What Jobs are available for Brand Management in San Jose?

About **Zscaler**
Serving thousands of enterprise customers around the world including 45% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world's largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location.
Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast-paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler.
Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You'll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world's cloud security leader and our customers worldwide.
We're looking for a Sr. Product Marketing Manager to join Zscaler's Zero Trust Cloud team. Reporting to the Sr. Director, Product Marketing, you will be responsible for:
+ Developing and executing the go-to-market strategy that spans positioning, packaging, marketing campaign tactics, pipeline generation and solutions selling to drive the business
+ Creating compelling product collateral and messaging that addresses customer challenges and drives solutions adoption
+ Working closely with product management to synthesize technical outputs into clear value propositions
+ Planning and coordinating with the cross-functional to launch new products and releases
+ Supporting customer-facing teams with sales tools, messaging, training materials, and collaboration on corporate and field marketing campaigns
**What We're Looking for (Minimum Qualifications)**
+ 5+ years of experience in product, solution, or content marketing roles for cloud or cybersecurity products
+ Proven ability to create and deliver high-impact messaging and marketing collateral
+ Strong written, verbal, and presentation skills with experience building compelling slide decks
+ Familiarity with Cloud Service Providers (AWS, Azure, GCP) and security tools
+ BS/MS degree or equivalent in a STEM field
**What Will Make You Stand Out (Preferred Qualifications)**
+ Expertise in network security, cloud architecture, or related areas
+ Demonstrated success in launching differentiated products and driving adoption
+ Additional experience working directly with customers to gather feedback and build advocacy relationships
#LI-Hybrid
#LI-DS9
Zscaler's salary ranges are benchmarked and are determined by role and level. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations and could be higher or lower based on a multitude of factors, including job-related skills, experience, and relevant education or training.
The base salary range listed for this full-time position excludes commission/ bonus/ equity (if applicable) + benefits.
Base Pay Range
$164,500-$235,000 USD
At Zscaler, we are committed to building a team that reflects the communities we serve and the customers we work with. We foster an inclusive environment that values all backgrounds and perspectives, emphasizing collaboration and belonging. Join us in our mission to make doing business seamless and secure.
Our Benefits program is one of the most important ways we support our employees. Zscaler proudly offers comprehensive and inclusive benefits to meet the diverse needs of our employees and their families throughout their life stages, including:
+ Various health plans
+ Time off plans for vacation and sick time
+ Parental leave options
+ Retirement options
+ Education reimbursement
+ In-office perks, and more!
Learn more about Zscaler's Future of Work strategy, hybrid working model, and benefits here ( .
By applying for this role, you adhere to applicable laws, regulations, and Zscaler policies, including those related to security and privacy standards and guidelines.
Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status, or any other characteristic protected by federal, state, or local laws. _See more information by clicking on the_ Know Your Rights: Workplace Discrimination is Illegal ( _link._
Pay Transparency
Zscaler complies with all applicable federal, state, and local pay transparency rules.
Zscaler is committed to providing reasonable support (called accommodations or adjustments) in our recruiting processes for candidates who are differently abled, have long term conditions, mental health conditions or sincerely held religious beliefs, or who are neurodivergent or require pregnancy-related support.

Principal Product Marketing Specialist
Job Description
Description
As a Product Marketing Specialist at Renesas' Memory Interface Division, your goal is to expand our relationship with our strategic and key customers, look for new product ideas and to secure design wins at these customers. We are seeking an individual that has a strong desire to interact with our customers and sales team, promote our product and emphasize our leadership position in memory interface products. Innovation, enthusiasm and the drive to win are among the most important qualities for this position, as well as a strong team mentality.
Responsibilities
+ Create compelling design win content for the current and upcoming memory interface products by working with customers, architecture, applications and planning teams
+ Actively promote Renesas products to strategic and key customers, internal sales teams and distributors
+ Identify strategic opportunities by working closely with memory ecosystem partners, Cloud Service Providers and enterprise solution providers
+ Provide technical and sales training to distributors
+ Perform top-down and bottom-up market analyses on existing and new markets
+ Develop business plans to forecast and drive increases of design-wins and revenue worldwide
+ Generate market communication materials: sales and marketing promotional collateral and training collateral, including ad copy, press releases, articles, brochures and other print pieces, and PowerPoint presentations
+ Influence x-functional team with customer feature requirements, develop clear marketing requirements document (MRD) and product requirements document (PRD)
+ Work with design, product, and test engineering groups to support products throughout its lifecycle
+ Solid product management and marketing experience of enterprise silicon products, with a good understanding of signal integrity products and memory products
+ Semiconductor Product planning, technical marketing or application engineering experience, technical knowledge and skills within the specific areas of mixed-signal, logic or SI products
+ Understanding of distribution sales and how to motivate and incentivize demand creation.
+ Strong interpersonal skills with ability to interact with customers, sales team, peers and management
+ Understand semiconductor product lifecycle
+ Strong analytical and business skills
+ Excellent oral and written communication skills
+ Up to 25% of travel required
Qualifications
+ BSEE or equivalent required, MBA or Master's in Engineering Management desirable
+ 15+ years' experience in Product Marketing
Company Description
Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world's leading manufacturers of the electronics you rely on every day; you may not see our products, but they are all around you.
Renesas employs roughly 22,000 people in more than 30 countries worldwide. As a global team, our employees actively embody the Renesas Culture, our guiding principles based on five key elements: Transparent, Agile, Global, Innovative, and Entrepreneurial. Renesas believes in, and has a commitment to, diversity and inclusion, with initiatives and a leadership team dedicated to its resources and values. At Renesas, we want to build a sustainable future where technology helps make our lives easier. Join us and build your future by being part of what's next in electronics and the world.
Additional Information
The expected annual base pay range for this position is $200,000K-$250,000K. This position is also eligible for bonus opportunities. Please note that final offer amount will be dependent on geographic location, applicable experience, and skillset of the candidate.
Renesas offers a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, and pet insurance. In addition to elective benefit options, benefited employees receive company-paid life insurance and AD&D, LTD, short term medical benefits as well as paid sick time, paid holidays, and accrued paid vacation. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources
Renesas is an embedded semiconductor solution provider driven by its Purpose ' **To Make Our Lives Easier** .' As the industry's leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.
With a diverse team of over 22,000 professionals in more than 30 countries, we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We design and develop sustainable, power-efficient solutions today that help people and communities thrive tomorrow, ' **To Make Our Lives Easier** .'
At Renesas, you can:
+ **Launch and advance your career** in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.
+ **Make a real impact** by developing innovative products and solutions to meet our global customers' evolving needs and help make people's lives easier, safe and secure.
+ **Maximize your performance and wellbeing** in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups, will help you excel from the first day.
Are you ready to own your success and make your mark?
Join Renesas. **Shape Your Future with Us** .
Renesas Electronics is an equal opportunity and affirmative action employer, committed to celebrating diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by federal, state or local law. For more information, please read our Diversity & Inclusion Statement ( .
Renesas Electronics deals with dual-use technology that is subject to U.S. export controls regulations. Under these regulations it may be necessary for Renesas to obtain U.S. government export license prior to release of technology to certain persons. The decision whether or not to file or pursue an export license application is at the sole discretion of Renesas.
We have adopted a hybrid model that gives employees the ability to work remotely two days a week while ensuring that we come together as a team in the office the rest of the time. The designated in-office days are Tuesday through Thursday for innovation, collaboration and continuous learning.
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**Department** Manufacturing
2. **Location** San Jose
3. **Remote** No
Requisition ID
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Req ID:
Remote Position: Yes
Region: Americas
Country: USA
**Summary**
Product marketing managers at Celestica play a pivotal role in shaping how global hyperscalers and Cloud Service Providers adopt and benefit from leading AI technology. These marketing professionals deeply understand their target audience's everyday challenges and can succinctly explain how our product helps solve customer challenges. Through close collaborations with product owners, marketing content writers, engineering staff, product marketing managers are able to shape effective marketing content.
**Detailed Description**
+ Improve Celestica's product marketing content output.
+ Shape product marketing campaigns that target prospective customers.
+ Define positioning and messaging for Celestica Connectivity and Cloud Solutions (CCS) that guide customers across the full solution lifecycle from ideation to adoption.
+ Own development and delivery of core sales enablement assets to support the Global Accounts organization.
+ Work closely with the go-to-market leaders, strategists, and architects to understand the adoption journey
+ Celestica customers are going through, and translate these insights into a compelling storytelling.
+ Craft differentiated messaging and content strategy (e.g. TLA, intro decks, presentations, whitepapers, infographics, webinars, etc.) in partnership with shared marketing resources.
+ Establish the right metrics and KPIs that measures marketing effectiveness, optimize programs for maximum impact, and help continuously iterate on existing assets.
+ Convert prospects into paying customers through consistent communications.
**Responsibilities:**
+ Lead product marketing content development
+ Outline product marketing deployment timelines, in coordination with major events and new product launches
+ Educate Sales and cross-functional teams on current solution messaging
+ Manage team's product marketing campaigns
+ Craft Celestica's product storytelling vision and voice
**Skills and Qualifications**
+ Experience using data and metrics to drive improvements
+ Experience building, executing and scaling cross-functional marketing programs
+ Experience leading go-to-market for enterprise software or hardware product launches
+ 6+ years of product marketing experience developing compelling, differentiated messaging, content, and positioning
+ Strong written and verbal communication skills
+ Deep understanding of data center market trends and product lifecycles
+ Firm grasp of ways to develop strategic product marketing campaigns
**Typical Experience**
+ Eight plus years of applicable experience
**Typical Education**
+ Bachelor's degree in related field (Marketing or Business preferred) or consideration of an equivalent combination of education and experience. MBA recommended
+ Educational Requirements may vary by geography
**Salary Expectations and Benefit Summary**
The salary range described in this posting is an estimate by the Company, and may change based on several factors, including by not limited to a change in the duties covered by the job posting, or the credentials, experience or geographic jurisdiction of the successful candidate. Annual Range: $100,000 - $140,000.
Celestica provides eligible employees (those who are scheduled to work 30 hours or more per week) with a range of benefits including medical insurance, dental insurance, vision insurance, short and long term disability, life insurance, voluntary benefits, PTO and a 401k plan with company match.
**Notes**
This job description is not intended to be an exhaustive list of all duties and responsibilities of the position. Employees are held accountable for all duties of the job. Job duties and the % of time identified for any function are subject to change at any time.
Celestica is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws.
This policy applies to hiring, promotion, discharge, pay, fringe benefits, job training, classification, referral and other aspects of employment and also states that retaliation against a person who files a charge of discrimination, participates in a discrimination proceeding, or otherwise opposes an unlawful employment practice will not be tolerated. All information will be kept confidential according to EEO guidelines.
Celestica is an E-Verify employer.
Location: This is a remote position, with travel as necessary. We are open to considering candidates close to any of our US locations in Massachusetts, Pennsylvania, Minnesota, Texas, Arizona, Oregon or California as well as locations near major airports such as the Northeast, Southeast, Midwest and Pacific Coast.
**COMPANY OVERVIEW:**
Celestica (NYSE, TSX: CLS) enables the world's best brands. Through our recognized customer-centric approach, we partner with leading companies in Aerospace and Defense, Communications, Enterprise, HealthTech, Industrial, Capital Equipment and Energy to deliver solutions for their most complex challenges. As a leader in design, manufacturing, hardware platform and supply chain solutions, Celestica brings global expertise and insight at every stage of product development - from drawing board to full-scale production and after-market services for products from advanced medical devices, to highly engineered aviation systems, to next-generation hardware platform solutions for the Cloud. Headquartered in Toronto, with talented teams spanning 40+ locations in 13 countries across the Americas, Europe and Asia, we imagine, develop and deliver a better future with our customers.
Celestica would like to thank all applicants, however, only qualified applicants will be contacted.
Celestica does not accept unsolicited resumes from recruitment agencies or fee based recruitment services.

Job Description
Insight Global is looking for a sharp Product Marketing Manager to join a growing ecommerce and SaaS company sitting onsite in San Jose, CA. Founded in the heart of Silicon Valley in 2012, this company has built the most cutting-edge technology platform integrated with one of the biggest premium in-house print lab offerings. The integration of a fully customized software suite with lab products makes this the industry-first, all-in-one solution for professional photographers.
In this role, we are looking for an experienced product marketing leader to lend strategy and execution for this company's SaaS lab business. Reporting directly to the VP of Marketing, this is a full-time position and is required to be onsite five days a week in their San Jose office.
Key responsibilities are as follows:
- Drive data-driven strategy development and executions to grow acquisition of professional photographers and conversion to customers
- Increase activation, retention, and lifetime value of customers
- Develop marketing content on company website, including web pages, videos, creatives, presale and post-order customer support content and assist channel marketers for paid and organic marketing campaigns
- Test, validate, and develop offline marketing channels for presale, account management, and business development
- Orchestrate educational programs (webinars, content marketing campaigns, in person events, influencers, trade shows) that inspire our target audience and help facilitate product education and trials
- Conduct customer interviews and gather feedback to understand pain points and customer needs, which can inform product development and marketing strategies
Key Delivery Areas of Focus:
- Grow revenues for print lab business by focusing on customer acquisition, activation, retention, and monetization
- Serve as the voice of the customer
- Aligning and enabling internal teams to tell the right company story
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: and Requirements
- 2-3+ years of product marketing experience with demonstrated success in growing eCommerce business with a long conversion funnel
- Combined understanding of eCommerce, online software platform, and the B2B2C approach.
- Previous marketing experience towards prosumers or SMBs (especially small business owners) is a must
- Strong analytical skills with a bias towards data and KPIs and familiarity with A/B tests
- Motivation to work collaboratively in a fast-paced, ever-changing environment. Past experience working in a dynamic, global team environment is a plus
- Creative problem solving skills and ability to diagnose problems, isolate them into actionable tactics, and drive towards creative solutions
- Excellent communication skills with the ability to distill complex thoughts and strategies into simple, actionable recommendations - Interest in photography, design, and arts

**About Us:**
Automation Anywhere is the leader in Agentic Process Automation (APA), transforming how work gets done with AI-powered automation. Its APA system, built on the industry's first Process Reasoning Engine (PRE) and specialized AI agents, combines process discovery, RPA, end-to-end orchestration, document processing, and analytics-all delivered with enterprise-grade security and governance. Guided by its vision to fuel the future of work, Automation Anywhere helps organizations worldwide boost productivity, accelerate growth, and unleash human potential.
**Our Opportunity**
Automation Anywhere is redefining how enterprises operate with Agentic Process Automation, a new category that accelerates business growth by orchestrating AI agents, systems, and teams for mission-critical operations. To scale our global impact, we're expanding our partner ecosystem and seeking a strategic, results-driven Director of Product Marketing, Partner to lead the charge.
This role is ideal for a strong storyteller and operator who thrives at the intersection of partner strategy, solution development, and go-to-market execution. You will work closely with our global strategic partners, including global system integrators (GSIs), consulting partners, and technology alliances, to create compelling narratives, build partner-facing content, and equip field teams for agentic process automation success.
**Who you'll report to:**
This role reports to our Sr. Director, Product and Solutions Marketing
**Location:**
Remote role - ability to work within any U.S time zone
**You will make an impact by being responsible for:**
+ Define joint solution positioning and messaging in collaboration with partner and product teams, tailored to industry use cases and enterprise buyer needs.
+ Develop scalable, high-impact content that supports the full partner lifecycle-from recruitment to enablement to joint selling (e.g., solution briefs, sales decks, use case content).
+ Create and manage partner enablement programs and toolkits that align with market segments, industry focus areas, and partner personas. · Collaborate cross-functionally with Partner GTM, Partner Marketing, Product, Sales, and Industry teams to influence roadmaps and ensure solution-market fit.
+ Support key partner events, launches, and field communications with strategic content and narrative alignment.
**You will be a great fit if you have:**
+ 10+ years of experience in B2B product or solutions marketing, with at least 5 years in a partner-facing or alliance marketing capacity. a
+ Proven success working with GSIs, hyperscalers, or global tech partners to bring joint solutions to market.
+ Strong strategic thinking and storytelling ability, able to align partner capabilities with Automation Anywhere's platform vision and market opportunities.
+ Comfortable leading through influence in a matrixed environment and aligning diverse stakeholders.
+ Experience in enterprise software, automation, AI, or cloud platforms is highly preferred.
+ Excellent written and verbal communication skills, executive presence, and a builder's mindset.
The base salary range for this position in California, New York, and Washington is $225,000 to $35,000 and outside of those locations is 210,000 to 220,000 a year. The base salary ultimately offered is determined through a review of education, industry experience, training, knowledge, skills, abilities of the applicant in alignment with market data and other factors. This position is also eligible for discretionary bonus payments, equity and a full range of medical and other benefits.
**Ready to Revolutionize Work? Join Us.**
This is an opportunity to work with a global, passionate team pioneering technology that's redefining the way people work, everywhere. Join us and discover the many ways that you can have an impact, achieve your potential, and go be great.
**Job Segment OR Key Words:** SaaS, Product Marketing, GTM Execution, Market Intelligence
**Benefits and perks you'll appreciate:**
+ Flexible work schedule / remote roles
+ Unlimited Personal Time Off
+ 12 holidays off per year
+ 4 days volunteer time off per year
+ 4 company "Achievement" days off per year
+ Variety of health care and well-being benefits
+ Paid family/parental leave
+ We are a designated "Best Place to Work" for 2 years in a row! Learn more here ( Newsweek's Top 100 Most Loved Workplaces in America 2023 - Learn more here ( Anywhere is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis.
If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email .
At this time, we typically do not offer visa sponsorship for this position. Candidates should generally be authorized to work in the United States without the need for current or future sponsorship.
All unsolicited resumes submitted to any @automationanywhere.com email address, whether submitted by an individual or by an agency, will not be eligible for an agency fee.
**Automation Anywhere is the leader in Agentic Process Automation (APA), transforming how work gets done with AI-powered automation. Its APA system, built on the industry's first Process Reasoning Engine (PRE) and specialized AI agents, combines process discovery, RPA, end-to-end orchestration, document processing, and analytics-all delivered with enterprise-grade security and governance. Guided by its vision to fuel the future of work, Automation Anywhere helps organizations worldwide boost productivity, accelerate growth, and unleash human potential.**
Equal Opportunity Employer Automation Anywhere is an equal opportunity employer - M/F/D/V. We want to have the best available persons in every job. We will not discriminate in our employment practices due to an applicant's race, color, creed, gender, religion, marital status, age, national origin and ancestry, physical or mental disability, medical condition, sex, genetic information, sexual orientation, military and veteran status or any other category protected by law.

Our client, a rapidly growing leader in the FMCG sector, is seeking an innovative Senior Product Marketing Manager to drive the go-to-market strategy for their portfolio of groundbreaking products. This is a fully remote position, offering the flexibility to work from anywhere within the US, while making a significant impact on a national scale. You will be instrumental in shaping the narrative around our products, developing compelling positioning and messaging, and enabling sales teams to effectively communicate our value proposition. The ideal candidate possesses a deep understanding of the FMCG landscape, a passion for consumer insights, and a proven ability to launch successful products. You will conduct in-depth market research, analyze competitive landscapes, and identify unmet customer needs to inform product development and marketing efforts. Collaboration will be key, as you will work closely with product management, sales, marketing communications, and R&D teams to ensure a unified and impactful launch. This role demands a strategic thinker with strong execution capabilities, an understanding of P&L, and the ability to develop and manage integrated marketing plans. You will be responsible for creating sales enablement tools, thought leadership content, and marketing collateral that resonate with target audiences. This is an exceptional opportunity for a seasoned product marketer to take ownership of critical product lines and contribute to the sustained growth of a forward-thinking organization. We are looking for a creative, data-driven individual who can articulate complex product benefits into clear, compelling customer value.

Key Responsibilities:

• Develop and execute comprehensive product marketing strategies and go-to-market plans.
• Define product positioning, messaging, and value propositions for target audiences.
• Conduct market research, competitive analysis, and customer segmentation.
• Create compelling sales enablement materials, including presentations, datasheets, and battlecards.
• Develop and manage integrated marketing campaigns to drive product adoption and demand.
• Collaborate with product management to influence product roadmaps and new feature development.
• Work with marketing communications to develop external-facing content and PR strategies.
• Enable the sales team with the knowledge and tools to effectively sell products.
• Analyze product performance, market trends, and customer feedback to identify growth opportunities.
• Manage product launch activities and ensure successful market entry.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field. MBA preferred.
• Minimum of 6 years of experience in product marketing, with a focus on the FMCG industry.
• Demonstrated success in launching and managing consumer packaged goods.
• Strong understanding of market research, competitive analysis, and customer segmentation.
• Excellent written and verbal communication skills, with the ability to craft compelling messaging.
• Proven ability to develop and execute integrated marketing plans.
• Experience working with cross-functional teams (product, sales, R&D).
• Proficiency in using CRM and marketing automation tools.
• Strategic thinking and strong analytical capabilities.
• This is a remote position, open to candidates across the US.

Our client is seeking a strategic and experienced Senior Product Marketing Manager to lead go-to-market strategies for their innovative technology products. This is a fully remote position, enabling you to work from anywhere in the US and influence product success on a global scale. You will be responsible for understanding market needs, defining product positioning and messaging, and developing compelling marketing plans that drive adoption and revenue. The ideal candidate will have a proven track record in B2B product marketing, ideally within the tech or SaaS industry. You will work closely with product management, sales, and marketing teams to develop sales enablement tools, create impactful content, and execute product launches. Key responsibilities include conducting market and competitive analysis, identifying target audiences, developing buyer personas, and crafting compelling value propositions. You will also track product performance, gather customer feedback, and translate insights into actionable strategies. This role requires exceptional communication, analytical, and strategic thinking skills. A passion for technology and the ability to articulate complex solutions in a clear and compelling manner are crucial. This is an outstanding opportunity to shape the market perception of groundbreaking products and contribute significantly to the company's growth trajectory, all within a flexible remote work environment.

Responsibilities:

• Develop and execute comprehensive go-to-market strategies for new and existing products.
• Define product positioning, messaging, and value propositions for target markets.
• Conduct in-depth market and competitive research to identify opportunities and threats.
• Create compelling marketing collateral, sales enablement materials, and content.
• Lead product launch activities and ensure successful market introduction.
• Collaborate with product management, sales, and engineering teams.
• Gather and analyze customer feedback and market insights to inform product strategy.
• Track and report on product marketing performance metrics.
• Act as a subject matter expert for the product and its target audience.

Our client is seeking a highly motivated and experienced Senior Product Marketing Manager to join their dynamic, fully remote team. This pivotal role will be instrumental in shaping and executing the go-to-market strategies for our client's innovative FMCG products. You will be responsible for understanding market trends, identifying customer needs, and developing compelling product positioning and messaging. This is a fantastic opportunity for a strategic thinker with a passion for the consumer goods industry to make a significant impact.

Key Responsibilities:

• Develop and implement comprehensive product marketing plans for new and existing FMCG products, ensuring alignment with overall business objectives.
• Conduct thorough market research, competitor analysis, and consumer insights to inform product strategies and identify growth opportunities.
• Craft clear, concise, and persuasive product positioning, messaging, and value propositions that resonate with target audiences.
• Collaborate closely with cross-functional teams, including product development, sales, marketing communications, and digital teams, to ensure successful product launches and ongoing campaigns.
• Create compelling marketing collateral, sales enablement tools, and digital content that effectively communicates product benefits and drives demand.
• Monitor and analyze campaign performance, market feedback, and sales data to optimize strategies and identify areas for improvement.
• Stay abreast of industry trends, emerging technologies, and best practices in product marketing within the FMCG sector.
• Manage product lifecycle marketing initiatives, including product retirement and end-of-life strategies where applicable.
• Serve as a subject matter expert on assigned product lines, providing guidance and support to internal stakeholders.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
• Minimum of 5-7 years of progressive experience in product marketing, preferably within the FMCG industry.
• Proven track record of successfully developing and executing go-to-market strategies for consumer products.
• Strong analytical skills with the ability to interpret market data and translate insights into actionable plans.
• Excellent communication, presentation, and interpersonal skills, with the ability to influence stakeholders at all levels.
• Demonstrated ability to manage multiple projects simultaneously in a fast-paced, remote environment.
• Proficiency in marketing automation tools and CRM systems.
• Creative thinking and problem-solving abilities.
• A passion for understanding consumer behavior and market dynamics.

This role is a fully remote position, offering flexibility and the opportunity to work from anywhere within the United States. We are looking for individuals who thrive in a collaborative, digitally-native work environment. If you are a results-oriented marketer eager to drive growth in the exciting world of consumer goods, we encourage you to apply. The **San Jose, California, US** area is our corporate hub, though this role is entirely remote.

Our client is actively seeking a seasoned Senior Product Marketing Manager to join their innovative, fully remote team. This is a critical role focused on defining and executing the go-to-market strategy for a suite of cutting-edge software solutions. You will be the voice of the customer, deeply understanding market needs, competitive landscapes, and emerging trends to shape product positioning and messaging. Your expertise will drive demand generation, sales enablement, and ultimately, market success for our client's offerings. This position requires a strategic thinker with a passion for technology and a proven track record in product marketing, ideally within the SaaS or enterprise software space. The fully remote nature of this role allows for a flexible work arrangement, enabling top talent from anywhere in the US to contribute.
Responsibilities:

• Develop and execute comprehensive product marketing strategies and go-to-market plans for new and existing products.
• Define compelling product positioning and messaging that resonates with target audiences.
• Create persuasive sales collateral, marketing content, and enablement materials for sales teams.
• Conduct market research, competitive analysis, and customer segmentation to identify opportunities and threats.
• Collaborate closely with product management, engineering, sales, and marketing teams to ensure alignment and successful product launches.
• Develop and manage product launch timelines and execution plans.
• Gather customer feedback and insights to inform product development and marketing strategies.
• Measure and report on the effectiveness of product marketing initiatives.
• Act as a subject matter expert on product features, benefits, and competitive differentiators.
• Develop and deliver compelling presentations to internal teams and external stakeholders.
• Identify and champion target customer profiles and buying personas.
• Drive awareness and adoption of our client's products through various marketing channels.

Qualifications:

• Bachelor's degree in Marketing, Business Administration, or a related field. MBA or advanced degree preferred.
• Minimum of 5-7 years of experience in product marketing, preferably in B2B SaaS or enterprise software.
• Proven ability to develop and execute successful go-to-market strategies.
• Exceptional understanding of market research, competitive analysis, and customer segmentation.
• Strong writing, communication, and presentation skills, with the ability to craft compelling narratives.
• Experience creating sales enablement materials and working closely with sales teams.
• Proficiency in marketing automation platforms and CRM systems is a plus.
• Ability to manage multiple projects simultaneously in a fast-paced, remote environment.
• Strategic and analytical thinking with a data-driven approach to decision-making.
• Demonstrated leadership and cross-functional collaboration skills.
• Must be eligible to work in the US.

This role is ideal for a self-starter who thrives in an independent and collaborative remote setting. You will have the autonomy to shape strategies and make a significant impact on our client's growth trajectory. We are looking for individuals who are passionate about bringing innovative products to market and have a deep understanding of how to connect with and influence buyers in the technology sector. Join a progressive organization that values creativity, expertise, and results, all within a fully remote work structure. The assigned location is **San Jose, California, US** for administrative purposes, but the position is entirely remote.