Director of Digital Marketing Strategy

33601 Tampa, Florida $135000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is looking for a strategic and data-driven Director of Digital Marketing Strategy to lead their marketing initiatives in Tampa, Florida, US . This senior leadership role will be responsible for developing and executing comprehensive digital marketing plans to drive brand awareness, customer acquisition, and revenue growth. You will oversee all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising campaigns. The ideal candidate will possess a deep understanding of the digital marketing landscape, strong analytical skills, and a proven ability to manage large budgets and cross-functional teams.

Key responsibilities include defining target audiences, developing effective marketing messaging, and optimizing campaign performance through continuous A/B testing and data analysis. You will stay abreast of the latest digital marketing trends and technologies, identify new growth opportunities, and build strong relationships with external agencies and partners. This role requires excellent leadership, communication, and project management skills, with a focus on achieving measurable results and maximizing ROI. Join a forward-thinking company and make a significant impact on their market presence in Tampa, Florida, US .

Required Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 8 years of experience in digital marketing, with a significant portion in a strategic or leadership role.
  • Proven track record of developing and executing successful digital marketing campaigns across multiple channels.
  • In-depth knowledge of SEO, SEM, social media marketing, content strategy, email marketing, and analytics platforms (e.g., Google Analytics).
  • Experience with marketing automation tools and CRM systems.
  • Strong analytical and problem-solving skills, with a data-driven approach to decision-making.
  • Excellent leadership and communication skills.
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Director of Digital Marketing Strategy

33605 Tampa, Florida $120000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client, a dynamic leader in the consumer goods sector, is looking for a visionary Director of Digital Marketing Strategy to be based in Tampa, Florida . This executive role is responsible for shaping and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the evolving digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and programmatic advertising. You will lead a team of marketing specialists, manage significant marketing budgets, and leverage data analytics to measure campaign performance and optimize strategies. Responsibilities include developing overarching digital marketing strategies aligned with business objectives, identifying new growth opportunities, managing the company's online presence, and ensuring a consistent brand message across all digital channels. The Director will also oversee the creation and distribution of compelling content, manage digital advertising spend, and collaborate closely with sales, product development, and other marketing teams. Staying ahead of digital marketing trends and best practices will be paramount.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies to achieve business goals.
  • Lead and manage the digital marketing team, providing guidance and performance feedback.
  • Oversee all digital marketing channels including SEO, SEM, social media, email, and content marketing.
  • Manage and optimize digital advertising campaigns and budgets.
  • Analyze marketing data and metrics to measure campaign effectiveness and ROI.
  • Identify new trends, technologies, and opportunities in digital marketing.
  • Collaborate with cross-functional teams to ensure brand consistency and integrated campaigns.
  • Manage the company's website and online content strategy.
  • Drive customer acquisition, engagement, and retention through digital initiatives.
  • Develop and manage relationships with digital marketing agencies and vendors.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field. MBA preferred.
  • Minimum of 8 years of experience in digital marketing, with at least 3 years in a leadership role.
  • Proven success in developing and implementing data-driven digital marketing strategies.
  • Expertise in SEO, SEM, PPC, social media marketing, content marketing, and email automation.
  • Strong analytical skills and experience with web analytics platforms (e.g., Google Analytics).
  • Excellent leadership, communication, and project management skills.
  • Experience managing significant marketing budgets and reporting on performance.
  • Proficiency in marketing automation and CRM platforms.
  • Creative thinker with a strong understanding of brand building.
  • Ability to thrive in a fast-paced, results-oriented environment.
Join our client in Tampa and lead the charge in revolutionizing digital marketing efforts.
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Senior Digital Marketing Manager - Social Media Strategy

33601 Tampa, Florida $95000 Annually WhatJobs

Posted 4 days ago

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full-time
Our client, a rapidly growing e-commerce firm, is seeking a dynamic Senior Digital Marketing Manager to spearhead our social media strategy and execution. This hybrid role offers the flexibility of working remotely for a portion of the week, with key days on-site in our **Tampa, Florida** office for collaborative brainstorming and team meetings. You will be responsible for developing and implementing comprehensive social media campaigns across various platforms, driving brand awareness, engagement, and lead generation. Your expertise will be crucial in identifying target audiences, crafting compelling content, and optimizing campaign performance to achieve measurable results. Key responsibilities include managing paid social media advertising budgets, conducting A/B testing, and analyzing campaign data to refine strategies. You will also oversee community management, foster brand loyalty, and respond to customer inquiries and feedback across social channels. This role requires a deep understanding of social media analytics tools, SEO principles, and content marketing best practices. Collaboration with the content creation team, graphic designers, and web development staff will be essential to ensure cohesive brand messaging and high-quality output. You will stay ahead of emerging social media trends, platform updates, and competitive landscape changes, providing strategic recommendations to the marketing leadership team. The ideal candidate possesses a proven track record of success in managing large-scale social media campaigns, demonstrating strong analytical skills and a creative approach to problem-solving. You will also contribute to broader digital marketing initiatives, including email marketing, SEM, and content strategy.
Qualifications:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a focus on social media strategy and management.
  • Proven success in developing and executing paid social media campaigns that drive ROI.
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, platform-native insights).
  • Strong understanding of SEO, content marketing, and email marketing principles.
  • Excellent written and verbal communication skills, with a keen eye for detail and creativity.
  • Ability to work independently and collaboratively in a hybrid work environment.
  • Experience with e-commerce marketing is a plus.
  • Demonstrated ability to analyze data, identify trends, and make data-driven decisions.
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Digital Marketing Specialist

34243 Sarasota, Florida Insight Global

Posted 17 days ago

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Job Description

A Florida-based employer is seeking a Digital Marketing Specialist for a direct hire position. The company specializes in creating analytical products for water quality and color assessment. Serving customers in over 160 countries, offering a range of testing solutions, from user-friendly visual test kits to advanced spectrophotometers. The individual will be a part of the Marketing Department that promotes the company brand, products, and services by coordinating and producing all materials representing the business and delivering them to targeted audiences through various tools and channels. The Digital Marketing Specialist will be responsible for planning, executing, and optimizing end-to-end digital marketing campaigns, as well as managing the companys digital media properties on a day-to-day basis. This includes managing email databases, crafting engaging newsletters, and leveraging web technologies. This role requires on-site work five days a week in Sarasota, FL, from 8 AM to 5 PM, with a targeted salary of $60,000.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to com.

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: .

Bachelors degree in Journalism, English, Communications, Marketing, Graphic Design, or a related field.

At least 2 years of experience in content creation, marketing, or a similar role.

Proficiency in email campaigns.

Knowledge of SEO/SEM and Google Analytics.

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DIGITAL MARKETING SPECIALIST

33646 Tampa, Florida Seminole Gaming

Posted 24 days ago

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Overview

Whether you want to make your debut or go back on tour after a long hiatus, starting a career at Seminole Hard Rock Hotel & Casino Tampa can feel more like play than work. This expansive property is the premier entertainment destination of Central Florida & features high stakes table games along with thousands of the hottest slot machines. Owned & operated by the Seminole Tribe of Florida, this electrifying casino destination boasts rock star amenities at its AAA Four Diamond rated hotel ranging from seven award-winning Zagat-rated restaurants, a newly renovated Rock Spa® & Salon and VIP services galore.

Our Commitment to Service:

We don’t have customers, we have Guests. Unparalleled Service isn’t just a part of our mission statement at Seminole Gaming; it’s a commitment to each and every one of our current & future Guests. Our staff spends their time making sure that every single one of our guests gets the rock star treatment, but the Seminole Hard Rock family also rolls out the red carpet for our employees with competitive benefits & a great work environment.

Benefits & Perks:

We offer rockin' benefits that include Medical, Dental, Vision & Life Insurances, 401K, Paid time off, Annual Bonus Opportunity & much more! Please visit to see our full list of benefits! 

JOB DESCRIPTION

Responsibilities

The Digital Marketing Specialist will be primarily responsible for developing, executing, monitoring, and optimizing digital-based marketing strategies and content to expand Seminole Hard Rock Tampa’s digital footprint, build awareness, drive conversions, and increase retention. The position will combine knowledge of web and digital marketing with business insight and brand standards to support the property’s overall marketing initiatives.

Essential duties include, but are not limited to:

  • Must adhere to the Seminole Tribe's Policies and Procedures
  • Develop and manage content for company digital interfaces maintaining effective, cohesive, and engaging brand messaging
  • Develop, execute, and optimize digital marketing campaigns (display ads, SEO/SEM, paid social, etc.), including content creation, strategy and analytics
  • Perform and advise on website updates and oversee digital asset management
  • Manage SEO for company website using approved platforms and best practices that deliver results, including on-page and off-page techniques
  • Analyze current keywords to identify content gaps to improve campaigns
  • Work with Digital and Brand teams at property and corporate levels to improve the quality of existing pages
  • Improve campaign performance through A/B testing, proper tagging, audience segmentation, personalization, and optimization
  • Monitor, analyze, and report on digital marketing campaign performance metrics, including ROAS and KPIs
  • Work closely with multiple contracted marketings agencies to generate content and execute campaigns.
  • Maintain current business information and content on third party listings and review sites
  • Collaborate with the Social Media Specialist to ensure digital marketing supports social initiatives.
  • Communicate frequently with corporate teams and media agencies to align objectives and shape campaigns accordingly
  • Research and recommend emerging tools and technologies for digital marketing, including latest trends with SEO, Google algorithms changes, and social media site policies
  • Support social media initiatives and coverage as needed
  • Support maintenance and updating of on-property digital signage as needed
  • Other duties as assigned
Qualifications
  • Bachelor’s degree in Digital Marketing or related field preferred. High School diploma, GED, or equivalent required.
  • Minimum of three (3) years’ experience in professional Internet Marketing.
  • Ability to successfully handle extensive workload, prioritize and manage multiple projects and deal with time-sensitive opportunities as they arise.
  • Advanced proficiencies in HTML, CSS, PHP, SQL, AJAX, XML, web design, HD video using Adobe Premiere and Adobe After Effects, graphic design utilizing Adobe programs (Photoshop, Illustrator, InDesign, etc.), Content Management Systems, analytics platforms (Adobe, Google, Meta, etc.), Microsoft Office Programs (Word, Excel, Outlook, etc.), and Windows/OSX
  • Experience with digital signage platforms such as Poppulo, Fourwinds, iViews, Sonifi, etc.
  • Duties and responsibilities are typically performed in a professional office setting, but there may be times where you will need to be on the Casino Floor or pass through this area. On the Casino Floor, you may be exposed to casino-related environmental factors including, but not limited to, second-hand smoke and excessive noise.
  • While performing the duties of this job, the employee is frequently required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms, talk or hear; and taste or smell. The employee must frequently lift and/or move up to 50 pounds. Specific vision abilities required by this job include close, distance, color, and peripheral vision, depth perception and ability to adjust focus.

Native American Preference Policy:

The Tribal Council gives preference in all of its employment practices to Native Americans. First preference in hiring, training, promoting and in all other aspects of employment is given to members of the Seminole Tribe who meet the job requirements. Second preference is given to members of other federally recognized Native American Tribes who meet the job requirements.

Employment Process:

Seminole Gaming’s employment process requires candidates to obtain gaming licensure by successfully completing a background check with Seminole Gaming Compliance and Regulations, prior to beginning employment. These background checks may include, but are not limited to:

  • Credit Check
  • Criminal Background Check
  • Drug Screen   

Disclaimer While this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).

#gotoworkhappy

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Digital Marketing Specialist

33646 Tampa, Florida Solera, Inc.

Posted 24 days ago

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Job Description

Digital Marketing Specialist/Virtual Florida

Who We Are

Solera is a global leader in data and software services that strives to transform every touchpoint of the vehicle lifecycle into a connected digital experience. In addition, we provide products and services to protect life's other most important assets: our homes and digital identities. Today, Solera processes over 300 million digital transactions annually for approximately 235,000 partners and customers in more than 90 countries. Our 6,500 team members foster an uncommon, innovative culture and are dedicated to successfully bringing the future to bear today through cognitive answers, insights, algorithms and automation. For more information, please visit solera.com.

The Role

We're looking for a results-driven Digital Marketing Specialist with experience in the automotive retail industry to help us attract, engage, and convert customers through digital channels. You'll manage day-to-day execution of campaigns across paid media, email, SEO/SEM, and web. Ideal candidates have hands-on experience with tools like Google Ads, Meta Ads, GA4, and CRMs used in auto retail, plus a sharp eye for what drives customers to take action.

What You'll Do
  • Plan and execute digital marketing campaigns focused on driving leads, service appointments, and showroom traffic.
  • Manage paid advertising across Google, Facebook, Instagram, Display, and other platforms; monitor performance and optimize based on data.
  • Create and schedule email campaigns for sales events, service promotions, and follow-ups using marketing automation tools.
  • Collaborate with dealership sales and service teams to align offers and promotions with local market needs.
  • Maintain and update website content, landing pages, and inventory feeds; ensure accurate representation of products and offers.
  • Analyze performance metrics and report on KPIs-traffic, leads, conversions, ROI 3
  • And proactively provide business recommendations including market/industry trends to improve customer performance.
  • Stay current with automotive digital trends, vendor platforms, and changes in consumer behavior.
  • Onboarding new customers and programs internally and also with vendor partners
What You'll Bring
  • 3+ years of experience in digital marketing, ideally in the automotive retail space.
  • Strong understanding of paid media, SEO/SEM, social, and CRM marketing tactics.
  • Proficient in Google Ads, Facebook Business Manager, Google Analytics (GA4), and marketing automation platforms (e.g., VinSolutions, Dealer.com, or equivalent).
  • Solid writing skills for email, ad copy, and website content.
  • Ability to work in a fast-paced environment and juggle multiple campaigns at once.
  • Bachelor's degree in Marketing, Communications, or a related field preferred.
Nice to Have:
  • Experience with inventory marketing tools like Dealer Inspire, CarNow, or other dealer tech stacks.
  • Working knowledge of automotive DMS platforms and lead handling processes.
  • Familiarity with video or creative production tools (Canva, Adobe, etc.).


It is impossible to list every requirement for, or responsibility of, any position. Similarly, we cannot identify all the skills a position may require since job responsibilities and the Company's needs may change over time. Therefore, the above job description is not comprehensive or exhaustive. The Company reserves the right to adjust, add to or eliminate any aspect of the above description. The Company also retains the right to require all employees to undertake additional or different job responsibilities when necessary to meet business needs.

EQUAL OPPORTUNITY EMPLOYER
SOLERA HOLDINGS, INC., AND ITS US SUBSIDIARIES (TOGETHER, SOLERA) IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. THE FIRM'S POLICY IS NOT TO DISCRIMINATE AGAINST ANY APPLICANT OR EMPLOYEE BASED ON RACE, COLOR, RELIGION, NATIONAL ORIGIN, GENDER, AGE, SEXUAL ORIENTATION, GENDER IDENTITY OR EXPRESSION, MARITAL STATUS, MENTAL OR PHYSICAL DISABILITY, AND GENETIC INFORMATION, OR ANY OTHER BASIS PROTECTED BY APPLICABLE LAW. THE FIRM ALSO PROHIBITS HARASSMENT OF APPLICANTS OR EMPLOYEES BASED ON ANY OF THESE PROTECTED CATEGORIES.
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Digital Marketing Strategist

33601 Tampa, Florida $88000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a creative and results-driven Digital Marketing Strategist to lead their online marketing initiatives from their office in Tampa, Florida . This role requires a comprehensive understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will be responsible for developing and implementing integrated digital marketing campaigns that drive brand awareness, generate leads, and increase customer acquisition. The ideal candidate will have a proven track record of success in managing digital marketing budgets, optimizing campaign performance, and leveraging data to inform strategy. You will work closely with the marketing and sales teams to ensure alignment and execute a cohesive digital presence. Key responsibilities include conducting market research, identifying target audiences, developing compelling digital content, managing social media platforms, and analyzing website traffic and campaign metrics. This position requires strong analytical skills, excellent communication abilities, and a passion for staying ahead of digital marketing trends. A bachelor's degree in Marketing, Communications, or a related field is preferred. Previous experience in a digital marketing leadership role is a strong asset. Join our client's dynamic team and shape the future of their digital footprint.

Key Responsibilities:
  • Develop and execute comprehensive digital marketing strategies across various channels.
  • Manage and optimize paid search (PPC) and social media advertising campaigns.
  • Oversee search engine optimization (SEO) efforts to improve organic rankings.
  • Create and manage engaging content marketing initiatives and email campaigns.
  • Analyze website traffic, user behavior, and campaign performance using analytics tools.
  • Identify target audiences and tailor marketing messages accordingly.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Collaborate with cross-functional teams, including sales, design, and product development.
  • Manage the digital marketing budget and ensure efficient allocation of resources.
  • Prepare regular reports on marketing performance and provide strategic recommendations.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Advertising, or a related field.
  • Minimum of 5 years of experience in digital marketing.
  • Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
  • Demonstrated experience with analytics platforms (e.g., Google Analytics) and marketing automation tools.
  • Strong understanding of current digital marketing trends and tools.
  • Excellent analytical and problem-solving skills.
  • Outstanding written and verbal communication skills.
  • Ability to manage multiple projects and meet deadlines in a fast-paced environment.
  • Creative thinking and a results-oriented mindset.
  • Experience in managing marketing budgets is essential.
Apply Now
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Digital Marketing Specialist

33602 Tampa, Florida $75000 Annually WhatJobs

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full-time
Join a forward-thinking digital marketing agency seeking a skilled Digital Marketing Specialist to enhance their **Tampa, Florida, US** based team. This role is integral to developing and executing comprehensive digital marketing strategies that drive online presence and engagement for our clients. You will be responsible for managing and optimizing various digital channels, including SEO, SEM, social media marketing, email marketing, and content marketing. Key responsibilities include conducting keyword research, developing ad campaigns, analyzing website traffic, monitoring social media trends, and creating engaging content. You will track campaign performance using analytics tools, provide regular reports on key metrics, and make data-driven recommendations for improvement. Collaboration with clients and internal creative teams will be essential to ensure cohesive and effective campaign execution. We are looking for a candidate with a strong understanding of digital marketing principles and best practices, coupled with hands-on experience in managing paid and organic search campaigns, social media advertising, and email marketing platforms. Proficiency in Google Analytics, Google Ads, social media management tools, and email marketing software is required. Excellent analytical, communication, and project management skills are also essential. A Bachelor's degree in Marketing, Communications, or a related field, along with at least 3 years of experience in digital marketing, is preferred. If you are passionate about the digital landscape and eager to contribute to innovative marketing solutions, this opportunity in **Tampa, Florida, US** offers significant growth potential.
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Digital Marketing Apprentice

33601 Tampa, Florida $18 Hourly WhatJobs

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apprenticeships & trainee
Our client is offering a unique opportunity for motivated individuals to embark on a career in Digital Marketing as a Digital Marketing Apprentice in Tampa, Florida . This program is designed to provide comprehensive training and hands-on experience in various aspects of digital marketing, preparing apprentices for successful careers in the field. You will work closely with experienced marketing professionals, learning to develop, execute, and analyze digital marketing campaigns across multiple platforms.

Key responsibilities include:
  • Assisting in the creation and implementation of social media marketing strategies.
  • Supporting the development of engaging content for websites, blogs, and email campaigns.
  • Learning to manage and optimize paid advertising campaigns (e.g., Google Ads, social media ads).
  • Assisting with Search Engine Optimization (SEO) efforts to improve website visibility.
  • Monitoring and analyzing campaign performance metrics using analytics tools.
  • Conducting market research and competitor analysis.
  • Contributing to the development of marketing collateral and presentations.
  • Participating in team meetings and brainstorming sessions.
  • Learning about email marketing platforms and automation tools.
  • Gaining exposure to website analytics and reporting.

Qualifications:
  • High school diploma or equivalent required. Some college coursework in marketing or a related field is a plus.
  • Strong interest in digital marketing and a desire to learn.
  • Excellent written and verbal communication skills.
  • Basic understanding of social media platforms.
  • Proficiency in Microsoft Office Suite.
  • Detail-oriented with good organizational skills.
  • Ability to work collaboratively in a team environment.
  • Eagerness to take on new challenges and responsibilities.
  • Familiarity with graphic design tools (e.g., Canva) is a plus.
  • Motivated and self-starter attitude.
This apprenticeship in Tampa, Florida offers a fantastic foundation for a career in the fast-growing digital marketing industry.
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Digital Marketing Strategist

33601 Tampa, Florida $90000 Annually WhatJobs

Posted 1 day ago

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full-time
Our client is looking for a creative and data-driven Digital Marketing Strategist to lead their online marketing efforts. This role is crucial for enhancing brand visibility, driving lead generation, and maximizing customer engagement through innovative digital campaigns. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate will have a proven track record of success in managing digital marketing campaigns, with a deep understanding of current digital trends and best practices. Strong analytical skills are required to measure campaign performance, analyze data, and optimize strategies for maximum ROI. Proficiency in marketing analytics tools (e.g., Google Analytics) and marketing automation platforms is essential. Responsibilities include managing the digital marketing budget, collaborating with design and content teams, and staying abreast of new technologies and platforms. This fully remote position offers the flexibility to work from anywhere in the US, contributing to a dynamic and collaborative virtual team environment. You will be instrumental in driving website traffic, improving conversion rates, and building a strong online presence for Tampa, Florida, US . Excellent communication and project management skills are necessary to coordinate campaigns effectively and report on performance to stakeholders. Join our team and help shape the future of our digital marketing initiatives.
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