Director of Digital Marketing Strategy

97201 Portland, Oregon $140000 Annually WhatJobs

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Job Description

full-time
Our client, a fast-paced e-commerce innovator, is seeking a strategic and data-driven Director of Digital Marketing to lead their marketing efforts from their headquarters in Portland, Oregon, US . This senior role will be responsible for developing and executing comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing, to drive brand awareness, customer acquisition, and revenue growth. You will lead a team of marketing specialists, manage campaign budgets, and analyze performance metrics to optimize strategies and achieve key performance indicators (KPIs). The ideal candidate possesses a deep understanding of the digital marketing ecosystem, a proven ability to craft and implement successful campaigns, and strong analytical and leadership skills. Experience in the e-commerce sector and a passion for consumer trends are highly desirable.

Key responsibilities include:
  • Developing and implementing integrated digital marketing strategies to achieve business objectives.
  • Overseeing all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
  • Managing and optimizing marketing budgets to ensure maximum ROI.
  • Analyzing campaign performance data and providing actionable insights for improvement.
  • Leading and mentoring the digital marketing team to foster growth and development.
  • Identifying new opportunities for digital marketing innovation and experimentation.
  • Collaborating with product, sales, and creative teams to ensure brand consistency.
  • Monitoring industry trends and competitor activities to inform strategy.
  • Reporting on marketing performance to senior leadership.
The successful candidate will have a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 10 years of progressive experience in digital marketing, including at least 3 years in a leadership role. Proven experience with marketing automation platforms, analytics tools (e.g., Google Analytics, Adobe Analytics), and CRM systems is essential. Strong strategic thinking, creative problem-solving, and excellent communication skills are required. Join our client and shape the future of their digital presence.
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Director of Digital Marketing Strategy

97204 Portland, Oregon $130000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
A rapidly expanding e-commerce innovator is seeking a visionary Director of Digital Marketing Strategy to lead their marketing efforts from **Portland, Oregon, US**. This executive position is responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, engagement, and revenue growth. You will oversee all digital channels, including SEO, SEM, social media, content marketing, email marketing, and affiliate programs. Key responsibilities include setting strategic marketing objectives, managing the digital marketing budget, analyzing campaign performance, and identifying new growth opportunities through data-driven insights. The ideal candidate will possess a Bachelor's or Master's degree in Marketing, Business Administration, or a related field, with a minimum of 10 years of progressive experience in digital marketing, including significant experience in strategy development and leadership. Proven success in managing and optimizing diverse digital marketing campaigns across various platforms is essential. Strong analytical skills, proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics), and a deep understanding of SEO, SEM, social media marketing, and content strategy are required. Excellent leadership, communication, and project management skills are critical for guiding a high-performing marketing team. If you are a data-driven, creative, and results-oriented marketing leader looking to make a significant impact in the dynamic digital landscape of **Portland, Oregon, US**, this is an unparalleled opportunity. Join us and help shape the future of our brand.
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Digital Marketing Specialist

97201 Portland, Oregon $75000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is seeking a creative and data-driven Digital Marketing Specialist to join their team in **Portland, Oregon, US**. This role is pivotal in developing and executing innovative digital marketing campaigns across various channels to enhance brand visibility and drive customer engagement. You will be responsible for managing social media platforms, optimizing website content for SEO, developing engaging email marketing campaigns, and analyzing campaign performance to identify areas for improvement. The ideal candidate will have a strong understanding of digital marketing trends, tools, and best practices, with a proven ability to generate measurable results. This position requires a blend of creative thinking and analytical prowess to achieve marketing objectives and contribute to the company's growth.
Responsibilities:
  • Develop and implement comprehensive digital marketing strategies.
  • Manage and optimize social media presence across platforms like Facebook, Instagram, Twitter, and LinkedIn.
  • Create and schedule engaging content for social media, blogs, and website.
  • Execute and analyze SEO strategies to improve organic search rankings.
  • Design, implement, and monitor email marketing campaigns.
  • Track, analyze, and report on campaign performance using tools like Google Analytics.
  • Collaborate with the marketing team to ensure brand consistency and message alignment.
  • Stay updated with the latest digital marketing trends and technologies.
  • Manage online advertising budgets and campaign performance for paid search and social.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 3+ years of experience in digital marketing.
  • Proven experience with SEO, SEM, social media marketing, and email marketing.
  • Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, HubSpot, SEMrush).
  • Excellent written and verbal communication skills.
  • Strong analytical skills with the ability to interpret data and derive insights.
  • Creative thinking and a passion for innovative marketing approaches.
  • Ability to manage multiple projects simultaneously and meet deadlines.
This is an exciting opportunity to shape the digital presence of a growing organization.
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Digital Marketing Strategist

97204 Portland, Oregon $90000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is a rapidly growing e-commerce company seeking a talented and results-driven Digital Marketing Strategist to join their fully remote team. This role is pivotal in developing and executing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth. You will be responsible for managing SEO, SEM, social media marketing, email marketing, content marketing, and affiliate programs. The ideal candidate possesses a deep understanding of the digital landscape, is adept at data analysis, and can translate insights into actionable strategies that deliver measurable results.

Responsibilities:
  • Develop and implement data-driven digital marketing strategies across multiple channels including SEO, SEM, social media, email, and content marketing.
  • Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve KPIs.
  • Oversee the company's social media presence, developing engaging content and community management strategies.
  • Drive organic growth through effective SEO strategies, keyword research, and on-page/off-page optimization.
  • Develop and execute email marketing campaigns, including list segmentation, automation, and performance analysis.
  • Create compelling and informative content that aligns with brand voice and marketing objectives.
  • Monitor, analyze, and report on campaign performance using tools such as Google Analytics, SEMrush, and social media analytics platforms.
  • Identify new digital marketing opportunities and emerging trends to keep the company competitive.
  • Collaborate with cross-functional teams, including sales, product, and design, to ensure cohesive marketing efforts.
  • Manage the digital marketing budget, allocating resources effectively to achieve campaign goals.
  • Stay current with industry best practices, tools, and technologies in digital marketing.
  • Conduct A/B testing and multivariate testing to optimize website performance and campaign effectiveness.
  • Develop and manage affiliate marketing programs to expand reach and drive sales.
  • Contribute to the overall brand strategy and marketing plan.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a proven track record of success in developing and executing online campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing principles.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, Mailchimp, HubSpot).
  • Strong analytical skills with the ability to interpret data, derive insights, and make data-driven decisions.
  • Excellent written and verbal communication skills.
  • Experience managing marketing budgets and reporting on performance metrics.
  • Proven ability to work independently and manage multiple projects simultaneously in a remote setting.
  • Creative thinking and problem-solving abilities.
  • Experience with conversion rate optimization (CRO) is a plus.
This is a fully remote position, offering flexibility and the opportunity to contribute to a dynamic marketing team from anywhere in the US. If you are a strategic thinker with a passion for digital marketing, we encourage you to apply.
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Digital Marketing Strategist

97203 Portland, Oregon $75000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a highly motivated and results-oriented Digital Marketing Strategist to join their dynamic team in Portland, Oregon, US . This role is crucial in developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for managing all aspects of our digital presence, including SEO, SEM, social media marketing, email marketing, content marketing, and display advertising. Key responsibilities include conducting market research to identify trends and opportunities, analyzing campaign performance data to optimize strategies, and managing the marketing budget effectively. The ideal candidate will have a proven track record of success in digital marketing, with a strong understanding of current digital marketing tools and platforms. You will collaborate closely with cross-functional teams, including sales, product development, and creative services, to ensure marketing efforts are aligned with overall business objectives. This position offers a blend of in-office collaboration and remote flexibility, allowing you to contribute from a central hub while maintaining a productive work-life balance. The successful candidate will possess excellent analytical skills, creativity, and a passion for digital innovation. A Bachelor's degree in Marketing, Communications, or a related field is required, along with at least 5 years of experience in a digital marketing role. Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems (e.g., Salesforce) is highly desirable. You should be proficient in Google Analytics, Google Ads, and various social media advertising platforms. We are looking for an individual who can think strategically, execute tactically, and adapt to the ever-changing digital landscape. Strong project management skills and the ability to manage multiple projects simultaneously are essential.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive qualified traffic.
  • Oversee social media strategy and execution across various platforms.
  • Create and manage email marketing campaigns to nurture leads and engage customers.
  • Develop and execute content marketing plans to build brand authority and drive engagement.
  • Analyze campaign performance using analytics tools and provide actionable insights.
  • Manage and optimize digital advertising spend to maximize ROI.
  • Collaborate with design and content teams to create compelling marketing assets.
  • Stay updated with the latest digital marketing trends and best practices.
  • Report on marketing performance and key metrics to stakeholders.
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Digital Marketing Strategist

97203 Portland, Oregon $85000 Annually WhatJobs

Posted 5 days ago

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Job Description

full-time
We are seeking a highly motivated and experienced Digital Marketing Strategist to join our dynamic marketing team. This is a fully remote position, offering the flexibility to work from anywhere in the US. The ideal candidate will be responsible for developing, implementing, and managing innovative digital marketing campaigns to drive brand awareness, customer engagement, and revenue growth. You will be at the forefront of our online presence, shaping our digital narrative and ensuring consistent brand messaging across all platforms. Your responsibilities will include conducting market research to identify trends and opportunities, analyzing campaign performance data, and optimizing strategies for maximum ROI. You will also collaborate closely with content creators, graphic designers, and web developers to produce high-quality marketing materials. Key performance indicators will revolve around lead generation, website traffic, conversion rates, and social media engagement. We expect you to stay current with the latest digital marketing tools and best practices, including SEO, SEM, content marketing, social media marketing, email marketing, and marketing automation. A deep understanding of analytics platforms like Google Analytics is crucial. You should possess excellent communication and interpersonal skills, with the ability to present complex information clearly and concisely to stakeholders at all levels. The ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment is essential. This role offers a fantastic opportunity to make a significant impact on our company's growth and reach, working within a collaborative and supportive remote team. Your expertise in data-driven decision-making and creative problem-solving will be highly valued. Join us and help shape the future of digital marketing.

Responsibilities:
  • Develop and execute comprehensive digital marketing strategies across various channels.
  • Manage and optimize paid search (PPC) and social media advertising campaigns.
  • Oversee SEO efforts to improve organic search rankings and drive website traffic.
  • Create and manage email marketing campaigns to nurture leads and retain customers.
  • Analyze website traffic, campaign performance, and user behavior using analytics tools.
  • Collaborate with cross-functional teams to ensure brand consistency and campaign integration.
  • Identify new digital marketing opportunities and trends.
  • Prepare regular reports on campaign performance and provide insights for improvement.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience as a Digital Marketing Manager or similar role.
  • Strong understanding of SEO, SEM, content marketing, social media, and email marketing.
  • Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Excellent written and verbal communication skills.
  • Ability to work independently and manage multiple projects effectively.
This is a remote position serving clients who operate in the vibrant city of **Portland, Oregon, US**.
Apply Now

Digital Marketing Specialist

97204 Portland, Oregon $60000 Annually WhatJobs

Posted 8 days ago

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Job Description

full-time
Our client is looking for an innovative and results-driven Digital Marketing Specialist to join their vibrant team. This is a fully remote position, offering the flexibility to work from anywhere. The specialist will be instrumental in developing, executing, and optimizing digital marketing campaigns across various online channels to drive customer acquisition, engagement, and retention. Key responsibilities include managing social media platforms, creating engaging content, running paid advertising campaigns (PPC, social media ads), implementing SEO strategies, and analyzing campaign performance data to identify areas for improvement. You will also be responsible for email marketing campaigns, website content updates, and A/B testing to maximize conversion rates. The ideal candidate will possess a strong understanding of digital marketing tools and analytics platforms such as Google Analytics, SEMrush, and social media management tools. A Bachelor's degree in Marketing, Digital Media, Business, or a related field, coupled with 3-5 years of experience in digital marketing, is preferred. You should have a proven track record of success in managing online advertising budgets and achieving measurable results. Excellent analytical, problem-solving, and communication skills are essential. This role requires a proactive individual who stays up-to-date with the latest digital marketing trends and technologies. You will work closely with the marketing team to align digital strategies with overall business objectives. Join a forward-thinking company that values creativity and data-driven decision-making in a collaborative remote environment. Be part of shaping our client's online presence and driving significant business growth through innovative digital strategies.
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Digital Marketing Manager

97204 Portland, Oregon $90000 Annually WhatJobs

Posted 12 days ago

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full-time
Our client, a rapidly growing e-commerce company specializing in sustainable lifestyle products, is seeking an innovative and results-oriented Digital Marketing Manager to lead their online marketing efforts from **Portland, Oregon, US**. This role is responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. You will manage all digital channels, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising. The ideal candidate will have a strong understanding of the e-commerce landscape, a data-driven approach to marketing, and a passion for sustainability.

Responsibilities:
  • Develop and implement integrated digital marketing strategies across all relevant channels to meet business objectives.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive qualified traffic.
  • Oversee social media strategy, content creation, community engagement, and paid social advertising.
  • Develop and execute email marketing campaigns, including segmentation, automation, and performance analysis.
  • Create and manage content marketing initiatives, including blog posts, articles, and website copy, ensuring alignment with brand voice and SEO best practices.
  • Plan and manage paid advertising campaigns (e.g., Google Ads, social media ads), monitoring performance and optimizing for ROI.
  • Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics and adjust strategies accordingly.
  • Collaborate with the creative and web development teams to ensure a seamless user experience across all digital touchpoints.
  • Stay current with digital marketing trends, tools, and technologies, identifying new opportunities for growth.
  • Manage the digital marketing budget effectively.
  • Report on key marketing metrics and insights to senior management.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a focus on e-commerce and consumer brands.
  • Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, and marketing automation platforms.
  • Strong analytical skills and the ability to interpret data to make informed decisions.
  • Excellent written and verbal communication skills.
  • Experience in the sustainable products or lifestyle sector is a significant plus.
  • Ability to manage multiple projects simultaneously in a fast-paced environment, working remotely from **Portland, Oregon, US**.
  • Creative thinking and a passion for storytelling through digital channels.
Join a mission-driven company that is making a positive impact on the world. If you are a strategic digital marketer ready to take on new challenges, we want to hear from you.
Apply Now

Digital Marketing Manager

97201 Portland, Oregon $80000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is seeking a strategic and results-driven Digital Marketing Manager to elevate their online presence and drive customer acquisition. This role is based in Portland, Oregon, US , and offers a hybrid work model, blending remote flexibility with in-office collaboration. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate will possess a strong understanding of digital analytics, campaign optimization, and brand storytelling. You will manage marketing budgets, analyze campaign performance, and provide actionable insights to improve ROI. This is an opportunity to make a significant impact on brand growth and customer engagement in a dynamic industry.

Key Responsibilities:
  • Develop and implement data-driven digital marketing strategies to achieve business objectives.
  • Manage and optimize SEO/SEM campaigns to increase website traffic and lead generation.
  • Oversee social media strategy, content creation, and community engagement.
  • Develop and execute email marketing campaigns, including automation and segmentation.
  • Create and manage engaging content marketing initiatives to attract and retain customers.
  • Analyze website traffic and user behavior using tools like Google Analytics.
  • Monitor and report on campaign performance, providing insights and recommendations for improvement.
  • Manage digital marketing budgets effectively to maximize ROI.
  • Stay current with digital marketing trends, tools, and best practices.
  • Collaborate with cross-functional teams, including sales, product, and creative.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a proven track record of success.
  • Expertise in SEO, SEM, social media marketing, and email marketing.
  • Proficiency in Google Analytics, Google Ads, and marketing automation platforms.
  • Strong content creation and copywriting skills.
  • Excellent analytical and problem-solving abilities.
  • Experience managing marketing budgets and analyzing campaign performance.
  • Strong project management and organizational skills.
  • Creative thinker with a passion for digital innovation.
  • Experience in the retail sector is a plus.
This hybrid role provides the flexibility to work remotely for a portion of the week while collaborating with the team in our Portland, Oregon, US office. If you are a digital marketing expert ready to drive impactful campaigns, we invite you to apply.
Apply Now
 

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