2,764 Content Strategist jobs in the United States

• Develop and implement a holistic social media strategy across all relevant platforms (e.g., Instagram, TikTok, Facebook, Pinterest, X, LinkedIn) aligned with brand goals.
• Create, curate, and manage engaging content, including written posts, images, videos, and interactive elements.
• Oversee the content calendar, ensuring timely and consistent publication of high-quality material.
• Monitor social media trends, tools, and applications, and actively explore new opportunities for brand growth.
• Engage with the online community, respond to comments and messages, and foster a positive brand image.
• Analyze social media performance data using analytics tools, providing regular reports and actionable recommendations for optimization.
• Develop and manage social media advertising campaigns to drive traffic and conversions.
• Collaborate with cross-functional teams, including product development, design, and customer service, to ensure brand consistency.
• Identify and manage influencer partnerships to expand brand reach and credibility.
• Stay up-to-date with SEO best practices and integrate them into content strategy to improve organic reach.

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 4-6 years of experience in social media management and content strategy, preferably within an e-commerce or lifestyle brand.
• Proven track record of developing and executing successful social media campaigns that drive engagement and ROI.
• Expertise in various social media platforms and their respective best practices.
• Strong understanding of content marketing principles, SEO, and digital analytics.
• Proficiency with social media management tools (e.g., Hootsuite, Sprout Social), content creation software (e.g., Canva, Adobe Creative Suite), and analytics platforms.
• Exceptional written and verbal communication skills, with a keen eye for detail and brand voice.
• Creative mindset with the ability to generate innovative ideas and compelling stories.
• Ability to work independently in a remote setting and manage multiple projects simultaneously.
• Experience with influencer marketing and community management.

At Vanguard, we're not just shaping conversationswe're shaping the future of investing. As a Social Media Content Strategist focused on Reddit and emerging communities, you'll be at the forefront of how we engage with audiences in authentic, human, and future-focused ways. You'll help us meet people where they are, with content that informs, inspires, and builds trust.

In this role, you will:

• Develop and execute content strategies tailored to Reddit and niche online communities.

• Write, edit, and format engaging posts, comments, and guides that reflect Vanguard's voice and values.

• Monitor trends and conversations to identify opportunities for meaningful engagement.

• Curate and amplify relevant content, including press coverage and thought leadership.

• Act as a subject matter expert and strategic partner to internal stakeholders.

• Build relationships with community members and influencers to foster trust and credibility.

• Collaborate across teams to ensure a consistent brand voice and visual identity.

• Manage stakeholder relationships and facilitate creative brainstorms, project updates, and feedback loops.

• Coordinate internal reviews and approvals to ensure timely, compliant publishing.

• Use platform best practiceslike tagging, cross-posting, and community participationto boost visibility and engagement.

What it takes:

• 5+ years of experience in social media strategy, content creation, or community management.

• Deep understanding of Reddit culture and platform dynamics.

• Strong writing skills with a knack for clarity, tone, and audience resonance.

• Familiarity with SEO principles and keyword optimization.

• Experience with social media tools like Khoros, Meltwater, and Talkwalker.

• Comfort navigating regulated environments and adapting to change.

At Vanguard, we believe in work that matters. This is more than a jobit's a chance to make an impact, grow with purpose, and help redefine how a global investment leader shows up in the digital world.

Special Factors

Sponsorship

About Vanguard

At Vanguard, we don't just have a missionwe're on a mission.

To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.

How We Work

Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.

Drive results through creative strategy. SERVPRO Team Carpenter seeks a dynamic Social Media & Content Strategist to produce, manage, and distribute content that moves the needle.

• Plan and execute digital campaigns that drive brand awareness and lead generation.
• Produce high-quality videos, photos, and design assets across digital platforms.
• Use CRM tools to build and segment audiences for personalized outreach.
• Leverage AI and analytics to optimize content and improve ROI.
• Coordinate with sales and marketing to ensure alignment on strategic goals.

• 2+ years in digital content, marketing, or social media.
• Proficiency in Adobe Creative Suite, video/photo production, and email marketing.
• Experience with CRMs, contact sourcing, and audience segmentation.
• Strong organizational and project management skills.
• Strategic mindset with a creative eye.

A key role in shaping our brand's voice and visibility
Opportunity to experiment with AI tools and automation
Room to grow in a results-driven, innovative environment
Competitive compensation and benefits

Ready to lead with creativity? Send your resume and portfolio to and show us how you combine strategy with style.

Compensation: $21.00 - $26.00 per hour

• Understands the goal, audience, and message of a campaign and creates copy to suit. Writes advertising copy for use by publication or broadcast media to promote sale of goods and services.
• Researches, writes, edits and proofs all levels of copy including headlines and body copy, for all online, offline, external and internal needs.
• Builds and implements social media programs that ensure appropriate messaging is executed online, to support Viejas Casino and Resort's goals, incorporating Facebook, LinkedIn, Twitter, YouTube, Snapchat, Instagram, and Google Plus.
• Monitors social media conversations, trends, tools, and applications and recommends actions/next steps.
• Works closely with colleagues across the organization to develop and post content to social networking sites.
• Regularly reports insights gained from social media monitoring to internal and external stakeholders. This will be done with weekly updates, monthly reporting and quarterly reviews.
• Monitors and engages in brand related online conversations.
• Monitors and engages with online reputation management like Yelp, TripAdvisor etc. and escalate concerns to appropriate management.
• Monitors the company's social media performance usage reports and tracking search engine results.
• Uses creative thinking and initiative to analyze site performance metrics and makes recommendations on content, site design or features to improve effectiveness of web content and/or applications.
• Responds to social media inquiries about online activities in a timely and courteous fashion.
• Provides support to other team members on online promotions (such as Hubspot/Wordpress, Google, AdWords campaigns and email marketing).
• Practices Viejas guest service standards while performing job duties.
• Ensures that a clean, safe, hazard-free work environment is maintained.
• Performs all other duties as assigned.

• Interacts with internal and external guests with a positive attitude and professionalism at all times.

• Does not provide supervisions to others.

• Excellent verbal, written, and interpersonal communication skills.
• Technical knowledge and understanding of social media platforms, metrics, and tracking.
• Project management and organization skills.
• Learns quickly and able to change in fast paced environment.
• Proficient in the use of Microsoft Excel, PowerPoint, Outlook, Word and Access.
• Ability to handle pressure of meeting tight deadlines
• Must be able to travel 10% of time.

• Must be 21 years of age or older.
• Bachelor's degree in Journalism, Public Relations, Communications, IT or related field.

• Minimum of 2 years related experience as a copy writer or social media coordinator.
• Experience managing communications through website planning, management and production.
• Experience with web publishing.

• 401(k) matching
• Competitive salary
• Health insurance
• Opportunity for advancement
• Paid time off

• Plan and execute digital campaigns that drive brand awareness and lead generation.
  
  
• Produce high-quality videos, photos, and design assets across digital platforms.
  
  
• Use CRM tools to build and segment audiences for personalized outreach.
  
  
• Leverage AI and analytics to optimize content and improve ROI.
  
  
• Coordinate with sales and marketing to ensure alignment on strategic goals.
  
  

• 2+ years in digital content, marketing, or social media.
  
  
• Proficiency in Adobe Creative Suite, video/photo production, and email marketing.
  
  
• Experience with CRMs, contact sourcing, and audience segmentation.
  
  
• Strong organizational and project management skills.
  
  
• Strategic mindset with a creative eye.
  
  

What You'll Do

As our new Content Strategist, you'll join the storytelling team responsible for bringing the Principal brand to life across digital channels-including LinkedIn, Meta, Principal.com, email, and more! You'll collaborate across the company to uncover compelling stories and turn insights into content that connects with a wide range of audiences, from business owners to retirement participants.

What You'll Do:

• Concept, complete, and guide content projects that align with our brand voice and achieve business goals.

• Develop marketing content for various mediums and audiences-social, digital, email, web, and beyond.

• Collaborate with partners across the company to mold message strategy and align on project direction.

• Support the improvement of our editorial standards and processes, with a focus on digital excellence.

• Review and provide feedback on work from team members, vendors, and other departments to ensure consistency in brand voice and visual style.

• Champion improvements in how we build, deliver, and manage content.

• May coordinate select projects or team members.

• Perform other duties as assigned.

Who You Are

• Bachelor's degree or equivalent experience in journalism, communications, or marketing.

• 4+ years of experience writing or editing in marketing, journalism, publishing, or agency settings.

• Experience in financial services is a plus.

• Skilled in writing clear, compelling, user-centered content for digital platforms.

• Comfortable working in a fast-paced, fast-paced environment.

• Strong collaborator with excellent verbal and written communication skills.

• Sharp attention to detail, organization, and follow-through.

• Able to balance multiple projects while staying focused on quality and consistency.

• Quick to learn and apply editorial and brand standards.

Why Join Us?

This is more than a writing role-it's an opportunity to be part of a trusted brand during a transformative time in digital marketing in a role that will contribute to defining ethical AI standards and preserving our brand voice in content. You'll gain exposure across the business and have room to grow creatively and professionally!

Salary Range Information

Salary ranges below reflect targeted base salaries. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.

Salary Range (Non-Exempt expressed as hourly; Exempt expressed as yearly)

$71250 - $95950 / year

Time Off Program

Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness. Employees don't accrue a bank of time off under FTO and there is no set number of days provided.

Pension Eligible

Yes

Additional Information

Work Authorization/Sponsorship

At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.

Nonimmigrant Workers ( and Green Card for Employment-Based Immigrants (

Investment Code of Ethics

For Principal Asset Management positions, you'll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.

Experience Principal

At Principal, we value connecting on both a personal and professional level. Together, we're imagining a more purpose-led future for financial services - and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being. Check out our careers site ( to learn more about our purpose, values and benefits.

Principal is an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Posting Window

We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.

Original Posting Date

7/17/2025

Most Recently Posted Date

7/17/2025

Careers With Purpose

Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. We're proud to offer many development and advancement opportunities to our nearly 50,000 members of the Sanford Family who are dedicated to the work of health and healing across our broad footprint.

Facility: GSS National Campus
Location: Sioux Falls, SD
Address: 4800 W 57th St, Sioux Falls, SD 57108, USA
Shift: 8 Hours - Day Shifts
Job Schedule: Full time
Weekly Hours: 40.00
Salary Range: 21.50 - 34.50

Job Summary

The Content Strategist is responsible for planning, developing, and executing social media strategies and social content recommendations for the enterprise to increase brand awareness, followership, and engagement for any and all inquiries. Possesses a working knowledge and real-world experience in planning, managing and executing social media initiatives. Manages brand voice and consistency across digital properties including but not limited to, blogs, Twitter, Facebook, LinkedIn, YouTube, Yelp and Instagram. Develops and manages integrated communication plans and social media strategies, including communications positioning, messaging and execution of tactics consistent with the Sanford brand. Works closely with creative team, business partners, and senior marketing specialists to create social content.

Communicates effectively in real time engagement scenarios after hours and during live events. Leverages measurement tools to provide progress reports and insights, continually finding ways to improve on those metrics through testing and new ingenuities. Listens for and monitors non-favorable social media activity and responds appropriately.

Manages day-to-day social activities and tools. Develops social media strategies and recommendations to support marketing campaigns. Promotes any and all media stories through Sanford's social networks. Participates in project management teams to provide social media recommendations. Appropriately uses social media tools within the organization.

In partnership with corporate training functions, develops and communicates social media training and best practices. Innovates using new ideas and experimentation. Leverages data and insights to monitor overall performance, adjusting as needed to improve overall results. Identifies social media opportunities and provides recommendations to stakeholders. Supports the mission, vision and values of Sanford Health and associated businesses. Develops and maintains master list of Sanford Health's social media accounts.

Qualifications

Bachelor's degree required in public relations, journalism, communications, marketing, English or related field.

Minimum of three years experience in social media or digital media marketing experience required. Additionally, three years' experience leading social teams is beneficial.

Experience with social media platforms (Facebook, Twitter, Instagram, Snapchat, LinkedIn, Reddit, Pinterest, Google My Business, etc.) required.

Experience with social media marketing and reporting platforms (Hootsuite, Sprout, Salesforce, Spredfast, Google Analytics, Adobe, Canva, etc.) required.

Benefits

Sanford Health offers an attractive benefits package for qualifying full-time and part-time employees. Depending on eligibility, a variety of benefits include health insurance, dental insurance, vision insurance, life insurance, a 401(k) retirement plan, work/life balance benefits, and a generous time off package to maintain a healthy home-work balance. For more information about Total Rewards, visit .

Sanford is an EEO/AA Employer M/F/Disability/Vet. If you are an individual with a disability and would like to request an accommodation for help with your online application, please call 1- or send an email to .

Sanford Health has a Drug Free Workplace Policy. An accepted offer will require a drug screen and pre-employment background screening as a condition of employment.

Req Number: R-0224702
Job Function: Marketing and Communications
Featured: No

We believe that the way people interact with their finances will drastically improve in the next few years. We're dedicated to empowering this transformation by building the tools and experiences that thousands of developers use to create their own products. Plaid powers the tools millions of people rely on to live a healthier financial life. We work with thousands of companies like Venmo, SoFi, several of the Fortune 500, and many of the largest banks to make it easy for people to connect their financial accounts to the apps and services they want to use. Plaid's network covers 12,000 financial institutions across the US, Canada, UK and Europe. Founded in 2013, the company is headquartered in San Francisco with offices in New York, Washington D.C., London and Amsterdam. Our Design team is made up of Product Designers, Brand Designers, Researchers, Operations and Design Systems. We are excited to have a Content Strategist join our mix of Design experts. We're looking for an experienced Content Strategist to join our Design team. You'll play a critical role in creating a clear, cohesive, content-led experience as customers and users navigate interacting with our products. You'll team up with Product Designers, Product Managers, Researchers, and Engineers to envision the future of our voice and tone within our products, and work closely with Brand Design and Marketing to bring our brand narrative to life through in-product writing. You'll also oversee the development of content principles, partner with Design Systems on a content system, and have the opportunity to help grow a first-class content practice within a growing design function. Responsibilities Working with PMs, Engineers, Product Designers, and Researchers to build best-in-class experiences for our Customers and Consumers Collaborating closely with Brand Designers and Marketing to develop a consistent voice and tone from external communications through our product experiences Prioritizing the highest-impact content design opportunities and proactively propose new ways to approach content in those areas Developing the strategy, principles, and information architecture to enable our Design teams to bring content-driven vision to life Bringing excellent craft and a unique voice to our product writing Contributing to our content system and partnering closely with the Design Systems team Coach Designers and xfn partners on how to use our content system Building trust with customers and users and helping reinforce their feeling of being in control of their privacy Must Have Requirements 6+ years’ experience as a content designer, content strategist, or UX writer writing for digital-first consumer experiences Experience leading complex, multi-phase content strategies to create customer- and user-centric product experiences Being impact-oriented, and knowing how to measure the success of your work through KPIs Ability to work autonomously, making prioritization calls and proactively identifying opportunities for greater content and design impact Strong collaboration skills to work side by side with product designers, researchers, brand designers, and cross-functional partners Comfort using design software (e.g., Figma, InVision, Sketch) to present solutions visually, lead collaboration sessions, etc Nice to Have Experience building relationships and partnering with Marketing and Communications teams Strong visual design skills Experience working at an organization with a diverse set of products and users Experience working at a B2B2C company Skills in working with Research and Data Science to test copy and content effectiveness Previous roles as the only Content Strategist on the team $166,800 - $50,800 a year The target base salary for this position ranges from 166,800/year to 250,800/year. The target base salary will vary based on the job's location. Our Geographic Zones Are As Follows Zone 1 - New York City and San Francisco Bay Area Zone 2 - Los Angeles, Seattle, Washington D.C. Zone 3 - Austin, Boston, Denver, Houston, Portland, Sacramento, San Diego Zone 4 - Raleigh-Durham and all other US cities Additional compensation in the form(s) of equity and/or commission are dependent on the position offered. Plaid provides a comprehensive benefit plan, including medical, dental, vision, and 401(k). Pay is based on factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience and skillset, and location. Pay and benefits are subject to change at any time, consistent with the terms of any applicable compensation or benefit plans. Our mission at Plaid is to unlock financial freedom for everyone. To support that mission, we seek to build a diverse team of driven individuals who care deeply about making the financial ecosystem more equitable. We recognize that strong qualifications can come from both prior work experiences and lived experiences. We encourage you to apply to a role even if your experience doesn't fully match the job description. We are always looking for team members that will bring something unique to Plaid! Plaid is proud to be an equal opportunity employer and values diversity at our company. We do not discriminate based on race, color, national origin, ethnicity, religion or religious belief, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, military or veteran status, disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local laws. Plaid is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance with your application or interviews due to a disability, please let us know at Please review our Candidate Privacy Notice here . #J-18808-Ljbffr