350 Marketing Manager jobs in Bellevue

Join to apply for the Digital Marketing Manager role at OpenEye 2 weeks ago Be among the first 25 applicants Join to apply for the Digital Marketing Manager role at OpenEye Get AI-powered advice on this job and more exclusive features. Who We Are: OpenEye, the cloud video platform company, provides solutions for video security, business intelligence and loss prevention. For over 20 years, OpenEye has been committed to developing an easy-to-use, comprehensive video management system backed by Heroic Customer Service and support. Our on-site and cloud-based products can be found protecting schools, hospitals, banks, retail stores, and other facilities around the world. OpenEye’s solutions are available globally through a trusted network of certified service providers. OpenEye is a subsidiary of Alarm.com. Learn more at OpenEye is proud to be one of the 2023 Best Places to Work in the Inland Northwest. Ready to join a casual, fun and creative culture? Join our team. Position Overview OpenEye, a leading provider of video software as a service, is seeking a results-driven Digital Marketing Manager to lead our demand generation strategy. This role will focus on driving qualified leads, nurturing prospects through the sales funnel, and optimizing digital campaigns across multiple platforms—all while managing the digital marketing budget to maximize ROI. The ideal candidate will have a strong grasp of B2B marketing tactics, analytics, and automation tools to support scalable revenue growth. The Digital Marketing Manager will report directly to the Director, Marketing. Roles and Responsibilities: Strategy Development: Develop and execute digital marketing strategies to generate and nurture leads Campaign Management: Manage and optimize campaigns across email, search, social media, and display advertising Automation & Workflows: Implement and refine marketing automation and lead nurturing workflows Budget Oversight: Oversee and manage the digital marketing budget to ensure efficient use of resources Sales Collaboration: Collaborate with marketing and sales to align campaign strategies and goals Performance Analysis: Track and report on campaign performance metrics, using data to drive continuous improvement SEO/SEM Optimization: Maintain and improve SEO/SEM performance Website Management: Manage website content and landing pages to support conversion goals Trend Monitoring: Stay current on digital marketing trends and best practices to enhance campaign effectiveness Vendor Coordination: Coordinate with external vendors and agencies as needed for campaign execution Other duties as assigned Qualifications: 4+ years of experience in digital marketing, with a proven track record of successful campaign management. Bachelor's degree in marketing, Communications, Public Relations, Business Administration, or a related field. Experience in physical security technology is preferred. Strong understanding of digital marketing channels and tools. Excellent analytical and problem-solving skills. Proficiency in Salesforce and Marketing Cloud Account Engagement (formerly Pardot) . Exceptional communication abilities. Creative thinking and ability to innovate. Experience with martech stack including Zoom Webinar, Wistia, WordPress, Hotjar, ahrefs, Google Analytics, Google Search Console, G2, Zeplin, and Jira. This position is based at OpenEye's headquarters in Liberty Lake, WA. Relocation assistance is available for qualified applicants. Perks at OpenEye: The base pay range for this opportunity is $80,000 - 120,000. Additionally, this position is eligible for an annual discretionary bonus. Employees are eligible to purchase company stock at a discounted rate Collaborative, fun, creative culture where idea sharing is encouraged Casual dress (Jeans are welcome!) Medical, dental, vision & prescription benefits starting day 1! Generous medical plan subsidy and health savings account option with company contribution helps keep your costs low. Up to $,000 annual company match for 401k Company paid short-term/long-term disability, AD&D and life insurance Lifestyle Spending Account (LSA) to get reimbursed for your well-being needs Paid maternity and paternity leave Pet Insurance Free annual membership to Care.com Free access to the Headspace app for you and up to five friends and family members. 15 Days of Paid Vacation accrued per year (increases after year 3) Paid Sick/Wellness time is accrued at a rate of 1 hour for every 35 hours worked, except where local laws are more generous 9 Paid Holidays per year Educational Assistance Program covering non-degree support, undergraduate and graduate degrees Employee Equipment Program – Free Alarm.com system for your home! OpenEye is an Equal Opportunity Employer In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we may collect include your name, government-issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or future positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies. By submitting your application, you acknowledge that we may retain some of the personal data that you provide in your application for our internal operations such as managing our recruitment system and ensuring that we comply with labor laws and regulations even after we have made our employment decision. Notice To Third Party Agencies: Alarm.com understands the value of professional recruiting services. However, we are not accepting resumes from recruiters or employment agencies for this position. In the event we receive a resume or candidate referral for this position from a third-party recruiter or agency without a previously signed agreement, we reserve the right to pursue and hire those candidate(s) without any financial obligation to you. If you are interested in working with Alarm.com , please email your company information and standard agreement to . L# -Hybrid LI# -Onsite The salary range of this opportunity is listed below and is determined within a range based on factors including qualifications, location and experience. This allows opportunity for growth and development within the role. The salary offered is part of a total compensation package. The salary range of this opportunity is listed below and is determined within a range based on factors including qualifications, location and experience. This allows opportunity for growth and development within the role. The salary offered is part of a total compensation package. Pay Range $80,00 —$1 0,000 USD Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries IT Services and IT Consulting Referrals increase your chances of interviewing at OpenEye by 2x Get notified about new Digital Marketing Manager jobs in Seattle, WA . eCommerce Marketing Manager for Voice of Customer Seattle, WA 140,000.00- 185,000.00 1 month ago Bellevue, WA 112,800.00- 186,500.00 1 week ago Seattle, WA 100,000.00- 130,000.00 4 days ago Sr. Marketing Manager; Engagment US, Amazon Flex Seattle, WA 160,000.00- 190,000.00 4 days ago Senior Director - Digital Acquisition and Revenue Marketing (Growth) Seattle, WA 167,239.00- 218,561.00 1 day ago Bellevue, WA 189,000.00- 272,000.00 1 week ago Marketing and Membership Communications Director Sr Marketing Manager - Analytics, Amazon Flex Seattle, WA 232,000.00- 296,000.00 2 weeks ago Seattle, WA 120,000.00- 140,000.00 4 days ago Director, Marketing Strategy & Planning Global Demand Generation Director, Growth Marketing Strategy and Ops Director of Marketing, Cristo Rey, Seattle We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr

• Develop and execute comprehensive digital marketing strategies to increase brand awareness, drive website traffic, and generate leads/sales.
• Oversee and optimize SEO efforts, including keyword research, on-page optimization, technical SEO, and link building.
• Manage and optimize paid advertising campaigns across platforms like Google Ads, social media (Facebook, Instagram, LinkedIn), and display networks.
• Develop and implement engaging content marketing strategies, including blog posts, articles, videos, and infographics.
• Manage email marketing campaigns, including list segmentation, content creation, automation, and performance analysis.
• Lead social media strategy, content creation, community engagement, and performance reporting.
• Analyze digital marketing campaign performance using analytics tools (e.g., Google Analytics, SEMrush, HubSpot) and provide actionable insights.
• Manage digital marketing budget, track expenditures, and ensure optimal allocation of resources.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Collaborate with internal teams (e.g., product, sales, design) to ensure brand consistency and integrated marketing efforts.

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Minimum of 5-7 years of progressive experience in digital marketing, with at least 2 years in a managerial or lead role.
• Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Hands-on experience with Google Analytics, Google Ads, and major social media advertising platforms.
• Demonstrated ability to develop and execute successful digital campaigns with measurable results.
• Strong analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions.
• Excellent written and verbal communication skills, with a creative storytelling ability.
• Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) is a strong plus.
• Certifications in Google Ads, Google Analytics, or similar platforms are highly desirable.
• Ability to thrive in a fast-paced, collaborative, and evolving environment.

• Develop and implement comprehensive digital marketing strategies across all channels, including SEO, SEM (PPC), social media, email marketing, content marketing, and display advertising.
• Manage and optimize paid media campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.) to achieve target ROAS and customer acquisition costs.
• Oversee SEO strategy, including keyword research, technical SEO, on-page optimization, and link building.
• Lead content marketing efforts, ensuring high-quality, engaging content that resonates with target audiences.
• Manage email marketing campaigns, including segmentation, automation, and performance analysis.
• Analyze digital marketing performance data using tools like Google Analytics, Adobe Analytics, and CRM systems to identify trends and actionable insights.
• Manage digital marketing budgets, track expenditures, and report on ROI.
• Collaborate closely with internal teams (product, sales, creative) and external agencies to ensure integrated campaign execution.
• Stay current with emerging digital marketing trends, technologies, and best practices.
• Develop and present regular performance reports and strategic recommendations to senior leadership.
• Conduct A/B testing and conversion rate optimization (CRO) initiatives.

• Bachelor's degree in Marketing, Business, Communications, or a related field. Master's degree preferred.
• Minimum of 5-7 years of progressive experience in digital marketing, with at least 2-3 years in a managerial or lead role.
• Proven track record of success in developing and executing effective digital marketing strategies that drive measurable results.
• Deep expertise in SEO, SEM/PPC, social media marketing, email marketing, and content strategy.
• Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Meta Business Suite, marketing automation platforms, CRM).
• Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
• Excellent written and verbal communication skills, with strong presentation abilities.
• Creative mindset combined with a data-driven approach to problem-solving.
• Ability to manage multiple projects, prioritize effectively, and thrive in a fast-paced environment.
• Experience in the tech industry or a consumer-facing brand is a plus.

• Develop and execute comprehensive digital marketing strategies across multiple channels (SEO, SEM, social media, email, content, display).
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
• Conduct keyword research, competitive analysis, and implement SEO best practices to improve organic search rankings.
• Oversee content marketing initiatives, including blog posts, whitepapers, case studies, and website copy.
• Manage email marketing campaigns, including list segmentation, automation, and performance analysis.
• Analyze digital marketing performance data using analytics tools (e.g., Google Analytics, HubSpot) and provide actionable insights.
• Collaborate with product, sales, and design teams to ensure brand consistency and campaign alignment.
• Stay up-to-date with the latest digital marketing trends and technologies.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of progressive experience in digital marketing, with a focus on B2B SaaS preferred.
• Proven expertise in SEO, SEM, content marketing, email marketing, and social media advertising.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, HubSpot, Salesforce, SEMrush, Moz, etc.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent written and verbal communication and presentation skills.
• Creative thinker with a results-oriented mindset.
• Ability to manage multiple projects simultaneously and work effectively in a dynamic environment.

• Competitive salary and performance bonuses.
• Comprehensive health, dental, and vision insurance.
• 401(k) retirement plan with company match.
• Flexible hybrid work model.
• Generous paid time off and holidays.
• Opportunities for professional development and industry certifications.
• Work in a collaborative and innovative tech environment.

Join to apply for the Lead Digital Marketing Manager role at Dynatrace Join to apply for the Lead Digital Marketing Manager role at Dynatrace Get AI-powered advice on this job and more exclusive features. Your role at Dynatrace Lead Digital Marketing Manager will assist in the strategic development, execution, and optimization of digital marketing programs through lead generation and brand awareness initiatives. This role involves collaborating with key stakeholders across the organization to help drive pipeline from paid channels. Your role at Dynatrace Lead Digital Marketing Manager will assist in the strategic development, execution, and optimization of digital marketing programs through lead generation and brand awareness initiatives. This role involves collaborating with key stakeholders across the organization to help drive pipeline from paid channels. The ideal candidate will have a history of driving successful media primarily across paid search but also be familiar with paid social and display. They also should have a proven track record of working cross-functionally and with a team of paid experts. Key Responsibilities: Partner with a team of paid media experts to execute global paid search strategy, ensuring alignment with business objectives and goals and collaboration across digital channels Assist in the planning, tracking, and continued optimization of all paid search initiatives Work closely with paid social leads to help optimize campaign mix across channels such as LinkedIn, Google, Reddit, Quora, YouTube, display and programmatic Monitor global budgets for marketing programs across Google, Microsoft, and other paid search channels, ensuring optimal ROI Work collaboratively with stakeholders across the marketing organization to align on messaging and keyword mix Determine and prioritize key performance indicators to attain demand generation goals Identify new paid channels to address marketing needs and opportunities Analyze market trends and competitive landscape to inform program development and strategic initiatives Monitor program performance and provide reports to senior management with insights and recommendations Qualifications What will help you succeed Bachelors degree in Marketing, Business Administration, or a related field; Master’s degree preferred but not required 5+ years of experience in marketing, with a focus on paid search Proven track record in developing and executing successful marketing strategies and programs Ability to partner closely with cross-functional teams to understand and execute on key initiatives Understanding of SEM best practices and ability to manage multiple products simultaneously Strong analytical skills with the ability to interpret data and make informed decisions Self-sufficient and expertise with marketing analytics and reporting tools Excellent communication and presentation skills Preferred Skill: Familiarity with digital marketing tools/platforms like 6Sense, CM360, DV360, and programmatic advertising Careful attention to detail, with a strong bias towards data Ability to work cross-functionally in a fast-paced environment Proficiency with Power BI or other business intelligence tools Why you will love being a Dynatracer A one-product software company creating real value for the largest enterprises and millions of end customers globally, striving for a world where software works perfectly. Working with the latest technologies and at the forefront of innovation in tech on scale; but also, in other areas like marketing, design, or research. A team that thinks outside the box, welcomes unconventional ideas, and pushes boundaries. An environment that fosters innovation, enables creative collaboration, and allows you to grow. A globally unique and tailor-made career development program recognizing your potential, promoting your strengths, and supporting you in achieving your career goals. A truly international mindset with Dynatracers from different countries & cultures all over the world, and English as the corporate language that connects us all A culture that is being shaped by the diverse personalities, expertise, and backgrounds of our global team. Please review the Dynatrace privacy policy here: Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Software Development Referrals increase your chances of interviewing at Dynatrace by 2x Sign in to set job alerts for “Digital Marketing Manager” roles. Stanford, CA $109,294.00-$77,137.00 1 week ago Stanford, CA 109,294.00- 177,137.00 1 week ago VP/Sr. Director of Marketing – Coherent DSP ASIC Director Product Marketing, Identity Protection & SSPM (Remote) San Francisco Bay Area $1 0.00- 115.00 3 weeks ago Senior Manager, Growth and Marketing Analytics San Francisco Bay Area 160,000.00- 220,000.00 2 weeks ago Social Media & Digital Marketing Director for Technology PR Agency We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr

Digital Marketing Manager III Location US-WA-Bothell ID 2025-1582 Position Type Full Time Work Model Hybrid Company Overview Verathon is a global medical device company focused on supporting customers by being their trusted partner, delivering high-quality products that endure over time and ensure clinical and economic utility. Two areas where Verathon has significantly impacted patient care, and become the market leader in each, are bladder volume measurement and airway management. The company's BladderScan portable ultrasound and GlideScope video laryngoscopy & bronchoscopy systems effectively address unmet needs for healthcare providers and meaningfully raise the standard of care for patients. Verathon, a subsidiary of Roper Technologies, is headquartered in Bothell, Washington, USA and has international subsidiaries in Canada, Europe and Asia Pacific. For more information, please visit Overview Verathon is seeking a data-driven Digital Marketing Manager to lead the execution and optimization of global digital demand generation programs. This role is central to how we attract, convert, and nurture leads across regions and business units, blending paid media, email marketing, analytics, and marketing automation to drive measurable impact. As a senior individual contributor with global scope, you will manage day-to-day digital initiatives while also helping shape long-term strategies. You will work cross-functionally with Marketing, Product, Sales, and external vendors in a fast-paced, performance-focused environment where innovation and experimentation are encouraged. Responsibilities Digital Campaign Execution & Optimization Lead daily execution and management of paid media campaigns, including PPC, display, and retargeting Build and launch email nurture workflows using Pardot and Salesforce, incorporating segmentation and personalization Develop and iterate on ad copy, visuals, CTAs, and offers using A/B testing best practices Oversee relationships with digital media vendors to ensure performance and efficiency Analytics, Tagging & Performance Monitoring Own campaign reporting using GA4, and custom dashboards Administer Google Tag Manager (GTM) to ensure accurate tagging and conversion tracking Analyze campaign performance metrics, generate insights, and recommend improvements to stakeholders Collaborate with Marketing Operations to ensure that campaign-level data aligns with system-wide reporting infrastructure and CRM sync rules Conversion Optimization & SEO Lead ongoing Conversion Rate Optimization (CRO) efforts across landing pages, forms, and email campaigns Own the creation, testing, and optimization of landing pages in Pardot, partnering with Marketing Operations to ensure MAP-to-CRM tracking and data integrity Partner with Marketing Ops to ensure forms, tracking, and CRM integrations are functional and conversion-friendly Plan and execute A/B and multivariate tests to improve landing page performance and user experience Use behavioral and performance data to inform landing page improvements and CRO strategy Support foundational SEO initiatives in partnership with content and digital teams Tools, Budget & Technology Enablement Manage budgets for digital and email marketing, ensuring efficient allocation across business units Stay informed on digital marketing technologies and trends; evaluate and recommend tools that enhance scalability and impact Work collaboratively with internal teams on campaign execution using Drupal CMS and Pardot Success in This Role Looks Like Launching and optimizing global campaigns that deliver measurable improvements in conversion and ROI Achieving a 10-20% reduction in cost-per-lead within the first 90 days Delivering clear, actionable dashboards adopted by Marketing and Sales Implementing and iterating on CRO strategies that drive statistically significant improvements in landing page and form conversion rates Continuously improving lead quality, funnel performance, and experimentation processes Qualifications This role is a hybrid position and in office to Bothell, WA 3 days a week Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience) 5+ years of experience in digital marketing with a focus on lead generation, paid media, and email automation Proficiency with Pardot and Salesforce, including campaign creation, automation, and landing page optimization Strong experience managing Google Ads and other digital advertising platforms Working knowledge of GA4, GTM, and performance reporting tools Familiarity with Drupal CMS preferred; experience with A/B and multivariate testing platforms is a plus Strategic thinker with the ability to translate insights into actionable marketing plans Excellent communicator with strong collaboration skills across Marketing, Sales, and Product Why Join Us? Be part of an innovative team that is dedicated to improving patient outcomes Engage in meaningful work that makes a difference in the healthcare industry Competitive salary and comprehensive benefits package Salary range - $99,915 - $133,212 (Compensation will vary based on skills, experience and location; it is not typical to be hired at or above the top of the salary range). Full-time employees who are not on a commission plan are eligible for Verathon's annual bonus plan based on company and individual performance. Verathon provides a competitive benefits package including medical, dental, vision, basic life insurance, paid holidays, paid time off and a 401(k) matching plan. For more information, please visit our complete Benefits Summary at . EEO Research shows that women and underrepresented groups tend to apply to jobs only when they check every box on a job posting. If you're currently reading this and hesitating to click "Apply" for that reason, we encourage you to go for it! Even if you are not a match for this role, we may have another opportunity that may be a great fit. Verathon is an equal opportunity employer and strongly supports diversity in the workplace. We believe that diverse ideas, opinions and perspectives will build a strong foundation for success. In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Verathon will be based on merit, qualifications, and abilities. Verathon does not discriminate in employment opportunities or practices on the basis of race, color, religion, sexual orientation, gender identity, national origin, age, disability, or any other characteristic protected by law. #J-18808-Ljbffr

Truveta is the world’s first health provider led data platform with a vision of Saving Lives with Data. Our mission is to enable researchers to find cures faster, empower every clinician to be an expert, and help families make the most informed decisions about their care. Achieving Truveta’ s ambitious vision requires an incredible team of talented and inspired people with a special combination of health, software and big data experience who share ourcompany values . Truveta was born in the Pacific Northwest, but we have employees who live across the country. Our team enjoys the flexibility of a hybrid model and working from anywhere. In person attendance is required for one week during the year for Truveta Planning Week. For overall team productivity, we optimize meeting hours in the pacific time zone. We avoid scheduling recurring meetings that start after 3pm PT, however, ad hoc meetings occur between 8am-6pm Pacific time. #LI-remote Who We Need Truveta is rapidly building a talented and diverse team to tackle complex health and technical challenges. Beyond core capabilities, we are seeking problem solvers, passionate and collaborative teammates, and those willing to roll up their sleeves while making a difference. If you are interested in the opportunity to pursue purposeful work, join a mission-driven team, and build a rewarding career while having fun, Truveta may be the perfect fit for you. This Opportunity As the Integrated Digital Marketing Manager , you will own the digital strategy and execution of our integrated marketing campaigns including multi-channel paid programs, website performance and traffic optimization, SEO and SEM, and analytics and reporting, as a key contributor across lead generation and conversion efforts. You’ll work cross-functionally with growth marketing, content, design, product marketing, and sales to ensure high-performance digital campaigns that convert, contributing to customer acquisition and growth strategies. The best person for this role has proven capability at building the strategy for a high-growth website, ideally in a B2B SaaS company with an enterprise sales model, along with expertise in digital marketing strategies that attract customers to Truveta.com, engage these customers, and drive them deeper into the sales funnel. The ideal candidate is motivated by impacting pipeline, can operationalize a digital demand generation strategy that results in exponential growth, is well-versed in growth marketing technologies and infrastructure, likes collaborating cross-functionally, and gets energized by working in a dynamic, high growth environment. Responsibilities Integrated Digital Marketing Develop and manage integrated digital campaigns to drive high-quality leads and pipeline growth, with a focus on measurable ROI. Write campaign briefs, ad copy, and email marketing content aligned with product marketing. Establish paid media strategies to reach new audiences and generate leads; and optimize paid campaigns across Google Ads, LinkedIn, YouTube, and other relevant platforms. Develop a rigorous testing framework for all paid campaigns, landing pages, and ad formats; synthesize learnings into playbooks for scalable improvements Align keyword strategy with product marketing messaging, and improve audience targeting, bidding, and A/B testing. Design full-funnel retargeting strategies across web, social, and email to convert engaged visitors into qualified leads. Oversee agency resources and manage digital advertising budgets efficiently, making smart trade-offs to maximize performance. Website Performance: Evolve the web strategy for Truveta .com as a strong demand generation and capture engine, including influencing content & SEO strategy, audience specific engagement , and conversion tactics. Drive website conversion rate optimization (CRO) initiatives including A/B testing, form optimization, UX experiments, and personalization strategies to maximize lead capture. Own and evolve Truveta’s SEO strategy, including technical SEO, backlink strategy, page speed, schema markup, and keyword architecture. Work with agency resources on improving SEO and AI-Optimization for LLM discovery. Partner with design and product marketing team s to improve UX, SEO, content, resource discoverability, landing pages, and lead capture forms. Analytics & Reporting: Monitor and report on overall web traffic and performance Track and report on key digital metrics, including CPL, CTR, ROAS, and pipeline contribution. M aintain dashboards to monitor digital funnel performance across awareness, engagement, and conversion stages; proactively diagnose and resolve drop-offs. Ensure proper UTM and tracking infrastructure for all campaigns to support clean reporting in GA, Salesforce, and HubSpot Support marketing automation and retargeting workflows across owned and paid channels. Monitor and report on organic growth (traffic, rankings, conversions) using tools like SEMrush or SimilarWeb Use data to continuously improve campaign effectiveness. Leverage marketing tools such as Google Analytics, LinkedIn Campaign Manager, HubSpot (or other MAP/CRM), and others to execute and measure campaigns. Cross-Functional Collaboration: Partner with content, product marketing, growth marketing and sales teams to align campaigns with GTM messaging and sales goals. Collaborate with Revenue Operations to refine digital attribution and ensure accurate pipeline impact reporting. Partner with Content and Growth teams to shape nurture flows based on visitor behavior. Communicate expectations, plans, and resultswithmultiple marketing and growth teams, sales, and other stakeholders. Requirements: 4–6 years of experience in digital marketing, demand generation, or performance marketing roles. Proven expertise managing and optimizing paid campaigns on Google Ads and LinkedIn Ads. Strong understanding of website analytics, conversion rate optimization, and lead scoring. Experience working with modern marketing tech stack (e.g., HubSpot, Salesforce, Google Marketing Platform, etc.). Strong analytical skills, with deep understanding of digital channels, new marketing technologies and industry best practices. Creative problem solver and nimble executor with the ability to influence and be a team player. Strong project management and communication skills. B2B enterprise SaaS or healthcare experience is a plus. Why Truveta? Be a part of building something special. Now is the perfect time to join Truveta. We have strong,established leadership with decades of success.We are well-funded. We are building a culture that prioritizes people and their passions across personal, professional andeverything in between.Join us as we build an amazing company together. We Offer: Interesting and meaningful work for every career stage Great benefits package Comprehensive benefits with strong medical, dental and vision insurance plans 401K plan Professional development & training opportunities for continuous learning Work/life autonomy via flexible work hours and flexible paid time off Generous parental leave Regular team activities (virtual and in-person as soon as we are able) The base pay for this position is $140,000 to $165,000. The pay range reflects the minimum and maximum target. Pay is based on several factors including location and may vary depending on job-related knowledge, skills, and experience. Certain roles are eligible for additional compensation such as incentive pay and stock options. If you are based in California, we encourage you to read this important information for California residents linked here. Truveta is committed to creating a diverse, inclusive, and empowering workplace. We believe that having employees, interns, and contractors with diverse backgrounds enables Truveta to better meet our mission and serve patients and health communities around the world. We recognize that opportunities in technology historically excluded and continue to disproportionately exclude Black and Indigenous people, people of color, people from working class backgrounds, people with disabilities, and LGBTQIA+ people. We strongly encourage individuals with these identities to apply even if you don’t meet all of the requirements. 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• Develop and execute multi-channel digital marketing strategies, including SEO, SEM (PPC), social media marketing, email marketing, content marketing, and affiliate marketing.
• Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing environment.
• Manage and optimize paid advertising campaigns across platforms like Google Ads, Meta (Facebook/Instagram), and Pinterest, ensuring strong ROI.
• Oversee the organic search strategy, conducting keyword research, managing technical SEO audits, and optimizing content for improved rankings.
• Drive content marketing initiatives, ensuring alignment with brand voice and marketing objectives, including blog posts, guides, and visual content.
• Develop and manage email marketing campaigns, including segmentation, automation, and A/B testing, to nurture leads and retain customers.
• Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics, providing actionable insights and recommendations.
• Monitor market trends, competitor activities, and emerging digital technologies to identify new opportunities and maintain a competitive edge.
• Collaborate closely with the product development, sales, and creative teams to ensure integrated marketing efforts.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
• Set clear KPIs and regularly report on performance to senior management, demonstrating impact and areas for improvement.
• Implement A/B testing strategies across various digital touchpoints to continuously improve campaign effectiveness and user experience.
• Oversee social media strategy, community management, and influencer collaborations.
• Ensure all digital marketing efforts comply with data privacy regulations and best practices.

• Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
• Minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a senior or leadership role, preferably within an e-commerce environment.
• Demonstrated expertise in SEO, SEM (PPC), social media advertising, email marketing, and analytics platforms.
• Proven track record of managing significant digital marketing budgets and achieving measurable results (e.g., ROI, ROAS, conversions).
• Strong analytical skills with the ability to interpret complex data, identify trends, and make data-driven decisions.
• Proficiency with marketing automation tools, CRM systems, and content management systems.
• Excellent leadership, team management, and interpersonal communication skills.
• Up-to-date knowledge of the latest digital marketing trends and best practices.
• Experience with Google Analytics 4, Google Tag Manager, and advanced reporting.
• Creative thinker with a strategic mindset and problem-solving abilities.
• Ability to thrive in a fast-paced, evolving environment.
• Portfolio showcasing successful digital marketing campaigns is a strong plus.