL brand across various channels, including digital, social media, advertising, events, and partnerships. Oversee the global JBL YouTube channel, implementing a consistent approach to organizing assets and supporting development of a global content strategy. Oversee brand team’s Viva Engage channel to share best practices and recognize excellent work from JBL marketers around the world. Manage project budgets and timelines, ensuring projects are delivered on time and within budget. Oversee the entire JBL brand team’s budget tracking in the Allocadia budget management system, accurately forecasting and reconciling expenses on a monthly basis. Partner with global insights team on market research and competitive analysis to identify opportunities and inform brand strategy. Monitor brand performance and track key metrics to measure the effectiveness of brand initiatives. Collaborate cross-functionally with various teams, including product development, sales, and regional marketing, to ensure alignment on brand strategy and execution. Lead projects with significant risk and complexity, developing the strategy for project execution and mitigating potential challenges. What You Need to Be Successful Bachelor's degree in Marketing, Business Administration, or a related field. Minimum of 7 years of progressive experience in brand management for a recognized global brand. Proven ability to develop and execute successful brand strategies and marketing campaigns. Strong understanding of consumer behavior, marketing trends, and creative development. Excellent project management skills, with the ability to manage complex projects and meet deadlines. Strong analytical skills, with the ability to interpret data and make data-driven decisions. Paramount are superior communication skills; a deep understanding of the business and consumer needs; capacity to analyze data and act on insights; and the ability to work up, down and across the company. Experience managing budgets and resources effectively. Demonstrated ability to solve problems and offer strategic guidance on creative executions. Bonus Points if You Have Powerful vision for how brands can become best in class, and the tenacity to pioneer cross-functional ways of working and break through organizational siloes to achieve superior outcomes. Demonstrated creativity and out-of-the box thinking – Constantly pushing new ideas to drive the brands forward. Proven ability to influence others; demonstrated ability to work in a geographically dispersed team and highly matrixed environment. Comfortable interacting with and persuading personnel from executives to entry level—within HARMAN, agencies, and partner organizations to align against a common agenda & priorities. Experience in consumer electronics or other durable goods industries Passion for music and consumer audio technology What Makes You Eligible Willingness to travel up to 10% both internationally and domestically Due to the nature of global infrastructure, you understand that flexibility in working hours is required. Successfully complete a background investigation and drug screen as a condition of employment What We Offer Flexible work environment, allowing for full-time remote work globally for positions that can be performed outside a HARMAN or customer location with in-person collaboration days as determined by department leadership Access to employee discounts on world-class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.) Extensive training opportunities through our own HARMAN University Competitive wellness benefits Tuition reimbursement “Be Brilliant” employee recognition and rewards program An inclusive and diverse work environment that fosters and encourages professional and personal development You Belong Here HARMAN is committed to making every employee feel welcomed, valued, and empowered. No matter what role you play, we encourage you to share your ideas, voice your distinct perspective, and bring your whole self with you – all within a support-minded culture that celebrates what makes each of us unique. We also recognize that learning is a lifelong pursuit and want you to flourish. We proudly offer added opportunities for training, development, and continuing education, further empowering you to live the career you want. About HARMAN: Where Innovation Unleashes Next-Level Technology Ever since the 1920s, we’ve been amplifying the sense of sound. Today, that legacy endures, with integrated technology platforms that make the world smarter, safer, and more connected. Across automotive, lifestyle, and digital transformation solutions, we create innovative technologies that turn ordinary moments into extraordinary experiences. Our renowned automotive and lifestyle solutions can be found everywhere, from the music we play in our cars and homes to venues that feature today’s most sought-after performers, while our digital transformation solutions serve humanity by addressing the world’s ever-evolving needs and demands. Marketing our award-winning portfolio under 16 iconic brands, such as JBL, Mark Levinson, and Revel, we set ourselves apart by exceeding the highest engineering and design standards for our customers, our partners and each other. If you’re ready to innovate and do work that makes a lasting impact, join our talent community today ! ++ HARMAN is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or Protected Veterans status. HARMAN offers a great work environment, challenging career opportunities, professional training, and competitive compensation. ( ) #LI-Hybrid Salary Ranges: $ 113,250 - $ 166,100 HARMAN is proud to be an Equal Opportunity / Affirmative Action employer . All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. #J-18808-Ljbffr

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