39 Brand Management jobs in Columbus

As a Senior Technical Product Marketer for NI's Semiconductor & Electronics business, you'll develop deep industry expertise and serve as a champion for NI's broad portfolio of test and measurement products across a wide range of semiconductor and electronics applications! This role is ideal for a marketer who thrives at the intersection of technology and storytelling-someone who can deeply understand complex products and translate that knowledge into compelling narratives that resonate with customers, sellers, and internal collaborators!
You'll collaborate with product management, R&D sales, and marketing teams to translate complex product capabilities into clear, customer-centric messaging, and create compelling sales enablement marketing content that is platform aligned and industry informed. This position requires strong technical skill, cross-functional collaboration, and a passion for evangelizing innovation with audiences of all levels of business and technical acumen.
**In This Role, Your Responsibilities Will Be:**
+ Develop and articulate clear, differentiated product messaging tailored to diverse customer needs and market trends within semiconductor and consumer electronics industries.
+ Create messaging frameworks and technical marketing content that support a broad range of applications from semiconductor ICs to fully integrated electronics devices, and from design validation to high-volume production and reliability test.
+ Work with product management and R&D to translate product roadmaps and technical capabilities into market-ready messaging.
+ Support sales enablement through training, tools, and customer-facing collateral that simplify complex technologies.
+ Partner with field marketing and sales to support account-based marketing strategies and events.
+ Identify and amplify customer success stories to showcase real-world impact and drive credibility.
+ Gather customer and market insights through interviews, surveys, and event participation to inform marketing strategy.
+ Collaborate with integrated marketing teams to implement digital campaigns, webinars, white papers, and technical presentations.
+ Monitor pipeline performance and partner with sales to refine tactics and address gaps.
+ Act as a vocal advocate for NI's platforms internally and externally, representing the voice of the product in strategic conversations.
**For This Role, You Will Need:**
+ Bachelor's or Master's degree in Electrical Engineering, Computer Engineering, Computer Science, or related field.
+ 3+ years of experience in technical marketing, product marketing, or related roles within the semiconductor or electronics industry.
+ Knowledge of the semiconductor industry and related test equipment.
+ Proven ability to translate complex technical concepts into compelling marketing content and strategies.
+ Experience with digital marketing tools, account-based marketing, and content creation.
+ Excellent communication and storytelling skills, with the ability to present to both technical and non-technical audiences.
+ Strong analytical skills, with the ability to assess market trends and develop data-driven strategies.
+ Excellent communication and interpersonal skills, with experience presenting technical concepts to diverse audiences.
+ Proven ability to contribute to cross-functional teams and influence without direct authority.
+ Experience in working with multifaceted cultures & countries, as part of a global organization.
+ Excellent verbal and written English skills required.
+ Travel: Some domestic and international travel could be required on an irregular basis (~10-20%).
**Our Culture & Commitment to You:**
At Emerson, we prioritize a workplace where every employee is valued, respected, and empowered to grow. We foster an environment that encourages innovation, collaboration, and diverse perspectives-because we know that great ideas come from great teams. Our commitment to ongoing career development and growing an inclusive culture ensures you have the support to thrive. Whether through mentorship, training, or leadership opportunities, we invest in your success so you can make a lasting impact. We believe diverse teams, working together are key to driving growth and delivering business results.
We recognize the importance of employee wellbeing. We prioritize providing flexible, competitive benefits plans to meet you and your family's physical, mental, financial, and social needs. We provide a variety of medical insurance plans, with dental and vision coverage, Employee Assistance Program, 401(k), tuition reimbursement, employee resource groups, recognition, and much more. Our culture offers flexible time off plans, including paid parental leave (maternal and paternal), vacation and holiday leave.
Our compensation philosophy is simple: we pay a competitive base salary, within the local market in which we operate, and reward performance during our annual merit review process. The salary range for this role is $100,000 - $125,000 annually, commensurate with the skills, talent, capabilities, and experience each candidate brings to a role.
**WHY EMERSON**
**Our Commitment to Our People**
At Emerson, we are motivated by a spirit of collaboration that helps our diverse, multicultural teams across the world drive innovation that makes the world healthier, safer, smarter, and more sustainable. And we want you to join us in our bold aspiration.
We have built an engaged community of inquisitive, dedicated people who thrive knowing they are welcomed, trusted, celebrated, and empowered to solve the world's most complex problems - for our customers, our communities, and the planet. You'll contribute to this vital work while further developing your skills through our award-winning employee development programs. We are a proud corporate citizen in every city where we operate and are committed to our people, our communities, and the world at large. We take this responsibility seriously and strive to make a positive impact through every endeavor.
At Emerson, you'll see firsthand that our people are at the center of everything we do. So, let's go. Let's think differently. Learn, collaborate, and grow. Seek opportunity. Push boundaries. Be empowered to make things better. Speed up to break through. Let's go, together.
**Work Authorization**
Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1(including those with OPT or CPT) , H-1, H-2, L-1, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.
**Equal Opportunity Employer**
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.
**Accessibility Assistance or Accommodation**
If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: .
**ABOUT EMERSON**
Emerson is a global leader in automation technology and software. Through our deep domain expertise and legacy of flawless execution, Emerson helps customers in critical industries like life sciences, energy, power and renewables, chemical and advanced factory automation operate more sustainably while improving productivity, energy security and reliability.
With global operations and a comprehensive portfolio of software and technology, we are helping companies implement digital transformation to measurably improve their operations, conserve valuable resources and enhance their safety.
We offer equitable opportunities, celebrate diversity, and embrace challenges with confidence that, together, we can make an impact across a broad spectrum of countries and industries. Whether you're an established professional looking for a career change, an undergraduate student exploring possibilities, or a recent graduate with an advanced degree, you'll find your chance to make a difference with Emerson. Join our team - let's go!
**No calls or agencies please.**
**Requisition ID** :
Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.

Are you ready to unlock your true potential?  Join a growing and global company where you can be part of a team that fuels supply chain solutions. Discover how you can make a big impact.

TrueCommerce is seeking a Director of Product Marketing to define and drive the go-to-market strategy for our North American portfolio. This is a high-impact leadership role at the intersection of product, sales, and marketing — shaping how TrueCommerce shows up in the market, wins new customers, and deepens adoption across our platforms.

This position reports directly to the Chief Marketing Officer. You will also partner closely with Product, Sales, and Marketing leadership to influence roadmap decisions, create differentiated messaging, and deliver product launches that fuel pipeline and revenue growth. Help shape how TrueCommerce scales to the next stage!

As Director, Product Marketing you will be responsible for:

GTM Strategy & Launch Excellence

• Own the go-to-market strategy for new features and major releases, ensuring cross-functional alignment from early positioning through post-launch optimization.
• Drive launch planning and execution that creates measurable awareness, pipeline, and customer adoption.

Messaging & Market Differentiation

• Develop and refine messaging frameworks, value propositions, and personas that resonate with key segments and stand out in a competitive market.
• Champion consistency across all channels while tailoring to the needs of target audiences.

Customer & Market Insights

• Lead customer interviews, win/loss analysis, and competitive research to translate insights into roadmap influence and marketing strategy.
• Monitor industry dynamics and competitor activity to keep TrueCommerce positioned as a leader.

Revenue Impact & Adoption

• Partner with Marketing to fuel awareness, engagement, and conversion.
• Define and track KPIs tied to launches, product usage, and customer outcomes — ensuring Product Marketing is accountable for revenue impact.

Leadership & Team Development

• Lead and mentor the Product Marketing team, setting clear goals and fostering a culture of accountability, collaboration, and results.
• Drive post-launch retrospectives and continuous improvement across messaging and tactics.

Requirements for Success:

• Bachelor's Degree in Business, Marketing, or related field is required
• 7+ years in Product Marketing (or related GTM roles) in B2B SaaS; experience in Supply chain, Logistics, or Enterprise
• Team Leadership experience is strongly preferred

• Experience launching B2B, SaaS products or features and owning their positioning & messaging.
• Experience with marketing automation software; Marketo a plus
• Experience with CRM systems; NetSuite a plus
• Excellent written and verbal communication skills; ability to simplify complex or technical concepts.
• Strong cross‑functional collaboration: you’ve worked intimately with Product, Sales, and broader Marketing
• Data‑driven mindset: comfortable with analytics tools / dashboards and using data to align strategy.
• Ability to prioritize and manage multiple initiatives in a fast‑paced environment.

Who is TrueCommerce?

TrueCommerce is a high-performing global supply chain network that provides fully integrated, end-to-end supply chain visibility and management. We’ve empowered some of the biggest brands in the world to improve their supply chain performance: Schneider Electric, DanoneWave, Siemen’s, Ocean Spray, and many more.

Please visit our careers website for additional information.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

See job description

**Job Description**
Product Marketing Manager - Oracle Fusion Data Intelligence
As a Product Marketing Manager for Oracle's Fusion Data Intelligence, you will be the strategic bridge between product innovation and market impact.
You'll define how we position, message, and bring Oracle Fusion Data Intelligence (FDI) products to market-driving demand, accelerating adoption, and enabling sales.
This role requires deep collaboration across Product Management, Campaigns, Sales, Analyst Relations, and Field Marketing to ensure Oracle's analytics story is clear, compelling, and consistent.
**Responsibilities**
**1. Messaging, Positioning & Persona Development**
+ Create clear, differentiated messaging at both the individual FDI product and higher overall product family levels, addressing business (buyer) and technical (influencer) audiences.
+ Continuously refine messaging based on roadmap evolution, competitive shifts, and market feedback.
+ Develop and maintain buyer and influencer personas grounded in research, behavioral data, market trends and sales feedback.
+ Ensure consistent positioning across all touchpoints-from Oracle.com and field marketing to sales decks and analyst reports.
**2. Go-to-Market Strategy & Launch Execution**
+ Define launch strategy and asset BOM for every product release, determining the launch Tier level (1, 2, or 3).
+ Own GTM planning for launches across FDI pillars and product lines, aligning with cross-functional stakeholders.
+ Perform asset gap analyses and ensure on-time creation of launch content-including webpages, datasheets, blogs, sales decks, and demo scripts.
+ Track the performance of GTM efforts through KPIs such as engagement, pipeline generation, and analyst impact.
**3. Competitive Intelligence & Market Insights**
+ Monitor competitor capabilities, positioning, and messaging to proactively address objections and craft FDI differentiators.
+ Use analyst reports to extract insights on market trends, competitor strengths/weaknesses, and Oracle's perceived position to inform messaging, GTM, and content strategies.
**4. Sales Enablement**
+ Collaborate with sales enablement leads in different organizational pillars (ie, Apps groups) to produce content
+ Insert FDI messaging/positioning into related enablement efforts by the Apps teams.
+ Review enablement content and ensure alignment to strategy and messaging/positioning of Oracle Analytics and FDI.
+ Own and maintain sales content in Seismic, ensuring materials remain current, relevant, and aligned with messaging.
+ Monitor Seismic usage analytics to identify high-performing assets and apply insights to optimize future content development.
**5. Content Strategy & Market Amplification**
+ Drive content creation that fuels demand generation: blogs, videos, customer stories, eBooks, infographics, social posts, and more.
+ Manage the Oracle.com experience for FDI, including Tech pillar pages and contributions to Apps pages.
+ Partner with Paid Media and SEO/AIO teams to optimize web visibility and search performance.
+ Contribute to social media calendars, ensuring timely promotion of launches, campaigns, and product stories.
+ Support executive keynotes, Oracle CloudWorld/Oracle CloudWorld Tour sessions, and major event narratives with compelling content and visuals.
**6. Analyst Relations & Customer Advocacy**
+ Contribute directly to shape and respond to key analyst evaluations (Gartner MQ, Forrester Wave, IDC MarketScape, etc.), contributing positioning, proof points, and roadmap.
+ Lead customer story nominations and reference programs in partnership with various customer advocacy teams.
**7. Metrics, Feedback, and Iteration**
+ Measure success of marketing initiatives, launch outcomes, and messaging effectiveness using tools available, Eloqua, Adobe Analytics (web), Sprinklr analytics (social), YouTube analytics (video), Seismic (content) and sales feedback.
+ Maintain a feedback loop with Product Management and Field to ensure content stays relevant and high impact.
**8. Social Strategy & Channel Ownership**
+ Help manage the official Oracle Analytics social channels (e.g., LinkedIn, Twitter, YouTube), ensuring regular, strategic content publishing aligned with product priorities and campaigns.
+ Contribute to and help execute the social media calendar, incorporating product launches, thought leadership, customer stories, and relevant industry trends.
+ Create or curate social assets (e.g., post copy, graphics, short videos) in collaboration with the content and design teams.
+ Monitor social engagement using tools like Sprinklr, and refine content and timing based on performance analytics.
+ Coordinate with Paid Social teams where appropriate to boost key posts or amplify campaigns.
+ Maintain a consistent brand voice across platforms and serve as the point of contact for cross-functional social initiatives.
Disclaimer:
**Certain US customer or client-facing roles may be required to comply with applicable requirements, such as immunization and occupational health mandates.**
**Range and benefit information provided in this posting are specific to the stated locations only**
US: Hiring Range in USD from: $87,000 to $178,100 per annum. May be eligible for bonus and equity.
Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, market conditions and locations, as well as reflect Oracle's differing products, industries and lines of business.
Candidates are typically placed into the range based on the preceding factors as well as internal peer equity.
Oracle US offers a comprehensive benefits package which includes the following:
1. Medical, dental, and vision insurance, including expert medical opinion
2. Short term disability and long term disability
3. Life insurance and AD&D
4. Supplemental life insurance (Employee/Spouse/Child)
5. Health care and dependent care Flexible Spending Accounts
6. Pre-tax commuter and parking benefits
7. 401(k) Savings and Investment Plan with company match
8. Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
9. 11 paid holidays
10. Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
11. Paid parental leave
12. Adoption assistance
13. Employee Stock Purchase Plan
14. Financial planning and group legal
15. Voluntary benefits including auto, homeowner and pet insurance
The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted.
Career Level - IC3
**About Us**
As a world leader in cloud solutions, Oracle uses tomorrow's technology to tackle today's challenges. We've partnered with industry-leaders in almost every sector-and continue to thrive after 40+ years of change by operating with integrity.
We know that true innovation starts when everyone is empowered to contribute. That's why we're committed to growing an inclusive workforce that promotes opportunities for all.
Oracle careers open the door to global opportunities where work-life balance flourishes. We offer competitive benefits based on parity and consistency and support our people with flexible medical, life insurance, and retirement options. We also encourage employees to give back to their communities through our volunteer programs.
We're committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by emailing or by calling in the United States.
Oracle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans' status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.

**A Little About Us**
EDB provides a data and AI platform that enables organizations to harness the full power of Postgres for transactional, analytical, and AI workloads across any cloud, anywhere. EDB empowers enterprises to control risk, manage costs and scale efficiently for a data and AI led world. Serving more than 1,500 customers globally and as the leading contributor to the vibrant and fast-growing PostgreSQL community, EDB supports major government organizations, financial services, media and information technology companies. EDB's data-driven solutions enable customers to modernize legacy systems and break data silos while leveraging enterprise-grade open source technologies. EDB delivers the confidence of up to 99.999% high availability with mission critical capabilities built in such as security, compliance controls, and observability. For more information, visit Note: This position is 100% remote for candidates based in the US***
We are seeking an experienced Senior Product Marketing Manager to join our Product organization and lead the go-to-market strategy, including positioning, messaging, adoption programs, and product launches, for one of EDB Postgres AI's core database capabilities. This pivotal role sits at the intersection of product, marketing, and sales, and as a key member of the team, you will shape the strategy of how our data and AI platform is perceived in the database market and adopted by enterprise customers. The ideal candidate is a strategic thinker who is passionate about helping customers do more with their data and can turn complex technical concepts into clear, compelling narratives and go-to-market programs.
**Your impact will be:**
+ **GTM Strategy and Execution:** Develop and execute scalable programs to drive awareness, consideration, adoption of EDB Postgres AI. Own end-to-end GTM strategies, including product positioning, messaging, and enablement.
+ **Positioning and Messaging:** Be the expert on target personas and their journeys, including how they adopt products and the value they derive from them. Craft compelling messaging that highlights key differentiators and value propositions tailored to different personas, including technical audiences and business decision markers.
+ **Product Launches:** Partner with product management, marketing, and other cross-functional teams to plan and execute high-impact launches. Ensure internal readiness and drive external awareness.
+ **Sales Enablement:** Empower field teams to engage effectively with prospects and customers with consistent messaging across all touchpoints.
**What you will bring:**
+ 6+ years of experience in product marketing or a related role in an enterprise technology organization, preferably with a focus on database, analytics, and AI products.
+ Proven track record of developing and executing product marketing strategies with measurable business impact.
+ Strategic thinker with strong analytical and problem-solving skills.
+ Curiosity about the "how" of technology to tell compelling stories about the "why".
+ Prior experience marketing to a mix of technical and business audiences.
**What will set you apart:**
+ Experience in the database, analytics, and/or AI sectors.
+ Understanding of PostgreSQL
+ Track record at high growth companies, and building new programs from zero to one.
+ Comfort working in a cross-functional role with global stakeholders.
EDB is committed to supporting our employees' overall well being by offering a range of benefits and resources to promote a healthy work-life balance and wellness. We provide access to CuraLinc to aid employees in health and wellness tips and practices, as well as Wellness Fridays extending to December 2025! Check out our career site for more information on perks and benefits and reach out to our Talent Acquisition team for region specific benefits.
We know it takes a unique mix of people and skills to help us in our mission to supercharge Postgres, and we understand that not everyone will check every box. We'd love to hear from you and we want you to apply!
EDB is proud to be an equal opportunity workplace. We celebrate diversity and are committed to creating an inclusive environment for all employees. EDB was built on a commitment to trust and respect each other and to embrace an array of people and ideas. These values remain at the center of our culture and are key to our company's integrity.
EDB does not seek or accept unsolicited resumes or CVs from recruitment agencies. EDB and its affiliates are not responsible for, and will not pay, any fees, commissions, or any other similar payment related to unsolicited resumes or CVs except as required in a written signed agreement between EDB and the recruitment agency or party requesting payment of a fee.
#LI-Remote #BI-Remote

Our client is seeking a strategic and experienced Senior Product Marketing Manager to lead product marketing initiatives for our innovative suite of solutions. This exciting opportunity is based in Columbus, Ohio, US , and requires you to be on-site. You will be responsible for developing and executing comprehensive go-to-market strategies, crafting compelling product messaging, and driving product adoption. The ideal candidate possesses a strong understanding of market dynamics, customer needs, and competitive landscapes, coupled with a proven ability to translate complex product features into clear, impactful value propositions. You will collaborate closely with product management, sales, and marketing teams to ensure product success.

Responsibilities:

• Developing and executing go-to-market strategies for new product launches and existing product enhancements.
• Crafting clear, compelling, and differentiated product positioning and messaging for target audiences.
• Conducting market research, competitive analysis, and customer segmentation to inform product strategy and marketing efforts.
• Creating sales enablement materials, including presentations, datasheets, battle cards, and case studies.
• Developing and executing product marketing campaigns across various channels, including digital, content, and events.
• Collaborating with the product management team to define product roadmaps and feature prioritization based on market feedback.
• Training and supporting the sales team on product knowledge, value propositions, and competitive positioning.
• Monitoring market trends and customer feedback to identify opportunities for product improvement and marketing innovation.
• Measuring and reporting on the effectiveness of product marketing programs and initiatives.
• Acting as a subject matter expert for our products, both internally and externally.
• Building strong relationships with key stakeholders across product, sales, and marketing departments.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
• 5-7 years of experience in product marketing, preferably in the B2B technology sector.
• Proven track record of successfully launching and managing products in the market.
• Excellent understanding of product marketing principles, strategies, and tactics.
• Strong analytical and strategic thinking skills, with the ability to interpret market data.
• Exceptional written, verbal, and presentation communication skills.
• Experience in developing compelling messaging and value propositions.
• Ability to collaborate effectively with cross-functional teams.
• Proficiency in market research and competitive analysis methodologies.
• Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
• Experience with CRM and marketing automation tools is beneficial.

This role offers a competitive compensation package, comprehensive benefits, and the chance to make a significant impact on our product's success. If you are a visionary product marketer ready to drive growth, apply today.

**About Lumen**
Lumen connects the world. We are igniting business growth by connecting people, data and applications - quickly, securely, and effortlessly. Together, we are building a culture and company from the people up - committed to teamwork, trust and transparency. People power progress.
We're looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.
**About Lumen's Internship Program**
If you're a student eager to explore the exciting world of digital innovation, Lumen is the perfect place for you. Lumen offers an excellent opportunity to broaden your knowledge, build a strong network of support, and kickstart your career. Wondering who Lumen is? We connect the world by igniting business growth through connecting people, data and applications - quickly, securely, and effortlessly. Be on the forefront of our future - embark on your exciting journey with Lumen today!
Lumen offers a fully immersive, 10-week summer internship program. Our interns demonstrate curiosity, innovation, and a passion for advancing technology. We believe that empowering our people and helping them reach their full potential is essential for the long-term success of both Lumen and our customers.Program dates: June 1 - August 6, 2026.
Hear from previous interns on the impact this program has had on their career. CLICK HERE! ( Role**
This position is fully remote/ work from home.
**The Main Responsibilities**
The Product Marketing Team at Lumen drives demand for Lumen products through compelling messaging and strategic marketing initiatives. The Product Marketing Intern will support the Security and Media & Entertainment product marketing teams on high-impact projects. Their primary focus will be developing and refreshing content that supports both existing offerings and new product launches across these portfolios. They will collaborate with the product marketing manager on launch planning and competitive analysis for the latest campaigns. The intern will also track qualitative and quantitative metrics related to marketing activities to help evaluate performance and optimize future efforts. Additionally, they may lead research efforts to identify and analyze key verticals within the Security industry, helping shape future marketing strategies.
**What We Look For in a Candidate**
Program eligibility is contingent on the candidate's commitment of the entire 10-week program. No exceptions will be made
**Required qualification**
+ Enrolled at a 4-year accredited college or university, rising senior level education status at the start of the internship.
+ Graduating August 2026 - May 2028
+ Preferred fields include bur not limited to: Marketing, Communications or related field
+ Intern must be able to work 40 hours per week during the 10-week program (June 1 - August 6, 2026)
**Proficiency and understanding of:**
+ Proficient in Microsoft O365 tools (PowerPoint, Word, Excel)
+ Product marketing experience/knowledge a plus
+ Digital Experience
+ Creating Surveys
**Compensation**
Internship compensation ranges depend on each individual's level of education, geographic location, and experience/qualifications aligned to the role.
**Hourly Based Pay Range:**
Min: $26/hour
Max: $38/hour
**What to Expect Next**
Once you complete and submit your application, you will be invited to take part in a virtual assessment. This on-demand assessment allows Lumen to better understand how your skills and experiences align to the internship role. You will receive a separate email invitation (please check your spam folder) within 6 hours of applying. To remain eligible for the summer internship program, be sure to finish the video interview within 5 business days of your application.
Application & Interview Timeline
+ **October** - First Round Interviews with top, qualified candidate
+ **November** - Interview panel with work tea
+ **December** - All Summer 2025 offers will be extended by end of month
Requisition #:
**Background Screening**
If you are selected for a position, there will be a background screen, which may include checks for criminal records and/or motor vehicle reports and/or drug screening, depending on the position requirements. For more information on these checks, please refer to the Post Offer section of our FAQ page ( . Job-related concerns identified during the background screening may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
**Equal Employment Opportunities**
We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, "protected statuses"). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments or training.
**Disclaimer**
The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.
In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
Please be advised that Lumen does not require any form of payment from job applicants during the recruitment process. All legitimate job openings will be posted on our official website or communicated through official company email addresses. If you encounter any job offers that request payment in exchange for employment at Lumen, they are not for employment with us, but may relate to another company with a similar name.
**Application Deadline**
10/25/2025

Our client is seeking a highly strategic and results-oriented Senior Product Marketing Manager to join their fully remote team. In this pivotal role, you will be responsible for defining and executing product marketing strategies that drive market adoption, revenue growth, and customer engagement for their innovative FMCG products. You will operate in a dynamic, fast-paced environment where your insights and leadership will directly influence product success and market positioning. This is a remote-first position, requiring exceptional self-discipline, communication skills, and the ability to thrive in a distributed team.

Responsibilities:

• Develop and articulate clear, compelling product positioning and messaging that resonates with target audiences.
• Conduct in-depth market research, competitive analysis, and customer segmentation to identify market opportunities.
• Create comprehensive go-to-market strategies for new product launches and existing product enhancements.
• Develop persuasive sales enablement materials, including presentations, datasheets, whitepapers, and case studies.
• Collaborate closely with Product Management, Sales, Marketing Communications, and other cross-functional teams to ensure aligned execution.
• Develop and manage marketing campaigns across various channels, optimizing for reach and impact.
• Define key performance indicators (KPIs) and measure the success of product marketing initiatives.
• Gather and synthesize customer feedback to inform product strategy and marketing efforts.
• Become a subject matter expert on our client's product portfolio and the competitive landscape.
• Train and support the sales team on product value propositions and competitive differentiators.
• Manage product launch timelines and ensure successful market entry.
• Identify and champion new product development opportunities based on market insights.
• Develop pricing strategies in collaboration with relevant stakeholders.
• Monitor market trends and adapt strategies accordingly to maintain a competitive edge.
• Drive thought leadership through content creation and engagement in relevant industry forums.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field. MBA or advanced degree preferred.
• Minimum of 6-8 years of experience in product marketing, preferably within the FMCG sector.
• Demonstrated success in developing and executing go-to-market strategies for consumer products.
• Strong understanding of consumer behavior, market dynamics, and competitive analysis.
• Excellent written, verbal, and presentation communication skills, with the ability to influence stakeholders at all levels.
• Proven ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
• Proficiency in marketing automation tools, CRM systems, and data analytics platforms.
• Experience in developing compelling product narratives and value propositions.
• Ability to translate technical features into customer benefits.
• Strategic thinker with strong analytical and problem-solving skills.
• Collaborative spirit and ability to build strong relationships with cross-functional teams.
• Experience managing product launches in a fast-paced environment.
• Passion for the FMCG industry and understanding of consumer trends.
• Self-motivated, proactive, and adept at working autonomously.
• Comfortable utilizing virtual collaboration tools for seamless communication and teamwork.

This remote role offers a unique opportunity to shape the future of FMCG products. If you are a visionary product marketer ready to make a significant impact from anywhere, we want to hear from you.

Our client is seeking a dynamic and experienced Senior Product Marketing Manager to join their fully remote team, contributing to their extensive FMCG portfolio based in Columbus, Ohio, US . This role is central to driving market success for their consumer packaged goods. You will be responsible for developing and executing go-to-market strategies, crafting compelling product positioning and messaging, and leading product launches that resonate with target audiences. The ideal candidate will possess a deep understanding of the CPG landscape, consumer behavior, and competitive dynamics. Responsibilities include conducting market research, analyzing sales data, and collaborating closely with product development, sales, and communications teams to ensure alignment and drive revenue growth. You will translate complex product features into customer benefits and create impactful marketing collateral and sales enablement tools. A proven track record of successfully launching and managing CPG products is essential. Requirements include a Bachelor's degree in Marketing, Business, or a related field; an MBA or equivalent is preferred. A minimum of 7 years of progressive experience in product marketing, with a significant portion within the FMCG or CPG sector, is required. Exceptional written and verbal communication skills, strong analytical abilities, and the capacity to influence stakeholders at all levels are paramount. As a fully remote position, you will leverage virtual collaboration tools to effectively manage projects and connect with your team, requiring self-discipline and excellent organizational skills. This is an outstanding opportunity to shape the future of renowned CPG brands from anywhere in the US.

Our client, a dynamic and leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced Senior Product Marketing Manager to join their vibrant team in **Columbus, Ohio, US**. This crucial role will be responsible for developing and executing innovative marketing strategies for a portfolio of exciting consumer brands, driving market share, and achieving revenue growth. The ideal candidate will possess a deep understanding of consumer behavior, market trends, and brand positioning within the FMCG landscape. You will lead go-to-market strategies, manage product launches, and collaborate closely with cross-functional teams, including sales, R&D, and creative agencies, to bring compelling products to market and effectively communicate their value to consumers.

Key responsibilities:

• Develop and execute comprehensive product marketing plans for assigned FMCG brands.
• Conduct market research, competitive analysis, and consumer insights to inform strategy.
• Define product positioning, messaging, and go-to-market strategies for new product launches.
• Collaborate with R&D and product development teams to shape product roadmaps.
• Manage the marketing budget for assigned brands, ensuring efficient allocation of resources.
• Develop compelling marketing collateral, advertising campaigns, and promotional materials.
• Work closely with sales teams to equip them with the necessary tools and training to drive sales success.
• Monitor product performance, market trends, and competitor activities.
• Analyze sales data and marketing campaign effectiveness to identify areas for improvement.
• Manage relationships with external agencies (advertising, PR, research).
• Ensure brand consistency and adherence to brand guidelines across all marketing activities.
• Present marketing plans and performance updates to senior leadership.

The successful candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field; an MBA is preferred. A minimum of 6 years of progressive experience in product marketing, with a strong focus on the FMCG sector, is required. Proven success in launching and growing consumer brands is essential. Strong understanding of marketing principles, consumer behavior, and market dynamics within the FMCG industry is mandatory. Excellent analytical, strategic thinking, and project management skills are critical. Superior communication, presentation, and interpersonal skills are necessary to effectively collaborate with diverse teams and stakeholders. Experience with digital marketing and e-commerce strategies is a plus. This is an exceptional opportunity for a talented marketer to make a significant impact on well-known consumer brands.