24 Seo jobs in San Jose

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

• Ensure fast rendering and strong Core Web Vitals scores.
• Implement SEO-related testing.
• Build and deploy APIs that expose SEO data, manage crawl settings, or integrate with external systems (e.g., Google Search Console, Screaming Frog, Ahrefs APIs).
• Collaborate with DevOps and infrastructure teams to ensure SEO services are scalable, secure, and monitored.
• Develop internal dashboards and admin interfaces for managing internal SEO tools.
• Build internal tools that automate SEO audits.
• Develop internal tools to improve SEO observability and alerting systems.
• Integrate with APIs (Google Search Console, Lighthouse CI, PageSpeed Insights, ChatGPT, Vertex) to gather and visualize actionable insights.
• Maintain internal libraries and services that assist content creators and marketers in optimizing pages for search.
• Monitor and analyze site performance and SEO critical metrics using logging, dashboards, and alerting tools.
• Partner with marketing, product, engineering teams to translate SEO strategies into scalable engineering solutions.
• Contribute to user documentation, deployment pipelines, and SEO QA processes.
• Stay up-to-date with Google algorithm changes, new web standards, and emerging SEO tooling.

• A bachelor's or higher degree in the area of Computer Science, Computer Engineering, or equivalent, with 5+ years of experience.
• We seek a meticulous individual who loves tackling technical challenges and building exceptional software to support SEO teams.
• Good attention to detail and excellent document management abilities
• Experience in Cloud technology, API, and SEO crawling tools.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be anEqual Employment Opportunityemployer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law.Learn more.

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, call .

Exponent is the only premium engineering and scientific consulting firm with the depth and breadth of expertise to solve our clients' most profoundly unique, unprecedented, and urgent challenges.

We are committed to engaging multidisciplinary teams of science, engineering, and regulatory experts to empower our clients with solutions that create a safer, healthier, more sustainable world. For over five decades, we've connected the lessons of past failures with tomorrow's solutions to advise clients as they innovate technologically complex products and processes, ensure the safety and health of their users, and address the challenges of sustainability.

Join our team of experts with degrees from top programs at over 500 universities and extensive experience spanning a variety of industries. At Exponent, you'll contribute to the diverse pool of ideas, talents, backgrounds, and experiences that drives our collaborative teamwork and breakthrough insights. Plus, we help you grow your career through mentoring, sponsorship, and a culture of learning. Thanks for your interest in joining our team!

Key statistics:

1,100+ Team members
• 950+ Consultants
• 640+ Ph.D.s
• 90+ Disciplines
• 30+ Offices globally

Exponent is looking for a Digital Marketing Specialist in Oakland, CA or Menlo Park, CA to orchestrate lead-generation campaign strategies in multiple marketing channels.

• Learning Exponent's complex scientific and engineering consulting business
• Understanding our client audiences and personas
• Leveraging different types of creative content for campaigns and experimenting with different types of campaigns that will increase client conversion rates
• Using marketing tech stack and optimizing tools, including HubSpot, SEMrush, Deltek VantagePoint
• Managing events in HubSpot, including creating assets such as landing pages, emails, workflows
• Managing lead nurture campaigns
• Applying innovative lead generation tactics
• Writing compelling content for web, email, and social campaigns
• Creating internal and external corporate campaigns for topics related to Life at Exponent, recruiting, and brand messaging as well as business initiatives
• Applying account-based marketing tactics and automation workflows for specific targets and industries
• Owning campaigns in LinkedIn and other digital channels
• Optimizing our LinkedIn company page and using LinkedIn features to increase brand eminence
• Keeping Exponent current when it comes digital marketing trends and emerging technologies to drive innovation
• Synthesizing and analyzing data from HubSpot, CRM, Google Analytics, SEMrush, LinkedIn, and other applications
• Creating reports that evaluate the impact of marketing activities at both the strategy and campaign levels
• Paid LinkedIn campaigns and Google Ads
• Partner with IT department to integrate marketing technology tools and company's CRM
• Optimizing Exponent's brand in LLMs and increasing search in LLMs
• Coordinating with marketing tech account representatives and administering systems
• Improving website search functionality using tools such as MeiliSearch or other semantic-based search to enhance user experience and content discoverability for clients on exponent.com
• Implementing and optimizing SEO strategies to improve Exponent's visibility and ranking on Google
• Implementing and optimizing search strategies for website and social channels and staying abreast of trends and changes in marketing landscape

• Bachelor's degree in marketing, business, communication, journalism, English or related field
• Ability to write compelling content and use LLMs to optimize this content
• Strong data analysis and data presentation skills
• 6-8 years of marketing experience
• Experience developing and implementing strategic marketing communications plans and B2B programs
• Proficiency and experience with building Power BI dashboards
• Ability to plan, carry out and provide support for projects with minimal supervision
• Proficiency in MS Office and PowerPoint
• Excellent reporting and Excel skills
• Ability to use HubSpot or other marketing software to build landing pages, forms, email campaigns, nurture campaigns, workflows, and how to schedule social media; understanding of HubSpot properties for reporting purposes
• Ability to create UTM codes for reporting purposes
• Experience with paid campaigns in LinkedIn and Google
• Expert in G4, Google Tag Manager, and Looker Studio
• Proficiency in Drupal or WordPress
• Proficiency in SEMRush
• Experience using multiple LLMs to increase productivity and optimize strategy
• Understanding of how LLMs work and ingest content
• Experience with semantic based search
• Knowledge of html is a plus

To learn more about life at Exponent and our impact, please visit the following links:

We value and encourage diversity, equity and inclusion across all facets of our firm. Having a team built of people with different backgrounds, skills and perspectives allows us to provide better value to our clients and enjoy an enriched work environment.

Our firm is committed to offering a variety of programs and resources to support health and well-being. We believe that providing competitive benefits, as well as compensation and recognition programs, empowers our staff to do work that makes a difference.

At Exponent, we have found that in-person interactions deepen employee engagement and are crucial for development, for realizing the full potential of our talented and diverse teams, and for building a more inclusive workplace where all have a sense of belonging. In our offices, you can expect a supportive culture and a collaborative, dynamic, multi-disciplinary work environment.

The pay rate for this position is dependent on experience and capabilities which will be assessed during the interview process.

Access benefits information on our Life @ Exponent page:

Exponent is a proud equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, veteran status, disability, sexual orientation, gender identity, or any other protected status.

If you need assistance or accommodation due to a disability, you may email us at

• Develop and execute integrated digital marketing strategies across various channels (SEO, SEM, social media, email, content, paid ads).
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
• Oversee SEO efforts to improve organic search rankings and drive website traffic.
• Create and curate engaging content for social media platforms and blog posts.
• Develop and manage email marketing campaigns to nurture leads and engage customers.
• Analyze campaign performance data, generate reports, and provide actionable insights for optimization.
• Collaborate with product, sales, and design teams to ensure brand consistency and campaign alignment.
• Manage marketing budgets and allocate resources effectively.
• Stay informed about the latest digital marketing trends, tools, and best practices.
• Conduct market research and competitor analysis to identify new opportunities.

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 5+ years of experience in digital marketing, with a proven track record of success.
• Demonstrated expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
• Proficiency with marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
• Strong understanding of A/B testing and conversion rate optimization techniques.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Exceptional written and verbal communication skills.
• Proven leadership and project management abilities.
• Experience managing advertising budgets and optimizing spend.

• Develop and execute integrated digital marketing strategies aligned with business objectives.
• Manage and optimize paid search (PPC) campaigns across Google Ads, Bing Ads, and other platforms.
• Lead SEO initiatives, including keyword research, on-page optimization, technical SEO, and link building to improve organic search rankings.
• Oversee social media marketing efforts, including content creation, community management, and paid social campaigns.
• Design and implement email marketing campaigns, including segmentation, A/B testing, and automation.
• Analyze campaign performance data, generate regular reports, and provide actionable insights to stakeholders.
• Conduct market research and competitor analysis to identify new trends and opportunities.
• Collaborate with cross-functional teams, including content creators, web developers, and sales, to ensure cohesive marketing efforts.
• Manage the digital marketing budget effectively, ensuring maximum ROI.
• Mentor and guide junior marketing team members.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 5+ years of proven experience in digital marketing, with a strong focus on strategy and execution.
• Demonstrated success in managing and optimizing SEO, SEM, social media, and email marketing campaigns.
• Proficiency with marketing analytics tools such as Google Analytics, SEMrush, Ahrefs, etc.
• Strong understanding of content marketing principles and best practices.
• Excellent analytical, problem-solving, and strategic thinking skills.
• Exceptional written and verbal communication skills.
• Experience with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously.

• Develop and execute data-driven digital marketing strategies across all relevant platforms.
• Conduct market research and competitive analysis to identify new opportunities and trends.
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI.
• Oversee the creation of engaging and SEO-optimized content for websites, blogs, and social media.
• Develop and implement email marketing campaigns, including list segmentation and automation.
• Analyze campaign performance data, generate reports, and provide actionable insights and recommendations for improvement.
• Collaborate with cross-functional teams, including sales, product development, and creative, to ensure marketing initiatives are integrated and effective.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Manage and mentor junior marketing team members, fostering a collaborative and high-performing environment.
• Contribute to the overall brand strategy and ensure consistent brand messaging across all digital touchpoints.

• Bachelor's degree in Marketing, Communications, Business, or a related field. Master's degree a plus.
• 5+ years of experience in digital marketing, with a proven track record of success in developing and executing strategies.
• In-depth knowledge of SEO, SEM, content marketing, social media marketing, email marketing, and analytics tools (e.g., Google Analytics, SEMrush).
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Excellent written and verbal communication skills.
• Proficiency in marketing automation platforms and CRM systems.
• Demonstrated ability to manage multiple projects simultaneously in a fast-paced, remote environment.
• Experience with A/B testing and conversion rate optimization.
• Leadership experience and a passion for mentoring others.

• Develop and implement comprehensive digital marketing strategies aligned with business objectives.
• Manage and optimize paid advertising campaigns across various platforms (Google Ads, social media ads).
• Conduct keyword research and implement SEO best practices to improve organic search rankings.
• Create engaging and persuasive content for website, social media, and email campaigns.
• Analyze campaign performance using tools like Google Analytics and provide actionable insights and reports to stakeholders.
• Manage social media presence and community engagement initiatives.
• Stay abreast of the latest digital marketing trends, tools, and best practices.
• Collaborate with cross-functional teams, including sales, product, and creative, to ensure cohesive brand messaging.
• Manage marketing automation platforms and CRM systems.
• Contribute to A/B testing and conversion rate optimization efforts.
• Oversee the digital marketing budget and ensure ROI targets are met.

• Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
• Minimum of 5 years of progressive experience in digital marketing, with a proven track record of success.
• Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and marketing automation software.
• Strong analytical skills and ability to interpret data to drive strategic decisions.
• Excellent written and verbal communication skills, with the ability to craft compelling marketing copy.
• Experience with budget management and performance tracking.
• Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• A strategic thinker with a creative mindset and a passion for digital innovation.
• Familiarity with CRM systems like Salesforce is advantageous.

• Develop and execute comprehensive digital marketing strategies to achieve business objectives, including customer acquisition, lead generation, and brand awareness.
• Oversee and manage all digital marketing channels, including SEO, SEM (PPC), social media advertising, email marketing, content marketing, and affiliate programs.
• Conduct in-depth market research, competitor analysis, and customer segmentation to identify target audiences and opportunities.
• Manage and optimize digital marketing budgets, ensuring efficient allocation of resources and maximum ROI.
• Analyze campaign performance data, generate insightful reports, and make data-driven recommendations for continuous improvement.
• Stay abreast of the latest digital marketing trends, tools, and best practices, and adapt strategies accordingly.
• Collaborate with content creators, designers, and web developers to ensure cohesive and effective marketing collateral.
• Lead and mentor a team of digital marketing specialists, fostering a culture of innovation and performance.
• Develop and execute A/B testing strategies to optimize website conversions and campaign effectiveness.
• Manage relationships with digital advertising platforms and third-party vendors.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field. Master's degree or relevant certifications are a plus.
• Minimum of 8 years of progressive experience in digital marketing, with a significant focus on strategy development and execution.
• Proven track record of successfully planning and implementing multi-channel digital marketing campaigns that have driven measurable results.
• Deep expertise in SEO, SEM (Google Ads, Bing Ads), social media marketing (Facebook Ads, LinkedIn Ads), email marketing platforms, and analytics tools (Google Analytics).
• Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
• Excellent leadership, communication, and project management skills.
• Experience with marketing automation tools and CRM systems is highly desirable.
• Ability to thrive in a fast-paced, remote work environment and manage multiple priorities effectively.