17 Sports Marketing Specialists jobs in Columbus
Sports Marketing Manager
Posted 5 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive marketing strategies to promote sports teams, events, and leagues.
- Manage all aspects of marketing campaigns, including digital advertising, social media, content creation, and public relations.
- Oversee the creation of compelling marketing collateral, including press releases, brochures, and website content.
- Organize and execute promotional events and fan engagement activities.
- Collaborate with sponsorship partners to maximize visibility and value.
- Analyze marketing campaign performance and provide reports on key metrics and ROI.
- Manage the marketing budget effectively and ensure optimal allocation of resources.
- Stay up-to-date with industry trends, competitor activities, and emerging marketing technologies.
- Work closely with sales, ticketing, and community relations departments to achieve organizational goals.
- Build and maintain strong relationships with media outlets and influencers.
Qualifications:
- Bachelor's degree in Marketing, Sports Management, Communications, or a related field.
- 5+ years of experience in sports marketing, with a focus on campaign management and brand development.
- Proven success in developing and executing integrated marketing plans.
- Strong understanding of digital marketing channels, including social media, SEO/SEM, and email marketing.
- Excellent event planning and execution skills.
- Strong analytical and problem-solving abilities.
- Exceptional written and verbal communication skills.
- Creative thinking and a passion for the sports industry.
- Ability to work flexible hours, including evenings and weekends, as required by event schedules.
- Experience with CRM and marketing automation tools is a plus.
Sports Marketing Specialist
Posted 7 days ago
Job Viewed
Job Description
- Develop and implement comprehensive sports marketing strategies.
- Create engaging content for social media, websites, and marketing collateral.
- Manage social media channels and interact with online communities.
- Coordinate advertising campaigns across various media platforms.
- Build and maintain relationships with sponsors, athletes, and media.
- Plan, promote, and execute sports events and activations.
- Analyze marketing campaign performance and provide actionable insights.
- Conduct market research to identify trends and opportunities.
- Collaborate with internal teams to ensure brand consistency and messaging.
- Manage marketing budgets and track expenditures.
- Bachelor's degree in Marketing, Sports Management, Communications, or a related field.
- Minimum of 3 years of experience in sports marketing or a related field.
- Proven experience in digital marketing, social media management, and content creation.
- Strong understanding of the sports industry and current market trends.
- Excellent communication, presentation, and interpersonal skills.
- Proficiency in marketing analytics tools and platforms.
- Strong project management and organizational skills.
- Ability to work effectively in a fast-paced, hybrid environment.
- Creative mindset with a passion for sports and entertainment.
- Experience in event management is a significant plus.
Sports Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute comprehensive sports marketing strategies.
- Manage and execute promotional campaigns for events and initiatives.
- Oversee social media content creation and community engagement for sports properties.
- Identify and activate sponsorship opportunities.
- Develop and implement strategies to enhance fan experience and engagement.
- Analyze marketing campaign performance and provide ROI analysis.
- Collaborate with internal teams (partnerships, PR, operations) to align marketing efforts.
- Conduct market research and competitive analysis within the sports industry.
- Manage marketing budgets and allocate resources effectively.
- Stay current with sports marketing trends and emerging technologies.
- Bachelor's degree in Marketing, Sports Management, Communications, or a related field.
- 4-6 years of experience in sports marketing or a related field.
- Proven success in developing and executing impactful marketing campaigns.
- Strong understanding of digital marketing, social media, and content creation.
- Excellent analytical, problem-solving, and project management skills.
- Experience with market research and campaign performance analysis.
- Strong communication, negotiation, and interpersonal skills.
- Ability to work effectively in a hybrid work environment.
- Passion for sports and understanding of fan behavior.
Sports Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute comprehensive marketing strategies aligned with business objectives for assigned sports properties.
- Create compelling marketing campaigns across various channels, including digital, social media, traditional advertising, and experiential marketing.
- Manage marketing budgets effectively, ensuring maximum ROI.
- Analyze market trends, competitor activities, and fan behavior to identify opportunities and challenges.
- Collaborate with internal teams (e.g., sales, operations, sponsorship) to ensure cohesive brand messaging and integrated campaigns.
- Oversee digital marketing efforts, including website management, SEO/SEM, email marketing, and social media engagement.
- Develop and implement strategies to increase ticket sales, season ticket renewals, and merchandise purchases.
- Plan and execute fan engagement events and activations to enhance the game-day experience.
- Build and maintain relationships with media partners, influencers, and key stakeholders in the sports industry.
- Track and report on key marketing metrics, providing insights and recommendations for optimization.
- Stay current with emerging marketing technologies and best practices in the sports industry.
- Bachelor's degree in Marketing, Business Administration, Sports Management, or a related field.
- Minimum of 5 years of progressive experience in sports marketing or a related field.
- Proven ability to develop and execute successful marketing campaigns that drive measurable results.
- Strong understanding of digital marketing, social media management, and content creation.
- Excellent analytical skills with the ability to interpret data and generate actionable insights.
- Exceptional written and verbal communication and presentation skills.
- Experience with CRM and marketing automation platforms is a plus.
- Ability to work flexible hours, including evenings and weekends, as required by the sports calendar.
- A genuine passion for sports and a deep understanding of the fan experience.
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
Sports Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
As the Sports Marketing Manager, you will oversee all aspects of marketing campaigns, including digital marketing, social media, content creation, advertising, promotions, and partnerships. You will work closely with our sales, event management, and sponsorship teams to ensure cohesive and impactful marketing efforts.
Key Responsibilities:
- Develop and implement comprehensive marketing plans to promote sports teams, leagues, events, and athletes.
- Manage digital marketing channels, including social media, email marketing, SEO/SEM, and website content.
- Create engaging marketing collateral, including videos, graphics, and written content.
- Oversee advertising campaigns across various media platforms.
- Identify and cultivate strategic partnerships and sponsorships.
- Analyze marketing campaign performance and provide regular reports on key metrics.
- Manage marketing budgets effectively and ensure a strong ROI.
- Conduct market research to identify trends and opportunities within the sports industry.
- Collaborate with event organizers to develop and execute successful event marketing strategies.
- Build and maintain strong relationships with media outlets and influencers.
- Stay up-to-date with the latest trends in sports marketing and digital engagement.
- Coordinate with internal teams to ensure brand consistency and cohesive messaging.
- Bachelor's degree in Marketing, Sports Management, Business Administration, or a related field.
- Minimum of 5 years of experience in sports marketing or a related field.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of digital marketing, social media, content creation, and analytics.
- Experience with CRM and marketing automation software.
- Excellent communication, presentation, and interpersonal skills.
- Ability to work effectively in a fast-paced, team-oriented environment.
- Strong understanding of the sports landscape and fan behavior.
- Experience with budget management and ROI analysis.
- Ability to manage multiple projects simultaneously.
Sports Marketing Manager
Posted 8 days ago
Job Viewed
Job Description
Key responsibilities include creating and managing integrated marketing campaigns across various channels (digital, social media, traditional advertising), developing sponsorship activation strategies, and overseeing public relations efforts. You will work closely with sales, content, and event teams to ensure cohesive brand messaging and maximize promotional impact. The role also involves market research, competitor analysis, and identifying new marketing opportunities. Excellent communication, presentation, and project management skills are essential for collaborating with internal teams and external partners. The ability to analyze campaign performance data and adjust strategies accordingly is critical. Experience in digital marketing, social media management, and content creation is highly valued.
Qualifications:
- Bachelor's degree in Marketing, Communications, Sports Management, or a related field.
- Minimum of 5 years of experience in marketing, with a significant focus on sports marketing.
- Proven experience in developing and executing successful marketing campaigns.
- Strong understanding of digital marketing, social media strategy, and content creation.
- Excellent communication, presentation, and interpersonal skills.
- Ability to analyze marketing data and provide actionable insights.
- Experience with sponsorship activation and brand management.
- Proficiency in marketing analytics tools.
- Ability to work effectively in a hybrid work environment.
This position offers a unique opportunity to shape the marketing efforts for exciting sports initiatives and grow your career within a thriving industry.
Senior Sports Marketing Manager
Posted 1 day ago
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Job Description
Key responsibilities include creating and managing integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and public relations. You will oversee brand partnerships, sponsorships, and collaborations to maximize exposure and generate promotional opportunities. The role involves conducting market research, analyzing campaign performance, and identifying new trends and opportunities within the sports marketing landscape. You will also manage marketing budgets, develop creative content, and work closely with internal teams, such as sales, events, and creative services, to ensure cohesive and impactful marketing initiatives. Building and nurturing relationships with media outlets, athletes, and influencers will be crucial.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Sports Management, or a related field, with a Master's degree being a plus. A minimum of 7 years of experience in sports marketing or a related field, with a proven track record of developing and executing successful marketing campaigns, is required. Strong knowledge of the sports industry, fan engagement strategies, and digital marketing trends is essential. Excellent leadership, project management, and communication skills are paramount. The ability to work effectively in a fast-paced environment, manage multiple projects simultaneously, and collaborate with diverse stakeholders is crucial. Experience with CRM systems and marketing analytics tools is highly desirable.
This is an exciting opportunity to shape the marketing direction of leading sports properties and contribute to the growth of a dynamic organization. You will have the chance to work with high-profile brands and athletes, creating impactful marketing experiences. If you are a passionate sports enthusiast with a strategic marketing mind and are seeking a challenging hybrid role, we encourage you to apply.
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Senior Sports Marketing Manager
Posted 1 day ago
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Job Description
Key responsibilities include: cultivating and maintaining strong relationships with sports leagues, teams, athletes, and influencers; identifying new sponsorship and partnership opportunities; developing compelling marketing campaigns across various channels, including digital, social media, and traditional advertising; managing the sports marketing budget effectively, ensuring optimal ROI; analyzing campaign performance and providing detailed reports with actionable insights; leading and mentoring a team of marketing professionals; staying abreast of industry trends and competitor activities to maintain a competitive edge; organizing and executing on-site activations and events at sporting venues.
The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus. Proven experience of at least 7 years in sports marketing, with a strong track record of success in managing major sports sponsorships and campaigns. Excellent understanding of the sports industry, including its various disciplines and key stakeholders. Exceptional leadership, communication, and interpersonal skills are essential. Demonstrated ability to think strategically and creatively, with a passion for sports and marketing. Proficiency in digital marketing tools and analytics platforms is required. Experience with CRM software and project management tools is highly desirable. This is an exciting opportunity to make a significant impact in a fast-paced and growth-oriented environment. The role is based in our client's offices in Columbus, Ohio , with a hybrid work model allowing for a blend of in-office and remote work.
Senior Sports Marketing Manager
Posted 2 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and implement comprehensive sports marketing strategies aligned with brand objectives and target audience engagement.
- Identify and secure strategic partnerships with athletes, teams, leagues, and sports-related organizations.
- Create and execute impactful marketing campaigns across various channels, including digital, social media, traditional advertising, and experiential events.
- Manage brand messaging, content development, and creative execution to resonate with sports fans.
- Analyze market trends, competitor activities, and consumer insights to identify new opportunities and optimize marketing efforts.
- Oversee the budget for sports marketing initiatives, ensuring efficient allocation of resources and maximum ROI.
- Collaborate with internal teams (e.g., product, sales, digital) and external agencies to ensure cohesive brand representation.
- Develop and maintain strong relationships with media outlets, influencers, and key stakeholders within the sports industry.
- Measure and report on the effectiveness of marketing campaigns, providing insights for future strategies.
- Stay abreast of emerging trends in sports marketing, digital innovation, and fan engagement.
- Lead and mentor a team of marketing professionals dedicated to sports initiatives.
Qualifications:
- Bachelor's degree in Marketing, Sports Management, Business Administration, or a related field. An MBA is a plus.
- Minimum of 7 years of progressive experience in sports marketing or brand management, with a strong focus on the sports industry.
- Proven success in developing and executing data-driven marketing campaigns that have driven significant engagement and ROI.
- Deep understanding of the sports industry, including major leagues, athletes, and fan demographics.
- Expertise in digital marketing, social media strategy, content marketing, and analytics.
- Strong negotiation skills and experience in partnership management.
- Excellent communication, presentation, and interpersonal skills.
- Ability to manage multiple complex projects simultaneously and work effectively in a fast-paced, remote environment.
- Strategic thinker with strong analytical and problem-solving abilities.
- Creativity and a passion for innovation in sports marketing.
- Experience with sports sponsorships and event marketing is highly valued.
This remote opportunity offers a chance to shape the marketing direction for leading sports initiatives and advance your career in a dynamic industry. We offer a competitive salary, comprehensive benefits, and a collaborative work culture.
Senior Sports Marketing Manager
Posted 7 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute comprehensive marketing strategies aligned with overall business objectives for various sports properties.
- Oversee the creation and implementation of integrated marketing campaigns across digital, social media, traditional advertising, and experiential channels.
- Manage relationships with key stakeholders, including athletes, teams, sponsors, and media partners.
- Analyze market trends, competitor activities, and fan behavior to identify new opportunities and refine strategies.
- Lead and mentor a team of marketing professionals, fostering a collaborative and high-performance environment.
- Manage marketing budgets effectively, ensuring maximum return on investment.
- Plan and execute promotional events, fan engagement activities, and game-day experiences.
- Collaborate with sales and partnership teams to support revenue generation efforts.
- Measure and report on the effectiveness of marketing campaigns, providing actionable insights for continuous improvement.
- Stay abreast of emerging marketing technologies and best practices within the sports and entertainment industries.
- Bachelor's degree in Marketing, Sports Management, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 7-10 years of progressive experience in sports marketing or a related field.
- Proven track record of developing and executing successful marketing campaigns that have driven measurable results.
- Strong understanding of digital marketing, social media strategy, content creation, and analytics.
- Excellent leadership, communication, and interpersonal skills.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Proficiency in marketing analytics tools and CRM software.
- Passion for sports and a commitment to excellence.
- Experience in budget management and financial reporting.
- Flexibility to travel as needed and attend events outside of standard business hours.