26 Marketing Strategy jobs in Minneapolis
Director, Marketing Advertising & Media
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Job Description
Adtalem Global Education is a national leader in post-secondary education and leading provider of professional talent to the healthcare industry. Adtalem educates and empowers students with the knowledge and skills to become leaders in their communities and make a lasting impact on public health, well-being and beyond. Through equitable access to education, environments that nurture student success, and a focus on expanding and diversifying the talent pipeline in healthcare, Adtalem is building a brighter future for communities and the world. Adtalem is the parent organization of American University of the Caribbean School of Medicine, Chamberlain University, Ross University School of Medicine, Ross University School of Veterinary Medicine and Walden University. In our locations, we operate on a hybrid work model with three in-office days and two remote days per week. Starting Q1 2025, we will transition to a four-day in-office schedule, Monday–Thursday. This in-office time fosters creativity, innovation, communication, and stronger team relationships, supporting both individual and organizational success. Visit for more information, and follow on and LinkedIn. Job Description Opportunity at a Glance The Director of Marketing is responsible for the operations of the Marketing Department including supervising a staff of marketing professionals, creating budgets, and developing strategies for marketing activities, as well as, working with various institutional management levels. The ideal candidate will combine a data-driven approach with creative thinking to develop, implement, and optimize high-impact advertising strategies across a diverse media ecosystem, including linear TV, CTV, OTT, audio, digital out-of-home, Meta, TikTok, LinkedIn, paid search, and affiliate marketing. This candidate will have a deep understanding of marketing platforms, measurement & experimentation methodologies, and media enabling data flow ecology. Responsibilities Develop and oversee a comprehensive media strategy that spans the marketing funnel, aligning with Walden University's objectives for brand growth, lead generation, applications, and enrollment. Drive alignment on annual and quarterly media plans, ensuring alignment with finance and marketing analytic forecasts and incremental ROI targets. Lead the development and execution of test-and-learn roadmaps to continually refine media and creative performance. Help drive cross functional alignment for test and learn priorities and outcomes. Oversee media and creative testing to identify high-performing assets and inform future creative strategies. Partner with agency and data & analytics teams to continually provide more robust measurement frameworks for full-funnel media performance and methodologies for attribution and channel optimization. Partner with creative and web teams to ensure strategic media and messaging alignment, fostering innovation in ad formats and storytelling. Act as the primary liaison between Walden University and its agency partners, ensuring strategic alignment, flawless execution, and results-oriented collaboration. Foster strong internal partnerships across marketing, enrollment, and analytics teams to ensure cohesive planning and execution. Leads media and landing page experiments including multi-panel and large-scale match market testing. Interfaces with leadership from admissions, student services, accreditation, operations and finance as needed. Responsible for helping hire, train, and manage a staff of marketing professionals. Create and review monthly and annual budgets. Completes other duties as assigned. Performs other duties as assigned Complies with all policies and standards Qualifications Bachelor's Degree preferably in business or marketing required. Master's Degree preferred. 10 years experience in a marketing management position required. Education or healthcare experiences preferred. Experience working in a complex or matrix environment required. PC skills in Microsoft Office, internet applications, and various marketing programs. Ability to work in a fast-paced, highly regulated environment. Excellent project management skills with the ability to manage multiple projects simultaneously. Strong leadership and collaboration skills and experience effectively managing requests from numerous stakeholders. Excellent written and verbal communication skills and an ability to work effectively with all levels in an organization. Knowledge, Skills and Abilities : Strong analytical skills with experience in full-funnel measurement, attribution modeling, and optimization strategies. Strong familiarity with ad tech and media platforms, including DSPs, Google Ads, Meta Ads Manager, and analytic suites to analyze and visualize data. Track record of structuring media and landing page experiments including multi-panel and large-scale match market. PC skills in Microsoft Office, internet applications, and various marketing programs. Ability to work in a fast-paced, highly regulated environment. Excellent project management skills with the ability to manage multiple projects simultaneously. Strong leadership and collaboration skills and experience effectively managing requests from numerous stakeholders. Excellent written and verbal communication skills and an ability to work effectively with all levels in an organization. Ability to travel - 10%. Additional Information In support of the pay transparency laws enacted across the country, the expected salary range for this position is between $100, and $175, Actual pay will be adjusted based on job-related factors permitted by law, such as experience and training; geographic location; licensure and certifications; market factors; departmental budgets; and responsibility. Our Talent Acquisition Team will be happy to answer any questions you may have, and we look forward to learning more about your salary requirements. The position qualifies for the below benefits. Adtalem offers a robust suite of benefits including : Health, dental, vision, life and disability insurance 401k Retirement Program + 6% employer match Participation in Adtalem’s Flexible Time Off (FTO) Policy 12 Paid Holidays For more information related to our benefits please visit : You are also eligible to participate in an annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance. Equal Opportunity – Minority / Female / Disability / V / Gender Identity / Sexual Orientation Create a job alert for this search #J-18808-Ljbffr
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Vice President, Product Marketing Strategy and Ops
Posted 2 days ago
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Vice President, Product Marketing Strategy and Ops We are seeking a dynamic and strategic Vice President of Product Marketing to lead our Go-to-Market (GTM) strategy and operations across all Thomson Reuters product families. The ideal candidate will have a proven track record of driving impactful GTM initiatives, fostering cross-functional collaboration, and leveraging customer insights to inform strategy and execution. This role is critical in enhancing our market presence and ensuring our solutions resonate with our customers' needs. About the Role In this opportunity as Vice President, Product Marketing Strategy and Ops , your key responsibilities will include: Drive GTM Strategy and Operations: Lead and influence cross-functional teams, including product marketing, product management, commercial excellence, marketing, and field teams to develop and execute comprehensive GTM strategies for Thomson Reuters' diverse product portfolio. Ensure alignment and integration of GTM plans across various product families to maximize market impact and business growth. Foster a collaborative environment to drive critical GTM initiatives, enhancing market velocity and impact. Customer Advocacy and Evangelism: Collaborate with sales and marketing to design and implement robust customer advocacy and evangelism programs across all Thomson Reuters segments. Build and mature the customer advocacy pipeline, supporting customer content creation and high-impact advocacy to aid sales efforts. Market Research and Customer Centricity: Initiate and drive market research initiatives to inform GTM strategies including product roadmap(s), pricing/ packaging of our products, and customer value proposition Collaborate with product management, demand-generation and sales to bring the voice of our customer into product offerings and GTM strategies. Competitive Intelligence: Design and implement competitive intelligence programs to provide real-time insights to the sales and marketing teams. Drive competitive research and GTM strategies to highlight and elevate Thomson Reuters' key competitive differentiators in the market. About You You're a fit for the role of Vice President, Product Marketing Strategy and Ops if your background includes: Bachelor's degree required; MBA preferred. 10+ years of experience in product marketing or related field. Experience leading end-to-end product marketing strategy for large enterprise software companies, with demonstrated success. Ability to understand complex technology concepts and translate them into simple language for non-technical audiences. Knowledge of go-to-market strategies, competitive analysis, and market research techniques. Strong understanding of customer lifecycle marketing principles, including segmentation, messaging, and campaign execution. Excellent communication skills both written and verbal with ability to convey complex ideas concisely. Ability to manage multiple projects simultaneously without sacrificing quality or deadlines. Demonstrated leadership abilities with the ability to inspire teams towards common goal. Strong interpersonal skills with proven ability to build strong relationships internally and externally. Highly organized with attention to detail, problem solving mindset, and ability to adapt quickly under pressure. Self-starter who can thrive in fast paced environment while meeting tight deadlines. Familiarity with Agile methodology preferred but not required. #LI-JK3 What's in it For You? Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected. Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance. Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow's challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future. Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing. Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together. Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives. Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world. In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceeds the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits: optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan.Thomson Reuters complies with local laws that require upfront disclosure of the expected pay range for a position. The base compensation range varies across locations. Eligible office location(s) for this role include one or more of the following: New York City, San Francisco, Los Angeles, and/or Irvine, CA; McLean, VA; Washington, DC. The base compensation range for the role in any of those locations is $197,540 - $66,860. For any eligible US locations, unless otherwise noted, the base compensation range for this role is 171,500 - 318,500. This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance. Base pay is positioned within the range based on several factors including an individual's knowledge, skills and experience with consideration given to internal equity. Base pay is one part of a comprehensive Total Reward program which also includes flexible and supportive benefits and other wellbeing programs. About Us Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news. We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments. At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward. As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace. We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. More information on requesting an accommodation here . Learn more on how to protect yourself from fraudulent job postings here . More information about Thomson Reuters can be found on thomsonreuters.com. #J-18808-Ljbffr
CRM Marketing - Competitive Strategy Manager
Posted today
Job Viewed
Job Description
At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.
**A Day in the Life**
The Marketing Competitive Strategy Manager is the CRM-level subject matter expert on CRM competitive market dynamics, product lines, and positioning of CRM projects, managing CRM-level competitive intelligence and response strategies and coordinating the CRM Competitive Council (comprised of CRM and OU-competitive leads, and global partners for the extended council) to guide CRM-wide competitive strategy.
At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. In-person exchanges are invaluable to our work. We're working a minimum of 4 days a week onsite as part of our commitment to fostering a culture of professional growth and cross-functional collaboration as we work together to engineer the extraordinary?
**A Day in the Life:**
The **Marketing Competitive Strategy** **Manager** begins the day prioritizing emails that may have arrived overnight from global partners and reviews any news releases, regulatory site updates, and field reports of competitive activity. You may need to work with the commercial teams to respond to a product announcement, press release, or competitive quality action, and work with the commercial competitive leads to provide consistency across the commercial efforts. It's time to listen to a competitive investor call, create an email summary of CRM-specific performance, claims, and pipelines, and share with key stakeholders. A call from a field rep may require referral to a commercial colleague, or you may point the caller to an online resource, like the CRM competitive manual library, that you just updated yesterday. An enterprise account manager may need help working with a client request for competitive positioning, and you provide them with the CRM product matrix. You can catch up on your emails and schedule the next CRM competitive council meeting, where you and the commercial competitive leads will meet and share information on the latest competitive activity, and work to coordinate competitive campaigns as we continue to gain share across CRM.
**R** **esponsibilities:**
+ Monitor the CRM space for competitive threats and information including, but not limited to:
+ Competitive product announcements
+ Competitive press releases impacting the CRM market
+ Competitive quality actions
+ Competitive advertising and promotion
+ Competitive clinical data presentations and publications
+ Competitive investor relations calls and meetings
+ FDA and other regulatory filings and announcements
+ Customer feedback and field insights on competitive claims and activities
+ Work with CRM strategy partners to supplement product pipelines, portfolio positioning, and pricing
+ Work with CRM commercial marketing to provide input and guidance for a consistent approach to messaging and training related to competitive activity across the CRM spectrum
+ Work with CRM commercial marketing to drive consistency in materials, language, tone, and format for competitive collateral, sales training and other programs, and tools
+ Liaise with other OU marketing and competitive product experts as needed to provide and obtain insight into broader competitive activity
+ Maintain centralized competitive information for use by other Medtronic personnel, including, but not limited to:
+ Competitive product manuals and labeling
+ Competitive product performance reports
+ Competitive specifications for comparison purposes ( )
+ Lead monthly CRM Competitive Council meetings and facilitate action items
+ Lead quarterly extended CRM Competitive Council (including regions/global) meeting and facilitate action items
+ Provide input on competitive activities to leadership for strat plan development
+ Provide competitive risks and opportunities to CRM leadership on a quarterly basis
**Deliverables:**
+ Quarterly competitive analysis
+ Product matrix (updated quarterly, MedReview)
+ Products offered spreadsheet (updated quarterly)
+ CRM Crosswalks site (to match product matrix)
+ Maintain CRM product manuals library ( )
+ Maintain CRM product performance library
**Must Have:**
A Bachelor's degree and 5 years of Clinical and Field Marketing experience or an advanced degree and 3 years of experience.
**Nice to Have:**
+ Product knowledge across CRM devices and services
+ Ability to coordinate among different teams across different product lines to provide consistency and coordination of competitive knowledge and messaging
**Physical Job Requirements**
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position?
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.
**Benefits & Compensation**
**Medtronic offers a competitive Salary and flexible Benefits Package**
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
Salary ranges for U.S (excl. PR) locations (USD):$124,000.00 - $186,000.00
This position is eligible for a short-term incentive called the Medtronic Incentive Plan (MIP).
The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).
The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long-term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, and Simple Steps (global well-being program).
The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match, Short-term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non-qualified Retirement Plan Supplement (subject to IRS earning minimums), and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).
Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico.
Further details are available at the link below:
Medtronic benefits and compensation plans ( Medtronic**
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 95,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
Learn more about our business, mission, and our commitment to diversity here ( .
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
If you are applying to perform work for Medtronic, Inc. ("Medtronic") in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can find here ( a list of all material job duties of the specific job position which Medtronic reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment. Medtronic will consider for employment qualified job applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 95,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
**We change lives** . Each team member, each day, helps to improve and redefine how the world treats the most pressing health conditions, from heart disease to diabetes. Our industry leadership comes from the passion and ingenuity of our people. That's who we are. Working alongside one another, we use science, medicine, and a profound understanding of the human body to build extraordinary technologies that can transform lives.
**We build extraordinary solutions as one team** . With one Medtronic Mindset defining how we work. Speed and decisiveness run through our DNA. Diverse perspectives inspire our bold answers to any challenge that comes our way. And we deliver results the right way, breakthrough after patient breakthrough.
**This life-changing career is yours to engineer** . By bringing your ambitious ideas, unique perspective and contributions, you will.
+ **Build** a better future, amplifying your impact on the causes that matter to you and the world
+ **Grow** a career reflective of your passion and abilities
+ **Connect** to a dynamic and inclusive culture that welcomes the challenge of life-long learning
These commitments set our team apart from the rest:
**Experiences that put people first** . Respect for people is the hallmark of our humanity. It fuels our team to positively impact even a single life. And it means we put our people first at Medtronic as well, creating a culture of belonging and always pushing to get you the career-building resources you need.
**Life-transforming technologies** . No matter your role, you contribute to technologies that transform lives. What we build empowers patients to live life on their terms.
**Better outcomes for our world** . Here, it's about more than the bottom line. Our Mission to improve human welfare drives us. We advance healthcare, society, and equity with every design, inside and outside our walls.
**Insight-driven care** . Fresh viewpoints. Cutting-edge AI, data, and automation. You're shaping the future of healthcare technology and defining the next generation of breakthroughs in care
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
For sales reps and other patient facing field employees, going into a healthcare setting?is considered an essential function of the job and we expect our employees to comply with all credentialing requirements at the hospitals or clinics they support.
This employer participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here ( .
For updates on job applications, please go to the candidate login page and sign in to check your application status.
If you need assistance completing your application please email
To request removal of your personal information from our systems please email
Product Manager, Marketing Technology Strategy and Optimization
Posted 9 days ago
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Job Description
**_Responsibilities_**
+ Own the digital marketing product vision and roadmap, aligning with customer needs, business objectives, and stakeholder priorities across DTC and B2B customer segments.
+ Lead requirements gathering efforts by collaborating with marketing, sales, and data teams to understand business goals and translate these into actionable product features, user stories, and acceptance criteria.
+ Drive the end-to-end marketing technology lifecycle, from initial discovery to post-launch analysis and iteration.
+ Define key data points, KPIs, and analytics solutions and implement technologies that support effective attribution, personalization, and optimization.
+ Build and maintain a robust data strategy for marketing, ensuring integration between marketing automation platforms (e.g., Salesforce Marketing Cloud), CRM systems, and other tools.
+ Champion the implementation of analytics frameworks, ensuring that performance tracking and reporting are embedded within marketing activities to enable data-driven decision making and continuous optimization.
+ Collaborate with IT and compliance teams to confirm marketing technologies are scalable, secure, and compliant with healthcare regulations (e.g., HIPAA, CAN-SPAM).
+ Be the subject matter expert of all marketing technologies to continually update and optimize in concert with technology enhancements and releases.
+ Prioritize backlogs, define sprint goals, and manage product execution through agile methodology and processes.
+ Identify and prioritize technical enablers to improve time-to-market and campaign flexibility.
**_Qualifications_**
+ 5+ years of product management experience in digital marketing technologies, with a proven track record of managing products through the full lifecycle preferred.
+ Deep expertise in data strategy for marketing, including experience with analytics tools (e.g., GA4, Adobe Analytics), intelligence tools (Marketing Cloud Intelligence), and data integration across platforms preferred.
+ Hands-on experience with Salesforce Marketing Cloud or comparable marketing automation platforms, CRM systems, and data tools preferred.
+ Proven ability to work cross-functionally with marketing, data science, IT, and compliance teams to develop, deploy, and optimize marketing technologies.
+ Strong understanding of analytics frameworks and performance measurement.
+ Demonstrated success in launching marketing automation, lead nurturing, or audience segmentation initiatives.
+ Deep understanding of healthcare compliance and privacy regulations (HIPAA, CAN-SPAM, etc) preferred.
+ Strong collaboration and communication skills, with the ability to translate technical details into business strategies and measurable outcomes.
+ Experience in healthcare or regulated industries preferred.
**_What is expected of you and others at this level_**
+ Applies comprehensive knowledge and a thorough understanding of concepts, principles, and technical capabilities to perform varied tasks and projects
+ May contribute to the development of policies and procedures
+ Works on complex projects of large scope
+ Develops technical solutions to a wide range of difficult problems
+ Solutions are innovative and consistent with organization objectives
+ Completes work; independently receives general guidance on new projects
+ Work reviewed for purpose of meeting objectives
+ May act as a mentor to less experienced colleagues
**Anticipated salary range:** $79,700 - $113,800
**Bonus eligible:** No
**Benefits:** Cardinal Health offers a wide variety of benefits and programs to support health and well-being.
+ Medical, dental and vision coverage
+ Paid time off plan
+ Health savings account (HSA)
+ 401k savings plan
+ Access to wages before pay day with myFlexPay
+ Flexible spending accounts (FSAs)
+ Short- and long-term disability coverage
+ Work-Life resources
+ Paid parental leave
+ Healthy lifestyle programs
**Application window anticipated to close:** 09/02/2025 *if interested in opportunity, please submit application as soon as possible.
The salary range listed is an estimate. Pay at Cardinal Health is determined by multiple factors including, but not limited to, a candidate's geographical location, relevant education, experience and skills and an evaluation of internal pay equity.
_Candidates who are back-to-work, people with disabilities, without a college degree, and Veterans are encouraged to apply._
_Cardinal Health supports an inclusive workplace that values diversity of thought, experience and background. We celebrate the power of our differences to create better solutions for our customers by ensuring employees can be their authentic selves each day. Cardinal Health is an Equal_ _Opportunity/Affirmative_ _Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ancestry, age, physical or mental disability, sex, sexual orientation, gender identity/expression, pregnancy, veteran status, marital status, creed, status with regard to public assistance, genetic status or any other status protected by federal, state or local law._
_To read and review this privacy notice click_ here (
Global Product Manager - Strategic Marketing
Posted 1 day ago
Job Viewed
Job Description
At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You'll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.
**A Day in the Life**
The Global Principal Marketing Specialist role will serve as a key contributor to the overall global Cardiac Ablation strategy and marketing execution by focusing on portfolio management of the assigned products.
At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. In-person exchanges are invaluable to our work. We're working onsite 4 days a week as part of our commitment to fostering culture of professional growth and cross-functional collaboration as we work together to engineer the extraordinary. This role will require 25 % of travel to enhance collaboration and ensure successful completion of projects.
We are seeking a highly motivated and experienced Global Product and Globalization Program Manager to join our dynamic team. This candidate is responsible for developing and driving key marketing and business objectives for Medtronic's Global Electrophysiology (EP) Product Portfolio. The candidate will oversee market research, monitor competitive activity, and identify customer needs, working closely with engineering and clinical teams to develop differentiated solutions for patients and physicians. This person is an experienced marketer of highly technical and clinical products and demonstrates strength in franchise management, product launches and commercialization, with a high level of business acumen.
**Your responsibilities will include:**
+ Determines clear and specific priorities and strategy for the Launch in new markets for the portfolio working with other internal functional groups.
+ Build strong relationships with regional marketing teams to drive adoption and scale new launches.
+ Develop deep understanding of individualized international market dynamics, with the ability to optimize best practice from other geographies to meet market needs.
+ Serve as liaison between cross functional partners (supply chain, R/D, regulatory) and local in-market marketing organizations.
+ Manage and monitor regional product forecasting and product inventory management, including life-cycle management of assigned products.
+ Establish, actively track, and understand relevant regional key performance indicators and all local initiatives (tradeshows, customer events, etc.).
+ Understand all local market factors, including physician segments, competitive share, and ongoing business initiatives.
+ Work with other global product managers to establish a cadence and manage an agenda for regular check-in meetings with local stakeholders to ensure the dissemination of best practices and solve local problems as identified.
+ Leads voice-of-customer (VOC) and voice-of-business (VOB) activities for current launch strategies in markets.
+ Constructively garners input and challenges assumptions with Global counterparts to refine product decisions.
+ Positively represents the company by visiting accounts and users to solicit feedback on company products and services.
+ Consolidates and disseminates a deep understanding of the competitive global EP single-shot landscape by region.
+ Supports regional training of marketing and sales teams.
+ Develop and leverage marketing insights to simplify segmentation, product positioning, message development, channel identification, tool creation, and execution to meet business objectives.
+ Network with colleagues in other divisions and cross-functional departments to align strategies and opportunities.
+ Demonstrate a primary commitment to patient safety and product quality.
**Must have: minimum requirements:**
Requires a Baccalaureate degree (or for degrees earned outside of the United States, a degree which satisfies the requirements of 8 C.F.R. § 214.2(h)( 4)(iii)(A) and minimum 7 years of relevant experience, or advanced degree with a minimum of 5 years of relevant experience.
**Nice to have:**
+ Excellent Project Management skills and ability to work cross-functionally
+ Must have ability to drive communications strategies and influence stakeholders
+ Proven Business Acumen
+ Experience defining and utilizing a broad range of secondary research, primary qualitative and primary quantitative research techniques to identify and address customer insights into clinical data
+ Ability to create and sustain relationship development/collaborate with a broad set of stakeholders, Marketing, Clinical, R&D, Health Economics, and Sales
+ Clinical and/or product marketing experience
+ Experience with market and revenue modeling.
+ Outstanding customer service skills, both internal and external to the organization.
+ Excellent communication and interpersonal skills.
+ Self-starter that anticipates and has a desire to work in a fast-paced, dynamic environment.
+ Ability to collaborate with and influence key stakeholders without direct authority.
+ Flexibility to travel up to 20% (including international) in support of tradeshows, internal meetings and customer programs as required.
+ Demonstrated ability to work independently and collaboratively to meet deadlines.
+ Advanced degrees including MS, PhD or MBA.
- Specific medical device experience in the electrophysiology field.
- Previous clinical support, mapping or clinical trial experience a plus.
- Proven track record to physician and KOL engagement.
- Single use device and capital product launch experience
**Physical Job Requirements**
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position?
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.
**Benefits & Compensation**
**Medtronic offers a competitive Salary and flexible Benefits Package**
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
Salary ranges for U.S (excl. PR) locations (USD):$112,800.00 - $169,200.00
The base salary range is applicable across the United States, excluding Puerto Rico and specific locations in California. The offered rate complies with federal and local regulations and may vary based on factors such as experience, certification/education, market conditions, and location. Compensation and benefits information pertains solely to candidates hired within the United States (local market compensation and benefits will apply for others).
The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long-term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, and Simple Steps (global well-being program).
The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match, Short-term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non-qualified Retirement Plan Supplement (subject to IRS earning minimums), and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).
Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico.
Further details are available at the link below:
Medtronic benefits and compensation plans ( Medtronic**
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 95,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
Learn more about our business, mission, and our commitment to diversity here ( .
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
If you are applying to perform work for Medtronic, Inc. ("Medtronic") in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can find here ( a list of all material job duties of the specific job position which Medtronic reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment. Medtronic will consider for employment qualified job applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission - to alleviate pain, restore health, and extend life - unites a global team of 95,000+ passionate people.
We are engineers at heart- putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
**We change lives** . Each team member, each day, helps to improve and redefine how the world treats the most pressing health conditions, from heart disease to diabetes. Our industry leadership comes from the passion and ingenuity of our people. That's who we are. Working alongside one another, we use science, medicine, and a profound understanding of the human body to build extraordinary technologies that can transform lives.
**We build extraordinary solutions as one team** . With one Medtronic Mindset defining how we work. Speed and decisiveness run through our DNA. Diverse perspectives inspire our bold answers to any challenge that comes our way. And we deliver results the right way, breakthrough after patient breakthrough.
**This life-changing career is yours to engineer** . By bringing your ambitious ideas, unique perspective and contributions, you will.
+ **Build** a better future, amplifying your impact on the causes that matter to you and the world
+ **Grow** a career reflective of your passion and abilities
+ **Connect** to a dynamic and inclusive culture that welcomes the challenge of life-long learning
These commitments set our team apart from the rest:
**Experiences that put people first** . Respect for people is the hallmark of our humanity. It fuels our team to positively impact even a single life. And it means we put our people first at Medtronic as well, creating a culture of belonging and always pushing to get you the career-building resources you need.
**Life-transforming technologies** . No matter your role, you contribute to technologies that transform lives. What we build empowers patients to live life on their terms.
**Better outcomes for our world** . Here, it's about more than the bottom line. Our Mission to improve human welfare drives us. We advance healthcare, society, and equity with every design, inside and outside our walls.
**Insight-driven care** . Fresh viewpoints. Cutting-edge AI, data, and automation. You're shaping the future of healthcare technology and defining the next generation of breakthroughs in care
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
For sales reps and other patient facing field employees, going into a healthcare setting?is considered an essential function of the job and we expect our employees to comply with all credentialing requirements at the hospitals or clinics they support.
This employer participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here ( .
For updates on job applications, please go to the candidate login page and sign in to check your application status.
If you need assistance completing your application please email
To request removal of your personal information from our systems please email
VP, Home Specialty - Strategic Cardholder Marketing
Posted 1 day ago
Job Viewed
Job Description
**Role Summary/Purpose:**
The head of the Synchrony Project Card Network is a strategic growth leader for Synchrony's Home Improvement (Do It For Me) Home Specialty and Flooring portfolio. The marketing leader is responsible for launching the new Synchrony Project Card revolving network across 50,000 home improvement merchants, over 1 million cardholders with ~$15+ billion in open credit. The marketing leader is accountable for growing cross-shop sales to $1 billion over the next 3 years by developing and implementing marketing strategy and execution across multiple endorsed (association, buying groups) and unendorsed (direct to merchant) relationships, partnering with commercial executives and cross-functional partners to identify and implement strategies that fuel cardholder acquisition, activation and lifetime value - supporting clients' needs and enhancing profitable growth opportunities to deepen credit penetration and gain market share.
The marketing leader will ensure a compelling and competitive Synchrony Project Card network brand positioning and value proposition for the newly branded network, collaborating extensively across internal and external stakeholders to reflect the Synchrony Project Card all B2B and B2C Synchrony assets, setting the strategy for optimal visibility and buy-in from cardholders and merchants.
**_Our Way of Working_**
**_We're proud to offer you choice and flexibility. At Synchrony, our way of working allows you to have the option to work from home, near one of our Hubs or come into one of our offices. Occasionally you may be required to commute to our nearest office for in person engagement activities such as business or team meetings, training and culture events._**
**Essential Responsibilities:**
+ Develop the annual and long-term marketing strategy for the Independent Retailer Synchrony Project Card network (B2B and B2C) to drive profitable growth
+ Drive multi-product (revolving and PayLater) cardholder acquisition and engagement initiatives leveraging analytics (e.g. segmentation) to deepen market share by delivering SMB growth plans inclusive of the Synchrony Project Card network.
+ Oversee brand positioning updates to ensure deep relevance and value for both merchants and consumers.
+ Lead comprehensive marketing strategy during network NCI
+ Oversee all PR/Media strategies to promote the newly branded network, including relevant trade outlets
+ Build and optimize consumer campaign journeys, using a data-driven, test-and-learn approach to continuously improve ROI
+ Conduct financial and operational forecasting, regular data-based segmentation, and insight-driven decision making.
+ Collaborate with executives on the Accelerated Consumer Engagement (ACE) team to identify, develop and implement cross-portfolio cross-sell opportunities. Support the onboarding and ramp-up of new partnerships.
+ Ensure compliance with all company policies and regulatory guidelines while mitigating enterprise risk
+ Innovate on digital direct-to-consumer origination and engagement strategies.
+ Lead the development, execution, and measurement of cardholder campaigns to maximize cross-shop utilization.
+ Perform other duties and/or special projects as assigned
+ Manage and develop direct reports
**Qualifications/Requirements:**
+ Bachelor's Degree or, in lieu of a degree, GED or a high school equivalent with 8+ years of marketing experience with in the credit card/financial services to include:
+ Minimum of 6 years of progressive marketing experience, inclusive of both B2B and B2C focus and:
+ Familiarity with managing complex partner ecosystems (trade associations, buying groups, aggregators).
+ Experience in budget/P&L management, marketing agency oversight, tradeshows/events, and omni-channel (especially digital) marketing.
+ Experience in marketing within trade/distributor/membership-based organizations and geographically dispersed Sales teams
+ Prior leadership of direct or cross-functional marketing teams (minimum 2 years of people management).
+ Client/partner/leadership stakeholder relationship experience; strong influence and cross-functional leadership skills.
+ Background in credit card, financial services, or relevant industries strongly preferred.
+ Ideally working Eastern or Central Time Zone
**Desired Characteristics:**
+ Strategic thinker with a passion for leveraging data and technology to drive business impact.
+ Demonstrated ability to work effectively across high-performing teams.
+ Experience with loyalty programs, sales incentive programs, digital origination, and web/mobile channel marketing.
+ Advanced written, verbal, and influencing/relationship-building skills.
+ Strong financial and organizational acumen with proven P&L expertise.
**Grade/Level: 13**
The salary range for this position is **130,000.00 - 210,000.00** USD Annual and is eligible for an annual bonus based on individual and company performance.
Actual compensation offered within the posted salary range will be based upon work experience, skill level or knowledge.
Salaries are adjusted according to market in CA, NY Metro and Seattle.
**Eligibility Requirements:**
+ You must be 18 years or older
+ You must have a high school diploma or equivalent
+ You must be willing to take a drug test, submit to a background investigation and submit fingerprints as part of the onboarding process
+ You must be able to satisfy the requirements of Section 19 of the Federal Deposit Insurance Act.
+ New hires (Level 4-7) must have 9 months of continuous service with the company before they are eligible to post on other roles. Once this new hire time in position requirement is met, the associate will have a minimum 6 months' time in position before they can post for future non-exempt roles. Employees, level 8 or greater, must have at least 18 months' time in position before they can post. All internal employees must consistently meet performance expectations and have approval from your manager to post (or the approval of your manager and HR if you don't meet the time in position or performance expectations).
Legal authorization to work in the U.S. is required. We will not sponsor individuals for employment visas, now or in the future, for this job opening. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
**Our Commitment:**
When you join us, you'll be part of a diverse, inclusive culture where your skills, experience, and voice are not only heard-but valued. We celebrate the differences in all of us and believe that our individual, unique perspectives is what makes Synchrony truly a great place to work. Together, we're building a future where we can all belong, connect and turn ideals into action. Through the power of our 8 Diversity Networks+ ( , with more than 60% of our workforce engaged, you'll find community to connect with an opportunity to go beyond your passions.
This starts when you choose to apply for a role at Synchrony. We ensure all qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or veteran status.
**Reasonable Accommodation Notice:**
+ Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please tell us if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
+ If you need special accommodations, please call our Career Support Line so that we can discuss your specific situation. We can be reached at 1- . Representatives are available from 8am - 5pm Monday to Friday, Central Standard Time
**Job Family Group:**
Marketing
Director of Marketing Planning
Posted 2 days ago
Job Viewed
Job Description
Greater Minneapolis St. Paul metro area candidates only please. This position is responsible for developing strategic marketing and promotional plans, leading marketing planning teams and managing vendors to optimize local marketing programs to achieve traffic and profitable market growth goals. Reporting to the VP of Marketing and Communications, the Director of Market Planning works closely with franchisees, the senior leadership team and cross functionally with Operations, Business Intelligence, and IT to collaborate and influence market, franchisee and salon level marketing strategies and programs to ensure that we are driving profitable salon growth. Responsible for a multimillion-dollar budget, the individual in this role has a chance to drive brand growth. We are looking for a collaborative thought leader, who thrives on identifying growth opportunities for both the business and their own team members. Key Objectives Lead the Marketing Planning Team in the development, execution, measurement, and reporting of marketing plans across 190+ markets, optimizing the media mix, local partnerships, and promotional efforts to drive new and repeat customer traffic to salons. Apply research, branding, promotional and communication principles and practices in the development, analysis, and communication of marketing/advertising programs. Manage and hold accountable multimillion dollar vendors/agencies at a strategic and tactical level so their deliverables match our marketing efforts. Prioritize marketing spend and allocate dollars in collaboration with accounting to ensure accurate and effective utilization to achieve results. Develop strategic action plans, such as identifying and sequencing action steps to achieve goals while considering possible risks. Continuously reconcile the marketing plan accounting for any shifts in strategy, business goals or competitive activity, resulting in marketing/promotional plans that appropriately support the business initiatives. Use customer and franchisee relations skills, such as the ability to respond with a sense of urgency, and with tact and diplomacy in difficult situations. Lead and oversee new salon opening marketing efforts across all marketing verticals. Your Expertise Education: BS/BA, MBA preferred. 10-15 years of experience in the marketing field (preferably in the retail and/or services space). Franchise experience preferred. Previous people leadership experience and the ability to build effective relationships across all levels is required. Seasoned marketer with experience building and implementing strategic plans, building and leading teams, and driving results. Excellent communication and problem-solving skills. Ability to effectively speak, influence and present in public and positively reflect the company''s image as a leader in the marketplace. Ability to listen, earn trust, and accept direct feedback from franchisees while building strong, positive relationships. Excellent financial analysis skills. Excellent computer skills and knowledge of Microsoft Office applications. Travel is required. Your Work Environment Our corporate headquarters are in Bloomington, MN. Our approach to work environment focuses on the balance between teamwork and flexibility which means you will have the ability to work in a hybrid model - a balance of in the corporate office each week and days you can work remote. Our office has lots of natural light, hydraulic desks for standing or sitting and many other amenities, so we are sure you will enjoy your office time as much as working remotely. Travel is required to markets across the country. Travel could be multi-day depending on scheduled meetings. Key Competencies Getting Results Ability to drive for results, focus on the customer and build realistic plans. Using a Thoughtful Approach Having the ability to think strategically, demonstrate agility, think creatively, apply financial acumen and promote teamwork. Working with People Excited to build partnerships, model ethical performance, communicate with impact and influence others. Managing People Attract, develop, manage and retain top talent through mentoring, training, feedback and coaching to a manager''s direct, indirect and cross-functional teams. What We Offer We offer a competitive salary, health benefits, wellness programs, a company-matching 401K and tuition assistance but some perks that set us apart are: A focus on your development. We want to know what your dreams and aspirations are and hope to find ways of Great Clips helping you along in your journey. Your personalized development plan will create a path for your growth and promotion potential. A GREAT culture. One the most frequent compliments you will hear about Great Clips from employees, franchisees and business partners alike is that Great Clips has a GREAT culture. Our belief is that we are strongest together and therefore find it important to have an inclusive, diverse work culture. Though we embrace our differences, we all share in our 6 core values; we are kind, we listen and earn trust, we keep it simple, we focus on execution, we exceed expectations and WE MAKE IT FUN. A spirit of ideas and innovation. Here at Great Clips, we have a competitive lead within our industry. Though we hold a strong position, we never stop pushing ourselves forward and continue to look for new ways of delivering a powerful and enduring brand. About Great Clips With more than 4,400 franchised salons throughout the United States and Canada, Great Clips is the world''s largest haircutting salon brand. Our salon owners and corporate staff are dedicated to our salon communities with a focus on philanthropic and volunteer activities. Great Clips, Inc. employees are passionate about what we do and our technology team geeks out in finding ways to use technology to make what we do even better.
Director of Marketing Planning
Posted 2 days ago
Job Viewed
Job Description
Greater Minneapolis St. Paul metro area candidates only please. This position is responsible for developing strategic marketing and promotional plans, leading marketing planning teams and managing vendors to optimize local marketing programs to achieve traffic and profitable market growth goals. Reporting to the VP of Marketing and Communications, the Director of Market Planning works closely with franchisees, the senior leadership team and cross functionally with Operations, Business Intelligence, and IT to collaborate and influence market, franchisee and salon level marketing strategies and programs to ensure that we are driving profitable salon growth. Responsible for a multimillion-dollar budget, the individual in this role has a chance to drive brand growth. We are looking for a collaborative thought leader, who thrives on identifying growth opportunities for both the business and their own team members. Key Objectives Lead the Marketing Planning Team in the development, execution, measurement, and reporting of marketing plans across 190+ markets, optimizing the media mix, local partnerships, and promotional efforts to drive new and repeat customer traffic to salons. Apply research, branding, promotional and communication principles and practices in the development, analysis, and communication of marketing/advertising programs. Manage and hold accountable multimillion dollar vendors/agencies at a strategic and tactical level so their deliverables match our marketing efforts. Prioritize marketing spend and allocate dollars in collaboration with accounting to ensure accurate and effective utilization to achieve results. Develop strategic action plans, such as identifying and sequencing action steps to achieve goals while considering possible risks. Continuously reconcile the marketing plan accounting for any shifts in strategy, business goals or competitive activity, resulting in marketing/promotional plans that appropriately support the business initiatives. Use customer and franchisee relations skills, such as the ability to respond with a sense of urgency, and with tact and diplomacy in difficult situations. Lead and oversee new salon opening marketing efforts across all marketing verticals. Your Expertise Education: BS/BA, MBA preferred. 10-15 years of experience in the marketing field (preferably in the retail and/or services space). Franchise experience preferred. Previous people leadership experience and the ability to build effective relationships across all levels is required. Seasoned marketer with experience building and implementing strategic plans, building and leading teams, and driving results. Excellent communication and problem-solving skills. Ability to effectively speak, influence and present in public and positively reflect the company''s image as a leader in the marketplace. Ability to listen, earn trust, and accept direct feedback from franchisees while building strong, positive relationships. Excellent financial analysis skills. Excellent computer skills and knowledge of Microsoft Office applications. Travel is required. Your Work Environment Our corporate headquarters are in Bloomington, MN. Our approach to work environment focuses on the balance between teamwork and flexibility which means you will have the ability to work in a hybrid model - a balance of in the corporate office each week and days you can work remote. Our office has lots of natural light, hydraulic desks for standing or sitting and many other amenities, so we are sure you will enjoy your office time as much as working remotely. Travel is required to markets across the country. Travel could be multi-day depending on scheduled meetings. Key Competencies Getting Results Ability to drive for results, focus on the customer and build realistic plans. Using a Thoughtful Approach Having the ability to think strategically, demonstrate agility, think creatively, apply financial acumen and promote teamwork. Working with People Excited to build partnerships, model ethical performance, communicate with impact and influence others. Managing People Attract, develop, manage and retain top talent through mentoring, training, feedback and coaching to a manager''s direct, indirect and cross-functional teams. What We Offer We offer a competitive salary, health benefits, wellness programs, a company-matching 401K and tuition assistance but some perks that set us apart are: A focus on your development. We want to know what your dreams and aspirations are and hope to find ways of Great Clips helping you along in your journey. Your personalized development plan will create a path for your growth and promotion potential. A GREAT culture. One the most frequent compliments you will hear about Great Clips from employees, franchisees and business partners alike is that Great Clips has a GREAT culture. Our belief is that we are strongest together and therefore find it important to have an inclusive, diverse work culture. Though we embrace our differences, we all share in our 6 core values; we are kind, we listen and earn trust, we keep it simple, we focus on execution, we exceed expectations and WE MAKE IT FUN. A spirit of ideas and innovation. Here at Great Clips, we have a competitive lead within our industry. Though we hold a strong position, we never stop pushing ourselves forward and continue to look for new ways of delivering a powerful and enduring brand. About Great Clips With more than 4,400 franchised salons throughout the United States and Canada, Great Clips is the world''s largest haircutting salon brand. Our salon owners and corporate staff are dedicated to our salon communities with a focus on philanthropic and volunteer activities. Great Clips, Inc. employees are passionate about what we do and our technology team geeks out in finding ways to use technology to make what we do even better.
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Director of Marketing Planning
Posted 2 days ago
Job Viewed
Job Description
Greater Minneapolis St. Paul metro area candidates only please. This position is responsible for developing strategic marketing and promotional plans, leading marketing planning teams and managing vendors to optimize local marketing programs to achieve traffic and profitable market growth goals. Reporting to the VP of Marketing and Communications, the Director of Market Planning works closely with franchisees, the senior leadership team and cross functionally with Operations, Business Intelligence, and IT to collaborate and influence market, franchisee and salon level marketing strategies and programs to ensure that we are driving profitable salon growth. Responsible for a multimillion-dollar budget, the individual in this role has a chance to drive brand growth. We are looking for a collaborative thought leader, who thrives on identifying growth opportunities for both the business and their own team members. Key Objectives Lead the Marketing Planning Team in the development, execution, measurement, and reporting of marketing plans across 190+ markets, optimizing the media mix, local partnerships, and promotional efforts to drive new and repeat customer traffic to salons. Apply research, branding, promotional and communication principles and practices in the development, analysis, and communication of marketing/advertising programs. Manage and hold accountable multimillion dollar vendors/agencies at a strategic and tactical level so their deliverables match our marketing efforts. Prioritize marketing spend and allocate dollars in collaboration with accounting to ensure accurate and effective utilization to achieve results. Develop strategic action plans, such as identifying and sequencing action steps to achieve goals while considering possible risks. Continuously reconcile the marketing plan accounting for any shifts in strategy, business goals or competitive activity, resulting in marketing/promotional plans that appropriately support the business initiatives. Use customer and franchisee relations skills, such as the ability to respond with a sense of urgency, and with tact and diplomacy in difficult situations. Lead and oversee new salon opening marketing efforts across all marketing verticals. Your Expertise Education: BS/BA, MBA preferred. 10-15 years of experience in the marketing field (preferably in the retail and/or services space). Franchise experience preferred. Previous people leadership experience and the ability to build effective relationships across all levels is required. Seasoned marketer with experience building and implementing strategic plans, building and leading teams, and driving results. Excellent communication and problem-solving skills. Ability to effectively speak, influence and present in public and positively reflect the company''s image as a leader in the marketplace. Ability to listen, earn trust, and accept direct feedback from franchisees while building strong, positive relationships. Excellent financial analysis skills. Excellent computer skills and knowledge of Microsoft Office applications. Travel is required. Your Work Environment Our corporate headquarters are in Bloomington, MN. Our approach to work environment focuses on the balance between teamwork and flexibility which means you will have the ability to work in a hybrid model - a balance of in the corporate office each week and days you can work remote. Our office has lots of natural light, hydraulic desks for standing or sitting and many other amenities, so we are sure you will enjoy your office time as much as working remotely. Travel is required to markets across the country. Travel could be multi-day depending on scheduled meetings. Key Competencies Getting Results Ability to drive for results, focus on the customer and build realistic plans. Using a Thoughtful Approach Having the ability to think strategically, demonstrate agility, think creatively, apply financial acumen and promote teamwork. Working with People Excited to build partnerships, model ethical performance, communicate with impact and influence others. Managing People Attract, develop, manage and retain top talent through mentoring, training, feedback and coaching to a manager''s direct, indirect and cross-functional teams. What We Offer We offer a competitive salary, health benefits, wellness programs, a company-matching 401K and tuition assistance but some perks that set us apart are: A focus on your development. We want to know what your dreams and aspirations are and hope to find ways of Great Clips helping you along in your journey. Your personalized development plan will create a path for your growth and promotion potential. A GREAT culture. One the most frequent compliments you will hear about Great Clips from employees, franchisees and business partners alike is that Great Clips has a GREAT culture. Our belief is that we are strongest together and therefore find it important to have an inclusive, diverse work culture. Though we embrace our differences, we all share in our 6 core values; we are kind, we listen and earn trust, we keep it simple, we focus on execution, we exceed expectations and WE MAKE IT FUN. A spirit of ideas and innovation. Here at Great Clips, we have a competitive lead within our industry. Though we hold a strong position, we never stop pushing ourselves forward and continue to look for new ways of delivering a powerful and enduring brand. About Great Clips With more than 4,400 franchised salons throughout the United States and Canada, Great Clips is the world''s largest haircutting salon brand. Our salon owners and corporate staff are dedicated to our salon communities with a focus on philanthropic and volunteer activities. Great Clips, Inc. employees are passionate about what we do and our technology team geeks out in finding ways to use technology to make what we do even better.
Director of Marketing Planning
Posted 2 days ago
Job Viewed
Job Description
Greater Minneapolis St. Paul metro area candidates only please. This position is responsible for developing strategic marketing and promotional plans, leading marketing planning teams and managing vendors to optimize local marketing programs to achieve traffic and profitable market growth goals. Reporting to the VP of Marketing and Communications, the Director of Market Planning works closely with franchisees, the senior leadership team and cross functionally with Operations, Business Intelligence, and IT to collaborate and influence market, franchisee and salon level marketing strategies and programs to ensure that we are driving profitable salon growth. Responsible for a multimillion-dollar budget, the individual in this role has a chance to drive brand growth. We are looking for a collaborative thought leader, who thrives on identifying growth opportunities for both the business and their own team members. Key Objectives Lead the Marketing Planning Team in the development, execution, measurement, and reporting of marketing plans across 190+ markets, optimizing the media mix, local partnerships, and promotional efforts to drive new and repeat customer traffic to salons. Apply research, branding, promotional and communication principles and practices in the development, analysis, and communication of marketing/advertising programs. Manage and hold accountable multimillion dollar vendors/agencies at a strategic and tactical level so their deliverables match our marketing efforts. Prioritize marketing spend and allocate dollars in collaboration with accounting to ensure accurate and effective utilization to achieve results. Develop strategic action plans, such as identifying and sequencing action steps to achieve goals while considering possible risks. Continuously reconcile the marketing plan accounting for any shifts in strategy, business goals or competitive activity, resulting in marketing/promotional plans that appropriately support the business initiatives. Use customer and franchisee relations skills, such as the ability to respond with a sense of urgency, and with tact and diplomacy in difficult situations. Lead and oversee new salon opening marketing efforts across all marketing verticals. Your Expertise Education: BS/BA, MBA preferred. 10-15 years of experience in the marketing field (preferably in the retail and/or services space). Franchise experience preferred. Previous people leadership experience and the ability to build effective relationships across all levels is required. Seasoned marketer with experience building and implementing strategic plans, building and leading teams, and driving results. Excellent communication and problem-solving skills. Ability to effectively speak, influence and present in public and positively reflect the company''s image as a leader in the marketplace. Ability to listen, earn trust, and accept direct feedback from franchisees while building strong, positive relationships. Excellent financial analysis skills. Excellent computer skills and knowledge of Microsoft Office applications. Travel is required. Your Work Environment Our corporate headquarters are in Bloomington, MN. Our approach to work environment focuses on the balance between teamwork and flexibility which means you will have the ability to work in a hybrid model - a balance of in the corporate office each week and days you can work remote. Our office has lots of natural light, hydraulic desks for standing or sitting and many other amenities, so we are sure you will enjoy your office time as much as working remotely. Travel is required to markets across the country. Travel could be multi-day depending on scheduled meetings. Key Competencies Getting Results Ability to drive for results, focus on the customer and build realistic plans. Using a Thoughtful Approach Having the ability to think strategically, demonstrate agility, think creatively, apply financial acumen and promote teamwork. Working with People Excited to build partnerships, model ethical performance, communicate with impact and influence others. Managing People Attract, develop, manage and retain top talent through mentoring, training, feedback and coaching to a manager''s direct, indirect and cross-functional teams. What We Offer We offer a competitive salary, health benefits, wellness programs, a company-matching 401K and tuition assistance but some perks that set us apart are: A focus on your development. We want to know what your dreams and aspirations are and hope to find ways of Great Clips helping you along in your journey. Your personalized development plan will create a path for your growth and promotion potential. A GREAT culture. One the most frequent compliments you will hear about Great Clips from employees, franchisees and business partners alike is that Great Clips has a GREAT culture. Our belief is that we are strongest together and therefore find it important to have an inclusive, diverse work culture. Though we embrace our differences, we all share in our 6 core values; we are kind, we listen and earn trust, we keep it simple, we focus on execution, we exceed expectations and WE MAKE IT FUN. A spirit of ideas and innovation. Here at Great Clips, we have a competitive lead within our industry. Though we hold a strong position, we never stop pushing ourselves forward and continue to look for new ways of delivering a powerful and enduring brand. About Great Clips With more than 4,400 franchised salons throughout the United States and Canada, Great Clips is the world''s largest haircutting salon brand. Our salon owners and corporate staff are dedicated to our salon communities with a focus on philanthropic and volunteer activities. Great Clips, Inc. employees are passionate about what we do and our technology team geeks out in finding ways to use technology to make what we do even better.
Partner Marketing Manager, Global Strategic Accounts
Posted today
Job Viewed
Job Description
Pearson Enterprise Learning & Skills empowers businesses, governments, and professional communities with world-class learning, assessment, and workforce development solutions. We help global enterprises plan, assess, and develop talent through AI-driven insights, innovative assessments, and industry-recognized certifications-ensuring employees are equipped for the evolving demands of the digital economy.
Focusing on enterprise HR, talent management, and learning innovation, we partner with C-suite executives, HR leaders, and L&D professionals to future-proof their workforce. Our comprehensive solutions enable organizations to unlock workforce potential, upskill employees, and build high-performing teams in a competitive global market.
**Your Opportunity**
As a Global Marketing Manager (Partner Marketing) on the ELS team, you will play a critical role in driving joint go-to-market initiatives with key partners. You will develop and execute integrated marketing strategies that amplify Pearson's brand, generate qualified leads, and accelerate growth through strategic partnerships?
Reporting to the Senior Director of Marketing, you will work cross-functionally with product, sales, and partner success teams, as well as with our external partners to create value for both sides.
**Key Responsibilities**
+ Develop and manage comprehensive co-marketing plans with strategic partners, aligned to business objectives and partner priorities.
+ Lead the development of integrated, multi-channel marketing campaigns that leverage digital, direct mail, executive events, paid media, and content personalization.
+ Oversee high-touch executive engagement programs, including VIP events, roundtables, and bespoke content experiences.
+ Collaborate with partners on joint value propositions, messaging, and content creation (e.g., webinars, case studies, thought leadership).
+ Support enablement efforts by developing partner toolkits, sales collateral, and joint promotional materials.
+ Identify and activate new partner opportunities in alignment with ELS growth strategies.
+ Serve as the primary marketing point of contact for partners, ensuring consistent communication, alignment, and execution.
+ Leverage analytics and reporting tools to track campaign performance and ROI, providing regular reporting and insights to internal stakeholders and partners.
+ Present data-driven recommendations to senior leadership, highlighting the impact of marketing initiatives on revenue growth.
+ Stay ahead of marketing trends, emerging technologies, and industry best practices to continuously enhance our approach.
+ Manage partner marketing budgets, ensuring efficient allocation and optimization.
**Operations Excellence**
+ Program and process design: Develop repeatable partner campaign frameworks and toolkits to ensure consistency and efficiency across regions and partners. Establish standard operating procedures (SOPs) for joint marketing activities, approvals, and reporting.
+ Performance measurement and reporting: Create dashboards to track partner marketing KPIs (e.g., pipeline sourced, campaign ROI, partner engagement metrics).
+ Cross-functional coordination: Act as the operational link between marketing, sales, product, and partner teams to streamline campaign execution and messaging alignment.
+ Process optimization and scalability: Identify bottlenecks in current partner marketing processes and propose improvements and help scale successful partner marketing programs to additional markets or partners.
**Who You Are**
+ 7+ years of experience in B2B Marketing, with at least 2 years focused on partner or channel marketing ideally within enterprise-level organizations globally.
+ A strong track record of designing and executing successful Partner campaigns that drive measurable business impact.
+ Experience with Market Development Funds (MDF) and partner incentive programs.
+ Experience working closely with sales teams to build alignment and drive account engagement.
+ Analytical mindset, with the ability to measure performance, track ROI, and optimize campaigns based on data-driven insights.
+ Strong understanding of enterprise or higher education markets; experience in edtech or learning solutions preferred?
+ Proven ability to build and manage relationships with external partners and internal stakeholders?
+ Excellent project management skills, with the ability to manage multiple initiatives simultaneously?
+ Strong writing and content development skills, with experience crafting co-branded materials?
+ Data-driven mindset with experience using marketing analytics and CRM tools (e.g., Salesforce, Marketo, HubSpot)?
+ Creative thinker with a collaborative, solutions-oriented approach?
Compensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the California, Colorado, Hawaii, Illinois, Maryland, Minnesota, New Jersey, New York State, New York City, Vermont, Washington State, and Washington DC laws, the pay range for this position is as follows:
The minimum full-time salary range is between $160,000 - $180,000.
This position is eligible to participate in an annual incentive program, and information on benefits offered is here.
_Applications will be accepted through July 20, 2025. This window may be extended depending on business needs._
1172848
**Job:** Marketing
**Job Family:** GO_TO_MARKET
**Organization:** Corporate Marketing & Communications
**Schedule:** FULL_TIME
**Workplace Type:**
**Req ID:** 20399
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