12 Brand Management jobs in Houston
Product Marketing Specialist
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Career Area: Marketing Job Description: Your Work Shapes the World at Caterpillar Inc. When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it. About Caterpillar Oil & Gas And Marine Caterpillar’s Oil and Gas division, provides superior products and service solutions to make our customers more efficient and lower total cost of ownership. Globally, we deliver engineered oilfield and drilling equipment repair and certification, mechanical and rotating equipment repairs and upgrades, rapid prototyping of spare parts, robust asset management, operation and maintenance and field engineering services. We offer a wide range of career opportunities across a variety of technical and business roles in engineering and service locations worldwide. Join our team and help build engineering solutions that change the industry. The Caterpillar Oil & Gas and Marine Division has an exciting opportunity for a Product Marketing Specialist located in Houston, Texas . As a member of the Global Marketing Communications team, the Product Marketing Specialist supports the introduction and maintenance of product-focused marketing materials by collaborating with product managers, engineers and commercial and sales teams to ensure our products’ features and benefits messages are clearly communicated to the target audiences. This role is the key liaison between product development and the marketing department in the development of a variety of sales support and marketing materials for new and existing products and services. You will play a key role in collaboration with the marketing campaign team to deliver product content across a range of marketing channels to meet new product go-to-market strategy goals. What You Will Do: Create educational and product marketing content across platforms, ensuring clear, consistent communication of product value and features to internal, external and dealer audiences. Partner with key stakeholders and agencies to plan and execute both the development of new and the maintenance of existing materials including spec sheets, brochures, dealer selling guides, webpages and related product-focused content. Perform market and competitive research to inform strategy. Lead marketing content efforts across channels. Manage photography and video production and manage these assets through marketing distribution systems. Oversee marketing budgets to meet product marketing strategies. What You Will Have: Promotion and Marketing Communications: Knowledge of different promotional and marketing communication techniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market. Level Working Knowledge: Assesses alternative delivery mechanisms for promotional and marketing communications. Assists in the development of marketing communication materials. Effective Communications: Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors. Level Working Knowledge: Listens to feedback without defensiveness and uses it for own communication effectiveness. Makes oral presentations and writes reports needed for own work. Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations. Level Working Knowledge: Shares ideas and is open to other opinions and views. Analyzes own assignments and work environment for creative changes. Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in business decisions and ability to leverage that information in creating customized solutions. Level Working Knowledge: Communicates the importance of customer needs/expectations and commits to resolving them. Researches and verifies customer needs and expectations. Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner. Level Basic Understanding: Demonstrates a basic understanding of the concept of collaborative processes. Vendor/Supplier Management: Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors, service providers, contractors, consultants and suppliers). Level Basic Understanding: Identifies the roles and responsibilities of own and vendor or supplier's staff. Top Candidates Will Also Have: Bachelor’s degree in marketing, communications, a related field or equivalent working experience. 3-5 years marketing, communications or related experience ideally in a product marketing focused role. Ability to simplify information for communication with different audiences using a variety of channels. Strong project and prioritization management, collaboration and creative skills. Experience working and communicating with all levels of an organization. Background in the oil, gas and/or marine industries is desirable and will enhance success in this role. Additional Information The primary location for this position is Houston, Texas. This position is on-site 5 days a week. Ability to travel up to 10% of the time. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website at . About Caterpillar Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we have been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed. Summary Pay Range: $87,480.00 - $131,280.00 Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar. Benefits: Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits. Medical, dental, and vision benefits* Paid time off plan (Vacation, Holidays, Volunteer, etc.)* 401(k) savings plans* Health Savings Account (HSA)* Flexible Spending Accounts (FSAs)* Health Lifestyle Programs* Employee Assistance Program* Voluntary Benefits and Employee Discounts* Career Development* Incentive bonus* Disability benefits Life Insurance Parental leave Adoption benefits Tuition Reimbursement These benefits also apply to part-time employees This position requires working onsite five days a week. Relocation is available for this position. Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at Posting Dates: July 14, 2025 - July 25, 2025 Any offer of employment is conditioned upon the successful completion of a drug screen. Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply. Not ready to apply? Join our Talent Community. #J-18808-Ljbffr
Product Marketing Specialist
Posted 3 days ago
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Job Description
Marketing
**Job Description:**
**Your Work Shapes the World at Caterpillar Inc.**
When you join Caterpillar, you're joining a global team who cares not just about the work we do - but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here - we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
**About Caterpillar Oil & Gas and Marine**
Caterpillar's Oil and Gas division, provides superior products and service solutions to make our customers more efficient and lower total cost of ownership? Globally, we deliver engineered oilfield and drilling equipment repair and certification, mechanical and rotating equipment repairs and upgrades, rapid prototyping of spare parts, robust asset management, operation and maintenance and field engineering services. We offer a wide range of career opportunities across a variety of technical and business roles in engineering and service locations worldwide. Join our team and help build engineering solutions that change the industry.
The Caterpillar Oil & Gas and Marine Division has an exciting opportunity for a **Product Marketing Specialist** located in **Houston, Texas** . As a member of the Global Marketing Communications team, the Product Marketing Specialist supports the introduction and maintenance of product-focused marketing materials by collaborating with product managers, engineers and commercial and sales teams to ensure our products' features and benefits messages are clearly communicated to the target audiences. This role is the key liaison between product development and the marketing department in the development of a variety of sales support and marketing materials for new and existing products and services. You will play a key role in collaboration with the marketing campaign team to deliver product content across a range of marketing channels to meet new product go-to-market strategy goals.
**What You Will Do:**
+ Create educational and product marketing content across platforms, ensuring clear, consistent communication of product value and features to internal, external and dealer audiences.
+ Partner with key stakeholders and agencies to plan and execute both the development of new and the maintenance of existing materials including spec sheets, brochures, dealer selling guides, webpages and related product-focused content.
+ Perform market and competitive research to inform strategy.
+ Lead marketing content efforts across channels.
+ Manage photography and video production and manage these assets through marketing distribution systems.
+ Oversee marketing budgets to meet product marketing strategies.
**What You Will Have:**
**Promotion and Marketing Communications:** Knowledge of different promotional and marketing communication techniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market.
Level Working Knowledge:
+ Assesses alternative delivery mechanisms for promotional and marketing communications.
+ Assists in the development of marketing communication materials.
**Effective Communications:** Understanding of effective communication concepts, tools and techniques; ability to effectively transmit, receive, and accurately interpret ideas, information, and needs through the application of appropriate communication behaviors.
Level Working Knowledge:
+ Listens to feedback without defensiveness and uses it for own communication effectiveness.
+ Makes oral presentations and writes reports needed for own work.
**Creativity:** Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations.
Level Working Knowledge:
+ Shares ideas and is open to other opinions and views.
+ Analyzes own assignments and work environment for creative changes.
**Customer Focus:** Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in business decisions and ability to leverage that information in creating customized solutions.
Level Working Knowledge:
+ Communicates the importance of customer needs/expectations and commits to resolving them.
+ Researches and verifies customer needs and expectations.
**Collaborating:** Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.
Level Basic Understanding:
+ Demonstrates a basic understanding of the concept of collaborative processes.
**Vendor/Supplier Management:** Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors, service providers, contractors, consultants and suppliers).
Level Basic Understanding:
+ Identifies the roles and responsibilities of own and vendor or supplier's staff.
**Top Candidates Will Also Have:**
+ Bachelor's degree in marketing, communications, a related field or equivalent working experience.
+ 3-5 years marketing, communications or related experience ideally in a product marketing focused role.
+ Ability to simplify information for communication with different audiences using a variety of channels.
+ Strong project and prioritization management, collaboration and creative skills.
+ Experience working and communicating with all levels of an organization.
+ Background in the oil, gas and/or marine industries is desirable and will enhance success in this role.
**Additional Information**
+ The primary location for this position is Houston, Texas.
+ This position is on-site 5 days a week.
+ Ability to travel up to 10% of the time.
**This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as H, L, TN, F, J, E, O.**
**As a global company, Caterpillar offers many job opportunities outside of the U.S. which can be found through our employment website at** ** **.**
About Caterpillar
Caterpillar Inc. is the world's leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we have been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.
**Summary Pay Range:**
$87,480.00 - $131,280.00
Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.
**Benefits:**
Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits.
+ Medical, dental, and vision benefits*
+ Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
+ 401(k) savings plans*
+ Health Savings Account (HSA)*
+ Flexible Spending Accounts (FSAs)*
+ Health Lifestyle Programs*
+ Employee Assistance Program*
+ Voluntary Benefits and Employee Discounts*
+ Career Development*
+ Incentive bonus*
+ Disability benefits
+ Life Insurance
+ Parental leave
+ Adoption benefits
+ Tuition Reimbursement
* These benefits also apply to part-time employees
This position requires working onsite five days a week.
Relocation is available for this position.
Visa Sponsorship is not available for this position. This employer is not currently hiring foreign national applicants that require or will require sponsorship tied to a specific employer, such as, H, L, TN, F, J, E, O. As a global company, Caterpillar offers many job opportunities outside of the U.S which can be found through our employment website at Dates:**
July 14, 2025 - July 25, 2025
Any offer of employment is conditioned upon the successful completion of a drug screen.
Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.
Not ready to apply? Join our Talent Community ( .
Product Marketing Manager
Posted 4 days ago
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Remote Position: Yes
Region: Americas
Country: USA
**Summary**
Product marketing managers at Celestica play a pivotal role in shaping how global hyperscalers and Cloud Service Providers adopt and benefit from leading AI technology. These marketing professionals deeply understand their target audience's everyday challenges and can succinctly explain how our product helps solve customer challenges. Through close collaborations with product owners, marketing content writers, engineering staff, product marketing managers are able to shape effective marketing content.
**Detailed Description**
+ Improve Celestica's product marketing content output.
+ Shape product marketing campaigns that target prospective customers.
+ Define positioning and messaging for Celestica Connectivity and Cloud Solutions (CCS) that guide customers across the full solution lifecycle from ideation to adoption.
+ Own development and delivery of core sales enablement assets to support the Global Accounts organization.
+ Work closely with the go-to-market leaders, strategists, and architects to understand the adoption journey
+ Celestica customers are going through, and translate these insights into a compelling storytelling.
+ Craft differentiated messaging and content strategy (e.g. TLA, intro decks, presentations, whitepapers, infographics, webinars, etc.) in partnership with shared marketing resources.
+ Establish the right metrics and KPIs that measures marketing effectiveness, optimize programs for maximum impact, and help continuously iterate on existing assets.
+ Convert prospects into paying customers through consistent communications.
**Responsibilities:**
+ Lead product marketing content development
+ Outline product marketing deployment timelines, in coordination with major events and new product launches
+ Educate Sales and cross-functional teams on current solution messaging
+ Manage team's product marketing campaigns
+ Craft Celestica's product storytelling vision and voice
**Skills and Qualifications**
+ Experience using data and metrics to drive improvements
+ Experience building, executing and scaling cross-functional marketing programs
+ Experience leading go-to-market for enterprise software or hardware product launches
+ 6+ years of product marketing experience developing compelling, differentiated messaging, content, and positioning
+ Strong written and verbal communication skills
+ Deep understanding of data center market trends and product lifecycles
+ Firm grasp of ways to develop strategic product marketing campaigns
**Typical Experience**
+ Eight plus years of applicable experience
**Typical Education**
+ Bachelor's degree in related field (Marketing or Business preferred) or consideration of an equivalent combination of education and experience. MBA recommended
+ Educational Requirements may vary by geography
**Notes**
This job description is not intended to be an exhaustive list of all duties and responsibilities of the position. Employees are held accountable for all duties of the job. Job duties and the % of time identified for any function are subject to change at any time.
Celestica is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws.
This policy applies to hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral and other aspects of employment and also states that retaliation against a person who files a charge of discrimination, participates in a discrimination proceeding, or otherwise opposes an unlawful employment practice will not be tolerated. All information will be kept confidential according to EEO guidelines.
Celestica is an E-Verify employer.
Location: This is a remote position, with travel as necessary. We are open to considering candidates close to any of our US locations in Massachusetts, Pennsylvania, Minnesota, Texas, Arizona, Oregon or California as well as locations near major airports such as the Northeast, Southeast, Midwest and Pacific Coast.
**COMPANY OVERVIEW:**
Celestica (NYSE, TSX: CLS) enables the world's best brands. Through our recognized customer-centric approach, we partner with leading companies in Aerospace and Defense, Communications, Enterprise, HealthTech, Industrial, Capital Equipment and Energy to deliver solutions for their most complex challenges. As a leader in design, manufacturing, hardware platform and supply chain solutions, Celestica brings global expertise and insight at every stage of product development - from drawing board to full-scale production and after-market services for products from advanced medical devices, to highly engineered aviation systems, to next-generation hardware platform solutions for the Cloud. Headquartered in Toronto, with talented teams spanning 40+ locations in 13 countries across the Americas, Europe and Asia, we imagine, develop and deliver a better future with our customers.
Celestica would like to thank all applicants, however, only qualified applicants will be contacted.
Celestica does not accept unsolicited resumes from recruitment agencies or fee based recruitment services.
Senior Product Marketing Specialist
Posted today
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The Senior Product Marketing Specialist will work in concert with the product management team to analyze market conditions, the competitive landscape, customer needs, and develop go-to-market plans that differentiate CE products from the competition while reinforcing customer value. They will also support the sales and client service teams through the creation of messaging, tools and sales support material, and will drive strategy and subject matter expertise for campaigns and communications to be delivered by the marketing communications team. The role will work closely with portfolio marketing, product management, strategic marketing communications, training and sales to deliver accelerated growth for CE products. Essential Duties and responsibilities Market Intelligence: understand CE market trends, customer needs, and competitive landscape. Use this knowledge to inform sales enablement and go-to-market strategies. Product Positioning: develop clear and compelling product positioning and messaging that differentiates our products in the market. Content Creation: create and manage a variety of content (e.g., sales documentation, product videos, website copy, blog posts) to articulate the benefits of our products to enterprise businesses. Sales Enablement: equip the sales team with the necessary tools and materials to sell our products effectively. This includes training sessions, product collateral, and custom sales strategies. Partner Enablement: support the partner ecosystem with the necessary tools and materials to sell our products effectively. Analyst Support: create differentiated messaging & materials for analyst briefings, inquiries, and RFPs. Stakeholder Engagement: collaborate with internal teams (e.g., product management, sales, customer success) and external stakeholders (e.g., customers, partners, industry analysts) to maximize product impact. **This is a Hybrid role requiring 2 days a week in a Wolters Kluwer office location** Job Qualifications Education: Bachelor’s degree from an accredited four-year college or university in relevant field or equivalent Experience: Five or more years of demonstrated success in product marketing Other Knowledge, Skills, Abilities or Certifications: Required: Experience working with sales, account management and customer success functions Strong understanding of SaaS products and their application in business Experience in marketing enterprise software solutions Ability to translate complex topics into simple, clear, and intuitive language Team player able to work within a matrixed organizational structure Experience in creating marketing collateral & sales enablement tools Preferred: Experience in healthcare technology or similar setting a plus Travel requirements Up to 10% travel required as necessary, mostly to internal meetings Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process. Compensation: Target salary range CA, CT, CO, DC, HI, IL, MD, MN, NY, RI, WA: $95,560 - $133,750 #J-18808-Ljbffr
Vice President, Product Marketing
Posted today
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Graylog, Inc. Graylog : Empowering Threat Detection, Investigation, & Response Solutions with Cutting-Edge Technology You could be just the right applicant for this job Read all associated information and make sure to apply. Graylog specialises in delivering top-notch Threat Detection, Investigation, & Response (TDIR) solutions, backed by our latest addition, the Graylog API security platform. As a renowned centralised log management (CLM) and Security Information Event Management (SIEM) provider, we offer unparalleled fast and efficient log analysis capabilities in critical areas such as security, compliance, operations, and DevOps. Our enterprise solution enables organisations globally to capture, store, and analyse terabytes of machine data in near-real time while our open-source product has been deployed in more than 50,000 installations worldwide, empowering individuals and small teams to perform basic log consolidation, analysis, and search functions at no cost. We're a remote-friendly company with locations in Hamburg, Munich, London, Boulder, and headquarters in Houston, TX. If you live near an office and want to be part of said office great. Nearish to an office and want to have the ability to hot desk? No problem, and if you're not near an office and wish to work remotely, all good! Recent achievements for Graylog have been inclusion in the 2021 Deloitte Technology Fast 500, we took home two of the most prestigious cybersecurity awards in SIEM and DevSecOps from Cyber Defence Magazine at RSA in 2023, and 2024 saw us take home gold and become the Globee Winner for Security Information & Event Management and the 2024 Globee Winner for Threat Hunting, Detection, Intelligence, and Response. Graylog was named a “Leader” and “Fast Mover” in GigaOM’s 2024 Radar Report for SIEM and 2025 has seen Graylog recognized in BuiltIn’s 2025 Best Places to Work list. Who we’re looking for; Graylog is currently recruiting for a Vice President of Product Marketing who is equal parts strategic and hands-on to lead our product marketing function and elevate our positioning in a highly competitive market. The Vice President of Product Marketing will have the opportunity to define and lead the product marketing vision here at Graylog where we’re solving the most urgent problems in cybersecurity and log management. As the Vice President of Product Marketing, you will own the end-to-end strategy for go-to-market (GTM) planning, messaging, technical marketing & enablement, and content development. You will lead and mentor a high-performing team who are ready for transformation, including a Director of Technical Marketing and a Content Marketing Director, to drive demand, educate the market, and fuel sales success. With full executive backing and the autonomy to lead from the front, this role would suit a hands-on strategic leader eager to build, fix, and scale in a high-impact environment. You’ll join a company where your insights shape product direction, where marketing is strategic, and where leadership wants to win with you at the table. The Vice President of Product Marketing will report to the Chief Marketing Officer based in US. Additional responsibilities will include but are not limited to; Leading and aligning cross-functional go-to-market strategies in partnership with Product, Sales, and Marketing Drive positioning, messaging, competitive differentiation, and customer insights Manage a team of senior marketers with responsibilities across technical marketing and content marketing Collaborate and partner closely with the Vice President of Demand Generation to ensure cohesive execution across campaigns, content, and pipeline development Serve as the executive face of Product Marketing across leadership forums and strategy discussions Create foundational sales enablement programs and tools Translate market intelligence into strategy and deliver high-impact narratives to internal and external audiences Refine analyst relations strategy and executive briefings in partnership with the Vice President of Product Manage Graylog’s Clozd-based win / loss interview process and ensure actionable synthesis of findings What Your First 90 Days May Look Like. Design and implement a scalable go-to-market strategy for new product launches and updates within your first 120 days. Create the first full set of enablement assets for the top three products and introduce a recurring GTM interlock cadence with Product, Sales, and Customer Success Reestablish Strategic Credibility of Product Marketing Deliver quarterly “Market Intelligence Briefs” to the Executive team that synthesize win / loss analysis, competitive intelligence, and customer trends. Use insights to shape the roadmap and strategic messaging Represent PMM at the Executive Table Serve as the voice of the market and the customer in senior leadership forums, translating business goals into marketing outcomes and vice versa A little bit about you; You are a hands-on, strategic, data-driven product marketing leader with a deep understanding of the cybersecurity landscape. You’ll thrive at the intersection of product, sales, and market strategy with the innate ability to translate complex technical capabilities into clear, compelling value propositions You’ll have led high-performing teams and launched successful go-to-market strategies that drive awareness, pipeline, and revenue You’re as comfortable at the executive level refining market positioning as you are in the field with sales, enabling them with the tools they need to win. You understand how to influence buyer behaviour in a competitive and fast-evolving market Above all, you’re passionate about empowering teams, enabling growth, and helping customers understand how our solutions solve their most critical cybersecurity and log management challenges Additional experience such as; Extensive background in a product marketing-focused senior leadership role within the cybersecurity industry. B2B SaaS preferred Proven success in delivering product launches and GTM strategies with measurable revenue outcomes Expertise in positioning, storytelling, segmentation, messaging frameworks, and buyer personas Thorough analytical instincts (market sizing, ROI, usage insights) Exceptional cross-functional leadership and communication (both written and verbal) Experience with remote management and distributed team structures Just some of the reasons why to join Graylog; Opportunity to work with a globally distributed and diverse team Grow and develop professionally and personally in a fast-growing environment Choice of latest equipment to help you succeed Monthly allowance to support your commute costs and support outfitting your work-from-home environment Equity. We have a stake in you, you should have a stake in us Here at Graylog, you'll find a diverse group of experienced professionals who love to have fun while meeting the needs of our customers with the best solution and customer service available. Our values Openness - As a global company, we encourage our people to bring their backgrounds, ideas, and perspectives to our collective work. We lead with integrity and are committed to doing what is best for the Graylog community. Collaboration - Through mutual respect, trust, and candid communication across all teams, we deliver the best ideas and results. Useful Innovation - We take calculated risks to find new ways to innovate. By continuously improving ourselves, processes, and technologies, we deliver the best solution for our customers. Ownership - As owners, we take the initiative to solve internal and external problems while supporting peer success and holding ourselves accountable for delivering the best work. We do this from a place of high trust. Do the Right Thing! - Comfort and safety come from knowing that everyone will do the right thing, even when nobody's looking. For further information please submit an application and a member of the Graylog People Team will be in touch.Seniority level Seniority levelNot Applicable Employment type Employment typeFull-time Job function Job functionProduct Management and Marketing IndustriesSoftware Development Referrals increase your chances of interviewing at Graylog, Inc. by 2x Get notified about new Vice President Product Marketing jobs in Houston, TX . VP of Marketing (OTE $215,000 / year USD), CXT Software Greater Houston $75,000.00- 315,000.00 1 week ago Houston, TX 170,000.00- 240,000.00 1 week ago Strategic Enterprise Account Executive (Remote, Texas) Houston, TX 150,000.00- 186,000.00 19 hours ago Houston, TX 125,000.00- 155,000.00 1 week ago We’re unlocking community knowledge in a new way. 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Sr. Product Marketing Specialist
Posted 4 days ago
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About Fluence: Fluence (Nasdaq: FLNC) is a global market leader delivering intelligent energy storage and optimization software for renewables and storage. Our solutions and operational services are helping to create a more resilient grid and unlock the full potential of renewable portfolios. With gigawatts of successful implementations across nearly 50 markets, we are transforming the way we power our world for a more sustainable future. For more information, please visit fluenceenergy.com . OUR CULTURE AND VALUES We are guided by our passion to transform the way we power our world. Achieving our goals requires creativity, diversity of ideas and backgrounds, and building trust to effect change and move with speed. We are Leading Fluence currently has thousands of MW of energy storage projects operated or awarded worldwide in addition to the thousands of MW of projects managed by our trading platform—and we are growing every day. We are Responsible Fluence is defined by its unwavering commitment to safety, quality, and integrity. We are Agile We achieve our goals and meet our customer’s needs by cultivating curiosity, adaptability, and self-reflection in our teams. We are Fun We value the diversity in thought and experience of our coworkers and customers. Through honest, forthcoming, and respectful communications we work to ensure that Fluence is an inclusive and welcoming environment for all. ABOUT THIS POSITION Location: Hybrid (2-3 days in office) in Arlington, VA OR Houston, TX Can you build compelling content that generates excitement and demand with target audiences? Are you able to distill complex topics and technical details into highly creative marketing copy, presentations, videos, and collateral? Want to play a critical role in the leading battery energy storage company in the world? Fluence is seeking a Sr. Product Marketing Specialist who will be responsible for developing a marketing content strategy and the creation of regional marketing collateral. This position is highly cross-functional. You will work with sales, marketing, communications, product, growth, and external contractors to prioritize and develop content that supports regional campaigns, events, sales, and brand-building efforts. You will need to understand our industry, our product and service solutions, and create material that tells a great story. Responsibilities: Author in-depth content such as spec sheets, sales collateral (brochures, PowerPoint, etc.), blog posts, case studies, storyboards for videos, and other material needed to explain complex industry and product concepts. Work closely with and provide creative direction to graphic designers and other design professionals. Prioritize and support the content needs for an array of regional marketing campaigns and customer experience initiatives. Manage content repositories and make it simple for customer-facing teams to access what they need, when they need it. Keep key materials updated with the latest Fluence messaging and stats. Create and maintain product positioning, messaging, and value propositions by understanding customer needs through customer journey mapping and persona development. Act as a brand guardian – ensuring all materials shared across the Americas region comply with the brand guidelines. Spearhead efforts to incorporate AI and LLM tools into the content development efforts to increase productivity. Collaborate with graphic designers and manage ad-hoc presentation and design requests. What does the ideal candidate bring to Fluence? Bachelor’s in marketing or related discipline 3-5 years of related marketing experience in the energy or renewables industry, ideally in technical marketing, product marketing, or similar field Strong written and presentation skills with an ability to distill complex technical topics and information into clear, persuasive messaging Proven ability to craft compelling stories and create interesting graphics across different channels and mediums. You can develop and execute an effective content strategy – both the strategy and the creative development Highly proficient in Microsoft PowerPoint with experience creating concise and polished externally facing presentations Great attention to detail, excellent organizational and time management skills. Ability to manage multiple priorities and deadlines in a fast-paced environment. High level of digital literacy across software platforms and the ability to learn new digital tools. Proficient in MS Office Suite, and familiarity with Adobe Creative Cloud or similar. At Fluence we are dedicated to building a diverse, inclusive, and authentic workplace; if you are excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply! Benefits: Unlimited PTO Medical, Dental, Vision, Life and Pet Insurance Generous 401K Match Annual Bonus Incentive Follow Fluence on LinkedIn: Fluence LinkedIn Fluence Career Page: Fluence Careers Fluence IS AN EQUAL OPPORTUNITY EMPLOYER and fully subscribes to the principles of Equal Employment Opportunity to ensure that all applicants and employees are considered for hire, promotion, and job status without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, marital or familial status. #J-18808-Ljbffr
Principal Product Marketing Manager
Posted 4 days ago
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Join to apply for the Principal Product Marketing Manager role at Circle 2 days ago Be among the first 25 applicants Join to apply for the Principal Product Marketing Manager role at Circle Get AI-powered advice on this job and more exclusive features. Sign in to access AI-powered advices Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Circle is a financial technology company at the epicenter of the emerging internet of money, where value can finally travel like other digital data — globally, nearly instantly and less expensively than legacy settlement systems. This ground-breaking new internet layer opens up previously unimaginable possibilities for payments, commerce and markets that can help raise global economic prosperity and enhance inclusion. Our infrastructure – including USDC, a blockchain-based dollar – helps businesses, institutions and developers harness these breakthroughs and capitalize on this major turning point in the evolution of money and technology. What You’ll Be Part Of Circle is committed to visibility and stability in everything we do. As we grow as an organization, we're expanding into some of the world's strongest jurisdictions. Speed and efficiency are motivators for our success and our employees live by our company values: High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder. What You’ll Be Responsible For As a Product Marketing Manager on Circle’s Liquidity PMM team, you’ll own the go-to-market strategy for new liquidity products and services. You’ll work closely with Product, Business Development, and Marketing teams to shape product positioning, advise roadmap priorities, and drive high-impact launches that accelerate customer adoption and engagement across financial institutions, fintechs, and corporates. What You’ll Work On Drive global go-to-market strategies for liquidity products including USDC, EURC, and Circle Mint. Collaborate with Product, Sales, and Marketing to craft positioning and improve product adoption. Craft compelling narratives and value propositions that differentiate Circle in the market. Lead product launch planning, execution, and cross-functional coordination. Conduct market and competitive analysis to advise strategy and product roadmap. Develop enablement materials to support Sales, Partnerships, and Customer teams. Analyze product usage and customer insights to optimize messaging and GTM tactics. Core Requirements What you’ll bring to Circle 10+ years of product marketing experience, with at least 2 years in fintech, payments, or crypto. Proven ability to lead product launches and execute data-informed GTM strategies. Collaboration skills across product, marketing, sales, and BD teams. Exceptional storytelling and communication skills for technical and non-technical audiences. Experience translating complex concepts into clear, compelling customer value. Comfortable working independently in fast-paced, ambiguous environments. Familiarity with blockchain infrastructure, stablecoins, and decentralized finance (DeFi). Experience supporting global markets and working with cross-regional teams. Proficiency with product analytics and customer insights tools. Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages. Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs. Please note that compensation ranges may differ for candidates in other locations. Base Salary Range: 175,000 - 225,000 We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Additionally, Circle participates in the E-Verify Program in certain locations, as required by law. Should you require accommodations or assistance in our interview process because of a disability, please reach out to for support. We respect your privacy and will connect with you separately from our interview process to accommodate your needs. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Referrals increase your chances of interviewing at Circle by 2x Sign in to set job alerts for “Product Marketing Manager” roles. 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Senior Product Marketing Specialist
Posted 11 days ago
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Job Description
**Essential Duties and responsibilities**
+ **Market Intelligence:** understand CE market trends, customer needs, and competitive landscape. Use this knowledge to inform sales enablement and go-to-market strategies.
+ **Product Positioning:** develop clear and compelling product positioning and messaging that differentiates our products in the market.
+ **Content Creation:** create and manage a variety of content (e.g., sales documentation, product videos, website copy, blog posts) to articulate the benefits of our products to enterprise businesses.
+ **Sales Enablement:** equip the sales team with the necessary tools and materials to sell our products effectively. This includes training sessions, product collateral, and custom sales strategies.
+ **Partner Enablement:** support the partner ecosystem with the necessary tools and materials to sell our products effectively.
+ **Analyst Support:** create differentiated messaging & materials for analyst briefings, inquiries, and RFPs.
+ **Stakeholder Engagement:** collaborate with internal teams (e.g., product management, sales, customer success) and external stakeholders (e.g., customers, partners, industry analysts) to maximize product impact.
***This is a Hybrid role requiring 2 days a week in a Wolters Kluwer office location***
**Job Qualifications**
Education: Bachelor's degree from an accredited four-year college or university in relevant field or equivalent
Experience: Five or more years of demonstrated success in product marketing
Other Knowledge, Skills, Abilities or Certifications:
Required:
+ Experience working with sales, account management and customer success functions
+ Strong understanding of SaaS products and their application in business
+ Experience in marketing enterprise software solutions
+ Ability to translate complex topics into simple, clear, and intuitive language
+ Team player able to work within a matrixed organizational structure
+ Experience in creating marketing collateral & sales enablement tools
Preferred:
Experience in healthcare technology or similar setting a plus
**Travel requirements**
Up to 10% travel required as necessary, mostly to internal meetings
_Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process._
**Compensation:**
Target salary range CA, CT, CO, DC, HI, IL, MD, MN, NY, RI, WA: $95,560 - $133,750
EQUAL EMPLOYMENT OPPORTUNITY Wolters Kluwer U. S. Corporation and all of its subsidiaries, divisions and customer/business units is an Equal Opportunity / Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.
Product Marketing Manager - Law Firm
Posted 1 day ago
Job Viewed
Job Description
Posting Type
Hybrid
Job Overview
As a Product Marketing Manager for the Law Firm Segment, you will be part of the team owning our go-to-market strategies for law firms and litigators, responsible for developing messaging and positioning, as well as working with a cross-functional team to execute on marketing strategies.Job Description and Requirements
Job Description and Requirements
Messaging and Positioning
Develop impactful persona-based messaging and supporting collateral that effectively communicates the benefits to our specific audience.
Spend time with customers and other stakeholders in order to deliver insights internally and reflect the voice of the customer in marketing materials.
Lead customer interviews and messaging verification sessions.
Go-to-market Planning and Execution
Collaborate with brand and demand gen teams on impactful marketing plans, taking ownership of one or more specific GTM plans.
Work closely with the greater product marketing, product management, and demand gen teams to execute go-to-market strategies and tactics.
Refine current personas and develop new personas for cross-sell opportunities.
Analyze sales and marketing data to help make recommendations for segmentation.
Market research
Develop an understanding of the e-Discovery market, our competitors, and our customers, including how they buy, how they use the product, and how we help their business.
Understand and share industry, competitor, litigator, and customer behavior trends.
Contribute to customer advisory board planning and engagement.
Content Development
Refine buyer journeys and develop compelling content aligned to each buyer journey stage.
Create content such as customer presentations, sales enablement materials, case studies, eBooks, blog posts, and other pieces.
Minimum Qualifications
5-7 years of B2B product marketing, product management, or similar experience.
Strong written and verbal communication skills.
Demonstrated leadership, problem solving and decision-making skills.
Demonstrated ability to lead cross-functional teams.
Experience in law firms or the e-Discovery industry highly desirable, but not required.
Relativity is committed to competitive, fair, and equitable compensation practices.
This position is eligible for total compensation which includes a competitive base salary, an annual performance bonus, and long-term incentives.
The expected salary range for this role is between following values:
$106,000 and $158,000The final offered salary will be based on several factors, including but not limited to the candidate's depth of experience, skill set, qualifications, and internal pay equity. Hiring at the top end of the range would not be typical, to allow for future meaningful salary growth in this position.
Product Marketing Manager - Specialty Rental - Deer Park, TX
Posted 4 days ago
Job Viewed
Job Description
The Specialty Rental Division's worldview is to enable our customers, our people and our societies to flourish in an increasingly complex world. Our vision is to remain the world's most trusted partner by solving complex industrial challenges with specialized agile solutions. Those are designed and implemented by passionate people who continually strive for the best new ways.
Here, your ideas are embraced, and you never stop learning.
Interested in being part of our team?
Join us on our journey for a better tomorrow.
Your role
We are looking for a Product Marketing Manager , reporting to the Vice President Marketing . The role will be a key player to ensure consistent, profitable growth in revenues through fully leveraging all the capabilities of our product portfolio. You will transform market insights into the right product strategy and show a proactive approach to (new) business models and strategies to lead the way to make our products (even more) successful.
Responsibilities:
- Develop and guide new business model strategy and its integration in existing systems (Full ERP, I-Rent) and assist in the integration of additional business model initiatives in the software
- Define the North American product portfolio strategy that drives sustainable growth and increases the value of our core products for our customers in close collaboration with the global teams
- Pave the way towards the North American launch and adoption of our (new) products which include but not limited to defining go-to-market strategy and requirements like product and price positioning, pricing models, strategic messaging and promoting the portfolio to increase market penetration
- Ensure widespread sales adoption of our product portfolio through strategic training initiatives, creation of sales enablement materials, and the generation of actionable insights using dashboards and reporting
- Monitor our product portfolio and its performance based on core company and product KPI's. Lead initiatives that capture customers' and sales' feedback that informs us on necessary improvements needed in our product and service offerings
- Act as the bridge between engineering teams and market demands, aligning product development with customer needs and business goals. Gain a comprehensive understanding of customer needs, market trends and industry changes to feed future product needs and translate business requirements into product specifications
- Foster regular alignment with various departments (operations, sales, marketing, ICT, finance) to drive continuous value creation and guarantee operational readiness and profitability
- An academic background in Economics, Marketing or Engineering or equivalent by experience
- 5+ years of experience which will include proven market and customer expertise in successful portfolio management and strategic business development that drive business growth
- Strong analytical skills with the ability to translate market data and competitive insights into actionable business strategies and product specifications
- Understand the implications of various business models for the business, on customers and on the financial results and show proactive approach adapting the portfolio strategy to drive sustainable growth
- Be passionate about thriving the enthusiasm for our product portfolio through the entire organization, especially the sales departments
- Self-assured self-starter who is eager to collaborate closely with cross-functional partners and senior management teams, regionally and across the globe
- Forward thinking with a constant requirement to develop and improve not only the individual but also the department. A strong focus on continual improvement is required
- An understanding of industry dynamics, customer needs, and market challenges is an advantage
- Strong working knowledge of Office 365 applications, especially Excel, PowerPoint and SharePoint
- Must have a good knowledge of English (spoken and written). Other languages are a plus
- We believe and foster a learning culture where global mobility is an important enabler for growth.
- Our learning culture supports you on your journey: benefit from our individual learning opportunities (LinkedInLearning e.g.), our feedback culture, the internal job portal, global project assignments, or face-to-face training sessions.
- You will experience a onboarding program at our North America headquarters
- We support you and your well-being with different programs like team events, and more.
- We offer an excellent compensation package, including a flexible benefits plan and a generous 401(k) retirement plan.
- We offer health insurance, dental insurance, vision insurance
- We offer Paid time off, Life & Disability Insurance
- We offer a salary based on experience.
Job location
As a Product Marketing Manager, you will be based in our corporate office in Deer Park, TX. This position is hybrid after the first 90 days.
About Us
Atlas Copco Rental North America has offices throughout the US, Canada and Mexico. Headquarters for ACRNA is located in Deer Park, TX, just outside of Houston. Atlas Copco Group is headquartered in Stockholm, Sweden. We are a global team with colleagues in 180 locations in 170 countries.
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