97 Marketing Leadership jobs in Washington
Marketing Director
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How to Become a Marketing Director in Australia: careers in Marketing Please ensure you read the below overview and requirements for this employment opportunity completely. Definition of a Marketing Director The role of a Marketing Director is a dynamic and influential position within an organisation, responsible for shaping the marketing strategy and driving brand growth. This professional leads the marketing team, ensuring that all marketing initiatives align with the company's overall objectives. By leveraging market research and consumer insights, the Marketing Director crafts compelling campaigns that resonate with target audiences, ultimately enhancing brand visibility and customer engagement. In this pivotal role, the Marketing Director oversees a variety of responsibilities, including the development and execution of marketing plans, budget management, and performance analysis. They collaborate closely with cross-functional teams, such as sales, product development, and public relations, to ensure a cohesive approach to market positioning. Regularly analysing market trends and consumer behaviour, they adapt strategies to meet changing demands and seize new opportunities, fostering innovation within the marketing landscape. Common tasks for a Marketing Director include leading brainstorming sessions to generate creative ideas, coordinating advertising campaigns, and managing digital marketing efforts across various platforms. They also play a crucial role in mentoring and developing their team, fostering a culture of collaboration and continuous improvement. By establishing key performance indicators (KPIs) and monitoring campaign effectiveness, the Marketing Director ensures that marketing efforts deliver measurable results, contributing to the organisation's success. Overall, a career as a Marketing Director is not only rewarding but also offers the chance to make a significant impact on a company's growth trajectory. With the ever-evolving nature of marketing, this role provides opportunities for continuous learning and professional development, making it an exciting choice for those passionate about creativity, strategy, and leadership in the business world. What does a Marketing Director do? The role of a Marketing Director is pivotal in shaping the strategic direction of an organisation's marketing efforts. This position requires a blend of creativity, analytical skills, and leadership to effectively manage marketing campaigns, drive brand awareness, and ultimately contribute to the company's growth. A Marketing Director not only oversees the marketing team but also collaborates with other departments to ensure that marketing strategies align with overall business objectives. The following tasks outline the daily responsibilities of a Marketing Director. * * Developing Marketing Strategies - Formulates comprehensive marketing strategies that align with the company's goals and objectives. * Managing Marketing Campaigns - Oversees the planning, execution, and analysis of marketing campaigns across various channels. * Budget Management - Allocates and manages the marketing budget to ensure effective use of resources. * Team Leadership - Leads and mentors the marketing team, fostering a collaborative and innovative work environment. * Market Research - Conducts market research to identify trends, customer preferences, and competitive landscape. * Brand Management - Ensures consistent brand messaging and positioning across all marketing materials and channels. * Performance Analysis - Analyses campaign performance metrics to assess effectiveness and make data-driven decisions. * Stakeholder Collaboration - Collaborates with other departments, such as sales and product development, to align marketing efforts with business objectives. * Public Relations - Manages public relations efforts to enhance the company's image and reputation. * Digital Marketing Oversight - Oversees digital marketing initiatives, including social media, email marketing, and SEO strategies. What skills do I need to be a Marketing Director? A successful Marketing Director must possess a diverse set of skills that blend creativity with analytical thinking. Strong leadership abilities are essential, as they will be responsible for guiding marketing teams and collaborating with other departments to achieve organisational goals. Proficiency in strategic planning is crucial, enabling them to formulate and implement effective marketing strategies that resonate with target audiences. Additionally, a deep understanding of market research and consumer behaviour is necessary to identify trends and opportunities, ensuring that campaigns are both relevant and impactful. Moreover, excellent communication skills are vital for articulating ideas clearly and persuasively, whether in written form or during presentations. A Marketing Director should also be adept at digital marketing, as the landscape continues to evolve with technology. Familiarity with data analytics tools is important for measuring campaign performance and making data-driven decisions. Finally, adaptability and a forward-thinking mindset are key traits, allowing them to navigate the ever-changing marketing environment and stay ahead of competitors. Skills/attributes * * Strategic thinking * Leadership and team management * Analytical skills * Creativity and innovation * Project management * Budget management * Market research and analysis * Digital marketing expertise * Brand management * Customer relationship management * Adaptability and flexibility * Understanding of sales processes * Networking and relationship building Does this sound like you? Career Snapshot for a Marketing Director The role of a Marketing Director is pivotal in shaping the marketing strategies and campaigns of an organisation. This position typically requires a blend of creativity and analytical skills to effectively promote products and services, ensuring alignment with business objectives. * * Average Age: 42 years * Gender Distribution: 42% female * Hours Worked: Average of 44 hours per week, with 87% working full-time * Median Weekly Earnings: Approximately $1,803 * Unemployment Rate: Relatively low, with a stable demand for skilled professionals * Employment Numbers: Approximately 118,500 individuals are employed in this role * Projected Growth: Expected annual growth of around 4,300 positions in the coming years Marketing Directors are essential in various industries, including professional services, retail, and wholesale trade. Their expertise not only drives sales but also enhances brand visibility and market reach. Source: Australian Bureau of Statistics (ABS), 2021 Census of Population and Housing. #J-18808-Ljbffr
MARKETING DIRECTOR
Posted 1 day ago
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Join a Market Leader in Home Services — Drive Growth as Our Next Marketing Director .Fast Water Heater is a top-tier provider of home installation and repair services, and we’re on the hunt for a strategic, hands-on Marketing Director to take our brand to the next level. In this high-impact role, you'll lead marketing efforts across key trades—water heaters, HVAC, plumbing, and electrical—developing and executing initiatives that directly support our sales and service teams. We’re looking for someone who thrives on problem-solving, understands the ins and outs of business operations, and knows how to turn insights into action. Salary: $110,000.00 plus a performance bonus Work Place :Onsite at ourWoodinville, Washington Support Center Responsibilities: Strategic Planning and Execution: Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales across all service lines. Ownership of results from all marketing channels including digital marketing, SEO/SEM, email marketing, and direct mail campaigns. Ability to articulate what marketing efforts are producing revenue attainment. Ability to make recommendations based on data points the materially affect Revenue outcomes. Creation and ownership of our Marketing Plan and Marketing Calendar for all trades. Cross-Functional Collaboration : Work closely with sales, operations, and Field Management to align marketing strategies with business objectives. Quickly grasp the complexities of our business model and translate them into effective marketing campaigns. Hands-On Execution : Take a proactive role in executing marketing campaigns and initiatives independently, then articulate the results in the form of revenue generation. Minimize reliance on external agencies by leveraging in-house capabilities; oversee external vendors when necessary. Performance Monitoring and Optimization: Analyze marketing metrics and KPIs to evaluate campaign effectiveness and ROI. Continuously optimize marketing efforts based on data-driven insights. Strong understanding of our current operating systems, how they process our data and ability to derive clear reporting results that are accurate from lead to revenue Team Leadership and Development : Lead a team of two marketing professionals (SEM Mgr. / Social-email-design Mgr.), providing guidance and mentorship. Foster a culture of creativity, innovation, and accountability within the marketing team. Requirements: Bachelor's degree in Marketing, Business Administration, or a related field. Proven experience (5+years) as a Marketing Director or similar role in the home services industry or a related field. Strong understanding of digital marketing channels and best practices. Demonstrated ability to independently solve problems and drive initiatives forward. Individual Project ownership will be a requirement. Excellent communication and interpersonal skills, with the ability to collaborate effectively across all relevant departments. Strategic thinker with a hands-on, results-driven approach to marketing. This is role requires an understanding of the revenue attainment goals and clear communication on how we can achieve them through our individual marketing channels Acover letter outlining qualifications and relevant experience is encouraged. BENEFITS include medical, dental, vision, 401K program, 6 paid holidays and generous paid time off. WHO WE ARE :Fast Water Heater Companyis the leading installer of hot water heaters and related services in Washington, Oregon and California. We are a fast-growing company that is dedicated to our core values ofProfessionalism, Uncompromising Integrity, Caring, InnovationandEnjoyment. Visit our website to learn more about Fast Water Heater - Fast Water Heater Job Type : Full-time #J-18808-Ljbffr
MARKETING DIRECTOR
Posted 1 day ago
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Join a Market Leader in Home Services - Drive Growth as Our Next Marketing Director. Fast Water Heater is a top-tier provider of home installation and repair services, and we're on the hunt for a strategic, hands-on Marketing Director to take our brand to the next level. In this high-impact role, you'll lead marketing efforts across key trades-water heaters, HVAC, plumbing, and electrical-developing and executing initiatives that directly support our sales and service teams. We're looking for someone who thrives on problem-solving, understands the ins and outs of business operations, and knows how to turn insights into action.Salary: $110,000.00 plus a performance bonusWork Place: Onsite at our Woodinville, Washington Support Center Responsibilities:Strategic Planning and Execution:Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales across all service lines.Ownership of results from all marketing channels including digital marketing, SEO/SEM, email marketing, and direct mail campaigns.Ability to articulate what marketing efforts are producing revenue attainment.Ability to make recommendations based on data points the materially affect Revenue outcomes.Creation and ownership of our Marketing Plan and Marketing Calendar for all trades.Cross-Functional Collaboration:Work closely with sales, operations, and Field Management to align marketing strategies with business objectives.Quickly grasp the complexities of our business model and translate them into effective marketing campaigns.Hands-On Execution:Take a proactive role in executing marketing campaigns and initiatives independently, then articulate the results in the form of revenue generation.Minimize reliance on external agencies by leveraging in-house capabilities; oversee external vendors when necessary.Performance Monitoring and Optimization:Analyze marketing metrics and KPIs to evaluate campaign effectiveness and ROI.Continuously optimize marketing efforts based on data-driven insights.Strong understanding of our current operating systems, how they process our data and ability to derive clear reporting results that are accurate from lead to revenueTeam Leadership and Development:Lead a team of two marketing professionals (SEM Mgr. / Social-email-design Mgr.), providing guidance and mentorship.Foster a culture of creativity, innovation, and accountability within the marketing team.Requirements:Bachelor's degree in Marketing, Business Administration, or a related field.Proven experience (5+years) as a Marketing Director or similar role in the home services industry or a related field.Strong understanding of digital marketing channels and best practices.Demonstrated ability to independently solve problems and drive initiatives forward. Individual Project ownership will be a requirement.Excellent communication and interpersonal skills, with the ability to collaborate effectively across all relevant departments.Strategic thinker with a hands-on, results-driven approach to marketing. This is role requires an understanding of the revenue attainment goals and clear communication on how we can achieve them through our individual marketing channelsA cover letter outlining qualifications and relevant experience is encouraged.BENEFITS include medical, dental, vision, 401K program, 6 paid holidays and generous paid time off.WHO WE ARE: Fast Water Heater Company is the leading installer of hot water heaters and related services in Washington, Oregon and California. We are a fast-growing company that is dedicated to our core values of Professionalism, Uncompromising Integrity, Caring, Innovation and Enjoyment.Visit our website to learn more about Fast Water Heater - Fast Water HeaterJob Type: Full-time
Marketing Director
Posted 9 days ago
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How to Become a Marketing Director in Australia: careers in Marketing Definition of a Marketing Director The role of a Marketing Director is a dynamic and influential position within an organisation, responsible for shaping the marketing strategy and driving brand growth. This professional leads the marketing team, ensuring that all marketing initiatives align with the company’s overall objectives. By leveraging market research and consumer insights, the Marketing Director crafts compelling campaigns that resonate with target audiences, ultimately enhancing brand visibility and customer engagement. In this pivotal role, the Marketing Director oversees a variety of responsibilities, including the development and execution of marketing plans, budget management, and performance analysis. They collaborate closely with cross-functional teams, such as sales, product development, and public relations, to ensure a cohesive approach to market positioning. Regularly analysing market trends and consumer behaviour, they adapt strategies to meet changing demands and seize new opportunities, fostering innovation within the marketing landscape. Common tasks for a Marketing Director include leading brainstorming sessions to generate creative ideas, coordinating advertising campaigns, and managing digital marketing efforts across various platforms. They also play a crucial role in mentoring and developing their team, fostering a culture of collaboration and continuous improvement. By establishing key performance indicators (KPIs) and monitoring campaign effectiveness, the Marketing Director ensures that marketing efforts deliver measurable results, contributing to the organisation’s success. Overall, a career as a Marketing Director is not only rewarding but also offers the chance to make a significant impact on a company’s growth trajectory. With the ever-evolving nature of marketing, this role provides opportunities for continuous learning and professional development, making it an exciting choice for those passionate about creativity, strategy, and leadership in the business world. What does a Marketing Director do? The role of a Marketing Director is pivotal in shaping the strategic direction of an organisation’s marketing efforts. This position requires a blend of creativity, analytical skills, and leadership to effectively manage marketing campaigns, drive brand awareness, and ultimately contribute to the company’s growth. A Marketing Director not only oversees the marketing team but also collaborates with other departments to ensure that marketing strategies align with overall business objectives. The following tasks outline the daily responsibilities of a Marketing Director. Developing Marketing Strategies – Formulates comprehensive marketing strategies that align with the company’s goals and objectives. Managing Marketing Campaigns – Oversees the planning, execution, and analysis of marketing campaigns across various channels. Budget Management – Allocates and manages the marketing budget to ensure effective use of resources. Team Leadership – Leads and mentors the marketing team, fostering a collaborative and innovative work environment. Market Research – Conducts market research to identify trends, customer preferences, and competitive landscape. Brand Management – Ensures consistent brand messaging and positioning across all marketing materials and channels. Performance Analysis – Analyses campaign performance metrics to assess effectiveness and make data-driven decisions. Stakeholder Collaboration – Collaborates with other departments, such as sales and product development, to align marketing efforts with business objectives. Public Relations – Manages public relations efforts to enhance the company’s image and reputation. Digital Marketing Oversight – Oversees digital marketing initiatives, including social media, email marketing, and SEO strategies. What skills do I need to be a Marketing Director? A successful Marketing Director must possess a diverse set of skills that blend creativity with analytical thinking. Strong leadership abilities are essential, as they will be responsible for guiding marketing teams and collaborating with other departments to achieve organisational goals. Proficiency in strategic planning is crucial, enabling them to formulate and implement effective marketing strategies that resonate with target audiences. Additionally, a deep understanding of market research and consumer behaviour is necessary to identify trends and opportunities, ensuring that campaigns are both relevant and impactful. Moreover, excellent communication skills are vital for articulating ideas clearly and persuasively, whether in written form or during presentations. A Marketing Director should also be adept at digital marketing, as the landscape continues to evolve with technology. Familiarity with data analytics tools is important for measuring campaign performance and making data-driven decisions. Finally, adaptability and a forward-thinking mindset are key traits, allowing them to navigate the ever-changing marketing environment and stay ahead of competitors. Skills/attributes Strategic thinking Leadership and team management Analytical skills Creativity and innovation Project management Budget management Market research and analysis Digital marketing expertise Brand management Customer relationship management Adaptability and flexibility Understanding of sales processes Networking and relationship building Does this sound like you? Career Snapshot for a Marketing Director The role of a Marketing Director is pivotal in shaping the marketing strategies and campaigns of an organisation. This position typically requires a blend of creativity and analytical skills to effectively promote products and services, ensuring alignment with business objectives. Average Age: 42 years Gender Distribution: 42% female Hours Worked: Average of 44 hours per week, with 87% working full-time Median Weekly Earnings: Approximately $1,803 Unemployment Rate: Relatively low, with a stable demand for skilled professionals Employment Numbers: Approximately 118,500 individuals are employed in this role Projected Growth: Expected annual growth of around 4,300 positions in the coming years Marketing Directors are essential in various industries, including professional services, retail, and wholesale trade. Their expertise not only drives sales but also enhances brand visibility and market reach. Source: Australian Bureau of Statistics (ABS), 2021 Census of Population and Housing. #J-18808-Ljbffr
Marketing Director, Seattle
Posted 16 days ago
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Looking for an exciting new career? Or are you ready to change it up? The SMPS Seattle Job Bank connects professional services marketers with A/E/C industry employment opportunities. Fees to Post a Job Current SMPS Seattle Chapter Member (and their firm): $50 per posting for 90 days. Requires member name, member number and SMPS Seattle website login information. Non-SMPS Seattle Chapter Member: $00 per posting for 90 days. When submitting a job post, please be sure to include a wage scale or salary range for the position, in compliance with the State of Washington Equal Pay and Opportunities Act (RCW 49.58 ). Please note, upon submission of a job posting, it may take up to 72 hours for it to be verified and posted. It will then be online for a maximum of 90 days. If you would like the job posting to be removed prior to 90 days, please email Katie Berry, CPSM . Berger Partnership is a landscape architecture and urban design firm that realizes change and beauty in our world by thinking big, inspiring all to imagine the possible and empowering our clients to make it reality. From our office in the heart of Pike Place Market we shape meaningful projects and places regionally and nationally, where our unique skills bring value and opportunity. We are a group of skilled professionals, bringing a diversity of backgrounds and expertise to our common mission. Most importantly we value collaboration and support individuals and ideas that enrich our workplace, our projects, and the lives of those with whom we work in the belief that this approach is intrinsic to creating holistic and impactful places. Position Summary Berger Partnership is seeking a Marketing Director to join our team who is inspired by what we do and is eager and excited to add to our firm culture. In this role you'll play a crucial part in shaping future marketing strategies and driving our growth. Whether you are an experienced professional or someone ready to take the next step in building your marketing expertise, we encourage you to apply. Your creativity, adaptability, and strategic thinking will be a key asset to leading the marketing and business development efforts for the firm. Responsibilities As the key resource for the firm in leading overall marketing and business development efforts, the Marketing Director partners with firm leadership and design staff. Skills and specific responsibilities are as follows: Align marketing plans and priorities with firm-wide business goals and strategic plans. Own the firm's brand positioning and how it is reflected in all communications and collateral. Develop, manage, coordinate, and craft compelling, creative, and graphically dynamic marketing materials such as client proposals, statements of qualifications, and portfolios. Develop the strategy for and manage the maintenance of CRM/business development tools. Monitor and report on industry competition and competitive advantages. Establish a strong understanding of a wide range of marketing segments and communicate appropriate information on them. Engage in activities to grow client contacts and strengthen existing relationships. Develop, manage, and coordinate advertising and public relations plans and implementation. Develop strategies, messaging, and content for award submissions. The ability to keep everyone on track with their commitments in SOQs, awards, and marketing efforts while maintaining a positive and collaborative environment. Skills, Experience, and Knowledge Demonstrated experience in leading and managing design firm marketing. Proven ability to develop effective proposals and marketing campaigns. Strong problem-solving skills and ability to thrive in a team environment. Experience working in a fast-paced environment and delivering within a defined, often short, schedule. Excel at managing and building client relationships as a firm representative. Ability to work on multiple deadlines simultaneously while managing team members' contributions. Commitment to high quality work and attention to detail. Proficiency with Adobe Creative Suite (specifically InDesign, Photoshop, and Illustrator); experience with CRM systems is a plus. Exceptional graphic layout and presentation skills. Exceptional writing, editing, and communication skills. Benefits and Compensation Our comprehensive benefits package includes medical, dental, vision, life and disability insurance, employee assistance program, family leave, long-term care, 401(k) retirement plan plus match, and an annual discretionary bonus opportunity. We offer paid vacation, nine paid holidays, sick/wellness leave, a continuing education allowance, ORCA pass, and a flexible spending plan is available based on eligibility requirements. As part of the firm's JUST initiative, there is an opportunity for paid time off annually to participate in community volunteering. The expected range of compensation for this role is 100,000 to 130,000 per year. The actual salary will be based on individual experience and qualifications. The Marketing Director is intended as an in-person role in our Seattle office at Pike Place Market, featuring hybrid work options as appropriate to workload. To Apply Send a single PDF file with cover letter, resume, and work samples. For the cover letter, please include the following: What distinguishes you beyond your experience and the requirements of the position? What motivates you to work for a landscape architecture firm? What draws you to Berger Partnership? What professional goals do you hope to achieve through this position? For the work sample, provide 2-3 examples of a marketing proposal (RFQ or RFP response), press release, or marketing content. Limit 10 pages each. This job posting is also on our website . #J-18808-Ljbffr
Product Marketing Director, Developer

Posted 10 days ago
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At Meta Reality Labs, we build experiences that help people feel connected anytime, anywhere. Meta Reality Labs is on a mission to build the next computing platform by putting people at the center of emerging hardware and software technologies. We envision a metaverse that is the next generation of the internet - a more immersive, 3D experience. Its defining quality will be a feeling of presence, like you are right there with another person or in another place.The Meta Reality Labs Product Marketing organization leads work to inform what products we're building with market insights, product launch strategy, and in-market business growth. We influence early stage product development and roadmaps, create go-to-market plans, support in-market growth of the ecosystem, and provide direction for future investments.The Developer team within the Meta Horizon org builds products and programs that inspire developers to build amazing games and social experiences for people in Mixed Reality as well as Mobile. This includes the full lifecycle of tools and programs that bring developers to our platform, educate them on the varied build paths we have available, support them in shipping their experiences, and help them grow and monetize.The Director of Product Marketing will be responsible for leading a team of product marketing managers to collectively influence and inform the developer roadmap with customer and market needs in mind as well as lead go-to-market and in-market programs that drive acquisition and growth for our partners. The ideal candidate will be able to partner closely with product and business leadership, and build and support a high performing team. They excel at operating at scale, selling their vision across key stakeholders, and leading complex programs that land lasting business impact.
**Required Skills:**
Product Marketing Director, Developer Responsibilities:
1. Lead a high performing team of product marketers, managing team performance and supporting career development and growth.
2. Influence long-range portfolio roadmaps with a customer-centric perspective by leveraging audience segmentations, research, and insights from other product categories.
3. Bring a deep understanding of developer needs and a solution oriented mindset.
4. Partner with product leadership to influence product and business strategy with a view of customer needs and market opportunities.
5. Influence financial long-range plans, portfolio strategy, investments and priorities across teams.
6. Consistently build strong internal partnerships, influence, resolve conflict, build alignment, and work effectively across teams to execute strategy.
7. Proactively detect the largest problems impacting your team's execution and make decisions that resolve and manage dependencies.
8. Model inclusive behaviors and build a welcoming organization that values, respects, and taps into different backgrounds and perspectives.
**Minimum Qualifications:**
Minimum Qualifications:
9. 15+ years of experience in product marketing, product management, management consulting, business strategy or a similar field
10. 8+ years of experience in product marketing or equivalent function developing go to market or product growth strategies while partnering closely with product teams
11. 8 + years of demonstrated people management experience coaching and developing team members, including experience managing other leaders
12. 3+ years experience with working with game developers or directly with a development team
13. Experience building partnerships with Product Management and cross-functional teams, and shaping product roadmaps and go-to-market strategies
14. Experience analyzing data, and translating to insights that support product development and go to market strategies.
15. Bachelor's degree
**Preferred Qualifications:**
Preferred Qualifications:
16. MBA or related Masters degree or equivalent experience
17. General manager experience driving business growth
18. Prior experience with entertainment or mobile monetization
19. Experience leading, developing and motivating a multidisciplinary team across geographical regions
20. Experience building and scaling a global product offering
21. Experience and/or domain knowledge in augmented reality, virtual reality, mixed reality, wearable devices, mobile devices, and/or hardware/software platforms
**Public Compensation:**
$232,000/year to $296,000/year + bonus + equity + benefits
**Industry:** Internet
**Equal Opportunity:**
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at
Partnership Marketing Director (Seattle)
Posted 3 days ago
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WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education. Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalized health assessment tools and access to online communities. This role will focus on developing partnerships with lead generation affiliates to support and grow our expanding line of businesses. You will develop strategies to find consumers with specific health needs and cultivate and close new strategic affiliate relationships to drive in-bound consumer leads as well as identify new monetization and revenue opportunities. You will oversee the day-to-day partner operations which include campaign on-boarding, optimization, quality management and analysis. The right candidate excels at new business development, account growth, technical operations and driving revenue. This role works closely with the product team to improve the product, workflow and operations of the marketing channel. Must thrive in a fast paced, dynamic environment, be curious, revenue driven, love looking at data and possess a high degree of attention to detail. Key Responsibilities: Create strategic account plans to drive growth with existing partnerships Become a subject matter expert and provide market feedback to the internal team. Work closely with Product and Technical teams to improve our product roadmap, operations and lead platform Provide data-driven performance feedback and actionable insights to both internal and external audiences Achieve revenue and volume goals as assigned Willingness to dig in and find solutions Requirements: 5-7 years in a comparable affiliate marketing or partner management position Knowledge of performance marketing, lead generation and online marketing Experience negotiating MSA agreements Dynamic self-starter, great problem solving skills Effective communicator who excels at cross-functional collaboration Experience with API based platforms, lead generation platforms and/or call platforms is a big plus Highly organized with a strong attention to detail and good follow-through Data-driven and very comfortable with Excel Comp: up to 170k + bonus
Description
Position at WebMD
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
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Partnership Marketing Director (Seattle)
Posted 3 days ago
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WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education. Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalized health assessment tools and access to online communities.
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
This role will focus on developing partnerships with lead generation affiliates to support and grow our expanding line of businesses. You will develop strategies to find consumers with specific health needs and cultivate and close new strategic affiliate relationships to drive in-bound consumer leads as well as identify new monetization and revenue opportunities. You will oversee the day-to-day partner operations which include campaign on-boarding, optimization, quality management and analysis.
The right candidate excels at new business development, account growth, technical operations and driving revenue. This role works closely with the product team to improve the product, workflow and operations of the marketing channel. Must thrive in a fast paced, dynamic environment, be curious, revenue driven, love looking at data and possess a high degree of attention to detail. Key Responsibilities:- Own the full customer life-cycle including partner engagement, contracting, integrations, day to day oversight, optimization of campaigns and billing
- Create strategic account plans to drive growth with existing partnerships
- Become a subject matter expert and provide market feedback to the internal team.u00A0u00A0
- Work closely with Product and Technical teams to improve our product roadmap, operations and lead platform
- Provide data-driven performance feedback and actionable insights to both internal and external audiencesu00A0
- Achieve revenue and volume goals as assigned
- Willingness to dig in and find solutions
- 5-7 years in a comparable affiliate marketing or partner management position
- Knowledge of performance marketing, lead generation and online marketing
- Experience negotiating MSA agreements
- Dynamic self-starter, great problem solving skillsu00A0u00A0
- Effective communicator who excels at cross-functional collaboration
- Experience with API based platforms, lead generation platforms and/or call platforms is a big plus
- Highly organized with a strong attention to detail and good follow-through
- Data-driven and very comfortable with Excel
u00A0Comp: up to 170k + bonus
#J-18808-LjbffrProduct Marketing Director - Cross AI Platform
Posted 1 day ago
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We are seeking a Product Marketing Director - Cross AI Platform to establish this cross-platform solution as the preferred offering to drive a billion new applications and agents to market, accelerate app modernization initiatives and bring AI into the core of nearly every business application and the app development lifecycle and toolchain. This leader will report directly to the General Manager for Digital and App Innovation as a dedicated member of the business unit's marketing leadership team.
This individual will play a critical role in defining the cross-platform narrative and driving success and growth for the platform, while working closely with technical and business leaders across Azure, from Data and AI to core infrastructure.
Microsoft's mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
In alignment with our Microsoft values, we are committed to cultivating an inclusive work environment for all employees to positively impact our culture every day.
**Responsibilities**
+ Defining the core marketing strategy and product narrative for Copilot and AI stack
+ Curating high impact messaging and core product themes and pillars aligned to Microsoft's vision for the AI application platform, market trends and customer value points, AI use cases and customer impact, surfacing these themes consistently through a proactive messaging and content program that aligns core messaging, and major product themes to new product introductions, partner expansion, major events and launches and key solution milestones along with proactive, always-on initiatives aimed at core audiences.
+ Collaborating across Microsoft to define how core AI, Data, Developer and infrastructure services align to support the stack architecture, strategy and value proposition
+ Driving market leadership for the stack, working with growth leaders to guide strategies for customer acquisition, adoption and customer advocacy.
+ Bringing the stack value to life with customers through user stories, demos, and scenarios.
+ Partnering across multiple business units and our global partner organization to achieve annual revenue and engagement growth priorities, business targets, monetization strategies, plans, and metrics.
+ Delivering **sales enablement and field support,** including ongoing collaboration across the sales, partner, and engineering organizations to develop sales ready collateral to support new product announcements, updates, portfolio changes and annual solution programs. Develop content that best resonates with customer value and drive to high utilization and value with global field teams. Create a feedback loop with Sales to ensure their buy in, utilization and continuous improvement. Create strategic partnerships and participate in pre-sales meetings with customers.
+ Supporting major launch moments, executive disclosures, corporate events and key industry milestones to communicate this critical product strategy clearly, consistently and with maximum impact.
+ Driving **Portfolio Planning** to ensure that product roadmaps across all areas of the stack are launched with clarity and that new and enhanced products advance Microsoft leadership and strategic marketing themes.
**Qualifications**
**Required Qualifications**
+ Master's Degree in Marketing, Computer Science, Business or related field AND 4+ years experience in business
+ OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 6+ years experience in business
+ OR equivalent experience.
+ 4+ years of experience running large-scale messaging initiatives in a matrixed organization.
**Preferred Qualifications**
+ 10+ years of experience running large-scale messaging initiatives in a matrixed organization.
+ Experience with AI, enterprise applications and developers.
+ Experience with messaging and content development.
+ Demonstrated ability to drive new and enhanced products to market, with tangible impact.
+ Deep understanding of customer needs and requirements across business objectives, application strategies, technical requirements and outcomes.
+ Aptitude for quickly learning new and emerging technologies.
+ Ability to clearly communicate from the perspective or the customer.
+ Project management, critical thinking and cross-group collaboration skills.
+ Understanding of Sales strategy/enablement, priorities of field and partner teams.
Product Marketing IC5 - The typical base pay range for this role across the U.S. is USD $130,900 - $51,900 per year. There is a different range applicable to specific work locations, within the San Francisco Bay area and New York City metropolitan area, and the base pay range for this role in those locations is USD 165,600 - 272,300 per year.
Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here: will accept applications for the role until July 21, 2025.
Microsoft is an equal opportunity employer. Consistent with applicable law, all qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship, color, family or medical care leave, gender identity or expression, genetic information, immigration status, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran or military status, race, ethnicity, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable local laws, regulations and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application process, read more about requesting accommodations ( .
Product Marketing Director, Business AI (Seattle)
Posted 1 day ago
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Job Description
Director, Business Product Marketing Lead, Business AIs
200M businesses each month turn to Facebook, Instagram and WhatsApp to connect with billions of consumers around the world. Meta’s Llama models have over 600M downloads to date, and Meta AI now has more than 500M monthly actives. Meta has created a new Monetization Product Group, Business AIs, to make cutting-edge AI accessible to every business, empowering all to find success and own their future in the AI era. We are looking for an experienced Product Marketing Director who is knowledgeable and passionate about businesses and messaging ecosystems. This person will manage a team of seasoned PMMs working on our Business AI agents solutions. The ideal candidate will have experience with B2B and/or GenAI products, with an understanding of industry competitive landscape, trends, and business models. They will lead a high performing team to develop strategy, key messages, and global launch plans to bring products to market.
Responsibilities
- Manage and scale a high-performing business product marketing team.
- Understand and evangelize for the needs of businesses, actively identifying gaps and opportunities to better serve the audience, shaping product strategies and plans.
- Partner with cross-functional team leaders to develop go-to-market plans globally, including positioning and cross-channel activation, and quarterback launches to support revenue and product adoption goals.
- Drive alignment across product and business teams for the purpose of unifying our vision and goals for our Business AI solutions.
- Provide thought leadership and recommendations working across our BusinessAI portfolio and shepherd product strategy and development.
- Independently navigate a variety of internal and external stakeholders to influence, align, and drive execution.
- Effectively communicate across the organization and execute on priorities with agility to evolve with business needs.
Minimum Qualifications
- 15+ years of professional experience in technology, business strategy, product marketing, product management or marketing experience, with demonstrated experience contributing at strategic, operational and tactical levels.
- 5+ years experience leading teams, including managing managers.
- Experience mentoring and leading a diverse team across geographical regions.
- Experience influencing at a variety of levels in an organization, including with cross-functional leaders.
- Experience driving resolution in the context of competing perspectives.
- Experience synthesizing analysis and communicating concepts.
- Experience working with advertisers or business enterprises.
- Experience launching and driving adoption of new products and services, owning and achieving key performance indicators.
Preferred Qualifications
- Experience working independently in a fast-paced, entrepreneurial, and fluid environment, with experience adapting, spotting issues early, and escalating.
- Experience in Generative AI.
- Balance of creative and analytical thinking, experience putting forth best-in-class execution within a measurable and data-driven framework.
Compensation
$232,000/year to $296,000/year + bonus + equity + benefits. Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits.
Equal Employment Opportunity and Affirmative Action
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
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