5,495 Demand Generation jobs in the United States

Exec is seeking a strategic, results-driven Demand Generation Lead to build and scale our B2B marketing engine. This is your chance to make a significant impact in a rapidly evolving market and work with a team that's transforming how companies equip their people for crucial customer interactions.

Who We Are

We are a fast-growing startup backed by top VCs, pioneering a new category of AI-driven simulations. Our AI-powered training platform is generating intense interest from companies across industries. We empower sales and customer experience leaders to:

• Accelerate new team member onboarding
• Enhance existing rep performance
• Identify under-performers early, saving valuable time and resources

Our platform enables employees to practice high-stakes conversations with an AI and get mission-critical feedback. As a small, high-octane team, we're tackling the multi-billion dollar problem of effective training and communication with state-of-the-art AI technology.

You'll Love This Job If.

You're Passionate About Pipeline Generation: You get excited about building multi-channel demand generation programs that consistently deliver qualified leads to sales.

You're a Data-Driven Marketer: You thrive on measuring and optimizing campaign performance, understanding attribution, and scaling what works.

You Excel at Marketing-Sales Alignment: You understand the importance of working closely with sales teams and love creating programs that generate not just leads, but opportunities that convert.

You Want to Work with Top-Tier Talent: You're energized by collaborating with sharp minds. Our founders have scaled companies to hundreds of millions in revenue – and they're eager to work closely with you.

You're Strategic and Tactical: You can develop comprehensive demand generation strategies while also rolling up your sleeves to execute campaigns.

What You'll Do

• Design and execute integrated demand generation campaigns across multiple channels
• Build and manage our marketing tech stack to enable effective lead capture, scoring, and nurturing
• Create compelling content and messaging that resonates with our target audience
• Establish and optimize lead qualification processes in partnership with sales
• Develop and manage relationships with key industry partners and events
• Track and report on key metrics including MQLs, SQLs, pipeline influence, and ROI
• Plan and execute ABM campaigns for strategic accounts

Requirements

• 5+ years of B2B demand generation experience, preferably in SaaS or AI
• Proven track record of hitting MQL and pipeline contribution targets
• Deep experience with marketing automation platforms (e.g., Marketo, HubSpot)
• Strong understanding of lead scoring, nurturing, and qualification processes
• Experience building and executing ABM campaigns
• Data-driven approach with strong analytical and reporting skills
• Excellence in cross-functional collaboration, especially with sales teams

Bonus Points

• Experience marketing AI/ML products
• Familiarity with the sales and customer experience (CX) landscape
• Experience with intent data and predictive marketing tools
• Knowledge of sales enablement and training solutions

Benefits

• Full-time position based in San Francisco
• Opportunity to work with cutting-edge AI technology in a high-growth market
• High level of autonomy and the chance to shape demand generation strategy
• Potential for career advancement as the company grows
• Competitive salary, equity, and benefits package

Manager, Demand Generation

Sunnyvale, California, United States

Marketing

Summary

Posted: Oct 07, 2025

Weekly Hours: 40

Role Number:

Imagine what you can do here. At Claris, an Apple company, we’re on a mission to empower problem solvers around the world. Our products have been trusted for over 40 years to help businesses, schools, and organizations create powerful custom apps that drive digital transformation. With Claris FileMaker and our rapidly expanding platform, we deliver modern, AI-powered tools that make innovation faster, more accessible, and more impactful.

At Claris, you’ll be part of a mission-driven team backed by the strength of Apple. We combine the agility of a startup with the impact of a global brand. Y ou’ll have the opportunity to shape the future of low-code and AI-powered software while working with talented colleagues who value creativity, collaboration, and excellence. If you’re ready to make an outsized impact in a fast-changing industry, we’d love to hear from you.

Description

We’re looking for a strategic and hands-on Manager, Demand Generation to own the full pipeline engine for SMB growth and customer expansion. This leader will design and execute programs that attract, nurture, and convert new customers while also driving retention and expansion within our existing base. The role also oversees Marketing Operations, ensuring seamless lead management, strong data integrity, and clear visibility into performance.

Minimum Qualifications

• Bachelors Degree in Marketing, Business, Communications or relevant field.

• 8–12+ years of B2B marketing experience with a strong track record in SMB demand generation and lifecycle/customer marketing.

• Proven success driving acquisition, retention, and expansion through digital-first campaigns.

• Knowledge of AI technologies and how to leverage them to improve demand generation and marketing operations.

• Strong analytical skills with the ability to forecast and tie marketing activities to revenue outcomes.

• Experience collaborating closely with Product Marketing, Sales, and Customer Success to achieve pipeline goals.

• 5+ years of people leadership experience and skills to build, coach, and scale a high-performing team.

Preferred Qualifications

• Excellent interpersonal skills for managing performance and cross-functional collaboration.

• Experience with Pardot, Salesforce, Adobe Analytics, as well as experiment-based decision making preferred.

Pay & Benefits

At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $191,400 and $288,000, and your base pay will depend on your skills, qualifications, experience, and location.

Apple employees also have the opportunity to become an Apple shareholder through participation in Apple’s discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple’s Employee Stock Purchase Plan. You’ll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses — including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation.Learn more about Apple Benefits. (

Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant ( .

Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics.Learn more about your EEO rights as an applicant ( .

Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation.

Apple participates in the E-Verify program in certain locations as required by law.Learn more about the E-Verify program ( .

Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more .

Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If you’re applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines applicable in your area.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

About the Opportunity

As a Demand Generation Manager you will manage campaigns and programs that build pipeline and ladder up to Contentful's revenue goals and company objectives. You will be a part of the Demand Generation function within Contentful's Marketing team and collaborate closely with Sales, Product, and other functions within Marketing to develop and execute global integrated, buyer journey-driven demand generation campaigns.
What to expect?

• Ideate creative campaigns that help cut through the noise and engage target personas across online and offline channels.
• Develop, execute, analyze, and optimize campaigns and programs that create demand and accelerate buying cycles; drive pipeline and bookings that meet Marketing's influenced and originated contributions goals.
• Collaborate with Field organization, including BDRs, to enable and activate for promotions and follow-ups of demand generation campaigns and programs
• Assess the effectiveness of your campaigns using measurement and attribution modeling techniques to optimize future programs and campaigns
• Monitor lead creation and influence by program message, persona, and vertical
• Collaborate with and project manage cross-functional teams and vendors to ensure deliverables are on time and on budget
• Review campaign performance, compile lessons learned, and communicate recommendations for improvement to stakeholders
• Navigate complex workflows, working relationships, and regional differences to be part of a collaborative working environment

What you need to be successful

• 4+ years B2B demand generation marketing, SaaS experience preferred
• Proven track record of creating and executing successful demand generation campaigns that have resulted in increased lead generation and revenue growth
• Strong understanding of B2B sales cycles, buyer personas, and customer journey mapping
• Ability to pull and analyze data and make informed decisions for future performance
• Experience working for a fast-growing B2B software company
• Experience in executing global demand generation campaigns, including collaboration with: Product Marketing, Partner Marketing, Content, Web, Paid Media, Lifecycle, Marketing Ops, Marketing Analytics, Field Marketing, and Sales teams
• Ability to initiate tasks and work independently, with strong attention to detail
• Experience using marketing automation platforms such as Marketo, Eloqua or Pardot
• Experience with Salesforce.com

What's in it for you?

• Join an ambitious tech company reshaping the way people build digital experiences
• Full-time employees receive Stock Options for the opportunity to share in the success of our company
• Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.
• Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
• We value Work-Life balance and You Time !A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days
• Company paid parental leave to care for and focus on your growing family
• Use your personal annual education budget to improve your skills and grow in your career
• Enjoy a full range of virtual and in-person events, including workshops, guest speakers, and fun team activities, supporting learning and networking exchange beyond the usual work duties
• An annual wellbeing stipend to care for your physical, financial, or emotional health
• A monthly communication stipend and phone hardware upgrade reimbursement.
• New hire office equipment stipend for hybrid or distributed employees. Get the gear you need to work at your best.

This role will need to be conducted in a state in which we are currently registered to do business.

Salary Statement: The salary range displayed is specifically for those potential hires who will work or reside in the state of New York if selected for the role. Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant's skills and prior relevant experience, certain degrees and certifications (e.g. JD/technology), for example.

Salary Range: $143,000 - $193,000
(This position is eligible for equity awards in accordance with the terms of Contentful's equity plans.)

#LI-CD1 #LI-Hybrid

Who are we?

Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real-time experimentation, powering next-generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
Everyone is welcome here!

"Everyone is welcome here" is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical (dis)ability, or length of time spent unemployed. We invite you to apply and join us!

If you need reasonable accommodations at any point during the application or interview process, please let your recruiting coordinator know.

Please be aware of scammers who may fraudulently allege to be from Contentful. These types of fraud can be carried out through copycat websites, fake email addresses claiming to be from our company, or social media. We do not ask for your personal information, such as bank account numbers, identification numbers, etc, through social media or chat-based apps, nor do we request or send money for the purchase of business equipment. If you suspect fraud, please report it to your local authorities, as well as reach out to us at with any information you may have.

By clicking "Apply for this job," I acknowledge that I have read the "Contentful's Candidate Privacy Notice" and hereby consent to the collection, processing, use, and storage of my personal information as described therein.

Company Description

PG Forsta is the leading experience measurement, data analytics, and insights provider for complex industries-a status we earned over decades of deep partnership with clients to help them understand and meet the needs of their key stakeholders. Our earliest roots are in U.S. healthcare -perhaps the most complex of all industries. Today we serve clients around the globe in every industry to help them improve the Human Experiences at the heart of their business. We serve our clients through an unparalleled offering that combines technology, data, and expertise to enable them to pinpoint and prioritize opportunities, accelerate improvement efforts and build lifetime loyalty among their customers and employees.

Like all great companies, our success is a function of our people and our culture. Our employees have world-class talent, a collaborative work ethic, and a passion for the work that have earned us trusted advisor status among the world's most recognized brands. As a member of the team, you will help us create value for our clients, you will make us better through your contribution to the work and your voice in the process. Ours is a path of learning and continuous improvement; team efforts chart the course for corporate success.

Our Mission:

We empower organizations to deliver the best experiences. With industry expertise and technology, we turn data into insights that drive innovation and action.

Our Values:

To put Human Experience at the heart of organizations so every person can be seen and understood.

• Energize the customer relationship: Our clients are our partners. We make their goals our own, working side by side to turn challenges into solutions.
• Success starts with me: Personal ownership fuels collective success. We each play our part and empower our teammates to do the same.
• Commit to learning: Every win is a springboard. Every hurdle is a lesson. We use each experience as an opportunity to grow.
• Dare to innovate: We challenge the status quo with creativity and innovation as our true north.
• Better together: We check our egos at the door. We work together, so we win together.

To work #bettertogether, we operate with a hybrid working model. For those near a hub location, we gather in our office locations three days a week (Tuesday, Wednesday, Thursday). For the remaining days, we work from home.

Job Overview:

As the Demand Generation Manager, you will design and execute multi-channel marketing programs to create awareness, generate leads, and nurture prospects through every stage of the funnel. Reporting into the Senior Manager, Demand Gen, you'll be instrumental in building and optimizing campaigns that support PG Forsta's growth goals, aligning closely with sales, product marketing, and digital marketing teams to ensure cohesive messaging and measurable outcomes.

Duties and Responsibilities:

• Execute a portfolio of multi-touch campaigns, including email marketing, webinars, paid advertising, content syndication and events, to drive qualified leads and support the pipeline

• Collaborate with Product and Digital Marketing to align content with campaign messaging and brand positioning.

• Integrate all campaign content for a cohesive customer journey.

• Ensure consistent product positioning and messaging across all touchpoints

• Write email nurture content campaigns that progress clients and prospects from awareness to conversion, using targeted messaging and personalized touchpoints

• Develop and own all event and webinar follow-up emails, ensuring timely, engaging communication with strong CTAs; including educational nurtures, thank yous, demo invitations

• Develop content for webinar promotion and sales follow through to ensure seamless transitions between marketing nurture content and sales outreach messaging.

• Create and maintain a library of sales email templates for personalized follow-ups.

• Partner with Sales Enablement to refine outreach messaging and objection-handling responses based on attendee insights.

• Work with Senior Manager to coordinate demand gen efforts, ensuring alignment on key accounts, goals, and performance metrics. Enable sales with insights and campaign follow-ups to maximize engagement

• Tailor campaigns to address the unique needs of specific accounts and customer segments, using ABM strategies to drive higher engagement and close rates

• Manage paid social, search, and display campaigns across platforms to increase reach and engagement. Collaborate with the digital team on landing page design, SEO, and content optimization

• Drive demand for PG Forsta events through targeted campaigns, promoting engagement and participation from high-value prospects and existing clients

• Collaborate with Marketing Analytics and Sales to measure the impact of email content on demos, meetings, and pipeline growth.

• Analyze campaign KPI's, using data-driven insights to refine messaging, improve conversion rates, and maximize ROI

Qualifications:

• 3+ years in demand generation, B2B marketing, or a similar role, ideally within Tech or healthcare industries. Proven ability to build and manage demand-generation programs that drive revenue

• A strong understanding of data analysis and performance metrics to track ROI, identify patterns, and make strategic decisions based on insights

• Familiarity with marketing automation tools (e.g., Marketo), CRM platforms (Salesforce), and digital advertising tools.

• Detail-oriented with strong project management skills, able to handle multiple campaigns with competing priorities in a fast-paced environment

• Proactive and self-motivated with a positive, professional approach to management

• Highly organized, detail-oriented, and dependable, with strong multitasking and prioritization skills in a fast-paced environment

Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Press Ganey we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Additional Information for US based jobs:

Press Ganey Associates LLC is an Equal Employment Opportunity/Affirmative Action employer and well committed to a diverse workforce. We do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, veteran status, and basis of disability or any other federal, state, or local protected class.

Pay Transparency Non-Discrimination Notice - Press Ganey will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor's legal duty to furnish information.

The expected base salary for this position ranges from $65,000 to $85,000. It is not typical for offers to be made at or near the top of the range. Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, licensure or certifications obtained. Market and organizational factors are also considered. In addition to base salary and a competitive benefits package, successful candidates are eligible to receive a discretionary bonus or commission tied to achieved results.

All your information will be kept confidential according to EEO guidelines.

Our privacy policy can be found here:

Are you ready to unlock your true potential? Join a growing and global company where you can be part of a team that fuels supply chain solutions. Discover how you can make a big impact.

TrueCommerce is seeking an ambitious demand generation marketer to fill the role of Demand Generation Manager . In this role, you will be responsible for developing and executing comprehensive, multi-channel digital marketing programs that generate high-quality leads and drive pipeline generation. We are seeking someone with generally 2-4 years of experience in this area.

This role, reporting to the VP, North America Demand Generation, will be a dual strategy and execution role. You will be tasked with developing the overall strategy and calendar for your campaigns and work with internal and external resources to launch the campaigns in market. The ideal candidate is a driven and creative self-starter with hands-on experience implementing and managing campaigns.

As a Demand Generation Manager, you will:

• Develop multi-channel marketing campaigns from beginning to end, including researching topics, defining the strategy, creating campaign briefs, developing content outlines, creating emails, executing the campaign.
• Own a quarterly campaign calendar and create a results forecast that is designed to exceed MQL, opportunity and pipeline targets.
• Liase with marketing operations, creative, digital and product marketing as needed to support campaigns.
• Leverage paid and non-paid digital marketing tactics to drive results in your campaigns
• Partner with BDR and sales teams to ensure strong alignment and support for campaigns.
• Monitor, analyze, and report on campaigns and KPIs to understand effectiveness and make data-driven adjustments as needed.
• Leverage consistent A/B testing to optimize results.
• Ensure all activities, including webinars, emails, nurture streams, are completed on time and meet expectations.

Requirements for Success:

• Bachelor's degree in Business, Marketing, or related field
• 2+ years of marketing experience in a fast-paced company, preferably B2B software/SaaS, executing demand gen campaigns

• Ability to analyze marketing metrics to uncover underlying performance drivers, assess influence on goals, and understand actions needed to maximize impact.
• Strong project management skills and ability to lead multiple projects concurrently
• Understanding of multi-channel campaigns and how various tactics/channels work together to achieve results
• Ability to exhibit strong interpersonal skills and build relationships across the business, at all levels, and work cross-functionally to get what they need from key stakeholders and ensure alignment.
• Execution-driven, self-starter comfortable owning multiple projects simultaneously of varying complexity.
• Excellent communication and writing skills
• Strong use of AI (i.e., ChatGPT) to increase efficiency and effectiveness
• Creative thinker with a passion for innovation and continuous improvement.
• Experience developing and hosting webinars
• Experience with marketing automation software; Marketo a plus
• Experience with ABM software; 6sense a plus

Who is TrueCommerce?

TrueCommerce is a high-performing global supply chain network that provides fully integrated, end-to-end supply chain visibility and management. We’ve empowered some of the biggest brands in the world to improve their supply chain performance: Schneider Electric, DanoneWave, Siemen’s, Ocean Spray, and many more.

Please visit our careers website for additional information.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws.
For further information, please review the Know Your Rights notice from the Department of Labor.

Overview:

SPOTIO was founded in 2014 and is a privately held company based in Addison, Texas. We are known as a leading field sales engagement platform that helps thousands of sales professionals worldwide increase activity, grow their pipeline, provide visibility, and crush sales goals. We are ranked #1 on G2 reviews and named one of Dallas-Fort Worth's Best Places to Work by the Dallas Business Journal in 2024 and five times overall.

What we're looking for:

SPOTIO is seeking a strategic and results-driven Demand Generation Manager to execute our growth strategy across our Mid-Market and SMB segments. In this role, you'll serve as a key cross-functional driver, collaborating closely with Sales, Marketing, and Product to create integrated demand generation programs that deliver qualified accounts, accelerate pipeline velocity, and drive revenue growth.

The ideal candidate is a growth-minded marketer with deep expertise in B2B SaaS, a strong command of marketing technology tools like Salesforce, HubSpot, and Clay, and a track record of owning performance across multi-channel programs, including LinkedIn and Google Ads. This role reports directly to the Head of Marketing.

Key Responsibilities:

• Develop, implement, and optimize full-funnel demand generation strategies to support pipeline and revenue targets.
• Own and execute paid acquisition campaigns, including LinkedIn Ads and Google Ads, with a focus on targeting key accounts and buyer personas.
• Design and manage multi-channel marketing campaigns across digital advertising, content syndication, email, direct mail, webinars, events, and the website.
• Collaborate with Sales leadership, SDRs, CX, and Product to ensure full-funnel alignment and campaign efficacy.
• Build and maintain marketing automation workflows and nurture sequences in tools like HubSpot, Salesforce, Clay, and intent data platforms 
• Continuously monitor and analyze campaign performance using Salesforce, HubSpot, and other reporting tools; deliver insights and recommendations that improve conversion and ROI.
• Oversee and optimize demand generation budgets, ensuring efficient resource allocation and maximum campaign impact.
• Support website optimization initiatives focused on user journey, CRO (conversion rate optimization), and SEO to drive quality inbound demand.
• Help manage and scale ABM programs tailored to high-value accounts within defined ICPs.

Requirements

• 4+ years of experience in SaaS marketing, with a strong focus on demand generation and revenue growth.
• Hands-on experience planning and executing LinkedIn Ads, Google Ads, and other digital advertising channels.
• Demonstrated success in running Account-Based Marketing (ABM) campaigns and aligning closely with Sales.
• Advanced knowledge of HubSpot, Salesforce, Clay, and B2B intent data providers.
• Proven ability to interpret data, build dashboards, and optimize for performance across the funnel.
• Strong written and verbal communication skills with the ability to collaborate cross-functionally and present to leadership.
• Self-starter with a test-and-learn mindset and the ability to thrive in a fast-paced, dynamic environment.
• Experience managing marketing budgets, forecasting campaign ROI, and reporting on revenue attribution.

Benefits

• $750 Learning and Development Stipend
• 401K with 3% company match
• Medical Insurance
• Dental Insurance
• Vision Insurance
• 8 paid holidays
• 3 weeks of paid time off
• Voluntary benefits (pet insurance, legal, accident)
• 24/7 EAP - Free Professional Counseling Services

SPOTIO Work Environment

This position is hybrid. We work in the office twice a week on Tuesday and Wednesday.

SPOTIO Values

• Solve For the Customer - know their goals, business, and how we help customers achieve a 10x ROI
• Play to Win - we lead the way to victory through ownership, urgency, and competitive mindset
• Make it Great - be the best version of yourself for your family, team, customer and company
• We Know Where We Stand - open, honest, and timely feedback with clear visibility to the metrics that matter
• Relationships Matter - collaborate with team members, customers, and partners to accelerate success

SPOTIO is firmly committed to the principle of equal employment opportunity. SPOTIO offers employment opportunities without regard to race, color, sex, age, religion, national origin, disability, U.S. military and or other prohibited bases of discrimination, both state and local. All aspects of the employment relationship (including recruiting, hiring, training, working conditions, compensation, promotion, discipline, and termination) are subject to this policy. Candidates must pass a pre-employment background check and drug screen.

**We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas**

WHY JOIN US

Join a skyrocketing team where your impact drives success and your career reaches new heights, along with what we have achieved, as shared below.

Global Leadership: Positioned uniquely to lead the future of work by leveraging innovative AI-driven devices and solutions.

Founded in December 2021: Bootstrapped, profitable, and experiencing explosive growth.

10x Revenue Growth: Achieved 10x revenue growth for two consecutive years, reaching a $100 million run rate, with expectations for even greater expansion in 2025.

Proven Product-Market Fit: Over 700,000 devices shipped globally since November 2023, with users engaging for an average of 30 hours per month to enhance productivity.

New Initiatives: Expanding from consumer-focused products to industry-specific solutions and enterprise-level services.

Loved by Professionals: Our products are trusted by professionals in sectors such as healthcare and sales, where conversations drive success.

WHAT YOU WILL DO

• Design, implement, and optimize acquisition strategies across paid and organic channels
• Build and optimize demand generation programs that drive trial signups and conversions
• Develop and execute strategies to convert prosumer users into enterprise champions
• Create automated nurture sequences that move users through the customer journey
• Continuously test and optimize landing pages, email campaigns, and in-app messaging
• Collaborate with product teams to identify activation levers and reduce friction points
• Analyze campaign performance and provide actionable insights to improve ROI and drive sustainable organic traffic growth
• Monitor industry trends and competitors to identify new growth opportunities

WHAT YOU WILL BRING

• 3+ years of PLG SaaS growth or performance marketing experience
• Proven track record of driving user acquisition and conversion through data-driven campaigns
• Experience with Advertisements or SEO strategy, content optimization, and performance marketing channels
• Proficiency with marketing automation platforms, analytics tools, and CRM systems Strong analytical skills with the ability to derive insights from complex data sets
• Creative problem-solving approach with a test-and-learn mentality
• Understanding of PLG models and how they can be leveraged for enterprise expansion

Compensation: We make individualized offers within market bands based on experience, skills, and internal equity. We rely on reputable benchmarks (Carta Total Compensation and Pave). If you would like the applicable pay scale, we will provide that pay scale upon request - Please speak directly with your recruiter.

Location: Remote or Hybrid (SF or NYC)

ReadMe is looking for a Demand Generation Marketer to get more people to discover, try, and fall in love with our product. You'll lead creative, developer-first campaigns that blend storytelling, experimentation, and thoughtful execution. One week, you might be amplifying a blog post or getting the word out about a new AI feature. The next, you're planning a memorable event (with an abundance of owl plushies), launching a partner campaign, or testing out new channels to bring more startups into the fold.

You'll help make sure our product updates don't just ship, but get seen. And you'll do it all while erring on the side of whimsy (one of our values).finding playful ways to connect with developers and building real relationships along the way.

We're a small team of humans (and one owl ) working together to shape the developer landscape through documentation-and we're growing! That's where you come in.

Who we are

ReadMe helps companies build beautiful, personalized, and interactive developer hubs. If you've ever visited the developer docs for Apple or Notion, you've used ReadMe! We love what we do because it's so much more than just docs. We're providing tools for teams to create and manage beautiful documentation with ease. You can read more about what it's like to work at ReadMe on our careers page.

We've written on our blog in the past about how we interview, and feel free to browse our other blog posts as well if it strikes your fancy!

• What you'll do here

• Help grow our developer community through meetups, virtual events, 1:1 interactions, office hours, and swag-driven connection moments. We want every touchpoint to feel personal-whether that's mailing out plush owls or sending confetti cannons to new signups.
• Create and distribute product-led content -blog posts, tutorials, changelogs, newsletters, guides, and social threads-that developers actually want to read. You'll get our point-of-view out there and amplify product updates in fun, strategic ways.
• Help amplify our brand (and our Founder Greg's) voice across platforms like Twitter, LinkedIn, Bluesky, as well as via podcasts. Whether it's positioning ourselves against competitors or co-marketing with cool new startups, we want people to feel the ReadMe vibe.
• Plan and run demand generation campaigns across a mix of channels (social, email, events, partnerships, ads, and more). You'll help us test and scale what works while experimenting with new levers-outbound sequences, startup-friendly plans, partner co-marketing, and more.
• Collaborate with Sales to craft programs that drive pipeline -integrating content, outbound assets, product marketing, and lead generation into a cohesive strategy.

You'll love this job if.

• Excited to operate at the intersection of customer growth, creativity, and technical storytelling -and always looking for clever ways to spark conversations within the developer community.
• A strong generalist who loves wearing multiple hats: content writer, campaign planner, swag wrangler, launch lead, and event host.
• Curious and scrappy -eager to test fun ideas, improve existing flows, or build new playbooks that get customers excited about ReadMe.
• Comfortable talking about technical products (even if you're not writing the code), and confident adapting language and tone depending on the audience.
• Experienced on small teams or startups , where there's a lot to build and not a lot of red tape.

Bonus Points

• You've used tools like HubSpot, GA, and Salesforce.
• You've written code, contributed to a dev community, or worked in a technical environment.

How you'll grow in one month

• Learn the ins and outs of ReadMe's product and customers.
• Meet your cross-functional partners across Ops, Product, Sales, and Customer Success.
• Review our current marketing assets (e.g. onboarding emails, landing pages, event collateral) and recommend your first campaign.

Within a few months, you'll.

• Launch your first campaign-from idea to creative to execution to measurement.
• Help support a product launch with messaging, content, and amplification.
• Run a mini event or initiative to connect with the developer community.

Within your first year, you'll.

• Build out a repeatable playbook for demand generation campaigns.
• Create a cadence of campaigns, content, and events that drive signups and pipeline.

What's the hiring process like?

• We can't wait to read your resume and (hopefully personality-filled) cover letter! Let us know what excites you about developer products, and help us get to know you better.
• If we think we might be a good fit for you, we'll set up a 30 minute phone chat with Justina, our Head of Marketing. She'll tell you more about the role, and get a chance to hear about your experiences.
• Next will be a second 30 minute phone interview with Pat, ReadMe's COO, where he'll dive a bit more into your background.
• Then we'll invite you to an "onsite" interview conducted over Zoom! These usually take 3.5 to 5 hours including an hour break in between. We are able to be flexible with the schedule and split it up over two days if that works best for you! We start with a 15-minute get-to-know-you with the team so you can meet the people you'll be working with, and then have you talk with people one-on-one later on.
• We'll let you know how things went within a week! If it still seems like a good fit all around, we'll extend you an offer. If not, we will update you to let you know so you aren't left hanging.

Our benefits include.

• Unlimited PTO with a three-week minimum.
• Fully covered medical, dental, and vision insurance for you, and your dependents.
• A One Medical membership.
• A wellness stipend for therapy of up to $350 per month for up to 6 months.
• A wellness stipend of up to $50 per month.
• One-to-one donation matching of up to 1,000 per year.
• Twelve weeks of paid parental leave after the birth or adoption of a child.
• Work from home office stipend of 500.
• Three offsite retreats per year to get together with coworkers and plan for the quarter ahead.
• Take a look at our handbook for more information on our benefits!

At ReadMe, we're committed to cultivating a diverse and inclusive workplace. We welcome people of all backgrounds, experiences, abilities, and perspectives. We are an equal opportunity employer and a pleasant and supportive place to work. We'd love to have you come join us here! ReadMe is open to hiring folks fully remote in the US, hybrid, or in-person at our San Francisco or NYC offices.

Description

Aidoc is recruiting a Demand Generation Manager in the United States. Join our team!

About Aidoc

Aidoc helps health systems deliver smarter and faster care when it matters most. Its mission is to transform patient outcomes through 'always on' clinical AI, eliminating preventable care gaps that lead to loss of lives and disabilities. Through our proprietary aiOS™ platform, Aidoc seamlessly integrates real-time intelligence into provider workflows, helping physicians make faster clinical decisions for over 45 million patients a year. With the most FDA-cleared AI solutions in its category and deployments across 150+ health systems globally, Aidoc elevates the physician and patient experience.

Backed by General Catalyst, Square Peg, NVentures (NVIDIA's venture arm), and four major U.S. health systems, Aidoc has raised $370 million to date, including a recent $150 million round to accelerate development of CARE™, its clinical-grade foundation model.

About this role

The Demand Generation Manager at Aidoc contributes to the development and implementation of marketing programs aimed at capturing and nurturing leads through various channels. This role involves engaging with the existing database through marketing automation, generating leads through events and search engine marketing, and optimizing the Aidoc website as a channel for lead generation.

The ideal candidate will be highly entrepreneurial, with a strong track record of driving leads and revenue for SaaS companies. This position reports directly to the Director of Demand Generation, and requires extensive collaboration with content marketing, product marketing, and sales.

Responsibilities

• Collaborate with the demand generation team to develop, execute and maintain omni-channel demand generation initiatives to drive new leads and nurture our existing database of leads
• Utilize HubSpot to execute demand generation activities focused on engagement campaigns, prospect intelligence, lead scoring, digital content strategy (gated content offers), and more
• Improve operational processes and reporting related to demand generation programs to measure effectiveness, performance and ROI of marketing spend
• Improve the efficiency and effectiveness of our email marketing system, Hubspot, to optimize lead nurturing, increase conversion rates to marketing qualified leads and improve the data readiness of the overall database
• Assist in program analysis and optimization of integrated paid and organic programs that significantly increase the marketing database and overall pipeline (e.g., Google PPC, content marketing, webinars, events)
• Work with the content marketing and product marketing teams to develop, write, drive review process, publish, and promote marketing content to drive awareness and interest
• Work closely with demand generation team for both granular tracking, reporting, and efficient lead management in the handoff from marketing to sales
• Daily work with marketing automation, CRM, data services, and lead management methods
• Maintain and monitor several databases, extracting data, performing analysis, and creating custom reports with actionable insights for Marketing and Sales
• Monitor, manage and maintain data quality within the Salesforce.com and HubSpot
• Oversee the planning, execution, and performance of multi-channel strategic partnership programs and marketing campaigns to drive demand generation
• Promote our global strategic partnership marketing program by identifying potential partners to maximize revenue through our joint relationships
• Work closely with Marketing Ops & Sales Ops to provide reporting and actively monitor and analyze the health of marketing contribution to the sales pipeline & conversion, program ROI, and customer acquisition and penetration, contact acquisition and activity

Requirements

• 5-7 years of experience in demand generation with B2B SaaS organizations
• Master at developing, executing, and measuring innovative and results-focused demand programs and campaigns
• Demonstrated analytical ability, specifically around program measurement and ROI, and program execution skills
• Proven experience in managing the creation of marketing materials
• Experience influencing and communicating product offers to customers, prospects, and sales professionals demonstrated by excellent written (including copywriting and proofreading) and oral communication skills
• Strong project management skills and experience with superb attention to detail
• Knowledge and hands-on experience with common marketing automation and sales automation systems, particularly Hubspot and Salesforce.com

Working at Aidoc

We're a dynamic, collaborative and fast growing team of more than 400 global employees, committed to improving the world of healthcare. We're looking for mission-driven people excited to do transformative work.

We have offices in Tel Aviv and New York City, but Aidoc is a remote-first workplace. We're able to hire US-based employees across the continental United States, although certain roles may be region-specific.

What we offer:

• A range of medical, dental and vision benefits
• Stock options for all full-time employees
• 20 days of paid vacation, plus sick days and holidays
• A 401(k) plan, life insurance, plus long and short term disability
• The opportunity to directly improve medical care and impact patient outcomes

Aidoc is deeply committed to creating an inclusive and diverse workplace, and to the principle of equal opportunity for all individuals. We prohibit harassment of any type as well as discrimination based on race, color, religion, sex, sexual orientation, national origin, age, disability, veteran status, or any other status protected by law.