71 Content Marketing jobs in Katy
Senior Social Media Marketing Strategist
Posted 7 days ago
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Job Description
Responsibilities:
- Develop comprehensive social media strategies aligned with overall marketing objectives and e-commerce goals.
- Manage and grow our client's presence across key social media platforms (e.g., Instagram, Facebook, TikTok, LinkedIn, Twitter, Pinterest).
- Create compelling, high-quality content (visuals, copy, video) tailored for each platform and target audience.
- Plan and execute paid social media advertising campaigns, optimizing for ROI and key performance indicators.
- Monitor social media trends, tools, and applications, and apply that knowledge to increase the effectiveness of social media campaigns.
- Engage with the online community, respond to comments and queries, and foster positive brand sentiment.
- Analyze social media data and provide regular reports on performance, insights, and recommendations for improvement.
- Collaborate with cross-functional teams, including marketing, creative, product, and customer service, to ensure consistent brand messaging.
- Identify and engage with influencers and brand advocates to expand reach and credibility.
- Stay ahead of algorithm changes, emerging platforms, and new social media marketing best practices.
- Manage social media budget effectively and track campaign expenditures.
- Develop and implement social listening strategies to monitor brand mentions and industry conversations.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- A minimum of 7 years of experience in social media marketing, with a strong focus on e-commerce and brand building.
- Proven success in developing and executing impactful social media strategies and campaigns that drive measurable results.
- In-depth knowledge of major social media platforms, their algorithms, advertising capabilities, and analytics tools.
- Expertise in content creation, copywriting, and visual storytelling for social media.
- Strong analytical skills and proficiency in social media analytics platforms (e.g., Google Analytics, Sprout Social, Hootsuite).
- Experience with paid social media advertising platforms (e.g., Facebook Ads Manager, TikTok Ads).
- Excellent written and verbal communication skills.
- Ability to work independently, manage multiple projects, and thrive in a remote, fast-paced environment.
- Experience with influencer marketing and community management is essential.
- A portfolio showcasing successful social media campaigns and content is highly desirable.
Social Media Marketing Manager - E-commerce Growth
Posted 8 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive social media strategies aligned with e-commerce sales goals and brand identity.
- Create, curate, and manage all published content (images, video, written) across platforms like Instagram, Facebook, TikTok, Pinterest, and others.
- Design and execute paid social media advertising campaigns, including audience targeting, budget management, and A/B testing.
- Monitor social media channels for trends, conversations, and opportunities for engagement.
- Engage with followers, respond to comments and messages promptly, and foster a positive community environment.
- Analyze social media data and key performance indicators (KPIs) to measure campaign effectiveness and identify areas for optimization.
- Generate regular reports on social media performance, insights, and recommendations for improvement.
- Collaborate with the marketing, creative, and e-commerce teams to ensure consistent brand messaging and campaign alignment.
- Stay up-to-date with the latest social media trends, platform updates, and best practices.
- Identify and build relationships with relevant influencers and brand advocates.
- Manage social media tools and platforms for scheduling, analytics, and listening.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 5 years of experience in social media marketing, with a strong focus on e-commerce.
- Proven success in developing and executing social media strategies that drive traffic and sales.
- Demonstrated experience managing paid social advertising campaigns on platforms such as Facebook Ads Manager and Instagram Ads.
- Excellent content creation skills, including copywriting, basic graphic design, and video editing abilities.
- Proficiency in social media analytics tools (e.g., Google Analytics, platform insights, third-party tools).
- Strong understanding of SEO principles and how they relate to social media.
- Exceptional communication, interpersonal, and community management skills.
- Ability to work independently and as part of a collaborative team.
- Creative mindset with a keen eye for detail and aesthetics.
- Familiarity with e-commerce platforms and digital marketing ecosystems.
This is an exciting opportunity to make a significant impact on our brand's online presence and drive tangible results in the competitive e-commerce landscape. If you are a social media expert with a passion for driving growth, we encourage you to apply. This role requires you to be based in or near our office in Dallas, Texas, US .
Remote E-commerce and Social Media Marketing Specialist
Posted 8 days ago
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Job Description
Key Responsibilities:
- Develop and implement data-driven e-commerce marketing strategies to increase traffic, conversion rates, and customer lifetime value.
- Manage and grow the company's social media presence across various platforms (e.g., Instagram, Facebook, TikTok, Pinterest), creating engaging content and fostering community interaction.
- Plan and execute paid social media advertising campaigns, optimizing for performance and ROI.
- Oversee and optimize product listings, descriptions, and visual content on e-commerce platforms.
- Develop and implement email marketing campaigns to nurture leads, promote products, and drive repeat purchases.
- Analyze website traffic, sales data, and social media metrics to identify trends, insights, and opportunities for improvement.
- Collaborate with the design and content teams to create visually appealing and effective marketing materials.
- Stay up-to-date with the latest e-commerce and social media trends, tools, and best practices.
- Manage relationships with e-commerce platform providers and social media advertising partners.
- Conduct A/B testing on website elements, ad creatives, and email campaigns to optimize performance.
- Bachelor's degree in Marketing, Digital Media, Business, or a related field.
- Minimum of 4 years of experience in e-commerce marketing and social media management.
- Proven track record of driving online sales and engagement through digital marketing strategies.
- In-depth knowledge of major social media platforms, their advertising capabilities, and analytics.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce, Magento) and optimization techniques.
- Proficiency in SEO, SEM, email marketing, and content marketing principles.
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- Excellent written and verbal communication skills, with a knack for creating compelling copy.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Must be authorized to work in the US and possess a reliable home office setup.
Social Media Lead/Influencer
Posted 3 days ago
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Job Description
Are you organized, social media savvy, and passionate about empowering women and young moms? South Project is seeking a Volunteer Social Media Lead to help manage and grow our online presence across inspiring events and initiatives—not just Boss Moms, but a range of community-driven programs focused on connection, growth, and empowerment.
All content will be provided—your role is to post, engage, and keep our platforms active and vibrant!
What You'll Do:
- Post pre-made content consistently across our social media platforms (Instagram, Facebook, etc.).
- Engage with our audience by responding to comments, DMs, and sharing updates.
- Monitor page activity and help build a positive, empowering online space.
- Support the promotion of multiple events and initiatives throughout the year.
Time Commitment:
- Flexible, remote role.
- Estimated 3–5 hours per week.
What We're Looking For:
- Enjoy social media and know how to keep a page fresh and engaging.
- Organized, dependable, and consistent.
- Strong communication skills with attention to detail.
- Passion for contributing to a mission that uplifts women, moms, and the wider community.
Senior Social Media Strategist
Posted 8 days ago
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Job Description
Paid Media/Social Media Manager
Posted 1 day ago
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Job Description
Alphalete is a premium activewear and lifestyle brand. We exist to inspire confidence and empower individuals to become their best selves through performance-driven products and purposeful storytelling.
We are seeking a Social Media Manager who is not only passionate about social platforms but also deeply knowledgeable about the e-commerce and apparel industry. This role requires a strategic thinker and creative leader who can elevate Alphalete's brand presence across all social channels, engage our global community, and drive measurable business impact.
What You'll Do
- Develop and execute a comprehensive social media strategy that grows brand awareness, engagement, and revenue across Instagram, TikTok, YouTube, X, and emerging platforms.
- Lead content planning, calendar management, and publishing to ensure consistent, on-brand messaging that resonates with our community.
- Coordinate the distribution of social and advertising content across multiple channels, including social media, email, website, and partner platforms - ensuring timely and accurate placement of campaign assets.
- Partner with creative, design, and other teams to produce high-quality, trend-forward content that reflects Alphalete's voice and vision.
- Maintain an organized inventory of marketing assets to ensure all content is current, accessible, and aligned with brand standards.
- Stay ahead of social trends, platform updates, and competitor activity to keep Alphalete at the cutting edge of the digital landscape.
- Oversee community engagement strategy, ensuring timely, authentic, and brand-consistent interactions.
- Collaborate with e-commerce and the media team to align organic social with paid campaigns, product launches, and promotions.
- Ensure all distributed advertising materials meet brand guidelines , providing final quality assurance checks across platforms.
- Track, analyze, and report on key metrics (engagement, growth, conversions, ad performance) to optimize performance and inform future campaigns.
- Occasionally assist with setting up promotional displays or supporting events and partner activations.
- Support the marketing team in brainstorming and implementing new advertising and content initiatives.
- 5+ years of proven social media management experience, preferably in e-commerce, fashion, or activewear.
- Strong organizational and time-management skills, with the ability to manage large volumes of content and deadlines.
- Deep understanding of digital storytelling, brand building, and community engagement.
- Track record of growing audiences and delivering measurable results across multiple social platforms.
- Ability to work cross-functionally with creative, e-commerce, and marketing teams.
- Experience with content management systems and social media scheduling tools.
- High attention to detail, especially when reviewing content for accuracy and alignment with brand standards.
- Excellent leadership, communication, and project management skills.
- Proficiency with social media analytics, scheduling, and monitoring tools.
- Passion for fitness, lifestyle, and fashion is a strong plus.
- Familiarity with tools such as Canva, Adobe Creative Suite, or inventory management systems is a bonus.
- Be part of a fast-growing global brand with a loyal, passionate community.
- Collaborate with a driven, creative, and forward-thinking team.
- Competitive salary, performance-based bonuses, and benefits package.
- Exclusive employee discounts and access to new product launches.
- Opportunities for career growth and development within a dynamic company.
- Occasional travel opportunities for campaigns, events, or brand partnerships.
Director of Digital Marketing Strategy
Posted 8 days ago
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Job Description
Your core responsibilities will include overseeing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing programs. You will analyze market trends, identify new opportunities, and leverage data analytics to optimize campaign performance and maximize ROI. This role requires a deep understanding of the digital marketing landscape, including the latest technologies, platforms, and best practices. You will lead a remote team of marketing professionals, fostering a collaborative and innovative environment.
The ideal candidate will have a Bachelor's or Master's degree in Marketing, Business, or a related field, with a minimum of 8 years of progressive experience in digital marketing, including at least 3 years in a leadership role. Proven experience in developing and executing successful multi-channel digital marketing strategies is essential. Strong analytical skills, proficiency in marketing automation tools, CRM systems, and digital analytics platforms (e.g., Google Analytics, Adobe Analytics) are required. You must be an excellent communicator and possess the ability to inspire and motivate a remote team.
Key Responsibilities:
- Develop and implement a data-driven digital marketing strategy to achieve business objectives.
- Oversee all digital marketing channels, including SEO, SEM, social media, content, email, and paid advertising.
- Manage and mentor a remote team of digital marketing specialists.
- Analyze campaign performance, identify trends, and provide actionable insights for optimization.
- Develop and manage the digital marketing budget, ensuring efficient allocation of resources.
- Stay abreast of the latest digital marketing trends, tools, and technologies.
- Collaborate with sales, product, and creative teams to ensure cohesive brand messaging.
- Drive customer acquisition, engagement, and retention through strategic digital initiatives.
- Lead A/B testing and other optimization efforts to improve conversion rates.
This is an exceptional opportunity for a forward-thinking marketing leader to make a significant impact in a fully remote setting. Join a company that values innovation, collaboration, and data-driven decision-making. If you are ready to lead and transform digital marketing efforts, we encourage you to apply.
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Director of Digital Marketing Strategy
Posted 8 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies.
- Oversee all digital marketing channels, including SEO, SEM, social media, and email marketing.
- Manage and optimize paid advertising campaigns across various platforms.
- Analyze campaign performance using web analytics tools and provide actionable insights.
- Develop and manage the digital marketing budget.
- Lead and mentor the digital marketing team.
- Collaborate with sales and product teams to align marketing efforts.
- Identify new digital marketing opportunities and emerging trends.
- Ensure brand consistency across all digital platforms.
- Report on key marketing metrics and campaign results to senior management.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. MBA or Master's degree preferred.
- 10+ years of experience in digital marketing, with at least 5 years in a leadership role.
- Proven success in developing and executing comprehensive digital marketing strategies.
- Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Strong analytical skills and experience with marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Excellent leadership, communication, and project management skills.
- Experience managing marketing budgets and optimizing ROI.
- Ability to adapt to a remote work environment.
- Demonstrated understanding of current digital marketing trends and technologies.
VP of Digital Marketing Strategy
Posted 8 days ago
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Job Description
Director of Digital Marketing Strategy
Posted 8 days ago
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Job Description
Key responsibilities include developing and implementing a holistic digital marketing strategy encompassing SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. You will manage and optimize digital advertising budgets to maximize ROI and achieve key performance indicators (KPIs). This role involves conducting market research, competitor analysis, and customer segmentation to identify new opportunities and refine targeting. You will lead a team of digital marketing specialists, providing guidance, mentorship, and fostering a collaborative and results-oriented environment. Measuring and reporting on the performance of all digital marketing campaigns, using analytics tools (e.g., Google Analytics, Adobe Analytics), and providing actionable insights to stakeholders will be a core function. Staying abreast of the latest digital marketing trends, technologies, and best practices is crucial.
Qualifications include a Bachelor's degree in Marketing, Communications, or a related field, with a Master's degree or MBA being a plus. A minimum of 10 years of experience in digital marketing, with at least 5 years in a strategic leadership role, is required. Demonstrated success in developing and executing comprehensive digital marketing strategies that drive significant business growth is essential. Expertise across various digital channels, including paid search, social media advertising, SEO, content creation, and email marketing, is mandatory. Strong analytical skills, with the ability to interpret complex data and translate it into effective strategies, are critical. Excellent leadership, communication, and project management skills are necessary to manage a remote team and collaborate effectively with cross-functional departments. This is a remote position, perfect for a self-starter passionate about making a significant impact in the digital marketing landscape.