4 Media Planning jobs in Minneapolis

**DESCRIPTION**
Join Acosta Group and play a pivotal role in developing and executing retail media strategies that align with our business goals. In this role, you will:
+ Lead the paid media strategy and tactics for a diverse portfolio of clients.
+ Oversee the entire media planning process, including budget setting, industry tracking, and the test & learn agenda.
+ Collaborate with various internal and external stakeholders to drive innovative media tactics that advance our business objectives.
+ Manage client relationships to ensure alignment with business goals.
+ Participate in the establishment, tracking, and reporting of business and media KPIs.
+ Manage relationships with external media and tech partners to ensure optimal performance and cost efficiencies.
**RESPONSIBILITIES**
+ **Team Leadership & Development:** Mentor and inspire a high-performing team of media professionals, fostering a culture of open communication and 360-degree feedback. Support the VP, Commerce & Performance Media with team development, routines, and vision.
+ **Strategic Media Planning:** Develop and execute retail media strategies aligned with business goals, focusing on driving sales and increasing visibility. Guide and manage strategy and campaign planning for mid and upper funnel channels (CTV, OLV, Display, Paid Social).
+ **Stakeholder Collaboration:** Build and maintain strong relationships with key stakeholders, including media agencies, client teams, retailer partners, and ad technology partners. Collaborate with cross-functional teams to align advertising strategies with overall business objectives.
+ **Client Management:** Lead client meetings to understand needs, create recommendations, and present solutions. Prepare and present quarterly and annual business reviews for top-tier clients.
+ **Project & Performance Management:** Lead technical projects to improve customer experience and introduce new e-commerce features. Monitor campaign performance, leveraging data insights to optimize targeting, keywords, bids, and ad placements. Conduct A/B testing and post-campaign analysis to provide recommendations for repeat business.
+ **Industry Expertise:** Stay current with industry trends and competitive landscape. Be the resident expert on retail media, maintaining platform certifications and expertise across multiple retail media solutions (Amazon, Walmart, Target/Roundel, Instacart) and associated ad technology (AMC, Scintilla, Skai, Commerce IQ).
+ **Process Improvement:** Identify opportunities to streamline processes and create supporting documentation. Proactively implement changes to drive performance and efficiency.
+ **Additional Responsibilities:** Undertake additional tasks as needed to support team and client requirements.
**QUALIFICATIONS**
+ 8+ years of experience in **managing retail media ad solutions** (Amazon, Walmart, Target, Instacart) with a track record of achieving client objectives.
+ 5+ years of experience leading and coaching a team, ideally with 3-5 direct reports.
+ A strong player/coach team member, with the ability to roll up their sleeves to help specialists.
+ Proficiency in **performance marketing, conversion optimization,** and **online customer acquisition** .
+ An exceptional eye for detail, analytical, and ability to solve problems given the fast-paced nature of our division, and the aptitude to multitask.
+ Strong communication and team collaboration skills, with the ability to operate in a client-facing role across diverse client groups.
+ Command of essential Microsoft Office applications, including Excel, with the ability to use formulas, functions, and pivot tables at an advanced level.
+ Adept in project and campaign management across concurrent clients and campaigns.
+ Strong verbal and written communication
+ Comfortable leading and presenting recommendations to clients.
+ Nurture collaborative relationships, a collaborative and curious spirit
**#DiscoverYourPath**
**ABOUT US**
Acosta is a part of Acosta Group - a collective of the industry's most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey.
Specializing in retail sales services, digital strategy, and business intelligence, Acosta empowers brands to thrive in the world of omnichannel shopping. Our sales and digital teams build lasting relationships, ensuring our client brands get the space they deserve in stores and outperform the competition online, while our merch reps make brands shine in retail locations across the world.
But it's not just about what we do - it's about who we are. With a team of over 20,000 associates, we're a community of forward-thinking, value-driven professionals committed to an unmatched level of trust and transparency in the industry. And, we understand the importance of work-life balance, which is why many of our field roles provide our associates with flexible scheduling options. Join us and be a part of a team that values growth and making a real impact for our clients, retail partners and their customers.
Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request.
Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting.
By applying, you agree to our Privacy Policy and Terms and Conditions of Use.
**#DiscoverYourPath**
Acosta, and its subsidiaries, is an Equal Opportunity Employer
**Job Category:** Marketing
**Position Type:** Full time
**Business Unit:** Corporate
**Salary Range:** $102,900.00 - $128,600.00
**Company:** Acosta Employee Holdco LLC
**Req ID:** 6684

The Minnesota Star Tribune is an innovative modern media organization building on an extraordinary 158-year legacy. With seven Pulitzer Prizes and numerous other accolades, we stand as a beacon of journalistic excellence in Minnesota. Together, we are the heart and voice of the north.

Our mission is to build a better Minnesota by connecting us with the people, ideas, and stories that strengthen our communities. We're seeking dynamic leaders who are passionate about journalism and democracy to help shape this future. If you are excited about reinventing one of our state's most trusted institutions and leading us into a new era of growth and excellence, we want to hear from you.

Job Summary: Associate Digital Media Buyer

The Minnesota Star Tribune is looking for an Associate Digital Media buyer to help with the development, execution, optimization, and analysis of complete digital marketing campaigns for our clients. The primary responsibility of the Associate Digital Media Buyer is to set up digital media campaigns for owned, operated and advantage digital campaigns. A successful digital media campaign will achieve or exceed delivery and performance based on KPIs outlined by clients and communicated to the buyer.

The Minnesota Star Tribune Digital Operations team gives clients an advantage over traditional local media. Along with our own digital assets such as Startribune.com, our smartphone apps, and newsletter campaigns, we build out complete digital marketing campaigns for our clients including paid search, social media marketing and off-channel audience based programmatic buys. Our teams execute, optimize, and analyze both owned and operated and off channel marketing campaigns for our clients to ensure the best results. We are more than a newspaper publisher; our sales executives and digital operations staff take the time to strategize and develop full-service campaigns.

Responsibilities

• Oversee the development and implementation of digital media campaigns across various buying platforms.
• Monitor digital media campaigns within multiple DSP's daily.
• Optimize toward established KPIs during the life of a campaign.
• Pull data from multiple sources to provide actionable insights and recommendations to take to strategists and digital leads.
• Manage, prioritize, and respond to ad-hoc requests as assigned.
• Research and stay abreast of current industry best practices and trends, develop and maintain digital best practices, and promote digital optimization techniques.

Requirements

• Bachelor's degree in related field and/or certification; or equivalent combination of education, skills and experience.
• Minimum 1 year of working experience utilizing Real-Time Bidding technologies (DSPs, Ad Exchanges, SSPs).
• Proven track record of successfully managing complex client campaigns and relationships against performance metrics.
• Ad trafficking experience utilizing platforms such as Google Campaign Manager.
• Experience with Google Ad Manager or other ad serving technology.
• DoubleClick Campaign Manager/DoubleClick Bid Manager and Google Analytics certifications are preferred but not required.
• Ability to quickly adapt to changes in the industry, development processes and business priorities.
• Proficiency in Microsoft Office applications.

More About the Minnesota Star Tribune

At the Minnesota Star Tribune, we recognize that our employees are our greatest asset, and we are committed to their happiness, growth, and well-being. Here's a snapshot of the exceptional benefits we offer:

• Modern Downtown Office: Enjoy a state-of-the-art workspace with a free fitness center, collaborative center, golf simulator, and a rooftop patio.
• Comprehensive Benefits: Includes commuting subsidy, medical, dental, and vision insurance.
• Wellness & Work-Life Balance: Participate in our wellness program with financial incentives, generous paid time off, flexible holidays, one volunteer day, and two wellness days.
• Financial & Family Support: Benefit from a 401(k) with company match, paid parental and caregiving leave, hybrid work arrangements, and tuition reimbursement.
• Additional Perks: Access to an employee assistance program, pet insurance, flexible spending accounts, and health savings accounts.

2025 award winner of Fast Company's Most Innovative Companies in Media and News and proud recipient of Newsweek's Greatest Midsize Workplaces 2025 recognition.

Equal Opportunity Employer

Even if you don't meet every single requirement for this role, we encourage you to apply. At the Minnesota Star Tribune, we are dedicated to building a diverse and inclusive workplace and welcome applicants from all backgrounds.

Salary/Wage Range

$26.44 - $28.85 / hour

Compensation for the role will depend on several factors, including a candidate's qualifications, skills, competencies and experience and may fall outside of the range shown. The Minnesota Star Tribune offers a competitive total rewards package, which includes a 401(K) match, healthcare coverage - medical, dental, and vision, life, disability, paid time off, and a broad range of other benefits. Learn more at benefits.startribunecompany.com

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

**Who We Are**
At Kyndryl, we design, build, manage and modernize the mission-critical technology systems that the world depends on every day. So why work at Kyndryl? We are always moving forward - always pushing ourselves to go further in our efforts to build a more equitable, inclusive world for our employees, our customers and our communities.
**The Role**
Kyndryl Consult is the fastest growing business within the organization and instrumental to the company's strategic growth objectives. You will play a key leadership role across multi-disciplinary teams, guiding them through complex consulting engagements and be responsible for creating and positioning strategic change agendas within Kyndryl's largest accounts across the C-suite, spanning the intersection between complex Business and IT customer solutions, transformations that impact across the entire customer Eco-system.
This role is focused on delivering digital modernization through Digital Workplace Services (DWS), helping Kyndryl's TMT (Technology, Media, Telecommunications) clientele enhance their internal employee experience, workforce agility, collaboration, and overall digital experience. As a Consult Partner, you will have a pivotal role in driving profitable growth, leveraging our comprehensive capabilities to build strong client relationships, and leading your team to success. This role demands a strong presence, industry expertise, and the ability to cultivate relationships with CXO-level clients. Your leadership will be critical in fostering talent development and innovation within the organization.
This role will also be leading the overall client engagement and delivering high quality client work alongside senior client stakeholders. Working in a transaction environment which may be pre or post deal, planning post deal implementation, and ultimately supporting execution. Partners will be focused on financial impact, utilization and contribution, client impact and leadership.
**Contribute to Profitable Growth:**
+ Drive significant financial outcomes through signings and revenue targets
+ Ensure sustained growth and profitability, managing margin expectations and backlog growth
+ Support the identification, pursuit and conversion of a pipeline of business development opportunities
+ Undertake scoping and fee negotiation on engagements, while enduring profitability and understanding and containing risk
+ Apply consultative judgment to accurately scope work, negotiate fees, and draft Statements of Work (SOWs) that align with client needs and enable rapid delivery.
+ Leverage a proven track record of consulting and selling digital workplace services, managing large client portfolios and driving revenue growth.
**Client Engagement:**
+ Build and maintain deep relationships with client CXOs and be seen as the 'go to' person and a trusted advisor by senior executives
+ Leading C-level client interactions and consulting initiatives, deliverables and outputs of a deal engagement
+ Demonstrate credibility and experience to advise and deliver on complex consulting engagement
+ Enhance client satisfaction, as measured by Net Promoter Score (NPS) and new relationship development; Secure client references
+ Demonstrate a deep understanding of discovery, design, and deployment processes to guide clients through digital workplace transformations.
+ Anticipate and articulate future challenges in digital workplace services, including those driven by Copilot, agentic AI, and evolving office models, to position Kyndryl as a strategic partner.
+ Bring consulting experience-preferably in the Technology, Media and Telecommunications space-to tailor engagements that resonate with industry-specific needs and priorities.
**Operational Excellence:**
+ Achieve individual and team utilization targets
+ Lead the design of complex engagements and take responsibility for oversight of delivery, ensuring high performance and customer satisfaction Leadership, Management, People
+ Lead by example; Fostering a culture of continuous personal and professional development and challenging our people to be curious and innovative and supportive for each other. At the same time ensuring that all outcomes are commercially focused, value adding and effectively executed
**Strategic Contribution:**
+ Drive Kyndryl's delivery capability with new and existing clients by leading DWS-focused transformation programs, services and implementations centered on Collaboration, Virtualization, Contact Center, Employee Experience, and related DWS offerings.
+ Utilize industry and technology expertise to shape and drive the company's strategic initiatives.
+ Align with Kyndryl's strategic vision and contribute to its execution.
+ Drive external eminence and innovation, establishing a strong personal and organizational brand in the industry.
+ Proactively develop thought leadership and intellectual capital
Kyndryl currently does not require employees to be fully vaccinated against COVID-19, however, if you are hired to work at a client, customer, or partner location, you may be required to show proof of vaccination to align with their respective COVID-19 vaccination policies. Those who believe they are eligible may apply for a medical or religious accommodation prior to the start of employment.
**Who You Are**
Who You Are
You're good at what you do and possess the required experience to prove it. However, equally as important - you have a growth mindset; keen to drive your own personal and professional development. You are customer-focused - someone who prioritizes customer success in their work. And finally, you're open and borderless - naturally inclusive in how you work with others.
Required Skills and Experience
+ Candidates with consultative expertise to articulate Digital Workplace challenges and advise on strategies addressing trends like Copilot, Agentic AI, and the future of work are strongly encouraged to apply
+ Experience in discovery, design, and deployment of Digital Workplace solutions using technologies including, but not limited to Microsoft M365, Intune, AVD, Copilot, Viva, ServiceNow ITSM, Amazon Connect, and Google Suite strongly preferred.
+ Extensive experience in client engagement and relationship management at the CXO level
+ Demonstrable ability to build and commercialize relationships with senior executives
+ Proven track record of leading and executing complex projects with multi-disciplinary teams in a consulting, corporate or public sector environment
+ Expertise in mergers and acquisitions (M&A) integration within the Digital Workplace context would be a plus
+ Effective financial acumen with experience in driving revenue growth and managing margins
+ Experience of managing or supporting high-value business development activities with senior stakeholders
+ Deep understanding of industry trends in the TMT industry
+ Sound personal brand and presence in the TMT industry
+ Demonstrated ability to innovate and drive change
**The compensation range for the position in the U.S. is $159,240 to $86,560 based on a full-time schedule. Your actual compensation may vary depending on your geography, job-related skills and experience. For part time roles, the compensation will be adjusted appropriately. The pay or salary range will not be below any applicable state, city or local minimum wage requirement. There is a different applicable compensation range for the following work locations:**
**California: 175,080 to 343,920**
**Colorado: 159,240 to 286,560**
**New York City: 191,040 to 343,920**
**Washington: 175,080 to 315,240**
**Washington DC: 175,080 to 315,240**
**This position will be eligible for Kyndryl's discretionary annual bonus program, based on performance and subject to the terms of Kyndryl's applicable plans. You may also receive a comprehensive benefits package which includes medical and dental coverage, disability, retirement benefits, paid leave, and paid time off. Note: If this is a sales commission eligible role, you will be eligible to participate in a sales commission plan in lieu of the annual discretionary bonus program. Applications will be accepted on a rolling basis.**
**Being You**
Diversity is a whole lot more than what we look like or where we come from, it's how we think and who we are. We welcome people of all cultures, backgrounds, and experiences. But we're not doing it single-handily: Our Kyndryl Inclusion Networks are only one of many ways we create a workplace where all Kyndryls can find and provide support and advice. This dedication to welcoming everyone into our company means that Kyndryl gives you - and everyone next to you - the ability to bring your whole self to work, individually and collectively, and support the activation of our equitable culture. That's the Kyndryl Way.
**What You Can Expect**
With state-of-the-art resources and Fortune 100 clients, every day is an opportunity to innovate, build new capabilities, new relationships, new processes, and new value. Kyndryl cares about your well-being and prides itself on offering benefits that give you choice, reflect the diversity of our employees and support you and your family through the moments that matter - wherever you are in your life journey. Our employee learning programs give you access to the best learning in the industry to receive certifications, including Microsoft, Google, Amazon, Skillsoft, and many more. Through our company-wide volunteering and giving platform, you can donate, start fundraisers, volunteer, and search over 2 million non-profit organizations. At Kyndryl, we invest heavily in you, we want you to succeed so that together, we will all succeed.
**Get Referred!**
If you know someone that works at Kyndryl, when asked 'How Did You Hear About Us' during the application process, select 'Employee Referral' and enter your contact's Kyndryl email address.
Kyndryl is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, age, veteran status, or other characteristics. Kyndryl is also committed to compliance with all fair employment practices regarding citizenship and immigration status.