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As a Marketing Data Analyst on Mattel Games Studios' Growth Marketing team, you'll leverage advanced analytics to drive growth across our digital gaming portfolio. Youll build data pipelines, intuitive dashboards, and conduct statistical analyses to Data Analyst, Performance, Marketing, Digital, Marketing Manager, Analyst, Manufacturing, Technology

The pay range is indicative of projected hiring range, however base pay will be determined based on a candidate's work location, skills and experience.

Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

CREATIVITY IS OUR SUPERPOWER. It's our heritage and it's also our future. Because we don't just make toys. We create innovative products and experiences that inspire fans, entertain audiences and develop children through play. Mattel is at its best when every member of our team feels respected, included, and heard-when everyone can show up as themselves and do their best work every day. We value and share an infinite range of ideas and voices that evolve and broaden our perspectives with a reach that extends into all our brands, partners, and suppliers.

The Team:

Mattel Game Studios' mission is to harness the power of Mattel's iconic brands and IP to create a wide variety of engaging digital games. Our team is guided by industry leaders with decades of experience in various facets of the gaming industry. We are seeking talented individuals to join us in our mission to create innovative and engaging digital experiences that resonate with our beloved brands. If you are passionate about gaming and eager to be part of a dynamic, forward-thinking team in family entertainment, this is the opportunity for you!

The Opportunity:

As a Marketing Data Analyst on Mattel Games Studios' Growth Marketing team, you'll leverage advanced analytics to drive growth across our digital gaming portfolio. You'll build data pipelines, intuitive dashboards, and conduct statistical analyses to optimize user acquisition, engagement, and retention efforts. Collaborating closely with marketing managers, data engineers, product managers, and creatives, you'll inform strategic decisions on channel spend, creative optimization, and player lifecycle management, while navigating privacy-centric frameworks like SKAdNetwork and Privacy Sandbox. This role offers a proactive analyst the opportunity to directly shape impactful business outcomes in a dynamic environment.

What Your Impact Will Be:

• Analyze large-scale marketing performance datasets, providing weekly insights on channel efficiency and optimization levers.

• Develop and maintain marketing analytics dashboards, ensuring consistency in cohort reporting, LTV curves, and ROAS calculations.

• Perform data reconciliation from various sources such as our MMP, Firebase, SKAdNetwork, and App Store Consoles to ensure data accuracy.

• Maintain and improve existing SQL-based data pipelines that transform raw data into actionable insights.

• Conduct creative analytics by dissecting asset performance (e.g., IPM, CVR, CTR) to help our creative teams iterate on new concepts.

• Partner with marketing managers to analyze the results of A/B tests, incrementality experiments, and campaign lift tests, helping to quantify their impact on our growth.

• Serve as the Growth team's subject-matter expert for SKAN, managing our conversion value schema, monitoring data integrity, and translating SKAN-based performance into actionable insights for the UA team.

• Run cohort analyses and contribute to our LTV and payback models, providing the core data that helps inform budget allocation and strategic planning.

• Partner with UA and Finance to create short- and long-range spend/return forecasts.

• Serve as a critical liaison between Growth Marketing and broader analytics/data functions within Mattel.

What We're Looking For:

• 4+ yearsin F2P mobile gaming or a similarly data-intensive digital business.

• Proficiency in data visualization using tools like Mixpanel or Tableau to create dashboards.

• Strong proficiency in SQL(BigQuery) for querying and manipulating large, complex datasets.

• Practical experience using Python or Rfor data analysis, manipulation, and automation.

• Strong practical experience working with SKAN data, including hands-on management of conversion value schemas and reconciling SKAN performance against other data sources.

• Strong grasp of mobile marketing KPIs (e.g. CPI, ROAS, ARPU, retention, IPM), campaign funnel metrics, and optimization levers.

• Strong foundation in applied statistics, such as A/B testing, to validate and inform recommendations.

• A curious and proactive mindset with a strong desire to solve problems and a high degree of accountability.

• Excellent communication skills, with the ability to present data-driven findings clearly and concisely.

• Bachelor's degree in a quantitative field (e.g., Statistics, Economics, Math, Computer Science) or equivalent practical experience.

• Demonstrated agrowth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.

The annual base salary range for this position is between 80,000 and 125,000.

**This range is indicative of projected hiring range, however annual base salary will be determined based on a candidate's work location, skills and experience.Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

Don't meet every single requirement?At Mattel, we are dedicated to an inclusive workplace and a culture of belonging. If you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we still encourage you to apply. You may be just the right candidate for this or other roles.

How We Work:

We are a purpose driven company aiming to empower generations to explore the wonder of childhood and reach their full potential. We live up to our purpose employing the following behaviors:

• We collaborate: Being a part of Mattel means being part of one team with shared values and common goals. Every person counts and working closely together always brings better results. Partnership is our process and our collective capabilities is our superpower.
• We innovate: At Mattel we always aim to find new and better ways to create innovative products and experiences. No matter where you work in the organization, you can always make a difference and have real impact. We welcome new ideas and value new initiatives that challenge conventional thinking.
• We execute: We are a performance-driven company. We strive for excellence and are focused on pursuing best-in-class outcomes. We believe in accountability and ownership and know that our people are at their best when they are empowered to create and deliver results.

Who We Are:

Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, MEGA and Polly Pocket, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences.Our products are sold in collaboration with the world's leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering generations to explore the wonder of childhood and reach their full potential.

Mattel's award-winning workplace culture has been recognized by Forbes, Fast Company, Newsweek, Great Place to Work, TIME, and more.

Visit us at is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, and or any other basis protected by applicable federal, state or local law.

Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

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At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at no-style="text-align:left;">Job Function:

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About Orthopaedics

Fueled by innovation at the intersection of biology and technology, we’re developing the next generation of smarter, less invasive, more personalized treatments.

Are you passionate about improving and expanding the possibilities of Orthopaedics? Ready to join a team that’s reimagining how we heal? Our Orthopaedics teams help keep more than 6 million people moving each year while delivering clinical and economic value to surgeons and healthcare systems.

Our teams build solutions for joint reconstruction; trauma and craniomaxillofacial; sports, extremities, and elective foot and ankle; spine; and robotics and digital surgery.

Your unique talents will help patients on their journey to wellness. Learn more at are searching for the best talent for a Director, Global Growth Marketing – Digital Surgery to join our MedTech team located in Raynham, MA, Boston, MA or Palm Beach Gardens, FL.

Purpose:

The Director Global Growth Marketing – Digital Surgery, is responsible for leading end to end marketing worldwide, with ownership across upstream and downstream marketing functions.  Core responsibilities include building and leading a high performing team, establishing organizational capabilities and governance with cross functional partners, developing a robust product pipeline, executing upon highly innovative product launches and executing competitive commercial marketing strategies to drive market leading growth.

You will be responsible for:

• Build followership based on subject matter expertise and the formation of strong cross functional partnerships
• Institute organizational capabilities and governance such as Launch Excellence (LEX) to guide the development and global commercialization of products
• Recruit, hire, onboard new talent and cultivate winning team culture
• Track market insights, competitive landscape and perform ongoing technology assessment
• Develop a competitive and compelling product pipeline with recommendations for internal and external innovation
• Define segmentation, targeting and positioning coupled with clear value proposition and messaging to drive launch excellence
• Develop business cases based on novel commercial models to capture maximal value
• Lead global launches of highly differentiated, first in kind digital solutions
• Partner with regional and market leads to scale products globally and ensure commercial effectiveness
• Lead product management, early launch support, product upgrade strategies and lifecycle management
• Collaborate effectively with all business partners with strong fluency and engagement across the J&J Orthopedics Global Marketing Organization, R&D, Quality, Regulatory Affairs, Supply

Qualifications

• Undergraduate degree in related field required
• MBA or advanced technical degree preferred
• 10+ years total progressive business experience in any of the following areas: Marketing, Digital Surgery, Medical Device Product Development, Medical Device Sales, or a combination of sales and marketing required
• Experience with launching new products is required
• Experience developing new products is preferred
• Experience with shoulder arthroplasty and orthopedics is preferred
• Experience with digital surgery is preferred
• Experience working with surgeons is preferred
• Experience working with a sales force is preferred
• Strong analytical skills, excellent written and verbal communication and presentation skills are required
• Ability to travel up to approximately 40% is required

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center ( ) or contact AskGS to be directed to your accommodation resource.

The anticipated base pay range for this position is $146,000 to $251,850.

The Company maintains highly competitive, performance-based compensation programs.  Under current guidelines, this position is eligible for an annual performance bonus in accordance with the terms of the applicable plan.  The annual performance bonus is a cash bonus intended to provide an incentive to achieve annual targeted results by rewarding for individual and the corporation’s performance over a calendar/performance year.  Bonuses are awarded at the Company’s discretion on an individual basis.

Employees and/or eligible dependents may be eligible to participate in the following Company sponsored employee benefit programs: medical, dental, vision, life insurance, short- and long-term disability, business accident insurance, and group legal insurance.

Employees may be eligible to participate in the Company’s consolidated retirement plan (pension) and savings plan (401(k)).

Employees are eligible for the following time off benefits:

• Vacation – up to 120 hours per calendar year
• Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington – up to 56 hours per calendar year
• Holiday pay, including Floating Holidays – up to 13 days per calendar year
• Work, Personal and Family Time - up to 40 hours per calendar year

Additional information can be found through the link below.