1,258 Marketing Analytics jobs in the United States
Director, Marketing Insights & Analytics
Posted 4 days ago
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Job Description
Our SpartanNash family of Associates is 20,000 strong, ranging from bakery managers to order selectors; from IT developers to vice presidents of finance; from HR Business Partners to export specialists. Each of them plays an integral role in SpartanNash's **People First** culture, Operational Excellence and Insights that Drive Solutions. Ready to contribute to the success of our food solutions company? Apply now!
**Location:**
850 76th Street S.W. - Byron Center, Michigan 49315
**Job Description:**
**Position Summary**
This position is responsible for developing and executing strategies that leverage data to drive smarter business decisions and improved performance. This role ensures the shopper remains at the center of every decision and requires a visionary leader with deep expertise in retail analytics, shopper behavior, and market trends. The Insights & Analytics team will collaborate closely with key commercial partners-including OwnBrands, Pricing & Promotions, Loyalty & eCommerce, Innovation, Sales, Merchandising, Retail, and Banner teams-to support both retail and wholesale growth.
**Here's What You'll Do**
**Strategic Vision & Growth**
+ Develop and implement a comprehensive insights and analytics strategy aligned with business goals.
+ Partner with cross-functional teams to define key metrics and translate insights into actionable strategies that drive performance.
**Insights**
+ Uncover shopper preferences, behaviors, and unmet needs to inform business strategies and enhance customer engagement.
+ Analyze shopper data to identify trends and opportunities for personalization, targeted marketing, and improved shopper experiences.
**Performance** **Measurement**
+ Evaluate the effectiveness of marketing campaigns, media investments, and new product/category launches, providing strategic recommendations for improvement.
+ Identify innovative ways to communicate the impact of insights and data on sales, customer engagement, and organizational performance.
**Team Leadership**
+ Lead and develop a team of analysts focused on delivering actionable insights and telling the story behind shopper-led trends.
+ Foster a culture of collaboration, curiosity, and continuous improvement across the team and broader marketing organization.
**Additional Responsibilities**
+ Take on additional responsibilities as assigned or as the business needs evolve.
**Here's What You'll Need**
**Education**
+ Bachelor's degree in Marketing, Business Administration, Statistics, Mathematicsor a related field. An MBA is preferred.
+ Equivalent combinations of education and experience will be considered.
**Experience**
+ Minimum of 10+ years of experience in marketing analytics or a related field.
+ At least 5+ years in leadership roles, demonstratingexpertise in strategic planning and team leadership.
**Skills & Abilities**
+ Strong analytical mindset with excellent communication and interpersonal skills.
+ Proven ability to influence senior leadership and translate complex data into clear, and actionable insights.
+ Proficient in tools like SQL, Python, and PowerBI, with strong skills in data modeling, segmentationand performance measurement.
+ Ability to develop and scale data-driven marketing infrastructure to help teams determineour impact, build data pools for historic benchmarks, and define KPIs.
**Travel Requirements**
+ Willingness to travel, including overnight stays, up to 25% depending on business needs.
**Physical Requirements:**
The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Must frequently sit, walk and stand, use hands to handle, grasp, and twist objects, tools, or controls, and use both feet for repetitive movements as in operating foot controls. Must frequently walk, talk, crouch, kneel, bend, stoop, twist, and reach with the hands and arms. Ability to lift up to 75 pounds with assistance as needed. While performing the duties of this position, employees are subject to a warehouse environment and may frequently be exposed to changes in temperature and humidity based on assignment. The noise level in the work environment is usually moderate to high. Employees must be able to work weekends, holidays, days and night hours, and overtime as necessary and as assigned, and must be able to work in the condition specified for 8-10 hours shift as assigned. Travel requirements vary by assignment.
As part of our **People First** culture, SpartanNash is proud to offer a robust and competitive Total Rewards benefits package ( .
SpartanNash is an Equal Opportunity Employer that invests in Associate development, recognizes and celebrates success, fosters two-way communication, and promotes a sense of belonging. We are committed to providing equal employment opportunities to all individuals, including those with disabilities and Veterans.
We are not able to sponsor work visas for this position.
**SpartanNash is a food solutions company that delivers the ingredients for a better life. Committed to fostering a** **People First** **culture, the SpartanNash family of Associates is 20,000 strong. SpartanNash operates two complementary business segments - food wholesale and grocery retail. Its global supply chain network serves wholesale customers that include independent and chain grocers, national retail brands, e-commerce platforms, and U.S. military commissaries and exchanges. The Company distributes products for every aisle in the grocery store, from fresh produce to household goods to its OwnBrands, which include the Our Family® portfolio of products. On the retail side, SpartanNash operates nearly 200 brick-and-mortar grocery stores, primarily under the banners of Family Fare, Martin's Super Markets and D&W Fresh Market, in addition to dozens of pharmacies and fuel centers with convenience stores. Leveraging insights and solutions across its segments, SpartanNash offers a full suite of support services for independent grocers. For more information, visit** **spartannash.com** **.**
Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status or other characteristics protected by state or federal law. Reasonable accommodations may be made to enable individuals with disabilities to perform essential job functions. If you require assistance or an accommodation of any kind to complete an application, please contact us at
Head of Marketing Analytics - Consumer Insights
Posted 2 days ago
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Job Description
Responsibilities:
- Lead the development and implementation of comprehensive marketing analytics strategies.
- Oversee the collection, processing, and analysis of marketing data from various sources.
- Develop and maintain key performance indicators (KPIs) for marketing campaigns and initiatives.
- Conduct in-depth consumer behavior analysis to identify market trends and opportunities.
- Utilize advanced statistical techniques and modeling for predictive analytics.
- Create compelling data visualizations and dashboards to communicate insights to stakeholders.
- Provide actionable recommendations to optimize marketing spend, campaign effectiveness, and customer acquisition/retention strategies.
- Manage and mentor a team of marketing analytics professionals.
- Collaborate with cross-functional teams (marketing, sales, product, IT) to ensure data alignment and insights integration.
- Stay abreast of the latest advancements in marketing analytics tools, techniques, and industry best practices.
Qualifications:
- Master's degree in Marketing Analytics, Statistics, Economics, Business Administration, or a related quantitative field.
- Minimum of 8 years of experience in marketing analytics, with at least 3 years in a leadership or management role.
- Proven experience in the FMCG sector is highly preferred.
- Expertise in statistical analysis, predictive modeling, and data mining techniques.
- Proficiency with marketing analytics platforms (e.g., Google Analytics, Adobe Analytics) and BI tools (e.g., Tableau, Power BI).
- Strong understanding of digital marketing channels and performance metrics.
- Excellent data visualization and storytelling skills.
- Exceptional analytical, problem-solving, and critical thinking abilities.
- Proven leadership and team management skills.
- Outstanding communication and presentation skills, with the ability to convey complex insights to non-technical audiences.
- Experience in a remote work environment is a plus.
This is a fully remote position, adaptable to candidates across the US, with operational oversight supporting the **Grand Rapids, Michigan, US** region.
Web Marketing Analytics & Experimentation Analyst

Posted 1 day ago
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Job Description
+ This role supports the Growth Marketing / Self-Serve team. Looking for an enthusiastic problem solver with a track record of thought leadership in applying data driven analysis that has had a tangible impact on business operations.
**Responsibilities**
+ Advanced analytics and experimentation support to enable data-driven marketing by applying statistical techniques to solve business problems.
+ Bring consistency to online reporting. Create user-friendly and informative dashboards and recurring reports, adjusting to meet ever-changing business needs. Continually monitor and look for ways to improve and streamline reporting, including automation.
+ Provide high-level insight and detailed, segmented investigative analyses to inform site changes and opportunities to increase customer utilization of the web channel. Use existing data to help predict the impact and recommend the best course of action for future initiatives.
+ Work with other teams to integrate online data with other channels, to allow comprehensive business insight across multiple channels.
+ Leverage quasi-experimental designs or other causal inference methods as appropriate when a traditional experimental design approach is not feasible.
**Mandatory:**
+ 5+ years of directly relevant experience working with large, complex datasets, experimental design and building statistical models, using SQL and one language for scripting or statistical programming (R, SAS, Python etc.).
+ At least 5 years' experience working with Business Intelligence, Data Warehouses tools and techniques, analytics and reporting platforms (SQL, BigQuery, Python).
+ Expertise in methods, techniques and technologies in the areas of data modeling, data extraction/ETL, data validation, and data visualization (Plx, Data Studio, Tableau, Looker).
+ Demonstrated ability to influence outcomes and communicate complex analytical results to both technical and non-technical audiences, including executive level audiences.
+ Requires experience articulating product questions and identifying and normalizing datasets to develop insights.
+ Experience with Payments and Risk analytics would be a plus.
+ Experience with Cloud Platform, or with general cloud computing products would be a plus.
+ 2+ years in a web or business analytics role, with experience with enterprise web analytics solutions, enterprise experimentation solutions (Adobe Test & Target, Optimizely, etc) would be a plus.
+ Data Analyst Certification is a plus.
**Skills:**
+ Marketing Growth
+ Business Intelligence
+ Data Analytics
+ Dashboarding
+ Statistical Programming
**Education:**
+ BA/BS degree or equivalent practical experience.
**About US Tech Solutions:**
US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit ( .
US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Marketing Analytics Manager

Posted 1 day ago
Job Viewed
Job Description
**Time Type:** Full time
**Work Shift:** Day (United States of America)
**FLSA Status:** Exempt
**When you join the growing BILH team, you're not just taking a job, you're making a difference in people's lives.**
The Marketing Analytics Manager is responsible for collecting and analyzing marketing data to inform strategic decisions and optimize campaign performance. By leveraging multiple marketing data sources, the Manager will generate actionable insights and collaborate closely with marketing strategy, operations, and digital experience peers, and other relevant teams to measure marketing effectiveness.
The Manager brings both marketing analytics expertise and an understanding of HIPAA-covered entities and state and federal privacy regulations, ensuring data is collected, analyzed, and reported in ways that protect privacy and meet regulatory standards.
**Job Description:**
**Essential Duties & Responsibilities** including but not limited to:
+ Manage analytics and reporting across web, campaign, and CRM platforms, ensuring data integrity and compliant use of customer/patient data.
+ Drive the execution of marketing analytics initiatives, ensuring the right data is collected, analyzed, and interpreted to optimize campaigns, enhance lead generation, and improve conversion rates.
+ Develop dashboards and reports that connect marketing performance to business outcomes such as lead generation, pipeline progression, patient engagement, and ROI.
+ Track the full consumer journey from campaign exposure through conversion (e.g., appointment request, registration, event attendance), ensuring attribution models are accurate and privacy-compliant.
+ Provide actionable insights based on deep analysis to inform marketing strategies and maximize ROI.
+ Support the marketing team in tracking and reporting on campaign performance by providing tools, guidance, and best practices that foster greater self-sufficiency.
+ Continuously monitor and improve marketing data integrity, accessibility, and governance, ensuring teams have reliable information to drive results.
+ Work with the Compliance and IT teams to ensure data collection, storage, and usage align with HIPAA, OCR guidance, and organizational policies.
+ Define and maintain standards for data tagging, field usage, and user access to minimize risk and ensure audit readiness.
**Minimum Qualifications:**
**Education:**
Bachelor's degree in Business Administration, Marketing/Communications, or other related field required.
**Licensure, Certification & Registration:** N/A
**Experience:**
+ 5+ years of experience in marketing analytics, digital analytics, or CRM analytics; healthcare or HIPAA-covered entity experience strongly preferred.
+ Experience implementing compliant tagging, reporting, and data governance practices in a healthcare environment.
+ Experience with CRM platforms (e.g., Salesforce, Microsoft Dynamics, HubSpot) and marketing automation tools (e.g., Marketo, Eloqua, Pardot).
**Skills, Knowledge & Abilities:**
+ Proven track record managing analytics across websites, digital campaigns, and CRM platforms
+ Proficiency with web analytics platforms (e.g., GA4, or privacy-compliant alternatives).
+ Strong data visualization and reporting skills (Tableau, Power BI, Looker, or similar).
+ Familiarity with data integration tools, tag management systems, and attribution modeling
+ Deep understanding of HIPAA, HITECH, and OCR guidance regarding digital tracking technologies and CRM data use.
+ Demonstrated ability to balance marketing performance optimization with strict privacy and security requirements.
+ Strong analytical and problem-solving skills with the ability to turn complex data into actionable insights.
**As a health care organization, we have a responsibility to do everything in our power to care for and protect our patients, our colleagues and our communities. Beth Israel Lahey Health requires that all staff be vaccinated against influenza (flu) as a condition of employment.**
**More than 35,000 people working together. Nurses, doctors, technicians, therapists, researchers, teachers and more, making a difference in patients' lives. Your skill and compassion can make us even stronger.**
**Equal Opportunity** **Employer/Veterans/Disabled**
Marketing Analytics Manager

Posted 1 day ago
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Job Description
Your day to day
+ Apply analytical thinking, problem-solving skills, and curiosity to drive change, identifying opportunities to improve marketing effectiveness across owned channels.
+ Develop and deliver data-driven insights through complex data extraction, joins, and analysis using SQL (GCP BigQuery), Excel, BI tools (Looker, Power BI, Tableau), and web analytics platforms (Google Analytics, Adobe Analytics).
+ Maintain relationships with Global Marketing Shared Services and develop a strong working knowledge of all of the business functional area's objectives in order to ensure accurate translation of stakeholder requirements into technical specifications, reporting and analysis.
+ Establish project plans that outline project milestones for different Business Analytics projects. Convene cross-functional teams to deliver projects
+ Apply analytical techniques to one or more disciplines. May perform statistical analyses and create accurate charts, tables and graphs in the correct format and within established time frames as required. Select and use appropriate software to effectively analyze data. Compile and analyze information. Effectively communicate findings and recommendations to appropriate staff.
What we need from you
+ Demonstrated computing and database reporting skills.
+ Demonstrated programming experience with statistical and database software (BigQuery SQL, SAS, R, Business Objects).
+ Demonstrated knowledge of Microsoft Excel functionality.
+ Demonstrated experience in a decision-support and data warehousing environment.
+ Demonstrated project management experience in organizing, planning and executing large-scale projects
+ Demonstrated understanding of business analysis processes.
+ Demonstrated understanding of stakeholder's processes.
+ Demonstrated knowledge of hotel operations and the hotel industry, and demonstrated ability to access relevant information and understand the competitive market.
+ Demonstrates clear, concise, and succinct communication skills, including adapting both technical verbal and written communication to the needs and level of the user.
+ Bachelor's or Master's Degree with a concentration in Statistics, Mathematics , Operations Research, Marketing or other related field of study, or an equivalent combination of education and work related experience.
+ 5 years progressive work related experience working within a business intelligence team and with relational decision-support databases and analytical consulting with demonstrated proficiency and understanding in one or more functions related to the position, preferably in a management position
Location - Our hybrid work structure is an expectation of three (3) days a week in office. This expectation may be adjusted to evolve with the changing needs of the business.
The salary range for this role is $58,844 to $105,000. This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.
#LI-AA5
At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You'll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there's Room for You at IHG.
Over recent years, we've transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.
We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That's why here at IHG, we give our colleagues flexibility and balance - working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that's why leaders work with teams to determine how and when they collaborate.
We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.
Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
**Important information** :
+ The salary range listed is the lowest to highest pay scale we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee's pay position within the pay range will be based on several factors, including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.
+ No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law.
+ If you require reasonable accommodation during the application process, please click here .
+ IHG does not accept applications, inquiries, or unsolicited CVs/resumes from staffing or recruiting agencies. Please click here for our agency policy.
+ If you are a resident of or applying to a job opening in the State of Washington, please click here to read about applicable benefits.
At IHG Hotels & Resorts, we are proud to be an equal opportunity employer. We firmly believe that all our colleagues deserve to be treated equally and have the same opportunities to develop and grow their skills within our business and provide equal employment opportunities to all applicants and colleagues without regard to an individual's, race, color, ethnicity, national origin, religion, sex, sexual orientation, gender identity or expression, age, disability, marital or familial status, veteran status or any other characteristic protected by law.
Manager, Marketing Analytics

Posted 1 day ago
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Job Description
**Location: Wilmington, DE (Hybrid)**
OneMain is currently seeking a dynamic and experienced Manager of Marketing Analytics to develop data-driven investment decisions to grow our largest marketing channel-Digital Marketing. This role demands expertise in analytics, a deep understanding of campaign P&Ls, channel attributions, and customer-centric design.
The ideal candidate will have a strong background in data analytics, digital channels, marketing unit economics, and performance management, with a passion for delivering actionable insights that support marketing objectives.
**The Role**
In this role, you will lead, develop, and design multi-channel frameworks and monthly processes to choose investments that are either the best from a CPL standpoint or need investments for strategic reasons. You will partner closely with various channel teams to build strategies to improve impressions, increase click-throughs, perform competitive market research, and optimize marketing spend. Additionally, you will routinely communicate and collaborate with several disciplines, including Finance, Credit & Pricing, Originations, Product, and Technology.
**Responsibilities:**
+ Develop thorough data-driven analyses, insights, and recommendations across all digital channels. Influence leadership and drive action plans with end-to-end ownership.
+ Identify and capitalize on growth opportunities within the digital channels to drive customer acquisition and revenue.
+ Drive improvements in our ability to detect changes, explain business performances/variances, and set monthly/annual targets through new analytical frameworks and techniques.
+ Effectively communicate with senior leadership, summarizing complex trends and insights into simplified coherent messages.
+ Manage multiple competing projects, setting clear expectations, and adhering to deadlines.
**Qualifications**
+ Bachelor's Degree (Master's degree preferred) in a quantitative discipline, such as Economics, Business Analytics, Engineering, Statistics, Data Science, or Computer Science.
+ 5+ years of experience in complex, data-driven problem-solving.
+ Strong SQL and/or Python skills. Hands-on experience working on complex structured and unstructured datasets involving several joins; experience with MS Office, Excel, and PowerPoint; experience with one of BI or data visualization platforms a plus (PowerBI, Tableau).
+ Prior experience with media mix modeling, multi-touch attributions, and digital channel strategies.
+ Innovative and capable of developing a highly analytical approach to solving problems; strong data and insights intuition, intellectual curiosity.
+ Ability to work independently, make sound, fact-based recommendations, and think strategically.
+ Exceptional communication and interpersonal skills, with the ability to effectively interact with senior executives.
+ Customer-focused mindset with a passion for delivering innovative marketing solutions.
+ Experience with various data mining and statistical methods is a plus (sampling, hypothesis testing, time series analysis, decision trees, residual modeling).
**Who We Are**
OneMain Financial (NYSE: OMF) is the leader in offering nonprime customers responsible access to credit and is dedicated to improving the financial well-being of hardworking Americans. Since 1912, we've looked beyond credit scores to help people get the money they need today and reach their goals for tomorrow. Our growing suite of personal loans, credit cards and other products help people borrow better and work toward a brighter future.
Driven collaborators and innovators, our team thrives on transformative digital thinking, customer-first energy and flexible work arrangements that grow lives, careers and our company. At every level, we're committed to an inclusive culture, career development and impacting the communities where we live and work. Getting people to a better place has made us a better company for over a century. There's never been a better time to shine with OneMain.
Because team members at their best means OneMain at our best, we provide opportunities and benefits that make their health and careers a priority. That's why we've packed our comprehensive benefits package for full- and some part-timers with:
+ Health and wellbeing options including medical, prescription, dental, vision, hearing, accident, hospital indemnity, and life insurances
+ Up to 4% matching 401(k)
+ Employee Stock Purchase Plan (10% share discount)
+ Tuition reimbursement
+ Paid time off (15 days' vacation per year, plus 2 personal days, prorated based on start date)
+ Paid sick leave as determined by state or local ordinance, prorated based on start date
+ Paid holidays (7 days per year, based on start date)
+ Paid volunteer time (3 days per year, prorated based on start date)
OneMain Holdings, Inc. is an Equal Employment Opportunity (EEO) and Affirmative Action (AA) employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identify, national origin, age, marital status, protected veteran status, or disability status.
Manager Marketing Analytics
Posted 24 days ago
Job Viewed
Job Description
At Nestlé USA, we're all working towards the same goal - to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity - and responsibility - to be there for every moment in our consumers' lives.
Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.
_This position is not eligible for Visa Sponsorship._
**POSITION SUMMARY:**
The Marketing Analytics Manager will play a vital role in supporting Nestlé USA's divisions by providing timely and unbiased insights to help inform key business decisions. This position requires a strong analytical mindset to develop and deliver perspectives grounded in data and statistical models, coupled with a deep understanding of evolving market and category dynamics. The successful candidate will utilize various analytical tools and leverage a variety of data sources (both syndicated and custom) to diagnose business performance, identify and size potential challenges and opportunities, and make impactful recommendations on marketing strategy and commercial allocation to help Nestle USA win in the marketplace.
**PRIMARY RESPONSIBILITIES:**
+ Conduct thorough analyses of business performance, including sales driver decomposition
+ Evaluate marketing performance and help guide commercial budget allocation through marketing mix modeling
+ Size future category growth potential by analyzing market trends and shifts in consumer behavior
+ Identify and size potential headwinds and tailwinds driven by macroenvironmental forces
+ Perform ad-hoc analyses requiring heavier data-driven approaches to support business decision-making
+ Build strong relationships with key stakeholders across sales, marketing, finance, and the broader consumer insights team
+ Collaborate with cross-functional teams to ensure alignment on business priorities and the latest marketing strategies and objectives
+ Present findings and recommendations to stakeholders in a clear and actionable manner, ensuring insights drive decision making at all levels
+ Champion Marketing Analytics by identifying opportunities to enhance capabilities, influence organizational strategy, and drive performance improvements.
**REQUIREMENTS AND MINIMUM EDUCATION LEVEL:**
+ Bachelor's degree in Marketing, Business, Economics, Statistics, Data Science/Analytics, or a related field
+ Master's degree in a relevant field is a plus
**DESIRED EXPERIENCE:**
+ 5+ years of proven experience in marketing analytics, data analysis, marketing research, or a related field, preferably within a consumer goods or retail environment
+ Demonstrated ability to interpret complex data sets, with a proven track record of deriving actionable insights that impact business outcomes
+ Experience with syndicated market data and tools (e.g. Circana, NielsenIQ, Numerator, 84.51, Scintilla)
+ Proficiency in analytical tools and software (e.g., Excel, SQL, Tableau, R, Python, etc.)
+ Familiarity with data visualization tools (e.g., Tableau, Power BI)
+ Understanding of statistical modeling techniques and their application in marketing analysis
**DESIRED SKILLS:**
+ Strong analytical, creative problem-solving and decision-making skills
+ Strong interpersonal, collaboration, communication, and storytelling skills
+ Ability to convey complex analytical insights to non-technical stakeholders
+ Ability to work collaboratively in a fast-paced, team-oriented environment
+ Enthusiasm for developing a deeper understanding of category and marketplace dynamics
+ Passion for driving businesses strategy and making a meaningful impact
+ Desire to stay ahead of broader market/industry trends (general research and business news, new methodologies and techniques), and seek out opportunities to self-educate proactively
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestlé home.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: .
This position is not eligible for Visa Sponsorship.
Review our applicant privacy notice before applying at Requisition:
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Manager - Marketing Analytics
Posted today
Job Viewed
Job Description
**Since 1989, SHI International Corp. has helped organizations change the world through technology. We've grown every year since, and today we're proud to be a $15 billion global provider of IT solutions and services.**
**Over 17,000 organizations worldwide rely on SHI's concierge approach to help them solve what's next.** **But the heartbeat of SHI is our employees - all 6,000 of them.** **If you join our team, you'll enjoy:**
+ **Our commitment to diversity, as the largest minority- and woman-owned enterprise in the U.S.**
+ **Continuous professional growth and leadership opportunities.**
+ **Health, wellness, and financial benefits to offer peace of mind to you and your family.**
+ **World-class facilities and the technology you need to thrive - in our offices or yours.**
**Job Summary**
The Manager - Marketing Analytics is a key member of the Marketing Operations team, responsible for driving a unified data strategy that supports marketing effectiveness and decision-making. This role collaborates closely with stakeholders to understand reporting needs, identify and assess data sources, and ensure data quality. A core responsibility includes compiling and maintaining comprehensive data dictionaries and formalizing data agreements with marketing teams-defining metric ownership and reporting standards. In addition to designing robust data architectures, the Manager - Marketing Analytics develops scalable data models and frameworks that deliver actionable insights.
**Role Description**
+ Collaborate with Marketing leadership to define data strategy and architecture aligned with KPIs and performance analysis
+ Develop and implement standardized data models and frameworks to ensure consistent reporting and data quality
+ Compile and maintain data dictionaries and data agreements with marketing teams, including metric ownership and reporting protocols
+ Identify and document data sources and integration rules to ensure data integrity and accuracy
+ Design and oversee scalable data infrastructure to support reporting and analytics
+ Utilize tools such as Power BI and Python to build and maintain dashboards and analytics environments
+ Communicate data architecture strategies and insights across the Marketing organization to promote data literacy and alignment
**Behaviors and Competencies**
+ Strategic Thinking: Can analyze complex situations, anticipate future trends, and align and integrate strategies across departments or functions.
+ Leadership: Can take ownership of complex team initiatives, collaborate with others in decision-making processes, and drive team performance.
+ Business Acumen: Can develop and execute business plans to drive growth and profitability.
+ Creativity: Can apply creativity to complex challenges, collaborate with others to foster creative thinking, and champion creative initiatives.
+ Communication: Can effectively communicate complex ideas and information to diverse audiences, facilitate effective communication between others, and mentor others in effective communication.
+ Analytical Thinking: Can use advanced analytical techniques to solve complex problems, draw insights, and communicate the solutions effectively.
+ Adaptability: Can lead others through change, help teams adapt to new directions, and create a culture open to change.
+ Collaboration: Can take ownership of team initiatives, foster a collaborative environment, and ensure that all team members feel valued and heard.
+ Customer-Centric Mindset: Can take ownership of customer-centric initiatives, ensuring products and services align with customer needs. Collaborates with cross-functional teams to integrate customer feedback into product development.
+ Results Orientation: Can set strategic goals for the organization and lead multiple teams to achieve these goals, demonstrating a strong orientation towards results.
**Skill Level Requirements**
+ Experience in utilizing current marketing channels and techniques to reach target audiences. - Expert
+ Experience in developing and executing strategies to generate interest and support the sales process. - Expert
+ Ability to examine and model data to support marketing decision-making. - Expert
+ Proficiency in utilizing Customer Relationship Management software for data-driven marketing. - Expert
+ Ability to effectively utilize applications like Teams, SharePoint, Word, Excel, and PowerPoint for marketing tasks. - Expert
**Other Requirements**
+ Bachelor's or Master's degree in a related field or equivalent work experience
+ 3-5 years of experience in data analysis, business intelligence, and data governance
+ Experience with Power BI Service, Microsoft Fabric, and Marketo Measure preferred
+ Strong proficiency in SQL and data visualization tools (e.g., Tableau, Power BI)
+ Microsoft Certified: Power BI Data Analyst Associate
+ Ability to travel 20%
**Preferred:**
+ 1+ years of management experience
+ Python experience preferred, especially for data processing and automation
+ Microsoft Certified: Azure Fundamentals
+ Microsoft Certified: Fabric Analytics Engineer Associate
The estimated annual pay range for this position is $0,000 - 126,000 which includes a base salary and bonus. The compensation for this position is dependent on job-related knowledge, skills, experience, and market location and, therefore, will vary from individual to individual. Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.
Equal Employment Opportunity - M/F/Disability/Protected Veteran Status
Marketing Analytics Intern

Posted 28 days ago
Job Viewed
Job Description
**At TE, you will unleash your potential working with people from diverse backgrounds and industries to create a safer, sustainable and more connected world.**
Connections matter. Make yours here.TE Connectivity is a global industrial technology leader creating a safer, sustainable, productive, and connected future. Our broad range of connectivity and sensor solutions enable the distribution of power, signal and data to advance next-generation transportation, renewable energy, automated factories, data centers, medical technology and more. With more than 85,000 employees. Learn more at and onLinkedIn ( ,Facebook ( ,Instagram ( andX (formerly Twitter). ( Business Unit or Corporate Group**
This position will be part of the GLOBAL MARKETING & COMMUNICATIONS--Our BU and CoE Marketing teams drive digital innovation by partnering with Sales, Product Management, Customer Service, and Engineering. These initiatives focus on advancing our business goals.
**Work Location**
The location for this position is REMOTE
**Job Overview**
At TE Connectivity, you'll help bring our purpose to life by creating a safer, sustainable, productive and connected future.
We are seeking a detail-oriented and analytical Marketing Intern to join our team with a focus on data quality management and analytics. This role is ideal for someone passionate about marketing operations, data integrity, and driving actionable insights through clean, reliable data.
**Responsibilities**
At TE Connectivity, you'll be part of a global collaborative culture where your innovative approach and actions have the potential to transform the world of tomorrow. In this role you'll:
Support ongoing contact data hygiene initiatives, including identifying, prioritizing, and cleaning outdated or incomplete records.
Assist in the prioritization of datasets for cleanup based on business impact, usage frequency, and data quality metrics.
Collaborate with cross-functional teams to understand data needs and ensure alignment with marketing campaign goals.
Help develop and maintain dashboards or reports that track data quality improvements and trends.
Conduct audits to identify data inconsistencies and recommend corrective actions.
Document processes and contribute to the development of best practices for data governance within the marketing function.
**You're the kind of person we are looking for if you:**
- Have earned a high school diploma or GED
- Are currently enrolled in, or pursuing, a MBA or MA/MS Degree in Marketing, Business Analytics or Related Major from an accredited college or university-or have equivalent work experience (gap year students may also be considered).
- Preferably have prior internship experience or have completed a major project
- Are authorized to work in the U.S.
**I&D**
TE Connectivity and its affiliates are equal employment opportunity employers. We value diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin, ancestry, age, disability, marital status, pregnancy, protected veteran status, order of protection status, protected genetic information or any other characteristic protected by law.
**Competencies**
Values: Integrity, Accountability, Inclusion, Innovation, Teamwork
**Compensation**
- Competitive base salary commensurate with experience: $19.39- 40.40/HOUR (subject to change dependent on physical location)
- Posted salary ranges are made in good faith. TE Connectivity reserves the right to adjust ranges depending on the experience/qualification of the selected candidate as well as internal and external equity.
**What TE Connectivity Internship Program offers**
TE has a robust internship program that provides our interns with an abundance of resources to feel included as part of our Team. Every summer we coordinate various educational and networking events for our interns. The TE University Relations team will be hosting virtual meetups, information sessions, tours, skill building presentations, and topping it off with National Intern Day celebration activities.
A unique employee resource group we have is the Young Professionals Employee Resource Group (ERG). This group is committed to creating a highly engaged and empowered cross-functional network of young professionals by placing high value in Professional Development, Networking Opportunities and Community Involvement to drive the success of our interns.
In addition to the ERG, we also provide our interns with complete access to our internal library of self-lead courses. These courses include academies like leadership to help the interns develop their development in becoming future leaders at our organization. To help with their professional growth, we provide access to Mentors via our NAVIGATE platform. Mentors serve as a guide to navigate the organization and provide additional support in their career endeavors at the company. Our program provides a holistic experience for interns that targets professional development and personal growth.
Our internship program typically runs May thru August and gives students the opportunity to work on projects that contribute to the success of their team and build on their classroom experience. Throughout the 10-12-week program, interns will be provided with:
- Onboarding & Orientation
- Professional Development Workshops
- Networking Opportunities
- Operations Experience
- Executive Exposure
**Timeline**
TE Connectivity recruits on campus between September and March for New Grad (FT), Rotational, Internship and Co-op positions beginning in May. Once you have applied to a position, your resume and application will be reviewed. If you are selected to move to the next step in the application process, you will be contacted by a recruiter. Once you accept an offer, the onboarding process will begin in January for interns who have committed to offers in the fall semester and upon acceptance for interns who have committed to offers in the spring semester.
EOE, Including Disability/Vets
**Important Notice Regarding Recruitment Fraud**
TE Connectivity has become aware of fraudulent recruitment activities being conducted by individuals or organizations falsely claiming to represent TE Connectivity. Please be advised that TE Connectivity **never requests payment or fees** from job applicants at any stage of the recruitment process. All legitimate job openings are posted exclusively on our official careers website at te.com/careers, and all email communications from our recruitment team will come **only from** **actual** **email addresses ending in @te.com** . If you receive any suspicious communications, we strongly advise you not to engage or provide any personal information, and to report the incident to your local authorities
Location:
#, PA, US, _
City: #
State: PA
Country/Region: US
Travel: Less than 10%
Requisition ID:
Alternative Locations:
Function: University Reqs
TE Connectivity and its subsidiaries, affiliates, and operating units (collectively, the "Company") is committed to providing a work environment that prohibits discrimination on the basis of age, color, disability, ethnicity, marital status, national origin, race, religion, gender, gender identity, sexual orientation, protected veteran status, disability or any other characteristics protected by applicable law or regulation.
Manager Marketing Analytics
Posted 24 days ago
Job Viewed
Job Description
At Nestlé USA, we're all working towards the same goal - to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity - and responsibility - to be there for every moment in our consumers' lives.
Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.
_This position is not eligible for Visa Sponsorship._
**POSITION SUMMARY:**
The Marketing Analytics Manager will play a vital role in supporting Nestlé USA's divisions by providing timely and unbiased insights to help inform key business decisions. This position requires a strong analytical mindset to develop and deliver perspectives grounded in data and statistical models, coupled with a deep understanding of evolving market and category dynamics. The successful candidate will utilize various analytical tools and leverage a variety of data sources (both syndicated and custom) to diagnose business performance, identify and size potential challenges and opportunities, and make impactful recommendations on marketing strategy and commercial allocation to help Nestle USA win in the marketplace.
**PRIMARY RESPONSIBILITIES:**
+ Conduct thorough analyses of business performance, including sales driver decomposition
+ Evaluate marketing performance and help guide commercial budget allocation through marketing mix modeling
+ Size future category growth potential by analyzing market trends and shifts in consumer behavior
+ Identify and size potential headwinds and tailwinds driven by macroenvironmental forces
+ Perform ad-hoc analyses requiring heavier data-driven approaches to support business decision-making
+ Build strong relationships with key stakeholders across sales, marketing, finance, and the broader consumer insights team
+ Collaborate with cross-functional teams to ensure alignment on business priorities and the latest marketing strategies and objectives
+ Present findings and recommendations to stakeholders in a clear and actionable manner, ensuring insights drive decision making at all levels
+ Champion Marketing Analytics by identifying opportunities to enhance capabilities, influence organizational strategy, and drive performance improvements.
**REQUIREMENTS AND MINIMUM EDUCATION LEVEL:**
+ Bachelor's degree in Marketing, Business, Economics, Statistics, Data Science/Analytics, or a related field
+ Master's degree in a relevant field is a plus
**DESIRED EXPERIENCE:**
+ 5+ years of proven experience in marketing analytics, data analysis, marketing research, or a related field, preferably within a consumer goods or retail environment
+ Demonstrated ability to interpret complex data sets, with a proven track record of deriving actionable insights that impact business outcomes
+ Experience with syndicated market data and tools (e.g. Circana, NielsenIQ, Numerator, 84.51, Scintilla)
+ Proficiency in analytical tools and software (e.g., Excel, SQL, Tableau, R, Python, etc.)
+ Familiarity with data visualization tools (e.g., Tableau, Power BI)
+ Understanding of statistical modeling techniques and their application in marketing analysis
**DESIRED SKILLS:**
+ Strong analytical, creative problem-solving and decision-making skills
+ Strong interpersonal, collaboration, communication, and storytelling skills
+ Ability to convey complex analytical insights to non-technical stakeholders
+ Ability to work collaboratively in a fast-paced, team-oriented environment
+ Enthusiasm for developing a deeper understanding of category and marketplace dynamics
+ Passion for driving businesses strategy and making a meaningful impact
+ Desire to stay ahead of broader market/industry trends (general research and business news, new methodologies and techniques), and seek out opportunities to self-educate proactively
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestlé home.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: .
This position is not eligible for Visa Sponsorship.
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