842 Consumer Insights Manager jobs in the United States

Consumer Insights Manager

60290 Chicago, Illinois Fairlife

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fairlife, LLC is a Chicago-based nutrition company that creates great-tasting, nutrition-rich and dairy products to nourish consumers. With nearly $3B in annual retail sales, fairlife's portfolio of delicious, lactose-free, real dairy products includes: fairlife ultra-filtered milk ; Core Power High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife nutrition plan , a nutrition shake to support the journey to better health. A wholly owned subsidiary of The Coca-Cola company, fairlife, LLC has been recognized by both Fast Company and Nielsen for its industry leading innovation. To learn more about fairlife and its complete line of products, please visit fairlife.com. job purpose: The Consumer Insights manager plays a critical role representing the voice of the consumer across the fairlife enterprise As the key contact for the brand and commercial teams, this role is responsible for turning data into insights that ultimately shaping brand strategy, tactics, and marketing effectiveness. We are in search of a creative problem solver who loves wearing multiple hats and thrives in fast paced, entrepreneurial environments. responsibilities: * Co-create a comprehensive learning agenda with brand team to meet annual strategic objectives and own execution of insights projects throughout the year * Lead execution of custom research projects (qual and quant), from internal business brief to external vendor search, that bring most effective research methodologies * Partner with cross-functional teams, including category commercial, to provide forward-looking category and consumer insights that support key business initiatives * Become the SME on data analytics, including capabilities in pulling/analyzing POS and Panel data and owning ongoing trackers * Master ability to leverage multiple resources, primary and secondary, to tell an actionable insights-led story skills/qualifications required: * Bachelor's Degree in Marketing, Market Research, or related field * 5+ years' experience, preferably in food and beverage industry * Experience with POS and consumer panel data strongly preferred (e.g., Nielsen/IRI, Numerator) * Extensive experience leading custom qualitative and quantitative research * Strong familiarity with analysis and presentation tools (e.g., Excel, Powerpoint, Power BI) * Ability to manage multiple, sometimes conflicting, agendas and priorities * Excellent verbal, written, and interpersonal communication skills with the ability to influence and collaborate with all levels of the business, both by formal and information communication position location: Chicago, Illinois reports to: VP, Portfolio Strategy & Insights travel requirements: 10-20% exempt/non-exempt: exempt fairlife, LLC is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. All qualified applicants and employees will be given equal opportunity. Selection decisions are based on job-related factors. In addition to its nondiscrimination commitment, the Company will also provide reasonable accommodation of qualified individuals with known disabilities unless doing so would impose an undue hardship on the Company. If you have a disability and would like to request accommodation in order to apply for a position with us, please email . #J-18808-Ljbffr

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Consumer Insights Manager

34243 Sarasota, Florida Boar's Head

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Hiring Company:

Delicatessen Services Co., LLC

Overview:
The Consumer Insights Manager is a newly created, pivotal role within the Boar's Head marketing team. This individual contributor will be the voice of the consumer, responsible for building and leading the consumer insights function to support all facets of our marketing efforts. You will be a strategic partner, providing the "why" behind consumer behavior to inform everything from product innovation and brand strategy to shopper marketing and advertising effectiveness.

We are seeking a seasoned research professional with the confidence and expertise to not only execute best-in-class research but also to critically evaluate and elevate our current practices. This role requires a leader who has experience working with and challenging external research vendors, to ensure we are always getting the most accurate and actionable insights.

Job Description:

Essential Functions
  • Holistic Research Leadership : Design, execute, and analyze a wide range of qualitative and quantitative research studies to address key business questions across the marketing spectrum. This includes, but is not limited to:
  • Product Development : Conduct research on product appeal, sensory analysis, claims testing, and concept validation to guide the innovation pipeline.
  • Shopper Marketing : Uncover insights into the shopper journey, in-store behavior, and the effectiveness of point-of-sale materials and promotions.
  • Brand Communications and Media : Lead research on brand health tracking, advertising effectiveness (in-store and out-of-store), and messaging resonance to ensure our communications connect with consumers.
  • Consumer Segmentation: You will develop and implement a robust consumer segmentation framework to identify key consumer groups, understand their unique needs and behaviors and inform targeted product development and marketing communications.
  • Audit and Elevate Current Practices : Conduct a comprehensive audit of our existing research methodologies and vendor partnerships. Identify areas for improvement, introduce new and more effective research techniques, and establish a set of best practices for the organization.
  • Vendor Management & Accountability : Oversee all relationships with external research suppliers. This includes vendor selection, project management, and a critical evaluation of their work. You will be empowered to hold our vendors accountable if their work is not up to our high standards and to find new partners when necessary.
  • Storytelling with Data : Go beyond simply reporting data. You will be responsible for synthesizing information from multiple sources into a cohesive and compelling narrative that provides clear, actionable recommendations for the marketing team and senior leadership.
  • Cross-Functional Collaboration : Serve as a key partner to the product marketing, shopper marketing, media, and brand communications teams. Proactively share insights and ensure the consumer's voice is integrated into all marketing strategies and plans.
  • Synthesize Insights with Market Data: Partner closely with our internal analytics team to integrate syndicated market data (e.g., Circana)
  • Be the Expert : Stay abreast of the latest industry trends, research methodologies (including AI), and consumer behaviors to keep Boar's Head at the forefront of consumer understanding.
  • Budget and Resource Management: Develop and manage the annual consumer insights budget, ensuring projects are delivered on time and within financial scope. You will be responsible for prioritizing investments, tracking all research-related expenditures, and providing regular updates to marketing leadership on budget spend and ROI.
  • Other responsibilities as assigned.
Education and Experience
  • Bachelor's degree in Marketing, Statistics, Business, Psychology, or a related field.
  • 5-7+ years of experience in a consumer insights or market research role, preferably within the consumer-packaged goods (CPG) or food and beverage industry.
  • Proven experience in designing and leading a variety of research methodologies, including but not limited to focus groups, in-depth interviews, consumer surveys, sensory testing, and market segmentation.
  • A deep knowledge of statistical methods and techniques used in consumer research
  • A strong track record of translating research findings into actionable business insights that have driven growth and informed marketing strategy.
  • Demonstrated experience in managing research vendors, including negotiating contracts and ensuring the quality and integrity of their work.
  • Excellent analytical skills and the ability to synthesize complex information into clear and concise stories.
  • Exceptional communication and presentation skills, with the ability to influence and persuade stakeholders at all levels of the organization.
  • A confident and assertive professional who is comfortable challenging assumptions and driving change.
  • Ability to integrate both first- and third-party research
  • Familiarity with vendors such as Kantar, Qualtrics, iSpot, Nielsen, etc.
  • Knowledge of analytics platforms such as Circana is a plus
  • A passion for understanding the consumer and a commitment to the quality and values that define the Boar's Head brand.
Work Environment
  • Role is 100% in-office, in-person, in our Sarasota office, unless travelling for work
  • Requires travel up to 25% of the time.


Location:
Sarasota, FL

Time Type:
Full time

Department:
Marketing Innovations
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Marketing and Consumer Insights Manager

60290 Chicago, Illinois Kraft Heinz Company

Posted 10 days ago

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1 month ago Be among the first 25 applicants Direct message the job poster from Kraft Heinz Talent Acquisition Professional at Kraft Heinz | Connecting Top Talent with a Global Food Industry Leader We are seeking an innovative and experienced Manager for our Marketing and Consumer Insights team. This role is pivotal in driving our marketing strategies and deepening our understanding of consumer behaviors to fuel growth and innovation, and to deliver on the underlying analytics of KHC’s proprietary Brand Growth System (BGS). BGS is the systematic way in which KHC grows brands by identifying underlying consumer fundamentals, enabling strategic “where to play” choices, analyzing a brand’s performance along “how to win” levers – and identify opportunities to deliver on growth and profitability. The successful candidate will be a strategic thinker with a robust background in consumer insights, marketing analytics, and a passion for data-driven decision-making. Requirements: Marketing Insights: Own a complex workstream with support from supervisors (project leader/managers/senior manager) Support the broader insight/ marketing analytics/ brand teams in problem solving, hypothesis generation, research and insight generation and quality control Interpret, understand and break down brand acceleration plan requirements into actionable task items for the team. Lead meaningful and focused meetings, deliver business insights effectively to the project leadership Execute and deliver high quality outputs timely to internal and external stakeholders Ability to derive actionable insights from voluminous quantitative and qualitative data/research Provide day-to-day coaching to analysts on various aspects of projects, while also overseeing a workstream for 1-2 analysts Gain proficiency in the key industry data sources KPIs along with developing expertise in analytical tools such as MS office/alteryx/tableau/power BI/etc Gain proficiency in select functional areas (go-to-market strategy, brand strategy, revenue management, key account management and JVPs, brand etc.) delivered to brand teams across KHC’s global footprint Cross-Functional Collaboration: Work closely with product development, sales, and other cross-functional teams to ensure consumer insights are integrated into all aspects of the business. Data Management: Ensure robust data collection, management, and analysis processes. Implement tools and systems to enhance data accuracy and accessibility. Reporting and Presentation: Present research findings and strategic recommendations to senior leadership and stakeholders. Create compelling reports and presentations that effectively communicate insights. Team Leadership: Manage and mentor a team of marketing and consumer insights professionals. Foster a culture of continuous learning and professional development within the team. Qualifications: Education: Bachelor’s degree in Marketing, Business, Statistics, or a related field. MBA or advanced degree preferred. Experience: Minimum of 8-10 years of experience in consumer insights, market research, or marketing analytics, with at least 3 years of exposure to management consulting and data analytics relating to market / business / consumer insights, preferably in a global MNC environment within Consumer Products / Retail industry domains. Nielson RMS and House Hold panel Experienced with delivering projects relating to brand strategy, revenue management, negotiations, pricing / promotions etc., relevant to the CP industry Proficient on the key data sources / metrics for CP industry and proficient on the analytical tools (alteryx/tableau/etc.) Expertise on 1 or more key sub-sectors within Consumable Products (CP) covering consumer preferences, trends, market and competitor landscape Strong communications skills, should be able to drive discussion/presentations with senior stakeholders and client maps Experience in applying advanced analytics to a range of business situations & a proven ability to synthesize complex data to generate simple & clear insights Experienced within Food/Beverage Industry and/or Global Business Services (GBS) organizations is a bonus! Skills: Strong analytical and problem-solving skills. Excellent communication and presentation skills. Proven ability to translate data into actionable insights. Professional experience in analytical tools and techniques including / similar to Alteryx, Tableau, Power BI is mandatory; intermediate knowledge of Python, R, and SPSS would be a plus. Proficient with Excel, and PowerPoint Experience with market research methodologies and tools. Strong project management skills and attention to detail. Personal Attributes: Strategic thinker with business acumen. Ability to thrive in a fast-paced, dynamic environment. Strong leadership and team management capabilities. Passion for understanding consumer behavior and market trends. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Other Industries Food and Beverage Services, IT Services and IT Consulting, and Pharmaceutical Manufacturing Referrals increase your chances of interviewing at Kraft Heinz by 2x Sign in to set job alerts for “Consumer Insights Manager” roles. Senior Manager-Regional Customer Care (Gujarat)-Sales, Marketing & Customer Care-TMPV Global Marketing Manager, Pharmaceuticals Manager Marketing FIBC (Flexible Intermediate Bulk Containers) New Product Development Marketing Manager International Marketing Manager Internship in Ahmedabad Senior Manager-Regional Sales-Emerging Market (Gujarat)-Sales, Marketing & Customer Care-TMPV Assistant Manager/Sr. Engineer-Sales & Marketing We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr

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Consumer Insights Manager, Global Markets

60290 Chicago, Illinois Conagra Brands

Posted 10 days ago

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Consumer Insights Manager, Global Markets Join to apply for the Consumer Insights Manager, Global Markets role at Conagra Brands Consumer Insights Manager, Global Markets Join to apply for the Consumer Insights Manager, Global Markets role at Conagra Brands Reporting to a Director of Demand Science, you will provide actionable data-driven insights, using a range of different data sources, to inform strategic recommendations that produce meaningful returns for our businesses. You will support an assigned geographic team and help influence decisions through the evidence-based process by identifying growth pockets and successful ways-in to feed the innovation pipeline. Support communication strategy, messaging and progressive selling for customer presentations. Your Impact Be a strategic partner to our Vice President & General Manager of Global Markets, Head of Marketing and Brand Managers, Business Development Directors and Sales Head, R&D and other main functional partners. Translate insights and analytics into top and bottom-line business impact. Guide an analytically driven approach to identifying and defining business opportunities for growth; develop learning plan, execute, analyze, and communicate learning related to our present and future position in the marketplace. Advise on strategic issue development to be addressed in annual operating and strategic planning, serving as consumer and shopper business partner. Lead synthesis and communication of market, retailer and consumer trends; ensure relevant trends are acted upon in brand product and marketing strategies. Identify, develop, and refine new and renovated products to support business growth. Lead the sourcing, interpretation and application of marketplace and consumer learning to support marketing strategy and refine activation for prioritized brands. Guide application of behavioral principles, and partner with research/data suppliers to lead continuous improvement in techniques and cost. Your Experience Bachelor's degree required 6+ years of experience producing high quality, well-regarded insights and analytics work in the Consumer-Packaged Goods (CPG) industry or similar. Experience leading insights projects with International markets is desirable, including data resources, retail dynamics, and consumer/cultural dynamics. Experience delivering business recommendations, influencing decisions, and impacting results. Experience with priority management to ensure insights resources are used and applied to the most important business issues. Knowledge of multiple quantitative and qualitative insights tools and processes. A high level of competency with market models, consumer research and databases. Strong knowledge of Nielsen/Circana, Scantrack and Home Panel tools. Power BI is an asset. Experience turning insights into actions with brands, retailers, marketing and R&D. Experience explaining difficult concepts and insights in simple, relevant business terms. Number of Days in Office: 3 Located in downtown Chicago along the Chicago River, our corporate headquarters is in the landmark Merchandise Mart building, with access to public transit, and several options for dining and shopping in the area. Compensation Pay Range:$107,000-$56,000 The annual salary listed above is the expected offering for this position. An employee’s actual annual salary will be based on but not limited to: location, relevant experience/level and skillset, while balancing internal Conagra employees’ equity. Conagra Brands will comply with applicable law regarding minimum salaries for exempt employees. Our Benefits We care about your total well-being and will support you with the following, subject to your location and role: Health: Comprehensive healthcare plans, wellness incentive program, mental wellbeing support and fitness reimbursement Wealth: Great pay, bonus incentive opportunity, matching 401(k) and stock purchase plan Growth: Career development opportunities, employee resource groups, on-demand learning and tuition reimbursement Balance: Paid-time off, parental leave, flexible work-schedules (subject to your location and role) and volunteer opportunities Our Company At Conagra Brands, we have a rich heritage of making great food. We aspire to have the most impactful, energized and inclusive culture in food. As a member of our 18,000+ person team across 40+ locations, you are empowered to reach your potential, make an impact and own your career. We're in the business of building champions – within our people and our iconic brands like Birds Eye , Slim Jim and Reddi-Wip. Our focus on innovation extends beyond making great food, it also reflects our commitment to embracing new solutions that positively impact our team, the communities we serve and the health of our planet. Foodies Welcome. Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to sex, race, color, religion, ethnic or national origin, gender, sexual orientation, gender identity or expression, age, pregnancy, leave status, disability, veteran status, genetic information and/or any other characteristic or status protected by national, federal, state or local law. Reasonable accommodation may be made upon request. Seniority level Seniority level Mid-Senior level Employment type Employment type Full-time Job function Job function Marketing and Sales Industries Food and Beverage Services and Food and Beverage Manufacturing Referrals increase your chances of interviewing at Conagra Brands by 2x Get notified about new Consumer Insights Manager jobs in Chicago, IL . Chicago, IL $90,00 .00- 130,000.00 1 month ago Consumer Insights Manager – Hydration, Meals and Desserts Innovation Chicago, IL $1 2,100.00- 127,600.00 1 week ago Chicago, IL 152,500.00- 262,350.00 1 month ago Chicago, IL 60,000.00- 70,000.00 1 day ago Senior Manager, Client Success (Marketing Analytics) Senior Manager Consumer Insights Strategy & Capabilities Chicago, IL 140,320.00- 173,360.00 2 days ago Rosemont, IL 145,300.00- 177,500.00 3 days ago Chicago, IL 124,735.00- 169,950.00 2 days ago Director of Marketing - Functional Foods (Relocate to the Rocky Mountains) Sr. Marketing Communications Automation Manager Chicago, IL 110,000.00- 129,800.00 2 weeks ago Manager, Integrated Marketing, Dasher - Insurance Chicago, IL 90,000.00- 120,000.00 3 weeks ago Chicago, IL 140,000.00- 185,000.00 2 weeks ago Chicago, IL 56,000.00- 80,000.00 6 days ago Chicago, IL 144,000.00- 180,000.00 5 days ago Physician Marketing & Business Development Manager Manager, Global Marketing, Seller Enablement Des Plaines, IL 65,000.00- 75,000.00 2 weeks ago Asset & Wealth Management, Strategic Marketing Manager, Vice President - Chicago Chicago, IL 110,000.00- 230,000.00 2 days ago Chicago, IL 97,900.00- 163,100.00 2 weeks ago Communications Manager - Marketing & Development Arlington Heights, IL 48,000.00- 52,000.00 3 weeks ago Complex Sales Experience & Marketing Manager Chicago, IL 65,000.00- 68,000.00 2 weeks ago Marketing Manager (Global Finance and Real Estate) Chicago, IL 115,000.00- 140,000.00 3 days ago Senior Manager, Head of Policy Marketing Sr. Marketing Manager, Global Infusion Systems Deerfield, IL 136,000.00- 187,000.00 1 month ago BD and Marketing Manager, M&A and Private Equity Chicago, IL 140,000.00- 170,000.00 3 days ago We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr

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Consumer Insights Manager, Global Markets

60684 Chicago, Illinois Conagra

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Job Description

Reporting to a Director of Demand Science, you will provide actionable data-driven insights, using a range of different data sources, to inform strategic recommendations that produce meaningful returns for our businesses. You will support an assigned geographic team and help influence decisions through the evidence-based process by identifying growth pockets and successful ways-in to feed the innovation pipeline. Support communication strategy, messaging and progressive selling for customer presentations.
**Your Impact:**
+ Be a strategic partner to our Vice President & General Manager of Global Markets, Head of Marketing and Brand Managers, Business Development Directors and Sales Head, R&D and other main functional partners.
+ Translate insights and analytics into top and bottom-line business impact.
+ Guide an analytically driven approach to identifying and defining business opportunities for growth; develop learning plan, execute, analyze, and communicate learning related to our present and future position in the marketplace.
+ Advise on strategic issue development to be addressed in annual operating and strategic planning, serving as consumer and shopper business partner.
+ Lead synthesis and communication of market, retailer and consumer trends; ensure relevant trends are acted upon in brand product and marketing strategies.
+ Identify, develop, and refine new and renovated products to support business growth.
+ Lead the sourcing, interpretation and application of marketplace and consumer learning to support marketing strategy and refine activation for prioritized brands.
+ Guide application of behavioral principles, and partner with research/data suppliers to lead continuous improvement in techniques and cost.
**Your Experience:**
+ Bachelor's degree required
+ 6+ years of experience producing high quality, well-regarded insights and analytics work in the Consumer-Packaged Goods (CPG) industry or similar.
+ Experience leading insights projects with International markets is desirable, including data resources, retail dynamics, and consumer/cultural dynamics.
+ Experience delivering business recommendations, influencing decisions, and impacting results.
+ Experience with priority management to ensure insights resources are used and applied to the most important business issues.
+ Knowledge of multiple quantitative and qualitative insights tools and processes.
+ A high level of competency with market models, consumer research and databases. Strong knowledge of Nielsen/Circana, Scantrack and Home Panel tools. Power BI is an asset.
+ Experience turning insights into actions with brands, retailers, marketing and R&D.
+ Experience explaining difficult concepts and insights in simple, relevant business terms.
Number of Days in Office: 3
Located in downtown Chicago along the Chicago River, our corporate headquarters is in the landmark Merchandise Mart building, with access to public transit, and several options for dining and shopping in the area.
#LI-Hybrid
#LI-MSL
#LI-PM1
**Compensation:**
Pay Range:$107,000-$156,000
_The annual salary listed above is the expected offering for this position. An employee's actual annual salary will be based on but not limited to: location, relevant experience/level and skillset, while balancing internal Conagra employees' equity. Conagra Brands will comply with applicable law regarding minimum salaries for exempt employees._
**Our Benefits:**
We care about your total well-being and will support you with the following, subject to your location and role:
+ Health: Comprehensive healthcare plans, wellness incentive program, mental wellbeing support and fitness reimbursement
+ Wealth: Great pay, bonus incentive opportunity, matching 401(k) and stock purchase plan
+ Growth: Career development opportunities, employee resource groups, on-demand learning and tuition reimbursement
+ Balance: Paid-time off, parental leave, flexible work-schedules (subject to your location and role) and volunteer opportunities
**Our Company:**
At Conagra Brands, we have a rich heritage of making great food. We aspire to have the most impactful, energized and inclusive culture in food. As a member of our 18,000+ person team across 40+ locations, you are empowered to reach your potential, make an impact and own your career. We're in the business of building champions - within our people and our iconic brands like Birds Eye ®, Slim Jim® and Reddi-Wip®.
Our focus on innovation extends beyond making great food, it also reflects our commitment to embracing new solutions that positively impact our team, the communities we serve and the health of our planet. Foodies Welcome.
Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to sex, race, color, religion, ethnic or national origin, gender, sexual orientation, gender identity or expression, age, pregnancy, leave status, disability, veteran status, genetic information and/or any other characteristic or status protected by national, federal, state or local law. Reasonable accommodation may be made upon request.
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Consumer Insights Senior Manager

94061 Redwood City, California DaVita

Posted 21 days ago

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Description & Requirements Electronic Arts creates next-level entertainment experiences that inspire players and fans around the world. Here, everyone is part of the story. Part of a community that connects across the globe. A place where creativity thrives, new perspectives are invited, and ideas matter. A team where everyone makes play happen. You'll represent the voice of players. You'll inform new play experiences and help improve the future of gaming at EA. You'll guide business strategies using consumer insight at the core. As Consumer Insights Senior Manager for ARPG games, you will join a team that is constantly in pursuit of understanding our players - their motivations for playing games and how their behaviors change alongside the gaming market. You'll partner closely with our studios, brand and marketing teams, and fellow researchers and analysts. We are looking for a team member who is not just a thought-leader, but also a relationship-builder who can collaborate and understand our partners' context and our industry business trends to create research roadmaps and deliver insights that will have real impact on our games, live services, and communications. We're looking for all the best kinds of people to make great experiences for our players. We want to give those people a job that inspires them, while giving them room to enjoy their lives. We foster a culture of learning and celebrate diversity and inclusion by creating a place where you can come to work and be yourself. You will work with. Our Consumer Insights team - we are a collaborative team where you will work with other franchise leads, central subject matter experts, and a support team of researchers, with diverse skills and focus areas. EA's studios and brand leadership - we partner with decision-makers across development, marketing, and publishing to inform strategies from concept to greenlight to launch and throughout live services. Other analytics & research teams - we work together to understand the voice of the player, drawing from other areas of expertise (e.g. telemetry analytics, user experience research, social listening). In a given week, you might. Design and run qualitative or quantitative research, talking with players about their gaming experiences and expectations Formulate hypotheses against your game partners' needs, gather and analyze data, then build and present an insight-led story that guides product and marketing teams in their decision-making Work with brand and studio leadership to workshop product strategy and features, champion the essence of your studios' brands and target players, and promote knowledge that identifies your games' place in our EA portfolio Skills you bring. Insights Expertise. 8+ years of experience working in Consumer Insights, Market Research, or a related function, with knowledge across different research techniques and methodologies. Gaming & ARPG market knowledge. You learn and keep up with the latest trends in this changing business. Influential Impact. You're accustomed to working with and influencing a cross-functional audience. Strategic Thinking. You have a track record of connecting the dots for your stakeholders and have strong business and marketing knowledge. Creative and Scrappy Approach. You've designed non-traditional methodologies when the status quo wasn't enough, and you're comfortable navigating ambiguity, even on fast-paced product cycles. Ability to travel, including internationally. COMPENSATION AND BENEFITS The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs). PAY RANGES * California (depending on location e.g. Los Angeles vs. Sacramento) * $138,200 - $219,000 USD In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, 10 weeks paid time off to bond with baby, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to regular full-time employees. Certain roles may also be eligible for bonus and equity. About Electronic Arts We're proud to have an extensive portfolio of games and experiences, locations around the world, and opportunities across EA. We value adaptability, resilience, creativity, and curiosity. From leadership that brings out your potential, to creating space for learning and experimenting, we empower you to do great work and pursue opportunities for growth. We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life. Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more. We nurture environments where our teams can always bring their best to what they do. Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law. #J-18808-Ljbffr

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Consumer Insights Marketing Manager - Personal Care Products

07936 East Hanover, New Jersey Givaudan

Posted 5 days ago

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Join us and celebrate the beauty of human experience. Create for happier, healthier lives, with love for nature. Together, with our customers, we deliver food innovations, craft inspired fragrances and develop beauty and wellbeing solutions. There’s much to learn and many to learn from, with more than 16,000 employees around the world to explore ideas and ambitions with. In the USA, we develop, market and produce a wide array of solutions from our 25 most innovative sites, based across the country. Stretch your skills, create and get inspiration from passionate colleagues. Every day, your energy, your thirst for knowledge, and your creativity will shape our future, making a positive difference on billions of people. Every essence of you enriches our world. We are Givaudan. Human by nature. In our Fragrance and Beauty division, we bring together creativity and science for consumer products that are all connected through a powerful web of technical capabilities. As consumer needs are constantly evolving, our imagination comes together to bring fresh new fragrant ideas for every market. We are endlessly fascinated by the relationship people have with scent, and we are constantly carrying out in-depth research that enables us to identify new trends and present exciting opportunities to our customers. Reporting to a Category Director, and being onsite in our East Hanover New Jersey Creative Center, you will communicate market research projects and build consumer understanding. As a CMI Manager in our Personal Care Products division, you will provide competitive-edge market analysis to support development and sales objectives. You will be a category expert and can share your knowledge with our clients. Lead Research - Lead market research for regional or cross regional projects by applying the appropriate qualitative and quantitative research methodologies to meet the project objectives. Support sales and development teams as the market research expert in direct contact with clients; discuss and review CMI strategies, methodologies, and results. Business Partner - Be a CMI (Consumer Marketing Insights) Business Partner for internal colleagues, working closely on Personal Care projects throughout the fragrance development cycle, providing in-depth interpretation of results to guide fragrance development, and helping to build rationale to support our submissions. Work with category teams to identify gaps in knowledge and to develop and test hypotheses relating to insights into consumer behavior, to provide new ideas to feed the development process. Project Management - Full management of Personal Care CMI projects including study design, cost management and negotiations with agencies, quality checks, hands-on data analysis (including statistical testing), insight development, and results presentations. Ensure CMI data is stored centrally and accessible for future reference. Participation in the digital agenda. You? University Degree (Marketing, Data Analysis, Statistic, Science) Advanced Degree Helpful 5+ years of experience in market research Proficiency in using common PC applications (MS Excel essential), including data analysis software, and in programming study designs within survey platforms Understanding of statistics - in-depth understanding of inferential and multivariate statistics and experimental design. Demonstrates competent knowledge and use of qualitative and quantitative methodologies (protocols, designs, questionnaires etc.) Expertise in analyzing large datasets and drawing strategic conclusions and implications Familiar with data reduction, consumer segmentation, and driver analysis techniques to interrogate data from different perspectives, to develop hypotheses for fragrance development and arguments to support submissions Benefits include Medical, Dental, Vision, Tuition Reimbursement, and a high matching 401k Job Title and Base Salary commensurate with education and experience. $100k-$130k per year. #LI-Onsite #ZR At Givaudan, you contribute to delightful taste and scent experiences that touch people’s lives. You work within an inspiring teamwork culture – where you can thrive, collaborate and learn from other talented and passionate people across disciplines, regions and divisions. Every essence of you enriches our world. Diversity drives innovation and creates closer connections with our employees, customers and partners. Givaudan embraces diversity and is committed to building an inclusive environment where everyone impacts our world. #J-18808-Ljbffr

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Manager Consumer Insights

98127 Seattle, Washington Nestle

Posted 1 day ago

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Foods you love. Brands you trust. And a career that empowers you to grow.

At Nestle USA, we're all working towards the same goal - to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity - and responsibility - to be there for every moment in our consumers' lives.

Joining Nestle means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.

This position is not eligible for Visa Sponsorship.

POSITION SUMMARY:
We are seeking a dynamic Consumer Insights Leader who thrives on challenge, innovation, and consumer obsession. As a key player in Nestle's beloved CPG category, you will challenge the status quo and make a significant impact. Your expertise in data, insights, and foresight will fuel growth and elevate our consumer-centric approach.

PRIMARY RESPONSIBILITIES:
Leadership & Consulting:
* Brand Co-Pilot: Provide consumer perspective and solutions to brand management. Continuously represent the voice of the consumer with deep empathy and understanding, influencing decisions in their favor. Translate syndicated and custom data into meaningful and compelling insights, communicated with compelling storytelling.
* Strategic Perspective: Collaborate with business partners to understand drivers, challenges, and growth opportunities of business performance. Move beyond data to create actionable perspectives using a "what, so-what, now-what" narrative.
* Holistic Consumer View: Partner with insights functions across Consumer, Analytics, and Shopper, fostering a unified team perspective.
* Empathy Building: Communicate existing climate, identify behavior shifts, and bring to life trends and platforms to drive opportunities.
Brand Insights Development:
* High Value Portfolio Strategy: Focus on driving high value/high impact work and leverage insights to enhance the full brand portfolio.
* Connecting the Dots: Synthesize research (primary, secondary, market data) to build a comprehensive consumer story.
* Business-Appropriate Communication: Tailor research findings to support upcoming decisions and deliver in business-audience appropriate way that drives winning strategies.
Budget & Vendor Management:
* Strategic Planning: Develop annual plans and budgets aligned with commercial partners to deliver impactful insights.
* Supplier Relationships: Provide suppliers access to relevant information, fostering valuable partnerships.
Financial/Strategic Impact:
* Deliver Business Goals: Contribute to corporate objectives related to Market Share, Sales Volume Growth, Brand Health, Return on Investment, and Product Performance.

REQUIREMENTS AND MINIMUM EDUCATION LEVEL:
Bachelor's Degree in Marketing, Economics, Psychology, Sociology or related field required; MBA preferred
* Minimum of 5+ years of marketing research/consumer insight experience with proven business impact.
* Strong drive for results with a passion for the consumer and Brand building.
* Business-owner vs. researcher mindset with advanced proficiency in syndicated and custom data knowledge (Nielsen, Circana)
*Be comfortable with ambiguity and needing to figure things out
* Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate particularly as related to innovation
* Experience leading projects with ownership of budgets, suppliers, research, and schedule
* Strong sense of curiosity and desire to seek opportunities to self-educate on new methodologies and techniques, and general research and business news.
* Ability to influence across multiple levels in an organization

The approximate pay range for this position is $135,050-$170, 235. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location.

Nestle offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more atAbout Us | Making an Impact | Nestle Careers (nestlejobs.com).

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestle. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestle seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestle home.

The Nestle Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- .

This position is not eligible for Visa Sponsorship.

Review our applicant privacy notice before applying at

Job Requisition:359015

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Manager Consumer Insights

98127 Seattle, Washington Nestl S.A

Posted 4 days ago

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Job Description

Press Tab to Move to Skip to Content Link Foods you love. Brands you trust. And a career that empowers you to grow. At Nestlé USA, we’re all working towards the same goal – to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity – and responsibility – to be there for every moment in our consumers’ lives. Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive. This position is not eligible for Visa Sponsorship. POSITION SUMMARY: We are seeking a dynamic Consumer Insights Leader who thrives on challenge, innovation, and consumer obsession. As a key player in Nestlé’s beloved CPG category, you will challenge the status quo and make a significant impact. Your expertise in data, insights, and foresight will fuel growth and elevate our consumer-centric approach. PRIMARY RESPONSIBILITIES: Leadership & Consulting: • Brand Co-Pilot: Provide consumer perspective and solutions to brand management. Continuously represent the voice of the consumer with deep empathy and understanding, influencing decisions in their favor. Translate syndicated and custom data into meaningful and compelling insights, communicated with compelling storytelling. • Strategic Perspective: Collaborate with business partners to understand drivers, challenges, and growth opportunities of business performance. Move beyond data to create actionable perspectives using a “what, so-what, now-what” narrative. • Holistic Consumer View: Partner with insights functions across Consumer, Analytics, and Shopper, fostering a unified team perspective. • Empathy Building: Communicate existing climate, identify behavior shifts, and bring to life trends and platforms to drive opportunities. Brand Insights Development: • High Value Portfolio Strategy: Focus on driving high value/high impact work and leverage insights to enhance the full brand portfolio. • Connecting the Dots: Synthesize research (primary, secondary, market data) to build a comprehensive consumer story. • Business-Appropriate Communication: Tailor research findings to support upcoming decisions and deliver in business-audience appropriate way that drives winning strategies. Budget & Vendor Management: • Strategic Planning: Develop annual plans and budgets aligned with commercial partners to deliver impactful insights. • Supplier Relationships: Provide suppliers access to relevant information, fostering valuable partnerships. Financial/Strategic Impact: • Deliver Business Goals: Contribute to corporate objectives related to Market Share, Sales Volume Growth, Brand Health, Return on Investment, and Product Performance. REQUIREMENTS AND MINIMUM EDUCATION LEVEL: Bachelor’s Degree in Marketing, Economics, Psychology, Sociology or related field required; MBA preferred • Minimum of 5+ years of marketing research/consumer insight experience with proven business impact. • Strong drive for results with a passion for the consumer and Brand building. • Business-owner vs. researcher mindset with advanced proficiency in syndicated and custom data knowledge (Nielsen, Circana) •Be comfortable with ambiguity and needing to figure things out • Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate particularly as related to innovation • Experience leading projects with ownership of budgets, suppliers, research, and schedule • Strong sense of curiosity and desire to seek opportunities to self-educate on new methodologies and techniques, and general research and business news. • Ability to influence across multiple levels in an organization The approximate pay range for this position is $135,050-$170, 235. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to knowledge, skills and abilities as well as geographic location. Nestlé offers performance-based incentives and a competitive total rewards package, which includes a 401k with company match, healthcare coverage and a broad range of other benefits. Incentives and/or benefit packages may vary depending on the position. Learn more atAbout Us | Making an Impact | Nestle Careers (nestlejobs.com) . It is our business imperative to remain a very inclusive workplace. To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home. The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- . This position is not eligible for Visa Sponsorship. Seattle, WA, US, 98104 Arlington, VA, US, 22209 #J-18808-Ljbffr

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Manager Consumer Insights

22212 Arlington, Virginia Nestle

Posted today

Job Viewed

Tap Again To Close

Job Description

Foods you love. Brands you trust. And a career that empowers you to grow.
At Nestlé USA, we're all working towards the same goal - to delight and deliver for our consumers. With a rich portfolio of beloved brands, including DiGiorno, Toll House, and Coffee mate, in 97% of U.S. households, we have a unique opportunity - and responsibility - to be there for every moment in our consumers' lives.
Joining Nestlé means becoming part of an inclusive workplace that inspires innovation, encourages strategic thinking and creativity, and celebrates your achievements. No matter where you work within the organization, you are empowered to challenge the status quo, embrace risk-taking, and pioneer new ideas. Our supportive and collaborative environment encourages bold ambitions and continuous learning so that everyone can grow and thrive.
_This position is not eligible for Visa Sponsorship._
**Job Summary:**
The Brand Insights Manager will be a co-pilot for one of Nestle Waters & Premium Beverage's (NWPB) prestigious brands. You will be responsible for synthesizing, developing, and driving action around consumer insights for the brand(s). You will own both the learning plan and the budget. You will be a strong connection between shopper insights, category strategy, foresight and analytics for CMI. More importantly, you will be a fierce advocate for the consumer, championing to always put the consumer first.
**Leadership & Consulting:**
**Brand Co-Pilot:**
- Serve as the brand "insights co-pilot" by providing thought partnership and solutions to brand management; share ownership on the brand's success as the brand "navigator" in partnership with brand management.
- Translate data into meaningful and compelling insights, communicated with persuasive storytelling.
- Be the connector between Brand Insights, Shopper Insights, Foresight, Analytics & Category Strategy fostering a unified team perspective; One CMI POV.
- Actively pursue opportunities for impact; showcase research/learning on high-value topics unseen or ignored by business partners.
- You will own the vendor relationships, own the insights budget and own the RFP process.
Strategic Perspective:
- Work with business partners to understand and explain business drivers, competitive challenges and forward-looking opportunities for growth, both short and long term.
- Move beyond data to create actionable perspectives using a "what, so-what, now-what" narrative.
- Have an end-to-end business mindset; be motivated and vested in the big-picture impact of research and insights that will reinforce brand building by being proactive vs reactive.
**Serve as Consumer Advocate:**
- Drive empathy/understanding across the business team by clearly articulating the consumer voice and providing thought partnership with brand management.
- Continuously represent the voice of the consumer in an effort to know the consumer deeply and make decisions in favor of consumers.
**Brand Insights Development:**
**High Value Portfolio Strategy:**
- Focus on driving high value/high impact work and leverage insights to enhance the full brand portfolio.
Connecting the Dots:
- Utilize various data sources to create a compelling business story using what/so what/now what framework that drives understanding of the 'why behind the what'.
Business-Appropriate Communication:
- Tailor research findings to support upcoming decisions and deliver in business-audience appropriate way that drives winning strategies.
**Financial/Strategic Impact:**
**Strategic Planning:**
- Develop annual plans and budgets aligned with commercial partners to deliver impactful insights.
Deliver Business Goals:
- Contribute to corporate objectives related to Market Share, Sales Volume Growth, Brand Health, Return on Investment, and Product Performance
**Qualifications/Experiences:**
- Bachelor's degree in Marketing, Economics, Psychology, Sociology, or other related field
- MBA preferred
- Minimum of 5-7 years of marketing research experience with budget responsibility in a consumer-packaged goods company.
- Proficiency in syndicated and custom data knowledge (Nielsen, IRI).
- Strong drive for results with a passion for THE consumer and Marketing.
- Business-owner vs. researcher mindset: Ability to work with Marketing teams to build short-term marketing tactics that support long-term strategies and brand vision.
- Inherently curious, thrives in a culture that requires high agility, flexibility in your ways of working to adjust to multiple demands, shifting business needs & priorities, and rapid change.
It is our business imperative to remain a very inclusive workplace.
To our veterans and separated service members, you're at the forefront of our minds as we recruit top talent to join Nestlé. The skills you've gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you'll join a cohort of others who have chosen to call Nestlé home.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at or please dial 711 and provide this number to the operator: 1- .
This position is not eligible for Visa Sponsorship.
Review our applicant privacy notice before applying at Requisition: 361598
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