591 Adobe Analytics jobs in the United States

Adobe Analytics

Woonsocket, RI

• 5+ years of hands-on experience with Adobe Analytics (formerly Omniture Site Catalyst).
• Proficiency with Adobe Launch or other tag management systems (TMS).
• Strong understanding of digital analytics, customer journeys, and performance metrics.
• Experience with report-building, custom dimensions, segments, calculated metrics, and pathing analysis.
• Familiarity with JavaScript, HTML, and data layers for implementation support.
• Solid experience in Excel, SQL, and/or data visualization tools (e.g., Power BI, Tableau).
• Excellent communication and stakeholder management skills.
• Bachelor's degree in Marketing, Data Science, Business, or a related field.

Preferred Qualifications:

• Experience with Adobe Target, Adobe Audience Manager, or other Adobe Experience Cloud products.
• Working knowledge of other analytics platforms (e.g., Google Analytics, Heap, Mixpanel) is a plus.
• Familiarity with customer data platforms (CDPs), CRM integration, or mobile app tracking.

Thanks & Regards,

Shashi Bhushan

Diverse Lynx LLC |300 Alexander Park|Suite #200|Princeton , NJ 08540

Office: + ext:344

Email: | URL:

Role Overview:
As an Adobe Analytics Engineer, you will play a crucial role in optimizing our digital touchpoints and enhancing customer experiences. You will work closely with cross-functional teams to implement, configure, and analyze Adobe Analytics solutions, while also leveraging Adobe Target to deliver personalized content and drive conversions. Your expertise will be pivotal in understanding customer behavior, identifying opportunities for optimization, and executing data-driven strategies to enhance the customer journey.

Key Responsibilities:

Collaborate with stakeholders to gather requirements and define measurement strategies for digital properties.
Implement and configure Adobe Analytics solutions, ensuring accurate data collection and reporting.
Develop and maintain Adobe Target activities, including A/B tests, multivariate tests, and personalized campaigns.
Utilize customer journey mapping techniques to identify touchpoints for optimization and personalization.
Analyze data to derive insights into customer behavior, campaign performance, and conversion metrics.
Create detailed reports and dashboards using Adobe Analytics to track key performance indicators (KPIs) and provide actionable recommendations.
Work closely with developers to implement tracking codes, tags, and data layers for Adobe solutions.
Stay updated with industry trends and best practices related to Adobe Analytics, Adobe Target, and customer journey optimization.
Collaborate with marketing, UX/UI, and product teams to align strategies and drive continuous improvement in customer experiences.
Qualifications:

Bachelor's degree in Computer Science, Engineering, Marketing, or a related field.
Minimum of (5) years of experience in Adobe Analytics implementation and configuration.
Proficiency in Adobe Target, including experience with A/B testing, multivariate testing, and personalization.
Strong understanding of customer journey mapping, segmentation, and optimization techniques.
Hands-on experience with JavaScript, HTML, CSS, and tag management systems (e.g., Adobe Launch, Google Tag Manager).
Experience with data visualization tools such as Adobe Analytics Workspace, Tableau, or Power BI.
Ability to translate business requirements into technical solutions and actionable insights.
Excellent analytical skills with a keen attention to detail and accuracy.

Benefits:

401(k)

401(k) matching

Dental insurance

Digital Adobe Analytics Engineer Minneapolis MN Onsite

Skills:-

Responsibilities

• Manage tagging projects tasks and deliverables using Jira

• Gain thorough understanding of new and existing digital experiences and what success looks like

• Translate data and insights into business requirements and best-practice tagging strategies

• Maintain comprehensive tagging documentation and inform internal partners of upcoming changes as needed

• Validate that tags are working as expected

• Develop dashboards in Adobe Analytics and assist with any questions about the reports and data available

• Mentor team members and partners across the organization on Adobe Analytics’ capabilities

Qualifications • bachelor’s degree in computer science, Information Technology, Business Management, or a related field

• 5+ years working with digital analytics tools such as Adobe Analytics or Google Analytics • Experience developing technical documentation for digital analytics implementations

• Expertise using debugger tools, validating tags and troubleshooting tagging issues

Flexible work from home options available.

Job Description

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance

Flexible work from home options available.

• Strategize with business stakeholders to solution web analytics plans based on customer journey/behavior, traffic acquisition, website performance, and other KPIs.
• Lead core projects including enhancement of the Adobe Analytics infrastructure and development of attribution models.
• Manage a team of tagging engineers to ensure quality tagging of eCommerce features for data collection and analysis (functional/project management - not direct reports).
• Develop and maintain a clear product vision and roadmap for web analytics.
• Collaborate closely with Engineering, Data Analytics, and Digital Marketing teams.
• Stay updated with the latest trends, tools, and practices in web analytics products and the broader digital marketing landscape.

• Minimum of 5 years of experience working with and implementing Adobe Analytics; expertise in eVars, props, events, and Customer Journey Analytics.
• Strong technical background with knowledge of site tags, tracking pixels, and web tracking mechanisms.
• Knowledge of data collection best practices, data quality standards, and data governance principles.
• Proficiency in Excel and Power BI for data manipulation, analysis, and visualization.
• Familiarity with A/B testing processes and methodologies.

• High School Diploma/GED or equivalent work experience required.
• Bachelor's Degree preferred.
• 5+ years conducting highly quantitative analytics in Adobe Analytics.
• 2+ years of experience managing teams.
• 1+ years in a leadership role driving digital analytical solutions.
• Experience analyzing traffic, site engagement, site events, conversion, attribution, and other relevant web analytics concepts.
• Experience in SQL with a strong understanding of data warehouse architecture.
• Experience with Google Analytics and Rockerbox.
• Certifications in Adobe Analytics and Google Analytics preferred.

Support Adobe Analytics Center of Excellence and act as the subject matter expert for Adobe Analytics. Analyze data to produce meaningful and actionable insights for core stakeholders of the business. Build reports and dashboards to serve ongoing data needs. Train other analysts to upskill on Adobe Analytics.

• Experience with Adobe Analytics- Solution design,
• Tag Management tools such as Tealium,
• Ensighten or Launch, Adobe workspace reporting.
• Exp: 5 to 10 years of relevant experience, and 5+ years of experience in Adobe Analytics

• Support Adobe Analytics Center of Excellence with reporting requests and dashboards
• Articulate insights to stakeholders
• Support and work closely with Customer Journey Analytics analysts and CX platform Manager
• Train other analysts on Adobe Analytics

• Proactive investigation anomalies/irregularities
• Takes initiative to produce results independently; speaks up when challenges arise; communicates proper support needed
• Critical thinking skills to get to meaningful outcomes
• Able to incorporate additions and extensions to dashboards on the fly
• Understanding data processing rules, fundamentals of data environment
• Circle back to business plan--make results make sense

• Adobe Analytics - expert level, would like to see experience supporting multiple clients/environments
• Tableau Dashboard Visualization and Tableau Prep
• SQL
• Retail industry background a plus
• Journey Analytics background a plus