577 Advertising Analyst jobs in the United States

About the Company

Illuminas, a subsidy of Radius, is an award-winning, full-service research consultancy that has focused on designing, executing, and delivering market intelligence to the technology, hospitality, financial, and education industries for more than 20 years. Our methodologies include, but are not limited to, standard brand tracking research, product and pricing optimization research, thought leadership studies, in-depth qualitative interviews, and much more. To learn more visit .

About the Role

A Market Research Manager collaborates with a team to design and execute large-scale research studies. The ideal candidate will have experience managing all phases of qualitative and quantitative research from design through reporting. This position is full time, located in Austin, TX or remote.

Responsibilities

• Oversee the entire research project including project management, questionnaires and discussion guide design, data collection, developing analysis plans and writing interpretive, analytical reports.
• Own client communication to ensure their objectives are met and all project milestones and deliverables stay on schedule.
• Manage team of internal resources and external vendors, mentoring and training junior staff members.
• Formulate executive-level analysis, telling the “story” of each research project and crafting a compelling summary that utilizes visuals/infographics.
• Oversee all project-related meetings, including client meetings, internal brainstorming sessions and vendor meetings.

Qualifications

• Bachelor’s degree in business, math, statistics or related field.
• 5+ years of experience in custom market research, with expertise in managing the entire research lifecycle from design through reporting.

Required Skills

• Excellent verbal and written communication skills.
• Proven ability to multi-task in a fast-paced environment.
• Experience with both quantitative and qualitative research methodologies.
• Experience with business (B2B) research is preferred.
• Highly proficient in MS PowerPoint, Excel and Word.
• Curiosity, a natural desire to answer complex questions, and a dedication to lifelong learning and intellectual challenges.
• Experience in the tech industry a plus.

Preferred Skills

• Experience with business (B2B) research is preferred.
• Experience in the tech industry a plus.

Pay range and compensation package

• Comprehensive health, dental and vision insurance.
• 401(k) with company match.
• Variable compensation plan (i.e. annual bonus).
• Unlimited time-off.
• Generous parental leave policies.
• Mentorship program and training opportunities.

Equal Opportunity Statement

Illuminas is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Location: Hybrid within footprint. Footprint includes, but is not limited to: Buffalo, NY, Baltimore, MD, Bridgeport, CT, Boston, MA, Wilmington, DE, Washington, D.C., New York, NY, Philadelphia, PA
**Overview:**
We are looking for an innovative and results-driven research leader to spearhead comprehensive competitive benchmarking initiatives and deliver tailored market intelligence solutions. This position calls for deep expertise in both qualitative and quantitative research approaches, with a passion for transforming complex information into actionable strategic opportunities that support business priorities across Retail, Small Business, Commercial, and Wealth Management divisions.
The successful candidate will possess a proactive, consultative approach and demonstrate mastery in managing multifaceted research projects from concept through completion. They will excel at synthesizing data into strategic, visually impactful recommendations that inform high-level decisions. Superior communication skills, a talent for narrative-driven data visualization, and fluency with advanced survey and analytics platforms are essential to thrive in this role.
**Primary Responsibilities:**
+ Cultivate and sustain collaborative partnerships with internal clients across diverse business lines by engaging in regular communication to understand their unique business challenges and strategic objectives. Ensure that all research initiatives are thoroughly aligned with organizational priorities and deliver well-defined, actionable insights that drive business impact and inform critical decisions.
+ Serve as a trusted research consultant to stakeholders by facilitating in-depth needs assessments that clarify and refine research objectives. Translate these stakeholder needs into robust research designs, thoughtfully selecting and applying the most suitable qualitative and quantitative methodologies to address complex business questions and deliver meaningful, high-value results.
+ Oversee the execution of high-impact, strategic competitive benchmarking studies, applying advanced analytical techniques and a rigorous attention to detail to extract nuanced insights from complex data. Demonstrate intellectual curiosity and a commitment to methodological excellence by conducting comprehensive analyses that identify emerging trends, market opportunities, and areas for competitive differentiation.
+ Exhibit advanced proficiency in qualitative research methodologies by independently designing moderator guides and moderating focus groups, in-depth interviews, and other primary research.
+ Direct the full lifecycle of research projects, including the development of survey instruments, programming, sample selection, data collection, rigorous statistical analysis, and the delivery of actionable insights. Employ best practices and ensure all research activities adhere to established methodological standards.
+ Analyze and Interpret Complex Data Sets. Utilize advanced analytical techniques to examine large and multifaceted data sets, synthesizing key findings into clear, meaningful, and impactful strategic recommendations. Demonstrate expertise in identifying patterns, trends, and market opportunities to inform high-level business decisions.
+ Develop Narrative-Driven Insight Reports. Transform raw data into engaging and insightful stories, crafting visually compelling presentations and comprehensive reports that clearly communicate research outcomes to stakeholders and decision-makers.
+ Work closely with interdisciplinary teams to ensure alignment of research objectives with organizational strategies. Manage multiple projects concurrently, maintaining a high standard of quality and delivering results within established timelines.
+ Complete other related duties as assigned.
**Scope of Responsibilities:**
This position reports to the Head of Market Research. Project scope is typically on the department level. Projects are a mix of strategic and tactical in nature. Working team clients are normally VP level and below. Project owners are normally Admin, Group and Senior VP level and above.
**Education and Experience Required:**
Bachelors' degree and 6 years' of related experience, or in lieu of degree 10 years' related experience.
Highly proficient in Qualtrics or similar web survey software plus data visualization software such as PowerPoint.
Working knowledge of SPSS, SAS or other statistical software and survey development tools.
Employees in this position should be prepared to travel at least once per quarter within the M&T Bank east coast footprint (primarily to Buffalo, NY). Travel may occur more often than this and is based upon the needs of the business and projects assigned. Employees residing outside of the Buffalo market are anticipated to travel more often than those already located here.
**Education and Experience Preferred:**
Strong background in quantitative research (web/phone) and qualitative research (in person/online focus groups, advisory panels, and in-depth interviews), including survey design, data analysis and interpretation, report writing and presentation of key findings.
Working knowledge of a wide range of custom market research methodologies and techniques including customer satisfaction/loyalty research, brand awareness/usage, segmentation, ad/concept testing, conjoint, new product development, etc.
Exceptional storytelling skills with the ability to craft compelling narratives that effectively communicate research findings and insights to clients and stakeholders
Excellent organizational, communication (verbal and written) and interpersonal skills.
Demonstrates meticulous attention to detail, accuracy, and follow-through, with the ability to manage multiple assignments and perform effectively under pressure.
Master's degree or PhD with a concentration in Statistics, Psychology or Marketing preferred.
Graduate degree.
Prior management experience.
M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $85,104.04 - $141,840.07 Annual (USD). The successful candidate's particular combination of knowledge, skills, and experience will inform their specific compensation.
**Location**
Buffalo, New York, United States of America
M&T Bank Corporation is an Equal Opportunity/Affirmative Action Employer, including disabilities and veterans.

Location: Hybrid within footprint. Footprint includes, but is not limited to: Buffalo, NY, Baltimore, MD, Bridgeport, CT, Boston, MA, Wilmington, DE, Washington, D.C., New York, NY, Philadelphia, PA
**Overview:**
We are looking for an innovative and results-driven research leader to spearhead comprehensive competitive benchmarking initiatives and deliver tailored market intelligence solutions. This position calls for deep expertise in both qualitative and quantitative research approaches, with a passion for transforming complex information into actionable strategic opportunities that support business priorities across Retail, Small Business, Commercial, and Wealth Management divisions.
The successful candidate will possess a proactive, consultative approach and demonstrate mastery in managing multifaceted research projects from concept through completion. They will excel at synthesizing data into strategic, visually impactful recommendations that inform high-level decisions. Superior communication skills, a talent for narrative-driven data visualization, and fluency with advanced survey and analytics platforms are essential to thrive in this role.
**Primary Responsibilities:**
+ Cultivate and sustain collaborative partnerships with internal clients across diverse business lines by engaging in regular communication to understand their unique business challenges and strategic objectives. Ensure that all research initiatives are thoroughly aligned with organizational priorities and deliver well-defined, actionable insights that drive business impact and inform critical decisions.
+ Serve as a trusted research consultant to stakeholders by facilitating in-depth needs assessments that clarify and refine research objectives. Translate these stakeholder needs into robust research designs, thoughtfully selecting and applying the most suitable qualitative and quantitative methodologies to address complex business questions and deliver meaningful, high-value results.
+ Oversee the execution of high-impact, strategic competitive benchmarking studies, applying advanced analytical techniques and a rigorous attention to detail to extract nuanced insights from complex data. Demonstrate intellectual curiosity and a commitment to methodological excellence by conducting comprehensive analyses that identify emerging trends, market opportunities, and areas for competitive differentiation.
+ Exhibit advanced proficiency in qualitative research methodologies by independently designing moderator guides and moderating focus groups, in-depth interviews, and other primary research.
+ Direct the full lifecycle of research projects, including the development of survey instruments, programming, sample selection, data collection, rigorous statistical analysis, and the delivery of actionable insights. Employ best practices and ensure all research activities adhere to established methodological standards.
+ Analyze and Interpret Complex Data Sets. Utilize advanced analytical techniques to examine large and multifaceted data sets, synthesizing key findings into clear, meaningful, and impactful strategic recommendations. Demonstrate expertise in identifying patterns, trends, and market opportunities to inform high-level business decisions.
+ Develop Narrative-Driven Insight Reports. Transform raw data into engaging and insightful stories, crafting visually compelling presentations and comprehensive reports that clearly communicate research outcomes to stakeholders and decision-makers.
+ Work closely with interdisciplinary teams to ensure alignment of research objectives with organizational strategies. Manage multiple projects concurrently, maintaining a high standard of quality and delivering results within established timelines.
+ Complete other related duties as assigned.
**Scope of Responsibilities:**
This position reports to the Head of Market Research. Project scope is typically on the department level. Projects are a mix of strategic and tactical in nature. Working team clients are normally VP level and below. Project owners are normally Admin, Group and Senior VP level and above.
**Education and Experience Required:**
Bachelors' degree and 6 years' of related experience, or in lieu of degree 10 years' related experience.
Highly proficient in Qualtrics or similar web survey software plus data visualization software such as PowerPoint.
Working knowledge of SPSS, SAS or other statistical software and survey development tools.
Employees in this position should be prepared to travel at least once per quarter within the M&T Bank east coast footprint (primarily to Buffalo, NY). Travel may occur more often than this and is based upon the needs of the business and projects assigned. Employees residing outside of the Buffalo market are anticipated to travel more often than those already located here.
**Education and Experience Preferred:**
Strong background in quantitative research (web/phone) and qualitative research (in person/online focus groups, advisory panels, and in-depth interviews), including survey design, data analysis and interpretation, report writing and presentation of key findings.
Working knowledge of a wide range of custom market research methodologies and techniques including customer satisfaction/loyalty research, brand awareness/usage, segmentation, ad/concept testing, conjoint, new product development, etc.
Exceptional storytelling skills with the ability to craft compelling narratives that effectively communicate research findings and insights to clients and stakeholders
Excellent organizational, communication (verbal and written) and interpersonal skills.
Demonstrates meticulous attention to detail, accuracy, and follow-through, with the ability to manage multiple assignments and perform effectively under pressure.
Master's degree or PhD with a concentration in Statistics, Psychology or Marketing preferred.
Graduate degree.
Prior management experience.
M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $85,104.04 - $141,840.07 Annual (USD). The successful candidate's particular combination of knowledge, skills, and experience will inform their specific compensation.
**Location**
Buffalo, New York, United States of America
M&T Bank Corporation is an Equal Opportunity/Affirmative Action Employer, including disabilities and veterans.

Location: Hybrid within footprint. Footprint includes, but is not limited to: Buffalo, NY, Baltimore, MD, Bridgeport, CT, Boston, MA, Wilmington, DE, Washington, D.C., New York, NY, Philadelphia, PA
**Overview:**
We are looking for an innovative and results-driven research leader to spearhead comprehensive competitive benchmarking initiatives and deliver tailored market intelligence solutions. This position calls for deep expertise in both qualitative and quantitative research approaches, with a passion for transforming complex information into actionable strategic opportunities that support business priorities across Retail, Small Business, Commercial, and Wealth Management divisions.
The successful candidate will possess a proactive, consultative approach and demonstrate mastery in managing multifaceted research projects from concept through completion. They will excel at synthesizing data into strategic, visually impactful recommendations that inform high-level decisions. Superior communication skills, a talent for narrative-driven data visualization, and fluency with advanced survey and analytics platforms are essential to thrive in this role.
**Primary Responsibilities:**
+ Cultivate and sustain collaborative partnerships with internal clients across diverse business lines by engaging in regular communication to understand their unique business challenges and strategic objectives. Ensure that all research initiatives are thoroughly aligned with organizational priorities and deliver well-defined, actionable insights that drive business impact and inform critical decisions.
+ Serve as a trusted research consultant to stakeholders by facilitating in-depth needs assessments that clarify and refine research objectives. Translate these stakeholder needs into robust research designs, thoughtfully selecting and applying the most suitable qualitative and quantitative methodologies to address complex business questions and deliver meaningful, high-value results.
+ Oversee the execution of high-impact, strategic competitive benchmarking studies, applying advanced analytical techniques and a rigorous attention to detail to extract nuanced insights from complex data. Demonstrate intellectual curiosity and a commitment to methodological excellence by conducting comprehensive analyses that identify emerging trends, market opportunities, and areas for competitive differentiation.
+ Exhibit advanced proficiency in qualitative research methodologies by independently designing moderator guides and moderating focus groups, in-depth interviews, and other primary research.
+ Direct the full lifecycle of research projects, including the development of survey instruments, programming, sample selection, data collection, rigorous statistical analysis, and the delivery of actionable insights. Employ best practices and ensure all research activities adhere to established methodological standards.
+ Analyze and Interpret Complex Data Sets. Utilize advanced analytical techniques to examine large and multifaceted data sets, synthesizing key findings into clear, meaningful, and impactful strategic recommendations. Demonstrate expertise in identifying patterns, trends, and market opportunities to inform high-level business decisions.
+ Develop Narrative-Driven Insight Reports. Transform raw data into engaging and insightful stories, crafting visually compelling presentations and comprehensive reports that clearly communicate research outcomes to stakeholders and decision-makers.
+ Work closely with interdisciplinary teams to ensure alignment of research objectives with organizational strategies. Manage multiple projects concurrently, maintaining a high standard of quality and delivering results within established timelines.
+ Complete other related duties as assigned.
**Scope of Responsibilities:**
This position reports to the Head of Market Research. Project scope is typically on the department level. Projects are a mix of strategic and tactical in nature. Working team clients are normally VP level and below. Project owners are normally Admin, Group and Senior VP level and above.
**Education and Experience Required:**
Bachelors' degree and 6 years' of related experience, or in lieu of degree 10 years' related experience.
Highly proficient in Qualtrics or similar web survey software plus data visualization software such as PowerPoint.
Working knowledge of SPSS, SAS or other statistical software and survey development tools.
Employees in this position should be prepared to travel at least once per quarter within the M&T Bank east coast footprint (primarily to Buffalo, NY). Travel may occur more often than this and is based upon the needs of the business and projects assigned. Employees residing outside of the Buffalo market are anticipated to travel more often than those already located here.
**Education and Experience Preferred:**
Strong background in quantitative research (web/phone) and qualitative research (in person/online focus groups, advisory panels, and in-depth interviews), including survey design, data analysis and interpretation, report writing and presentation of key findings.
Working knowledge of a wide range of custom market research methodologies and techniques including customer satisfaction/loyalty research, brand awareness/usage, segmentation, ad/concept testing, conjoint, new product development, etc.
Exceptional storytelling skills with the ability to craft compelling narratives that effectively communicate research findings and insights to clients and stakeholders
Excellent organizational, communication (verbal and written) and interpersonal skills.
Demonstrates meticulous attention to detail, accuracy, and follow-through, with the ability to manage multiple assignments and perform effectively under pressure.
Master's degree or PhD with a concentration in Statistics, Psychology or Marketing preferred.
Graduate degree.
Prior management experience.
M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $85,104.04 - $141,840.07 Annual (USD). The successful candidate's particular combination of knowledge, skills, and experience will inform their specific compensation.
**Location**
Buffalo, New York, United States of America
M&T Bank Corporation is an Equal Opportunity/Affirmative Action Employer, including disabilities and veterans.

At HCSC, our employees are the cornerstone of our business and the foundation to our success. We empower employees with curated development plans that foster growth and promote rewarding, fulfilling careers.
Join HCSC and be part of a purpose-driven company that will invest in your professional development.
**Job Summary**
BASIC FUNCTION
HCSC is looking for a dynamic individual to join its Market Research team in CHICAGO IL! This position is responsible for gathering, organizing, analyzing, and interpreting various marketing, operational, and satisfaction data. Incumbent will also be responsible for the project management of primary quantitative and qualitative research projects, including content development, research design, sampling, survey programming, analyzing and reporting survey data, and research vendor management.
NOTE: this role is hybrid/flex and REQUIRES in-office visibility three days per week, working from home the other two days. Relocation will not be offered, sponsorship (either now or in the future) will not be available.
**JOB REQUIREMENTS**
+ Bachelor's Degree **OR** 4 years' marketing research, consulting or planning experience which may be substituted for the degree.
+ Solid knowledge of financial and statistical analysis and interpretation.
+ Keen quantitative and qualitative research and analytic skills.
+ Proficiency with key software packages (word processing, data management, spreadsheet, statistical analysis and presentation) and experience with corporate programming languages (i.e. SPSS, among others).
+ Project management skills, including strong organization, prioritization, problem solving and communication skills; ability to accept direction and feedback.
+ Excellent verbal, written and interpersonal communication skills.
+ Flexibility and responsiveness in managing multiple projects concurrently.
+ Initiative and persistence, with ability to meet deadlines.
+ Ability to work within a team environment.
+ PC proficiency to include MS Word, Excel, PowerPoint.
**PREFERRED JOB REQUIREMENTS**
+ Bachelor's Degree in Business, Marketing, Statistics, Economics, or Social Sciences.
+ Strong market research, research lab, or survey experience.
+ Healthcare industry experience.
NOTE: this role is hybrid/flex and REQUIRES in-office visibility three days per week, working from home the other two days. Relocation will not be offered, sponsorship (either now or in the future) will not be available.
**Are you being referred to one of our roles? If so, ask your connection at HCSC about our Employee Referral process!**
**Pay Transparency Statement:**
At Health Care Service Corporation, you will be part of an organization committed to offering meaningful benefits to our employees to support their life outside of work. From health and wellness benefits, 401(k) savings plan, pension plan, paid time off, paid parental leave, disability insurance, supplemental life insurance, employee assistance program, paid holidays, tuition reimbursement, plus other incentives, we offer a robust total rewards package for employees. Learn more about our benefit offerings by visiting .
The compensation offered will vary depending on your job-related skills, education, knowledge, and experience. This role aligns with an annual incentive bonus plan subject to the terms and the conditions of the plan.
**HCSC Employment Statement:**
We are an Equal Opportunity Employment employer dedicated to providing a welcoming environment where the unique differences of our employees are respected and valued. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other legally protected characteristics.
**Base Pay Range**
$40,900.00 - $91,000.00
Exact compensation may vary based on skills, experience, and location.
**Join our talent community and receive the latest HCSC news, content, and be first in line for new job opportunities.**
**Join our Talent Community. ( more than 80 years, HCSC has been dedicated to expanding access to high-quality, cost-effective health care and equipping our members with information and tools to make the best health care decisions for themselves and their families. As an industry leader, HCSC also has been helping to make the health care system work better for all Americans. To remain a leader, we offer compelling careers that encourage resourcefulness, strategic thought and empower you to make a difference in the lives of our members and their communities.
Today, with the industry at an important crossroad, HCSC is reimagining health care and looking for original thinkers who aren't afraid to make innovative contributions. We are an Equal Opportunity Employment employer dedicated to workforce diversity and a drug-free and smoke-free workplace. Learn more about HCSC, our commitment to our members and the opportunity you'll have to improve health care delivery in an open, collaborative environment.
HCSC is committed to diversity in the workplace and to providing equal opportunity to employees and applicants.
If you are an individual with a disability or a disabled veteran and need an accommodation or assistance in either using the Careers website or completing the application process, you can call us at to request reasonable accommodations.
Please note that only **requests for accommodations in the application process** will be returned. All applications, including resumes, must be submitted through HCSC's Career website on-line application process. If you have general questions regarding the status of an existing application, navigate to "candidate home" to view your job submissions.
Blue Cross and Blue Shield of Illinois, Blue Cross and Blue Shield of Montana, Blue Cross and Blue Shield of New Mexico, Blue Cross and Blue Shield of Oklahoma, and Blue Cross and Blue Shield of Texas,
Divisions of Health Care Service Corporation, a Mutual Legal Reserve Company, and Independent Licensee of the Blue Cross and Blue Shield Association
© Copyright 2025 Health Care Service Corporation. All Rights Reserved.

Location: Hybrid within footprint. Footprint includes, but is not limited to: Buffalo, NY, Baltimore, MD, Bridgeport, CT, Boston, MA, Wilmington, DE, Washington, D.C., New York, NY, Philadelphia, PA
**Overview:**
We are looking for an innovative and results-driven research leader to spearhead comprehensive competitive benchmarking initiatives and deliver tailored market intelligence solutions. This position calls for deep expertise in both qualitative and quantitative research approaches, with a passion for transforming complex information into actionable strategic opportunities that support business priorities across Retail, Small Business, Commercial, and Wealth Management divisions.
The successful candidate will possess a proactive, consultative approach and demonstrate mastery in managing multifaceted research projects from concept through completion. They will excel at synthesizing data into strategic, visually impactful recommendations that inform high-level decisions. Superior communication skills, a talent for narrative-driven data visualization, and fluency with advanced survey and analytics platforms are essential to thrive in this role.
**Primary Responsibilities:**
+ Cultivate and sustain collaborative partnerships with internal clients across diverse business lines by engaging in regular communication to understand their unique business challenges and strategic objectives. Ensure that all research initiatives are thoroughly aligned with organizational priorities and deliver well-defined, actionable insights that drive business impact and inform critical decisions.
+ Serve as a trusted research consultant to stakeholders by facilitating in-depth needs assessments that clarify and refine research objectives. Translate these stakeholder needs into robust research designs, thoughtfully selecting and applying the most suitable qualitative and quantitative methodologies to address complex business questions and deliver meaningful, high-value results.
+ Oversee the execution of high-impact, strategic competitive benchmarking studies, applying advanced analytical techniques and a rigorous attention to detail to extract nuanced insights from complex data. Demonstrate intellectual curiosity and a commitment to methodological excellence by conducting comprehensive analyses that identify emerging trends, market opportunities, and areas for competitive differentiation.
+ Exhibit advanced proficiency in qualitative research methodologies by independently designing moderator guides and moderating focus groups, in-depth interviews, and other primary research.
+ Direct the full lifecycle of research projects, including the development of survey instruments, programming, sample selection, data collection, rigorous statistical analysis, and the delivery of actionable insights. Employ best practices and ensure all research activities adhere to established methodological standards.
+ Analyze and Interpret Complex Data Sets. Utilize advanced analytical techniques to examine large and multifaceted data sets, synthesizing key findings into clear, meaningful, and impactful strategic recommendations. Demonstrate expertise in identifying patterns, trends, and market opportunities to inform high-level business decisions.
+ Develop Narrative-Driven Insight Reports. Transform raw data into engaging and insightful stories, crafting visually compelling presentations and comprehensive reports that clearly communicate research outcomes to stakeholders and decision-makers.
+ Work closely with interdisciplinary teams to ensure alignment of research objectives with organizational strategies. Manage multiple projects concurrently, maintaining a high standard of quality and delivering results within established timelines.
+ Complete other related duties as assigned.
**Scope of Responsibilities:**
This position reports to the Head of Market Research. Project scope is typically on the department level. Projects are a mix of strategic and tactical in nature. Working team clients are normally VP level and below. Project owners are normally Admin, Group and Senior VP level and above.
**Education and Experience Required:**
Bachelors' degree and 6 years' of related experience, or in lieu of degree 10 years' related experience.
Highly proficient in Qualtrics or similar web survey software plus data visualization software such as PowerPoint.
Working knowledge of SPSS, SAS or other statistical software and survey development tools.
Employees in this position should be prepared to travel at least once per quarter within the M&T Bank east coast footprint (primarily to Buffalo, NY). Travel may occur more often than this and is based upon the needs of the business and projects assigned. Employees residing outside of the Buffalo market are anticipated to travel more often than those already located here.
**Education and Experience Preferred:**
Strong background in quantitative research (web/phone) and qualitative research (in person/online focus groups, advisory panels, and in-depth interviews), including survey design, data analysis and interpretation, report writing and presentation of key findings.
Working knowledge of a wide range of custom market research methodologies and techniques including customer satisfaction/loyalty research, brand awareness/usage, segmentation, ad/concept testing, conjoint, new product development, etc.
Exceptional storytelling skills with the ability to craft compelling narratives that effectively communicate research findings and insights to clients and stakeholders
Excellent organizational, communication (verbal and written) and interpersonal skills.
Demonstrates meticulous attention to detail, accuracy, and follow-through, with the ability to manage multiple assignments and perform effectively under pressure.
Master's degree or PhD with a concentration in Statistics, Psychology or Marketing preferred.
Graduate degree.
Prior management experience.
M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $85,104.04 - $141,840.07 Annual (USD). The successful candidate's particular combination of knowledge, skills, and experience will inform their specific compensation.
**Location**
Buffalo, New York, United States of America
M&T Bank Corporation is an Equal Opportunity/Affirmative Action Employer, including disabilities and veterans.

Location: Hybrid within footprint. Footprint includes, but is not limited to: Buffalo, NY, Baltimore, MD, Bridgeport, CT, Boston, MA, Wilmington, DE, Washington, D.C., New York, NY, Philadelphia, PA
**Overview:**
We are looking for an innovative and results-driven research leader to spearhead comprehensive competitive benchmarking initiatives and deliver tailored market intelligence solutions. This position calls for deep expertise in both qualitative and quantitative research approaches, with a passion for transforming complex information into actionable strategic opportunities that support business priorities across Retail, Small Business, Commercial, and Wealth Management divisions.
The successful candidate will possess a proactive, consultative approach and demonstrate mastery in managing multifaceted research projects from concept through completion. They will excel at synthesizing data into strategic, visually impactful recommendations that inform high-level decisions. Superior communication skills, a talent for narrative-driven data visualization, and fluency with advanced survey and analytics platforms are essential to thrive in this role.
**Primary Responsibilities:**
+ Cultivate and sustain collaborative partnerships with internal clients across diverse business lines by engaging in regular communication to understand their unique business challenges and strategic objectives. Ensure that all research initiatives are thoroughly aligned with organizational priorities and deliver well-defined, actionable insights that drive business impact and inform critical decisions.
+ Serve as a trusted research consultant to stakeholders by facilitating in-depth needs assessments that clarify and refine research objectives. Translate these stakeholder needs into robust research designs, thoughtfully selecting and applying the most suitable qualitative and quantitative methodologies to address complex business questions and deliver meaningful, high-value results.
+ Oversee the execution of high-impact, strategic competitive benchmarking studies, applying advanced analytical techniques and a rigorous attention to detail to extract nuanced insights from complex data. Demonstrate intellectual curiosity and a commitment to methodological excellence by conducting comprehensive analyses that identify emerging trends, market opportunities, and areas for competitive differentiation.
+ Exhibit advanced proficiency in qualitative research methodologies by independently designing moderator guides and moderating focus groups, in-depth interviews, and other primary research.
+ Direct the full lifecycle of research projects, including the development of survey instruments, programming, sample selection, data collection, rigorous statistical analysis, and the delivery of actionable insights. Employ best practices and ensure all research activities adhere to established methodological standards.
+ Analyze and Interpret Complex Data Sets. Utilize advanced analytical techniques to examine large and multifaceted data sets, synthesizing key findings into clear, meaningful, and impactful strategic recommendations. Demonstrate expertise in identifying patterns, trends, and market opportunities to inform high-level business decisions.
+ Develop Narrative-Driven Insight Reports. Transform raw data into engaging and insightful stories, crafting visually compelling presentations and comprehensive reports that clearly communicate research outcomes to stakeholders and decision-makers.
+ Work closely with interdisciplinary teams to ensure alignment of research objectives with organizational strategies. Manage multiple projects concurrently, maintaining a high standard of quality and delivering results within established timelines.
+ Complete other related duties as assigned.
**Scope of Responsibilities:**
This position reports to the Head of Market Research. Project scope is typically on the department level. Projects are a mix of strategic and tactical in nature. Working team clients are normally VP level and below. Project owners are normally Admin, Group and Senior VP level and above.
**Education and Experience Required:**
Bachelors' degree and 6 years' of related experience, or in lieu of degree 10 years' related experience.
Highly proficient in Qualtrics or similar web survey software plus data visualization software such as PowerPoint.
Working knowledge of SPSS, SAS or other statistical software and survey development tools.
Employees in this position should be prepared to travel at least once per quarter within the M&T Bank east coast footprint (primarily to Buffalo, NY). Travel may occur more often than this and is based upon the needs of the business and projects assigned. Employees residing outside of the Buffalo market are anticipated to travel more often than those already located here.
**Education and Experience Preferred:**
Strong background in quantitative research (web/phone) and qualitative research (in person/online focus groups, advisory panels, and in-depth interviews), including survey design, data analysis and interpretation, report writing and presentation of key findings.
Working knowledge of a wide range of custom market research methodologies and techniques including customer satisfaction/loyalty research, brand awareness/usage, segmentation, ad/concept testing, conjoint, new product development, etc.
Exceptional storytelling skills with the ability to craft compelling narratives that effectively communicate research findings and insights to clients and stakeholders
Excellent organizational, communication (verbal and written) and interpersonal skills.
Demonstrates meticulous attention to detail, accuracy, and follow-through, with the ability to manage multiple assignments and perform effectively under pressure.
Master's degree or PhD with a concentration in Statistics, Psychology or Marketing preferred.
Graduate degree.
Prior management experience.
M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $85,104.04 - $141,840.07 Annual (USD). The successful candidate's particular combination of knowledge, skills, and experience will inform their specific compensation.
**Location**
Buffalo, New York, United States of America
M&T Bank Corporation is an Equal Opportunity/Affirmative Action Employer, including disabilities and veterans.

Location: Hybrid within footprint. Footprint includes, but is not limited to: Buffalo, NY, Baltimore, MD, Bridgeport, CT, Boston, MA, Wilmington, DE, Washington, D.C., New York, NY, Philadelphia, PA
**Overview:**
We are looking for an innovative and results-driven research leader to spearhead comprehensive competitive benchmarking initiatives and deliver tailored market intelligence solutions. This position calls for deep expertise in both qualitative and quantitative research approaches, with a passion for transforming complex information into actionable strategic opportunities that support business priorities across Retail, Small Business, Commercial, and Wealth Management divisions.
The successful candidate will possess a proactive, consultative approach and demonstrate mastery in managing multifaceted research projects from concept through completion. They will excel at synthesizing data into strategic, visually impactful recommendations that inform high-level decisions. Superior communication skills, a talent for narrative-driven data visualization, and fluency with advanced survey and analytics platforms are essential to thrive in this role.
**Primary Responsibilities:**
+ Cultivate and sustain collaborative partnerships with internal clients across diverse business lines by engaging in regular communication to understand their unique business challenges and strategic objectives. Ensure that all research initiatives are thoroughly aligned with organizational priorities and deliver well-defined, actionable insights that drive business impact and inform critical decisions.
+ Serve as a trusted research consultant to stakeholders by facilitating in-depth needs assessments that clarify and refine research objectives. Translate these stakeholder needs into robust research designs, thoughtfully selecting and applying the most suitable qualitative and quantitative methodologies to address complex business questions and deliver meaningful, high-value results.
+ Oversee the execution of high-impact, strategic competitive benchmarking studies, applying advanced analytical techniques and a rigorous attention to detail to extract nuanced insights from complex data. Demonstrate intellectual curiosity and a commitment to methodological excellence by conducting comprehensive analyses that identify emerging trends, market opportunities, and areas for competitive differentiation.
+ Exhibit advanced proficiency in qualitative research methodologies by independently designing moderator guides and moderating focus groups, in-depth interviews, and other primary research.
+ Direct the full lifecycle of research projects, including the development of survey instruments, programming, sample selection, data collection, rigorous statistical analysis, and the delivery of actionable insights. Employ best practices and ensure all research activities adhere to established methodological standards.
+ Analyze and Interpret Complex Data Sets. Utilize advanced analytical techniques to examine large and multifaceted data sets, synthesizing key findings into clear, meaningful, and impactful strategic recommendations. Demonstrate expertise in identifying patterns, trends, and market opportunities to inform high-level business decisions.
+ Develop Narrative-Driven Insight Reports. Transform raw data into engaging and insightful stories, crafting visually compelling presentations and comprehensive reports that clearly communicate research outcomes to stakeholders and decision-makers.
+ Work closely with interdisciplinary teams to ensure alignment of research objectives with organizational strategies. Manage multiple projects concurrently, maintaining a high standard of quality and delivering results within established timelines.
+ Complete other related duties as assigned.
**Scope of Responsibilities:**
This position reports to the Head of Market Research. Project scope is typically on the department level. Projects are a mix of strategic and tactical in nature. Working team clients are normally VP level and below. Project owners are normally Admin, Group and Senior VP level and above.
**Education and Experience Required:**
Bachelors' degree and 6 years' of related experience, or in lieu of degree 10 years' related experience.
Highly proficient in Qualtrics or similar web survey software plus data visualization software such as PowerPoint.
Working knowledge of SPSS, SAS or other statistical software and survey development tools.
Employees in this position should be prepared to travel at least once per quarter within the M&T Bank east coast footprint (primarily to Buffalo, NY). Travel may occur more often than this and is based upon the needs of the business and projects assigned. Employees residing outside of the Buffalo market are anticipated to travel more often than those already located here.
**Education and Experience Preferred:**
Strong background in quantitative research (web/phone) and qualitative research (in person/online focus groups, advisory panels, and in-depth interviews), including survey design, data analysis and interpretation, report writing and presentation of key findings.
Working knowledge of a wide range of custom market research methodologies and techniques including customer satisfaction/loyalty research, brand awareness/usage, segmentation, ad/concept testing, conjoint, new product development, etc.
Exceptional storytelling skills with the ability to craft compelling narratives that effectively communicate research findings and insights to clients and stakeholders
Excellent organizational, communication (verbal and written) and interpersonal skills.
Demonstrates meticulous attention to detail, accuracy, and follow-through, with the ability to manage multiple assignments and perform effectively under pressure.
Master's degree or PhD with a concentration in Statistics, Psychology or Marketing preferred.
Graduate degree.
Prior management experience.
M&T Bank is committed to fair, competitive, and market-informed pay for our employees. The pay range for this position is $85,104.04 - $141,840.07 Annual (USD). The successful candidate's particular combination of knowledge, skills, and experience will inform their specific compensation.
**Location**
Buffalo, New York, United States of America
M&T Bank Corporation is an Equal Opportunity/Affirmative Action Employer, including disabilities and veterans.