87 Traditional Marketing Managers jobs in Katy
Digital Marketing Campaign Manager
75201 Prairie View, Texas
$85000 Annually
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Posted 8 days ago
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Job Description
Our client is seeking a creative and data-driven Digital Marketing Campaign Manager to develop, implement, and optimize marketing campaigns that drive engagement and revenue. This hybrid role, based in Dallas, Texas, US , requires a strategic thinker with a proven track record in managing multi-channel digital marketing efforts. You will be responsible for planning and executing campaigns across various platforms, including social media, search engines (SEO/SEM), email marketing, and display advertising. Your primary goal will be to increase brand awareness, generate leads, and improve customer acquisition and retention. This position involves in-depth audience research, A/B testing, performance analysis, and budget management. You will work closely with content creators, designers, and sales teams to ensure campaign messaging is consistent and effective. The ideal candidate will possess strong analytical skills, with the ability to interpret complex data and translate insights into actionable strategies. Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, Adobe Analytics) is essential. Experience in setting up and managing paid advertising campaigns (Google Ads, Facebook Ads) is a must. You will be expected to stay abreast of the latest digital marketing trends and technologies to ensure our strategies remain competitive. This role requires excellent project management skills, the ability to manage multiple priorities simultaneously, and a keen eye for detail. The hybrid nature of this role requires attendance in the Dallas office on specified days for collaborative work and team meetings, with the flexibility to work remotely on other days. If you are a results-oriented marketer passionate about crafting impactful digital experiences, we encourage you to apply and contribute to our client's growth.
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0
Senior Digital Marketing Campaign Manager
75201 Prairie View, Texas
$98000 Annually
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Posted 8 days ago
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Job Description
Our client is looking for a results-oriented Senior Digital Marketing Campaign Manager to drive successful marketing initiatives from anywhere in Dallas, Texas, US . This is a fully remote position, focusing on the strategic planning, execution, and optimization of multi-channel digital marketing campaigns. You will be responsible for developing campaign strategies that align with business objectives, managing budgets, and ensuring maximum ROI. Key duties include overseeing paid search (SEM), paid social, display advertising, email marketing, and affiliate marketing programs. You will conduct thorough market research, target audience analysis, and competitive analysis to inform campaign development. The ideal candidate possesses extensive experience in managing digital marketing campaigns across various platforms, a strong understanding of analytics tools (e.g., Google Analytics, Adobe Analytics), and a proven ability to interpret data and translate insights into actionable improvements. Proficiency in marketing automation platforms and CRM systems is highly desirable. You will collaborate closely with content creators, designers, and web developers to ensure cohesive campaign messaging and execution. Strong project management skills are essential for managing multiple campaigns simultaneously and meeting deadlines. The ability to adapt to evolving digital marketing trends and technologies is critical. This role offers the opportunity to shape impactful campaigns and contribute significantly to our client's brand awareness and customer acquisition goals. You will be tasked with reporting on campaign performance to key stakeholders and providing recommendations for ongoing optimization.
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1
Senior Marketing Campaign Manager - B2B SaaS
75201 Prairie View, Texas
$110000 annum + bon
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Posted 8 days ago
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Job Description
Our client, a rapidly growing B2B SaaS company, is seeking a strategic and results-driven Senior Marketing Campaign Manager to join their team in **Dallas, Texas, US**. This role is responsible for developing, executing, and optimizing integrated marketing campaigns that drive lead generation, customer acquisition, and revenue growth. You will leverage your expertise in digital marketing channels, content marketing, and marketing automation to create compelling campaigns that resonate with target audiences. The ideal candidate will have a strong analytical mindset, a creative approach to problem-solving, and a proven ability to manage multiple projects simultaneously in a fast-paced environment.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement comprehensive marketing campaign strategies aligned with business objectives.
- Manage the entire campaign lifecycle, from ideation and planning to execution, measurement, and optimization.
- Oversee the creation of engaging marketing collateral, including ad copy, landing pages, email content, and social media posts.
- Utilize marketing automation platforms (e.g., HubSpot, Marketo) to build and manage campaign workflows.
- Plan and execute paid media campaigns across various channels (e.g., Google Ads, LinkedIn Ads).
- Collaborate with content creators, designers, and sales teams to ensure campaign success.
- Analyze campaign performance data, track key metrics (e.g., ROI, CPL, CAC), and generate insightful reports.
- Conduct A/B testing and other optimization techniques to improve campaign effectiveness.
- Manage marketing budgets and ensure efficient allocation of resources.
- Stay abreast of industry trends and best practices in digital marketing and B2B SaaS.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in marketing campaign management, preferably within the B2B SaaS industry.
- Proven track record of developing and executing successful lead generation and demand generation campaigns.
- Expertise in digital marketing channels, including SEO, SEM, social media marketing, and email marketing.
- Proficiency with marketing automation and CRM platforms (e.g., HubSpot, Salesforce).
- Strong analytical skills and experience with data analysis tools (e.g., Google Analytics).
- Excellent project management and organizational skills.
- Creative thinking and strong copywriting abilities.
- Ability to work collaboratively in a team environment.
- Experience with ABM (Account-Based Marketing) strategies is a plus.
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2
Director of Digital Marketing Strategy
75201 Prairie View, Texas
$130000 Annually
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Posted 8 days ago
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Job Description
Our client is seeking a highly strategic and results-driven Director of Digital Marketing Strategy to lead their marketing initiatives. This is a fully remote position, perfect for an experienced marketing leader looking to shape the digital presence of a growing company from anywhere in the US, with an operational nexus near **Dallas, Texas, US**. You will be responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth across all online channels.
Your core responsibilities will include overseeing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing programs. You will analyze market trends, identify new opportunities, and leverage data analytics to optimize campaign performance and maximize ROI. This role requires a deep understanding of the digital marketing landscape, including the latest technologies, platforms, and best practices. You will lead a remote team of marketing professionals, fostering a collaborative and innovative environment.
The ideal candidate will have a Bachelor's or Master's degree in Marketing, Business, or a related field, with a minimum of 8 years of progressive experience in digital marketing, including at least 3 years in a leadership role. Proven experience in developing and executing successful multi-channel digital marketing strategies is essential. Strong analytical skills, proficiency in marketing automation tools, CRM systems, and digital analytics platforms (e.g., Google Analytics, Adobe Analytics) are required. You must be an excellent communicator and possess the ability to inspire and motivate a remote team.
Key Responsibilities:
This is an exceptional opportunity for a forward-thinking marketing leader to make a significant impact in a fully remote setting. Join a company that values innovation, collaboration, and data-driven decision-making. If you are ready to lead and transform digital marketing efforts, we encourage you to apply.
Your core responsibilities will include overseeing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing programs. You will analyze market trends, identify new opportunities, and leverage data analytics to optimize campaign performance and maximize ROI. This role requires a deep understanding of the digital marketing landscape, including the latest technologies, platforms, and best practices. You will lead a remote team of marketing professionals, fostering a collaborative and innovative environment.
The ideal candidate will have a Bachelor's or Master's degree in Marketing, Business, or a related field, with a minimum of 8 years of progressive experience in digital marketing, including at least 3 years in a leadership role. Proven experience in developing and executing successful multi-channel digital marketing strategies is essential. Strong analytical skills, proficiency in marketing automation tools, CRM systems, and digital analytics platforms (e.g., Google Analytics, Adobe Analytics) are required. You must be an excellent communicator and possess the ability to inspire and motivate a remote team.
Key Responsibilities:
- Develop and implement a data-driven digital marketing strategy to achieve business objectives.
- Oversee all digital marketing channels, including SEO, SEM, social media, content, email, and paid advertising.
- Manage and mentor a remote team of digital marketing specialists.
- Analyze campaign performance, identify trends, and provide actionable insights for optimization.
- Develop and manage the digital marketing budget, ensuring efficient allocation of resources.
- Stay abreast of the latest digital marketing trends, tools, and technologies.
- Collaborate with sales, product, and creative teams to ensure cohesive brand messaging.
- Drive customer acquisition, engagement, and retention through strategic digital initiatives.
- Lead A/B testing and other optimization efforts to improve conversion rates.
This is an exceptional opportunity for a forward-thinking marketing leader to make a significant impact in a fully remote setting. Join a company that values innovation, collaboration, and data-driven decision-making. If you are ready to lead and transform digital marketing efforts, we encourage you to apply.
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3
Director of Digital Marketing Strategy
75201 Prairie View, Texas
$140000 Annually
WhatJobs
Posted 8 days ago
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Job Description
Our client is seeking a visionary and strategic Director of Digital Marketing to lead their marketing efforts in **Dallas, Texas, US**. This pivotal role requires an expert in crafting and executing comprehensive digital marketing strategies that drive brand awareness, lead generation, and customer acquisition. You will be responsible for overseeing all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising. The ideal candidate possesses a deep understanding of current digital marketing trends, analytics, and best practices. You will lead a team of marketing professionals, providing guidance and direction to ensure campaign success. Key responsibilities include developing data-driven marketing plans, managing marketing budgets, analyzing campaign performance, and optimizing strategies for maximum ROI. Strong analytical skills and the ability to translate complex data into actionable insights are crucial. The Director of Digital Marketing will collaborate closely with sales, product, and creative teams to ensure cohesive brand messaging and effective campaign execution. We are looking for an innovative leader who can identify new opportunities, leverage emerging technologies, and stay ahead of the competition. This position offers the flexibility of a remote work environment, enabling you to contribute to our success from anywhere. Excellent leadership, communication, and project management skills are essential. A proven track record of developing and implementing successful digital marketing campaigns that achieve significant business results is required.
Responsibilities:
Responsibilities:
- Develop and implement integrated digital marketing strategies.
- Oversee all digital marketing channels, including SEO, SEM, social media, and email marketing.
- Manage and optimize paid advertising campaigns across various platforms.
- Analyze campaign performance using web analytics tools and provide actionable insights.
- Develop and manage the digital marketing budget.
- Lead and mentor the digital marketing team.
- Collaborate with sales and product teams to align marketing efforts.
- Identify new digital marketing opportunities and emerging trends.
- Ensure brand consistency across all digital platforms.
- Report on key marketing metrics and campaign results to senior management.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. MBA or Master's degree preferred.
- 10+ years of experience in digital marketing, with at least 5 years in a leadership role.
- Proven success in developing and executing comprehensive digital marketing strategies.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Excellent leadership, communication, and project management skills.
- Experience managing marketing budgets and optimizing ROI.
- Ability to adapt to a remote work environment.
- Demonstrated understanding of current digital marketing trends and technologies.
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4
VP of Digital Marketing Strategy
75201 Prairie View, Texas
$180000 Annually
WhatJobs
Posted 8 days ago
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Job Description
Our client is searching for a strategic and results-driven VP of Digital Marketing Strategy to lead their marketing efforts in Dallas, Texas, US . This senior leadership role is responsible for developing and executing comprehensive digital marketing plans to drive brand awareness, customer acquisition, and revenue growth. The VP will oversee all digital marketing channels, including SEO, SEM, social media marketing, content marketing, email marketing, and programmatic advertising. You will be instrumental in defining the overall digital marketing vision, setting key performance indicators (KPIs), and ensuring alignment with broader business objectives. The ideal candidate will possess a deep understanding of the digital marketing landscape, emerging trends, and analytics tools. Responsibilities include managing the digital marketing budget, leading and mentoring a team of marketing professionals, and collaborating with cross-functional teams such as sales, product, and creative. Proven experience in developing successful data-driven marketing campaigns and optimizing for ROI is essential. A Bachelor's degree in Marketing, Business, or a related field is required; an MBA is a plus. A minimum of 10 years of progressive experience in digital marketing, with at least 5 years in a senior management or leadership role, is mandatory. Strong analytical skills, excellent communication abilities, and a passion for innovation in marketing are crucial for success in this role. This position requires a dedicated leader who can drive measurable results and elevate our client's digital presence.
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5
Director of Digital Marketing Strategy
75201 Prairie View, Texas
$110000 Annually
WhatJobs
Posted 8 days ago
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Job Description
Our client, a leading innovator in the sustainable technology sector, is seeking a visionary Director of Digital Marketing Strategy to lead their comprehensive online marketing efforts. This is a fully remote position, offering the opportunity to shape the brand's digital presence and drive customer acquisition and engagement on a global scale. The ideal candidate is a data-driven strategist with a proven ability to develop and execute integrated digital marketing campaigns across multiple channels. You will be responsible for defining the overarching digital marketing vision, setting ambitious goals, and ensuring the effective execution of all digital initiatives.
Key responsibilities include developing and implementing a holistic digital marketing strategy encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. You will manage and optimize digital advertising budgets to maximize ROI and achieve key performance indicators (KPIs). This role involves conducting market research, competitor analysis, and customer segmentation to identify new opportunities and refine targeting. You will lead a team of digital marketing specialists, providing guidance, mentorship, and fostering a collaborative and results-oriented environment. Measuring and reporting on the performance of all digital marketing campaigns, using analytics tools (e.g., Google Analytics, Adobe Analytics), and providing actionable insights to stakeholders will be a core function. Staying abreast of the latest digital marketing trends, technologies, and best practices is crucial.
Qualifications include a Bachelor's degree in Marketing, Communications, or a related field, with a Master's degree or MBA being a plus. A minimum of 10 years of experience in digital marketing, with at least 5 years in a strategic leadership role, is required. Demonstrated success in developing and executing comprehensive digital marketing strategies that drive significant business growth is essential. Expertise across various digital channels, including paid search, social media advertising, SEO, content creation, and email marketing, is mandatory. Strong analytical skills, with the ability to interpret complex data and translate it into effective strategies, are critical. Excellent leadership, communication, and project management skills are necessary to manage a remote team and collaborate effectively with cross-functional departments. This is a remote position, perfect for a self-starter passionate about making a significant impact in the digital marketing landscape.
Key responsibilities include developing and implementing a holistic digital marketing strategy encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. You will manage and optimize digital advertising budgets to maximize ROI and achieve key performance indicators (KPIs). This role involves conducting market research, competitor analysis, and customer segmentation to identify new opportunities and refine targeting. You will lead a team of digital marketing specialists, providing guidance, mentorship, and fostering a collaborative and results-oriented environment. Measuring and reporting on the performance of all digital marketing campaigns, using analytics tools (e.g., Google Analytics, Adobe Analytics), and providing actionable insights to stakeholders will be a core function. Staying abreast of the latest digital marketing trends, technologies, and best practices is crucial.
Qualifications include a Bachelor's degree in Marketing, Communications, or a related field, with a Master's degree or MBA being a plus. A minimum of 10 years of experience in digital marketing, with at least 5 years in a strategic leadership role, is required. Demonstrated success in developing and executing comprehensive digital marketing strategies that drive significant business growth is essential. Expertise across various digital channels, including paid search, social media advertising, SEO, content creation, and email marketing, is mandatory. Strong analytical skills, with the ability to interpret complex data and translate it into effective strategies, are critical. Excellent leadership, communication, and project management skills are necessary to manage a remote team and collaborate effectively with cross-functional departments. This is a remote position, perfect for a self-starter passionate about making a significant impact in the digital marketing landscape.
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6
Marketing Director - Brand Strategy
75201 Prairie View, Texas
$110000 Annually
WhatJobs
Posted 8 days ago
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Job Description
Our client is seeking a dynamic and results-driven Marketing Director to spearhead brand strategy and execution. This hybrid role based in **Dallas, Texas, US** offers a unique opportunity to shape the future of our client's brand presence. The successful candidate will be responsible for developing and implementing comprehensive marketing plans that drive brand awareness, customer engagement, and revenue growth.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and execute innovative marketing strategies aligned with business objectives.
- Oversee all aspects of brand management, including positioning, messaging, and visual identity.
- Lead and mentor a team of marketing professionals, fostering a collaborative and high-performance culture.
- Manage the marketing budget, ensuring optimal allocation of resources and strong ROI.
- Conduct market research and competitive analysis to identify opportunities and trends.
- Develop and manage integrated marketing campaigns across digital, social media, content, PR, and traditional channels.
- Track and analyze marketing performance metrics, providing insights and recommendations for improvement.
- Collaborate with sales, product development, and other departments to ensure cohesive go-to-market strategies.
- Build and maintain strong relationships with external agencies and vendors.
- Stay current with emerging marketing technologies and best practices.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field; MBA preferred.
- Minimum of 8 years of progressive marketing experience, with at least 3 years in a leadership role.
- Proven success in developing and executing successful brand strategies and integrated marketing campaigns.
- Strong understanding of digital marketing, social media, content marketing, SEO/SEM, and analytics.
- Excellent leadership, communication, and presentation skills.
- Demonstrated ability to manage budgets and P&L implications.
- Experience in market research, consumer insights, and competitive analysis.
- Proficiency in marketing automation platforms and CRM systems.
- Ability to thrive in a fast-paced, hybrid work environment.
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7
Brand Manager
75201 Prairie View, Texas
$100000 Annually
WhatJobs
Posted 8 days ago
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Job Description
Our client is seeking an innovative and experienced Brand Manager to lead their brand strategy and execution for their FMCG portfolio. This is a fully remote opportunity, allowing you to contribute to our success from anywhere. You will be instrumental in shaping brand perception, driving consumer engagement, and achieving market leadership. The ideal candidate possesses a deep understanding of consumer goods, a passion for brand building, and a proven ability to develop and implement successful marketing initiatives.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and execute comprehensive brand strategies aligned with overall business objectives.
- Conduct market research and consumer insights analysis to identify trends and opportunities.
- Oversee the creation and execution of integrated marketing campaigns across all relevant channels (digital, social, traditional, in-store).
- Manage brand P&L, ensuring profitable growth and effective budget allocation.
- Collaborate with cross-functional teams, including product development, sales, and operations, to ensure brand consistency and successful product launches.
- Develop and manage relationships with external agencies (advertising, PR, digital).
- Monitor brand performance metrics and provide regular reports on key KPIs.
- Drive innovation in brand positioning, messaging, and consumer engagement.
- Ensure all brand communications are consistent with brand guidelines and corporate identity.
- Stay abreast of competitor activities and market dynamics to maintain a competitive edge.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 6 years of experience in brand management, preferably within the FMCG sector.
- Proven track record of developing and launching successful brands and marketing campaigns.
- Strong understanding of consumer behavior and market analysis.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Proficiency in digital marketing, social media, and data analysis tools.
- Ability to manage multiple projects simultaneously and work effectively in a remote, fast-paced environment.
- Creative and innovative mindset.
- Experience managing agency relationships.
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8
Senior Brand Manager
75201 Prairie View, Texas
$130000 Annually
WhatJobs
Posted 7 days ago
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Job Description
Our client is looking for a dynamic and innovative Senior Brand Manager to spearhead brand strategy and execution for their leading FMCG products. This role is based in our vibrant Dallas, Texas, US office and requires a strategic thinker with a deep understanding of consumer insights and market dynamics. The Senior Brand Manager will be instrumental in building brand equity, driving market share, and achieving ambitious growth targets. This is a hands-on role that demands creativity, analytical rigor, and exceptional leadership.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand strategies that align with company objectives and resonate with target consumers.
- Conduct in-depth market research and consumer analysis to identify key trends, opportunities, and competitive threats.
- Oversee the development and execution of integrated marketing campaigns across various channels, including digital, social media, advertising, and in-store promotions.
- Manage product lifecycle, including new product development, innovation pipeline, and product positioning.
- Collaborate closely with cross-functional teams, including Sales, R&D, and Supply Chain, to ensure seamless product launches and effective market penetration.
- Monitor brand performance metrics, analyze sales data, and provide actionable insights and recommendations for continuous improvement.
- Manage brand budgets, ensuring effective allocation of resources and maximum ROI.
- Build and maintain strong relationships with external agencies and partners.
- Mentor junior brand team members and foster a collaborative and high-performing team environment.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 7 years of experience in brand management within the FMCG sector.
- Proven track record of developing and launching successful brands and marketing campaigns.
- Strong understanding of consumer behavior, market research methodologies, and competitive analysis.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal abilities.
- Experience managing budgets and working with cross-functional teams.
- Proficiency in digital marketing, social media strategy, and analytics tools.
- Ability to thrive in a fast-paced and evolving market environment.
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