15 Vice Media jobs in Brooklyn
Digital Media Buyer
Posted 4 days ago
Job Viewed
Job Description
Description
Digital Media Buyer
Location: REMOTE US Based (Preferred location: New Jersey)
Ready to make a difference?
Join our team as a Digital Media Buyer and immerse yourself in the dynamic realm of digital advertising. In this pivotal role, you'll be at the forefront of executing and optimizing digital media campaigns across diverse digital marketing channels, including programmatic display, native, and social, for Energy and Government sectors. This position offers an enriching environment for career advancement within a dynamic and collaborative organization. You will not only manage campaigns but also drive their performance, leveraging your skills in digital buying, analytics, and strategic thinking. Owning the digital buying for entire accounts, you'll work closely with media strategists to develop and implement media plans, ensuring excellence in execution, optimization, and reporting. If you have a passion for analyzing campaign data, optimizing media buys, and turning insights into impactful actions, this opportunity offers the perfect platform to expand your experience and contribute significantly to our team's success.
Why you will love working here:
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Quality of life: Flexible workplace arrangements, work-life balance
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Investment of the community : Donation matching, volunteer opportunities
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Investment in you: Tuition reimbursement, access to professional development resources, 401k matching, Employee Stock Purchase Plan
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And many, many more (Ask your recruiter for more details!)
What you will be doing:
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Execute and Optimize Digital Media Campaigns : Efficiently manage campaigns across various online marketing channels and platforms (Google, Facebook, LinkedIn, The Trade Desk, CM360, etc.), ensuring they meet set objectives and performance benchmarks.
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Campaign Management and Digital Buying: Day-to-day management of digital campaigns, managing their progress toward budget and KPI goals, and making necessary adjustments for optimal performance. Ownership of digital buying for assigned accounts, utilizing expertise in digital media and analytics to maximize campaign outcomes.
-
Data Analysis and Trend Identification: Regularly analyze campaign data to identify trends and insights that can inform strategy and improve performance.
-
Reporting and Performance Improvement: Oversee the reporting for assigned campaigns on a monthly basis, providing insights and recommendations for continuous improvement. Utilize tools such as Google Looker, Microsoft Excel, and Google Analytics.
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Collaborate on Media Planning: Work closely with media strategists to develop comprehensive media plans that align with the marketing goals of clients in industries like Energy and Government.
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Team Collaboration : Be an active member of a dynamic team, contributing to a positive work environment and participating in collaborative efforts for campaign success.
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Career Growth and Learning: Embrace opportunities for professional development and learning, staying abreast of industry trends and advancements in digital advertising.
What we need you to have (minimum qualifications):
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Bachelor's degree (or applicants can substitute one year of related experience for one year of education)
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2+ years of hands-on experience in campaign buying across online marketing channels such as social media marketing, display advertising, video advertising or others on digital advertising platforms such as Google, Facebook, Programmatic DSP, etc.
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Experience using web analytics tools, such as Google Analytics and Google Tag Manager
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Must be able to pass a background check and drug screening.
What we would like you to have:
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In-depth knowledge of media vendors, platforms, verification partners, and DSPs such as Display and Video 360, the Trade Desk, etc.
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Experience implementing pixels for data collection and conversion tracking on websites
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Ability to multitask and meet deadlines under pressure
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Experience managing campaigns across multiple programmatic tactics including prospecting, retargeting, video, etc.
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Adaptable, flexible, and a team player with a passion for digital advertising
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Active interest in keeping up with the paid media industry and latest trends
Professional Skills:
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Proficiency in Microsoft Excel
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Strong written and verbal communication skills
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Excellent research and analytical skills
Working at ICF
ICF is a global advisory and technology services provider, but we're not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.
We can only solve the world's toughest challenges by building a workplace that allows everyone to thrive. We are an equal opportunity employer. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. For more information, please read our?EEO ( policy.
Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation, please email? ?and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations?
Read more about? workplace?discrimination?righ t s or our benefit offerings which are included in the? Transparency in (Benefits) Coverage Act.
Candidate AI Usage Policy
At ICF, we are committed to ensuring a fair interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate or assist with responses during interviews (whether in-person or virtual) is not permitted. This policy is in place to maintain the integrity and authenticity of the interview process?
However, we understand that some candidates may require accommodation that involves the use of AI. If such an accommodation is needed, candidates are instructed to contact us in advance at? . We are dedicated to providing the necessary support to ensure that all candidates have an equal opportunity to succeed. ?
Pay Range - There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position.
The pay range for this position based on full-time employment is:
$55,388.00 - $94,160.00
Nationwide Remote Office (US99)
Digital Media Manager
Posted 6 days ago
Job Viewed
Job Description
Plymouth Rock seeks an analytically minded and entrepreneurial Digital Media Manager to join our rapidly growing Direct Response Auto Insurance business. As our Direct Response business has expanded, we see an opportunity to advance our digital marketing capabilities through this newly created position. As the Digital Media Manager, you will be responsible for developing our marketing strategy across our digital paid media and partnering across the enterprise to enable brand-building activities. In addition, you will be responsible for leading and mentoring a team of digital marketing professionals. We want to hear from you if you are a creative and driven digital marketing professional who wants to grow in a fast-paced entrepreneurial environment!
An ideal candidate has a strong background in digital advertising, analytics, and ROI management. As a member of the growing Direct Response team, you will play a pivotal role in developing strategy, deploying campaigns, and analyzing campaign performance to drive optimal ROI and KPIs.
RESPONSIBILITIES
- Develop our digital marketing strategy and execute comprehensive, multi-touch integrated demand generation programs that drive and accelerate the consumer pipeline, customer acquisition, retention, and expansion all within allowable acquisition economics.
- Optimize and implement best practices across a subset of digital marketing programs including, but not limited to SEM, display, mobile, video and social, with a focus on driving awareness, consideration and ultimately new customer acquisition.
- Evaluate and onboard as appropriate a mix of internal and 3rd party solutions to optimize paid media performance.
- Implement a test and learn culture that allows the team to constantly find new ways to optimize campaign performance and continuously refine targeted strategies.
- Collaborate with the internal creative team to plan creative for respective campaigns.
- Collaborate with the Enterprise Brand team on brand media tests and innovations that will ensure that we speak the common language to our customer base, and drive equity in the Plymouth Rock brand
- Establish processes and protocols for campaign measurement and reporting. Define and own the entire metrics stack for all digital marketing efforts including awareness, consideration and conversion rates
- Assess content effectiveness and drive alignment between marketing campaign narratives, the website user experience and KPIs.
- Act as a strategic partner to Marketing Technology, Brand, and Analytics teams.
QUALIFICATIONS
- Bachelors degree required; MBA preferred
- 7+ years of digital marketing experience in a client side B2C company; financial services/insurance experience preferred
- 5+ years of media planning and buying experience; experience in both online and offline channels preferred
- 2+ years of experience utilizing DSP and/or combining first and third-party data to efficiently reach target audiences
- Proven track record of successful digital marketing management using strong analytical, creative and problem-solving skills
- Prior agency experience a plus
- Prior experience setting up and utilizing data layers on ecommerce sites
- HEAP, Google Analytics, or other web analytics experience required
- Motivated self-starter who has an entrepreneurial spirit
- Strong communication and presentation skills
- Ability to create order and drive execution
SALARY RANGE ?
The pay range for this position is $119,000 to $59,000 annually. Actual compensation will vary based on multiple factors, including employee knowledge and experience, role scope, business needs, geographical location, and internal equity.
PERKS & BENEFITS
- 4 weeks accrued paid time off + 9 paid national holidays per year
- Low cost and excellent coverage health insurance options that start on Day 1 (medical, dental, vision)
- Annual 401(k) Employer Contribution
- Free onsite gym at our Woodbridge Location
- Resources to promote Professional Development (LinkedIn Learning and licensure assistance)
- Robust health and wellness program and fitness reimbursements
- Various Paid Family leave options including Paid Parental Leave
- Tuition Reimbursement
About the Company
The Plymouth Rock Company and its affiliated group of companies write and manage over 2 billion in personal and commercial auto and homeowners insurance throughout the Northeast and mid-Atlantic, where we have built an unparalleled reputation for service. We continuously invest in technology, our employees thrive in our empowering environment, and our customers are among the most loyal in the industry. The Plymouth Rock group of companies employs more than 1,900 people and is headquartered in Boston, Massachusetts. Plymouth Rock Assurance Corporation holds an A.M. Best rating of A-/Excellent.
Digital Media Buyer
Posted 13 days ago
Job Viewed
Job Description
**Digital Media Buyer**
**Location: REMOTE US Based (Preferred location: New Jersey)**
**Ready to make a difference?**
Join our team as a Digital Media Buyer and immerse yourself in the dynamic realm of digital advertising. In this pivotal role, you'll be at the forefront of executing and optimizing digital media campaigns across diverse digital marketing channels, including programmatic display, native, and social, for Energy and Government sectors. This position offers an enriching environment for career advancement within a dynamic and collaborative organization. You will not only manage campaigns but also drive their performance, leveraging your skills in digital buying, analytics, and strategic thinking. Owning the digital buying for entire accounts, you'll work closely with media strategists to develop and implement media plans, ensuring excellence in execution, optimization, and reporting. If you have a passion for analyzing campaign data, optimizing media buys, and turning insights into impactful actions, this opportunity offers the perfect platform to expand your experience and contribute significantly to our team's success.
**Why you will love working here:**
+ **Quality of life:** Flexible workplace arrangements, work-life balance
+ **Investment of the community** : Donation matching, volunteer opportunities
+ **Investment in you:** Tuition reimbursement, access to professional development resources, 401k matching, Employee Stock Purchase Plan
+ **And many, many more** (Ask your recruiter for more details!)
**What you will be doing:**
+ **Execute and Optimize Digital Media Campaigns** : Efficiently manage campaigns across various online marketing channels and platforms (Google, Facebook, LinkedIn, The Trade Desk, CM360, etc.), ensuring they meet set objectives and performance benchmarks.
+ **Campaign Management and Digital Buying:** Day-to-day management of digital campaigns, managing their progress toward budget and KPI goals, and making necessary adjustments for optimal performance. Ownership of digital buying for assigned accounts, utilizing expertise in digital media and analytics to maximize campaign outcomes.
+ **Data Analysis and Trend Identification:** Regularly analyze campaign data to identify trends and insights that can inform strategy and improve performance.
+ **Reporting and Performance Improvement:** Oversee the reporting for assigned campaigns on a monthly basis, providing insights and recommendations for continuous improvement. Utilize tools such as Google Looker, Microsoft Excel, and Google Analytics.
+ **Collaborate on Media Planning:** Work closely with media strategists to develop comprehensive media plans that align with the marketing goals of clients in industries like Energy and Government.
+ **Team Collaboration** : Be an active member of a dynamic team, contributing to a positive work environment and participating in collaborative efforts for campaign success.
+ **Career Growth and Learning:** Embrace opportunities for professional development and learning, staying abreast of industry trends and advancements in digital advertising.
**What we need you to have (minimum qualifications):**
+ Bachelor's degree (or applicants can substitute one year of related experience for one year of education)
+ 2+ years of hands-on experience in campaign buying across online marketing channels such as social media marketing, display advertising, video advertising or others on digital advertising platforms such as Google, Facebook, Programmatic DSP, etc.
+ Experience using web analytics tools, such as Google Analytics and Google Tag Manager
+ Must be able to pass a background check and drug screening.
**What we would like you to have:**
+ In-depth knowledge of media vendors, platforms, verification partners, and DSPs such as Display and Video 360, the Trade Desk, etc.
+ Experience implementing pixels for data collection and conversion tracking on websites
+ Ability to multitask and meet deadlines under pressure
+ Experience managing campaigns across multiple programmatic tactics including prospecting, retargeting, video, etc.
+ Adaptable, flexible, and a team player with a passion for digital advertising
+ Active interest in keeping up with the paid media industry and latest trends
**Professional Skills:**
+ Proficiency in Microsoft Excel
+ Strong written and verbal communication skills
+ Excellent research and analytical skills
**Working at ICF**
ICF is a global advisory and technology services provider, but we're not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.
We can only solve the world's toughest challenges by building a workplace that allows everyone to thrive. We are an equal opportunity employer. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. For more information, please read our?EEO ( policy.
Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation, please email? ?and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations?
Read more about? workplace?discrimination?righ t s or our benefit offerings which are included in the? Transparency in (Benefits) Coverage Act.
**Candidate AI Usage Policy**
At ICF, we are committed to ensuring a fair interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate or assist with responses during interviews (whether in-person or virtual) is not permitted. This policy is in place to maintain the integrity and authenticity of the interview process?
However, we understand that some candidates may require accommodation that involves the use of AI. If such an accommodation is needed, candidates are instructed to contact us in advance at? . We are dedicated to providing the necessary support to ensure that all candidates have an equal opportunity to succeed. ?
**Pay Range** - There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position.
The pay range for this position based on full-time employment is:
$55,388.00 - $94,160.00
Nationwide Remote Office (US99)
Associate Digital Media Manager
Posted 6 days ago
Job Viewed
Job Description
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Marketing
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
About the role
The Associate Digital Media Manager plays a critical role in activating & managing social media campaigns across a variety of channels, including social media, paid search, and retail media platforms. You will own the day-to-day management of assigned campaigns across platforms. This role is responsible for ensuring proper campaign setup, reviewing media performance, optimizing campaigns, and sharing performance insights and recommendations. In addition, you will support reporting and finance reconciliations as part of overall campaign management.
About the Internal Digital Trading Team:
The Digital Activation Hub Team at Reckitt Essential Home is a dynamic and highly skilled group dedicated to bridging the gap between marketing strategy and platform execution in digital media activations. This team is at the forefront of digital innovation, leveraging their extensive knowledge across various digital activation platforms to drive excellence in planning, execution & performance. Reporting to the Digital Trading Lead you will be responsible to making sure our Digital media is planned strategically, and executed with precision across key programmatic platforms, thus ensuring the best use of the platform capabilities are harnessed and all media best practices are followed.
Your responsibilities
- Set-up campaigns correctly within the agreed campaign timelines.
- Review campaign QA/set-up aligns to the media plan instructions.
- Support Digital Retail Media Managers on activation planning tasks.
- Ensure each campaign set-up adheres to in-platform best practices.
- Undertake regular campaign optimizations in-platform to improve performance.
- Provide weekly optimization recommendations to local data analysts & record key optimizations via the Optimization Logs.
- Regularly monitor campaign performance to ensure KPI/budgets are pacing to plan.
- Make budget/campaign adjustments in a timely manner in response to changes in-flight to media plan updates.
- Generate and share regular performance reports with internal stakeholders.
- Handle finance reconciliations, ensuring accurate tracking and reporting of campaign budgets and expenditures.
- Bachelor's degree in Marketing, Business, or a related field.
- Proven track record of managing campaigns that have exceeded benchmarks.
- Previously worked in digital roles alongside other Account Executives / Account Managers / Programmatic Traders.
- Industry platform certifications
- Experience using project management tools (Jira, Monday.com etc).
- Worked in previous agency/publisher roles preferred.
Associate Digital Media Manager - Retail Media
- 2-3 years of experience in digital or retail media
- Familiarity with Amazon Ads or Walmart Connect
- Strong attention to detail in campaign setup and QA
- 2-3 years of experience in Google Ads or Microsoft Ads
- Strong understanding of keyword research, ad copywriting, and bid strategies
- Google Ads certification a plus
- Experience with campaign pacing and budget tracking
- 1-2 years of experience in paid social media (Meta, TikTok)
- Experience with campaign setup, optimization, and reporting
- Familiarity with social media trends and creative formats
The skills for success
Consumer Insights, Analytical skills, Presentation skills, Drive Innovation, Storytelling, Creativity, FMCG/Consumer Health Experience, Brand Management.
What we offer
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
US salary ranges
USD $83,000.00 - $125,000.00
US pay transparency
The base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law. In addition to the base salary, the position is eligible for an annual discretionary bonus, which is subject to change each year.Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, and life and disability insurance; paid time off for vacation, sick and Company recognized holidays; a 401(k) plan; 16-week paid parental leave or 26 weeks for the birthing parent; adoption and fertility support; tuition reimbursement; discounts; and much more. Our compensation and benefits packages aim to give our talent the reward, protection, and peace of mind they deserve.If reasonable accommodation is needed to complete your application, please contact Reckitt is committed to the full inclusion of all qualified individuals.
Equality
We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
Digital Media Manager - Parsippany, NJ
Posted 2 days ago
Job Viewed
Job Description
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Marketing
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
About the role
We're looking for a strategic and data-driven Digital Media manager to lead the execution and optimization of impactful digital media campaigns across a variety of platforms inclyding BVOD, YouTube, Social Media (Meta, TikTok), Online Display, Retail Media, and Paid Search. This role plays a key part in supporting Reckitt's internal teams and global media objectives through media activation, performance analysis, and platform expertise.
You will be responsible for translating audience insights into actionable media strategies, defining the role of digital platforms, and developing success models around key KPIs such as reach, frequency, ROAS, and conversion. Whether your expertise lies in social, programmatic, or retail media, we value specialization and flexibility. This role offers the opportunity to own and grow in your focus area while collaborating across the broader digital ecosystem.
You'll act as a senior digital expert, developing and updating platform playbooks, advising on campaign setup, and leading a team of in-house digital traders to support execution. The ideal candidate thrives in a fast-paced, data-driven environment, has a strong analytical acumen, and is passionate about the evolving digital media landscape.
About the Internal Digital Trading Team:
The Digital Activation Hub Team at Reckitt Essential Home is a dynamic and highly skilled group dedicated to bridging the gap between marketing strategy and platform execution in digital media activations. This team is at the forefront of digital innovation, leveraging their extensive knowledge across various digital activation platforms to drive excellence in planning, execution & performance. Reporting to the Digital Trading Lead you will be responsible to making sure our Digital media is planned strategically, and executed with precision across key programmatic platforms, thus ensuring the best use of the platform capabilities are harnessed and all media best practices are followed.
Your responsibilities
Strategic (30%):
• Lead the development and execution of category media activation plans, ensuring they align with Reckitt's marketing goals
• Provide strategic support to the internal CE team and global teams, focusing on audience translations, platform roles + capability, critical KPIs &providing inputs into global strategic frameworks
• Develop and update digital channel playbooks, championing best practices and new platform capabilities.
• Input into the Global Media Success model by testing and finalizing the key Digital KPIs for each brand across reach, frequency, phasing and placement strategy
• Present key recommendations during full-year brand planning, advising on digital media channels and in-platform tactics that align with media communications objectives.
• Showcase planning rigor by utilizing key platform planning tools to provide the best recommendations, ensuring campaigns are strategically sound and optimized for success.
Execution and Optimization (70%):
• Oversee the daily media performance across key channels, ensuring campaign optimizations are implemented effectively.
• Stay close to platform capabilities and betas, identifying areas where they can be used and deployed in our activations.
• Continually deploy and track media productivity levers for the platform and report back on performance.
• Collaborate with cross-functional teams to execute digital test & learns, driving continuous improvement in media activations.
• Provide monthly media actualizations to Reckitt finance teams and share weekly optimization insights with local CE Data Analysts.
• Identify new testing opportunities to drive media activations forward, working with industry partners and internal stakeholders.
• Proactively share successful case studies and results with wider teams to foster a culture of excellence.
The experience we're looking for
• Bachelor's degree in marketing, Business, or a related field.
• 5 years of proven hands-on experience
• Experience in managing teams, setting objectives & aiding with task prioritization
• Experience in understanding brand planning, marketing goals and objectives to translate them into media plans and activations
• Understanding of the local media ecosystem a plus
This role is not currently sponsoring visas or considering international movement at this time.
We currently recruiting for the below opportunities in the Digital Media space:
Digital Media Manager - Search
- Experience managing programmatic media campaigns across BVOD, YouTube, and Online Display channels.
- Proven track record of executing and optimizing performance-driven campaigns, with a strong understanding of digital media KPIs
- Experience working with programmatic media tools and dashboards, including campaign setup, budget pacing, and performance reporting.
- Familiarity with digital media strategy and planning, including seasonal activation calendars, promotional alignment, and audience targeting.
Digital Media Manager - Social
- Demonstrate strong understanding of Paid Social (Meta, TikTok etc) and paid search a plus
- Previous exposure to using ad verification & ad server platforms such as the likes of DoubleVerify & Google Campaign Manager
Digital Media Manager - Retail
- Retail Media Expertise: Deep understanding of retail media platforms, especially Walmart Connect and Amazon Ads, including campaign setup, optimization, and reporting.
- Platform Proficiency: Hands-on experience with retail media tools, DSPs, and analytics dashboards specific to Walmart, Amazon and Google Ads
The skills for success
Analytical skills, Presentation skills, Storytelling, Creativity, Commercial accumen, Collaboration, P&L management, eCommerce, Social Media.
What we offer
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
US salary ranges
USD $110,000.00 - $164,000.00
US pay transparency
The base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law. In addition to the base salary, the position is eligible for an annual discretionary bonus, which is subject to change each year. Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, and life and disability insurance; paid time off for vacation, sick and Company recognized holidays; a 401(k) plan; 16-week paid parental leave or 26 weeks for the birthing parent; adoption and fertility support; tuition reimbursement; discounts; and much more. Our compensation and benefits packages aim to give our talent the reward, protection, and peace of mind they deserve. If reasonable accommodation is needed to complete your application, please contact Reckitt is committed to the full inclusion of all qualified individuals.
Equality
We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
Nearest Major Market: New York City
Nearest Secondary Market: Newark
Job Segment: Nutrition, Counseling, Healthcare
Senior Manager, Digital Media Performance
Posted 4 days ago
Job Viewed
Job Description
**Position Summary.** The Senior Manager, Digital Media will strategize and optimize Paid Search, Paid Social, and Digital Display channels to meet Walmart's business goals. The role involves leading forecasting processes, creating data-driven strategies, and developing new channel capabilities. You should be able to align digital strategies with business objectives, identify growth opportunities, and have strong skills in data analysis, performance reporting, and budget management. You will report to a Group Director, Digital Media. **What you'll do.** + Serve as the always-on digital planning lead across Paid Search, Paid Social, and Digital Display channels, responsible for delivering on Walmart annual GMV and Traffic objectives + Lead annual, quarterly, and ad hoc spend forecasting process with an eye toward delivering accurate KPI performance projections + Provide thought leadership for Evergreen campaigns, ensuring Walmart strategic initiatives are integrated throughout channels + Utilize data and insights tocreate meaningful strategies and impactful testing plans, collaborating across teams and strategic business units + Share weekly performance reporting updates, providing strong numbers-based insights and offering accountability for channel delivery toward business targets + Cultivate relationships across the business, aligning key stakeholders to Evergreen prioritiesand approach, clearly communicating businessobjectivesand performance + Monitor business performance andoptimizechannel allocations and tactics to meet marketing and business goals + Developnetnew channelcapabilities and functionality to support emerging business needs through rigorous, always-on test and learn strategy **Whatyou'llbring:** + Youve got the ability to think long-term and align digital media strategies with broader business objectives + Youre skilled at identifying and pursuing growth opportunities across multiple digital channels + Youve got a strong data-driven approach to decision-making, with the ability to translate complex data into actionable insights + Yourean expert at performance reporting and optimization techniques to continually improve KPIs and meet business goals + Youre a clear and concise communicator with the ability to distill complex information into digestible insights + You have strong experience with budget management and spend forecasting, ensuring resources are allocated effectively to maximize ROAS + Youre detail oriented, with a track record of managing complex processes such as annual forecasting and spend management **Minimum Qualifications:** + Bachelors degree in Business, Marketing, Communications, or related field and5yearsexperience in marketing or related field OR7yearsexperience in marketing or related field + Very stronganalytical skills, with a deep understanding of digital advertising platforms and analytics tools **Preferred Qualifications:** + 7+ years of experience in performance media + 3+ years of experience leading cross functional teams and influencing Cross functional partners like Merchandising, Creative, Media, Insights + 2+ years of experience in Retail Analytics, Digital Analytics, or eCommerce Analytics **Equal Opportunity Employer** Walmart, Inc. is an Equal Opportunity Employer By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing unique styles, experiences, identities, ideas and opinions. **About Walmart Marketing** Named Ad Ages Marketer of the Year in 2022, you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better. Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation all grounded in customer insights and brand strategy. We live out our company values each day while striving to exceed customer expectations and drive growth for the company. We orchestrate marketing campaigns and experiences that reach millions of daily shoppers. Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies. Our teams work together to show our customers how they can save money and live better. If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what youve been looking for. At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. ? ? ? You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. ? For information about PTO, see . ? ? Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. ? Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. ? For information about benefits and eligibility, see One.Walmart ( . ? Hoboken, New Jersey US-10279:The annual salary range for this position is $108,000.00-$16,000.00 ? Bentonville, Arkansas US-09401:The annual salary range for this position is 90,000.00- 180,000.00 ? ? ? ? ? ? ? ? ? ? Additional compensation includes annual or quarterly performance bonuses. ? Additional compensation for certain positions may also include: ? ? - Stock ? ? **Minimum Qualifications.** _Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications._ Bachelor's degree in Marketing, Business, or related field and 3 years' experience in marketing or related field OR 5 years' experience in marketing or related field **Preferred Qualifications.** _Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications._ Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team **Primary Location.** 221 River St, Hoboken, NJ 07030, United States of America Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.
Senior Manager, Digital Media Performance
Posted 13 days ago
Job Viewed
Job Description
The Senior Manager, Digital Media will strategize and optimize Paid Search, Paid Social, and Digital Display channels to meet Walmart's business goals. The role involves leading forecasting processes, creating data-driven strategies, and developing new channel capabilities. You should be able to align digital strategies with business objectives, identify growth opportunities, and have strong skills in data analysis, performance reporting, and budget management. You will report to a Group Director, Digital Media.
**What you'll do.**
+ Serve as the always-on digital planning lead across Paid Search, Paid Social, and Digital Display channels, responsible for delivering on Walmart annual GMV and Traffic objectives
+ Lead annual, quarterly, and ad hoc spend forecasting process with an eye toward delivering accurate KPI performance projections
+ Provide thought leadership for Evergreen campaigns, ensuring Walmart strategic initiatives are integrated throughout channels
+ Utilize data and insights tocreate meaningful strategies and impactful testing plans, collaborating across teams and strategic business units
+ Share weekly performance reporting updates, providing strong numbers-based insights and offering accountability for channel delivery toward business targets
+ Cultivate relationships across the business, aligning key stakeholders to Evergreen prioritiesand approach, clearly communicating businessobjectivesand performance
+ Monitor business performance andoptimizechannel allocations and tactics to meet marketing and business goals
+ Developnetnew channelcapabilities and functionality to support emerging business needs through rigorous, always-on test and learn strategy
**Whatyou'llbring:**
+ Youve got the ability to think long-term and align digital media strategies with broader business objectives
+ Youre skilled at identifying and pursuing growth opportunities across multiple digital channels
+ Youve got a strong data-driven approach to decision-making, with the ability to translate complex data into actionable insights
+ Yourean expert at performance reporting and optimization techniques to continually improve KPIs and meet business goals
+ Youre a clear and concise communicator with the ability to distill complex information into digestible insights
+ You have strong experience with budget management and spend forecasting, ensuring resources are allocated effectively to maximize ROAS
+ Youre detail oriented, with a track record of managing complex processes such as annual forecasting and spend management
**Minimum Qualifications:**
+ Bachelors degree in Business, Marketing, Communications, or related field and5yearsexperience in marketing or related field OR7yearsexperience in marketing or related field
+ Very stronganalytical skills, with a deep understanding of digital advertising platforms and analytics tools
**Preferred Qualifications:**
+ 7+ years of experience in performance media
+ 3+ years of experience leading cross functional teams and influencing Cross functional partners like Merchandising, Creative, Media, Insights
+ 2+ years of experience in Retail Analytics, Digital Analytics, or eCommerce Analytics
**Equal Opportunity Employer**
Walmart, Inc. is an Equal Opportunity Employer By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing unique styles, experiences, identities, ideas and opinions.
**About Walmart Marketing**
Named Ad Ages Marketer of the Year in 2022, you'll join an internationally recognized team of thinkers, creators, and problem solvers passionate about helping people save money and live better.
Walmart Marketing is a dynamic, multidimensional organization dedicated to redefining how the world shops through impactful creative and fast-paced innovation all grounded in customer insights and brand strategy. We live out our company values each day while striving to exceed customer expectations and drive growth for the company.
We orchestrate marketing campaigns and experiences that reach millions of daily shoppers. Our work spans the digital and physical spaces and combines the work of numerous internal teams and external advertising and media agencies. Our teams work together to show our customers how they can save money and live better. If you are motivated by complex challenges and want to build the future of commerce and consumer services, a Marketing role at Walmart could be what youve been looking for.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
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You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
?
For information about PTO, see .
?
?
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
?
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
?
For information about benefits and eligibility, see One.Walmart ( .
?
Hoboken, New Jersey US-10279:The annual salary range for this position is $108,000.00-$16,000.00
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Bentonville, Arkansas US-09401:The annual salary range for this position is 90,000.00- 180,000.00
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Additional compensation includes annual or quarterly performance bonuses.
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Additional compensation for certain positions may also include:
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- Stock
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**Minimum Qualifications.**
_Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications._
Bachelor's degree in Marketing, Business, or related field and 3 years' experience in marketing or related field OR 5 years' experience in marketing or related field
**Preferred Qualifications.**
_Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications._
Digital marketing (for example, affiliate marketing, display advertising), Leading a cross-functional team
**Primary Location.**
221 River St, Hoboken, NJ 07030, United States of America
Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.
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Associate Digital Media Manager - Parsippany, NJ
Posted 2 days ago
Job Viewed
Job Description
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Marketing
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands. Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society. With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams. With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
About the role
The Associate Digital Media Manager plays a critical role in activating & managing social media campaigns across a variety of channels, including social media, paid search, and retail media platforms. You will own the day-to-day management of assigned campaigns across platforms. This role is responsible for ensuring proper campaign setup, reviewing media performance, optimizing campaigns, and sharing performance insights and recommendations. In addition, you will support reporting and finance reconciliations as part of overall campaign management.
About the Internal Digital Trading Team:
The Digital Activation Hub Team at Reckitt Essential Home is a dynamic and highly skilled group dedicated to bridging the gap between marketing strategy and platform execution in digital media activations. This team is at the forefront of digital innovation, leveraging their extensive knowledge across various digital activation platforms to drive excellence in planning, execution & performance. Reporting to the Digital Trading Lead you will be responsible to making sure our Digital media is planned strategically, and executed with precision across key programmatic platforms, thus ensuring the best use of the platform capabilities are harnessed and all media best practices are followed.
Your responsibilities
- Set-up campaigns correctly within the agreed campaign timelines.
- Review campaign QA/set-up aligns to the media plan instructions.
- Support Digital Retail Media Managers on activation planning tasks.
- Ensure each campaign set-up adheres to in-platform best practices.
- Undertake regular campaign optimizations in-platform to improve performance.
- Provide weekly optimization recommendations to local data analysts & record key optimizations via the Optimization Logs.
- Regularly monitor campaign performance to ensure KPI/budgets are pacing to plan.
- Make budget/campaign adjustments in a timely manner in response to changes in-flight to media plan updates.
- Generate and share regular performance reports with internal stakeholders.
- Handle finance reconciliations, ensuring accurate tracking and reporting of campaign budgets and expenditures.
The experience we're looking for
- Bachelor's degree in Marketing, Business, or a related field.
- Proven track record of managing campaigns that have exceeded benchmarks.
- Previously worked in digital roles alongside other Account Executives / Account Managers / Programmatic Traders.
- Industry platform certifications
- Experience using project management tools (Jira, Monday.com etc).
- Worked in previous agency/publisher roles preferred.
We currently recruiting for the below opportunities in the Digital Media space:
Associate Digital Media Manager - Retail Media
- 2-3 years of experience in digital or retail media
- Familiarity with Amazon Ads or Walmart Connect
- Strong attention to detail in campaign setup and QA
Associate Digital Media Manager - Search
- 2-3 years of experience in Google Ads or Microsoft Ads
- Strong understanding of keyword research, ad copywriting, and bid strategies
- Google Ads certification a plus
- Experience with campaign pacing and budget tracking
Associate Digital Media Manager - Social Media
- 1-2 years of experience in paid social media (Meta, TikTok)
- Experience with campaign setup, optimization, and reporting
- Familiarity with social media trends and creative formats
The skills for success
Consumer Insights, Analytical skills, Presentation skills, Drive Innovation, Storytelling, Creativity, FMCG/Consumer Health Experience, Brand Management.
What we offer
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
US salary ranges
USD $83,000.00 - $125,000.00
US pay transparency
The base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law. In addition to the base salary, the position is eligible for an annual discretionary bonus, which is subject to change each year. Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, and life and disability insurance; paid time off for vacation, sick and Company recognized holidays; a 401(k) plan; 16-week paid parental leave or 26 weeks for the birthing parent; adoption and fertility support; tuition reimbursement; discounts; and much more. Our compensation and benefits packages aim to give our talent the reward, protection, and peace of mind they deserve. If reasonable accommodation is needed to complete your application, please contact Reckitt is committed to the full inclusion of all qualified individuals.
Equality
We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you. All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
Nearest Major Market: New York City
Nearest Secondary Market: Newark
Job Segment: Nutrition, Counseling, Healthcare
Associate Digital Media Manager, US Health - Parsippany, NJ
Posted 2 days ago
Job Viewed
Job Description
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
Marketing
Marketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.
Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.
With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.
With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
About the role
Reckitt is on the lookout for a meticulous Media / Digital Analyst to unleash the potential of data in crafting our online narrative. You'll be the expert of metrics, turning numbers into stories that shape our brand's digital destiny. Your insights will pave the way for innovative strategies that capture hearts and minds across media channels. If you have a flair for turning data into strategy and a passion for digital excellence, you're the perfect fit for us.
Your responsibilities
In summary, you'll:
- Evaluate campaign performance across media and digital channels, deriving insights to drive strategy.
- Foster collaboration with marketing, advertising, and data teams to harmonise data-driven tactics.
- Lead the charge in optimising our brand's digital presence and audience connection.
- Communicate intricate data insights in a clear and impactful manner to diverse stakeholders.
- Apply your sharp analytical skills to bolster Reckitt's digital and media planning, ensuring a competitive edge.
The experience we're looking for
- Proven expertise in media or digital analytics and the use of corresponding tools.
- Strong analytical capability with the capacity to interpret complex data and transform it into actionable strategies.
- Exceptional grasp of media and digital platforms, using data to enhance media strategies.
- Proficient in brand and category strategy, with an innovative approach to marketing optimisation.
- Collaborative in spirit, with a knack for storytelling, creativity, and driving innovation in a commercial environment.
The skills for success
Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial acumen, Collaboration, eCommerce, Social Media, Media Planning, Media Strategy, Negotiation.
What we offer
With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
US salary ranges
USD $83,000.00 - $125,000.00
US pay transparency
The base salary range for this role will vary based on experience in job and industry, training and education, skills relevant to the position, and other factors permitted by law. In addition to the base salary, the position is eligible for an annual discretionary bonus, which is subject to change each year.
Reckitt offers eligible employees competitive benefits including medical, prescription, dental, vision, life and disability insurance; paid time off for vacation, sick, and Company recognized holidays; a 401(K) plan; generous paid parental leave; adoption and fertility support; tuition reimbursement; product discounts; and much more!
If reasonable accommodation is needed to complete your application , please contact . Reckittis committed to the fullinclusion of all qualified individuals.
Equality
We recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
Nearest Major Market: New York City
Nearest Secondary Market: Newark
Job Segment: Nutrition, Counseling, Medical, Healthcare
Digital and Social Media Manager
Posted 1 day ago
Job Viewed
Job Description
Elizabeth Seton Children's Center is a pioneering provider of care, education and hope for children with some of the most challenging medical complexities any person can face. Featuring the largest long term residential medical center of its kind in the United States.
Under the supervision of the Vice President of Communications and Grants, the Digital and Social Media Manager will work to create digital and social media that will advance the missions of Elizabeth Seton Children's Foundation (ESCF), Elizabeth Seton Children's Center (ESCC), Elizabeth Seton Children's School (ESCS) and Elizabeth Seton Children's Rehabilitation Center (ESCRC). The Digital and Social Media Manager will help to ensure that the Elizabeth Seton Children's family of organizations is viewed as an excellent and innovative provider of care, education and hope for children and young adults who live with some of the most challenging medical conditions on earth. The Digital and Social Media Manager will also work to propel traditional media and marketing initiatives forward and assist in the grants management process to secure general and programmatic funding for the organization and its Capital Campaign.
Position will be located at ESCC Yonkers with travel to our White Plains campus. Onsite through 6 month probation period thereafter hybrid will be evaluated based upon projects.
Responsibilities will include:
Communications & Marketing
- Specifically focused on sourcing stories of success and good news throughout Elizabeth Seton Children's for digital and social media to create an engaging and consistent presence on all relevant platforms/outlets. This includes, but is not limited to: Constant Contact email communications, Facebook, Instagram, Twitter, LinkedIn and YouTube
- Schedules a social media content calendar that details at least three months out
- Tracks and reports on social and digital engagement with high-level notes about data and key performance metrics and makes strategic recommendations to the team based on best practices, user engagement and trends
- Organizes, catalogs and manages digital assets
- Advances digital marketing efforts for fundraising, recruitment, etc.
- Working in WordPress and drafts, revises and posts material for the organization's website on a consistent basis to ensure that it always remains up-to-date in content, as well as look and feel, and works directly with the organization's webmaster when required
- Independently coordinates logistics for photo and video shoots, including consents/permissions, with photographers and videographers
- Deftly captures organic photo and video content
- Collaborates directly with graphic designers, printers, photographers and videographers, as well as the organization's Innovative Media Developer, to advance projects
- Provides support to propel traditional media efforts forward (print, news media, press releases, etc.), as needed, and supports the department's production of key messaging pieces (print newsletter, Annual Report, Capital Campaign materials and other collateral)
- Provides administrative support to make sure grant submissions are received on time and tracked for the team
- Ensures the Elizabeth Seton Children's brand is consistently represented accurately by developing PowerPoints, Canva presentations and other branded pieces for various departments for internal and external audiences
Fundraising/Advancement
- Oversees the organization's Constant Contact database to ensure consistency and accuracy for targeted communications
- Supplies the Advancement team with needed photo, video and digital assets
- Serves an ambassador for Elizabeth Seton Children's at on and off-site events, including fundraisers, and manages photo/video for these events, such as live social media
- Supports fundraising efforts including the Advisory Committee and Young Professionals, as required
Talent Management
- Supports Talent Management's staff recruitment efforts and employee engagement by crafting poignant testimonials, content and print/digital materials for internal/external use (ads, flyers, etc.)
- Develops internal communications for the employee portal to engage, inspire and align employees with Elizabeth Seton Children's mission
Education & Qualifications Requirements:
- Bachelor's Degree (extensive relevant experience may be considered in lieu of degree)
- Writing samples/portfolio required
- Photo/video samples/portfolio required
- Minimum of three to five years of professional communications experience, preferably in health care and/or the non-profit sector and a track record of success.
Salary Range:
$75,000.00/Yr. to $85,000.00/Yr.