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Adobe Experience Platform Data Architect

95115 San Jose, California Deloitte

Posted 1 day ago

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Job Description

Adobe Experience Platform Data Architect (Specialist Senior)
Our Deloitte Customer team empowers organizations to build deeper relationships with customers through innovative strategies, advanced analytics, Generative AI, transformative technologies, and creative design. We can enhance customer experiences and drive sustained growth and customer value creation and capture, through customer and commercial strategies, digital products and innovation, marketing, commerce, sales, and service. We are a team of strategists, data scientists, operators, creatives, designers, engineers, and architects. Our team balances business strategy, technology, creativity, and ongoing managed services to solve the biggest problems that affect customers, partners, constituents, and the workforce.
Recruiting for this role ends on December 15, 2025
Work you'll do
An Adobe Experience Platform (AEP) Data Architect job involves designing and implementing scalable data solutions on AEP to enable personalized customer experiences. Key responsibilities include defining data architecture, creating Experience Data Model (XDM) schemas, managing data ingestion and identity resolution, and overseeing the integration of AEP with other Adobe Experience Cloud products and third-party systems. The role requires strong expertise in AEP components like RTCDP and Customer Journey Analytics, data governance, and API integrations, along with excellent communication and stakeholder management skills.
+ Data Architecture & Design: Lead the design of enterprise-level AEP data architectures, define data models and schemas using XDM to unify and structure data
+ Platform Configurations: Configure and optimize AEP modules such as real-time customer data platform (RT-CDP), Customer Journey Analytics (CJA), and Journey Optimizer (AJO)
+ Data Ingestion & Activation: Design and implement data ingestion pipelines for batch and streaming data, and oversee the activation of audiences for cross-channel marketing campaigns
+ Identity Resolution: Develop and manage strategies for identity resolution and profile unification, creating a unified view of the customer
+ Integration: Oversee the seamless integration of AEP with other Adobe Experience Cloud products (e.g. Adobe Analytics, Target, Campaign) and external systems via APIs and data pipelines.
+ Data Governance & Quality: Ensure data quality, schema validation, and compliance with privacy regulations (e.g. GDPR, CCP) through robust data governance frameworks
+ Collaboration: Work closely with internal and external stakeholders including, but not limited to Data Architects, Marketing stakeholders, IT/Data Engineering teams, Program Managers, Product Managers, etc. Interface with clients to gather requirements, map solutions, and make recommendations
+ Documentation & Specifications: Create technical specifications to drive development of the solution. Deliver technical specifications documents for customer review. Design custom development solutions that meet customer requirements
+ Manage the day-to-day work of onshore and offshore developers to ensure projects are delivered in a timely manner. Work as their technical lead and offer solutions as needed.
+ Lead customer project conference calls or interface with a project manager
+ Deliver technical specifications documents for customer review
+ Leverage understanding of data relationships and schemas to structure data to allow clients to perform dynamic customer-level analysis
+ Leverage scripting languages to automate key processes governing data movement, cleansing, and processing activities
+ Innovate on new ideas to solve customer needs
+ Serving as the Data Architect and subject matter expert for customer experience & marketing data solutions (e.g. Customer Data Platform) during pre-sales, Discovery, and Implementation projects.
+ Involving other domain specific SME's (e.g. CRM, Martech, Adtech, Commerce) to support solution design.
+ Engaging in technical resource planning and level-of-effort estimation to support project scoping, pricing, and planning.
+ Proposing designed solutions to client technical and business teams.
+ Experience in advanced data warehouse concepts
+ Experience with business requirements definition and management, structured analysis, process design, use case documentation
The Team
Deloitte's Advertising, Marketing & Commerce team creates content and experiences that inspire action. We design and implement technology platforms for personalized marketing across all digital touchpoints, specializing in customer-centric B2B and B2C solutions. Our in-house agency engages customers throughout their journey, working on projects like AdTech, MarTech, campaign automation, CRM, and lead-to-loyalty orchestration. Join us to drive impactful customer interactions and business growth.
Qualifications
Required:
+ 2+ years experience working with Adobe Products, particularly RT-CDP, AJO, and CJA
+ 5+ years of experience related to technical data & marketing solution experience
+ 5+ years of in-depth understanding of database platforms including relational and non-relational data engines (MS SQL, MySQL, PostgreSQL, MongoDB, MariaDB, Hadoop, Snowflake, Hive, Spark, Big Query, Redshift, Data Warehouse, and similar)
+ 5+ years of experience with data processing (ETL) tools & methodologies (Informatica, Talend, Spark, Pentaho, SSIS, Unifi, SnapLogic and similar)
+ 3+ years Experience with designing customer centric datasets (i.e. CRM, Call Center, Marketing, Offline, Point of Sale, etc.)
+ 3+ years of data modeling experience
+ Limited immigration sponsorship may be available
+ Ability to travel up to 50% on average based on the work you do and the clients and industries/sectors you serve
Preferred:
+ Experience and knowledge with digital marketing analytics
+ Experience and knowledge with marketing cloud solutions
+ Experience in programming languages (python, Java, or Bash scripting)
+ Experience with Big Data technologies (i.e. Hadoop, Spark, Redshift, Snowflake, Hive, Pig, etc.)
+ Experience with Martech/Adtech tools and how to integrate technologies into the data management solution. (Adobe, Salesforce, Oracle, Google, and similar)
+ Experience in advanced analyticsmachine learning conceptsuse cases and how to apply this technology to customer experience & marketing solutions (predictive modeling, recommendation personalization, channel optimization)
+ Excellent interpersonal skills and the ability to articulate complex technology concepts with technical and non-technical individuals
+ Ability to approach a technical solution to solved for challenges from a business perspective
+ Understanding of the full SDLC process
+ Understanding of data integration methodologies and tools (Mulesoft, Dell Boomi, Custom API, Segment, Tealium, and similar)
+ Degree in Computer Science, Information Systems, Data Science, or related field
+ Experience working with public cloud offerings (AWS, Azure, Google Cloud Platform, and similar)
+ GCP - (Cloud Functions, Composer, SQL, Storage, Dataproc, Datastore, Kubernetes, Big Query, Stackdriver, Pub/Sub)
+ AWS - (Lambda, Glue, Data Pipeline, Redshift, Aurora, Athena/Spectrum, S3/Glacier, Fargate, Cloud Watch, Kinesis)
+ Azure - (Functions, Batch, Blob Storage, Data Warehouse, Data Factory, Containers, Monitor, Service Bus)
Information for applicants with a need for accommodation: wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $107,600 to $198,400.
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
#Customer_US
#AMC_US
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.
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PwC Technology - Adobe System Architect

95115 San Jose, California PwC

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Job Description

**Specialty/Competency:** IFS - Information Technology (IT)
**Industry/Sector:** Not Applicable
**Time Type:** Full time
**Travel Requirements:** Up to 20%
At PwC, our people in integration and platform architecture focus on designing and implementing seamless integration solutions and robust platform architectures for clients. They enable efficient data flow and optimise technology infrastructure for enhanced business performance.
Those in solution architecture at PwC will design and implement innovative technology solutions to meet clients' business needs. You will leverage your experience in analysing requirements, developing technical designs to enable the successful delivery of solutions.
Growing as a strategic advisor, you leverage your influence, expertise, and network to deliver quality results. You motivate and coach others, coming together to solve complex problems. As you increase in autonomy, you apply sound judgment, recognising when to take action and when to escalate. You are expected to solve through complexity, ask thoughtful questions, and clearly communicate how things fit together. Your ability to develop and sustain high performing, diverse, and inclusive teams, and your commitment to excellence, contributes to the success of our Firm.
Examples of the skills, knowledge, and experiences you need to lead and deliver value at this level include but are not limited to:
+ Craft and convey clear, impactful and engaging messages that tell a holistic story.
+ Apply systems thinking to identify underlying problems and/or opportunities.
+ Validate outcomes with clients, share alternative perspectives, and act on client feedback.
+ Direct the team through complexity, demonstrating composure through ambiguous, challenging and uncertain situations.
+ Deepen and evolve your expertise with a focus on staying relevant.
+ Initiate open and honest coaching conversations at all levels.
+ Make difficult decisions and take action to resolve issues hindering team effectiveness.
+ Model and reinforce professional and technical standards (e.g. refer to specific PwC tax and audit guidance), the Firm's code of conduct, and independence requirements.
As part of the System Architecture team you are expected to make IT design recommendations and manage IT architecture and engineering designs and domains. As a Senior Manager you are expected to lead large projects, innovate processes, and maintain operational excellence while interacting with clients at a senior level to drive project success. You are expected to collaborate with other Architects and Developers to provide technical design guidance to align with strategy and applicable technical standards.
Responsibilities
- Make IT design recommendations
- Manage IT architecture and engineering designs
- Lead large projects confirming operational excellence
- Interact with clients at a strategic level to drive success
- Collaborate with architects and developers for technical design
- Align technical standards with strategic goals
- Innovate processes to enhance project outcomes
- Provide strategic guidance in technical domains
What You Must Have
- High School Diploma
- 6 years of experience in progressive roles managing IT architecture and engineering designs and domains
What Sets You Apart
- Bachelor's Degree in Information Technology, Computer Systems Analysis, Management Information Systems, Computer Applications, Computer Engineering, Computer Programming preferred
- Making IT design recommendations
- Established Software Development Lifecycles and methodologies
- Analytical thinking skills
- Lean IT principles and data driven approaches
- Protection of intellectual property and disaster recovery planning
- Architectural domain knowledge including cloud application architecture
- Business acumen to translate goals into technical specifications
- Building and maintaining relationships with senior leaders
Learn more about how we work: does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: PwC is an equal opportunity employer, all qualified applicants will receive consideration for employment at PwC without regard to race; color; religion; national origin; sex (including pregnancy, sexual orientation, and gender identity); age; disability; genetic information (including family medical history); veteran, marital, or citizenship status; or, any other status protected by law. 
For only those qualified applicants that are impacted by the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles' Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, San Diego County Fair Chance Ordinance, and the California Fair Chance Act, where applicable, arrest or conviction records will be considered for Employment in accordance with these laws. At PwC, we recognize that conviction records may have a direct, adverse, and negative relationship to responsibilities such as accessing sensitive company or customer information, handling proprietary assets, or collaborating closely with team members. We evaluate these factors thoughtfully to establish a secure and trusted workplace for all.
Applications will be accepted until the position is filled or the posting is removed, unless otherwise set forth on the following webpage. Please visit this link for information about anticipated application deadlines: salary range for this position is: $91,000 - $321,500, plus individuals may be eligible for an annual discretionary bonus. For roles that are based in Maryland, this is the listed salary range for this position. Actual compensation within the range will be dependent upon the individual's skills, experience, qualifications and location, and applicable employment laws. PwC offers a wide range of benefits, including medical, dental, vision, 401k, holiday pay, vacation, personal and family sick leave, and more. To view our benefits at a glance, please visit the following link:
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Digital Marketing Strategist

95101 Willow Glen, California $110000 Annually WhatJobs Direct

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full-time
Our client seeks a visionary and data-driven Digital Marketing Strategist to lead their online presence initiatives, based remotely. This role will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels to drive brand awareness, customer acquisition, and engagement. You will conduct market research, identify target audiences, and craft compelling strategies that align with business objectives. Expertise in SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising is essential. The ideal candidate will have a proven track record of success in managing multiple digital marketing projects and delivering measurable ROI. You will analyze campaign performance, provide actionable insights, and continuously optimize strategies for maximum effectiveness. This position requires strong analytical skills, creativity, and a deep understanding of the digital landscape. Collaboration with cross-functional teams, including sales, product development, and design, will be a key aspect of the role. You will be expected to stay ahead of industry trends and emerging technologies to ensure our client remains competitive. Responsibilities include developing content calendars, managing social media engagement, overseeing website analytics, and reporting on key performance indicators. A strong portfolio showcasing successful digital marketing campaigns is highly desirable. This is a fantastic opportunity for a strategic thinker to shape the digital future of our client, working entirely remotely and contributing to impactful growth. We value candidates who are passionate about digital innovation and possess excellent communication and presentation skills. You will be empowered to experiment with new platforms and approaches to achieve ambitious marketing goals. The ability to translate complex data into clear, actionable plans is crucial for success in this role. Your expertise will be vital in connecting with and expanding our client's customer base.
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Digital Marketing Strategist

95101 San Jose, California $80000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is looking for an innovative and data-driven Digital Marketing Strategist to join their expanding team. This role will be based in **San Jose, California, US**, with the option for a hybrid work arrangement, allowing for a balance between remote flexibility and in-office collaboration. The Digital Marketing Strategist will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels to drive brand awareness, lead generation, and customer acquisition. Key responsibilities include SEO/SEM strategy, social media marketing, content marketing, email marketing, and paid advertising campaigns (PPC). You will analyze campaign performance, track KPIs, and provide actionable insights to optimize strategies and maximize ROI. The ideal candidate possesses a strong understanding of the digital marketing ecosystem, including current trends, best practices, and emerging technologies. Proven experience with marketing automation tools, analytics platforms (e.g., Google Analytics), and content management systems is essential. Excellent analytical, problem-solving, and project management skills are required, along with the ability to translate complex data into clear, concise reports and recommendations. You should have a creative mindset coupled with a data-driven approach. The ability to collaborate effectively with cross-functional teams, including sales, product, and creative departments, is crucial. A Bachelor's degree in Marketing, Communications, or a related field, along with 3-5 years of relevant experience, is preferred. This is an exciting opportunity to shape and execute digital strategies for a growing organization.
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Digital Marketing Manager

95101 San Jose, California $110000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is seeking a dynamic and results-oriented Digital Marketing Manager to lead their innovative marketing initiatives from their office in San Jose, California, US . This role is crucial for driving online presence, lead generation, and brand awareness through strategic digital campaigns. The ideal candidate will have a proven track record of success in managing diverse digital marketing channels, optimizing campaign performance, and leveraging data analytics to inform strategies.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve key performance indicators (KPIs).
  • Oversee the creation and distribution of engaging content to attract and retain target audiences.
  • Analyze website traffic and campaign performance data using tools like Google Analytics to identify trends, insights, and opportunities for improvement.
  • Manage social media presence, including content scheduling, community engagement, and performance tracking.
  • Develop and implement email marketing campaigns, segmenting audiences and personalizing communication.
  • Collaborate with cross-functional teams, including sales, product development, and creative, to ensure brand consistency and campaign alignment.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage the digital marketing budget effectively.
  • Report on campaign performance and key metrics to senior management.

Required Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5+ years of experience in digital marketing, with a focus on strategy development and execution.
  • Proven expertise in SEO, SEM, PPC, social media marketing, and email marketing.
  • Hands-on experience with Google Analytics, Google Ads, and various social media advertising platforms.
  • Strong understanding of content marketing principles and strategies.
  • Excellent analytical and data interpretation skills.
  • Strong project management and organizational abilities.
  • Exceptional written and verbal communication skills.
  • Experience with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
  • Demonstrated ability to lead and inspire a marketing team.
This is an exciting opportunity to make a significant impact on our client's growth and success. Join a forward-thinking company in the heart of Silicon Valley and contribute to shaping its digital future.
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Digital Marketing Strategist

95101 San Jose, California $90000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client, a leading innovator in the tech space, is searching for a highly skilled and results-driven Digital Marketing Strategist. This is a fully remote position, offering the flexibility to work from anywhere in the US. You will be instrumental in shaping and executing cutting-edge digital marketing campaigns designed to elevate our client's brand presence and drive lead generation. Your responsibilities will encompass a broad spectrum of digital channels, including SEO, SEM, social media marketing, content marketing, email marketing, and programmatic advertising. You will conduct thorough market research, competitor analysis, and audience segmentation to identify key opportunities and develop data-informed strategies. Collaboration with cross-functional teams, including sales, product development, and creative, will be essential to ensure cohesive brand messaging and campaign execution. The ideal candidate possesses a deep understanding of digital marketing analytics and reporting tools, with a proven track record of optimizing campaigns for maximum ROI. Experience in developing and managing integrated marketing campaigns across multiple platforms is crucial. You should be adept at staying ahead of industry trends and emerging technologies, continuously exploring new avenues for growth and engagement. This remote role demands strong analytical skills, creativity, and the ability to translate complex data into actionable insights. If you are a strategic thinker with a passion for data-driven marketing and a desire to make a significant impact, we encourage you to apply. This position offers an exciting opportunity to contribute to a forward-thinking company from a remote location, ideally within proximity to **San Jose, California, US**.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across all relevant channels.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads).
  • Oversee SEO initiatives to improve organic search rankings and traffic.
  • Develop and execute content marketing strategies, including blog posts, whitepapers, and case studies.
  • Manage social media presence and engagement strategies.
  • Design and implement email marketing campaigns.
  • Analyze campaign performance data using tools like Google Analytics, SEMrush, and others.
  • Report on key marketing metrics and provide actionable insights to stakeholders.
  • Collaborate with internal teams to ensure brand consistency and campaign alignment.
  • Stay abreast of the latest digital marketing trends and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a focus on strategy development and execution.
  • Proven experience with SEO, SEM, content marketing, social media, and email marketing.
  • Strong analytical skills and experience with digital marketing analytics platforms.
  • Excellent project management and organizational skills.
  • Ability to work independently and as part of a remote team.
  • Proficiency in marketing automation platforms is a plus.
  • Creative thinking and problem-solving abilities.
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Digital Marketing Manager

95101 San Jose, California $95000 Annually WhatJobs

Posted 11 days ago

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Job Description

full-time
Our client, a rapidly growing tech company in the heart of San Jose, California, US , is looking for an innovative and results-driven Digital Marketing Manager to lead their online marketing efforts. This Hybrid role offers the flexibility to work both remotely and from our state-of-the-art office. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing, to drive brand awareness, customer acquisition, and engagement. Key responsibilities include managing digital advertising campaigns, optimizing website performance, analyzing campaign data, and reporting on key metrics. You will also play a vital role in shaping our brand's online presence and ensuring a consistent and compelling customer journey. The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Business, or a related field, with a minimum of 5 years of experience in digital marketing, preferably within the technology sector. Proven experience in developing and managing successful SEO, SEM, social media, and email marketing campaigns is essential. Strong analytical skills, proficiency with marketing analytics platforms (e.g., Google Analytics, Adobe Analytics), and experience with marketing automation tools are required. Excellent written and verbal communication skills, creativity, and a passion for staying ahead of digital marketing trends are crucial. You should be adept at managing multiple projects, prioritizing tasks, and collaborating effectively with cross-functional teams. This is an exceptional opportunity to shape the digital future of a dynamic company in Silicon Valley.
Responsibilities:
  • Develop and implement comprehensive digital marketing strategies to achieve business objectives.
  • Manage and optimize SEO/SEM campaigns to improve organic and paid search rankings.
  • Oversee social media strategy and content creation to enhance brand engagement.
  • Develop and execute email marketing campaigns to nurture leads and drive customer retention.
  • Create and manage compelling content marketing initiatives, including blog posts, articles, and website copy.
  • Analyze digital marketing campaign performance using analytics tools and provide actionable insights.
  • Monitor website traffic, user behavior, and conversion rates, implementing improvements as needed.
  • Manage the digital marketing budget and allocate resources effectively.
  • Collaborate with product, sales, and design teams to ensure cohesive brand messaging.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a proven track record of success.
  • Demonstrated expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency with Google Analytics, Google Ads, and other relevant marketing platforms.
  • Experience with marketing automation tools (e.g., HubSpot, Marketo).
  • Strong analytical and problem-solving skills.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects and meet deadlines.
  • Experience in a hybrid work environment is preferred.
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Digital Marketing Strategist

95113 Willow Glen, California $95000 Annually WhatJobs

Posted 25 days ago

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Job Description

full-time
Our client, a fast-paced technology firm, is seeking an innovative and data-driven Digital Marketing Strategist to join their growing marketing department. This hybrid role, based in San Jose, California , will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns to drive brand awareness, lead generation, and customer acquisition. The ideal candidate possesses a deep understanding of SEO, SEM, content marketing, social media, email marketing, and analytics, with a proven ability to translate business objectives into successful digital strategies.

Responsibilities:
  • Develop and execute integrated digital marketing strategies across multiple channels (SEO, SEM, social media, email, content marketing, etc.).
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
  • Conduct keyword research and implement SEO best practices to improve organic search rankings.
  • Create and manage engaging content strategies, including blog posts, website copy, and social media updates.
  • Develop and execute email marketing campaigns, including segmentation, automation, and A/B testing.
  • Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide regular reports with actionable insights.
  • Monitor market trends and competitor activities to identify new opportunities.
  • Collaborate with design, product, and sales teams to ensure brand consistency and campaign alignment.
  • Manage the digital marketing budget effectively.
  • Stay up-to-date with the latest digital marketing technologies and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a focus on strategy development and campaign execution.
  • Proven experience with SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and other relevant marketing analytics platforms.
  • Experience with marketing automation tools (e.g., HubSpot, Marketo) is a plus.
  • Strong analytical and problem-solving skills, with the ability to interpret data and draw meaningful conclusions.
  • Excellent written and verbal communication skills.
  • Ability to work effectively in a hybrid environment, collaborating with both in-office and remote team members.
  • A creative mindset with a passion for digital innovation.
  • Experience in the technology sector is highly desirable.
This is an exciting opportunity to shape the digital presence of a leading technology company in the heart of Silicon Valley, San Jose, California .
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Digital Marketing Specialist

94043 San Jose, California $70000 Annually WhatJobs

Posted 26 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Digital Marketing Specialist to develop and execute online marketing strategies from anywhere in the US. This is a fully remote, first role, designed for a motivated individual who thrives in a virtual collaborative environment. You will be instrumental in enhancing our online presence, driving engagement, and achieving key marketing objectives through innovative digital campaigns across various platforms.

Responsibilities:
  • Develop, implement, and manage comprehensive digital marketing campaigns across channels such as SEO, SEM, social media, email marketing, and content marketing.
  • Create engaging and compelling content for social media platforms, blog posts, website copy, and email newsletters.
  • Manage and optimize paid advertising campaigns (e.g., Google Ads, social media ads) to maximize ROI and reach target audiences.
  • Monitor and analyze website traffic, campaign performance, and key marketing metrics using tools like Google Analytics.
  • Identify trends and insights, and optimize campaigns based on performance data and market research.
  • Collaborate with cross-functional teams, including design, product, and sales, to ensure brand consistency and campaign alignment.
  • Develop and execute social media strategies to increase brand awareness, engagement, and community growth.
  • Manage email marketing campaigns, including list segmentation, automation, and performance tracking.
  • Stay abreast of the latest digital marketing trends, tools, and best practices, and apply them to enhance campaign effectiveness.
  • Conduct A/B testing and other optimization strategies to improve conversion rates and user experience.
  • Prepare regular reports on marketing campaign performance, providing insights and recommendations for improvement.
  • Contribute to the overall content strategy and calendar development.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 3-5 years of proven experience in digital marketing, with a strong understanding of SEO, SEM, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software (e.g., Mailchimp, HubSpot).
  • Excellent content creation and copywriting skills.
  • Strong analytical skills with the ability to interpret data and translate it into actionable insights.
  • Experience with CMS platforms (e.g., WordPress) is a plus.
  • Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
  • Strong communication and collaboration skills, with experience working in a remote team environment.
  • Creative thinking and a passion for digital innovation.
  • Certifications in Google Ads, Google Analytics, or social media marketing are a plus.
This is a fully remote position, allowing you to work from any location, but with a strong emphasis on digital collaboration and communication.
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Digital Marketing Manager

95101 San Jose, California $120000 Annually WhatJobs

Posted 26 days ago

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Job Description

full-time
Our client, a leading tech innovator, is searching for a creative and results-driven Digital Marketing Manager to spearhead their online presence from San Jose, California, US . This role is pivotal in developing and executing comprehensive digital marketing strategies to enhance brand awareness, drive lead generation, and optimize customer acquisition. You will be at the forefront of leveraging digital channels to connect with our target audience and achieve ambitious marketing goals. This is a dynamic opportunity to shape the digital footprint of a company at the cutting edge of its industry.

Your responsibilities will encompass managing all digital marketing campaigns across various platforms, including search engines (SEO/SEM), social media, email marketing, content marketing, and display advertising. You will be responsible for setting clear marketing objectives, defining key performance indicators (KPIs), and tracking campaign performance against these goals. This includes analyzing website traffic, conversion rates, and ROI for all digital initiatives. You will oversee the creation and curation of engaging content, ensuring it aligns with brand messaging and resonates with the target audience. Developing and managing the digital marketing budget, ensuring efficient allocation of resources, is also a key aspect of this role. You will stay abreast of the latest digital marketing trends, tools, and technologies, and proactively recommend new strategies to maintain a competitive edge. Collaboration with the broader marketing team, sales, and product development departments will be essential to ensure a cohesive and integrated marketing approach. The ideal candidate will possess a deep understanding of digital marketing principles, a proven ability to drive measurable results, and strong analytical and strategic thinking skills. Experience in managing cross-functional teams and leading impactful digital campaigns is highly valued. A passion for technology and a data-driven approach to marketing are essential for success in this role.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree preferred.
  • Minimum of 7 years of experience in digital marketing, with a strong focus on strategy development and campaign execution.
  • Proven track record of success in managing SEO, SEM, social media, email marketing, and content marketing campaigns.
  • Demonstrated experience in analyzing marketing data and using insights to optimize campaign performance.
  • Proficiency in marketing automation platforms and CRM systems.
  • Excellent written and verbal communication skills.
  • Strong project management and organizational abilities.
  • Experience in the technology sector is a plus.
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  32. health_and_safety Healthcare
  33. beach_access Hospitality & Tourism
  34. groups Human Resources
  35. precision_manufacturing Industrial Engineering
  36. security Information Security
  37. handyman Installation & Maintenance
  38. policy Insurance
  39. code IT & Software
  40. gavel Legal
  41. sports_soccer Leisure & Sports
  42. inventory_2 Logistics & Warehousing
  43. supervisor_account Management
  44. supervisor_account Management Consultancy
  45. supervisor_account Manufacturing & Production
  46. campaign Marketing
  47. build Mechanical Engineering
  48. perm_media Media & PR
  49. local_hospital Medical
  50. local_hospital Military & Public Safety
  51. local_hospital Mining
  52. medical_services Nursing
  53. local_gas_station Oil & Gas
  54. biotech Pharmaceutical
  55. checklist_rtl Project Management
  56. shopping_bag Purchasing
  57. home_work Real Estate
  58. person_search Recruitment Consultancy
  59. store Retail
  60. point_of_sale Sales
  61. science Scientific Research & Development
  62. wifi Telecoms
  63. psychology Therapy
  64. pets Veterinary
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