97 Marketing Manager jobs in Brooklyn
Performance Marketing Manager
Posted 7 days ago
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Position: Performance Marketing Manager
Company: Mason Interactive
Job Overview:
Mason Interactive is seeking an experienced Performance Marketing Manager to join our team. This role is critical for leading our marketing efforts, managing client relationships, and driving the successful execution of digital marketing strategies. As a manager, you'll work with a dynamic team dedicated to enhancing our clients' business through innovative and data-driven marketing solutions.
Key Responsibilities:
- Team and Project Management: Manage a team calendar for client and team meetings, ensuring all projects are on track and within budget. Oversee the preparation and follow-up of meetings, maintaining robust communication with clients.
- Strategic Planning and Execution: Collaborate with senior marketing staff to craft and optimize marketing strategies, including ad copy creation and budget allocation. Launch and manage digital marketing campaigns, ensuring they meet client KPIs and growth objectives.
- Data Analysis and Reporting: Provide insightful data analysis for team and client reports. Monitor marketing campaign performance daily, making necessary adjustments to strategies and budgets. Conduct weekly and monthly reviews to optimize campaigns and present findings to clients and stakeholders.
- Client Relationship Management: Maintain strong, effective communications with clients, ensuring their needs are met and their budgets are effectively utilized. Act as the primary point of contact for client communications, handling direct communications confidently with minimal oversight.
- Minimum of 2 years of experience in a digital marketing or agency setting, with a strong background in performance marketing, with a minimum of 1 year of client account management/ownership experience.
- Proficiency in Google Ads, Facebook Ads Manager, and other digital advertising platforms.
- Demonstrable experience with keyword research tools such as Google Keyword Planner and SEMRush.
- Strong analytical skills and proficiency in evaluating marketing metrics to make data-driven decisions.
- Excellent organizational skills, with the ability to manage multiple projects and teams effectively.
- Certifications in Google Ads, Google Analytics, Facebook Blueprint, and other relevant platforms.
- Experience in supporting and training marketing team members
- A proven track record of growing client accounts and achieving marketing objectives.
- Competitive salary with 401K matching.
- Comprehensive health, dental, and vision insurance.
- Unlimited PTO, paid holidays, and flexible working arrangements.
- Extensive training and development opportunities during the initial employment period.
About Mason Interactive:
Mason Interactive is a premier digital marketing agency dedicated to building an inclusive workplace. We prioritize innovation, data integrity, and professional growth, aiming to deliver exceptional results for our clients across various industries. Mason Interactive is dedicated to building an inclusive workplace and considers all applicants without regard to race, color, religion, gender, or any other protected status.
Solutions Marketing Manager
Posted today
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Summary :
As the Solutions Marketing Manager on our Integrated Campaign team, you will drive marketing impact through strategic marketing initiatives that align with our firm's broader objectives. Working consultatively with the service line leaders, you'll translate data-driven insights into actionable marketing plans. Your role will be critical in bringing our services and brand to life through strategically orchestrated marketing plans and programs that deliver measurable results. From day one, you'll be empowered by our collaborative team structure and comprehensive resources to create meaningful connections between our service offerings and client needs.
Your Day-to-Day May Include:
+ Partnering with the leaders for our three service lines (Advisory, Audit & Tax) to identify and scope solution-specific priorities
+ Translating solution priorities into marketing plans that align with firm-wide objectives and complement ongoing enterprise-wide marketing campaigns
+ Collaborating across marketing teams (campaign, content, web, etc.) to bring solution marketing plans to life
+ Planning, executing and tracking the marketing performance of solution aligned initiatives, sales plays and micro campaigns (including M&A)
+ Planning and overseeing the execution of solution-specific partnerships and sponsorships that enhance our brand presence and generate qualified leads
+ Coordinate with our Alliances team to fully activate the marketing potential of our solution-specific partnerships
+ Analyzing marketing data to understand performance and improve ROI
+ Working with onshore and offshore members of our events and sponsorships center of excellence to elevate execution standards
+ Serving as the primary point of contact for marketing matters within the service lines, addressing challenges and analyzing requests and opportunities
+ Maintaining and optimizing the solution presence and description on external website
+ Other duties as assigned
You Have the Following Technical Skills and Qualifications:
+ Bachelor's degree in Marketing , Business, Communications or related field; MBA preferred
+ 5-8 years of marketing experience with at least 3 years in B2B professional services, preferably Accounting & Consulting marketing experience
+ Thorough understanding of various marketing channels and their relevance to achieving strategic business goals
+ Strong written and verbal communication skills with ability to create compelling content and presentations
+ Excellent project management, critical thinking, and organizational skills with strong attention to detail
+ Highly collaborative and able to work within and through teams to achieve stated goals
+ Demonstrated ability to be a trusted advisor, consistently sought out for advice by leadership and stakeholders
+ Innovative and creative approach to developing work products and solving complex problems
+ Commitment to actively learning and adopting best practices from across the team
+ Proven client service skills and ability to effectively interface with stakeholders at all levels
+ Ability to work well under pressure and adhere to tight deadlines in a fast-paced environment
+ Advanced skills with Microsoft applications: Outlook, Word, Excel and PowerPoint
+ Ability to quickly learn and adapt to new programs and technologies
+ Experience with marketing automation platforms, CRM systems, and digital marketing tools
+ Deep understanding of one or more of our key industries: Financial Services (Banking, Insurance, Private Equity), Professional Services, Real Estate & Construction, Manufacturing, Energy, Technology, or Healthcare & Life Sciences
+ Can travel as needed
The base salary range for this position in the firm's Chicago, IL, Downers Grove, IL, Denver, CO and Baltimore, MD offices only is between $104,000 and $56,000 per year.
The base salary range for this position in the firm's Washington, DC, Iselin, NJ and New York, NY offices only is between 112,300 and 168,500 per year.
About Us
At Grant Thornton, we believe in making business more personal and building trust into every result - for our clients and you. Here, we go beyond your expectations of a career in professional services by offering a career path with more: more opportunity, more flexibility, and more support. It's what makes us different, and we think being different makes us better.
In the U.S., Grant Thornton delivers professional services through two specialized entities: Grant Thornton LLP, a licensed, certified public accounting (CPA) firm that provides audit and assurance services ― and Grant Thornton Advisors LLC (not a licensed CPA firm), which exclusively provides non-attest offerings, including tax and advisory services.
In 2025, Grant Thornton formed a multinational, multidisciplinary platform with Grant Thornton Ireland. The platform offers a premier Trans-Atlantic advisory and tax practice, as well as independent American and Irish audit practices. With $2 7 billion in revenues and more than 50 offices spanning the U.S., Ireland and other territories, the platform delivers a singular client experience that includes enhanced solutions and capabilities, backed by powerful technologies and a roster of 12,000 quality-driven professionals enjoying exceptional career-growth opportunities and a distinctive cross-border culture.
Grant Thornton is part of the Grant Thornton International Limited network, which provides access to its member firms in more than 150 global markets.
About the Team
The team you're about to join is ready to help you thrive. Here's how:
- Whether it's your work location, weekly schedule, or flex time off, we empower you with the options to work in the way that best serves your clients and your life. Consistent with the firm's hybrid work model, this position will require in-person attendance at least two days per week, either at a GT office or client site.
- Here, you are supported to prioritize your overall well-being through work-life integration options that work best for you and those in your household.
- We understand that your needs, responsibilities and experiences are different - and we think that's a good thing. That's why we support you with personalized and comprehensive benefits that recognize and empower all the identities, roles and aspirations that make you, well, you. See how at When it comes to inclusion, we are committed to doing more than checking boxes. Explore all the ways we're taking action for diversity, equity & inclusion at what you can expect next:
If you apply and are selected to interview, a Grant Thornton team member will reach out to you to schedule a time to connect. We encourage you to also check out other roles that may be a good fit for you or get to know us a little bit better at understand that your needs, responsibilities and experiences are different, and we think that's a good thing. That's why we support you with personalized and comprehensive benefits that recognize and empower all the identities, roles and aspirations that make you, well, you. For an overview of our benefit offerings, please visit: Benefits for internship positions: Grant Thornton interns are eligible to participate in the firm's medical, dental and vision insurance programs and the firm's employee assistance program. Interns also receive a minimum of 72 hours of paid sick leave and are paid for firm holidays that fall within their internship period.
+ Benefits for seasonal employee positions: Grant Thornton seasonal employees are eligible to participate in the firm's medical, dental and vision insurance programs and the firm's employee assistance program. Seasonal employees may also be eligible to participate in the firm's 401(k) savings plan and employee retirement plan in accordance with applicable plan terms and eligibility requirements. Seasonal employees receive a minimum of 72 hours of paid sick leave.
Grant Thornton employees may be eligible for a discretionary, annual bonus based on individual and firm performance, subject to the terms, conditions and eligibility criteria of the applicable bonus plan or program. Interns and seasonal employees are not eligible for bonus compensation.
Additional Details:
It is the policy of Grant Thornton to promote equal employment opportunities. All personnel decisions (including, but not limited to, recruiting, hiring, training, working conditions, promotion, transfer, compensation, benefits, evaluations, and termination) are made without regard to race, color, religion, national origin, sex, age, marital or civil union status, pregnancy or pregnancy-related condition, sexual orientation, gender identity or expression, citizenship status, veteran status, disability, handicap, genetic predisposition or any other characteristic protected by applicable federal, state, or local law.
Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of Grant Thornton to provide reasonable accommodation when requested by a qualified applicant or employee with a disability, unless such accommodation would cause an undue hardship. The policy regarding requests for reasonable accommodation applies to all aspects of employment, including the application process. To make an accommodation request, please contact
For Los Angeles Applicants only: We will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles' Fair Chance Initiative for Hiring Ordinance.
Global Marketing Manager
Posted today
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At BD, we are seeking a visionary and strategic Global Marketing Manager to drive the marketing and product initiatives for our Blood Collection Needles, Devices, and Accessories portfolio. This role is instrumental in achieving innovation and growth targets through market analysis, portfolio optimization, product lifecycle management, and successful product launches.
**Job Description**
We are **the makers of possible**
BD is one of the largest global medical technology companies in the world. Advancing the world of health is our Purpose, and it's no small feat. It takes the imagination and passion of all of us-from design and engineering to the manufacturing and marketing of our billions of MedTech products per year-to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you'll be supported to learn, grow and become your best self. Become a **maker of possible** with us.
**Role Overview:**
Drive the strategic direction and execution of marketing and product initiatives for the Blood Collection Needles (including BD Vacutainer Eclipse), Devices (including Luer-Lok and Blood Transfer Device portfolio) and Accessories. This role is instrumental in achieving innovation and growth targets through market analysis, portfolio optimization, product lifecycle management, and successful product launches.
**Key Responsibilities:**
+ Support the development and execution of marketing strategies, including annual strategic reviews, marketing plans, pricing initiatives, and market models, by working collaboratively with regional teams and functions.
+ Analyze various data points and insights to formulate and adapt key commercial strategies.
+ Develop differentiated value propositions that address customers' unmet needs through evidence generation and dissemination.
+ Function as a subject matter expert for core teams, downstream/upstream marketing, and regions.
+ Assess market opportunities and support new product development.
+ Drive global product registrations and launches in key markets.
+ Manage portfolio lifecycle and lead product end-of-life initiatives.
+ Support long-term demand planning, supply continuity, and sustaining initiatives.
+ Develop creative sales and training materials, infographics, and messaging.
**Knowledge, Skills and Abilities**
+ Proven track record of success and a demonstrated ability to lead without authority with regional and cross-functional stakeholders.
+ Experience in communicating and presenting to senior leaders across functional departments.
+ Medical device industry experience is highly preferred.
+ Strong organizational skills and ability to meet tight deadlines in a fast-paced environment with challenging priorities.
+ Ability to work independently, effectively, and collaboratively in a matrix environment.
+ Strong leadership skills.
+ Excellent communication, interpersonal, and writing skills, with the ability to build strong relationships internally and externally.
+ Ability to define problems, collect data in ambiguous environments, establish facts, and draw valid conclusions and recommendations.
+ Detail-oriented.
+ Ability to use independent reasoning and judgment to establish work priorities and identify ways to optimize project timelines and mitigate risks/delays.
+ Proficiency with Microsoft Word, Excel & PowerPoint.
+ High integrity and ethics, and strong fit with BD values.
+ Flexibility to travel globally to regions and customer sites at least 20% of the time
**Minimum Requirements:**
+ Bachelor's degree in Marketing, Business, or a Technical discipline is required.
+ An MBA or Master's degree is preferred.
+ You should have 3-5+ years of relevant marketing or product management experience in the medical device sector or a comparable field.
At BD, we prioritize on-site collaboration because we believe it fosters creativity, innovation, and effective problem-solving, which are essential in the fast-paced healthcare industry. For most roles, we require a minimum of 4 days of in-office presence per week to maintain our culture of excellence and ensure smooth operations, while also recognizing the importance of flexibility and work-life balance. Remote or field-based positions will have different workplace arrangements which will be indicated in the job posting.
For certain roles at BD, employment is contingent upon the Company's receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testing for COVID-19 may be available and/or required. Consistent with BD's Workplace Accommodations Policy, requests for accommodation will be considered pursuant to applicable law.
**Why Join Us?**
A career at BD means being part of a team that values your opinions and contributions and that encourages you to bring your authentic self to work. It's also a place where we help each other be great, we do what's right, we hold each other accountable, and learn and improve every day.
To find purpose in the possibilities, we need people who can see the bigger picture, who understand the human story that underpins everything we do. We welcome people with the imagination and drive to help us reinvent the future of health. At BD, you'll discover a culture in which you can learn, grow, and thrive. And find satisfaction in doing your part to make the world a better place.
To learn more about BD visit Dickinson, and Company is an Equal Opportunity Employer. We evaluate applicants without regard to race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, and other legally-protected characteristics.
Required Skills
Optional Skills
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**Primary Work Location**
USA NJ - Franklin Lakes
**Additional Locations**
**Work Shift**
At BD, we are strongly committed to investing in our associates-their well-being and development, and in providing rewards and recognition opportunities that promote a performance-based culture. We demonstrate this commitment by offering a valuable, competitive package of compensation and benefits programs which you can learn more about on our Careers Site under Our Commitment to You ( .
Salary or hourly rate ranges have been implemented to reward associates fairly and competitively, as well as to support recognition of associates' progress, ranging from entry level to experts in their field, and talent mobility. There are many factors, such as location, that contribute to the range displayed. The salary or hourly rate offered to a successful candidate is based on experience, education, skills, and any step rate pay system of the actual work location, as applicable to the role or position. Salary or hourly pay ranges may vary for Field-based and Remote roles.
**Salary Range Information**
$114,500.00 - $189,100.00 USD Annual
Becton, Dickinson and Company is an Equal Opportunity/Affirmative Action Employer. We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.
Marketing Manager - Southeast
Posted today
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**Marketing Manager - Southeast**
Hybrid-based position, ideally located within central Alabama (driving distance to Birmingham, AL)
Advance Local seeks a Marketing Manager to join our B2B marketing team as we continue to grow and innovate throughout the Southeast supporting the Alabama Media Group team.
The Marketing Manager will take a systematic approach to marketing strategy under the direction of the Marketing Operations leader. The ideal candidate will have a mix of creative, analytical and leadership skills. You should be able to "feel" what's right while looking to data and numbers to guide the way.
In this role you will be strategic and fully versed in all aspects of campaign development and key success metrics; able to determine ROI metrics and analyze those results. Your work will be critical to developing B2B marketing strategy.
The base salary range is $65,000 to $75,000 per year.
**You will:**
+ Partner with Southeast sales leadership to design and execute integrated lead generation strategies that drive measurable revenue opportunities.
+ Develop and implement brand awareness campaigns to elevate Advance Local and Alabama Media Group across the Southeast, including support for high-visibility conferences and initiatives.
+ Oversee planning and execution of regional B2B conferences and exhibitions, including messaging, creative assets, booth logistics, SWAG, and promotional campaigns across email, digital, and social channels.
+ Concept, write, and produce compelling marketing assets tailored to Southeast regional and specialty brands.
+ Leverage data and CRM insights to identify customer segments, optimize campaign performance, and report on ROI to stakeholders.
+ Manage cross-functional projects, ensuring alignment with business objectives, brand standards, and timelines.
+ Collaborate with internal teams to ensure consistent brand messaging across digital, print, and in-person channels.
+ Contribute to a culture of innovation by bringing fresh marketing ideas and testing new approaches to audience engagement.
**Our ideal candidate will have the following** :
+ Bachelor's degree in marketing, communications or related discipline required
+ Min 5 years' relevant marketing experience required with an emphasis on digital marketing
+ Experience managing and developing teams
+ Experience with Email marketing required
+ Knowledge of audience identification and engagement practices; ability to identify meaningful customer segments and evaluate the feasibility of marketing efforts to the segments
+ Experienced in using various media to effectively reach audiences (e.g. social media, mobile, email, search; ability to determine appropriate channels for the distribution of various products and services
+ Understanding of B2B digital strategies, products/services, product positioning and strengths/weaknesses
+ Be a creative thinker, but also play a hands-on roll to execute the details themselves.
+ Exceptional writing, presentation, project management, leadership, organizational and communication skills
+ Strong interpersonal skills to work with all levels of management and across departments
+ Experience utilizing CRM software
This job requires reliable transportation to meet with co-workers or attend meetings/events.
**Additional Information**
Advance Local Media offers competitive pay and a comprehensive benefits package with affordable options for your healthcare including medical, dental and vision plans, mental health support options, flexible spending accounts, fertility assistance, a competitive 401(k) plan to help plan for your future, generous paid time off, paid parental and caregiver leave and an employee assistance program to support your work/life balance, optional legal assistance, life insurance options, as well as flexible holidays to honor cultural diversity.
Advance Local Media is one of the largest media groups in the United States, which operates the leading news and information companies in more than 20 cities, reaching 52+ million people monthly with our quality, real-time journalism and community engagement. Our company is built upon the values of Integrity, Customer-first, Inclusiveness, Collaboration and Forward-looking. For more information about Advance Local, please visit .
Advance Local Media includes MLive Media Group, Advance Ohio, Alabama Media Group, NJ Advance Media, Advance Media NY, MassLive Media, Oregonian Media Group, Staten Island Media Group, PA Media Group, ZeroSum, Headline Group, Adpearance, Advance Aviation, Advance Healthcare, Advance Education, Advance National Solutions, Advance Recruitment, Advance Travel & Tourism, Cloud Theory, Hoot Interactive, Red Clay Media, Search Optics, Subtext.
_Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, genetic information, national origin, age, disability, sexual orientation, marital status, veteran status, or any other category protected under federal, state or local law._
_If you need a reasonable accommodation because of a disability for any part of the employment process, please contact Human Resources and let us know the nature of your request and your contact information._
Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States. Only candidates who are legally authorized to work in the U.S. will be considered for this position.
Field Marketing Manager
Posted 392 days ago
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UPDATE: DUE TO THE EXTREMELY HIGH AMOUNT OF APPLICATIONS RECEIVED FOR THIS POSITION, PLEASE ENSURE YOU MEET THE FOLLOWING QUALIFICATIONS BEFORE APPLYING:
3 years' experience within door-to-door, in-home sales, or canvassing, preferably in a home construction and/or solar environment. Experience managing field marketing teams of 4 or more Valid Driver's license Are you ready to take ownership of an impactful lead generation channel and build a team of field marketing All-Stars? Become a driving force in a company poised for remarkable growth, where your field marketing and mentorship expertise will shape and nurture the future of our company's direct outreach successWe are seeking a Field Marketing Manager for our rapidly expanding exterior home remodeling company. As a pivotal member of management, reporting directly to the VP of Sales and Marketing, you will be at the forefront of strategic decision-making, playing a key role in shaping the direction of our field marketing initiatives and lead generation activities. You will be a motivational leader who brings others up with you through creative and effective team building. This role offers not only substantial long term professional growth, but also uncapped earning potential tied to measurable field marketing results.
Field Marketing Manager Responsibilities:
Execute strategic field marketing initiatives including daily door-to-door canvassing, trade shows, home shows, fairs, festivals, and other community-driven events with the goal of generating valuable leads.
Share your knowledge by training new associates to generate leads and execute successful field marketing events.
Mentor and guide a team of field marketing associates, overseeing their growth, performance, and the successful execution of marketing programs.
Create location and route assignments for Field Marketing Representatives, ensuring each team member's strengths shine.
Take charge in tracking leads, assessing their quality and quantity for continuous learning.
Engage in regular KPI reviews with Field Marketing Representatives, offering constructive guidance and celebrating collective successes.
Foster meaningful relationships with key organizations, ensuring our participation in local events aligns seamlessly with our target homeowner demographics.
Work hand-in-hand with the VP of Sales and Marketing to align our field marketing strategy with overall sales goals.
RequirementsOnly candidates that meet all qualifications will be considered for this role:
3+ years of field marketing experience or a related role, demonstrating your commitment to mentorship.
Experience within door-to-door, in-home sales, or canvassing, preferably in a home construction and/or solar environment.
Familiarity with CRM tools and/or performance measurement methodology to track leads and sales.
Proven expertise in lead generation and the ability to qualify leads.
Strong management abilities and attention to detail—with a focus on fostering team growth.
Excellent communication skills, emphasizing relationship building and team collaboration.
Proven experience in motivating and developing field marketing teams, emphasizing mentorship and team development.
Field Marketing Manager Preferred Requirements:
Bachelor’s degree in marketing, business administration, or a related field
Benefits$90,000 - $135,000 Hybrid Salary and Performance Based Compensation.
Uncapped performance bonuses – your achievements are rewarded without limits.
Comprehensive health, dental, and vision insurance options.
Generous paid time off and holidays – celebrate life's moments while thriving in your career.
Schedule and Location:
This is a hybrid/remote position 5 days per week. Your influence will be needed on most Saturdays and some Sundays dependent on business needs.
Growth Marketing Manager
Posted 2 days ago
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TITLE: Growth Marketing Manager
HOURS: Full-time
LOCATION: Brooklyn, New York. (BioLite has a hybrid work model where employees are in the office 3 days per week.) Permanently remote work is possible for this role.
REPORTS TO: VP Marketing
COMPENSATION: The salary range is $80,000 to $100,000, depending on the candidate's experience. This role will be eligible for a structured bonus based on performance targets.
BENEFITS:
- Comprehensive healthcare plans (medical, dental, vision). BioLite pays 100% of monthly premiums.
- Paid holidays, PTO, and family leave
- Free One Medical membership
- Community bonus plan and equity stock options.
- Referral Program
- Adventure Stipend (after two years)- matched vacation and PTO to go on an adventure that aligns with BioLite's mission (outdoor recreation, climate, social impact).
- Discounts on Outdoor Recreation brands
- Community engagement activities - e.g. opportunity to go on paid annual company camping trip to test our equipment
About BioLite:
BioLite is a for-profit social enterprise that develops, manufactures, and markets distributed energy solutions for off-grid communities around the world. Our business serves two distinct markets, developing-world families living in energy poverty, and outdoor enthusiasts seeking off-grid cooking, charging, and lighting products.
BioLite believes in a bright and safe future for all, and that includes life at work. BioLite is proud to be an equal-opportunity workplace where we aim to enable everyone to show up as their full selves. An inclusive environment and culture make our solutions better and our entire team smarter. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status.
This Role:
BioLite is looking for a Growth Marketing Manager to lead the next chapter of customer growth for BioLiteEnergy.com. You will be focused on profitably scaling existing acquisition channels while identifying new channels and audiences for targeted and measured experimentation. Reporting to the VP of Marketing, you will sit at the intersection of strategy, execution, and analytics, requiring a firm grasp on data-driven decision-making and connecting the dots inside of a full-funnel marketing ecosystem.
You will have the potential to lead meaningful impact for BioLite and unlock a new level of investment and resource for the direct business as we hit a new period of scale.
Core Responsibilities:
Paid Search & Social | Strategy & Execution (30%)
- Full ownership of BioLite Meta, Google, Bing accounts
- Achieve monthly revenue target goals, maintain ROAS floor, and manage media budget
- Design and implement campaign buildout with regular reporting on performance and optimization
- Collaborate with marketing team to secure steady library of visual and verbal content
- Partner with department leadership on the development of integrated paid media campaigns and ensure paid media components align with seasonal brand campaigns and comms calendar
- Have full understanding of paid media platform best practices, content performance, and analytics-backed insights
Full Funnel Analytics & Business Intelligence (40%)
- Own Digital Marketing Dashboard; centralized data visualization that enables key stakeholders to access real-time KPIs, reducing daily reporting burden on team
- Build high-impact analytic projects that reveal priority opportunities for growth investment: CLTV Analysis, Attribution Modeling, Customer Journey analysis, etc
- Collaborate with Marketing Coordinator and E-Commerce Operations Manager on email and retention strategies for holistic reporting on full-funnel toolkit
- Bring data insights to Executive Team that deepens understanding of the business and informs recommended action. Collaborate with E-Commerce Operations Manager on sell-through reporting to deliver insights back to Director of Marketing for improved monthly unit forecast and channel performance forecast
- Weekly performance reporting; monthly margin and profitability reporting; quarterly State of The Union on Growth with opportunities to unlock additional resource and budget based on performance data.
New Growth Initiatives (30%)
- Identify new initiatives and channels for profitable scale including: new social platforms, SEO, Influencer Management, CTV, Direct Mail, Programmatic, etc.
- Collaborate with Director of Marketing on bi-annual State of Customer Study
- Build Growth Roadmap that strategically sequences potential opportunities based on key criteria around effort/impact, risk, organizational readiness, and supporting data.
- Keep an eye on industry trends, challenges, and tools and how they might impact business
This Role at BioLite
- You sit on the Marketing Team and work with the VP, Director of Design, Marketing Coordinator, and E-commerce Operations Manager
- You are comfortable extracting and analyzing data from multiple platforms and resolving any discrepancies or errors
- You can manage projects and proactively engage stakeholders, and flag roadblocks in projects
- You are ready to push the envelope on ideas and experimentation but root your recommendations in analytics and brand fit
- You are comfortable presenting to senior stakeholders and comfortable using full-funnel strategies; you can tell a compelling data story on how all the pieces come together
- You enjoy working as an individual contributor but are ready to expand to agency and potential headcount management as the growth practice scales
You Have:
- At least 5 years in digital growth/acquisition at either agency or in-house team
- Direct in-platform experience building, launching, monitoring campaigns on Meta & Google
- Experience scaling budgets from low six figures to millions in annual spend
- Ability to right-size project scopes to budgets and timelines (ie your asks match the potentials for impact with appropriate analysis to back up hypotheses)
- Experience with Test-Learn-Reporting frameworks - proactively report back on key initiatives
- Experience at a growth-stage organization
- Well-versed in data analysis and structural best practices. You have experience with GA4, Tag Manager, and Data Studio.
- Experience delivering business intelligence analysis including weekly reporting as well as discrete one-off projects. You understand the difference between presenting raw data and analyzing with conclusions.
- Understanding of profitable acquisition required
To Apply:
Your application should include a PDF of your resume and cover letter explaining why you would be a good fit for this position. Links to redacted dashboards, reporting templates, or relevant portfolio work are highly welcomed.
Studies have shown that women and people of color are less likely to apply for jobs unless they believe they can perform every job description task. At BioLite, we are most interested in finding the best candidate for the job, and that candidate may come from a less traditional background. BioLite may consider an equivalent combination of knowledge, skills, education, and experience to meet minimum qualifications. If you are interested in applying, we encourage you to do so and to think broadly about your background and skill set for the role.
Events Marketing Manager
Posted 2 days ago
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Position : Events Marketing Manager
Company : SSON (a division of IQPC)
Location : Hybrid, working between home & our 5th Avenue based New York Office
Type : Full-time permanent (Monday-Friday 9:00-5:00)
Salary : $60,000-$70,000 per year depending on experience
Benefits : Medical, Dental, Vision, 401k
The Shared Services and Outsourcing Network (SSON), a division of IQPC, is an online community of over 180,000 Shared Services and Global Business Service professionals globally. Our mission is to provide our community with a platform to help professionals advance by identifying best practices in operational efficiency, finding technologies to support their goals, and benchmarking across like-minded peers for professional development. SSON is the largest and most established global community for shared services professionals worldwide and is designed to be the leading source of industry news, thought leadership, and analysis through written articles, webinars, white papers and in-depth market reports.
Role Overview :
As an Events Marketing Manager, you will be instrumental in devising and executing marketing strategies specifically for SSON's events. This role demands a creative, results-driven individual with a keen understanding of event dynamics and audience engagement across all marketing and sales channels. Your primary responsibility will be to enhance event visibility, drive attendee registration, and ensure seamless integration of event marketing with the overall marketing strategy of SSON.
Key Responsibilities :
- Event Marketing Strategy : Develop and implement comprehensive marketing plans for events, including pre-event promotions, on-site marketing, and post-event follow-ups.
- Collaboration with Sales and Operations Teams : Work closely with sales and operations to ensure alignment of event objectives and maximize attendee engagement and satisfaction.
- Digital Marketing Integration : Leverage digital marketing channels, including social media, email, and web content, to enhance event visibility and reach.
- Analytics and Reporting : Monitor and report on the effectiveness of marketing campaigns, adapting strategies based on data-driven insights.
- Public Relations and Media Partnerships : Manage press releases and cultivate relationships with media and partners to increase event exposure.
- Content Creation : Oversee the development of promotional materials with an understanding of the program USP, developing marketing language to be used throughout the campaign, including digital content (web, email, social, …), brochures, and sales materials to support event marketing.
Qualifications :
- 4-6+ years of experience in marketing, with a significant focus on event marketing.
- Bachelor’s degree in marketing, communications, or a related field.
- Strong understanding of marketing channel strategy: website (CRO), marketing automation, SEO, PPC, etc.
- Exceptional organizational skills and the ability to manage multiple projects simultaneously.
- Strong written and verbal communication skills.
- Creative and analytical thinking abilities.
- Comfortable working under pressure and meeting tight deadlines.
Desired Attributes :
- Proven track record in successfully marketing large-scale events.
- Experience in B2B marketing and digital campaign management.
- Ability to work collaboratively in a fast-paced environment.
- Technically astute with experience in marketing automation, website content management, Canva, and standard business applications like MS Office.
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- Comprehensive benefits package.
- Excellent office location with flexible working arrangements.
- Opportunities for career progression and professional development.
- Engaging office culture with regular social events.
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Front End Developer, Small Business Digital Marketing (Manager)
Posted 7 days ago
Job Viewed
Job Description
We have an opening for a highly motivated, skilled and experienced Front End Developer to join the ADP small business marketing team. Do you pride yourself on being a talented front end developer (HTML/CSS and JavaScript) who is able to deliver digital experiences (Ads, Marketing Websites, Campaign Landing Pages, HTML Emails) that match design delivery? Do you have agency experience? Then keep reading.
Developer Small Business Digital Marketing will be a member of the ADP small business marketing team focused on developing and maintaining conversion-focused marketing website experiences and building and implementing robust journey marketing campaigns and experiences. You will be part of the team that leads marketing of our solutions and services effectively to new and current ADP small business clients, through digital marketing campaign experiences and in-product / omni-channel marketing programs and campaigns supporting RUN by ADP® in product marketing.
We're looking for a Front End Developer who will play a key role on the small business marketing team to add technical leadership, development knowledge, experience and expertise to our development team. You will work closely with other team members to solve digital marketing challenges and address technical issues, take ownership of new development projects, ongoing support initiatives and participate in analysis of business needs, partnering with creative and product marketing teams to recommend the best technical solution to help address client marketing challenges.
In this role you will have the opportunity to work with the small business marketing and product teams to create best in class B2B digital destinations and campaign journey's to inform, educate, influence, and drive incremental client sales leads for the business leveraging Sitecore CMS, Salesforce Interaction Studio, Salesforce Marketing Cloud, Salesforce Interaction Studio, Einstein Decisions, Contentsquare, Drift and other marketing technology.
This job requires strong communication and interpersonal skills, serious technical capability, a focus on delivering quality digital experiences on time and the ability to be a part of and contribute to a collaborative, and deadline-driven team. Interested in joining a results-driven team and playing an important role in our growth? Read on and submit an application.
Summary:
This is an exciting opportunity for an experienced Front End/CMS Developer skilled in web technologies including HTML, CSS, JavaScript, XML, XSLT, JavaScript, Sitecore CMS, JQuery, Salesforce Interaction Studio, Salesforce Marketing Cloud and other appropriate technology to work on ADP's small business client marketing programs.
Responsibilities:
-
Responsible for the development and ongoing maintenance of marketing websites and campaigns using Sitecore CMS, Salesforce Interaction Studio, Salesforce Marketing Cloud, Salesforce Interaction Studio, Einstein Decisions, Contentsquare, Drift, and other technologies in partnership with our Small Business Client Marketing teams to build omnichannel personalized marketing journeys leveraging these tools to drive small business cross-sell and upsell opportunities to sales
-
Development of HTML landing pages and website content, including text, graphics development, video, and interactive features, delivering pixel-perfect code from design deliverables.
-
Interface with Marketing teams to define and implement strategic initiatives, helping enhance the user experience for clients and prospects based on data insights and marketing strategies.
-
Collaborate with marketing and product teams to develop and implement A/B and Multivariate test in-product Ads and campaign landing pages using Optimizely or similar technologies.
-
Partner with Sales Automation and Sales Operations to ensure lead flow process on ADP RUN product has full system integration with backend systems such as Eloqua and Salesforce.com ensuring all solutions are aligned to the sales automation objectives.
-
Develop and enhance business partnerships by providing strategic guidance to business partners on effective campaign management, operations and optimization techniques, ensuring the ability to track and analyze outcomes.
-
Performs other relevant duties as assigned and identified.
#LI-CS5
Experience:
-
Minimum of 3 years of experience required
-
Experience in managing large-scale projects involving the development of B2B websites and omnichannel marketing campaigns (advertising, landing pages, email nurture programs and more).
-
Experience in working with or a part of marketing organizations.
-
Experience working with Sitecore CMS or a similar enterprise-level platform.
-
Experience working with Salesforce Marketing Cloud and associated solutions not mandatory.
-
Expertise with Google Analytics, Google Tag Manager, Optimizely, Hotjar, Mouseflow and other digital industry technologies.
-
Experience developing and testing Ads, Marketing Pages and Email Campaigns for multiple browsers and user agents.
-
Digital Advertising/Marketing Agency experience is a plus.
Qualifications:
-
Highly proficient in the full spectrum of Web content management, testing and analytics tools. For example: Sitecore CMS, Google Analytics, Eloqua, Salesforce Interaction Studio, Salesforce Marketing Cloud, Einstein Decisions, Contentsquare, Drift, Google Tag Manager, Optimizely, Hotjar, Mouseflow and other technologies.
-
Advanced expertise and proven track record of developing using the following web development tools and delivery platforms: HTML, CSS, PHP, JavaScript, Invision, Sketch, Miro and/or Photoshop.
-
SEO experience and familiarity with search engine algorithms a plus.
-
Sitecore CMS expertise and Developer Certification a plus.
-
Agency experience a plus.
Required Skills:
-
Strong oral and written communication skills.
-
Strong problem-solving and analytical skills.
-
Works well under pressure as part of an agile development team.
-
Outstanding organizational and time management skills are needed for managing multiple project activities across several project owners.
-
Exceptional ability to translate business requirements into high-level and detailed functional specifications.
-
Effectively plans, coordinates, and prioritizes work efforts.
-
Ability to work at a detailed level while maintaining the big picture of the overall system design.
-
Problem Analysis/Resolution - Gathers information on issues to construct options and make decisions or recommend options to Sr. Management, as appropriate.
-
Anticipates, identifies, and resolves problems in a timely manner.
-
Assigns tasks to appropriate cross-functional resources and follows up.
-
Ability to communicate effectively with both business and technical staff and convey complex ideas.
-
Experience working with cross-functional teams, including Sales, IT, Operations and Marketing.
Base salary offers for this position may vary based on factors such as location, skills, and relevant experience. Some positions may include additional compensation in the form of bonus, equity or commissions. We offer the following benefits: Medical, Dental, Vision, Life Insurance, Matched Retirement Savings, Wellness Program, Short-and Long-Term Disability, Charitable Contribution Match, Holidays, Personal Days & Vacation, Paid Volunteer Time Off, and more. The compensation for this role is $79,800.00 - $213,930.00 / Year*
*Actual compensation will not be less than the applicable minimum wage or minimum exempt salary requirement under federal, state and local laws.
A little about ADP: We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition ( .
Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP: ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
Ethics at ADP: ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click to learn more about ADP's culture and our full set of values.
Front End Developer, Small Business Digital Marketing (Manager)
Posted today
Job Viewed
Job Description
Developer Small Business Digital Marketing will be a member of the ADP small business marketing team focused on developing and maintaining conversion-focused marketing website experiences and building and implementing robust journey marketing campaigns and experiences. You will be part of the team that leads marketing of our solutions and services effectively to new and current ADP small business clients, through digital marketing campaign experiences and in-product / omni-channel marketing programs and campaigns supporting RUN by ADP® in product marketing.
We're looking for a Front End Developer who will play a key role on the small business marketing team to add technical leadership, development knowledge, experience and expertise to our development team. You will work closely with other team members to solve digital marketing challenges and address technical issues, take ownership of new development projects, ongoing support initiatives and participate in analysis of business needs, partnering with creative and product marketing teams to recommend the best technical solution to help address client marketing challenges.
In this role you will have the opportunity to work with the small business marketing and product teams to create best in class B2B digital destinations and campaign journey's to inform, educate, influence, and drive incremental client sales leads for the business leveraging Sitecore CMS, Salesforce Interaction Studio, Salesforce Marketing Cloud, Salesforce Interaction Studio, Einstein Decisions, Contentsquare, Drift and other marketing technology.
This job requires strong communication and interpersonal skills, serious technical capability, a focus on delivering quality digital experiences on time and the ability to be a part of and contribute to a collaborative, and deadline-driven team. Interested in joining a results-driven team and playing an important role in our growth? Read on and submit an application.
**Summary:**
This is an exciting opportunity for an experienced Front End/CMS Developer skilled in web technologies including HTML, CSS, JavaScript, XML, XSLT, JavaScript, Sitecore CMS, JQuery, Salesforce Interaction Studio, Salesforce Marketing Cloud and other appropriate technology to work on ADP's small business client marketing programs.
**Responsibilities:**
+ Responsible for the development and ongoing maintenance of marketing websites and campaigns using Sitecore CMS, Salesforce Interaction Studio, Salesforce Marketing Cloud, Salesforce Interaction Studio, Einstein Decisions, Contentsquare, Drift, and other technologies in partnership with our Small Business Client Marketing teams to build omnichannel personalized marketing journeys leveraging these tools to drive small business cross-sell and upsell opportunities to sales
+ Development of HTML landing pages and website content, including text, graphics development, video, and interactive features, delivering pixel-perfect code from design deliverables.
+ Interface with Marketing teams to define and implement strategic initiatives, helping enhance the user experience for clients and prospects based on data insights and marketing strategies.
+ Collaborate with marketing and product teams to develop and implement A/B and Multivariate test in-product Ads and campaign landing pages using Optimizely or similar technologies.
+ Partner with Sales Automation and Sales Operations to ensure lead flow process on ADP RUN product has full system integration with backend systems such as Eloqua and Salesforce.com ensuring all solutions are aligned to the sales automation objectives.
+ Develop and enhance business partnerships by providing strategic guidance to business partners on effective campaign management, operations and optimization techniques, ensuring the ability to track and analyze outcomes.
+ Performs other relevant duties as assigned and identified.
#LI-CS5
**Experience:**
+ Minimum of 3 years of experience required
+ Experience in managing large-scale projects involving the development of B2B websites and omnichannel marketing campaigns (advertising, landing pages, email nurture programs and more).
+ Experience in working with or a part of marketing organizations.
+ Experience working with Sitecore CMS or a similar enterprise-level platform.
+ Experience working with Salesforce Marketing Cloud and associated solutions not mandatory.
+ Expertise with Google Analytics, Google Tag Manager, Optimizely, Hotjar, Mouseflow and other digital industry technologies.
+ Experience developing and testing Ads, Marketing Pages and Email Campaigns for multiple browsers and user agents.
+ Digital Advertising/Marketing Agency experience is a plus.
**Qualifications:**
+ Highly proficient in the full spectrum of Web content management, testing and analytics tools. For example: Sitecore CMS, Google Analytics, Eloqua, Salesforce Interaction Studio, Salesforce Marketing Cloud, Einstein Decisions, Contentsquare, Drift, Google Tag Manager, Optimizely, Hotjar, Mouseflow and other technologies.
+ Advanced expertise and proven track record of developing using the following web development tools and delivery platforms: HTML, CSS, PHP, JavaScript, Invision, Sketch, Miro and/or Photoshop.
+ SEO experience and familiarity with search engine algorithms a plus.
+ Sitecore CMS expertise and Developer Certification a plus.
+ Agency experience a plus.
**Required Skills:**
+ Strong oral and written communication skills.
+ Strong problem-solving and analytical skills.
+ Works well under pressure as part of an agile development team.
+ Outstanding organizational and time management skills are needed for managing multiple project activities across several project owners.
+ Exceptional ability to translate business requirements into high-level and detailed functional specifications.
+ Effectively plans, coordinates, and prioritizes work efforts.
+ Ability to work at a detailed level while maintaining the big picture of the overall system design.
+ Problem Analysis/Resolution - Gathers information on issues to construct options and make decisions or recommend options to Sr. Management, as appropriate.
+ Anticipates, identifies, and resolves problems in a timely manner.
+ Assigns tasks to appropriate cross-functional resources and follows up.
+ Ability to communicate effectively with both business and technical staff and convey complex ideas.
+ Experience working with cross-functional teams, including Sales, IT, Operations and Marketing.
Base salary offers for this position may vary based on factors such as location, skills, and relevant experience. Some positions may include additional compensation in the form of bonus, equity or commissions. We offer the following benefits: Medical, Dental, Vision, Life Insurance, Matched Retirement Savings, Wellness Program, Short-and Long-Term Disability, Charitable Contribution Match, Holidays, Personal Days & Vacation, Paid Volunteer Time Off, and more. The compensation for this role is $79,800.00 - $213,930.00 / Year*
*Actual compensation will not be less than the applicable minimum wage or minimum exempt salary requirement under federal, state and local laws.
**A little about ADP:** We are a comprehensive global provider of cloud-based human capital management (HCM) solutions that unite HR, payroll, talent, time, tax and benefits administration and a leader in business outsourcing services, analytics, and compliance expertise. We believe our people make all the difference in cultivating a down-to-earth culture that embraces our core values, welcomes ideas, encourages innovation, and values belonging. We've received recognition for our work by many esteemed organizations, learn more at ADP Awards and Recognition ( .
**Diversity, Equity, Inclusion & Equal Employment Opportunity at ADP:** ADP is committed to an inclusive, diverse and equitable workplace, and is further committed to providing equal employment opportunities regardless of any protected characteristic including: race, color, genetic information, creed, national origin, religion, sex, affectional or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, protected veteran status or disability. Hiring decisions are based upon ADP's operating needs, and applicant merit including, but not limited to, qualifications, experience, ability, availability, cooperation, and job performance.
**Ethics at ADP:** ADP has a long, proud history of conducting business with the highest ethical standards and full compliance with all applicable laws. We also expect our people to uphold our values with the highest level of integrity and behave in a manner that fosters an honest and respectful workplace. Click to learn more about ADP's culture and our full set of values.