20 Advertising jobs in Maple Grove
Director, Regulatory Advertising & Promotion
Posted 10 days ago
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**Job Overview**
We are currently seeking a dynamic, highly motivated, and experienced individual for the position of **Director, Regulatory Advertising & Promotion** . The Director is part of the Global Regulatory Affairs (GRA) team based in the US. He/she will primarily function as the Regulatory reviewer for assigned products. This position is responsible for providing strategic, expert guidance on the advertising and promotion of assigned products, balancing regulatory requirements with the business needs and objectives. This position may train/mentor junior staff and/or oversee external consultants.
This position works with a high level of autonomy and requires limited coaching and mentoring.
**Job Duties and Responsibilities**
Advertising & Promotion Review Activities
+ Review and approve materials that comply with relevant external advertising & promotional regulations or codes of practice (e.g., FDA regulations, PhRMA guidelines, etc.) and are consistent with company guiding principles.
+ Align with regulatory colleagues on strategies to optimize the commercial success of products for clinical trials, labeling, etc.
+ Develop and maintain productive working relationships with colleagues and vendors contributing to development, review, and approval of promotional materials, e.g. Marketing and their Agencies, Legal, Compliance, and Medical Affairs.
+ Provide appropriate oversight of promotional material review and ensure on-time and accurate submission of applicable materials to regulatory agencies.
+ Establish a working relationship with the Office of Prescription Drug Promotion (OPDP) at FDA.
+ Serve as internal regulatory expert on FDA regulations, guidance and enforcement trends governing the promotion of prescription therapies.
+ May be responsible for creating and reviewing SOPs and department operating procedures.
Manage and Develop Talent
+ May train/mentor junior staff and/or oversee external consultants.
Key Core Competencies
+ Strong verbal and written communication skills; interpersonal skills; listening skills; and organizational skills with the ability to influence others, internally and externally, in a positive and effective manner
+ Unquestionable ethics, professional integrity, and personal values consistent with the SMPA values
+ Ability to work in a diverse environment
+ Ability to prioritize tasks and work across locations and time zones
+ Demonstrated ability to adapt to changing priorities and work effectively in a matrix organization
+ Demonstrated track record of leading promotional copy review and approval team and of successful interactions with OPDP staff and management
+ Sense of urgency and perseverance to achieve results
+ Capable of effectively negotiating with others while maintaining composure
+ Ability to learn new therapeutic areas when necessary
+ Ability to make complex decisions and willingness to defend difficult positions
+ Comfortable presenting to all levels of the organization including Senior Management
**Education and Experience**
+ 8 - 12 years experience in biotech or pharmaceutical industry with minimum of 8 years focused in regulatory advertising & promotion.
+ Advanced degree preferred (preferably in a scientific discipline)
The base salary range for this role is $187,520 - $234,400. Base salary is part of our total rewards package which also includes the opportunity for merit-based salary increases, short incentive plan participation, eligibility for our 401(k) plan, medical, dental, vision, life and disability insurances and leaves provided in line with your work state. Our robust time-off policy includes flexible paid time off, 11 paid holidays plus additional time off for a shut-down period during the last week of December, 80 hours of paid sick time upon hire and each year thereafter. Total compensation, including base salary to be offered, will depend on elements unique to each candidate, including candidate experience, skills, education and other factors permitted by law.
Disclaimer: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
**Confidential Data** : All information (written, verbal, electronic, etc.) that an employee encounters is considered confidential.
**Compliance** : Achieve and maintain Compliance with all applicable regulatory, legal and operational rules and procedures, by ensuring that all plans and activities for and on behalf of Sumitomo Pharma America (SMPA) and affiliates are carried out with the "best" industry practices and the highest ethical standards.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
**Mental/Physical Requirements** : Fast paced environment handling multiple demands. Must be able to exercise appropriate judgment as necessary. Requires a high level of initiative and independence. Excellent written and oral communication skills required. Requires ability to use a personal computer for extended periods of time.
**Sumitomo Pharma America (SMPA)** **is an Equal Employment Opportunity (EEO) employer**
Qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.
Sumitomo Pharma Co., Ltd. is a global pharmaceutical company based in Japan with key operations in the U.S. (Sumitomo Pharma America, Inc.), Canada (Sumitomo Pharma Canada, Inc.) and Europe (Sumitomo Pharma Switzerland GmbH) focused on addressing patient needs in oncology, urology, women's health, rare diseases, psychiatry & neurology, and cell & gene therapies. With several marketed products in the U.S., Canada, and Europe, a diverse pipeline of early- to late-stage assets, and in-house advanced technology capabilities, we aim to accelerate discovery, research, and development to bring novel therapies to patients sooner. For more information on SMPA, visit our website ( or follow us on LinkedIn ( .
At Sumitomo Pharma America, our work is guided by the Sumitomo Pharma mission, vision and values, which tie closely to our company's cultural pillars.
**Our** **Mission**
_To broadly contribute to society through value creation based on innovative research and development activities for the betterment of healthcare and fuller lives of people_ _worldwide_
**Our** **Vision**
_For Longer and Healthier Lives, we unlock the future with cutting edge technology and_ _ideas_
Marketing / Advertising Solutions Consultant
Posted 11 days ago
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We're hiring a strategic and hands-on Business Solutions Consultant for the Marketing and Advertising Services team within Cognizant's Moment practice. In this role, you would be part of the global team of Marketing and Content specialists known for envisaging and delivering solutions that unite the best of creativity and technology. This particular team is designed to compete with marketing and advertising agencies, to compete by delivering a new generation of differentiated solutions to CMOs and their teams.
Cognizant Moment reinvents experience in an AI-enabled world. As a team of over 18,000 creative leaders and technology experts, Cognizant Moment helps businesses create a new kind of experience ecosystem. We combine big data insights with the imaginative application of generative AI to drive innovation and deliver hyper-personalized, dynamic experiences that drive brand growth and differentiation.
We deliver end-to-end experiences across this AI enabled world in these areas:
+ Experience transformation
+ Digital products and platforms
+ Learning and employee experience
+ Marketing and content
+ Commerce
+ Customer service
The Marketing and Advertising team within Moment is a disruptor in the marketing space by combining proven marketing strategy and creative skills with deep technology and engineering capabilities. We're best known for strategizing, crafting and orchestrating modern marketing and advertising experiences that are dynamic, personalized and global in scale.
The most common opportunities we build solutions for are:
+ Marketing orchestration/implementation/Martech
+ Marketing audience/data/performance optimization
+ Leveraging AI/technology for better creativity and effectiveness
In these areas and beyond, we pursue unique solutions that challenge conventional agency solutions to better foster growth, attract new customers, strengthen loyalty, and drive new revenue streams. Creating and realizing these unique solutions is where you come in.
**Work Model**
We strive to provide flexibility wherever possible. Based on this role's business requirements, this is a remote position open to qualified applicants based in the United States, preferably on the East Coast or Central US. This role does require some travel, estimated at a maximum of 25%. Regardless of your working arrangement, we are here to support a healthy work-life balance through our various wellbeing programs.
In this role, you will:
+ **Craft solutions:** in response to early-stage client conversations and RFPs (led by Cognizant Moment Experience Partners), develop marketing and advertising solutions and proposals individually and as a team.
+ **Lead new solution deliveries:** following client buy-in to proposed solution, land engagement and lead initial delivery as envisaged. Gradually reduce involvement over time as delivery settles but retain oversight and accountability.
+ **Refine and standardize offers:** ensure feedback from clients is fed back into solutions and offers, and that core solutioning materials are standardized and centralized for use across teams.
+ **Lead marketing specialists across competencies and service lines:** nurture the network of sales and solution experts across Cognizant Moment and beyond to build and deliver marketing and advertising solutions that embody the best of what the business has to offer.
**What you need to have to be considered**
+ You have a deep experience in marketing and advertising, including within agencies and facing into senior marketing clients on large scale deliveries and pitches. Likely you've been in client services or a been a client leader during your career.
+ You have worked in or adjacent to large, complex global consultancy organizations with sophisticated technology capabilities and breadth of clients.
+ You know what good looks like in marketing and advertising. You understand the value of conventional strategic and creative capabilities.
+ You have proven expertise in, and a passion for progressive marketing strategies, Martech, using AI (e.g. for strategy, for orchestration and creative development) and new technology more broadly.
+ You are excited about disrupting the status quo and competing with agencies by developing and implementing new solutions that they aren't capable of.
+ You've led clients through solutions and also have had accountability for accounts and client deliveries.
+ You've been the key decision maker: the one who decides and controls the narrative of the solution, keeps everyone on track and ensures we do what we say we will when the opportunity lands.
We're excited to meet people who share our mission and can make an impact in a variety of ways. Don't hesitate to apply, even if you only meet the minimum requirements listed. Think about your transferable experiences and unique skills that make you stand out as someone who can bring new and exciting things to this role.
The annual base salary for this position is between $170,000-$180,000. This position is also eligible for Cognizant's discretionary annual incentive program, based on performance and subject to the terms of Cognizant's applicable plans.
**Benefits:**
Cognizant offers the following benefits for this position, subject to applicable eligibility requirements:
+ Medical/Dental/Vision/Life Insurance
+ Paid holidays plus Paid Time Off
+ 401(k) plan and contributions
+ Long-term/Short-term Disability
+ Paid Parental Leave
+ Employee Stock Purchase Plan
Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.
Media & Social Marketing Manager
Posted 10 days ago
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**Employment Type:** Full Time
**Date Posted:** 7/7/2025
**Location:** Remote
**Pay Range:** 65000.00 - 95000.00 USD per Hour
**Job Number:** JO-2507-2679
**Primary Function**
We are seeking a dedicated Media and Social Marketing Manager. In this role you will assist the Brand Media team in the operational execution of paid media campaigns across channels including but not limited to Paid Search and Social. Serves all external media needs corporate-wide to ensure completion of the marketing strategy through the development and implementation of media planning, buying, and campaign optimization. Ensures paid media is scheduled and delivered according to the marketing plan and complies with the organization's marketing standards. Responsible for one or more of the following areas: ongoing management of agency resources; developing, socializing and implementing media strategies and campaigns across traditional, social and digital channels; performance monitoring, optimization and reporting; use of data driven insights to drive innovation; channel management; and/or managing budgets.
**Duties & Responsibilities**
+ Contributes to the development and optimization of digital, social and traditional media strategies; and may develop moderately complex single-channel media strategies.
+ Collaborates with Media Team to translate business intelligence and internal client objectives prior to guiding media agencies.
+ Collaborates with internal stakeholders to understand the parameters for developing media strategies.
+ Socializes media recommendations (ie, explains rationale for media strategy and how it meets business objectives and adheres to media best practices).
+ Ensures media plans are implemented correctly and in a timely manner.
+ Assists in the management of budget plans.
+ Serves as a resource to team members on matters of a routine nature.
+ Applies foundational knowledge of social and digital marketing principles.
+ Effectively communicates and collaborates with agency to ensure alignment with goals and prioritization.
+ Applies a moderate understanding of analytics and measurement tools/techniques to test and optimize performance against objectives.
+ Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
**Skills & Qualifications**
+ Solid foundational knowledge of digital or social marketing industry and practices.
+ Proficient with MS Office, Word, Excel and PowerPoint.
+ Proficient knowledge on impact of social marketing to an omni-channel experience.
+ Demonstrated success in developing search and social tactical strategies in alignment with business goals, preferably across insurance and financial service products.
+ Understanding of marketing attribution and measurement methodologies in relation to testing within paid search.
+ Proficient with managing multiple projects with attention to detail.
+ Proficient with influencing business decisions.
+ Proficient with facilitating and/or participating in cross-functional teams.
+ Proficient with collaborating with key stakeholders.
+ Expert in Agile working environments.
**Education & Experience**
+ Bachelor's Degree; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.
+ 4 or more years of experience in a marketing, sales, advertising and/or communications function, to include at least 2 years of experience in one or more of the following areas: social marketing, digital marketing, website merchandising, search marketing, mobile marketing, or digital campaign management.
+ Experience in navigating and executing within search buying platforms (Google Ads, SA360 and Bing), social buying platforms (Meta, Snapchat, TikTok, etc.), and web analytics tools (Tableau, Adobe).
+ US military experience through military service or a military spouse/domestic partner.
**To Apply**
Use the link at the bottom of this page to apply. Make sure you are using the latest version of your browser.
**Diversity Inclusion & Customer Service Statement**
TeamPeople, a division of System One, is an organization dedicated to providing superior customer service. Outstanding customer service encompasses everything from performing the technical, creative and operational aspects of our jobs to the best of our ability, to going the extra mile to assist our customers and colleagues in any way. TeamPeople not only serves as a valued partner for our clients, but we offer eligible employees health and welfare benefits coverage options including medical, dental, vision, spending accounts, life insurance, voluntary plans, as well as participation in a 401(k) plan.
We respect, value and celebrate the unique attributes, characteristics and perspectives that make each person who they are. We also believe that bringing diverse individuals together allows us to collectively and more effectively address the issues that face our customers. It is our aim, therefore, that our partners, strategies and investments reflect these core values. TeamPeople is dedicated to providing superior customer service and is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, age, national origin, disability, family care or medical leave status, genetic information, veteran status, marital status, or any other characteristic protected by applicable federal, state, or local law.
**Global HQ**
6402 Arlington Blvd, Suite 1020
Falls Church, VA 22042
Digital Marketing Manager
Posted today
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Get AI-powered advice on this job and more exclusive features. This range is provided by Adecco. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $58.00/hr - $2.00/hr Adecco Creative and Marketing is seeking a Digital Marketing Specialist to manage and execute cross-channel marketing campaigns with a focus on paid media, email marketing, website management, and campaign analytics. This role collaborates with both local and regional teams to support strategic marketing efforts and drive growth. This role is hybrid in Minneapolis, MN. Please only local candidates apply. The rate for this role is between 58- 62hr. Key Responsibilities: Execute and support campaigns across platforms including Meta, LinkedIn, ZoomInfo, StackAdapt, YouTube, and Yahoo Collaborate with local market and regional marketing teams to ensure alignment and performance Develop and manage email campaigns via Marketo (e.g., newsletters, lead gen, nurture campaigns) Build responsive emails using Chamaileon for Marketo integration Build, publish, and manage campaign landing pages and blog content using Adobe Experience Manager and Edge Delivery Services Maintain core site pages tailored for key audiences (members, brokers, employers, and consumers) Generate and deliver campaign performance reports using tools such as Adobe Analytics and Domo Work closely with a small, agile B2B growth team and coordinate with internal media and creative partners Qualifications: 3+ years managing paid media campaigns 1+ year experience with Marketo Preferred Experience: 3+ year website content management experience Familiarity with Microsoft SharePoint and Office Suite 3+ year experience with Adobe Analytics and Adobe Data Loader Ideal Candidate Attributes: Self-motivated and able to work independently Comfortable in a dynamic, fast-paced environment Strong critical thinking and process improvement skills Familiar with large-scale paid media campaign operations Experience in the healthcare industry is a plus Seniority level Seniority level Mid-Senior level Employment type Employment type Contract Job function Job function Marketing Industries Hospitals and Health Care and Insurance Referrals increase your chances of interviewing at Adecco by 2x Get notified about new Digital Marketing Manager jobs in Minneapolis, MN . Eagan, MN 120,000.00- 130,000.00 3 weeks ago Director of Growth Marketing, Direct-to-Consumer Minneapolis, MN 194,000.00- 344,200.00 1 day ago Minneapolis, MN 115,000.00- 125,000.00 3 weeks ago Director / Senior Director of Corporate MarketingGrowth, Loyalty & Digital ServicesMinneapolis, MN Minneapolis, MN 105,000.00- 175,000.00 2 weeks ago Practice Director (Marketing & Creative) Minneapolis, MN 115,000.00- 135,000.00 1 day ago Eden Prairie, MN 220,000.00- 270,000.00 3 weeks ago St Paul, MN 169,400.00- 254,000.00 1 month ago Director / Senior Director of Corporate Marketing Minneapolis, MN 105,000.00- 175,000.00 2 weeks ago St Paul, MN 169,400.00- 254,000.00 2 weeks ago Minneapolis, MN 130,000.00- 165,000.00 1 week ago Minneapolis, MN 188,000.00- 283,000.00 13 hours ago Sr. Group Marketing Manager, Deep Venous and Embolization Eagan, MN 135,000.00- 145,000.00 3 weeks ago Sr. Manager, Marketing Analytics & Measurement Minneapolis, MN 111,000.00- 186,000.00 2 weeks ago Director of Communications and Marketing St Paul, MN 90,000.00- 100,000.00 1 week ago Legacy of Farmington - Marketing Director Farmington, MN 60,000.00- 65,000.00 1 month ago Procurement Senior Manager, Marketing AdTech/MarTech Director Experiential Marketing – Global Facilities St Paul, MN $1 1,900.00- 212,900.00 2 months ago Minneapolis, MN 70,000.00- 80,000.00 6 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
Digital Marketing Manager
Posted 3 days ago
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Location : Bloomington, MN, hybrid 3 days on-site Job Type : Contract-to-hire Target pay : $55- $5 / hr About Us : Our cutting-edge CPG client is seeking a highly skilled and data-driven Digital Marketing Manager with deep B2C expertise to join our team. If you thrive in a fast-paced environment, have a passion for digital marketing, and excel in strategy and execution, we want to hear from you! This is an exciting opportunity to join the Digital Center of Excellence team and work on world-renowned CPG brands. Job Summary : As a Digital Marketing Manager , you will be responsible for developing, executing, and analyzing digital marketing campaigns across multiple channels, with a strong focus on B2C strategies. You will leverage your expertise in content marketing, paid media, SEO, email marketing, and analytics to drive brand awareness, customer engagement, and lead generation. Your role will involve both strategic planning and hands-on implementation to ensure marketing objectives align with business goals. Key Responsibilities : Develop and execute comprehensive B2C digital marketing strategies to drive traffic, engagement, and conversions. Manage and optimize multi-channel campaigns, including paid search (PPC), social media advertising, SEO, email marketing, and content marketing. Conduct market research and competitor analysis to identify opportunities for growth within the B2C landscape. Create and oversee content marketing strategies, including blog posts, social media content, and video marketing, tailored for consumer audiences. Utilize web analytics tools (Google Analytics, etc.) to track, measure, and report on campaign performance. Implement and monitor A / B testing initiatives to optimize conversion rates and enhance customer experiences. Work collaboratively with designers, developers, and other stakeholders to ensure cohesive digital strategies. Manage and optimize website performance, with a focus on B2C engagement. Stay up to date with industry trends, emerging technologies, and best practices to enhance digital marketing effectiveness. Required Skills & Qualifications : Bachelor’s degree in Marketing, Business, Communications, or a related field. 5+ years of experience in digital marketing strategy, execution, and analysis, with a strong emphasis on B2C marketing. Strong knowledge of Google Ads, Meta Suite, and other digital advertising platforms. Proficiency in SEO, keyword research, and on-page / off-page optimization techniques. Hands-on experience with email marketing platforms (HubSpot, Mailchimp, etc.). Strong analytical skills and ability to interpret data to drive decisions. Experience with CRM platforms and marketing automation tools is a plus. Excellent communication, project management, and organizational skills. Ability to work independently and collaboratively in a fast-paced environment. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing Industries Marketing Services and Wholesale Building Materials Referrals increase your chances of interviewing at 24 Seven Talent by 2x Inferred from the description for this job Medical insurance Vision insurance 401(k) Get notified about new Digital Marketing Manager jobs in Greater Minneapolis-St. Paul Area . Director, Brand & Marketing Communications Monticello, MN $1 0,000.00- 160,000.00 3 days ago Eagan, MN 120,000.00- 130,000.00 1 week ago Director of Growth Marketing, Direct-to-Consumer Minneapolis, MN 194,000.00- 344,200.00 1 week ago Minneapolis, MN 159,100.00- 218,790.00 1 week ago Director / Senior Director of Corporate MarketingGrowth, Loyalty & Digital ServicesMinneapolis, MN Minneapolis, MN 105,000.00- 175,000.00 1 day ago Sr. Director, Marketing - The Toro Company Minneapolis, MN 115,000.00- 125,000.00 1 week ago Director - Digital Marketing and Demand Generation Minneapolis, MN 120,000.00- 150,000.00 3 days ago Minneapolis, MN 150,000.00- 186,100.00 1 week ago Minneapolis, MN 130,000.00- 165,000.00 2 weeks ago St Paul, MN 169,400.00- 254,000.00 6 days ago Director of Communications and Marketing St Paul, MN 90,000.00- 110,000.00 1 month ago St Paul, MN 169,400.00- 254,000.00 3 weeks ago Practice Director (Marketing & Creative) Minneapolis, MN 133,365.00- 156,900.00 1 week ago Director / Senior Director of Corporate Marketing Minneapolis, MN 105,000.00- 175,000.00 14 hours ago Sr. Manager, Marketing Analytics & Measurement Minneapolis, MN 111,000.00- 186,000.00 1 day ago Minneapolis, MN 120,000.00- 170,000.00 1 week ago Eagan, MN 135,800.00- 290,550.00 2 weeks ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. J-18808-Ljbffr Create a job alert for this search #J-18808-Ljbffr
Digital Marketing Specialist
Posted today
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Responsibilities:
- Develop and manage digital marketing campaigns, including Google Ads, email marketing, and social media strategies.
- Create and update website content to ensure it aligns with organizational goals and engages the target audience.
- Design promotional materials and graphics for events, social media, and store signage.
- Plan and coordinate community events and conferences to foster engagement and organizational visibility.
- Monitor and analyze digital performance metrics using tools like Google Analytics to optimize marketing efforts.
- Collaborate with internal teams to ensure cohesive branding and messaging across all platforms.
- Manage social media content creation and scheduling to maintain a consistent online presence.
- Work independently to identify marketing opportunities and implement creative solutions.
- Build relationships within the community to strengthen partnerships and drive event participation.
- Maintain and enhance corporate website functionality and design to improve user experience. Requirements - Proven experience in digital marketing, including Google Ads, Google Analytics, and social media campaigns.
- Strong proficiency in graphic design tools and the ability to create visually appealing content.
- Demonstrated ability to manage website updates and maintain engaging online platforms.
- Excellent organizational skills with experience in planning events and promotional activities.
- Self-motivated and capable of working independently to drive marketing initiatives.
- Exceptional communication skills to collaborate with teams and engage community stakeholders.
- Knowledge of email campaign strategies and tools to effectively reach target audiences.
- A passion for community involvement and contributing to non-profit objectives. Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app ( and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use ( .
VP, Digital Marketing
Posted 11 days ago
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Location: Remote, United States, United States
**Description**
Dodge Construction Network (Dodge) is seekinga dynamicand performance-drivenVP, DigitalMarketing with deep expertise in generating high volumes of qualified SMB leads through data-driven organic, paid and social marketing strategies that reflect increasing end-market adoption of AI in the customer journey and purchase funnel. This hands-on role will alsoleadthe optimization and redevelopment of Dodge's marketing websites, ensuring they arehighperforming secure and aligned with customer needs. This role is ideal for a digital leader with strongMarTechacumen, a growth mindset, and a passion for leveraging AI and scalable digital tactics to convert interest into measurable revenue.
This is a full-time position and reports directly to the Chief Marketing Officer.
**_Preferred Location_**
This is a remote, home-office based role and candidates located in the continental United States will be considered.
**_Travel Requirements_**
Expected travel is 10% for this role.
**_Essential Functions_**
**Lead Generation (with strong focus on high-volume SMB)**
+ Develop and execute digital strategies and campaigns to drive large-scale SMB lead generation across paid media, SEO, social, affiliate, and retargetingchannels -achieving aggressive growth targets while optimizing CAC
+ Diversify campaign mix beyond paid search to other forms of B2B paid media (e.g., LinkedIn) and develop a strategy for enabling potential customers to become aware of and interested in Dodge in an increasingly AI-first user journey
+ Optimize ad targeting, ad copy, landing pages, offers, and conversion paths to improve engagement and lead quality; develop a deep understanding of our customer/prospect segments and the best approaches to target them
+ Track campaign, lead-generation, cost metrics and develop analytics insights that drive ongoing performance improvement
+ Coordinate with Social and Outbound Marketing colleagues to ensure messaging alignment and proper lead capture
+ In partnership with Head of Revenue Operations, ensure that all leads are integrated into sales systems (e.g., SFDC) and that lead qualification and opportunity conversion metrics are accurate and applied to improving campaign performance
**Website Strategy, Maintenance, Performance and Redevelopment**
+ Manage, and as needed, update or upgrade the existing Dodge marketing websites (construction.com, TBB, IMS, Sweets, Principia)
+ Track and analyze website traffic, user navigation, and organic lead generation. Identify insights that lead to 'no-regret' site improvements (e.g., projects.construction.com, form fill pages, home page text)
+ Ensure that Dodge content is published in a highly visible and easily accessible manner, including our project data (see projects.construction.com), data and insights from our team of economists, and insights from our research team and ensuring that all content assets are easily sharable across social channels
+ Maintain a high SEO score forthe websites
+ In partnership with CTO, ensure that websites are secure and well-defended from malicious actors
+ Lead the strategy, redesign, redevelopment and potential integration of the sites (starting with construction.com) in partnership withandinput from Marketing, Product and Sales leaders and stakeholders and with technical support from a technical front-end website developer
+ Strategic input provided from CMO on brand architecture, target customer segments, and segment-specific pain points. You should display an intense curiosity to understand and refine the messaging around our customer segments (i.e., pain points) to ensure that our website reflects and reinforces the engagements that our sales teams have with customers and prospects; you will develop a deep understanding of our segment-specific competitors to ensure that our differentiators are clearly articulated
+ Website content input from Product leadership on product/solution value propositions and competitive differentiation (including surfacing of insights related to project data and analytics)
+ Input from Research and Economist teams for distribution of proprietary content (e.g., subscriptions to economistnewsletter, research whitepapers,etc)
+ Partnership with Sales teams to obtain compelling customer testimonials
**Martech & Digital Infrastructure Leadership**
+ Oversee the design and performance of the marketing tech stack to support high-volume lead flow, segmentation, and campaign measurement; ensure seamless integration with sales andRevOpssystems
**_Education Requirement_**
Bachelor's degree in a related field or equivalent education and work experience
**_Required Experience, Knowledge and Skills_**
+ **10+ years in digital marketing** , with a strong track record of high-volume SMB lead generation and revenue-focused growth
+ **Expert** **in performance marketing** , including paid social, search,programmatic, SEO/SEM, content syndication, and email marketing
+ **Proven success in campaign strategy and execution** that drives pipeline, optimizes CAC, and improves ROI
+ **Strong analytical and data-driven mindset** , fluent in attribution modeling, funnel analysis, and ROAS optimization
+ **Advanced proficiency in** **MarTech** , including WordPress CMS, Salesforce Pardot, GA4, GTM,Unbounce,Ongage, Event Brite, ON24, Adobe Creative Cloud, and Hive
+ **Hands-on experience with website strategy and optimization** , including multi-site management, SEO, UX, and site performance improvement
+ **Strategic yet execution-oriented** , able to synthesize complex product/customer landscapes into clear, impactful marketing actions
+ **Strong cross-functional collaborator** , experienced in aligning Product, Sales, and Engineering on messaging, digital experience, and lead flow
+ **Customer- and outcome-focused** , with deep empathy for end-user needs and a passion for building scalable, AI-enhanced marketing systems
+ **Background in B2B SaaS, tech, or fast-paced digital environments** preferred
**_About Dodge Construction Network_**
Dodge Construction Network exists to deliver the comprehensive data and connections the construction industry needs to build thriving communities. Our legacy is deeply rooted in empowering our customers with transformative insights, igniting their journey towards unparalleled business expansion and success. We serve decision-makers who seek reliable growth and who value relationships built on trust and quality. By combining our proprietary data with cutting-edge software, we deliver to our customers the essential intelligence needed to excel within their respective landscapes. We propel the construction industry forward by transforming data into tangible guidance, driving unparalleled advancement.
Dodge isthe catalyst for modern construction.
**_Salary Disclosure_**
_Base Salary Range: $180,000-$220,000_
This represents the expected salary range for this job requisition. Final offers may vary from the amount listed based on factors including geography, candidate experience and expertise, and other job-related factors. Dodge Construction Network's compensation and rewards package for full time roles includes a market competitive salary, comprehensive benefits, and, for applicable roles, uncappedcommissionsplans or an annual discretionary performance bonus.
**_For this role, we are only considering candidates who are legally authorized to work in the United States and who do not now or in the_** **_?_** **_future require sponsorship for employment visa status._**
**_A background check is required after a conditional job offer is made. Consideration of the background check will be tailored to the requirements of the job and consistent with all federal state and local ordinances._**
**_Reasonable Accommodation_**
**_Dodge Construction Network is committed to recruiting, hiring, and promoting people with disabilities. If you need an accommodation or assistance completing the online application, please email_** **_?_** ** ** **_._**
**_Equal Employment Opportunity Statement_**
**_Dodge Construction Network is an Equal Opportunity Employer. We are committed to leveraging the talent of a diverse workforce to create great opportunities for our business and our people. All employment decisions shall be based on merit, qualifications, and business needs without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, pregnancy, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law._**
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Digital Marketing Tagging Manager
Posted today
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Job Description
The Digital Web Analytics & Tagging team is a part of the Marketing Analytics and Technology organization at U.S. Bank and is responsible for managing digital data collection from beginning (goal of Application/Feature) to end (reporting of Application/Feature) to provide an accurate and trustworthy digital data foundation and data literacy. It is an enabling function supporting the Business Unit Marketing and Enterprise Analytics & Customer Experience teams (EACX) and thereby the Chief Product Officers/Line of Business, responsible for measuring, assessing and articulating the efficacy of our marketing strategies to help drive growth and/or efficiency opportunities across the bank.
U.S. Bank is looking for a Digital Marketing Tagging Manager to reside within the Digital Web Analytics & Tagging team. This person will be responsible for the implementation and testing of 1st and 3rd party tagging solutions for marketing campaigns, as well as data collection management and privacy governance across the marketing ecosystem.
Primary Responsibilities
- Work with internal partners and agency partners on the tagging strategy and implementation of various marketing analytics tags within our tag management system.
- Lead 3rd party marketing tagging requirements discussions between the agency(s) and the internal marketing teams plus testing and monitoring tag activity to ensure proper measurement and privacy compliance.
- Support and maintain updating all media tag documentation and tracking tools as well as supporting the governance of tags across sites.
- Work closely with Compliance and Risk Teams for tag approvals and auditing.
- Liaison with Marketing Agency(s) and Tagging implementation team to ensure correct information flow between teams.
Basic Qualifications
- Bachelor's degree in a related field, or equivalent work experience
- Five to seven years of statistical and/or data analytics experience
Preferred Skills/Experience
- Knowledge of tag management systems like Tealium, GTM, etc.
- Experience reading JavaScript and understanding how 3rd party marketing and analytics are implemented on websites.
- An understanding of media vendor tagging and procurement (3rd party tags).
- Experience using OneTrust to support digital opt-out and consent management.
- Experience with debugger tools (Preferred Chrome console, Alternatives: Charles, Chrome plugin debugger tools, etc.).
- Proficiency in MS Office Suite, specifically Excel and PowerPoint.
- Experience and understanding of Adobe Analytics & Workspace.
- General understanding of marketing channels and tactics.
- Experience with Microsoft Teams, Jira and/or Confluence.
- Experience with Google Campaign Manager, DV360 & SA360 as it relates to tag development & deployment.
- Tagging solution experience within an agency environment.
- Knowledge of setting up ObservePoint audits.
- Must have keen attention to detail and strong organizational skills.
- Must be an excellent, detailed communicator (verbal & written) who is able to disseminate information across a wide variety of expertise levels within external & internal groups.
- Should have a project manager mentality and enjoy that type of work.
- An inquisitive mind who likes to stay up-to-date on the latest trends as they relate to your industry and expertise.
- Someone who is always looking for efficiencies and better, easier ways to achieve goals.
Tag: INDMO
This role offers a hybrid/flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days.
If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants .
Benefits:
Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following (some may vary based on role, location or hours):
- Healthcare (medical, dental, vision)
- Basic term and optional term life insurance
- Short-term and long-term disability
- Pregnancy disability and parental leave
- 401(k) and employer-funded retirement plan
- Paid vacation (from two to five weeks depending on salary grade and tenure)
- Up to 11 paid holiday opportunities
- Adoption assistance
- Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program.
The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $105,400.00 - $124,000.00
U.S. Bank will consider qualified applicants with arrest or conviction records for employment. U.S. Bank conducts background checks consistent with applicable local laws, including the Los Angeles County Fair Chance Ordinance and the California Fair Chance Act as well as the San Francisco Fair Chance Ordinance. U.S. Bank is subject to, and conducts background checks consistent with the requirements of Section 19 of the Federal Deposit Insurance Act (FDIA). In addition, certain positions may also be subject to the requirements of FINRA, NMLS registration, Reg Z, Reg G, OFAC, the NFA, the FCPA, the Bank Secrecy Act, the SAFE Act, and/or federal guidelines applicable to an agreement, such as those related to ethics, safety, or operational procedures.
Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.
Posting may be closed earlier due to high volume of applicants.
Manager Digital Marketing Analytics
Posted 1 day ago
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Job Description
Ameriprise Financial Services, LLC 14 hours ago Be among the first 25 applicants Join to apply for the role at Ameriprise Financial Services, LLC Get AI-powered advice on this job and more exclusive features. Ameriprise Financial has a great new opportunity for a Manager – Digital Marketing Analytics to join our team! You will play a key role within EDAI (Enterprise Data, Analytics, & Insights) to drive tangible business results by providing actionable insights and recommendations through the analysis of digital marketing initiatives. This role will support several business units. You will collaborate closely with your leader and product owner leaders on strategic initiatives, prioritization, and resourcing needs. Key Responsibilities Analytical Support : Provide end to end analytical support to an enterprise business line(s) utilizing EDAIs Core competencies – analytic capabilities, big data, measurement, and decision analysis. Business Partner Engagement : Build new or maintain existing business partner engagement : Understand business objectives / priorities and build data solutions and analytics capabilities to drive value / impact. Identify opportunities for deep-dive analyses that drive tangible business results independently. Present the data in a clear and compelling way to communicate insights, tell a story, and influence strategy. Business Requirements Management : Collaborate with external and / or internal business partners to finalize the business scope, create business requirements, translate business requirements into technical requirements, execute or facilitate execution against those requirements, perform all required quality control processes to ensure highest quality. May directly lead projects. Data Expert : Function as a data expert and steward for an assigned enterprise business line(s) to design and construct effective solutions to business problems. Analytics Tool Expert : Function as an expert and steward of one or more analytic tools. Be a subject matter expert for those tools and create a strategy for maximizing their benefits and effectiveness. Operational Excellence : Identify opportunities for operational excellence with cross-functional teams that are a part of our agile team. Some examples include analytics automation, implementation of agile methodologies, integration of Artificial Intelligence capabilities, standardization of data rules, enhancing QA process, identifying opportunities to improve speed to market, self-service enablement for the business, etc. Required Qualifications Strong project management skills demonstrated through driving results and managing people at various levels without direct reporting. Ability to collaborate and build new business partner relationships. Knowledge of measurement methodologies, experimental design, data / sampling problems, cost-benefit, modeling, forecasting, key business metrics. Strong analytical problem-solving skills. Competence in using analytic and reporting tools (e.g. SAS, R, Python, Enterprise Guide, MS Office, etc.). Proven flexibility and adaptability in a fast-paced and rapidly changing environment. Bachelor's degree or equivalent (4 years) 5+ years of experience in marketing or digital analytics Preferred Qualifications Expert in 2 or more analytics and reporting tools (e.g. Adobe Customer Journey Analytics, Alteryx / DataIku, PowerBI / Tableau, etc.). Experience with Adobe Analytics, Analysis Workspace, and DTM (Dynamic Tag Management) or similar tool such as Google Analytics and Google Tag Manager, Webtrends, or similar tool About Our Company We’re a diversified financial services leader with more than $1.5 trillion in assets under management, administration and advisement as of 2024. With our team of more than 20,000 people in 20 countries, we advise, manage and protect assets and income of more than 3.5 million individual, small business and institutional clients. We are a longstanding leader in financial planning and advice, a global asset manager and an insurer. Our unwavering focus on our clients and strong financial foundation connects each of our unique businesses - Ameriprise Financial, Columbia Threadneedle Investments and RiverSource Insurance and Annuities. Here, we foster meaningful careers, invest in the future, and make a difference for clients, institutions and communities around the world. The estimated base salary for this role is $8,100 - 132,400 / year. We have a pay-for-performance compensation philosophy. Your initial total compensation may vary based on job-related knowledge, skills, experience, and geographical work location. In addition, most of our roles are eligible for variable pay in the form of bonus, commissions, and / or long-term incentives depending on the role. We also have a competitive and comprehensive benefits program that supports all aspects of your health and well-being, including but not limited to vacation time, sick time, 401(k), and health, dental and life insurances. Ameriprise Financial is an equal opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, national origin, genetic information, age, sexual orientation, citizenship, gender identity, disability, veteran status, marital status, family status or any other basis prohibited by law. Full-Time / Part-Time Full time Exempt / Non-Exempt Exempt Job Family Group Data Line of Business MARKT Marketing Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Referrals increase your chances of interviewing at Ameriprise Financial Services, LLC by 2x Sign in to set job alerts for “Digital Marketing Manager” roles. 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Digital Marketing Senior Specialist
Posted 8 days ago
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Job Description
Taft is a modern law firm and the marketing and business development team is on the front lines of the firm's innovation. As a valued member of the team, you will get a hands-on experience, collaborating to enhance and maintain Taft's brand presence.
Key Duties & Responsibilities:
- Writing, editing, proofreading, and publishing social media posts (Taft's Chicago, Minneapolis, Florida, and Washington, D.C. markets) and website content to ensure error-free and accurate reflection of Taft's voice and brand.
- Compiling, formatting, and distributing e-communications, including newsletters (internal and external) and invitations; strategizing to enhance and build email marketing lists in the firm's CRM system.
- Tracking and analyzing social media metrics and contributing to strategy development.
- Leading content onboarding, curation, and copywriting for the employee advocacy social media program.
- Working with the firm's Marketing Specialist to create and implement SEO strategy for the firm's website.
- Providing video and audio editing for the firm's video content and podcasts.
Requirements:
- Experience in digital marketing, social media marketing, website content management, and e-communication.
- Impeccable verbal and written communication skills with an ability to effectively interact with attorneys and staff.
- Ability to manage multiple projects in a fast-paced environment.
- Problem solving ability and eagerness to pursue new challenges independently or collaborate with a team.
- Willingness to jump in on tasks where needed, such as on-site event support.
- Proficient knowledge of: Website content management systems, social media platforms, online survey tools (Survey Monkey or similar), outbound e-communication tools, video and audio editing tools, and Microsoft Office.
- Knowledge of AP Style, HTML, Customer Relationship Management (CRM) systems, and Adobe Creative Suite a plus.
- Five to seven years of marketing or communications experience.
- Full time role with periodic travel requirements.
- Occasional work outside standard business hours.
Taft offers competitive compensation and a comprehensive benefit package, including medical, dental, vision, life, long term disability, flexible spending, 401K, Paid Time Off, paid holidays, bonus and more. The salary range for this position is in the application link. The range displayed reflects the minimum and maximum salaries for the position. Within the range, individual pay is determined based on factors including job-related skills, experience, and relevant education or training.
Candidates interested in Chicago should apply here.
Candidates interested in Minneapolis should apply here.
Taft is an Equal Opportunity Employer. The information in this posting presents general duties, tasks, and responsibilities but is not intended to be an exhaustive listing. Taft Stettinius & Hollister LLP participates in E-VERIFY.