1,373 Content Strategist jobs in the United States

• Write, proofread, and edit short- and long-form copy for marketing, advertising, and social media purposes
• Assist with fast-paced editorial calendar by scheduling and publishing blogs, social media posts, and emails
• Brainstorm and pitch topics for blogs, whitepapers, and other educational website content
• Collaborate across departments to provide a creative, editorial POV on content, as needed
• Analyze content performance and present findings to senior leadership with data-driven recommendations for future content
• Research, check factual accuracy, and uphold editorial and compliance guidelines on all content pieces
• Provide a consistent, engaging voice for MicroVentures
• Stay up-to-date on changing regulations and startup/tech news

• Experience in the financial/venture capital/startup industries is preferred
• A passion for content creation; someone who cares that no fact goes unchecked, no weak subject line is glossed over, and no grammatical error is shrugged off
• An eye for engaging and efficient design
• Strong organizational skills and attention to detail
• Comfortable communicating with sophisticated audiences and explaining highly technical or complicated subjects
• Excellent interpersonal skills and the ability to collaborate with a multidisciplinary team
• Ability to work and be adaptable under pressure and proactively manage workload
• Curiosity about MicroVentures and the startups we work with
• Experience with Iterable, Buffer, WordPress, Canva, or Asana a plus
• TWO writing samples and a cover letter must be submitted

• Annual discretionary bonus
• Healthcare, dental, vision, disability
• 401(k) + match
• Company equity
• A challenging, fast-paced, continually changing environment
• Fully stocked break room

Description

• The conversations you encounter require quick "on your feet" action. It is important to know when to respond, listen, understand, and empathize to ensure that any needs are fulfilled through a sense of community.
• Develop and document streamlined processes that guide how we engage with our social communities, ensuring smooth collaboration across teams including PR, Customer Care, and our external agency of Community Managers.
• Work closely with our Social Media Manager to align engagement strategies and set clear guidelines that empower our Community Management team to respond confidently and consistently.
• Lead crisis communications planning with a social media lens-helping the team anticipate reputational risks, monitor the pulse online, and coordinate reactive messaging when needed.
• Serve as the go-to liaison across internal and external teams, orchestrating efforts during both everyday engagement and high-pressure situations.
• Keep a finger on the pulse of social trends, audience sentiment, and key metrics to inform ongoing improvements to processes and communication approaches.

• A knack for writing compelling, clear, and relatable social media content-whether it's day-to-day engagement or sensitive crisis messaging.
• Experience or strong familiarity with PR or crisis communications, especially knowing how to adjust messages for different audiences with empathy and impact.
• The ability to work independently-building processes and communication plans from scratch that keep everyone aligned and moving forward.
• A collaborative spirit who enjoys working across teams and agencies, making sure everyone knows their role and how to contribute.
• A social media mindset: you understand the fast pace, the nuances of various platforms, and how to use that knowledge to protect and promote the brand.
• Strong social media writing skills with ability to craft both engaging and sensitive messaging.
• Experience in PR or crisis communications with a focus on brand reputation.
• Proven ability to develop clear processes and communication plans independently.
• Collaborative mindset with experience working across internal teams and external agencies.
• To be successful in a high-paced Community Management position, it is required that you are effective and efficient in social skills
• Strategic thinker with a deep understanding of social media trends and audience engagement.

Content Strategist

Must Have Technical/Functional Skills
• UX writing experience concentrating on web and mobile experiences with an understanding of responsive design.
• Portfolio that demonstrates a range of digital experiences and UX writing.
• Experience working in Agile Methodologies and Design Thinking.
• Working knowledge of Word, Excel, Sketch, InVision and other common software platforms.
• Good to have background or strong interest in banking, treasury services, payments, or financial operations.

Roles & Responsibilities
• Work directly and collaboratively with your Design team and business partners to develop and produce effective end-to-end customer experiences across all digital channels.
• Understand customer goals, business requirements, technical constraints, and be able to work within project parameters.
• Create content that upholds the organizations tone of voice.
• Simplify the customer experience through succinct, thoughtful and enjoyable microcopy.
• Deliver legal and ADA compliant copy decks based on established style guides.
• Support, develop and participate in presentations to internal stakeholders.
• Manage multiple deadlines on numerous concurrent jobs.

Salary Range- $90,000-$105,000 a year

#LI-CO1 #LI-SN1

• Label and categorize content, communities, and posts according to established guidelines.
• Map relationships between online communities based on culture, trends, audience, genre, and themes.
• Conduct quality assurance (QA) on machine learning results to ensure accurate recommendations.
• Identify common patterns and trends within data sets.
• Document insights and observations to improve content labeling processes.

• Experience investigating, reviewing, or assessing digital content.
• Strong understanding of internet culture, online communities, and emerging trends.
• Ability to follow detailed guidelines and maintain accuracy in content labeling.

• Experience as a content creator or curator on platforms such as TikTok, YouTube, or Instagram.
• Experience moderating online communities.
• Proficiency in additional languages.

DealMaker is a fast-growing fintech company revolutionizing the capital markets ecosystem with a mission to make online capital raising mainstream. We empower founders, CEOs, and operators to raise capital digitally, both from their own communities and through strategically marketed campaigns. No other platform provides an end-to-end solution like ours-and our track record speaks for itself, with over $2B raised across 1,000+ campaigns. We power the largest online capital raises for customers like EnergyX ($8M), Green Bay Packers ( 65M), Miso Robotics ( 72M+), Monogram Orthopaedics (Nasdaq:MGRM) and many others, with 3 IPOs in the past year alone. We are quickly expanding our horizons and are seeking talented team members to join us on our journey to transform the global capital market.

Who you are

You're a proactive and resourceful problem-solver who understands that in the fast-paced world of marketing, speed often trumps perfection (without sacrificing quality, of course!). You're someone who is deeply driven by results and takes ownership of your impact on key metrics. You're not afraid to challenge the status quo, experiment with new ideas, and learn from both successes and failures. You're a bold and direct communicator, able to articulate your strategies clearly and persuasively. You believe in finding a way to overcome obstacles and are constantly looking for innovative and simple solutions. Above all, you obsess over our customers' success and understand that their wins are our wins.

What you will do

Your primary mission will be to make sure the right message reaches the right audience at the right time. This will involve a strong focus on crafting and optimizing compelling content, primarily for landing pages and email sequences, to drive investments. You will:

- Develop and execute data-driven content strategies aligned with client marketing objectives and focused on maximizing conversions and return on ad spend.Become a master of landing page optimization, continuously analyzing performance and implementing changes to improve conversion rates.

- Craft persuasive and high-converting content and copy for various marketing channels, including landing pages, emails, and potentially ad creatives.

- Develop clear and effective messaging and positioning strategies that resonate with our clients' target audiences and drive action.

- Conduct thorough content audits to identify areas for improvement and opportunities for new, high-impact content.

- Collaborate closely with cross-functional teams, including writers, creatives, and client success managers, to ensure seamless execution of strategies.

- Stay ahead of the curve on the latest content marketing trends, tools, and conversion optimization techniques.

- Measure and report on the performance of your content initiatives, providing actionable insights and recommendations for future optimization.

- Contribute to the development and maintenance of brand voice and style guidelines to ensure consistent and impactful communication across all client touchpoints.

- Proactively explore and test new content formats and channels to identify innovative ways to engage audiences and drive conversions.

What skills you need

The ideal candidate must have:

- Demonstrated experience in optimizing landing pages for conversions, with a strong understanding of A/B testing best practices.

- Proven ability to create high-converting content and copy for various digital marketing channels, including landing pages, emails, and potentially social media or paid advertising.

- Strong understanding of messaging and positioning principles and the ability to develop effective communication strategies for diverse audiences.

- Familiarity with AI-powered content creation, optimization, and analysis tools, and a proactive mindset towards leveraging these tools to improve speed and performance.

- Excellent analytical skills and the ability to interpret data to inform content decisions and measure performance.

- Solid understanding of digital marketing principles and how content fits into the broader marketing funnel.

- Bonus points for:Experience working within a marketing agency or with multiple clients simultaneously.

- Familiarity with retail investing or startup funding.

Founded in 2018 by leading capital markets lawyers, DealMaker has blazed its own trail as the leading online capital-raising platform. As a Series A tech startup, we are well-capitalized, firmly established in our market, and ready to scale. Here's why you should want to join us:

-Competitive compensation with the opportunity to earn equity-get into a growth company on the ground floor

-A diverse & distributed team of doers, innovators, and experts

-Shared employee benefit plan (medical, vision, & dental)

-Strong autonomy with support from leadership

-Annual learning support And more!

Equal Employment Opportunity

DealMaker does not discriminate in hiring or terms and conditions of employment because of an individual's race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status or marital status, or any other protected category recognized by provincial or federal laws.

Please inform us if you require any accommodation, and we will work with you to meet your accessibility needs. For any accessibility-related assistance, requests for information in accessible alternative formats or to report any accessibility problems, please share in your application.

• Leads and coaches team reporters.
• Helps guide the news organization in covering topics and issues most important to key audiences. Works with the digital strategist and audience team members to adjust content direction as data dictates. Works with marketing and advertising colleagues on content initiatives, ranging from new products to native advertising and content sponsorships.
• Oversees content strategy for your team, aggressively using data and leveraging audience analysts to make sure content decisions focus on the needs of the target audiences:
• Directs content creation team and works collaboratively with the digital strategist and the audience team to ensure a steady flow of quality content to provide the right elements on the right platforms at the right time.
• Collaborates with the production team to ensure the right mix of content to maximize user experiences each day.
• Directs and champions investigative and First Amendment journalists.
• Monitors real-time metrics to develop a clear picture of audience needs.
• Provides excellent customer service, helping readers find answers and solutions.
• Represents the newspaper to community leaders and members of the community.

• Bachelor's degree in communications, journalism, marketing or related field or equivalent combination of education and experience.
• At least three years of media management experience.
• Proven proficiency in applying analytics to content strategy.
• Strong communication and collaboration skills.
• Exposure to deadline-driven environment.
• Exceptional planning and organizational skills.
• Social-media and SEO knowledge.
• Self-motivation and self-direction.

1. Your resume - one to two pages.
2. A cover letter that outlines how you would approach the job.
3. Links to 3-6 online samples of your work. Show us what you've produced or had a hand in that best reflects what you can do in your desired role.

• Serve as the embedded editorial and content quality lead for assigned IMST teams, acting as the day-to-day liaison
• Execute comprehensive content strategy development including content mapping and impact planning consultation
• Interpret human insights and behavioral strategies to establish editorially strong content strategies, themes, and messaging frameworks that drive engagement and behavior change
• Lead strategic partnerships with Marketing Strategy Leads and Experience Planners to assess content gaps and develop solutions that elevate storytelling and brand voice
• Manage and guide the development of messaging, content plans, and core assets with a focus on editorial quality, narrative clarity, and visual storytelling-including video, photography, and data visualization
• Collaborate with the Creative Editorial team to ensure consistency in tone, style, and storytelling across all content formats
• Lead creative reviews and provide editorial feedback on key deliverables such as scripts, infographics, patient stories, and digital experiences
• Establish the development of best practice guides and learning sessions (e.g., Lunch 'n Learns, Office Hours) that promote editorial excellence and creative innovation
• Develop content strategy capabilities and establish strategic frameworks across the brand portfolio
• Work across the creative team by fostering a positive work environment, and promoting cross-functional collaboration
• Travel for production as needed
• Other duties as assigned

• Advanced content strategy development with expertise in content mapping and impact planning methodologies
• Expert editorial judgment with strong patient storytelling and messaging development capabilities
• Strategic thinking with deep understanding of audience segmentation and behavioral psychology
• Proven track record developing integrated content campaigns that drive measurable engagement and behavior change
• High-level experience coordinating cross-functional teams and establishing resource management protocols across multiple disciplines
• Excellent verbal and written communication skills with professional client relationship management abilities
• Expert knowledge in data visualization and infographics creation and optimization
• Advanced experience with media co-creation partnerships and collaborative content development initiatives
• Proven ability to evaluate content effectiveness measurement and strategies and make independent optimization decisions
• Strong consultative skills with ability to brief and supervise specialist teams

• 10+ years of content strategy experience within agency, brand or healthcare marketing environments
• Demonstrated success leading content initiatives for regulated industries, preferably pharmaceutical or healthcare
• Proven track record managing content for multiple brands or product lines simultaneously
• Experience collaborating with creative agencies and internal marketing teams
• Bachelor's degree in marketing, Communications or related field required
• Experience in the Healthcare/Pharma industry via agency or creative services

• Apply business, industry, and marketing knowledge to determine effective positioning.
• Ask thoughtful questions and make meaningful connections to ensure messaging integrates with the holistic partner, advisor or consultant, client, and/or participant experience
• Oversee product and launch communications across the customer journey
• Create clear and engaging copy that adheres to brand standards and is tailored to the audience
• Write for a variety of formats, including digital/print, short and long form, and dynamic content platforms that use technology, logic, and data to generate personalized experiences
• Communicate technical topics in a simplified manner
• Provide general editorial direction and support
• Participate in periodic content audits to ensure materials remain current and compliant
• Utilize Microsoft® Office Suite - Word®, PowerPoint® and Excel®-as well as AI and digital marketing tools for omni-channel, multi-media meaningful, measurable content generation.
• Work within web-based email, project management, and CMS software tools to assist in the production and management of work
• Participate in and adhere to quality control best practices related to proofreading, managing reviews, and securing approvals
• Consult and collaborate with key internal and external stakeholders and leaders to secure buy-in for ideas
• Lead, support, and motivate project teams
• Represent marketing to provide status updates, planning decisions, innovative solutions, and brand governance
• Apply lessons learned and metrics to benchmark success and continually improve outputs and experiences
• Provide team coaching on content marketing best practices especially related to digital marketing trends and tools
• Responsible for protecting, securing, and proper handling of all confidential data held by Ascensus to ensure against unauthorized access, improper transmission, and/or unapproved disclosure of information that could result in harm to Ascensus or our clients.
• At Ascensus we are guided by our Core Values of People Matter, Quality First and Integrity Always®. They inspire us every day to prioritize an environment of respect for those we serve and one another and should be visible in your actions on a day-to-day.

• Additional background or experience specifically in the following areas is preferred: Retirement industry experience, agency experience, writing for digital marketing focused on SEO, experience leveraging AI for marketing.
• Exceptional writing and editing skills
• Visionary with ability to translate ideas into tactics and influence outcomes
• Out-of-the box thinker with a passion for envisioning new approaches and creating content that inspires, motivates, and aims to "convert" interest into action
• An understanding of a regulated industry; financial services experience a plus
• Decision-making, problem-solving, and follow-through skills
• Ability to manage complex projects independently and keep things moving with a 'startup mentality'
• Strong attention to detail related to material accuracy, data, logic, consistency, brand standards, project planning, proofreading
• Ability to provide consultative advice and work successfully in a team environment, changing gears to lead and to support writing initiatives as needed.
• Strong communications and presentation skills - dynamic, creative, persuasive, and succinct
• Strong digital marketing skill set, including copywriting and best practices for writing for apps, email, and web
• Minimum of 7 years of related experience with a concentration in financial services and the marketing discipline; Samples and portfolio required
• Four-year college degree, marketing/communications or related field

Content Strategist

Editor, Corporate/B2B/Technology - New York - We are seeking a dynamic and motivated writer, editor, and content strategist to join our team to deliver high-impact work for major Corporate, Technology and other B2B clients.

This role partners closely with internal teams and clients to define business objectives and develop comprehensive content strategies across a variety of channels, including social, that drive results. The ideal candidate thrives on crafting strategic, creative stories under deadline and demonstrates expertise in digital storytelling across earned, owned, and paid media. Special consideration will be given to candidates with experience in LinkedIn content and executive communications.

The Ideal Candidate Would Have:

• 3-5 years of editorial experience at a media, publishing, or corporate communications company
• A proven track record of meeting daily, weekly, and monthly deadlines
• Excellent editing, writing, and grammatical skills
• Strong editorial judgment and a keen sense for business news and trends
• Experience writing, reporting, and interviewing in a B2B or corporate context
• Ability to develop content strategies, set goals, define target audiences, perform research and competitor audits, select channels, and build editorial calendars
• Experience generating creative story ideas and executing them across formats, including client websites and social media accounts
• Ability to write sharp, engaging copy on a variety of business topics, tailored for different audiences and content types
• Knowledge of multimedia storytelling and digital publishing best practices
• Ability to work autonomously, make sound decisions, and raise concerns proactively
• Strong communication skills for effective collaboration with clients and internal teams
• Experience with web publishing, asset management, and content management systems (WordPress, Expression Engine, etc.)

Bonus: Experience creating LinkedIn content and executive communications for senior leaders

What You Will Do:

• Analyze client objectives and audiences to determine the most effective content channels and formats
• Create editorial workflows, develop content calendars, and report on content performance
• Generate and produce content packages, including blog posts, thought leadership op-eds, social posts/calendars, email/website copy, podcast/video scripts, and whitepapers
• Edit and oversee editorial calendars for websites and social channels
• Edit stories from team members and freelancers for publication
• Write short-form copy for social posts, with a focus on LinkedIn and executive communications
• Publish content in CMS platforms such as WordPress
• Manage analytics and reporting on web content

Contribute story ideas and execute them across digital platforms

• Coordinate with other departments, including art, media buying, and social media teams

The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. This is why we offer a full suite of benefits including:

• Medical
• Dental
• Vision
• 401k (with employer match)
• Tuition Reimbursement
• Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
• MyDays - Flexible holiday schedules
• Short-Term Disability
• Paid Employee Family Leave
• Family Building Benefit

NYC Salary range: $6,300.00 - 80,000.00

Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications.

Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

#LI-SK1

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