Director of Digital Marketing Strategy

90001 Los Angeles, California $140000 Annually WhatJobs

Posted 22 days ago

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full-time
Our client, a dynamic and fast-growing consumer brand, is looking for a visionary Director of Digital Marketing Strategy to lead their comprehensive online marketing efforts. This hybrid role combines remote flexibility with opportunities for in-person collaboration at their **Los Angeles, California, US** office. You will be responsible for developing and executing innovative digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth across all digital channels. This includes overseeing SEO, SEM, social media marketing, email marketing, content marketing, and affiliate programs. You will analyze market trends, customer insights, and competitor activities to identify new opportunities and optimize campaign performance. The Director will manage a dedicated digital marketing team, providing leadership, mentorship, and guidance to ensure the successful implementation of all initiatives. Key responsibilities include setting clear KPIs, tracking campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics), and providing regular reports on ROI and key metrics to senior management. You will also be responsible for budget management for all digital marketing activities, ensuring maximum impact and efficiency. Collaboration with product development, sales, and creative teams is essential to ensure a cohesive brand message and customer experience. The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree or MBA being a plus. A minimum of 8 years of progressive experience in digital marketing, with at least 4 years in a leadership or strategic role, is required. Proven success in developing and executing integrated digital marketing campaigns across multiple channels is essential. Strong analytical skills, a deep understanding of digital marketing technologies and platforms, and excellent communication and presentation abilities are critical. You must have a passion for data-driven decision-making and a proven ability to translate complex strategies into actionable plans. This is an exceptional opportunity to shape the digital presence of a leading brand and drive significant business impact.
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Remote Director of Digital Marketing Strategy

90001 Los Angeles, California $130000 Annually WhatJobs

Posted today

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full-time
Our client, a forward-thinking leader in its industry, is looking for an innovative and strategic Remote Director of Digital Marketing to shape and execute our digital presence. This fully remote role offers the flexibility to work from anywhere while driving impactful marketing initiatives. You will be responsible for developing and overseeing comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. The ideal candidate is a visionary leader with a deep understanding of the digital landscape, proven experience in managing successful campaigns, and a strong analytical mindset to optimize performance and ROI.

Key responsibilities include:
  • Developing and implementing integrated digital marketing strategies aligned with business objectives.
  • Managing and optimizing all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
  • Overseeing the creation of engaging and high-quality digital content across various platforms.
  • Developing and managing digital advertising campaigns, including budget allocation and performance monitoring.
  • Analyzing marketing data and key performance indicators (KPIs) to measure campaign effectiveness and identify areas for improvement.
  • Leading and mentoring a remote team of digital marketing specialists.
  • Staying abreast of the latest digital marketing trends, technologies, and best practices.
  • Collaborating with cross-functional teams, including product, sales, and creative, to ensure cohesive brand messaging.
  • Managing the digital marketing budget and ensuring efficient resource allocation.
  • Driving website traffic, lead generation, and customer acquisition through strategic digital initiatives.
We require a Bachelor's degree in Marketing, Communications, Business Administration, or a related field; a Master's degree is a strong plus. A minimum of 8 years of progressive experience in digital marketing, with at least 3 years in a leadership or directorial role, is essential. Proven experience in developing and executing successful SEO, SEM, social media, and content marketing strategies is a must. Strong analytical skills with expertise in marketing analytics tools (e.g., Google Analytics, Adobe Analytics) are required. Excellent leadership, communication, and project management skills are paramount for this remote position. The ability to think strategically, drive results, and manage a remote team effectively is critical. If you are a results-oriented digital marketing leader passionate about leveraging the power of online channels, we encourage you to apply.
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Digital Marketing Specialist - Social Media

90002 Los Angeles, California $70000 Annually WhatJobs

Posted 7 days ago

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full-time
Our client, a dynamic media and entertainment company in Los Angeles, California, US , is seeking a talented and creative Digital Marketing Specialist with a focus on social media to join their innovative team. This fully remote position will be responsible for developing and executing engaging social media strategies across various platforms to enhance brand awareness, drive audience engagement, and support marketing campaigns. The ideal candidate is passionate about social media trends, adept at content creation, and skilled in data analysis to measure campaign effectiveness.

Key Responsibilities:
  • Develop and implement comprehensive social media strategies aligned with marketing goals and brand identity.
  • Create, curate, and manage published content (images, video, written) across all relevant social media channels (e.g., Instagram, TikTok, Twitter, Facebook, LinkedIn).
  • Monitor social media channels for industry trends, relevant conversations, and competitor activity.
  • Engage with followers, respond to comments and messages, and foster community interaction.
  • Plan and execute paid social media advertising campaigns, optimizing for reach, engagement, and conversions.
  • Analyze social media performance using analytics tools and generate regular reports on key metrics (engagement rate, reach, follower growth, ROI).
  • Collaborate with content creators, designers, and marketing teams to ensure brand consistency and message alignment.
  • Stay up-to-date with the latest social media best practices, technologies, and platform updates.
  • Identify and engage with influencers and brand advocates.
  • Assist in the development of creative briefs and campaign concepts.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 2-4 years of professional experience in social media marketing or digital marketing.
  • Proven success in developing and executing social media strategies that drive engagement and growth.
  • Excellent written and verbal communication skills, with a strong command of grammar and tone.
  • Proficiency in using social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Experience with social media advertising platforms (e.g., Facebook Ads Manager, TikTok Ads).
  • Familiarity with social media analytics and reporting tools.
  • Creative mindset with an eye for compelling visuals and engaging content.
  • Ability to work independently and manage multiple projects in a remote setting.
  • Strong understanding of SEO principles and their relation to social media is a plus.
This is an exciting opportunity to shape the digital voice of a growing media brand and work in a flexible, remote environment.
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Digital Marketing Assistant

90079 Los Angeles, California Architect, Inc.

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Benefits:

401(k) matching

Dental insurance

Health insurance

Paid time off

Vision insurance

We are looking for an Assistant to support our Digital Marketing Department with an extensive knowledge of the digital landscape.

TITLE: Digital Marketing Assistant

REPORTS TO: Director of Digital Marketing

LOCATION: Los Angeles, CA

What kind of person are you?

Passionate about music - all genres

Deep interest in digital strategy, internet culture, and audience growth

Organized, detail-oriented, and efficient with your time

Proactive problem solver who thrives in fast-moving environments

Curious and creative with strong communication skills

Key Responsibilities

Assist in the core functions of the digital marketing team with emphasis on trend analysis and campaign strategy

Track, analyze, and report on social media and streaming performance using tools like Chartmetric, Soundcharts, and internal dashboards for department wide communication

Help oversee department wide fan page growth via our weekly team meeting - connecting with interns, admins, and overseas workers to track and store all relevant data

Research and identify rising influencers, meme pages, digital tastemakers, and platform trends

Help coordinate with third-party partners and vendors on influencer, meme, and content marketing campaigns

Help create and organize post campaign reports, pitch decks, and internal reports for company wide comms

Support basic social media optimization functions on release night across our roster in order to best showcase our songs and drive fans to stream

Maintain and update APG’s website and social channels

Beneficial Experience

Keynote, PowerPoint, or Google Slides fluency

Canva, Adobe Creative Suite, CapCut or similar editing platforms

Knowledge of digital ecosystems across TikTok, YouTube Studio, Instagram, and Discord

Strong written and visual storytelling skills

Highly organized, adaptable, and able to prioritize multiple tasks at once

Familiarity with artist development and content monetization strategies

Education

Bachelor’s degree preferred, but not required with relevant experience

Compensation Range: $19.00 - $20.00/ hour

Why join us? At APG, you’ll be working with some of the most exciting artists and producers in the world. We offer a highly creative and collaborative environment where entrepreneurial thinkers are empowered to grow. This is a hands-on role with exposure to all aspects of the music business—from content and campaigns to artist branding and global strategy.

APG is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, veteran status, age, or any other classification protected by Federal, state, or local law. We will consider for employment all qualified Applicants, in a manner consistent with the requirements of applicable state and local laws.

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Digital Marketing Coordinator

91770 Rosemead, California Panda Restaurant Group

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Summary of Job Description:

The Digital Marketing Coordinator supports national social campaigns, project management, and agency partnerships under the leadership of the Senior Digital Marketing Manager. This role assists with influencer activations, content development, and execution while managing project requests from internal teams. Additionally, the coordinator supports invoice and budget management and takes on special projects as assigned.

Job Responsibilities:

  • Supports social development for national campaigns (tentpole and commerce-led campaigns under the leadership of the Senior Digital Marketing Manager, including: administrative needs, project and timeline coordination, and agency partnership.
  • Supports paid creator/influencer activation through content review, project coordination, and agency partnership.
  • Supports social content development, production, and execution under the oversight of a more experienced digital marketing team member.
  • Intakes and reviews new project requests from internal clients (International Marketing, Community Marketing, Brand Innovation, etc.)
  • Supports invoice and budget management for Digital Social cost centers.
  • Undertakes special projects assigned by the Senior Digital Marketing Manager.

How we reward you:

  • Hybrid remote schedule
  • 401K with company match
  • Yearly bonus opportunity*
  • Full medical, dental, and vision insurance *
  • On-site fitness center, biometric screen, and flu shot clinic
  • Discounts at Panda restaurants, theme parks, and gym memberships
  • Paid time off starting at 15 days with 7 federal holidays*
  • Continuous education assistance and scholarships*
  • Income protection including Disability, Life and AD&D insurance*
  • Bereavement leave*

*Benefits available for eligible permanent full time associates

Your background & experience:

  • Bachelor's degree or equivalent experience required, preferably in marketing or related field
  • Minimum one year of relevant work experience required, preferably in a social media/project management marketing function
  • If hired, successful completion of annual store training
  • Obtaining a valid Food Handler's Card within 30 days of employment is a requirement of this position.
  • If hired, successful completion of annual store training

Pay Range: P1 $28-$35/ hour

* Within the range, individual pay is determined using various factors, including work location and experience.

#LI-Hybrid

#LI-CC1

Panda Strong since 1983:

Founded in Glendale, California, we are now the largest family-owned American Chinese Restaurant concept in America. With close to 2,300 locations globally, we continue our mission of delivering exceptional Asian dining experiences by building an organization where people are inspired to better their lives. Whether it's impacting our team or the communities we work in, we're proud to be an organization that embraces family values.

You're wanted here:

We value diversity in all forms and know the strength it brings. Workplace equality allows for creative ideas to bloom, diverse points of view to be heard, and improves overall happiness. We like the sound of that.

Panda Restaurant Group, Inc. is an Equal Opportunity Employer and is committed to providing equal opportunity, and does not discriminate on the basis of any characteristic protected by law, including but not limited to sex/gender (including pregnancy, childbirth, lactation and related conditions), gender expression, race, color, religion, national origin, sexual orientation, gender identity, disability, age, ancestry, medical condition, genetic information, marital status, and veteran status. Additionally, Panda Restaurant Group, Inc. complies with all federal, state, and local laws regarding requests for workplace accommodations. If there is a reason you believe you require an accommodation, please reach out to our accommodation team vie email at

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Digital Marketing Assistant

91520 Burbank, California Meruelo Group

Posted today

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JOB SUMMARY:

Meruelo Media is looking for an energetic and detail-oriented Part-Time Digital Marketing Assistant to support our growing digital initiatives across our radio station brands and platforms. You're in the "building your career" phase but should be an ambitious self-starter with a passion for creating engaging content that resonates with online audiences. You thrive in fast-paced environments, enjoy working with cross-functional teams, and are eager to learn the ins and outs of digital marketing.

The right candidate will have an eye for trends, strong creative instincts, and a knack for storytelling across social, web, and email channels. This position is perfect for someone who wants to grow their skills in content creation, analytics, and brand marketing while helping to strengthen the digital voice of Meruelo Media's radio station brands.

As a part-time role , this position will collaborate with multiple departments-including Digital, Marketing, Sales, and Programming-to develop content and campaigns that elevate our brands, engage audiences, and support revenue goals. The ideal candidate is a solutions-oriented problem solver who can balance creativity with deadlines, is comfortable juggling multiple priorities, and has strong written and visual communication skills.

Essential Duties & Responsibilities

  • Work closely with the Marketing and Sales teams to execute online campaigns, promotions, and initiatives that grow audience engagement and brand awareness.
  • Assist in planning and creating original content for social media, websites, newsletters, and other digital channels.
  • Support paid and organic marketing efforts, including tracking performance metrics and preparing reports.
  • Help manage day-to-day posting schedules across Instagram, Facebook, TikTok, X/Twitter, LinkedIn, and YouTube.
  • Monitor social media communities, respond to comments/messages, and encourage audience interaction in a professional and brand-aligned voice.
  • Assist in creating digital graphics, short videos, and other multimedia content aligned with brand guidelines.
  • Support the execution of email marketing campaigns, including drafting copy, formatting newsletters, and tracking results.
  • Coordinate with the Sales team to ensure client deliverables and sponsored content meet expectations and deadlines.
  • Provide on-the-ground support at events, capturing and posting real-time content when needed.
  • Stay informed on emerging trends, platforms, and best practices to keep our digital strategy fresh and competitive.
Requirements
  • Two or more years of experience in digital marketing, social media, or content creation (internships or equivalent experience considered).
  • Familiarity with major social platforms: Instagram, Facebook, TikTok, X/Twitter, LinkedIn, and YouTube.
  • Basic understanding of online marketing tactics, including social strategy, email marketing, and analytics.
  • Experience using content tools such as Canva, Adobe Express, or similar for basic design and photo/video editing.
  • Strong organizational skills with the ability to prioritize multiple tasks in a fast-paced environment.
  • Excellent written and verbal communication skills with a keen attention to detail.
  • Creative thinker who enjoys brainstorming ideas and bringing them to life.
  • A proactive, adaptable, and dependable team player who's not afraid to roll up their sleeves and learn.
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Digital Marketing Specialist

90079 Los Angeles, California Frank And Eileen

Posted today

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Company Overview

Frank & Eileen was born in 2009 when former engineer Audrey McLoghlin sought to reinvent the button-up for women - a category previously focused solely on men. Inspired by Audrey's Irish grandparents - our brand namesakes, Frank & Eileen -we have grown slowly and intentionally from our best-Italian-fabric-in-the-world-obsessed beginnings. Now a globally recognized fashion brand, Frank & Eileen is a certified woman-owned, woman-led B Corp business that has retained 100% ownership while working with the same ethical, sustainable manufacturers for over a decade. Our mission is to model and support entrepreneurship as a force for good - all from our family-friendly HQ in sunny California.

The Role

Frank & Eileen is seeking a highly organized and results-driven Digital Marketing Specialist to support both upper-funnel and lower-funnel paid content efforts with a strong understanding of digital marketing principles and practices. This role will assist with our paid media efforts, both international and domestic, including but not limited to Meta, Pinterest, YouTube, TikTok, and display ads. The ideal candidate brings strong organizational skills, experience within paid media and a clear understanding of the paid media atmosphere. This role will report to the Digital Marketing Manager.

Responsibilities

  • Responsible for collecting and deploying all content to external partners for use in paid digital marketing.
  • Management of Airtable cards/G-drive folders, communication with external partners, and coordination with internal creative team.
  • Track the content that performs best and ensure that the internal team has a firm understanding of best practices and what success looks like.
  • Support the paid content workstreams by supporting the briefing process, sending products to content creators & tracking their orders.
  • Ensure proper sign off on usage and clearly communicate usage timelines, as well as confirm follow through.
  • Brief new content requirements to internal teams upon request; coordinate image refreshes as required such as new Performance Max assets and display ads.
  • Drive campaigns by owning briefs & communications with content creators and external agencies.
  • Participate in F&E photo + video content shoots to capture specific content to be used in paid channels.
  • Regularly communicate with internal F&E teams on what paid campaigns are live.
  • Own internal system with Customer Service team to research feedback from paid social campaigns.
  • Some travel may be required.
  • Ad hoc projects as needed.
Who You Are
  • 1-2 years of paid media experience within one or more of the following platforms: Meta, Google Ads, Pinterest, TikTok, Youtube (bonus points for Youtube!) Brand experience preferred.
  • Proficient in Excel, Google Suite, and Shopify.
  • Basic understanding of Google Analytics, Looker (or similar), Airtable, and/or similar platforms.
  • Experience collaborating with external agencies with ability to communicate effectively and optimize processes.
  • Hands on experience with budget and invoice tracking.
  • Experience on photo/video shoots as well as creating social content, a plus.
  • Ability to work and collaborate in a team environment with both internal and external teams.
  • Creative mindsight with ability to bring new content ideas with backed reasoning.
  • Adaptable to work in a dynamic, often ambiguous environment.


Compensation

Salary Range of $68,000-$78,000

This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the contractor. Duties, responsibilities and activities may change, or new ones may be assigned at any time with or without notice.

*Frank & Eileen is an equal opportunity employer, celebrating diversity and creating an inclusive environment for our employees and customers. We are committed to comply with all Federal, State and local laws providing EEO and all other employment laws and regulations.
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Director, Digital Marketing

90006 Los Angeles, California Warner Music Group

Posted 13 days ago

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Job Description:
At Warner Music Group, we're a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we turn dreams into stardom and audiences into fans. We are guided by three core values that underpin everything we do across all our diverse businesses:
● Curiosity: We do our best work when we're immersing ourselves in culture and breaking through barriers. Curiosity is the driving force behind creativity and ingenuity. It fuels innovation, and innovation is the key to our future.
● Collaboration: Making music and bringing it to the world is all about the power of originality amplified by teamwork. A great idea, like a great song, travels globally. We ignite passions and build connections across our diverse community of artists, songwriters, partners, and fans.
● Commitment: We pursue excellence for our team and our talent. Everything in music starts with a leap into the unknown, and we're committed to keeping the faith, acting with integrity, and delivering on our promises.
WMG is home to a wide range of artists, musicians, and songwriters that fuel our success. That is why we are committed to creating a work environment that actively values, appreciates, and respects everyone. We encourage applications from people with a wide variety of backgrounds and experiences.
Consider a career at WMG and get the best of both worlds - an innovative global music company that retains the creative spirit of a nimble independent.
Job Title: Director, Digital Marketing
A little bit about our team:
The mission of the Warner Records Marketing team is to drive fandom, music consumption, direct-to-consumer (D2C) purchases, and social conversation/engagement through innovative digital marketing strategies. The team is responsible for all aspects of an artist's overall marketing presence, including digital narrative development, digital advertising, social content ideation, influencer campaigns, CRM, social/digital partner activations, content seeding, websites, etc. We work directly with artists to translate the vision of their music into groundbreaking campaigns and provide in-depth creative consulting tailored to growing a highly engaged fan base.
Your role:
The Director of Digital Marketing will oversee high-level digital marketing campaigns for top-tier artists at Warner Records. The position will be responsible for developing campaigns that create cultural conversation, build artist social followings and engagement, and drive music consumption. You will be a digital expert in all things Rock and Pop, as well as familiar with the leading industry standards for digital marketing in the music industry.
Here you'll get to:
+ Develop and execute disruptive, digital-first campaigns for some of the world's most iconic artists. This role blends cultural intelligence, content innovation, and fan-first thinking to build campaigns that spark discovery, ignite fandom, and drive commercial impact across streaming and physical formats
+ Design holistic digital strategies-including short-form content and viral activations-that amplify each release and expand reach across core fans and new audiences
+ Activate superfans across fan-forward platforms like Discord, Reddit, and Twitter/X-fueling grassroots momentum and creating digital word-of-mouth at scale
+ Identify viral opportunities and lead quick-strike marketing initiatives to capitalize on real-time cultural moments
+ Monitor campaign performance in real-time and make agile, data-informed optimizations to maximize engagement and conversion
+ Conduct post-campaign deep dives to surface insights, learnings, and benchmarks that inform smarter, sharper future campaigns
+ Collaboration with CRM and Paid Media leads to craft omni-channel fan journeys that drive retention, growth, and first-party data capture
+ Partner with D2C and Commerce teams to launch high-converting physical product drops, integrating marketing strategy with merch, vinyl, and collector releases
+ Coordinate with artist management and internal stakeholders to shape and maintain a unified editorial calendar across all social platforms
+ Work hand-in-hand with Creative to ensure all content-from short-form video to interactive design-feels cohesive, intentional, and on-brand across the campaign ecosystem
About you:
+ Bachelor's degree or equivalent experience
+ Minimum of 7+ years professional experience in digital/social media marketing, direct-to-consumer marketing, and/or related fields, preferably at a Record Label or music management company
+ Outstanding organizational skills, verbal and written communication skills, and expertise in social media content strategy
+ Innate ability to lead and mentor
+ Passion for fan-focused digital strategies with a problem-solving attitude to see projects through completion
+ Ability to excel in a fast-paced, tight timeframe, and team-oriented environment
+ Knowledge on how to "move the needle" online, be it driving consumption, engagement, or growth
+ Proven leadership experience in team discussions and client meetings
+ Impeccable follow-up and follow-through
+ A deep professional understanding of interactive technologies and communication tools, including: TikTok, Facebook, Instagram, Threads, X, YouTube, Snapchat, Discord, Website strategy, Email/CRM strategy
+ A passion for rock and pop music
+ Experience with viral creator campaigns and relationships with agencies and creators
+ Experience with content seeding
We'd love it if you also had:
+ Photoshop, Illustrator, or other graphic design knowledge
+ Experience using project management software such as Monday and Basecamp
+ Understanding of social media analytics and posting tools such as Chartmetric
+ Record Label experience
+ People management skills
+ Catalog marketing experience
About us:
As the home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world's premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.
Together, we are Warner Music Group: Independent Minds. Major Sound.
Love this job and want to apply?
Click the "Apply" link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.
Don't be discouraged if you don't hear from us right away. We're taking our time to review all resumes, and to find the best people for WMG.
Thanks for your interest in working for WMG. We love it here, and think you will, too.
#LI-Onsite
This position requires a minimum of four days per week in the office. We value in-office collaboration and believe it's essential for talent development and fostering strong working relationships.
Salary Range
$100,000 to $120,000 Annually
Salary ranges are included for job postings where required by law. The actual base pay is dependent upon many factors, such as work experience and business needs. The pay range is subject to change at any time dependent on a variety of internal and external factors.
Warner Music Group is an Equal Opportunity Employer.
Links to relevant documents:
2025 Benefits At A Glance final.pdf ( Participation Poster.pdf
Right To Work .pdf (
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Digital Marketing Strategist

90001 Los Angeles, California $95000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client, a rapidly growing e-commerce enterprise, is seeking a creative and data-driven Digital Marketing Strategist to spearhead their online presence and customer engagement efforts. This is a fully remote position, allowing you to contribute from anywhere within the US. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your primary goal will be to drive website traffic, generate qualified leads, and maximize customer acquisition and retention. You will conduct in-depth market research, competitor analysis, and customer segmentation to identify opportunities and optimize campaign performance. The ideal candidate possesses a strong understanding of the e-commerce landscape and social media trends, with a proven ability to translate business objectives into effective digital strategies. You will work closely with the marketing team, content creators, and web developers to ensure cohesive brand messaging and a seamless user experience. Key responsibilities include managing advertising budgets, monitoring campaign performance using analytics tools (e.g., Google Analytics, social media insights), and reporting on key metrics to stakeholders. A Bachelor's degree in Marketing, Communications, or a related field, along with a minimum of 5 years of experience in digital marketing, is required. Expertise in SEO/SEM best practices, social media advertising platforms (Facebook, Instagram, LinkedIn, TikTok), and email marketing automation tools is essential. Strong analytical and problem-solving skills, coupled with excellent written and verbal communication abilities, are critical. You should be passionate about staying ahead of the curve in the ever-evolving digital marketing space and possess a knack for creative campaign development. This role offers a fantastic opportunity to shape the digital footprint of a dynamic company and drive measurable business results, all within a flexible remote work environment.
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Digital Marketing Specialist

90001 Los Angeles, California $70000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client, a vibrant and innovative marketing agency, is seeking a talented Digital Marketing Specialist to join their team in **Los Angeles, California, US**. This role is perfect for a creative and data-driven individual passionate about developing and executing impactful online marketing campaigns. You will be responsible for a wide range of digital marketing activities, including SEO, SEM, social media marketing, content creation, and email marketing, all aimed at increasing brand awareness, driving website traffic, and generating leads for our diverse client base.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across various channels.
  • Manage and optimize Search Engine Optimization (SEO) efforts to improve organic search rankings and website traffic.
  • Plan, execute, and monitor Search Engine Marketing (SEM) campaigns, including Google Ads and other PPC platforms.
  • Create engaging and shareable content for social media platforms, blogs, and websites.
  • Develop and manage email marketing campaigns, segmenting audiences and analyzing performance.
  • Monitor website analytics and campaign performance using tools like Google Analytics, providing regular reports and insights.
  • Collaborate with design and content teams to create compelling marketing materials.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Conduct market research and competitor analysis to identify new opportunities.
  • Manage marketing budgets and ensure efficient allocation of resources.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 2+ years of experience in digital marketing, with a proven track record of successful campaigns.
  • Proficiency in SEO, SEM, social media marketing, content marketing, and email marketing.
  • Experience with marketing automation platforms and CRM systems.
  • Strong analytical skills and familiarity with Google Analytics, Google Ads, and social media analytics tools.
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to manage multiple projects simultaneously and meet deadlines.
  • Experience in a marketing agency environment is a plus.
This position is based in our **Los Angeles, California, US** office. We offer a collaborative work environment, competitive compensation, and opportunities for career advancement. Join us and help our clients achieve their marketing goals.
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