678 Consumer Insights Manager jobs in the United States
Consumer & Category Insights Manager
27413 Greensboro, North Carolina
ITG Brands
Posted 17 days ago
Job Viewed
Job Description
Consumer & Category Insights Manager
**Location**
North Carolina
**City**
Greensboro
**Role Type**
Permanent
**WHO WE ARE**
ITG Brands is the third-largest tobacco company in the USA with offerings of some of the most well-known cigarette, cigar, and e-vapor brands. As a member of the globally recognized Imperial Brands PLC family, we are a forward-thinking partner with operational integrity.
ITG Brands is committed to putting consumers at the center of what we do, while creating an innovative workplace that is diverse and inclusive. This empowers us to bring our true selves to work, to collaborate more effectively through showing our passion and being confident to bring new ideas to the table.
We are not afraid to seize opportunities and make things happen - both individually and collaboratively. We strive to exceed expectations by seeing things differently and doing things differently. This truly is a place where we all share a challenger mindset which drives our success.
**What You Will Do**
- JOB SUMMARY
Leads the development and sustenance of the cigarette (FMC), cigar (MMC), and next generation products (NGP), including electronic vapor (EVP), oral nicotine (OND), and others, insights platform for the Company with strong focus on category research, adult consumer nicotine/tobacco behaviors and drivers understanding, market segmentation, concept testing, buyer studies, shopper insights, and packaging development. Provides all around enterprise support and thought partnership for a consumer-centric portfolio approach for MMC, FMC and NGP brands, including concept evaluation, brand asset assessments, and consumer path-to-purchase, ensuring disciplined approaches and rigor to key insights decisions across the ATNC value chain.
- WHAT YOU WILL DO
_(This list is not exhaustive and may be supplemented as necessary by the Company)_
+ Ensures a workable matrix of relationships that collaborates across key commercial business functions including brand marketing and sales teams, as well as globally, to source and deliver enabling insights that add overall value to the enterprise insights platform.
+ Develops and leads all phases of the market research process, designed to provide the organization with actionable insights on adult consumers and shoppers.
+ Collaborates with brand marketing and customer marketing teams, identifies knowledge gaps, and establishes best-in-class learning plans that deliver value to the brand plans.
+ Provides thought leadership to the commercial business by serving as the "voice of the consumer" to the organization, ensuring the adult smoker is an integral part of all strategic decisions and business plans.
+ Partners with the Product Development and Sensory teams in evaluations with adult consumers, ensuring strict compliance to regulatory testing mandates as it relates to consumer testing programs and methodologies for all FMC and MMC product and leaf testing.
+ Monitor and assess consumer behaviors relating to category and brand shifts, harness insights to drive recommendations that drives the business.
+ Identifies and manages third-party research partners for all insights initiatives.
+ Provides support and expertise to Global I&I team regarding U.S. specific, multi-national studies.
+ Leads the shopper research efforts to create enterprise understanding of the ATNC (Adult Tobacco and Nicotine Consumer) path-to-purchase.
+ Future proof the business by staying up to date on category trends, ahead of potential issues, as well as ensure full understanding and alignment with programs to effectively deliver on expectations.
+ Establish libraries of research and communicate /present critical findings, report summaries, research reports, and strategic recommendations to various levels of stakeholders
+ Provides strategic consumer research in support of the budget planning and quarterly business review process.
+ Performs other job-related duties as assigned.
**Qualifications**
- REQUIRED MINIMUM QUALIFICATIONS:
Education and Experience:
+ Bachelor's degree in Business Management, Marketing, Finance, or related field of study and 5+ years related work experience
+ Must be 21 years of or older
+ Experience to include, but is not limited to:
+ Developing and communicating insight-led recommendations to enhance business performance
Knowledge of:
+ Intermediate to Advanced proficiency with Microsoft Office (Outlook, Word, Excel, PowerPoint & Teams)
+ Research design and survey development
+ Sound qualitative and quantitative analysis
Skilledin:
+ Generating insights, connecting the dots, and storytelling
+ Executive presentations
+ Verbal and written communication
+ Attention to detail
+ Problem/situation analysis
+ Effective time and task management
+ Multitasking capabilities
+ Flexibility and adaptability
Ability to:
+ Communicate to a broad and diverse audience
+ Plan, organize, prioritize, and manage projects or programs
+ Maintain effective working relationships
+ Demonstrate critical thinking
+ Work with diverse populations and varying education levels
+ Receive and communicate information orally and in writing
+ Prioritize assignments, workload, and manage time accordingly
+ Travel domestically as the role requires
- PREFERRED QUALIFICATIONS:
Experience:
+ Equivalent role within another CPG company.
+ Strong commercial focus with proven conceptual and analytical skills.
+ Ability to challenge and identify opportunities that impact financial and operational performance.
**Work Environment and Physical Demand**
+ Requires light physical effort. Occasionally lifts or moves light objects (under 10 lbs.).
+ Walks, sits, or stands for prolonged periods.
+ Requires prolonged machine operation including computer and keyboard equipment.
_This job description is intended to be generic in nature and describe the essential functions of the job. It is not necessarily an exhaustive list of all duties and responsibilities. The essential duties, functions and responsibilities, and overtime eligibility may vary based on the specific tasks assigned to the position_
**What We Offer**
- Competitive benefits package that includes medical/dental/vision/life insurance/disability plans
- Dollar for dollar 401k match up to 6% and 5% annual company contribution
- 15 Company-paid holidays
- Generous paid time off
- Employee recognition and discount programs
- Education assistance
- Employee referral bonus program
- Hybrid workplace - remote / in office
- Summer hours
- Casual dress policy Monday through Friday
**Applicant Information**
This job description describes the essential functions of the job at the time the job description was created, but it is not an exhaustive list of tasks, duties and responsibilities. In addition, the position may evolve or change over time and such changes may not be reflected in the job description until it is next updated.
**Everyone Belongs**
**ITG Brands and ITG Cigars provides equal employment opportunities.** All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a concern about discrimination in the application or hiring process or you need an accommodation based on religion, disability or pregnancy in the application or hiring process, please contact us at .
**SHARE THIS JOB**
The posting for the position for which you are applying highlights key aspects of the position only. It is not a complete description of the position.
All candidates must consent to an independent investigation of their background, references, past employment, education, criminal record, and drug screening. Results of such background checks will be reviewed on a case-by-case basis, giving consideration to the nature of the information reported and its relevance to the specific job being sought before a decision is made using this information.
ITG Brands and ITG Cigars provides equal employment opportunities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a concern about discrimination in the application or hiring process or you need an accommodation based on religion, disability or pregnancy in the application or hiring process, please contact us (Talen%74Acquisition%40%69t%67b%72ands.%63om) .
We collect personal information from you in connection with your application for employment with ITG Brands or ITG Cigars. For more information, please see ourPrivacy Policy ( . If you are a job applicant from California, additional information can be found on ourCalifornia Applicant Privacy Notice ( . If you have questions, contact us (priv%61% %74gb%72ands.co%6D) .
**Location**
North Carolina
**City**
Greensboro
**Role Type**
Permanent
**WHO WE ARE**
ITG Brands is the third-largest tobacco company in the USA with offerings of some of the most well-known cigarette, cigar, and e-vapor brands. As a member of the globally recognized Imperial Brands PLC family, we are a forward-thinking partner with operational integrity.
ITG Brands is committed to putting consumers at the center of what we do, while creating an innovative workplace that is diverse and inclusive. This empowers us to bring our true selves to work, to collaborate more effectively through showing our passion and being confident to bring new ideas to the table.
We are not afraid to seize opportunities and make things happen - both individually and collaboratively. We strive to exceed expectations by seeing things differently and doing things differently. This truly is a place where we all share a challenger mindset which drives our success.
**What You Will Do**
- JOB SUMMARY
Leads the development and sustenance of the cigarette (FMC), cigar (MMC), and next generation products (NGP), including electronic vapor (EVP), oral nicotine (OND), and others, insights platform for the Company with strong focus on category research, adult consumer nicotine/tobacco behaviors and drivers understanding, market segmentation, concept testing, buyer studies, shopper insights, and packaging development. Provides all around enterprise support and thought partnership for a consumer-centric portfolio approach for MMC, FMC and NGP brands, including concept evaluation, brand asset assessments, and consumer path-to-purchase, ensuring disciplined approaches and rigor to key insights decisions across the ATNC value chain.
- WHAT YOU WILL DO
_(This list is not exhaustive and may be supplemented as necessary by the Company)_
+ Ensures a workable matrix of relationships that collaborates across key commercial business functions including brand marketing and sales teams, as well as globally, to source and deliver enabling insights that add overall value to the enterprise insights platform.
+ Develops and leads all phases of the market research process, designed to provide the organization with actionable insights on adult consumers and shoppers.
+ Collaborates with brand marketing and customer marketing teams, identifies knowledge gaps, and establishes best-in-class learning plans that deliver value to the brand plans.
+ Provides thought leadership to the commercial business by serving as the "voice of the consumer" to the organization, ensuring the adult smoker is an integral part of all strategic decisions and business plans.
+ Partners with the Product Development and Sensory teams in evaluations with adult consumers, ensuring strict compliance to regulatory testing mandates as it relates to consumer testing programs and methodologies for all FMC and MMC product and leaf testing.
+ Monitor and assess consumer behaviors relating to category and brand shifts, harness insights to drive recommendations that drives the business.
+ Identifies and manages third-party research partners for all insights initiatives.
+ Provides support and expertise to Global I&I team regarding U.S. specific, multi-national studies.
+ Leads the shopper research efforts to create enterprise understanding of the ATNC (Adult Tobacco and Nicotine Consumer) path-to-purchase.
+ Future proof the business by staying up to date on category trends, ahead of potential issues, as well as ensure full understanding and alignment with programs to effectively deliver on expectations.
+ Establish libraries of research and communicate /present critical findings, report summaries, research reports, and strategic recommendations to various levels of stakeholders
+ Provides strategic consumer research in support of the budget planning and quarterly business review process.
+ Performs other job-related duties as assigned.
**Qualifications**
- REQUIRED MINIMUM QUALIFICATIONS:
Education and Experience:
+ Bachelor's degree in Business Management, Marketing, Finance, or related field of study and 5+ years related work experience
+ Must be 21 years of or older
+ Experience to include, but is not limited to:
+ Developing and communicating insight-led recommendations to enhance business performance
Knowledge of:
+ Intermediate to Advanced proficiency with Microsoft Office (Outlook, Word, Excel, PowerPoint & Teams)
+ Research design and survey development
+ Sound qualitative and quantitative analysis
Skilledin:
+ Generating insights, connecting the dots, and storytelling
+ Executive presentations
+ Verbal and written communication
+ Attention to detail
+ Problem/situation analysis
+ Effective time and task management
+ Multitasking capabilities
+ Flexibility and adaptability
Ability to:
+ Communicate to a broad and diverse audience
+ Plan, organize, prioritize, and manage projects or programs
+ Maintain effective working relationships
+ Demonstrate critical thinking
+ Work with diverse populations and varying education levels
+ Receive and communicate information orally and in writing
+ Prioritize assignments, workload, and manage time accordingly
+ Travel domestically as the role requires
- PREFERRED QUALIFICATIONS:
Experience:
+ Equivalent role within another CPG company.
+ Strong commercial focus with proven conceptual and analytical skills.
+ Ability to challenge and identify opportunities that impact financial and operational performance.
**Work Environment and Physical Demand**
+ Requires light physical effort. Occasionally lifts or moves light objects (under 10 lbs.).
+ Walks, sits, or stands for prolonged periods.
+ Requires prolonged machine operation including computer and keyboard equipment.
_This job description is intended to be generic in nature and describe the essential functions of the job. It is not necessarily an exhaustive list of all duties and responsibilities. The essential duties, functions and responsibilities, and overtime eligibility may vary based on the specific tasks assigned to the position_
**What We Offer**
- Competitive benefits package that includes medical/dental/vision/life insurance/disability plans
- Dollar for dollar 401k match up to 6% and 5% annual company contribution
- 15 Company-paid holidays
- Generous paid time off
- Employee recognition and discount programs
- Education assistance
- Employee referral bonus program
- Hybrid workplace - remote / in office
- Summer hours
- Casual dress policy Monday through Friday
**Applicant Information**
This job description describes the essential functions of the job at the time the job description was created, but it is not an exhaustive list of tasks, duties and responsibilities. In addition, the position may evolve or change over time and such changes may not be reflected in the job description until it is next updated.
**Everyone Belongs**
**ITG Brands and ITG Cigars provides equal employment opportunities.** All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a concern about discrimination in the application or hiring process or you need an accommodation based on religion, disability or pregnancy in the application or hiring process, please contact us at .
**SHARE THIS JOB**
The posting for the position for which you are applying highlights key aspects of the position only. It is not a complete description of the position.
All candidates must consent to an independent investigation of their background, references, past employment, education, criminal record, and drug screening. Results of such background checks will be reviewed on a case-by-case basis, giving consideration to the nature of the information reported and its relevance to the specific job being sought before a decision is made using this information.
ITG Brands and ITG Cigars provides equal employment opportunities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. If you have a concern about discrimination in the application or hiring process or you need an accommodation based on religion, disability or pregnancy in the application or hiring process, please contact us (Talen%74Acquisition%40%69t%67b%72ands.%63om) .
We collect personal information from you in connection with your application for employment with ITG Brands or ITG Cigars. For more information, please see ourPrivacy Policy ( . If you are a job applicant from California, additional information can be found on ourCalifornia Applicant Privacy Notice ( . If you have questions, contact us (priv%61% %74gb%72ands.co%6D) .
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0
Manager, Consumer Insights
02458 Newton, Massachusetts
Sallie Mae
Posted today
Job Viewed
Job Description
**When you join Sallie Mae, you become a champion for all students.**
We're on a mission to power confidence as students begin their unique journey. To help them plan their higher education, successfully finish, and prepare for life after school. To help them Start smart. Learn big.
Students need guidance navigating this important time in their life. They need someone who acknowledges that their education path is unique. They need a partner willing to evolve and not only meet but surpass their expectations. We're changing. Because students need a better way.
We're looking for people who are excited to drive this transformation. To break barriers and think of new ways to adapt, help, and create better experiences for students-and for each other.
This is where diverse backgrounds, beliefs, and perspectives matter. It's where you're empowered to bring your authentic self to work.
Feeling your best allows you to do your best. Our benefits take care of the whole you-from physical and mental to financial and professional. You'll get opportunities to further your education and career, support for you and your family (including your pets!), paid time off to volunteer for the things that matter to you, and more.
We're obsessed with impact and making a real difference. For us, that means putting relationships first, asking "why not?" when tackling challenges, and continuously learning new skills.
Come do more than join something, change something. For students, for future generations, for the future of education.
**What You'll Contribute**
Ready to bring your insights chops and grow your strategy muscles? We're looking for a **Manager of Consumer Insights** to join a small but mighty team of passionate researchers. If you have curiosity and customer-centricity running through your veins, please read on!
The Consumer Insights team at Sallie powers confidence across our organization by helping colleagues in brand, UX/CX, product, marketing, digital, and operations teams gain a deeper understanding of the journeys, needs, motivations, pain points and experience gaps of the students and families we serve. Our superpower is translating insights into action.
In your role, you will help infuse insights into strategic decisions, bring the voices of our customers into every conversation, and catalyze out-of-the box thinking - all with the goal of making our customers' lives better.
**What You'll Do**
As part of the Consumer Insights team, the **Manager** will bring additional research expertise and strategic thinking that drive consumer understanding and customer success.
More specifically, in this role you will:
+ Actively partner with brand, creative, product, and operations teams to create products and experiences that improving customer outcomes and grow brand love
+ Develop actionable experience journey maps and design personas using multiple sources of existing customer insight, analytics, operational data and new primary research
+ Co-manage Sallie's vibrant research community, fueling high-priority business initiatives with consumer feedback and insights
+ Design and lead research initiatives across quantitative and qualitative methodologies, from defining objectives to delivering actionable results, to help uncover customer experience opportunities and strengthen our brand
+ Team-up with analytics to identify and track KPIs to inform optimizations and evolution of strategy and tactics
+ Collaborate with internal and external partners to bring Sallie's public research to life
+ Create and deliver impactful and engaging presentations of research findings
+ Contribute to the development and implementation of the annual learning agenda
+ Share learnings and insights across the organization in both formal and informal ways, always representing our consumers' voices
**What you have**
+ Knowledge and experience with quantitative and qualitative methodologies, including primary and secondary research, survey design, and data analysis
+ Experience with leading research initiatives end to end, from business question to actionable insights
+ Hands-on experience with specific research techniques such as segmentation, ethnography and online communities
+ Excellent communication and interpersonal skills
+ Experience with building and sharing compelling presentations with audiences across levels
+ Track record of success as a self-starter that contributes to team growth
+ Proven ability to work collaboratively in cross-functional teams, including brand, UX/CX, product, marketing, digital and operations
+ Initiative to think outside the box and be always on the lookout for how to improve what we do
+ Ability to manage multiple priorities and meet deadlines in a fast-paced environment
+ Experience with Qualtrics, UserTesting.com, and SPSS is a plus
+ Bachelor's degree in market research, marketing, psychology, sociology, or a related field
Preferred:
+ 5+ years of experience in a consumer insights or market research role, with a track record of success
**The Americans with Disabilities Act**
_The Americans with Disabilities Act of 1990 (ADA) prohibits discrimination by employers, in compensation and employment opportunities, against qualified individuals with disabilities who, with or without reasonable accommodation, can perform the "essential functions" of a job. A function may be essential for any of several reasons, including: the job exists to perform that function, the employee holding the job was hired for his/her expertise in performing the function, or only a limited number of employees are available to perform that function._
**Feeling your best helps you do your best:**
**Our benefits take care of the whole you-so you can build your work around your life (not the other way around!).**
+ Competitive base salaries
+ Bonus incentives
+ Generous PTO, Floating Holidays and 12 Federal Holidays observed
+ Support for financial-well-being and retirement 401k with employer match
+ Comprehensive medical, dental, vision, hospital indemnity, critical illness, pet insurance and more
+ Employer paid short-term/long-term disability and basic life insurance
+ Flexible hybrid working arrangements.
+ Paid parental leave and adoption reimbursement programs
+ Free access to on-site staffed fitness centers (in Delaware) and gym subsidy (for locations outside Delaware)
+ Confidential counseling support (EAP), Health Advocacy services and Wellness program with financial incentives
+ Tuition Reimbursement and Family Scholarship Programs
+ Career development and training opportunities
Not the right fit? Let us know you're interested in a future opportunity by clicking _Introduce Yourself_ in the top-right corner of the page or create an account to set up email alerts as new job postings become available that meet your interest!
**Sallie Mae is proud to be an equal opportunity (EEO) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, sexual orientation, national origin, age, genetic information, gender identity, disability, Veteran status or any other characteristic protected by federal, state or local law. Click here ( **to view the U.S. Pay Transparency Policy,** **here ( **for federal job applicant notices, and** **here ( **to view the California Employee Privacy Notice.**
**Reasonable accommodations are available for applicants with disabilities in all phases of the application and employment process. To request an accommodation please call and choose option 9. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.**
Sallie Mae is proud to be an equal opportunity (EEO) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, sexual orientation, national origin, age, genetic information, gender identity, disability, Veteran status or any other characteristic protected by federal, state or local law. If you'd like more information about your EEO rights as an applicant, please click Click to view the U.S. Pay Transparency Policy.
We're on a mission to power confidence as students begin their unique journey. To help them plan their higher education, successfully finish, and prepare for life after school. To help them Start smart. Learn big.
Students need guidance navigating this important time in their life. They need someone who acknowledges that their education path is unique. They need a partner willing to evolve and not only meet but surpass their expectations. We're changing. Because students need a better way.
We're looking for people who are excited to drive this transformation. To break barriers and think of new ways to adapt, help, and create better experiences for students-and for each other.
This is where diverse backgrounds, beliefs, and perspectives matter. It's where you're empowered to bring your authentic self to work.
Feeling your best allows you to do your best. Our benefits take care of the whole you-from physical and mental to financial and professional. You'll get opportunities to further your education and career, support for you and your family (including your pets!), paid time off to volunteer for the things that matter to you, and more.
We're obsessed with impact and making a real difference. For us, that means putting relationships first, asking "why not?" when tackling challenges, and continuously learning new skills.
Come do more than join something, change something. For students, for future generations, for the future of education.
**What You'll Contribute**
Ready to bring your insights chops and grow your strategy muscles? We're looking for a **Manager of Consumer Insights** to join a small but mighty team of passionate researchers. If you have curiosity and customer-centricity running through your veins, please read on!
The Consumer Insights team at Sallie powers confidence across our organization by helping colleagues in brand, UX/CX, product, marketing, digital, and operations teams gain a deeper understanding of the journeys, needs, motivations, pain points and experience gaps of the students and families we serve. Our superpower is translating insights into action.
In your role, you will help infuse insights into strategic decisions, bring the voices of our customers into every conversation, and catalyze out-of-the box thinking - all with the goal of making our customers' lives better.
**What You'll Do**
As part of the Consumer Insights team, the **Manager** will bring additional research expertise and strategic thinking that drive consumer understanding and customer success.
More specifically, in this role you will:
+ Actively partner with brand, creative, product, and operations teams to create products and experiences that improving customer outcomes and grow brand love
+ Develop actionable experience journey maps and design personas using multiple sources of existing customer insight, analytics, operational data and new primary research
+ Co-manage Sallie's vibrant research community, fueling high-priority business initiatives with consumer feedback and insights
+ Design and lead research initiatives across quantitative and qualitative methodologies, from defining objectives to delivering actionable results, to help uncover customer experience opportunities and strengthen our brand
+ Team-up with analytics to identify and track KPIs to inform optimizations and evolution of strategy and tactics
+ Collaborate with internal and external partners to bring Sallie's public research to life
+ Create and deliver impactful and engaging presentations of research findings
+ Contribute to the development and implementation of the annual learning agenda
+ Share learnings and insights across the organization in both formal and informal ways, always representing our consumers' voices
**What you have**
+ Knowledge and experience with quantitative and qualitative methodologies, including primary and secondary research, survey design, and data analysis
+ Experience with leading research initiatives end to end, from business question to actionable insights
+ Hands-on experience with specific research techniques such as segmentation, ethnography and online communities
+ Excellent communication and interpersonal skills
+ Experience with building and sharing compelling presentations with audiences across levels
+ Track record of success as a self-starter that contributes to team growth
+ Proven ability to work collaboratively in cross-functional teams, including brand, UX/CX, product, marketing, digital and operations
+ Initiative to think outside the box and be always on the lookout for how to improve what we do
+ Ability to manage multiple priorities and meet deadlines in a fast-paced environment
+ Experience with Qualtrics, UserTesting.com, and SPSS is a plus
+ Bachelor's degree in market research, marketing, psychology, sociology, or a related field
Preferred:
+ 5+ years of experience in a consumer insights or market research role, with a track record of success
**The Americans with Disabilities Act**
_The Americans with Disabilities Act of 1990 (ADA) prohibits discrimination by employers, in compensation and employment opportunities, against qualified individuals with disabilities who, with or without reasonable accommodation, can perform the "essential functions" of a job. A function may be essential for any of several reasons, including: the job exists to perform that function, the employee holding the job was hired for his/her expertise in performing the function, or only a limited number of employees are available to perform that function._
**Feeling your best helps you do your best:**
**Our benefits take care of the whole you-so you can build your work around your life (not the other way around!).**
+ Competitive base salaries
+ Bonus incentives
+ Generous PTO, Floating Holidays and 12 Federal Holidays observed
+ Support for financial-well-being and retirement 401k with employer match
+ Comprehensive medical, dental, vision, hospital indemnity, critical illness, pet insurance and more
+ Employer paid short-term/long-term disability and basic life insurance
+ Flexible hybrid working arrangements.
+ Paid parental leave and adoption reimbursement programs
+ Free access to on-site staffed fitness centers (in Delaware) and gym subsidy (for locations outside Delaware)
+ Confidential counseling support (EAP), Health Advocacy services and Wellness program with financial incentives
+ Tuition Reimbursement and Family Scholarship Programs
+ Career development and training opportunities
Not the right fit? Let us know you're interested in a future opportunity by clicking _Introduce Yourself_ in the top-right corner of the page or create an account to set up email alerts as new job postings become available that meet your interest!
**Sallie Mae is proud to be an equal opportunity (EEO) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, sexual orientation, national origin, age, genetic information, gender identity, disability, Veteran status or any other characteristic protected by federal, state or local law. Click here ( **to view the U.S. Pay Transparency Policy,** **here ( **for federal job applicant notices, and** **here ( **to view the California Employee Privacy Notice.**
**Reasonable accommodations are available for applicants with disabilities in all phases of the application and employment process. To request an accommodation please call and choose option 9. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.**
Sallie Mae is proud to be an equal opportunity (EEO) employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, sexual orientation, national origin, age, genetic information, gender identity, disability, Veteran status or any other characteristic protected by federal, state or local law. If you'd like more information about your EEO rights as an applicant, please click Click to view the U.S. Pay Transparency Policy.
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1
Manager, Consumer Insights
60684 Chicago, Illinois
McDonald's
Posted 3 days ago
Job Viewed
Job Description
Job Description:
Company Description:
McDonald's is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald's remains one of the world's leading corporations after almost 70 years. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.
At McDonald's, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.
Department Overview
The mission of Global Strategic Insights is to connect human truth with business strategy to drive growth. The Manager, Innovation Insights, will be responsible for coordinating and managing the insight for identifying and validating Innovation opportunities utilising foundational tools (Menu Architecture, Customer Journeys Insights, Occasion segmentation), continuous sources as well as foresight. They will work closely with a range of stakeholders across Marketing, Digital and the newly formed Restaurant Experience team, incorporating Strategic Innovation & Planning, Category Management, Restaurant Design, Restaurant Development, Operations and Supply Chain to identify innovation opportunities that unlock step changes in Customer Experience (CX) and Employee Experience (EX) and support teams as they innovate and validate solutions.
Duties
This role will report directly into the Director of Innovation Insights & Foresight with a dotted line to the Senior Director of Human and Innovation Insights
Key Responsibilities:
+ Synthesize insight from foundational tools (e.g. Menu Architecture, Customer Journey Insights, Occasion segmentation), continuous sources (Market data, CSAT, Brand Equity Tracker) and when relevant execute fresh research, to identify and prioritize a pipeline of innovation opportunities - focused on the most valuable problems to solve to unlock step changes in Customer Experience and Employee Experience
+ Partner with the Foresight Manager to ensure that prioritized innovation efforts address key consumer shifts
+ Partner with stakeholders across the Global Restaurant Experience to develop and execute learning plans that support the development, testing and validation of solutions that address innovation opportunities - with a particular focus on CX, EX and the Beverages Category
+ Own the Global Digital and Value Tracker aimed at providing a consistent measurement of how consumers are engaging with priority platforms and features
+ Manage relationships with existing insight vendors, work to continuously improve efficiency and value of existing tools, act as an advocate for agile insights tools & methodologies and where relevant identify more effective and agile innovation research methodologies to employ
Qualifications
+ Degree in business, ideally with marketing/consumer research qualification
+ 5+ years of experience in consumer insights roles either client-side or agency-side, proficient with a range of qualitative and quantitative research methodologies and tools
+ Strong data and analytics toolkit
+ Expertise identifying and solving consumer-centric problems; proficiency in creating methods to address current and future customer needs through insights
+ Expertise working with customer data, including sourcing, analyzing, and shaping customer data to form actionable business strategies
+ Strong commercial acumen, experience in using commercial data and working with commercial teams to identify and size opportunities. Strong understanding of market insight data.
+ Ability to work in a complex decentralized organization and influence diverse functional partners towards decision and action.
+ Track record of turning insights into action within organizations
+ Comfortable with agile ways of working
+ Strong verbal & written communication skills - ability to communicate complex messages in a simple way and influence
+ Strong collaborator, able to develop relationships and work across borders, demonstrate empathy and respect for different cultures (active listening)
+ Open and curious to stay up to date with the evolution of the world
+ Independent and highly accountable with an ability to multi-task in a fast-moving environment
+ Can challenge conventional thinking
Compensation
Benefits eligible: Yes
Bonus eligible: Yes
Long term incentive eligible: Yes
Salary Range
The expected salary range for this role is $98,140.00 - $125,130.00 per year
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.
Additional Information:
Benefits eligible: This position offers health and welfare benefits, a 401(k) plan, adoption assistance program, educational assistance program, flexible ways of working, and time off policies (including sick leave, parental leave, and vacation/PTO). Eligibility requirements apply to some benefits and may depend on job classification and length of employment.
Bonus eligible: This position is eligible for a bonus, calculated based on individual and company performance.
Long term Incentive eligible: This position is eligible for stock or other equity grants pursuant to McDonald's long-term incentive plan.
McDonald's is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald's provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact Reasonable accommodations will be determined on a case-by-case basis.
McDonald's provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Nothing in this job posting or description should be construed as an offer or guarantee of employment.
Requsition ID: 1942
Company Description:
McDonald's is proud to be one of the most recognized brands in the world, with restaurants in over 100 countries that serve 70 million customers daily. We continue to operate from a position of strength. Our updated growth strategy is focused on staying ahead of what our customers want and realizing further growth potential. Our relentless ambition is why McDonald's remains one of the world's leading corporations after almost 70 years. Joining McDonald's means thinking big and preparing for a career that can have influence around the world.
At McDonald's, we see every day as a chance to create positive impact. We lead through our values centered on inclusivity, service, integrity, community and family. From support of Ronald McDonald House Charities to our Youth Opportunity project and sustainability initiatives, our values keep us dedicated to using our scale for good: good for our customers, people, industry and planet. We also offer a broad range of outstanding benefits including a sabbatical program, tuition assistance and flexible work arrangements.
Department Overview
The mission of Global Strategic Insights is to connect human truth with business strategy to drive growth. The Manager, Innovation Insights, will be responsible for coordinating and managing the insight for identifying and validating Innovation opportunities utilising foundational tools (Menu Architecture, Customer Journeys Insights, Occasion segmentation), continuous sources as well as foresight. They will work closely with a range of stakeholders across Marketing, Digital and the newly formed Restaurant Experience team, incorporating Strategic Innovation & Planning, Category Management, Restaurant Design, Restaurant Development, Operations and Supply Chain to identify innovation opportunities that unlock step changes in Customer Experience (CX) and Employee Experience (EX) and support teams as they innovate and validate solutions.
Duties
This role will report directly into the Director of Innovation Insights & Foresight with a dotted line to the Senior Director of Human and Innovation Insights
Key Responsibilities:
+ Synthesize insight from foundational tools (e.g. Menu Architecture, Customer Journey Insights, Occasion segmentation), continuous sources (Market data, CSAT, Brand Equity Tracker) and when relevant execute fresh research, to identify and prioritize a pipeline of innovation opportunities - focused on the most valuable problems to solve to unlock step changes in Customer Experience and Employee Experience
+ Partner with the Foresight Manager to ensure that prioritized innovation efforts address key consumer shifts
+ Partner with stakeholders across the Global Restaurant Experience to develop and execute learning plans that support the development, testing and validation of solutions that address innovation opportunities - with a particular focus on CX, EX and the Beverages Category
+ Own the Global Digital and Value Tracker aimed at providing a consistent measurement of how consumers are engaging with priority platforms and features
+ Manage relationships with existing insight vendors, work to continuously improve efficiency and value of existing tools, act as an advocate for agile insights tools & methodologies and where relevant identify more effective and agile innovation research methodologies to employ
Qualifications
+ Degree in business, ideally with marketing/consumer research qualification
+ 5+ years of experience in consumer insights roles either client-side or agency-side, proficient with a range of qualitative and quantitative research methodologies and tools
+ Strong data and analytics toolkit
+ Expertise identifying and solving consumer-centric problems; proficiency in creating methods to address current and future customer needs through insights
+ Expertise working with customer data, including sourcing, analyzing, and shaping customer data to form actionable business strategies
+ Strong commercial acumen, experience in using commercial data and working with commercial teams to identify and size opportunities. Strong understanding of market insight data.
+ Ability to work in a complex decentralized organization and influence diverse functional partners towards decision and action.
+ Track record of turning insights into action within organizations
+ Comfortable with agile ways of working
+ Strong verbal & written communication skills - ability to communicate complex messages in a simple way and influence
+ Strong collaborator, able to develop relationships and work across borders, demonstrate empathy and respect for different cultures (active listening)
+ Open and curious to stay up to date with the evolution of the world
+ Independent and highly accountable with an ability to multi-task in a fast-moving environment
+ Can challenge conventional thinking
Compensation
Benefits eligible: Yes
Bonus eligible: Yes
Long term incentive eligible: Yes
Salary Range
The expected salary range for this role is $98,140.00 - $125,130.00 per year
The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we may also consider your experience, and other job-related factors.
Additional Information:
Benefits eligible: This position offers health and welfare benefits, a 401(k) plan, adoption assistance program, educational assistance program, flexible ways of working, and time off policies (including sick leave, parental leave, and vacation/PTO). Eligibility requirements apply to some benefits and may depend on job classification and length of employment.
Bonus eligible: This position is eligible for a bonus, calculated based on individual and company performance.
Long term Incentive eligible: This position is eligible for stock or other equity grants pursuant to McDonald's long-term incentive plan.
McDonald's is an equal opportunity employer committed to the diversity of our workforce. We promote an inclusive work environment that creates feel-good moments for everyone. McDonald's provides reasonable accommodations to qualified individuals with disabilities as part of the application or hiring process or to perform the essential functions of their job. If you need assistance accessing or reading this job posting or otherwise feel you need an accommodation during the application or hiring process, please contact Reasonable accommodations will be determined on a case-by-case basis.
McDonald's provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to sex, sex stereotyping, pregnancy (including pregnancy, childbirth, and medical conditions related to pregnancy, childbirth, or breastfeeding), race, color, religion, ancestry or national origin, age, disability status, medical condition, marital status, sexual orientation, gender, gender identity, gender expression, transgender status, protected military or veteran status, citizenship status, genetic information, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
Nothing in this job posting or description should be construed as an offer or guarantee of employment.
Requsition ID: 1942
View Now
2
Senior Manager, Consumer Insights
27722 Durham, North Carolina
Unilever
Posted today
Job Viewed
Job Description
**ABOUT DSC:**
In 2011, Dollar Shave Club didn't just shake up the shaving aisle-we reinvented it. A viral video put us on the map, and our direct-to-consumer model challenged an entire industry by making great razors accessible, affordable, and actually fun to buy.
Since then, we've grown far beyond blades. From grooming to personal care, we've built a lineup of quality essentials designed to make life easier (and smoother), whether you find us online or in stores near you.
Today, DSC is expanding into new categories and new markets, but our DNA hasn't changed. We're still here to cut the BS, deliver real value, and bring a little humor to the everyday routine.
So what are you waiting for? Join the Club.
**ROLE SUMMARY:**
The Senior Manager, Consumer Insights plays a critical role in driving a consumer-centric culture at DSC, owning and evolving the brand's core target, and activating brand's North Star to guide campaigns, collaborations and innovation. The role is responsible for bringing disparate data across different sales channels to drive one cohesive consumer experience.
**RESPONSIBILITIES:**
+ Develop, evolve and own DSC's consumer target. Identify such a target via segmentation or demographic analysis. Drive the activation of consumer target via campaign, influencer partnership, and long-range planning
+ Own and lead consumer testing with core razors and shave aids. Continue to drive product quality improvement with in-home usage testings
+ Measure brand's upper-funnel performance: awareness, consideration and conversion funnel. Connect Numerator panel data, brand tracking data (e.g. Morning Consult or custom) to paint a full picture of brand health
+ Lead custom research, such as ad copy testing, TURF analysis, semiotics, concept testing, CSAT, conjoint analysis, path to purchase, shelf optimization, and other types of studies
+ Collaborate with DTC and Product Development teams to expand product reach and drive incrementally
+ Lead consumer research for short-term and long-term innovation, from line extensions to expanding into new consumer targets and categories
+ Own and manage relationships with research agencies, including but not limited to: Mintel, Accupoll, Toluna, Therefore, etc.
+ Influence the Exec Team with key insights deliverables and drive an organizational culture of consumer centricity
+ Manage insights team budget
**REQUIREMENTS:**
+ Bachelor's Degree in data, data science, or equivalent; MBA or other advanced degrees preferred
+ 7+ years leveraging Walmart, Target and other retailer vendor data portals
+ 7+ years working with syndicated data: IRI, Nielsen, Numerator, Kantar and other sources
+ Experience in shopper insights or an equivalent field
+ Strong proficiency in go-to-market strategies and translating insights into actionable next steps against business objectives
+ Experience in connecting dots among various data sources for a cohesive story; data visualization
+ Experience in a variety of methodologies, including qualitative (e.g. ethnography, consumer journeys, online consumer panels, job to be done, focus groups, in-depth-interviews) and quantitative (review analytics, idea testing, concept screening, path to purchase, etc.) research
+ Experience managing relationships with third-party research agencies
+ Outstanding written, visual, and verbal communication skills
+ Strong influencing skills with leaders, cross-functional teams and suppliers
+ Strong project ownership and management skills; an agile problem solver
+ A strong growth mindset
**POSITION TYPE:**
This is a full-time exempt position.
**WORK ENVIRONMENT:**
This position is in-office, working out of our HQ in Durham, North Carolina 4x a week.
**SALARY:**
$130,000-$150,000 + Bonus
**BENEFITS:**
+ Comprehensive benefit plans with low premium options, including medical, dental and vision coverage, along with supplemental coverage options
+ Free life insurance, short term disability and long term disability
+ 401(k) plan with a company match of 100% of the first 2%, and 50% of up to an additional 4% with no vesting period
+ Unlimited vacation and generous sick time
+ Half day Fridays year-round (subject to business needs)
+ 12 weeks of fully paid parental leave
+ 4 weeks of fully paid disability leave
+ Free Dollar Shave Club Products
+ Monthly cell phone and work-from-home stipends
**APPLICATION PROCESS:**
All applications must be submitted via our Applicant Tracking System, Greenhouse, in order to be considered. Once you submit your application, the recruiting team will review your submission and will reach out if your skill sets and/or qualifications match our needs. If selected, you'll be invited to an initial phone screening interview with a recruiter before meeting with various members of the team. Candidates will be notified if they are not selected for the position. The position will remain open and we'll be accepting applications until the role is filled.
Dollar Shave Club is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identification, national origin, disability, or protected veteran status.
Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing:
Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.
Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
Thank you for considering a career with Dollar Shave Club
Privacy Notice for California Job Applicants ( Shave Club participates in the E-Verify program. Please click the links for more information:
+ E-Verify Participation ( Right to Work
#LI-MK1
In 2011, Dollar Shave Club didn't just shake up the shaving aisle-we reinvented it. A viral video put us on the map, and our direct-to-consumer model challenged an entire industry by making great razors accessible, affordable, and actually fun to buy.
Since then, we've grown far beyond blades. From grooming to personal care, we've built a lineup of quality essentials designed to make life easier (and smoother), whether you find us online or in stores near you.
Today, DSC is expanding into new categories and new markets, but our DNA hasn't changed. We're still here to cut the BS, deliver real value, and bring a little humor to the everyday routine.
So what are you waiting for? Join the Club.
**ROLE SUMMARY:**
The Senior Manager, Consumer Insights plays a critical role in driving a consumer-centric culture at DSC, owning and evolving the brand's core target, and activating brand's North Star to guide campaigns, collaborations and innovation. The role is responsible for bringing disparate data across different sales channels to drive one cohesive consumer experience.
**RESPONSIBILITIES:**
+ Develop, evolve and own DSC's consumer target. Identify such a target via segmentation or demographic analysis. Drive the activation of consumer target via campaign, influencer partnership, and long-range planning
+ Own and lead consumer testing with core razors and shave aids. Continue to drive product quality improvement with in-home usage testings
+ Measure brand's upper-funnel performance: awareness, consideration and conversion funnel. Connect Numerator panel data, brand tracking data (e.g. Morning Consult or custom) to paint a full picture of brand health
+ Lead custom research, such as ad copy testing, TURF analysis, semiotics, concept testing, CSAT, conjoint analysis, path to purchase, shelf optimization, and other types of studies
+ Collaborate with DTC and Product Development teams to expand product reach and drive incrementally
+ Lead consumer research for short-term and long-term innovation, from line extensions to expanding into new consumer targets and categories
+ Own and manage relationships with research agencies, including but not limited to: Mintel, Accupoll, Toluna, Therefore, etc.
+ Influence the Exec Team with key insights deliverables and drive an organizational culture of consumer centricity
+ Manage insights team budget
**REQUIREMENTS:**
+ Bachelor's Degree in data, data science, or equivalent; MBA or other advanced degrees preferred
+ 7+ years leveraging Walmart, Target and other retailer vendor data portals
+ 7+ years working with syndicated data: IRI, Nielsen, Numerator, Kantar and other sources
+ Experience in shopper insights or an equivalent field
+ Strong proficiency in go-to-market strategies and translating insights into actionable next steps against business objectives
+ Experience in connecting dots among various data sources for a cohesive story; data visualization
+ Experience in a variety of methodologies, including qualitative (e.g. ethnography, consumer journeys, online consumer panels, job to be done, focus groups, in-depth-interviews) and quantitative (review analytics, idea testing, concept screening, path to purchase, etc.) research
+ Experience managing relationships with third-party research agencies
+ Outstanding written, visual, and verbal communication skills
+ Strong influencing skills with leaders, cross-functional teams and suppliers
+ Strong project ownership and management skills; an agile problem solver
+ A strong growth mindset
**POSITION TYPE:**
This is a full-time exempt position.
**WORK ENVIRONMENT:**
This position is in-office, working out of our HQ in Durham, North Carolina 4x a week.
**SALARY:**
$130,000-$150,000 + Bonus
**BENEFITS:**
+ Comprehensive benefit plans with low premium options, including medical, dental and vision coverage, along with supplemental coverage options
+ Free life insurance, short term disability and long term disability
+ 401(k) plan with a company match of 100% of the first 2%, and 50% of up to an additional 4% with no vesting period
+ Unlimited vacation and generous sick time
+ Half day Fridays year-round (subject to business needs)
+ 12 weeks of fully paid parental leave
+ 4 weeks of fully paid disability leave
+ Free Dollar Shave Club Products
+ Monthly cell phone and work-from-home stipends
**APPLICATION PROCESS:**
All applications must be submitted via our Applicant Tracking System, Greenhouse, in order to be considered. Once you submit your application, the recruiting team will review your submission and will reach out if your skill sets and/or qualifications match our needs. If selected, you'll be invited to an initial phone screening interview with a recruiter before meeting with various members of the team. Candidates will be notified if they are not selected for the position. The position will remain open and we'll be accepting applications until the role is filled.
Dollar Shave Club is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, gender, sexual orientation, gender identification, national origin, disability, or protected veteran status.
Reasonable Accommodation: Dollar Shave Club provides reasonable accommodation so that qualified applicants with a disability may participate in the selection process. Please advise us of any accommodations you request in order to express interest in a position by e-mailing:
Please state your request for assistance in your message. Only reasonable accommodation requests related to applying for a specific position within Dollar Shave Club will be reviewed at the e-mail address supplied.
Dollar Shave Club will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.
Thank you for considering a career with Dollar Shave Club
Privacy Notice for California Job Applicants ( Shave Club participates in the E-Verify program. Please click the links for more information:
+ E-Verify Participation ( Right to Work
#LI-MK1
View Now
3
Associate Manager, Consumer Insights
63112 Saint Louis, Missouri
Energizer Holdings, Inc.
Posted 2 days ago
Job Viewed
Job Description
This is Energizer Holdings, Inc.
Energizer Holdings responsibly creates products to make lives easier and more enjoyable. To do this, we lean into our culture as an organization - we win together, while serving each other, with a willingness to act boldly, all while doing right. Our colleagues hail from all backgrounds, nationalities and walks of life, but our shared mission and purpose make us one team. Because we're a global organization, you will always have opportunities to learn, grow and develop in your career. We support flexible working arrangements wherever possible.
Position Summary
The Associate Manager will be supporting research for all EHI categories by partnering with members of Global Marketing, located in both the US and International markets to help generate consumer and shopper insights that can be translated into the development of brand strategy, communications, marketing activation, new product ideas and other aspects of the business.
Responsibilities
+ Manage the entire research lifecycle for studies conducted inhouse including translating raw business questions into research objectives, writing surveys, analyzing data, pulling together objective recommendations, and creating PPT reports.
+ Proactively finds and shares consumer trends impacting our business and categories
+ Build and maintain working relationships and channels of communication with Business partners to ensure delivery of appropriate consumer-based learning
+ Assist with analysis related to strategy, corporate reporting, category, consumer, competitive intelligence and other areas as required
What we are looking for
+ 4-year degree preferred; MMR or MBA in Marketing Sciences/ Consumer Research preferred
+ At least 4 years of marketing research/consumer insights experience including a combination of consumer and syndicated (scanning & panel) research
+ A combination of client and supplier side research experience preferred
+ A solid understanding and/or experience in various qualitative and quantitative research approaches
+ Hands on experience managing the entire research life cycle
+ Willingness to roll-up the sleeves where needed and take care of any aspect of the research life cycle
+ A passion for consumer research, have the voice of the consumer top of mind, and passionate about delivering objective results to help answer/solve business questions
+ Strong project management and communication skills
+ Ability to prioritize projects and deliver on commitments in a fast-paced environment
+ Experience with statistical analysis and ability to translate data into action-oriented insights
+ Experience with a survey programming tool
+ Experience with SPSS
+ Ability to proactively gather data/information on general consumer trends and effectively communicate potential impact to the business, strategy, and brands
+ Critical Thinking - ability to analyze consumer behavior and responses, understand and articulate the impact to the business, and anticipate potential actions
+ Collaboration - ability to work across departments and functions, offering support and service with a positive attitude
+ Flexibility - meet challenges of changing business requirements and continue to implement appropriate research on time and on budget
Come join us!
Energizer is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, veteran status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.
Total Rewards Package
The salary range for this position is USD $87,000.00/Yr. - USD $116,000.00/Yr.
Actual base salary offered to a candidate may vary based upon factors including, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location.
Bonus: This position is bonus eligible.
Energizer strives to create a supportive work environment centered around colleagues' professional and personal well-being. Our total rewards package provides comprehensive benefits to attract, retain, and protect our colleagues - including health and welfare insurance, parental leave, paid time off, and retirement savings plans.
Energizer Holdings responsibly creates products to make lives easier and more enjoyable. To do this, we lean into our culture as an organization - we win together, while serving each other, with a willingness to act boldly, all while doing right. Our colleagues hail from all backgrounds, nationalities and walks of life, but our shared mission and purpose make us one team. Because we're a global organization, you will always have opportunities to learn, grow and develop in your career. We support flexible working arrangements wherever possible.
Position Summary
The Associate Manager will be supporting research for all EHI categories by partnering with members of Global Marketing, located in both the US and International markets to help generate consumer and shopper insights that can be translated into the development of brand strategy, communications, marketing activation, new product ideas and other aspects of the business.
Responsibilities
+ Manage the entire research lifecycle for studies conducted inhouse including translating raw business questions into research objectives, writing surveys, analyzing data, pulling together objective recommendations, and creating PPT reports.
+ Proactively finds and shares consumer trends impacting our business and categories
+ Build and maintain working relationships and channels of communication with Business partners to ensure delivery of appropriate consumer-based learning
+ Assist with analysis related to strategy, corporate reporting, category, consumer, competitive intelligence and other areas as required
What we are looking for
+ 4-year degree preferred; MMR or MBA in Marketing Sciences/ Consumer Research preferred
+ At least 4 years of marketing research/consumer insights experience including a combination of consumer and syndicated (scanning & panel) research
+ A combination of client and supplier side research experience preferred
+ A solid understanding and/or experience in various qualitative and quantitative research approaches
+ Hands on experience managing the entire research life cycle
+ Willingness to roll-up the sleeves where needed and take care of any aspect of the research life cycle
+ A passion for consumer research, have the voice of the consumer top of mind, and passionate about delivering objective results to help answer/solve business questions
+ Strong project management and communication skills
+ Ability to prioritize projects and deliver on commitments in a fast-paced environment
+ Experience with statistical analysis and ability to translate data into action-oriented insights
+ Experience with a survey programming tool
+ Experience with SPSS
+ Ability to proactively gather data/information on general consumer trends and effectively communicate potential impact to the business, strategy, and brands
+ Critical Thinking - ability to analyze consumer behavior and responses, understand and articulate the impact to the business, and anticipate potential actions
+ Collaboration - ability to work across departments and functions, offering support and service with a positive attitude
+ Flexibility - meet challenges of changing business requirements and continue to implement appropriate research on time and on budget
Come join us!
Energizer is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, veteran status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.
Total Rewards Package
The salary range for this position is USD $87,000.00/Yr. - USD $116,000.00/Yr.
Actual base salary offered to a candidate may vary based upon factors including, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location.
Bonus: This position is bonus eligible.
Energizer strives to create a supportive work environment centered around colleagues' professional and personal well-being. Our total rewards package provides comprehensive benefits to attract, retain, and protect our colleagues - including health and welfare insurance, parental leave, paid time off, and retirement savings plans.
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4
Manager, Consumer Insights - Customer Analytics
30309 Midtown Atlanta, Georgia
Home Depot
Posted 3 days ago
Job Viewed
Job Description
**Position Purpose:**
Responsible for structuring and managing projects that translate customer data into actionable insights to support strategic decisions. Responsible for both independent and collaborative insights generation on customer segments, categories and markets. Other responsibilities include driving an in-depth understanding of customer value, needs and preferences and the identification of customer segments and behaviors that can be leveraged into business actions. Acts as thought partner with all areas of the Company, including executive leadership, operations, merchandising, marketing and e-commerce.
**Key Responsibilities:**
+ 10% Partner with the business to conceptualize business issues and translate into appropriate analytical approaches
+ 30% Analysis of large amounts of customer data to isolate key trends and business opportunities and develop actionable solutions and recommendations
+ 30% Development and delivery of effective presentations that summarize complex analyses and inform business decisions
+ 20% Coordination of the activities of internal and outsourced customer analytics resources
+ 10% Build trusted relationship with business partners
**Direct Manager/Direct Reports:**
+ Position reports to Director CI Analytics
+ No direct reports
**Travel Requirements:**
+ Typically requires overnight travel 5% to 20% of the time.
**Physical Requirements:**
+ Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
**Working Conditions:**
+ Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
**Minimum Qualifications:**
+ Must be eighteen years of age or older.
+ Must be legally permitted to work in the United States.
**Preferred Qualifications:**
+ Masters degree or MBA
+ Experience using statistics/analytics in a business or marketing setting
+ Familiarity with customer and transaction-level data
+ Retail experience and/or interest
**Minimum Education:**
+ The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
**Preferred Education:**
+ No additional education
**Minimum Years of Work Experience:**
+ 4
**Preferred Years of Work Experience:**
+ No additional years of experience
**Minimum Leadership Experience:**
+ None
**Preferred Leadership Experience:**
+ None
**Certifications:**
+ None
**Competencies:**
+ History of outstanding performance in strategic thinking and analysis
+ Experience managing all aspects of discrete projects/workstreams (relationship management, data collection, analysis, interpretation, document development, communication)
+ Ability to develop frameworks and approaches to break complex business questions into addressable pieces
+ Experience extracting data from and manipulating large data sets (using SAS, SQL, R, etc.)
+ Familiarity with data mining statistical methods (Regression, factor analysis, clustering, etc.)
+ Experience with creative data visualization techniques
+ Experience developing executive-ready communication materials and presenting them to senior stakeholders
+ Ability to work closely with peers and manager in flat team structure
+ Demonstrated history of continuously learning new analytical techniques and approaches
+ Ability to interpret and translate outputs from complex analyses into business language
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. - $0.00 - $0.00
Responsible for structuring and managing projects that translate customer data into actionable insights to support strategic decisions. Responsible for both independent and collaborative insights generation on customer segments, categories and markets. Other responsibilities include driving an in-depth understanding of customer value, needs and preferences and the identification of customer segments and behaviors that can be leveraged into business actions. Acts as thought partner with all areas of the Company, including executive leadership, operations, merchandising, marketing and e-commerce.
**Key Responsibilities:**
+ 10% Partner with the business to conceptualize business issues and translate into appropriate analytical approaches
+ 30% Analysis of large amounts of customer data to isolate key trends and business opportunities and develop actionable solutions and recommendations
+ 30% Development and delivery of effective presentations that summarize complex analyses and inform business decisions
+ 20% Coordination of the activities of internal and outsourced customer analytics resources
+ 10% Build trusted relationship with business partners
**Direct Manager/Direct Reports:**
+ Position reports to Director CI Analytics
+ No direct reports
**Travel Requirements:**
+ Typically requires overnight travel 5% to 20% of the time.
**Physical Requirements:**
+ Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.
**Working Conditions:**
+ Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
**Minimum Qualifications:**
+ Must be eighteen years of age or older.
+ Must be legally permitted to work in the United States.
**Preferred Qualifications:**
+ Masters degree or MBA
+ Experience using statistics/analytics in a business or marketing setting
+ Familiarity with customer and transaction-level data
+ Retail experience and/or interest
**Minimum Education:**
+ The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.
**Preferred Education:**
+ No additional education
**Minimum Years of Work Experience:**
+ 4
**Preferred Years of Work Experience:**
+ No additional years of experience
**Minimum Leadership Experience:**
+ None
**Preferred Leadership Experience:**
+ None
**Certifications:**
+ None
**Competencies:**
+ History of outstanding performance in strategic thinking and analysis
+ Experience managing all aspects of discrete projects/workstreams (relationship management, data collection, analysis, interpretation, document development, communication)
+ Ability to develop frameworks and approaches to break complex business questions into addressable pieces
+ Experience extracting data from and manipulating large data sets (using SAS, SQL, R, etc.)
+ Familiarity with data mining statistical methods (Regression, factor analysis, clustering, etc.)
+ Experience with creative data visualization techniques
+ Experience developing executive-ready communication materials and presenting them to senior stakeholders
+ Ability to work closely with peers and manager in flat team structure
+ Demonstrated history of continuously learning new analytical techniques and approaches
+ Ability to interpret and translate outputs from complex analyses into business language
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class. - $0.00 - $0.00
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5
Senior Brand Manager, Consumer Insights
55401 Minneapolis, Minnesota
$120000 Annually
WhatJobs
Posted 7 days ago
Job Viewed
Job Description
Our client is seeking a highly experienced and analytical Senior Brand Manager to join their dynamic FMCG team in Minneapolis, Minnesota, US . This pivotal role will focus on leveraging deep consumer insights to drive brand strategy, innovation, and growth for a portfolio of leading consumer products. You will be responsible for translating complex market data and consumer understanding into actionable brand plans that resonate with target audiences and deliver measurable business results. Key responsibilities include leading consumer research initiatives, identifying emerging trends, and developing compelling brand narratives. You will collaborate closely with cross-functional teams, including marketing, R&D, sales, and product development, to ensure seamless execution of brand strategies. The ideal candidate will possess a strong understanding of brand management principles, market analysis techniques, and the ability to influence stakeholders at all levels. This hybrid role offers a balance of in-office collaboration and remote flexibility, fostering a productive and engaging work environment. You will have the opportunity to shape the future of iconic brands, drive product innovation from concept to launch, and contribute to the overall success of the company. The role demands a proactive approach to problem-solving, a passion for consumer-centric marketing, and a proven track record of success in the FMCG sector. Strategic thinking, excellent communication skills, and a results-oriented mindset are paramount. If you are a visionary brand leader with a passion for understanding consumers and building strong brands, we encourage you to apply.
Responsibilities:
Responsibilities:
- Develop and execute comprehensive brand strategies based on consumer insights and market analysis.
- Lead consumer research projects, including qualitative and quantitative studies, to uncover unmet consumer needs and preferences.
- Identify market trends, competitive activities, and opportunities for brand growth and innovation.
- Translate consumer insights into compelling brand positioning, messaging, and marketing campaigns.
- Collaborate with cross-functional teams (R&D, Sales, Marketing, Product Development) to ensure alignment and successful execution of brand initiatives.
- Manage brand P&L, setting targets and monitoring performance against KPIs.
- Develop and present brand plans, business reviews, and strategic recommendations to senior leadership.
- Drive innovation pipeline by identifying new product opportunities and leading their development.
- Ensure consistent brand execution across all touchpoints and channels.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- 5-7 years of progressive brand management experience in the FMCG industry.
- Proven experience in leveraging consumer insights to drive brand strategy and growth.
- Strong analytical skills with the ability to interpret market data and research findings.
- Excellent communication, presentation, and interpersonal skills.
- Demonstrated ability to lead cross-functional teams and influence stakeholders.
- Strategic thinker with a creative and results-oriented approach.
- Proficiency in Microsoft Office Suite and relevant marketing software.
Apply Now
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6
Senior Brand Manager, Consumer Insights
60601 Chicago, Illinois
$110000 Annually
WhatJobs
Posted 19 days ago
Job Viewed
Job Description
Our client is seeking a highly experienced and strategic Senior Brand Manager to lead brand initiatives and drive consumer insights in Chicago, Illinois, US . This is a pivotal role responsible for shaping the brand's identity, ensuring its consistent representation across all platforms, and deepening our understanding of consumer needs and preferences. The ideal candidate will possess a deep passion for branding, a keen eye for market trends, and a proven ability to translate consumer research into actionable brand strategies. You will be expected to develop and execute integrated marketing plans, manage brand budgets, and collaborate closely with internal teams and external agencies to achieve brand objectives. Your responsibilities will include leading qualitative and quantitative research projects, analyzing market data, and identifying key growth opportunities. You will also play a critical role in new product development, ensuring that brand positioning is central to innovation efforts. The ability to craft compelling brand stories and communicate effectively with diverse stakeholders, from executive leadership to frontline sales teams, is essential. We are looking for a proactive leader who can inspire and motivate others, fostering a culture of brand stewardship throughout the organization. This role requires strong project management skills, a meticulous attention to detail, and a relentless focus on delivering measurable results. You will have the opportunity to make a significant impact on the company's growth trajectory and shape the future of its iconic brands.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand strategies to enhance market presence and consumer engagement.
- Lead consumer insight generation through market research, data analysis, and competitive intelligence.
- Oversee the creation and execution of integrated marketing campaigns across all relevant channels.
- Manage brand budgets, ensuring efficient allocation of resources and maximization of ROI.
- Collaborate with product development teams to inform new product innovation and positioning.
- Develop compelling brand messaging and ensure consistent brand voice across all communications.
- Manage relationships with advertising agencies and other external partners.
- Analyze brand performance metrics and provide regular reports and recommendations to senior management.
- Identify and evaluate new business opportunities and market trends.
- Mentor and guide junior marketing team members.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- 7+ years of progressive brand management experience, preferably in consumer goods or a related industry.
- Demonstrated success in developing and executing impactful brand strategies.
- Strong understanding of consumer behavior and market research methodologies.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Proven ability to manage budgets and lead cross-functional teams.
- Proficiency in marketing analytics tools and CRM systems.
Apply Now
7
Timberland: Senior Manager, Global Consumer Insights and Strategy
03885 Stratham, New Hampshire
VF Corporation
Posted 3 days ago
Job Viewed
Job Description
**Timberland: Senior Manager, Global Consumer Insights and Strategy**
Location: Stratham, New Hampshire
Reports to: Vice President, Global Strategy
**Position Summary**
As the Senior Manager, Global Consumer Insights and Strategy, you will lead the development and execution of Timberland's global consumer insights agenda, driving strategic decision-making across product, marketing, and brand experience throughout the new 'One VF' GTM process. You will be a key member of the Global Strategy team and a thought partner to cross-functional leaders, championing a culture of consumer obsession and ensuring our global brand and business strategies are grounded in insight and focused on delivering on consumer needs. As a key business partner, you will identify knowledge gaps and opportunities, design relevant research and data analysis projects, generate and deploy insights with impact in the business.
This role requires a strategic, analytical, and collaborative leader with a deep understanding of our business, of consumer behavior, market dynamics, and the ability to translate insights into actionable business strategies. You will manage high-impact research initiatives, influence global and regional teams, and elevate Timberland's consumer-centric approach across the organization.
**Key Responsibilities**
**Consumer Insights Leadership**
+ Lead the global consumer insights strategy, aligning research priorities with brand and business objectives
+ Design and manage research programs (quantitative, qualitative) to uncover consumer, cultural, and category insights
+ Translate insights into strategic recommendations that drive brand growth, innovation, and consumer engagement
+ Champion the evolution of Timberland's insights capabilities by exploring new methodologies, tools, and data sources (e.g., digital analytics, social listening, AI-driven insights) and sharing across VF
+ Effectively manage the research budget and develop strategic partnerships with external agencies / third party vendors to maximize CSI resources and investments
**Strategic Business Partnership**
+ Partner with cross-functional global and regional leaders in Product Design, Merchandising, Marketing, and Innovation to embed consumer insights into global brand strategies, seasonal planning, and go-to-market execution aligned to VF's GTM process
+ Identify and prioritize key business questions and knowledge gaps, proactively developing insight roadmaps to address them
**Global Strategy**
+ In addition to CI leadership, you will be a key member of the strategy team, working collaboratively to prepare for global strategy meetings and support the development of long-term brand and business strategies grounded in consumer insight and market intelligence
+ Support the creation of periodic executive-level strategy deliverables for Timberland and VF Corporation stakeholders
**Stakeholder Engagement & Communication**
+ Effectively socialize insights across global and regional teams, ensuring alignment and actionability
+ Develop compelling narratives and presentations that influence decision-making at all levels of the organization
+ Represent Timberland within the Consumer Insights community across VF brands to share best practices and identify process improvements
**What Success Looks Like**
+ Represent Timberland within the Consumer Insights community across VF brands to share best practices and identify process improvements
**Skills for Success**
**Experience & Education**
+ 7+ years of experience in consumer insights, strategy, or related fields
+ Proven track record of leading high-impact research and translating insights into business strategy.
+ Bachelor's degree required; advanced degree in Marketing, Business, Psychology, or related field preferred
**Core Competencies**
+ Strategic thinking with the ability to connect insights to business outcomes
+ Expertise in both qualitative and quantitative research methodologies
+ Strong communication and storytelling skills, with experience influencing senior stakeholders
+ High level of business acumen and understanding of global market dynamics
+ Collaborative working style with experience working in matrixed, cross-functional environments
+ Entrepreneurial mindset with a passion for innovation and continuous improvement.
**VF Guiding Principles**
+ Live with Integrity
+ Act Courageously
+ Be Curious
+ Act with Empathy
+ Persevere
**Hiring Range** **:**
$116,000.00 USD - $145,000.00 USD annually
**Incentive Potential** : This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
**Benefits at VF Corporation** : You can review a general overview of each benefit program offered, including this year's medical plan rates on and by clicking **Looking to Join VF?** Detailed information on your benefits will be provided during the hiring process.
**_P_** **_lease note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws._**
_At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at_ _. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law._
_Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records._
VF Diversity Vision Statement
VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.
Location: Stratham, New Hampshire
Reports to: Vice President, Global Strategy
**Position Summary**
As the Senior Manager, Global Consumer Insights and Strategy, you will lead the development and execution of Timberland's global consumer insights agenda, driving strategic decision-making across product, marketing, and brand experience throughout the new 'One VF' GTM process. You will be a key member of the Global Strategy team and a thought partner to cross-functional leaders, championing a culture of consumer obsession and ensuring our global brand and business strategies are grounded in insight and focused on delivering on consumer needs. As a key business partner, you will identify knowledge gaps and opportunities, design relevant research and data analysis projects, generate and deploy insights with impact in the business.
This role requires a strategic, analytical, and collaborative leader with a deep understanding of our business, of consumer behavior, market dynamics, and the ability to translate insights into actionable business strategies. You will manage high-impact research initiatives, influence global and regional teams, and elevate Timberland's consumer-centric approach across the organization.
**Key Responsibilities**
**Consumer Insights Leadership**
+ Lead the global consumer insights strategy, aligning research priorities with brand and business objectives
+ Design and manage research programs (quantitative, qualitative) to uncover consumer, cultural, and category insights
+ Translate insights into strategic recommendations that drive brand growth, innovation, and consumer engagement
+ Champion the evolution of Timberland's insights capabilities by exploring new methodologies, tools, and data sources (e.g., digital analytics, social listening, AI-driven insights) and sharing across VF
+ Effectively manage the research budget and develop strategic partnerships with external agencies / third party vendors to maximize CSI resources and investments
**Strategic Business Partnership**
+ Partner with cross-functional global and regional leaders in Product Design, Merchandising, Marketing, and Innovation to embed consumer insights into global brand strategies, seasonal planning, and go-to-market execution aligned to VF's GTM process
+ Identify and prioritize key business questions and knowledge gaps, proactively developing insight roadmaps to address them
**Global Strategy**
+ In addition to CI leadership, you will be a key member of the strategy team, working collaboratively to prepare for global strategy meetings and support the development of long-term brand and business strategies grounded in consumer insight and market intelligence
+ Support the creation of periodic executive-level strategy deliverables for Timberland and VF Corporation stakeholders
**Stakeholder Engagement & Communication**
+ Effectively socialize insights across global and regional teams, ensuring alignment and actionability
+ Develop compelling narratives and presentations that influence decision-making at all levels of the organization
+ Represent Timberland within the Consumer Insights community across VF brands to share best practices and identify process improvements
**What Success Looks Like**
+ Represent Timberland within the Consumer Insights community across VF brands to share best practices and identify process improvements
**Skills for Success**
**Experience & Education**
+ 7+ years of experience in consumer insights, strategy, or related fields
+ Proven track record of leading high-impact research and translating insights into business strategy.
+ Bachelor's degree required; advanced degree in Marketing, Business, Psychology, or related field preferred
**Core Competencies**
+ Strategic thinking with the ability to connect insights to business outcomes
+ Expertise in both qualitative and quantitative research methodologies
+ Strong communication and storytelling skills, with experience influencing senior stakeholders
+ High level of business acumen and understanding of global market dynamics
+ Collaborative working style with experience working in matrixed, cross-functional environments
+ Entrepreneurial mindset with a passion for innovation and continuous improvement.
**VF Guiding Principles**
+ Live with Integrity
+ Act Courageously
+ Be Curious
+ Act with Empathy
+ Persevere
**Hiring Range** **:**
$116,000.00 USD - $145,000.00 USD annually
**Incentive Potential** : This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
**Benefits at VF Corporation** : You can review a general overview of each benefit program offered, including this year's medical plan rates on and by clicking **Looking to Join VF?** Detailed information on your benefits will be provided during the hiring process.
**_P_** **_lease note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws._**
_At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at_ _. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law._
_Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records._
VF Diversity Vision Statement
VF is committed to creating an inclusive environment that welcomes and values the differences among all of our associates, customers, suppliers and the communities in which we live and conduct business. The continued success and growth of VF is enhanced through initiatives that promote diversity throughout VF around the world.VF is an equal employment opportunity/ affirmative action employer of minorities, females, protected veterans and the disabled. VF is committed to providing equal opportunities in employment, and treating our VF associates and VF applicants without discrimination on the basis of their race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, protected veteran status, HIV/AIDS status, or any other legally protected factor.
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8
Coordinator, Marketing Strategy
10176 New York, New York
NBC Universal
Posted 15 days ago
Job Viewed
Job Description
NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.
Job Description:
The Universal Television Entertainment Group (UTEG) is looking for a marketing strategist to join our team - a detail-minded and collaborative team member who's passionate about how entertainment brands connect with audiences and show up in culture. In this role, you'll work with the Manager, Marketing Strategy to support the evolution of the Peacock brand, ensuring it is represented consistently across campaigns and content. You'll be a big part of the team that connects audience insights and creative ideas to brand priorities, helping keep projects moving forward and making sure everyone has the information they need to deliver their best work. In addition to assisting with day-to-day marketing strategy support and administrative functions, you'll serve as a department liaison to partners across Peacock, NBC, Bravo, and NBC Sports.
The Person:
You're energized by the idea of connecting strategy to storytelling that audiences love. You're organized, proactive, and ready to jump in wherever you can to help - whether that's pulling insights, building presentations, or keeping timelines straight. You adapt quickly, collaborate easily with different personalities and disciplines, and aren't shy about asking thoughtful questions. You keep things moving forward with a positive, solutions-oriented mindset.
Responsibilities include, but are not limited to:
+ Support the development of strategic briefs and presentations, gathering inputs from multiple stakeholders.
+ Coordinate with Decision Sciences to collect and synthesize data, insights, and trends influencing Peacock's brand positioning approach.
+ Compile and summarize competitive and industry research to help inform brand and marketing strategies.
+ Help manage the workflow that ensures marketing teams and campaigns align with foundational brand priorities and pillars, keeping timelines and approvals on track.
+ Organize and maintain consumption and engagement vitals on key franchises, shows, and events, making it easy for team to quickly access relevant insights and updates.
+ Provide administrative support for the team and the Vice President, Marketing Strategy, including scheduling meetings, agenda preparation, materials distribution, and document management.
Basic Requirements:
+ + 1-2 years of relevant experience in marketing, media, communications, data and analytics, or related field.
+ Strong written and verbal communication skills, with the ability to organize information clearly.
+ Proficiency in Microsoft Office, as well as Keynote for Mac (or willingness to learn it).
+ Comfortability managing multiple tasks simultaneously, in which no task is too big or small.
+ Curiosity and willingness to learn new tools and processes.
+ Demonstrated interest in entertainment, streaming, and brand marketing.
+ Strong work ethic, with a dedication to excellence and exceptional attention to detail.
Desired Characteristics:
+ + Bachelor's Degree preferred
+ Experience in presentation design or basic data analysis a plus
Additional Requirements:
+ + Hybrid: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
+ This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page ( of the Careers website. Salary range: $50,000 - $60,000.
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to
Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.
Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.
Job Description:
The Universal Television Entertainment Group (UTEG) is looking for a marketing strategist to join our team - a detail-minded and collaborative team member who's passionate about how entertainment brands connect with audiences and show up in culture. In this role, you'll work with the Manager, Marketing Strategy to support the evolution of the Peacock brand, ensuring it is represented consistently across campaigns and content. You'll be a big part of the team that connects audience insights and creative ideas to brand priorities, helping keep projects moving forward and making sure everyone has the information they need to deliver their best work. In addition to assisting with day-to-day marketing strategy support and administrative functions, you'll serve as a department liaison to partners across Peacock, NBC, Bravo, and NBC Sports.
The Person:
You're energized by the idea of connecting strategy to storytelling that audiences love. You're organized, proactive, and ready to jump in wherever you can to help - whether that's pulling insights, building presentations, or keeping timelines straight. You adapt quickly, collaborate easily with different personalities and disciplines, and aren't shy about asking thoughtful questions. You keep things moving forward with a positive, solutions-oriented mindset.
Responsibilities include, but are not limited to:
+ Support the development of strategic briefs and presentations, gathering inputs from multiple stakeholders.
+ Coordinate with Decision Sciences to collect and synthesize data, insights, and trends influencing Peacock's brand positioning approach.
+ Compile and summarize competitive and industry research to help inform brand and marketing strategies.
+ Help manage the workflow that ensures marketing teams and campaigns align with foundational brand priorities and pillars, keeping timelines and approvals on track.
+ Organize and maintain consumption and engagement vitals on key franchises, shows, and events, making it easy for team to quickly access relevant insights and updates.
+ Provide administrative support for the team and the Vice President, Marketing Strategy, including scheduling meetings, agenda preparation, materials distribution, and document management.
Basic Requirements:
+ + 1-2 years of relevant experience in marketing, media, communications, data and analytics, or related field.
+ Strong written and verbal communication skills, with the ability to organize information clearly.
+ Proficiency in Microsoft Office, as well as Keynote for Mac (or willingness to learn it).
+ Comfortability managing multiple tasks simultaneously, in which no task is too big or small.
+ Curiosity and willingness to learn new tools and processes.
+ Demonstrated interest in entertainment, streaming, and brand marketing.
+ Strong work ethic, with a dedication to excellence and exceptional attention to detail.
Desired Characteristics:
+ + Bachelor's Degree preferred
+ Experience in presentation design or basic data analysis a plus
Additional Requirements:
+ + Hybrid: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.
+ This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page ( of the Careers website. Salary range: $50,000 - $60,000.
As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.
If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to
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9