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_***Company Overview _

Flora Couture is a luxury floral and design studio known for delivering sophisticated, artfully crafted floral experiences. Based in Las Vegas, we serve high-end clientele through everyday retail orders, weddings and events, corporate partnerships, and permanent installations. With a strong focus on creativity, service, and brand integrity, we are driven by both aesthetics and results.

We are in a phase of intentional growth and are seeking passionate professionals who want to help shape and scale a brand with a hands-on, roll-up-your-sleeves attitude.

Position Overview

We are seeking a Digital Marketing Strategist who can lead and implement our digital marketing initiatives across all major channels. This is a dynamic, multi-faceted role that requires both strategic thinking and tactical execution. You’ll be responsible for overseeing SEO, email marketing, social media management, website UX coordination, blogging, and ongoing digital content strategy.

This role is ideal for someone who understands digital trends, is passionate about aesthetics and storytelling, and thrives in an entrepreneurial environment where no two days are the same.

_ Key Responsibilities _

1. Website & User Experience (UX) Coordination

• Oversee the functionality and performance of the Flora Couture website
• Identify opportunities to improve the user journey and overall web experience
• Collaborate with developers and/or third-party partners to execute website updates
• Perform light back-end tasks (such as uploading blog content, optimizing images, updating product info)

2. SEO Strategy & Blogging

• Develop and implement SEO strategies to drive organic traffic and improve visibility
• Conduct keyword research and monitor analytics to assess and improve performance
• Plan and create blog content in alignment with seasonal trends, campaigns, and brand messaging
• Ensure all content is optimized for both search and user engagement

3. Email Marketing & CRM

• Plan and execute email campaigns, from list segmentation to design and copywriting
• Maintain and grow our email list with a focus on engagement and retention
• Track performance metrics and optimize campaigns accordingly
• Work within platforms like Mailchimp (or equivalent) to design mobile-optimized, branded email templates

4. Social Media Strategy, Management & Content Creation

• Develop monthly content calendars aligned with marketing campaigns, product launches, and seasonal themes
• Conceptualize and create on-brand social media content (video, photo, text, reels, carousels, etc.)
• Write compelling captions and schedule posts across platforms (Instagram, Facebook, Pinterest, TikTok)
• Engage with followers and monitor analytics to improve content performance

5. Strategy Development & Reporting

• Provide ongoing recommendations for improving digital marketing performance
• Translate data into actionable insights Work closely with leadership to align digital initiatives with broader company goals
• Stay ahead of digital marketing trends and competitor strategies

_ Qualifications _

Experience: 5+ years in digital marketing, ideally in the floral, events, design, or luxury lifestyle space

Technical Proficiency:

• Comfortable working with CMS platforms (e.g., WordPress, Shopify)
• Familiar with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs)
• Experience with email marketing platforms (e.g., Mailchimp)
• Familiar with Meta Business Suite, Pinterest tools, and TikTok marketing

Communication: Excellent written and verbal communication skills

Design Sensibility: A strong eye for aesthetics and luxury branding

Interpersonal Skills: Must possess a vibrant personality and the ability to resonate with clients, collaborators, and vendors, reflecting the brand’s premium quality

Adaptability: Ability to juggle multiple projects and shift priorities based on seasonal business needs

Initiative: Self-starter mindset with the ability to work independently and follow through

_Required Technical & Creative Skills _

1. Graphic editing skills using Canva
2. Basic photo editing skills using Lightroom
3. Ability to shoot and edit photos and short-form video content for social

_Bonus Skills (Not Required ): _

• Experience with paid search or paid social ad campaigns
• Knowledge of floral and event industry terminology
• Experience in small-business or startup environments
• Familiarity with Photoshop

Additional Requirements

• Must be based in or willing to relocate to Las Vegas, NV
• Occasional travel for events may be required
• Reliable transportation is a must

Why Work With Us

At Flora Couture, you won’t be a cog in a machine. You’ll be part of a collaborative, creative, and passionate team where your voice and ideas matter. We move quickly, work with intention, and always strive to Make Life Bloom — both for our clients and our team.

• Develop marketing strategies that align with the organization's business goals. Manage and
• execute campaigns across various digital channels, including email, social media, search
  engines, and display advertising
• Measure and report on the performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
• Conduct market research and analyze trends to identify new opportunities and improve
• campaign performance.
• Stay up-to-date with emerging digital marketing trends and technologies.

smartdept. is searching for a Digital Marketing Contractor for a global direct selling industry client located in Ada, MI. The ideal candidate will come with 5+ years of experience. This is a project-based, onsite, six-month contract opportunity with the possibility of an extension. Compensation for this position is expected to be competitive and will depend on experience level and fit.

The Digital Marketing Contractor will support global SEO operations and partner with market teams to enhance visibility, discoverability, and performance across digital properties. This role ensures continuity in SEO execution and performance monitoring, allowing the team to focus on broader strategic initiatives.

What You'll Do:

• Conduct keyword research to support market-level needs and content planning
• Perform technical SEO audits using tools like Ahrefs and Google Search Console
• Support content optimization, including metadata, on-page structure, and internal linking
• Compile and deliver monthly SEO performance reports using Ahrefs, Heap, and GSC
• Troubleshoot SEO issues and provide actionable solutions
• Leverage AI tools for content optimization, keyword discovery, link-building, and landing page refinement
• Integrate AI-enabled tools to automate SEO tasks and improve efficiency
• Assist with SEO onboarding sessions and office hours for market teams
• Maintain and update SEO playbooks and documentation on SharePoint
• Create or revise modular self-serve resources for market teams
• Support the creation and management of a centralized SharePoint hub for training
• Monitor organic search sentiment and reputation
• Extract insights from dashboards to identify trends and risks
• Assist in evaluating SEO impact for product launches and post-launch reviews
• Apply AI-powered tools to surface deeper insights from large-scale data
• Collaborate with content, analytics, and technical teams to integrate SEO best practices
• Participate in global team meetings to ensure SEO is included in planning
• Escalate technical SEO issues or strategic risks to the Global SEO Lead
• Assist with user access management, licensing, and onboarding for SEO tools
• Support evaluations of SEO tool usage and effectiveness
• Coordinate with vendors to troubleshoot issues or implement improvements

• 5+ years of experience in digital marketing and hands-on SEO in global or multi-market settings
• Proficiency with SEO tools like Heap, Ahrefs, Google Search Console, and Lumar (or equivalent)
• Strong analytical skills and the ability to turn performance data into actionable insights
• Excellent writing and editing skills with an understanding of search-optimized content
• Demonstrated experience creating or reviewing metadata, headers, and on-page copy for SEO
• Familiarity with CMS platforms and technical SEO concepts (indexing, crawling, Core Web Vitals)
• Strong understanding of how AI can be applied to SEO (prompt engineering, content summarization, automated content audits, keyword clustering)
• Experience working with cross-functional teams across content, marketing, and tech
• Ability to work independently, manage multiple priorities, and adapt in a fast-paced environment

• Experience with global or multi-market SEO operations
• Knowledge of SharePoint for documentation and training resources
• Familiarity with AI-powered SEO tools and automation

Forney Industries is one of America's longest operating family-owned welding and metal working product companies. Forney celebrated for over 90 years and introduced the first publicly available arc welder in the 1940's. With such a longstanding history, it's safe to say that Forney Industries has been there for welders and metal workers since the beginning of the trade. Headquarters in Fort Collins, Colorado, the company now offers more than 5,000 products for the automotive, hardware, farm and ranch, and do it yourself markets. Distributing products to all 50 states, Forney has an extensive customer network and is committed to providing the highest standard of products and customer service possible. This position is in office and not remote.

Employee benefits including: 401K and Profit Sharing. Medical, Dental, Vision, Life, and Pet insurance. Flex spending accounts as well as other optional plans.

Annual range: $56,500 to $68,000

Opening date: 07/07/2025

Closing date: 07/28/2025

• You are uninspired by the "corporate-America" model, but love building strong coworker relationships while wearing jeans

• You are committed to the best Customer Service on the planet, and all the other employees in the company are your customers

• You enjoy seeing how your work impacts the organization

• You love accomplishing your daily task list as much as you love dogs

Reporting directly to the Marketing Director, the Digital Marketing Specialist will be responsible for coordinating all digital marketing assets and campaigns, working closely with the sales field and product line team to coordinate digital campaign efforts, email marketing, social media content and website updates. This position maintains key digital marketing platforms including but not limited to: Hootsuite, Google (GA4), WordPress, NetSuite Suite Commerce, Mail Chimp, Facebook, Twitter, LinkedIn, TikTok, Pinterest, YouTube, and Instagram. Graphic design skills will be required to create content as necessary for digital platforms. The Digital Marketing Specialist's duties include analyzing incoming data using Google Analytics and other analytic platforms, identifying key data points and trends as well as reporting insights as necessary. This position also creates short video and/or video editing as needed for the corporate websites and social media. The individual has a good understanding of our commercial and consumer workflows to anticipate potential conflicts. This individual will be the lead graphic and asset coordinator for all Forney Industries' web sites and social sites, working closely with both internal and external content support associates. Must thrive as a team player on collaborative efforts, manage multiple projects, and work well in a deadline driven environment.

Requirements

Digital Strategy:

Develop and execute strategies and implement relevant, useful digital content and campaigns for target audiences and customers.

Analyze digital trends using Google Analytics (GA4) and other digital analytics platforms.

Maintain/update marketing content on the company's websites - Forneyind.com and IndustrialPro.net. (Experience with SuiteCommerce and/or html is a plus.)

Maintain the company's email list.

Assist with development of social media strategy to align with brand objectives.

Research, recommend and implement social advertising initiatives.

Develop strategies based on standard practices and digital trends, taking into consideration budget constraints, product line changes, and target audience behavior. Stay current with knowledge of SEM tactics, standards, and platforms. Work closely with Product Line Team.

Work with Forney consulting team and PR to build the brand and community.

Email/Web Coordination

Maintain marketing content and creative assets on the company's websites - Forneyind.com and IndustrialPro.net.

Execute acquisition and retention email communications to successfully grow the email-marketing channel.

Leverage email marketing tools to develop transactional, promotional, and informational content strategies to maximize customer engagement.

Optimize campaign performance through testing and segmentation. Support all digital content by developing copy that works effectively for SEO purposes.

Review and analyze tracking tools including Google Analytics.

Report progress weekly, monthly, quarterly, and insights as necessary/requested.

Digital Creative

Create graphics & content for digital campaigns. Oversee look & feel of all digital platforms and maintain corporate brand standards throughout.

Create and execute strategies to expand Forney's presence/engagement on social media platforms and websites.

Develop and design HTML email campaigns.

Social Media Coordination

Develop and maintain digital messaging calendars including social media, website and email content.

Assist in managing day-to-day operations of primary social media platforms (Facebook, LinkedIn, Twitter, YouTube, Instagram and Pinterest). Stay current on social media trends, standards, and target audience behavior.

Monitor brand health through social channels.

Video/Photography Coordination

Proficient with DSLR/Camcorder and photo studio equipment and photo/Video editing software, including but not limited to, Adobe Premiere Pro, Adobe After Effects, Lightroom.

Working knowledge of photo/video editing including cropping, masking, color correcting

Understanding of digital image/video formatting and codec's

Organized, detailed and able to interpret instructions accurately.

Work within budget

EDUCATION AND/OR EXPERIENCE:

Bachelor's degree in Marketing, Public Relations, Web Design, or similar field. Minimum of 2 years working experience in public relations/social media or marketing in a consumer products goods industry preferred.

Proficient in the following platforms:

Adobe Creative Cloud: Photoshop, InDesign, Illustrator, Dreamweaver, Bridge, Acrobat

Microsoft Office: Word, Excel, PowerPoint

Google Analytics, Google AdWords

MailChimp

Facebook, Twitter, YouTube, LinkedIn

Familiarity with the following platforms is a plus:

Suite Commerce, NetSuite

Pinterest, Instagram, Tik Tok

HTML for website and email campaign design

OTHER SKILLS AND ABILITIES:

Excellent communication skills both written and oral.

Excellent attention to detail and accuracy while taking ownership and seeing work projects through to completion.

Be a positive contributor to the achievement of assigned departmental targets/goals.

Ability to organize self and others while managing multiple projects in a fast-paced, deadline-driven environment.

Strong web writing skills and knowledge of digital writing trends/SEO is necessary.

Strong skills in maintaining Google Analytics platform and reporting are necessary.

Strong report writing skills.

Strong social media marketing, email marketing, skills required.

Strong creative problem-solving skills in both visual design and technical environments required.

DSLR/video/photo equipment knowledge is required.

Knowledge of SEM practices and trends a plus.

Knowledge of metalworking and welding is a plus.

As a Digital Marketing Specialist at VeeOne Health, you’ll play a pivotal role in driving awareness and engagement for our cutting-edge virtual care platform. You’ll develop and execute digital campaigns that connect healthcare providers and patients with innovative telehealth solutions. This role blends creativity, analytics, and strategic thinking to support our mission of transforming healthcare delivery.

Key Responsibilities

• Plan and execute multi-channel digital campaigns (SEO, SEM, email, social media, display ads)
• Manage and optimize paid advertising across Google, LinkedIn, and healthcare-specific platforms
• Create compelling content tailored to healthcare professionals and enterprise clients
• Collaborate with sales and product teams to align messaging and lead generation efforts
• Monitor campaign performance and report on KPIs using tools like Google Analytics and HubSpot
• Conduct A/B testing and conversion rate optimization for landing pages and email campaigns
• Stay current on digital trends in healthcare marketing and telemedicine

Skills and Qualifications

• Experience in B2B healthcare or SaaS marketing preferred
• Strong grasp of HIPAA-compliant marketing practices
• Proficiency in Google Ads, LinkedIn Campaign Manager, HubSpot, and CMS platforms
• Excellent writing and storytelling skills with a focus on healthcare audiences
• Analytical mindset with ability to translate data into actionable insights
• Familiarity with CRM systems and lead nurturing workflows

Education and Experience

• Bachelor’s degree in Marketing, Communications, or related field
• 3+ years of experience in digital marketing, preferably in healthcare or tech
• Certifications in Google Ads, HubSpot, or similar platforms are a plus

POSITION: Digital Marketing Coordinator

DEPARTMENT: Marketing

REPORTS TO: Director of Marketing

FLSA STATUS: Exempt

LEGENDS & ASM GLOBAL

Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering end-to-end solutions - from venue development and event booking to revenue strategy and hospitality.

Legends brings a 360-degree, data-driven approach across Global Partnerships, Hospitality, Merchandise, and Attractions, working with top-tier clients to deliver exceptional experiences.

ASM Global, the world leader in venue management and live event production, oversees 350+ iconic venues stadiums, arenas, conventions centers and theaters.

Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen!

THE ROLE

Grand Rapids, MI is seeking a self-motivated, passionate, talented and savvy entertainment industry professional to join the team as a Digital Marketing Coordinator. The Digital Marketing Coordinator will play a key role in supporting the Marketing Department in the strategy, development, execution, and analysis of digital marketing campaigns to sell tickets, engage the community and build brand recognition for Van Andel Arena, DeVos Performance Hall, DeVos Place, Acrisure Amphitheater and Amway Stadium across our web, social and e-mail platforms. The ideal candidate will have comprehensive knowledge of the digital media landscape, excellent copywriting and graphic design skills, excellent attention to detail, and will work closely with other members of the marketing team to advise on digital marketing best practices.

Essential Duties and Responsibilities

• Lead our venues in social media strategy and address emerging trends within the marketplace.

• Manage social media platforms for Van Andel Arena, DeVos Performance Hall, DeVos Place, Acrisure Amphitheater and Amway Stadium, including Facebook, X, Instagram, TikTok, YouTube and more.

• Develop and execute Grand Opening social media campaigns for Acrisure Amphitheater and Amway Stadium.

• Create, capture, schedule and publish platform-specific social media content regularly as well as engage with fans and clients in the digital space.

• Create dynamic social media content including writing copy, designing rich graphics, capturing photo content and shooting/editing short videos.

• Manage Google Analytics accounts and track trends/traffic.

• Create, execute and evaluate e-mail blasts using MailChimp and Ticketmaster platforms.

• Prepare social media and e-mail marketing summaries and reports, and track social media engagement across all platforms.

• Assist with the creation and implementation of event promotions with community partners to increase visibility and interest in current events with the goal of selling tickets and supporting the local community.

• Serve as the on-site marketing department representative for designated events. Duties may include escorting media and sponsorship, promotional, patron experience and/or media partner implementation, etc.

• Assist with coordination of gifts and welcome materials for entertainers and guests.

• Maintain the venues' websites, ensuring all information is updated and accurate.

• Create graphical and text content for upcoming events and facility information on exterior Van Andel Arena marquee.

• All other duties/responsibilities as assigned.

Supervisory Responsibilities (if the specific role needs it)

This role does not have any supervisory responsibilities

Qualifications

To perform this job successfully, an individual must be able to perform each essential duty with energy and enthusiasm. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience

• Bachelor's Degree in Marketing, Public Relations, Communications or related field preferred.

• A minimum of 1-2 years of experience in digital marketing (sports, entertainment and/or brand experience preferred).

Skills and Abilities

• Working knowledge of Microsoft Office.

• Experience with graphic design using Adobe Photoshop.

• Experience with e-mail marketing.

• Experience using social media platforms for business.

• Excellent verbal and written communication skills.

• Extremely organized and detail oriented, resourceful, quick learner and able to handle multiple projects simultaneously.

• Must be self-directed and able to work independently, while also flourishing in a fast-paced collaborative team environment.

• Must be able to work a flexible schedule inclusive of some weekends, nights and holidays.

• Maintains, at all times, high standards, positive attitude, and professional appearance.

• Bilingual in English/Spanish is a plus.

COMPENSATION

Competitive wages, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.

WORKING CONDITIONS

Location: On Site

NOTE:

The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends & ASM Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply. VEVRAA Federal Contractor.

The Digital Marketing Coordinator is a key contributor to the Communications team, ensuring accurate, timely distribution of thought leadership and external communications. The right candidate will have an unwavering commitment to detail and accuracy, strong writing skills and an interest in marketing analytics. This role will blend team collaboration and individual contribution to help ensure seamless cross-office coverage of S&C's email marketing, website, social media and other channels.

The scheduled hours for this position are 1:00 p.m. to 9:00 p.m. E.T. and overtime is required.

ESSENTIAL DUTIES AND RESPONSIBILITIES

Essential duties and responsibilities include the following. Other duties may be assigned.

• Distribute thought leadership, primarily client memos, and email marketing campaigns using tools such as Vuture and Dispatch. Own content preparation, list generation and performance tracking.
• Contribute to SEO efforts by reviewing site performance, optimizing content and implementing best practices, utilizing tools such as Conductor.
• Leverage tools such as Google Analytics to measure, analyze, and report on digital performance and enable data-driven decision-making.
• Identify critical gaps in current marketing efforts, conduct regular benchmarking analysis, develop and/or improve comprehensive strategies that align with organizational objectives.
• Collaborate with Communications staff to amplify firm news, thought leadership, and media coverage via digital channels including e-mail marketing, website and social media.
• Coordinate with Business Development staff on targeted campaigns and client-focused digital strategies, especially for California and Asia-Pacific offices. Support updates and content optimization for the firm's website and attorney bios using CMS tools.
• Monitor and troubleshoot digital platforms outside of traditional business hours to ensure smooth performance and delivery.
• Review and edit communications to ensure consistency, accuracy, and alignment with the firm's tone and messaging.
• Ensure that materials are delivered correctly and on time (related tasks include gathering precedents, editing, fact checking, proofreading, compiling, collaborating with lawyers and staff of varying seniority levels, archiving).

• Excellent writing/editing, proofreading, grammar and research skills (a writing and proofreading test is required).
• Excellent analytical and organizational skills, with a very high level of attention to detail.
• Ability to problem-solve, handle multiple priorities simultaneously, communicate matters of concern effectively and meet deadlines consistently.
• Proactive; takes ownerships and shows initiative. Remains committed to high work product standards without direct supervision.
• Comfortable executing high-visibility and time-sensitive matters while maintaining a composed and professional demeanor.
• The ability to work and collaborate as a part of a global team is essential.
• Ability to work in a demanding professional environment to demonstrate good judgment, handle time-sensitive requests from multiple lawyers, across time zones, and to generate quality work product in a fast-paced environment.
• A commitment to the highest standards of excellence and professionalism that are the hallmarks of our legal practice.

• One to three years of experience working for a law firm, financial institution or other similarly demanding environment.
• Familiarity with email marketing platforms (e.g., Vuture, HubSpot, Mailchimp), web content management systems (Crownpeak) and CRM (DealCloud) tools. The firm provides additional training in core software programs, as needed, to enhance skills and speed of work.
• Familiarity with and interest in web analytics software such as Google Analytics.
• Proficiency in standard spreadsheet, database, word processing and presentation applications (e.g., Excel, Word, PowerPoint, Adobe, Zoom).
• B.A. or equivalent required.

• Collaborate with regional marketing teams to understand their marketing and operational goals
• Develop best-in-class LSA profiles
• Manage campaign budgets and optimize performance
• Monitor campaign performance metrics and generate insightful reports
• Stay up-to-date on the latest Google Local Services Ads features and best practices
• Provide excellent customer service and build strong relationships with internal and Google support teams

• Bachelor's degree in Marketing, Advertising, or a related field (or equivalent experience)
• Cursory understanding of digital marketing principles
• Familiarity with Google Ads & Google Business Profiles (a plus)
• Excellent analytical and problem-solving skills
• Ability to prioritize tasks and manage multiple projects simultaneously
• Excellent written and verbal communication skills
• A passion for helping local businesses succeed

• Experience with Google Local Services Ads
• Experience in the home services industry
• Proven track record of success developing and auditing reports in Excel

• Opportunity to be part of a fast-paced and growing team
• Competitive salary and benefits package
• Learn from industry experts and develop your digital marketing skills
• Make a real difference in the success of local home services businesses