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Joining the PHC Group means becoming a vital player in one of the world's foremost producers and suppliers of top-tier laboratory equipment. Operating in the dynamic biomedical and diagnostics sectors, we cater to a diverse and expanding range of life science facilities. Our products are essential tools for researchers and professionals in pharmaceuticals, biotechnology, and healthcare, making a meaningful impact on advancements in these fields. Your role with us will be an integral part of this impactful journey.
**Job Title** : Digital Marketing Coordinator
**About the Opportunity:** The Digital Marketing Coordinator will work with the Director of Marketing to develop and maintain digital marketing tech stack and digital marketing strategic plan. The Digital Marketing Coordinator is responsible for overseeing all digital channels to promote PHCbi brand products to attract, engage, convert, and retain PHCNA customers.
This role will be responsible for creating and supporting the digital strategy for a variety of target audiences and implementing that across all internal and external digital channels. The digital marketing analyst has a strong grasp of current and evolving marketing platforms, CRM, and AI tools, thrives in a collaborative environment and is comfortable with ambiguity.
**Location** : This is a hybrid position that will report to the Wood Dale facility Tuesdays through Thursdays every week.
**What you will be doing:**
+ Assist Director of Marketing with developing and managing integrated and innovative marketing strategies and tactics for PHCbi brand products' digital platforms, growing lead generation and traffic through digital efforts:
+ Analysis of PPC, SEO, organic and paid social, and programmatic digital activity
+ Establish and monitor benchmarks for campaigns and tactics
+ Develop strategic and tactical recommendations
+ Define and build new processes/frameworks to address new marketing use cases as they arise
+ Recommend and Implement marketing tech stack improvements to support further enhancement of the digital marketing capabilities at PCHNA
+ Leverage marketing automation capabilities to build and maintain scalable campaigns inclusive of driving continuous campaign improvement, QA and deployment.
+ Monitoring of email marketing campaigns in Dynamics 365.
+ Utilize A/B testing, pixels, and other digital user information to inform an audience segmentation strategy for digital communications.
+ Oversee the SEO performance of PHCbi brand products' digital platforms, ensuring we keep up to date with best practices and strategies.
+ Develop and maintain dashboards and other reporting to inform the marketing team for tactical outcomes and adjustments.
+ Report on and assess campaigns based on data analysis to ensure the most effective approach to digital marketing to guide future campaigns. Advise the Marketing Director when to pivot strategies and deliverables based on this data.
+ Be the key point of contact with technical stakeholders such as IT, and support teams to ensure any challenges with the CRM platform are collaboratively addressed.
+ In collaboration with Sales Director managing Dealers, provide support to dealers and resellers in maintaining websites and product information to reflect PHCNA's current product and service offering.
+ Align with product team to update website and digital assets for PHCNA
+ Support the development of an Artificial Intelligence (AI) marketing platform for marketing automation and analysis.
+ Strong data storyteller with intermediate PowerPoint proficiency.
+ Responsible for events management in CRM including forms creation, database uploads and maintenance.
**What you need for success:**
+ 3-5 years of experience in developing digital marketing strategies, maintaining social media, websites, and e-mail communications including PowerBi dashboard creation.
+ Bachelor's Degree in Marketing, Media, Digital Marketing, Communications, or comparable experience.
+ At least 3 years' experience working hands-on in marketing automation implementation, with preference for building campaigns through CRM systems, preferably MS Dynamics 365.
+ Proficient in Google Analytics, SEO, and newsletter platforms/tools.
+ Passion for social media; strong awareness of emerging web trends and best practices.
+ Understanding of AI platforms and passionate about implementing AI to improve digital marketing and customer experience.
+ Deep understanding of audience segmentation, positioning, branding, messaging, and direct marketing.
+ Possess a high level of creativity and a strong knowledge across all social platforms: Facebook, Instagram, Twitter, LinkedIn, YouTube and others.
+ Strong knowledge of HTML and SiteCore.
**Working conditions and physical requirements**
+ Ability to sit and stand for long periods of time
+ Occasional domestic travel (5-10%)
_The hiring range for this position is:_ $70,000 - $90,000 _, plus individuals may be eligible for an annual discretionary bonus. Actual compensation within the range will be dependent upon the individual's skills, experience, qualifications and location, and applicable employment laws. PHCNA offers a wide range of benefits, including medical, dental, vision, 401k, holiday pay, vacation and more._
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**TO ALL RECRUITMENT AGENCIES:** PHC does not accept unsolicited third-party resumes.
**Building an Inclusive Culture:** We are a company that brings varying backgrounds, ideas, and points of view to inventing on behalf of all customers. Our diverse perspectives are enriched by many dimensions, including race, ethnicity, gender, age, physical and mental ability, sexual orientation, religious beliefs, culture, language, and education, as well as professional and life experience. We are committed to diversity, equity, and inclusion, and leveraging our unique perspectives to scale our impact and growth.

Our client is a dynamic and rapidly growing company seeking an innovative Digital Marketing Strategist to lead their online presence initiatives. Based out of Chicago, Illinois , this role is crucial in driving brand awareness, customer acquisition, and engagement through cutting-edge digital marketing strategies. The ideal candidate will have a proven track record of success in developing and executing comprehensive digital campaigns across various platforms.
Key Responsibilities:

• Develop and implement data-driven digital marketing strategies to achieve business objectives, including lead generation, sales, and brand building.
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
• Oversee search engine optimization (SEO) efforts to improve organic search rankings and website traffic.
• Create and manage engaging content across social media platforms, email marketing campaigns, and website.
• Analyze marketing data and metrics to track campaign performance, identify trends, and provide actionable insights.
• Collaborate with cross-functional teams, including sales, product, and creative, to ensure cohesive brand messaging and campaign execution.
• Stay abreast of the latest digital marketing trends, tools, and best practices, and recommend innovative approaches.
• Manage the digital marketing budget effectively.
• Conduct A/B testing and other optimization techniques to improve conversion rates.
• Develop and maintain reports on marketing performance for stakeholders.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 5 years of experience in digital marketing, with a focus on strategy and execution.
• Demonstrated success in managing SEO, SEM, social media marketing, and email marketing campaigns.
• Proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms.
• Strong understanding of content marketing principles and best practices.
• Excellent analytical, problem-solving, and project management skills.
• Exceptional written and verbal communication skills.
• Ability to work independently and as part of a team in a fast-paced environment.
• Creative thinker with a passion for digital innovation.

This is a fully remote position offering a competitive salary, excellent benefits, and the chance to make a significant impact on our client's growth trajectory. Join a collaborative team and shape the future of digital engagement.

Our client is seeking an innovative and data-driven Digital Marketing Strategist to lead their online presence initiatives from our vibrant office in Chicago, Illinois, US . This role is critical to developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer engagement, and lead generation. The ideal candidate will have a proven track record in managing multiple digital channels, optimizing campaign performance, and staying ahead of industry trends. You will be responsible for overseeing all digital marketing efforts, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. Your expertise will be instrumental in shaping our digital footprint and achieving key business objectives.

Key Responsibilities:
• Develop and implement integrated digital marketing strategies to meet business goals.
• Manage and optimize paid search (SEM) and social media advertising campaigns.
• Oversee SEO initiatives to improve organic search rankings and website traffic.
• Create and manage engaging content marketing strategies across various platforms.
• Develop and execute email marketing campaigns for lead nurturing and customer retention.
• Analyze campaign performance data, generate reports, and provide actionable insights.
• Collaborate with creative and sales teams to ensure brand consistency and campaign alignment.
• Stay current with emerging digital marketing trends, tools, and best practices.
• Manage the digital marketing budget effectively and maximize ROI.
• Conduct market research and competitor analysis to identify new opportunities.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• 5+ years of experience in digital marketing, with a focus on strategy and execution.
• Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and marketing automation software.
• Strong analytical skills and the ability to interpret data to drive strategic decisions.
• Excellent written and verbal communication skills.
• Creative thinker with a passion for digital innovation.
• Demonstrated success in managing complex digital campaigns and achieving measurable results.

This is an on-site position offering a competitive salary, excellent benefits, and the chance to work with a passionate team in a growing company located in the heart of Chicago, Illinois, US .

Our client, a dynamic and creative agency specializing in Media & PR, is seeking a results-driven Digital Marketing Specialist to join their hybrid team in Chicago, Illinois, US . This role is pivotal in developing and executing innovative digital marketing strategies that enhance brand visibility, drive engagement, and achieve client objectives across various online channels. You will work closely with account managers, content creators, and clients to deliver integrated campaigns that resonate with target audiences.

Responsibilities:

• Develop, implement, and manage digital marketing campaigns across multiple platforms, including SEO/SEM, social media, email marketing, and display advertising.
• Conduct keyword research and optimize website content for search engines to improve organic rankings.
• Manage social media presence, creating engaging content, monitoring community interaction, and analyzing performance.
• Design and execute email marketing campaigns, including segmentation, A/B testing, and performance tracking.
• Analyze campaign data and website analytics to identify trends, measure ROI, and provide actionable insights for optimization.
• Collaborate with the content team to develop compelling digital assets that align with marketing strategies.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Manage digital advertising budgets and ensure efficient allocation of resources.
• Assist in the development of digital marketing strategies for new and existing clients.
• Generate regular reports on campaign performance and present findings to clients and internal teams.
• Troubleshoot and resolve issues related to digital marketing platforms and campaigns.
• Contribute to brainstorming sessions and the continuous improvement of digital marketing initiatives.

Qualifications:

• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 3 years of experience in digital marketing, with a proven track record of successful campaign management.
• Proficiency in SEO/SEM best practices and tools (e.g., Google Analytics, Google Ads, SEMrush).
• Experience managing social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.) and paid social advertising.
• Strong understanding of email marketing platforms and techniques.
• Excellent analytical skills with the ability to interpret data and translate it into actionable strategies.
• Proficient in using marketing automation tools and CRM systems is a plus.
• Strong written and verbal communication skills, with a keen eye for detail.
• Ability to work independently and collaboratively in a hybrid team environment.
• Creative thinking and problem-solving abilities.
• Experience in the Media & PR industry is advantageous.

This is an exciting opportunity to contribute to innovative digital marketing initiatives within a growing agency. Our client offers a competitive salary, comprehensive benefits, and a supportive hybrid work environment. If you are a passionate digital marketer ready to make an impact, apply today.

Our client is a leading innovator in their industry, seeking a highly motivated and results-driven Digital Marketing Strategist to lead their online presence. This is a fully remote, position, offering the flexibility to work from anywhere within the United States. The ideal candidate will be a seasoned digital marketing expert with a proven track record of developing and executing successful online marketing campaigns. Your core responsibility will be to craft and implement comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising, to drive brand awareness, customer acquisition, and engagement. You will conduct market research, analyze campaign performance data using tools like Google Analytics, and provide actionable insights to optimize ongoing efforts. Collaborating closely with cross-functional teams, including sales, product development, and creative services, will be essential to ensure cohesive brand messaging and campaign alignment. You will also manage digital marketing budgets, identify new opportunities for growth, and stay abreast of the latest digital marketing trends and technologies. This role demands a strategic thinker with exceptional analytical skills, creativity, and a passion for data-driven decision-making. The ability to translate complex data into clear, concise recommendations is critical. As a remote team member, strong communication and collaboration skills are paramount. You will be expected to proactively manage your workload, engage effectively in virtual meetings, and contribute to a positive and productive remote work culture. We are looking for an individual who thrives in an autonomous environment and is eager to make a significant impact on our client's digital success.

Our client, a leading innovator in the arts and entertainment sector, is seeking a strategic Senior Digital Marketing Manager to lead their online presence and engagement initiatives in Chicago, Illinois, US . This hybrid role requires a seasoned marketing professional adept at developing and executing comprehensive digital marketing strategies that drive audience acquisition, engagement, and conversion. You will oversee all aspects of our digital marketing efforts, including SEO, SEM, social media marketing, content marketing, email marketing, and display advertising. The ideal candidate possesses a deep understanding of the digital landscape, a data-driven approach to decision-making, and a creative mindset. You will be responsible for managing marketing budgets, analyzing campaign performance, and optimizing strategies to achieve key performance indicators (KPIs). Collaboration with cross-functional teams, including content creators, sales, and product development, is essential. We are looking for someone who can translate creative visions into measurable marketing outcomes and build a strong online community around our offerings. This is an exciting opportunity to shape the digital footprint of a renowned arts and entertainment organization.

Responsibilities:

• Develop and execute integrated digital marketing strategies across multiple channels.
• Manage and optimize SEO, SEM, social media, content marketing, and email marketing campaigns.
• Oversee the creation and distribution of compelling digital content to engage target audiences.
• Analyze campaign performance data, generate reports, and provide actionable insights for optimization.
• Manage the digital marketing budget, ensuring efficient allocation of resources and maximum ROI.
• Collaborate with creative teams to develop engaging visual assets and campaign messaging.
• Monitor industry trends and identify new opportunities for digital growth.
• Lead and mentor a team of digital marketing specialists.
• Manage relationships with external agencies and vendors.
• Ensure brand consistency across all digital platforms.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field; MBA is a plus.
• 6+ years of experience in digital marketing, with a strong focus on strategy and execution.
• Proven track record of developing and implementing successful digital marketing campaigns that drive measurable results.
• Expertise in SEO, SEM, social media marketing, content marketing, and email automation platforms.
• Strong analytical skills and proficiency with web analytics tools (e.g., Google Analytics).
• Experience managing digital marketing budgets and optimizing spend for ROI.
• Excellent leadership, communication, and project management skills.
• Experience in the arts and entertainment industry is a significant advantage.
• Ability to work effectively in a hybrid work environment.
• Creative thinker with a passion for storytelling and audience engagement.

Our client is seeking a visionary Senior Digital Marketing Strategist to lead and innovate their online presence, working entirely remotely. This role demands a creative, data-driven individual capable of developing and executing comprehensive digital marketing campaigns across multiple channels to drive brand awareness, customer acquisition, and engagement. You will be instrumental in shaping our client's digital narrative, leveraging your expertise in SEO, SEM, social media marketing, content marketing, email marketing, and programmatic advertising. A key responsibility will be to analyze campaign performance, identify trends, and optimize strategies for maximum ROI. You will collaborate closely with content creators, designers, web developers, and sales teams to ensure cohesive messaging and seamless customer journeys. Developing strategic growth plans, setting KPIs, and reporting on key metrics will be fundamental to this position. We are looking for someone who possesses a deep understanding of the latest digital marketing technologies, analytics platforms, and industry best practices. The ability to think strategically, translate complex data into actionable insights, and effectively communicate these to stakeholders is crucial. This is a unique opportunity to take ownership of our client's digital marketing efforts and drive significant growth from a remote setting. If you are passionate about crafting impactful digital experiences and have a proven history of successful campaign management, we encourage you to apply.
Responsibilities:

• Develop and implement integrated digital marketing strategies across various channels.
• Manage and optimize SEO, SEM, social media, content, and email marketing campaigns.
• Analyze campaign performance data and provide actionable insights for improvement.
• Conduct market research and competitive analysis to identify opportunities.
• Collaborate with cross-functional teams to ensure brand consistency and campaign effectiveness.
• Set and track key performance indicators (KPIs) for all digital marketing initiatives.
• Manage marketing budgets and allocate resources effectively.
• Stay updated on the latest digital marketing trends, tools, and best practices.
• Create and manage content calendars and promotional plans.
• Report on campaign results and overall digital marketing performance to stakeholders.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of experience in digital marketing strategy and execution.
• Proven success in developing and managing multi-channel digital marketing campaigns.
• In-depth knowledge of SEO, SEM, social media platforms, content marketing, and email marketing.
• Proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and ad platforms.
• Strong analytical and problem-solving skills with a data-driven approach.
• Excellent written and verbal communication skills.
• Ability to work independently and collaboratively in a remote team environment.
• Experience with marketing automation platforms is a plus.
• Strategic thinking and a passion for innovation in digital marketing.

Our client is a fast-paced, innovative digital agency that operates on a remote-first model, seeking a highly strategic and experienced Senior Digital Marketing Strategist to join their distributed team. This position is fully remote, offering the flexibility to work from anywhere within the US. You will be responsible for developing, implementing, and managing comprehensive digital marketing strategies for a diverse portfolio of clients, driving measurable results in areas such as lead generation, brand awareness, and customer engagement. The ideal candidate will possess a deep understanding of the full spectrum of digital marketing channels, including SEO, SEM, social media advertising, content marketing, email marketing, and marketing automation. You will work closely with account managers and creative teams to ensure cohesive and impactful campaign execution. Key responsibilities include: conducting in-depth client discovery and market research, developing data-driven digital marketing strategies tailored to client objectives, overseeing the execution of integrated marketing campaigns across multiple platforms, analyzing campaign performance, identifying trends, and providing actionable insights, optimizing campaigns for maximum ROI, staying current with the latest digital marketing trends and technologies, preparing and presenting strategic recommendations and performance reports to clients, and managing client relationships to ensure satisfaction and retention. This role demands exceptional analytical acumen, creative problem-solving skills, and outstanding communication abilities, as you will be collaborating virtually with team members and clients across different time zones.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 7 years of experience in digital marketing, with a proven track record of developing and executing successful strategies for multiple clients.
• Expertise across various digital marketing disciplines: SEO, SEM, social media, content, email, and analytics.
• Demonstrated ability to analyze complex data and translate it into strategic recommendations.
• Experience with marketing automation platforms and CRM systems.
• Excellent presentation and client-facing communication skills.
• Strong project management and organizational abilities.
• Self-motivated and able to thrive in a remote work environment.
• Experience in an agency setting is a strong plus.

Our client, a fast-paced and innovative marketing agency, is seeking a talented Senior Digital Marketing Strategist to join their fully remote team. This role is crucial for developing and executing cutting-edge digital marketing campaigns that drive measurable results for a diverse portfolio of clients across various industries. The ideal candidate will possess a deep understanding of the digital marketing landscape, including SEO, SEM, social media marketing, content strategy, email marketing, and analytics. You will be responsible for creating comprehensive digital strategies, managing campaign execution, analyzing performance data, and providing actionable insights to optimize ongoing efforts. This is a remote-first position, offering the flexibility to work from anywhere within the US, with a strong emphasis on asynchronous communication and collaborative online tools.

Key Responsibilities:

• Develop and implement integrated digital marketing strategies tailored to client objectives and target audiences.
• Manage and optimize Search Engine Marketing (SEM) campaigns across platforms like Google Ads and Bing Ads.
• Oversee Search Engine Optimization (SEO) initiatives, including keyword research, on-page optimization, and link-building strategies.
• Develop and execute social media marketing strategies across various platforms to enhance brand visibility and engagement.
• Create and manage content marketing strategies, including blog posts, articles, infographics, and video content.
• Design and implement effective email marketing campaigns, including segmentation, A/B testing, and automation.
• Utilize analytics tools (e.g., Google Analytics) to track campaign performance, generate insightful reports, and identify areas for improvement.
• Conduct market research and competitor analysis to identify emerging trends and opportunities.
• Collaborate closely with clients, account managers, and creative teams to ensure alignment and successful campaign delivery.
• Stay abreast of the latest digital marketing trends, tools, and best practices.

Qualifications: A Bachelor's degree in Marketing, Communications, Business, or a related field is required. A minimum of 5 years of proven experience in developing and executing successful digital marketing campaigns is essential. Demonstrable expertise in SEO, SEM, social media marketing, content marketing, and email marketing. Strong analytical skills with proficiency in Google Analytics, Google Tag Manager, and other relevant platforms. Experience with marketing automation tools (e.g., HubSpot, Marketo) is a plus. Excellent written and verbal communication skills, with the ability to present complex information clearly. Proven ability to manage multiple projects simultaneously in a fast-paced, remote environment. Self-motivated, results-oriented, and a collaborative team player. This role is 100% remote, allowing you to work from any location within the United States.