3,725 Content Marketing jobs in the United States

Content Marketing SpecialistJob no: Work Type: Staff full-time Location: Dallas Categories: StaffAbout ACU ACU is affiliated with the fellowship of the Church of Christ. All applicants must be professing Christians and willing to support the Christian mission and purpose of Abilene Christian University while employed by the university.Title of Position Content Marketing SpecialistPosting Location Dallas, Texas (Hybrid Remote)Department ACU Dallas - MarketingEmployee Class Exempt Full-timeBasic Responsibilities Create high-quality, targeted, and coordinated marketing messaging across multiple platforms; ensure that the brand message is consistent.Write content that resonates with the target audience and is representative of trending topics for the higher education ntribute to the development of integrated marketing and communications plans to advance goals; work may include data collection, market research, target market definition, and development of project timelines.Manage surveys from creation to analysis, turning results into clear, actionable reports to guide content strategy.This position is located in Dallas, Texas with the option of hybrid remote. Essential Duties Create engaging content for marketing purposes including but not limited to; blog posts, website, landing pages, email marketing, conversation scripts, videos, and marketing collateral.Ideate and execute projects related to content marketing and SEO, including generating recommendations/plans.Support the university's digital marketing presence and thought leadership strategies.Recommend content to drive online traffic to the university website.Analyze and identify consumer behaviors and buyer personas to develop content for specific audiences.Work with the AVP of Marketing and the website management team on digital content strategy initiatives to improve the user experience.Perform regular research on marketing trends, emerging technologies, and target audiences.Manage survey program for students insightsConduct market research to identify audience needs, industry trends and content opportunities that support strategic planning and campaign developmentProfessional Development Requirements SkillsUnderstanding of digital marketing strategy and practice particularly in the areas of content marketing, SEO, email marketing, social media, and video.Strong understanding of content development, excellent writing skills including command of sentence structure, grammar, and punctuation.Creative ability to strategize, author, and curate relevant, meaningful, and engaging content.Working knowledge of email marketing and customer journeys.Ability to deploy and track marketing tactics to drive conversions and audience engagement.Ability to interpret and use data to inform marketing decisions.Ability to organize and prioritize multiple activities and tasks.Excellent attention to detail.Ability to research and resolve complex problems.Training Modules RequiredOngoing CPE.Regular reading in higher education and marketing publications.Regular training on digital marketing best practices and regulationsQualifications ProfessionalBachelor's degree in marketing, advertising, public relations, communications or relevant field of study required.Minimum of three years experience in marketing with an emphasis on copywriting and content creation.Google Analytics and SEO certifications preferred.Ability to work independently and manage multiple tasks and timelines efficiently.Must be self-motivated and able to work effectively in a team puter literate and able to learn proprietary software applications.Ability to adapt to changing business priorities and requirements with a positive can-do attitude.PersonalCollaborative nature.Above-average communication skills, both verbal and written. This includes excellent spelling, grammar, and editing skills.Utilize critical thinking skills and problem-solving skills.Desire for meaningful work and mission orientation.Physical Demands Work is performed in an office environment; must have the ability to sit for long periods of time - 4-6 hours.Limited travel may be required - locations vary and some overnight travel may be necessary.Additional Information ACU does not unlawfully discriminate on the basis of race, color, age, sex, disability, genetic information, national or ethnic origin in employment opportunities, in keeping with applicable state and federal law.ACU is committed to maintaining a safe and secure campus environment and protecting the university's financial and physical assets. Therefore, Abilene Christian University conducts background checks on all candidates for employment in security sensitive positions.Advertised: July 24, 2025 Central Daylight Time Applications close: Whatsapp Facebook LinkedIn Email App

Are you a creative storyteller with a passion for youth basketball and performance-driven digital marketing? Do you thrive in a dynamic environment where you can capture the energy and development of young athletes while driving measurable business results through strategic content creation? If so, we invite you to join our marketing team as our Content Marketing Specialist.

In this role, you'll be the digital voice of Team Esface, working closely with our marketing and sales teams to create compelling content that showcases our 25+ teams, 300+ athletes, and unique academy culture while driving enrollment growth and lead generation. You'll combine your creative skills with data-driven marketing strategies to tell stories that inspire, engage, and convert our target audience into academy families.
Job Responsibilities
Performance-Driven Content Creation & Lead Generation

• Create and publish daily social media content across Instagram, TikTok, and YouTube optimized for engagement and lead generation • Collaborate with marketing and sales teams to develop content strategies that support enrollment goals and seasonal campaigns • Produce weekly team spotlight videos with rotation coverage ensuring all 24 teams receive equitable exposure while highlighting academy value propositions • Capture and edit real-time tournament content during weekend competitions to showcase academy competitiveness and player development • Develop conversion-focused content including player development highlight reels, parent testimonials, and academy success stories • Analyze content performance metrics across all platforms to identify high-converting content types and optimize future creation
Content Library & Asset Management

• Organize and maintain extensive content archive including training videos, interviews, guest speaker sessions, and historical footage • Develop searchable database system with proper tagging by team, age group, skill focus, and seasonal relevance • Create standardized content templates ensuring consistent branding across Black Club and TrueLeague materials • Establish efficient video editing workflows capable of handling high-volume tournament weekends • Implement robust archive and backup systems to protect valuable content assets
Community Engagement & Communication

• Support pre-tournament parent communications with engaging visual content and team highlights • Create educational content for parents explaining coaching philosophies, playing time decisions, and development focus • Produce end-of-season recap videos for each team celebrating growth and achievements • Develop comprehensive onboarding content packages for new families joining the academy • Collaborate with coaching staff on player-specific development content for individual families
Strategic Marketing Support & Campaign Development

• Partner with marketing team to plan and execute seasonal content calendars aligned with enrollment periods, basketball seasons, and promotional campaigns • Develop signature content series designed to drive brand awareness and lead generation (e.g., "Coach's Corner," "Player Spotlight," "Team Esface Way") • Create recruitment-focused materials showcasing academy results, culture, and success stories with clear calls-to-action • Support paid advertising campaigns by creating high-performing creative assets and analyzing which content generates the best ROI • Collaborate with sales team to understand prospect concerns and create content that addresses common objections and highlights academy differentiators • Research current basketball and youth sports content trends while identifying opportunities to outperform competitors in digital spaces
Work Environment & Expectations

• You will work primarily at our basketball facility with frequent on-court content capture opportunities • You should dress professionally while maintaining readiness for active court-side content creation • You will work many Saturdays and Sundays during tournament season capturing live content and creating real-time social media posts • Evening work will be required 2-3 nights per week during practice seasons for content capture • Local travel will be required for tournaments and special events throughout the Bay Area
Knowledge, Skills, and Experience Needed
Technical Expertise Required

• Advanced video editing proficiency using Adobe Premiere Pro, Final Cut Pro, or DaVinci Resolve • Graphic design capabilities using Adobe Creative Suite or equivalent professional tools • Multi-platform social media management with demonstrated track record of audience growth • Live streaming experience using platforms such as YouTube Live, Instagram Live, or specialized sports streaming services • Mobile content creation skills enabling quick turnaround tournament and event content
Professional Experience Required

• 3+ years of content creation experience with strong portfolio demonstrating video editing, social media growth, and measurable marketing results • Digital marketing experience with proven track record of driving leads and conversions through content marketing • High-volume content production experience managing multiple teams or projects simultaneously while meeting performance targets • Experience working with marketing and sales teams to create content that supports business objectives • Analytics and performance tracking experience using social media insights, Google Analytics, Facebook Ads Manager, or similar platforms with ability to optimize based on data
Personal Attributes & Skills

• Deep understanding of basketball culture and youth development principles • Exceptional organizational skills with ability to manage content needs for 25+ teams • Cultural sensitivity to work effectively with diverse family backgrounds and varying levels of basketball investment • Collaborative mindset with ability to work closely with coaches, directors, and administrative staff • High energy and positive attitude that reflects Team Esface values in all content creation • Flexibility and adaptability for evening and weekend work during peak tournament seasons • Willingness to take on additional marketing projects and assignments as business needs evolve
Required Skills

• 3+ years of experience in content creation and digital marketing • 2+ years of experience in video editing and post-production with focus on performance-driven content • 1+ years of experience working with marketing/sales teams to create content that drives business results • 1+ years of experience with paid social media advertising and campaign optimization • Experience analyzing content performance data and making data-driven optimization decisions • Strong understanding of basketball fundamentals and youth development principles • Excellent written and verbal communication skills • Ability to work independently while maintaining consistent quality and brand standards • Proficiency in content management systems and digital asset organization
Team Esface-Specific Requirements

• Embrace our coaching philosophy emphasizing long-term development over short-term wins, character building, and inclusive team culture • Understand and communicate our playing time philosophies for both Black Club and TrueLeague programs appropriately to diverse parent audiences • Reflect our "Code of Excellence" (TECOE) in all professional interactions and content creation • Support our differentiation strategy highlighting our best-in-Bay-Area coaching staff and comprehensive high school preparation focus • Maintain our premium brand positioning while ensuring content remains accessible and welcoming to families in our developmental programs
Performance Expectations
Content Production & Marketing Metrics

• Consistent daily content publication across all platforms with systematic 24-team rotation coverage optimized for maximum engagement and lead generation • Weekly team spotlight videos ensuring every team receives feature coverage while highlighting academy value propositions • Real-time tournament content creation with same-day publishing during competition weekends to maximize recruitment opportunities
Lead Generation & Conversion Targets

• Measurable increases in qualified leads generated through social media content and campaigns • Improved cost-per-lead metrics for paid advertising campaigns through high-performing creative assets • Content-driven inquiries and enrollments that can be directly attributed to specific content pieces and campaigns • Enhanced conversion rates from social media traffic to enrollment consultations
Performance Analysis & Optimization

• Regular analysis and reporting on content performance across all platforms with actionable insights for marketing team • Data-driven optimization of content strategy based on which formats, topics, and posting times generate the best results • Successful collaboration with sales team to create content that addresses prospect concerns and accelerates the enrollment process
Salary Range

• $55,000 - $70,000 annually based on experience and portfolio strength
About Team Esface

Team Esface is a youth basketball academy dedicated to transforming young lives through the power of basketball. We offer a range of programs, including club teams, camps, clinics, and private training, all designed to teach basketball fundamentals, instill life leadership qualities, and build community.

We're a fast-paced, passionate team that loves the game and is committed to making a positive impact. We work hard, play hard, and are always looking for ways to grow and improve.

The Content Marketing Specialist is responsible for designing, producing, and executing digital content that powers xFoundrys brand. This role oversees storytelling across web, visual, and social channels, while also driving consistency in how we show up both visually and narratively across platforms.

This position will manage our websites, produce creative content, and support our digital brand presence, working closely with student interns and creative collaborators. While social media is a key responsibility, this position will utilize AI tools and automation to streamline those workflows, allowing this position to focus on higher-value tasks such as storytelling, design, and campaign execution. xFoundry is seeking a visual communicator and strategic thinker who can translate ideas into engaging experiences for students, partners, and the broader public.

The A. James Clark School of Engineering at the University of Maryland catalyzes high-quality research, innovation, and learning, preparing our students to create innovations that will address the 21st century Grand Challenges (e.g., energy, environment, security, and human health) and improve the human condition. The Clark School is dedicated to leading and transforming the engineering discipline and profession, accelerating entrepreneurship, and transforming research and learning activities into innovations that benefit millions.

Key Responsibilities

Content Design & Production (40%)

• Design visually engaging marketing assets, including graphics, short videos, promotional collateral, and motion content.
• Develop creative content for campaigns, events, storytelling, and brand-building efforts.
• Utilize Adobe Creative Suite, Figma, Canva, and AI-assisted tools to expedite design and editing workflows.
• Capture and edit short-form content from live events and student experiences.
• Collaborate with interns and external partners to create polished content that supports xFoundrys mission.

Website Management (30%)

• Manage content updates and maintenance for Webflow websites, including layout edits and visual refreshes.
• Write and revise website copy to ensure content is clear, engaging, and accessible.
• Collaborate on UX improvements, new page development, and visual storytelling across the web.
• Ensure consistency in brand voice, design, and accessibility standards.
• Work with interns or contractors as needed for technical or creative enhancements.

Social Media Strategy & Oversight (20%)

• Implement social media strategy and manage xFoundrys presence on Instagram, LinkedIn, and YouTube.
• Develop content calendars, integrate campaigns, and create posts using AI tools and automations.
• Monitor analytics and performance data to improve audience engagement.
• Keep up with trends and platform changes to inform creative and strategic direction.

Brand Messaging & Digital Communications (10%)

• Craft messaging for announcements, newsletters, campaigns, and digital experiences.
• Translate program goals into compelling stories for students, faculty, partners, and the press.
• Support campaign messaging, brand voice development, and storytelling frameworks.
• Ensure tone, visual style, and voice are consistent across all communications.

Required Application Materials:

• RESUME
• COVER LETTER
• REFERENCES: 2-3 professional references
• Please submit a portfolio of relevant work as part of your application. Portfolios should showcase examples of content creation, digital design, social media campaigns, video work, or other marketing communications projects. You may upload a PDF or include a link within your rsum or cover letter.

Best Consideration Date: JULY 7, 2025

Posting Close Date: JULY 7, 2025

Open Until Filled: n/a

Physical Demands:

• Normal office environment sedentary work
• Exerting up to 10 pounds of force occasionally and/or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects
• Repetitive motion. Substantial movements (motions) of the wrists, hands, and/or fingers
• The worker is required to have close visual acuity to perform an activity such as: preparing and analyzing data and figures, transcribing, viewing a computer terminal, extensive reading
• Ability to travel around campus for meetings and to attend to duties

Preferences:

• Bachelors degree in graphic design, marketing, communications, public relations, or a related field
• 35 years of experience in content production, digital marketing, or digital communications
• Familiarity with AI tools and workflow systems
• Proven success running organizational social media accounts, including content creation, publishing, and performance analysis
• Experience with Webflow or similar website builders (e.g., Squarespace, Wix, WordPress)
• Proficiency with design tools such as Adobe Express, Adobe Creative Suite, Figma, or Canva
• Familiar with project management tools (e.g., Fibery, Notion, Asana) to manage multiple projects simultaneously and independently, with strong attention to detail
• Experience in higher education, entrepreneurship, or innovation-focused environments
• Basic video editing skills (CapCut, Premiere, etc.)
• Understanding of media relations or PR processes

Licenses/Certifications: n/a

Other information: This position does not provide sponsorship for visas.

THIS IS AN UNPAID, REMOTE VOLUNTEER POSITION. Please read carefully before applying.

Background:

Pitch Labs is a 501(c)3 non-profit organization that educates, empowers, and inspires young entrepreneurs by providing accessible step-by-step guides, hosting events and workshops, and promoting peer mentorship and development in a community setting. We are 100% volunteer-run, and offer all our resources for free online.

Our team at Pitch Labs is working to make entrepreneurship accessible. We strive to redefine who can be an entrepreneur, highlighting that being an entrepreneur is not about having a specific degree but pursuing one's innate curiosity to learn and develop. We intend to rewrite the narrative of what a successful business and entrepreneur looks like, recognizing that struggles are simply steps to success. We want to help students understand both the value of always being a mentor and mentee and the value of harnessing their creativity regardless of what career they pursue in the future.

What We Need:

As a content marketing specialist , you play a critical role in shaping Pitch Labs' external communications strategy by coming up with engaging content that will link to startup initiatives. This position offers an exciting opportunity to contribute to our mission of expanding access and awareness of entrepreneurship in high schools nationwide.

Qualifications:

• Content marketing experience.
• Experience in Google Ads and other paid ads content development.
• Experience in SEO.
• Proofreading experience and familiarity with standard style guides.
• Experience with content management systems.
• Keen eye for detail and appreciation of great design.
• Creative strategy experience around brand/tone/messaging, or interest in this area.

Duties/Tasks/Responsibilities:

• Leverage Pitch Labs content assets to create a content strategy that promotes Pitch Labs value proposition and improved user engagement.
• Create and manage content marketing programs aligning with organizational goals.
• Write engaging and persuasive copy for a variety of marketing materials, including brochures, flyers, newsletters, websites, and social media posts.
• Develop content that resonates with the target audience, conveying the nonprofit’s mission and programs effectively.
• Craft stories that highlight the impact of the nonprofit’s work, showcasing success stories, testimonials, and case studies.
• Ensure all written content adheres to the nonprofit’s brand voice and style guidelines, maintaining a consistent tone across all communications.
• Review and edit content produced by other team members to ensure accuracy, clarity, and consistency.
• Proofread all materials before publication or distribution to eliminate errors and enhance the overall quality of the content.

Benefits:

We are a certified Presidential Volunteer Service Award (United States) organization that can award you certified volunteer hours for the time you work. With longevity, we also give all of our volunteers access to exclusive perks such as: advanced Google Workspace features, the flexibility of working remotely, 1:1 coaching/Q&A sessions with industry experts, resume coaching and guidance, internal educational webinars, public recognition of outstanding work on our social platforms, internal networking, and more!

Time Commitment:

THIS IS AN UNPAID, REMOTE #WFH VOLUNTEER POSITION. Although this is a volunteer role, given our startup-like functioning, we only seek active volunteers who are energized, ready to engage and make an impact.

Please be prepared to contribute at least 5 hours a week for at least the next 6 months. As we invest heavily in training each volunteer, we humbly request that if you are unable to meet this time commitment, that you do not proceed with our application further. All volunteers must attend their department’s team meeting or 1-1 meeting every week. We enforce a 24 hour response policy to promote a smooth workflow and mindfulness towards ongoing projects/deadlines that team members are working on.

We are able to accommodate volunteers who need time off for exams, work, family events, etc., as long as these commitments are appropriately conveyed as soon as possible.

About Us:

Pitch Labs (EIN: )

501(c)3 non-profit organization

Email:

DEI Statement:

Pitch Labs is a nonprofit organization deeply committed to fostering a culture of diversity, equity, inclusion, and belongingness. Recognizing the inherent value that diverse perspectives bring to the innovation landscape, Pitch Labs actively promotes an environment where individuals from all backgrounds feel welcome and valued. The organization firmly believes in the principles of equal opportunity and does not discriminate on the basis of race, color, religion, gender, sexual orientation, national origin, disability, or any other characteristic.

We are looking for a talented Content Marketing Specialist to develop and execute a comprehensive event strategy to drive brand awareness, lead generation, and customer engagement. We are a B2B SaaS technology company providing an AI-powered sales application for manufacturers, wholesalers, and distributors.
Job Duties:

• Develop and execute a content marketing strategy focused on video for social media platforms.
• Plan, shoot, and edit high-quality video content for platforms like LinkedIn, YouTube, and TikTok.
• Attend U.S. trade shows and corporate events to capture compelling video content.
• Collaborate with sales and marketing teams to create content that supports lead generation and brand awareness goals.
• Manage the social media content calendar and day-to-day channel activities.
• Analyze content performance and social media metrics to provide actionable insights for future improvements.
• Stay up-to-date with the latest social media trends and video marketing best practices.

• 2+ years of experience in content creation or social media marketing, with a strong portfolio of video work.
• Proficiency in video shooting and editing software
• Proven experience managing social media channels for a B2B company.
• Excellent communication and storytelling abilities.
• Strong project management and organizational skills with keen attention to detail.
• Ability to travel to events within the U.S. as needed.
• Experience with marketing software like HubSpot is a plus.
• Bachelor's degree in Marketing, Communications, Film, or a related field.

• Opportunity to disrupt a multi-trillion dollar B2B commerce industry.
• A dynamic and engaging work environment where you can take ownership of projects.
• Be part of building a new, innovative product that customers love.

Niagara University is a liberal arts university, steeped in the Vincentian and Catholic traditions, with a total enrollment of nearly 4,300 students. Located just a few miles away from one of the world's premier tourism destinations, Niagara Falls, the university occupies a lovely campus overlooking the Niagara River gorge. Its close proximity to major cultural and business centers in Niagara Falls, Buffalo, and Toronto as well as the award-winning Niagara Wine Trail and several nearby cultural destinations make Niagara University an ideal place to work and live. If you'd like to know more, be sure to check out all of the .

JOB SUMMARY :

The Content Marketing Specialist develops and executes compelling content that communicates the distinct value of a Niagara University education, drives enrollment, builds brand awareness, and supports the university's strategic goals. The team member is a strong storyteller and strategic thinker who understands how to create and deliver content that resonates across digital platforms and engages diverse audiences, including prospective students, parents, alumni, media, and the broader community.

The Content Marketing Specialist will be expected to:

• Research, write, and edit content for web, email campaigns, blogs, brochures, social media, video scripts, and other digital/print materials.
• Collaborate with stakeholders to identify and tell authentic student, faculty, and alumni stories aligned with brand values.
• Assist in developing and maintaining an editorial calendar tied to enrollment cycles, events, and institutional priorities.

• Day-to-day execution of email marketing campaigns, including building, testing, scheduling, and deploying messages.
• Demonstrate familiarity with email marketing platforms and a basic understanding of segmentation, testing, and customer journey flows.
• Support integrated marketing campaigns for undergraduate and graduate admissions, academic departments, fundraising, and special initiatives.
• Play a key role in adapting content for SEO, social engagement, and email performance.
• Track and analyze performance metrics (e.g., engagement, conversions, SEO rankings) to inform and improve content strategy.
• Ensure all content adheres to brand voice, tone, and visual identity standards.
• Ability to produce short-form video and photography, as needed.
• Stay informed on higher education marketing trends, audience behaviors, and digital best practices.
• Perform other duties as assigned.

• Bachelor's degree in communications, marketing, English or related field.
• Exceptional skills in communications, marketing, and interpersonal relations.
• Ability to develop and implement strategic communications and research-based marketing plans.
• Strong creative, strategic, analytical, organizational, and personal skills.
• Proven ability to write engaging content for a variety of audiences in a fast-paced environment.
• Excellent business analytics, relationship management, strategy development, project management, problem-solving, and change management skills.
• Demonstrate a professional and positive approach, self-motivated, team player, dynamic, creative with the ability to work on own initiatives.
• Passion for accuracy, detail, and style.
• Ability to manage multiple projects at a time.
• Understand how to create content for targeted audiences and evaluate its performance.
• Extensive knowledge of social media and emerging technologies.

• Bachelor's degree or higher in communications, marketing, English or a related field is required. A master's degree and/or a professional certification in marketing or public relations is preferred.
• At least two years of experience in marketing and/or communications in one or more of the following settings: education, not-for-profit, government, business and/or industry.
• A valid New York State driver's license is required that satisfies both university and insurance company underwriting rules and regulations for driving a motor vehicle.

• Write, build, and manage our newsletter and sophisticated email nurture automations designed to move leads through the sales funnel.
• Ideate, write, and produce a steady pipeline of high-value lead generation tools and downloadable resources (e.g., templates, checklists, guides).
• Build and optimize SEO-focused landing pages to host downloadable assets/tools and encourage conversions.
• Create and manage HubSpot Embed CTAs within our website content to encourage purchases.
• Conduct keyword research and apply on-page SEO best practices to all lead generation content landing pages, ensuring they are optimized for organic discovery and conversion.
• Own email marketing within Hubspot, focusing on building and managing effective workflows and newsletters that nurture leads.
• Analyze the performance of email campaigns, landing pages, automation, and lead generation assets, using data to iterate on content and strategy for improved results.
• Collaborate with the Acquisition Manager to develop lead generation strategies, email drips, and lead magnets designed to encourage purchases.
• Partner with the Social Media Content Creator to craft compelling newsletter content and align on lead magnet strategies to drive lead generation.

• Overarching Goal: Develop and optimize a robust lead generation engine through email marketing, downloadable resources, interactive tools, and automated nurtures to effectively drive Marketing Qualified Lead (MQL) generation and growth.
• Objective 1: Cultivate a highly engaged email audience that drives qualified traffic and contributes to lead generation and nurturing.

• Key Result: Grow the LivePlan newsletter subscriber base by 5-10% MoM through new lead magnets and organic sign-up optimization opportunities.
• Key Result: Maintain an average newsletter open rate of at least 14% across all sends.
• Key Result: Achieve an average newsletter click-through rate (CTR) from email to website of at least 5%.

• Objective 2: Build a powerful lead-capture engine by creating downloads and interactive tools.

• Key Result: Create and launch at least 2 new lead generation tools or downloadable resources per month.
• Key Result: Increase total keywords related to the topics of our lead generation resources each quarter.
• Key Result: Generate 2,000+ new Marketing Qualified Leads (MQLs) per quarter directly attributed to new downloadable assets.

• Exceptional writing and editing skills, with a portfolio demonstrating your ability to create compelling, SEO-optimized copy that converts readers into leads.
• A high level of business acumen, with the ability to understand and write about complex financial topics such as cash flow, forecasting, and financial statements.
• Experience managing newsletters and building complex email nurtures and automations that guide users toward a purchase.
• Proficiency with Hubspot or a similar marketing automation platform.
• Strong analytical skills with the ability to interpret email and web traffic metrics to drive strategy and results.
• Proficiency with AI content tools (e.g., Gemini, ChatGPT, Claude) to assist in content creation and optimization.

• Bachelor's degree in Marketing, Business, Communications, Journalism, or a related field, or equivalent experience.
• Experience with SaaS or financial technology (FinTech) industries is a plus.
• Basic knowledge of HTML/CSS for landing page and email customization.
• Experience with vibe coding tools such as Loveable, Base44, or similar tools is a plus!

Are you looking for a high energy, strategic, and fast-paced position as a Content Marketing Specialist? Join Relias, the company changing lives throughout the world by helping healthcare organizations improve their clinical and financial outcomes!

For 11,000+ health care and human service organizations, Relias helps clients deliver better clinical and financial outcomes by elevating the performance of teams. We help organizations across the continuum of care get better at maintaining compliance, developing staff and promoting consistent, high-quality care. Our platform employs assessments to reveal specific gaps in skills and addresses them with personalized and engaging learning, choosing from 7,000+ online courses that meet accrediting board, state and federal requirements. We are passionate about our products and our clients; what we deliver and the impact we have on the world is truly something you can be proud to represent. Join us and make a difference.

WHAT CAN RELIAS OFFER YOU?

• Fantastic health and wellness benefits package, including an outstanding 401k match, a flexible PTO program, and a generous and inclusive parental leave policy. Additionally, Relias pays for the employee portion of the monthly healthcare premium!
• Flexible work environment with onsite and work from home options - you choose when you want to come into the office!
• Active Employee Resource Groups open to all employees!
• Comprehensive onboarding program - a great introduction to our company, customers and culture!
• Growth and career advancement opportunities!
  • 20%+ annual employee promotion and transfer rate
  • Multiple development program options - leadership development, professional development curriculums, and Nanodegree options in both technology and data science
  • Professional development gained from conference attendance and participation in organizations like NC Tech
  • Onsite 321 Coffee Shop providing free coffee and pastries to employees